# event_type

name_last: Robinson
name: Robinson
name_index: R
picture_big_url: http://img.sxsw.com/2011/bands/1047.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Robinson-That's_All_I_Really_Want_Single_Mix.mp3
website_link: http://www.myspace.com/andyrobinsons
event_category: Showcase
event_sub_category: Singer-Songwriter
search: Robinson
original_serial: event_MS11168
original_venue_serial: Creekside at Hilton Garden Inn
description:
  The story begins… 

  Once upon a time there was a Lord Burgess who was a very wealthy and respected landowner at the turn of the last century. He had butlers, servants and most importantly maids to wait on him hand and foot. 

  This ‘Lord’ ended up having his wicked way with one of his maids, therefore leaving the mother no other choice but to abandon her bastard child and give him to the orphanage. This bastard of a baby was Robinson’s great grandfather, who turned out to be a coal mining alcoholic. 

  Robinson insists that this family background has been a trigger for his creativity; however, his music is influenced by the likes of Dylan and Waits. Inspirations are endless and ongoing, from the readings of Charles Bukowski and other beatniks to the darker gothic sounds of Eastern Europe. 

  Whether it be guitar, piano, clarinet or sax, Robinson’s melodies are pulled from many lovers. Where does the story go from here? Will Robinson echo the life of his great grandfather or is there something much better waiting around the corner? 

  To be continued…


name_last: Mr. Lewis and The Funeral 5
name: Mr. Lewis and The Funeral 5
name_index: M
picture_big_url: http://img.sxsw.com/2011/bands/1719.jpg
website_link: http://www.myspace.com/mrlewisthefuneral5
youtube_link: http://www.youtube.com/watch?v=BaBCPUz9008
event_category: Showcase
event_sub_category: Avant/Experimental
search: Mr. Lewis and The Funeral 5
original_serial: event_MS11297
original_venue_serial: Headhunters
description:
  With Delirium Tremendous, their long awaited follow up to their debut record, Murder, And The Art Of The Dance, Mr. Lewis & The Funeral 5 are set to make quite the racket in 2011 like sailors come to port after a long trip at sea. Roughly formed in 2004, they've settled into the line up of Gregory Lewis as vocalist/guitarist, James Sheeran on the drums, Rob Metcalfe on guitar and percussion, Danny 'Dervish' Smith on bass, Phil Howard on keyboard and percussion and Jimmy Bonura on saxophone. Together, they will take their own brand of barrel house cabaret rock to the masses with vim and vigor throughout the next year.


name_last: Game On: Design Patterns For User Engagement
name: Game On: Design Patterns For User Engagement
name_index: G
website_link: http://www.google.com
event_category: Design / Development
event_sub_category: Solo
search: Game On: Design Patterns For User Engagement Nadya Direkova Google
original_serial: event_IAP6605
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom C

  Participants:
  Nadya Direkova (Google)

  Summary
  How do you drive up user engagement? What game-like design patterns get your users to complete the sign-up, bring friends and come back? This session will expose the design patterns of engagement and incentives, including relevant metrics. Led by Nadya Direkova, Sr. Designer at Google and game designer, it will teach useful techniques that can drive up - and keep - your user base. You will leave with an arsenal of 7 design patterns to: design effective sign-up sessions and tutorials, promote virality, invite return visits, and apply game mechanics beyond points and bagdes. About the speaker: Nadya Direkova is Google’s local search designer and a game mechanics consultant - helping millions of users find knowledge and fun. She comes from the world of game design, having created fun games for Leapfrog and Backbone. She’s taught design at M.I.T. and spoken at IXDA’09 and SXSW’10.


name_last: Low Limit
name: Low Limit
name_index: L
picture_big_url: http://img.sxsw.com/2011/bands/4305.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Low_Limit-TRAPPERKEEPER.mp3
website_link: http://lazersword.net/
event_category: Showcase
event_sub_category: Electronic
search: Low Limit
original_serial: event_MS14517
original_venue_serial: Mohawk
description:
  LOW LIMIT BIO 

  - Based in LA

  - music released on NUMBERS (Glasgow), INNOVATIVE LEISURE (LA), FAT CITY (UK), RUSH HOUR (Amsterdam), & FRIENDS OF FRIENDS (LA), ALPHA PUP (LA).

  - 1/2 of LAZER SWORD

  - shared the stage with KODE 9, HUDSON MO, ACTRESS, RUSTIE, FLYING LOTUS, DAEDELUS, LORN, MT KIMBIE, NOSAJ THING, GLK, etc

  - no restrictions in terms of musical influences, styles, tempos, and moods in LOW LIMIT productions and performance. think rap + rave rain + electronic meltdown + bass + time travel + sexy vibes.

  - loves found sounds, holograms, strong coffee, animated gifs, rap music, and marijuana.

  - tracks supported by FLYING LOTUS, MARY ANNE HOBBS, DADDY KEV, GILLES PETERSON, HUDSON MOHAWKE, GASLAMP KILLER, CROOKERS, TAKE, KUTMAH, and more.


name_last: Army Navy
name: Army Navy
name_index: A
picture_big_url: http://img.sxsw.com/2011/bands/44237.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Army_Navy-The_Long_Goodbye.mp3
website_link: http://myspace.com/armynavy
youtube_link: http://www.youtube.com/watch?v=UlbFI8X4qGU
event_category: Showcase
event_sub_category: Pop
search: Army Navy
original_serial: event_MS11639
original_venue_serial: Swan Dive
description:
  Army Navy

  Pure alchemy - Army Navy is a blast - Pitchfork (7.8)
  Irrefutably charming and undeniably infectious - Filter Magazine
  A splashy jangle of distorted guitars and winsomely defiant vocals - Spin Magazine
  Bounding jangle-pop guided by Kennedy's plaintive, searching vocals - Rolling Stone
  'A Posies-and Teenage Fanclub-style tsunami of melody and distortion that underscores the youthful essence
  of power-pop in all its bittersweet glory' - NPR
  One of the most exciting new groups in LA - Artrocker
  Army Navy have written some of the catchiest, jangliest, indie-pop songs - Music Week

  After the success of Army Navy's self-released debut album the band entered 2010 with their strongest batch of songs to date and were able to self-finance the recording of their second album. With a strong vision of the album in mind, they once again called upon producer and engineer Adam Lasus (Clap Your Hands Say Yeah, Yo La Tengo, Helium) to help bring these songs to life. We felt like we had all grown individually and as a group and we wanted that to show on this recording. We were more confident in the studio and as a band. I felt more open to write the most personal songs I have ever written says frontman Justin Kennedy. The band worked for 6 months pouring their hearts into the process, creating an album with intricate arrangements, beautiful sounds, layered melodies, and tight harmonies . We had created a sound that was super unique, and our focus, creativity and inspiration had created something bigger than all of us¦a classic pop masterpiece! says Lasus. .

  Army Navy was born in the bedroom of Justin Kennedy, who in his early days played with Ben Gibbard (Death Cab for Cutie) in Seattle's Pinwheel. Having relocated to Los Angeles after Pinwheel broke up, Kennedy began focusing on his new project and started assembling members for Army Navy. Multi-instrumentalist Louie Schultz and bassist Ben Gaffin joined swiftly after hearing Kennedy's home demos. Drummerless at the time of recording the first album, Army Navy's album boasted drumming by the legendary Pete Thomas of Elvis Costello and The Attractions, who had been a longtime fan of the band. Army Navy soon found their permanent drummer in Douglas Randall. In late 2009 Gaffin left to focus on other endeavors, which left Army Navy short a bass player going into the studio. But Schultz, able to master any instrument with ease, went on double-duty in the studio as bassist and lead guitarist. Recently the talented Dave Marley has stepped in as the bands new bassist. 

  The past few years were very exciting for the independent band. Army Navy released their first (Lasus produced) album on their own Fever Zone Label in 2008 and quickly garnered great admiration from fans and in the press. CMJ called it ..some of the brightest pop released this year. The quartet's first single My Thin Sides, which was paired with a hilarious video featuring Paul Scheer of Human Giant took the blogosphere by storm. The second single Saints which Blender Magazine called a lovely indie-rock swoon was the prestigious Single Of the Week on iTunes Australia and was released on the UK's Fierce Panda's Club Fandango Label. Stateside, it gained radio rotation on tastemaker stations like KEXP and KNRK and satellite radio's indie-leaning XMU station.

  The band found success in the placement world as well. The indie rock date-flick Nick and Norah's Infinite Playlist prominently featured two Army Navy songs alongside artists like Vampire Weekend, Modest Mouse and
  The National; one of the songs being an exclusive track for the movies soundtrack.

  Over the past few years the band have taken their dynamic live show on the road supporting such groups as: The Lemonheads, Arctic Monkeys, The Dodos, The Soft Pack, The Like, and Cut Copy; as well as explosive shows at SXSW and CMJ and the UK's Truck festivals. The band was even asked to be musical guests on theshort-lived Tonight Show with Conan O'Brien!

  The band are just back from mastering  with Greg Calbi and are looking for a home for the album! They are excited to get back out and play these new songs live at SXSW 2011!

  'Ode to Janice Melt' is from the forthcoming album.

  Contact the band: armynavymusic@gmail.com
  Press inquiries: jim@bighassle.com and tito@bighassle.com
  Placement Inquiries: lyle@bankrobbermusic.com

  http://twitter.com/justinarmynavy 
  http://schedule.sxsw.com/events/event_MS11639 
  http://www.facebook.com/armynavyband 
  http://www.myspace.com/armynavy 
  http://bighassle.com/publicity/a_ArmyNavy.html


name_last: Spiderwood Studios Party
name: Spiderwood Studios Party
name_index: S
picture_big_url: http://img.sxsw.com/2011/events/Spiderwoodlogo2.jpg
hashtag: #SXSWFilm
event_category: Party
event_sub_category: Various
search: Spiderwood Studios Party
original_serial: event_OE00384
original_venue_serial: Maggie Mae's
description:
  Come celebrate SXSW 2011 by joining Spiderwood for an evening of cocktails, hors d’oeuvres, and live music entertainment by the award winning Austin band SPEAK!, and the soulful sounds of Sahara Smith.


name_last: Serving Up Music News: Fresh, Reheated or All-You-Can-Eat?
name: Serving Up Music News: Fresh, Reheated or All-You-Can-Eat?
name_index: S
website_link: http://www.vh1.com
hashtag: musicnews
event_category: Panel
event_sub_category: Media
original_serial: event_MP7915
original_venue_serial: Austin Convention Center
description:
  Room: Room 16B

  Moderator:
  Warren Cohen (VH1)

  Participants:
  Benjamin Wagner (MTV News)
  Nathan Brackett (Rolling Stone)
  Scott Plagenhoef (Pitchfork Media)

  Summary
  In an era where musicians on Twitter deliver their own news instantly across the Internet, has the value of breaking stories by traditional news outlets diminished? How can big music publications and television outlets redefine their roles covering music news? What do fans want to read and watch in order to follow their favorite music today?

search:
  Serving Up Music News: Fresh, Reheated or All-You-Can-Eat? Benjamin Wagner MTV NewsNathan Brackett Rolling StoneScott Plagenhoef Pitchfork MediaWarren Cohen VH1


name_last: Weird Owl
name: Weird Owl
name_index: W
picture_big_url: http://img.sxsw.com/2011/bands/670.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Weird_Owl-Up_From_The_Root.mp3
website_link: http://www.myspace.com/weirdowl
event_category: Showcase
event_sub_category: Rock
search: Weird Owl
original_serial: event_MS13260
original_venue_serial: Headhunters
description:
  Weird Owl was formed in 2004 and after numerous shifts in personnel and direction, released its debut LP, 'Ever the Silver Chord Be Loosed', on TeePee Records in February of 2009.
  Its desert, acid-tinged vibe was an immediate success in the 'stoner' market and garnered praise from sources near and far.
  Weird Owl's sophomore effort for TeePee, entitled 'Build Your Beast A Fire' is slated to be released in May of 2011 and boasts a stronger melodic and song-oriented vision of the band.


name_last: Smarter Energy: Building an Intelligent Utility Network
name: Smarter Energy: Building an Intelligent Utility Network
name_index: S
event_category: Tech Summit
event_sub_category: Various
search: Smarter Energy: Building an Intelligent Utility Network Mozhi Habibi IBM
original_serial: event_OE00659
original_venue_serial: Hilton
description:
  Room: J

  Participants:
  Mozhi Habibi (IBM)

  Summary
  Find out how utilities are transforming themselves to ensure environmental responsibility, economic competitiveness and national security.


name_last: Photographer Meet Up
name: Photographer Meet Up
name_index: P
event_category: Meet Up
event_sub_category: Meet Up
search: Photographer Meet Up Kris Krug N/A
original_serial: event_IAP000492
original_venue_serial: Palm Door
description:
  Room: Palm Door

  Participants:
  Kris Krug (N/A)

  Summary
  As the SXSW Interactive Festival continues to grow, it often becomes harder to discover /network with the specific type of people you want to network with. Hence a full slate of daytime Meet Ups are scheduled for the 2011 event. These Meet Ups are definitely not a panel session -- nor do they offer any kind of formal presentation or AV setup. On the contrary, these sessions are a room where many different conversations and (and will) go on at once. This timeslot is for registrants to network with other SXSW Interactive, Gold and Platinum registrants who are interested in photography. Cash bar onsite.


name_last: Shiloh Fernandez
name: Shiloh Fernandez
name_index: S
picture_big_url: http://img.sxsw.com/2011/events/shiloh.jpg
event_category: Bookstore Appearance
event_sub_category: Various
search: Shiloh Fernandez
original_serial: event_OE00758
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D Foyer



  SHILOH FERNANDEZ (Peter) also stars this March in the independent film “Skateland,” which premiered in competition at the 2010 Sundance Film Festival and went on to earn applause at other film festivals, including SXSW. 

  Fernandez grew up in the small Northern California town of Ukiah and, at age 19, moved to Los Angeles to pursue acting.  He first gained praise in the 2006 telefilm “Crossroads: A Story of Forgiveness.”  The following year, he made his feature film debut in the indie thriller “Interstate.”

  Fernandez’s subsequent film credits include the drama “Red,” with Brian Cox, which premiered at the 2008 Sundance Film Festival; “Gardens of the Night,” alongside John Malkovich, Jeremy Sisto and Harold Perrineau; “From Within,” opposite Thomas Dekker; “Deadgirl,” which premiered at the 2008 Toronto International Film Festival; the critically acclaimed “Cadillac Records,” in which he co-starred with Adrien Brody, Beyoncé Knowles, Jeffrey Wright and Gabrielle Union; “16 to Life”; and “Happiness Runs.”

  On television, Fernandez starred in the “Gossip Girl” spin-off, and has had recurring and guest roles on a number of series, including “Jericho,” Showtime’s “United States of Tara,” created by Diablo Cody, “Three Rivers” and “CSI: NY.” 

  Fernandez will be joining Catherine Hardwicke and Sarah Blakely-Cartwright at the SX bookstore.


name_last: Graham Colton
name: Graham Colton
name_index: G
picture_big_url: http://img.sxsw.com/2011/bands/3815.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Graham_Colton-Pacific_Coast_Eyes_.mp3
website_link: http://www.grahamcolton.com/
event_category: Showcase
event_sub_category: Rock
search: Graham Colton
original_serial: event_MS13450
original_venue_serial: Friends
description:
  Don't call it a simple return. Call it a metamorphosis, a deep progression, an inspired evolution or - perhaps most fitting - a rewarding exercise in self-actualization. Stepping into his own in order to connect to his heart and artistic vision, Graham Colton has emerged with a stunning collection of pop-rock melodies, lyrics and emotions in 12 tracks that swing between love and heartbreak, trials and relief on his forthcoming CD, Here Right Now.

  Although it can be said that the power of the story is in the telling, it’s the tale itself that inspires the story to be told. Performance and
  delivery make up only one half of the equation; the other half is the feeling and emotion that inspires the creation of melodies and lyrics.
  That substance is the product of lessons learned over hundreds of shows and thousands of miles traveled, and the distance in between.
  Indeed, Colton admits the grassroots elements that run throughout his music harkens back to his humble beginnings in Oklahoma City,
  where he grew up absorbing tidbits of his dad’s record collection. 'My dad was in a 60's cover band, I used to watch them rehearse
  songs by The Kinks, The Yardbirds, The Beatles. I liked the music, but all I wanted to do was sing with the band,' he recalls. He soon
  got his wish at age 7, when he stood on a chair and belted out “Oklahoma” in front of a packed house. After learning to play the guitar at 12, he started writing his own songs (Colton still considers himself a songwriter first and a singer second), which led to small Saturday night gigs at a local Mexican restaurant, where Colton continued to absorb musical influences such as Counting Crows, Oasis, The Lemonheads, The Wallflowers, and R.E.M.

  After moving to Dallas to attend Southern Methodist University, a few of the home-recorded tracks from CD’s he handed out at gigs turned up on the Internet via Napster and he started drawing a wider audience to his self-penned acoustic rock. He soon drew the attention of one of his biggest influences, Counting Crows lead singer Adam Duritz, who got wind of Colton's following and booked the emerging act to open on six weeks of the band's 2002 college tour. A record deal with Universal Republic followed and The Graham Colton Band quickly amped up their tour experience, joining the Crows several more times and hitting the road with the likes of John Mayer, Maroon 5, Train, Kelly Clarkson and Dave Matthews Band.

  After three years of constant touring, Colton separated from his band and moved to Los Angeles where he spent a year writing songs
  and recording with producer John Fields (Switchfoot, Rooney, Semisonic). In the end, he settled on what he feels are the perfect twelve.

  On going solo, Colton explains, 'I just knew that in order for me to make the kind of album that I needed to make I needed to be one hundred percent on my own. That is why it is so emotional. Every one of these songs is gut wrenching for me.“ Although it took coming back to his roots in all senses, to go forward, he hopes his work on Here Right Now transcends the moments he used as inspiration and reflected upon.


name_last: Valient Thorr
name: Valient Thorr
name_index: V
picture_big_url: http://img.sxsw.com/2011/bands/883.jpg
website_link: http://www.valientthorr.com
event_category: Showcase
event_sub_category: Metal
search: Valient Thorr
original_serial: event_MS12561
original_venue_serial: Barbarella
description:
  A quest for knowledge, quest to see / all these things inside of me / looking in, there’s something wrong / I must set out on my own

  If there is any hope that Rock N Roll can change the world, as Valient Thorr believe it can, people are going to have to start to get their own personal shit together first.

  In what could be viewed as a single handed, spur of the moment effort to wrestle the phrase “personal responsibility” back from the Right, Stranger, the new album from intergalactic Rock N Roll saviors, Valient Thorr eschews direct frontal attacks on politicians and their wars and instead focuses inward on personal decisions and ethical living in the world economy.
   
  Taking lessons from legions of like minded musicians and following the musical path Valient Thorr have traveled, Stranger broadens the boundaries of what is hard and heavy, aggressive and fierce, extending an invitation to a party to be enjoyed by the heshers, head bangers, stoner rockers, thrashers, skate punks, old schoolers and the truly hardcore.  If one were to imagine hearing a palpable buzz so engaging that is has its own gravitational pull, something so strong that as one is pulled closer, the buzz becomes a throb that seemingly doubles over on itself into infinity. This is the furious sound of Valient Thorr, a band whose entire being is founded and powered on the force of one huge, mass, communal headbang that has the power to deliver a unifying moment of clarity.
   
  This may sound mystical, but in this case it is real, because as any dyed in the wool Thorrior will tell you, it is the energy of sweat soaked revelry, rather than electricity, that powers the amplifiers and drums that produce this hearty onslaught of all things future-past in the pantheon of high energy, heavy metal, ROCK n ROLL!  Screeching guitar leads, low end rumble, breakneck paces and feel good shout along hooks are made to exist together, often in a single song, proving that this is the only sound possible to deliver Valient Thorr’s powerful message of positive change and transformation.  
   
  Anyone that has ever sweated and headbanged can get with this.
   
  Touring relentlessly since 2001 after crash landing in the North Carolina Triangle area, a place they now call home, Valient Thorr have this year already criss-crossed the U.S. on the Volcom Tour with Mastodon, Between The Buried and Me, Baroness and are currently in the midst of a European tour that will keep them abroad through the end of July and includes festival appearances at Hellfest, Roskilde, Serengeti and Rock Im Ring, before returning stateside for a massive U.S. headline tour set to kick off in September.
   
  Produced, recorded and mixed by Jack Endino (Nirvana, Mudhoney, Dwarves, High On Fire, Toxic Holocaust), Stranger, set for release on September 14, 2010 is Valient Thorr’s fifth album in seven years. A considerable feat since they have been averaging close to 250 shows a year for most of this time with acts as varied as Motörhead, Joan Jett and the Black Hearts, Eagles of Death Metal, Gogol Bordello, Fu Manchu, Early Man and Skeleton Witch. 

  To get right down to it, Stranger fuses together the roots-rock, no-bullshit beginnings of Stranded on Earth and Total Universe Man with the laser guided immediacy of Legend Of The World and the total metal shredding of Immortalizer, into one supernova burst.


name_last: Givers
name: Givers
name_index: G
picture_big_url: http://img.sxsw.com/2011/bands/692.jpg
website_link: http://www.myspace.com/giversmusic
event_category: Showcase
event_sub_category: Pop
search: Givers
original_serial: event_MS14052
original_venue_serial: Emo's Jr
description:
  What do Givers give? It is an often overlooked, yet all too important question concerning these starry-eyed melodi-mystic rebels. They take hearts, this much is known. They certainly take away any restraint one may have had concerning revealing dance moves. They take time, they take care, they take naps, they STEAL attention… but what do they GIVE?! I stare intently between songs, through lasers, feathers, sweat, confetti, paint, at these friends who i must now call people as they are at once also strangers in the throes of the prismauditory hallucination that is their music. The colors, tones, shapes, and threads, up-beat, weaving, psych-folk, meshing, afro-delic, beckoning my mind out into the open, much as a dream catcher above one’s bed. Then it hits me: Givers give dreams. Seeing them perform is to be overloaded with blissful information. More than one’s mind could ever hope to descramble and classify within any 24 hour period. Their music is not only music; it is motivation, inspiration, and a celebration of the world around us. To experience it is to be changed forever, for the better; to know that you yourself have more to Give. -Jake Hebert

  GIVERS were picked by Dirty Projectors for a an east coast/south east Fall 09 Tour. With 2 successful follow up headlining tours in 2010, GIVERS were able to build a ' grass root' following and win fans along the way. Do to a successful 2010 , GIVERS were selected by Ra Ra Riot for a 2010 Fall tour. Recently GIVERS were picked by Stereogum as the band to Watch for August as well as their top 40 bands of 2010. Our first full length LP is finished and ready to be released. We are just deciding on a home for it.


name_last: Chappo
name: Chappo
name_index: C
picture_big_url: http://img.sxsw.com/2011/bands/2470.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/CHAPPO-Come_Home.mp3
website_link: http://www.chappomusic.com/
event_category: Showcase
event_sub_category: Rock
search: Chappo
original_serial: event_MS13472
original_venue_serial: Dirty Dog Bar
description:
  CHAPPO is a band not easily defined by comparisons.  Migrating from some of the most musically inclined cities in America, Alex Chappo (of Baton Rouge), and Chris Olson (of Seattle) came together in the lower east side of Manhattan courtesy of a room mate search on Craig's list.  Similar interests and musical influence gave birth to a wildly rambunctious sound that was crafted into a 5 song EP.  'Plastique Universe' was self released to critical acclaim in the Spring of 2010.  The lead track 'Come Home' landed the band on the radar of many of the most influential taste makers in music related media. CHAPPO is now joined by Zac Colwell (of Austin) on Production and Drums, and Dave Feddock (of Seattle) on Guitar. They recently returned to their homes in Brooklyn after spending the month of January (2011) in a Vermont recording studio putting together what might end up being considered among the greatest albums of all time..


name_last: MNDR
name: MNDR
name_index: M
picture_big_url: http://img.sxsw.com/2011/bands/3887.jpg
website_link: http://mndrmndr.com/
event_category: Showcase
event_sub_category: Electronic
search: MNDR
original_serial: event_MS13695
original_venue_serial: La Zona Rosa
description:
  MNDR

  A one-woman tour de force, Amanda Warner, better known as MNDR, is the powerful voice behind the authoritative and approachable experimental club music that she creates. An incandescent front woman who is equally talented with her technical skills, MNDR combines pop sensibilities with a love of early house, minimal techno and IDM. She blends a well-honed musical background with in-depth midi programming, sound design, and analogue synthesis skills, wiring up her machines to concoct an incredibly danceable electronic pop sound. 

  MNDR, a.k.a  Amanda Warner, has been nearing the completion of the first full length album in NYC with producer and co-writer Peter Wade, to be readied for release in Spring/Summer 2011.


name_last: Dirty Ghosts
name: Dirty Ghosts
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/1712.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Dirty_Ghosts-Shout_It_In.mp3
website_link: http://www.myspace.com/dirtyghostsxxx
youtube_link: http://www.youtube.com/watch?v=8GvupEc9oB0
event_category: Showcase
event_sub_category: Rock
search: Dirty Ghosts
original_serial: event_MS15026
original_venue_serial: Swan Dive
description:
  The Dirty Ghosts are pale and unwashed, yet they are fresh. Though based on solid ideas, the band is always attempting to get new with their style!!!! They are basically like a kid in a mask shop, always putting on weird new music masks, then having a hard time taking off the masks, so when they pick new masks, they just pull them over the old masks. The genre of music they do should be called 'Layered Mask'. They are all musicians and they all want to make melodies that fight their way into your head like a controlling babysitter. Allyson handles electric guitar while Binks handles electric bass and Aesop Rock handles the beat machines and this suits all of them just fine. Allyson and Carson have been collaborating for years, playing out ideas in the basement until the songs arrive via mental fax machine. So put a quarter in the fax machine and listen to a singing piece of paper.


name_last: The Deer Tracks
name: The Deer Tracks
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/45591.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/The_Deer_Tracks-Ram_Ram.mp3
website_link: http://www.myspace.com/thedeertracks
event_category: Showcase
event_sub_category: Pop
search: The Deer Tracks
original_serial: event_MS10958
original_venue_serial: The Parish Underground
description:
  The Deer Tracks, is David Lehnberg & Elin Lindfors from a small village in the Swedish countryside. Their critically acclaimed 2008 debut album, 'Aurora', received stellar reviews from NME, The Guardian, Clash Magazine, The Fly and dozens more influential magazines and blogs across Europe.

  The band then reached an even larger audience with a full song placement in the hit show Grey's Anatomy. Managed by Scott Cohen (The Orchard founder and manager of The Raveonettes and the Dum Dum Girls) and booked by superstar agency ITB.

  The Deer Tracks have already toured the UK, Europe and Japan since the original release.
  The band is now set to release their epic trilogy 'The Archer Trilogy' via the US label, The Control Group.


name_last: Education 2.0: How Media Drives Your Child's Success
name: Education 2.0: How Media Drives Your Child's Success
name_index: E
website_link: http://www.facebook.com/pages/SuperFutures/111577435562105
hashtag: #teenedu
event_category: Education
event_sub_category: Panel
original_serial: event_IAP8179
original_venue_serial: Hilton Garden Inn
description:
  Room: Sabine

  Participants:
  Farb Nivi (Grockit)
  Iqbal Theba (Glee)
  Jennifer Openshaw (Family Financial Network)

  Summary
  School budget cuts, high unemployment (over 20% for youth), and a global economy – No wonder parents are concerned about their child’s success and 70% of teens say they want more guidance. What can you do? In this exciting and engaging panel, kicked-off with an opening by America’s best-known Administrator – Iqbal Theba who plays “Prinicipal Figgins” in the hit TV show, Glee – and led by Dow Jones/Wall Street Journal columnist Jennifer Openshaw (Oprah, CNN), you'll learn how technology and social media can drive your child’s success and where it can’t. Other topics: 
  * Where education is headed - new initiatives underway that could transform traditional learning 
  * The latest innovations in education using technology 
  * Ways to implement social media into your classroom or home to talk connect with your student 
  * How technology is being used to move education outside the classroom - to provide practical, real-world learning for your child 
  * Where social media and technology is hurting education and your child's future -- and what you can do 
  * Why “learning by doing” is becoming critical to your child’s success

picture_big_url:
  http://img.sxsw.com/2011/events/Glee's Iqbal Theba joined by SuperFutures CEO Jennifer Openshaw talk to students about their future.jpg

search:
  Education 2.0: How Media Drives Your Child's Success Farb Nivi GrockitIqbal Theba GleeJennifer Openshaw Family Financial Network


name_last: Les Sampou
name: Les Sampou
name_index: L
picture_big_url: http://img.sxsw.com/2011/bands/215.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Les_Sampou-Lonesomeville.mp3
website_link: http://www.LesSampou.com
event_category: Showcase
event_sub_category: Singer-Songwriter
search: Les Sampou
original_serial: event_MS12278
original_venue_serial: Creekside at Hilton Garden Inn
description:
  Les Sampou is an Americana mix of folk, rock and blues.  She sang Joan Baez at age 5, Janis Joplin at age 12, and studied guitar at the feet of W.C. Handy award winner Paul Rishell in her mid 20's.  Sampou got her professional start in the Boston folk scene in the nineties. Since then she has  toured the US, Canada and Europe  playing clubs and concert halls and such prestigious festivals as Montreal Jazz Festival, Toronto Blues Fest, Kerrville  Folk Festival (where she won the coveted 'New Folk' Songwriting Award), and has been a long time favorite at the Philadelphia Folk Festival. Les has given workshops at Berklee College of Music and appeared on top syndicated radio programs such as Acoustic Cafe, World Cafe, and NPR. Sampou has released five albums, two on Rounder Records.  Her 2010 release 'Lonesomeville' expands the range of her critically-acclaimed four previous efforts, topping the Freeform American Roots Charts at Number 2. 'Sampou has written all the songs of 'Lonesomeville' with Raymond Carver's hard-edged minimalism and Emily Dickinson's startling poetic images.' Chris Bergeron, Daily News


name_last: Said The Whale
name: Said The Whale
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/44376.jpg
website_link: http://www.myspace.com/saidthewhale
youtube_link: http://www.youtube.com/watch?v=GiA4O9nypvE
event_category: Showcase
event_sub_category: Rock
search: Said The Whale
original_serial: event_MS10808
original_venue_serial: Paradise
description:
  Said The Whale formed in 2007 as a collaboration between songwriters Ben Worcester and Tyler Bancroft. The pair's debut EP, Taking Abalonia, featured sunny west coast indie pop, with breezy harmonies, shimmering guitars, and lyrical tributes to their home city of Vancouver. In 2008, the album was rereleased as Howe Sounds/Talking Abalonia, featuring seven additional tracks that stretched the band's stylistic palate to include bubblegum folk ('The Light Is You'), thundering hard rock ('Last Tree Standing') and gentle ukulele ballads ('The Real of It'). After several personnel changes, the group settled upon a five-piece lineup that included bassist Peter Carruthers, drummer Spencer Schoening, and keyboardist Jaycelyn Brown. The quintet embarked upon a rigorous touring schedule, crossing Canada numerous times and landing high profile gigs at V-Fest 2008 in Calgary and the nationally televised Canada Day celebration on Parliament Hill.

  The band released their follow up album, Islands Disappear, on Oct 13, 2009 via Upper Management/EMI. Produced by Howard Redekopp (Tegan and Sara, The New Pornographers, Mother Mother) and Tom Dobrzanski, the latest album draws on the experience of driving across Canada, from the van breaking down in Manitoba ('Dear Elkhorn') to camping in Alberta ('Emerald Lake, AB'). The album’s first single, 'Camilo (The Magician),' with its gritty powerchords and sunny powerpop chorus, was dubbed the 'song of the summer' by Grant Lawrence of CBC Radio 3, while the track “Emerald Lake, AB” was given the CBC Bucky Award for Most Canadian Song. With stylistic forays that include backwoods folk ('False Creek Change') and danceable ukulele/glockenspiel rave-ups ('Goodnight Moon'), it's the sound of a band coming into its own, delivering on the promise of its early recordings.


name_last: Puro Instinct
name: Puro Instinct
name_index: P
picture_big_url: http://img.sxsw.com/2011/bands/3549.jpg
website_link: http://puroinstinct.blogspot.com/
event_category: Showcase
event_sub_category: Dance
search: Puro Instinct
original_serial: event_MS13334
original_venue_serial: Klub Krucial
description:
  Last year, we here at Mexican Summer came under the spell of the starry Kaplan sisters: Piper and Skylar, and their band Pearl Harbor, who graced the land with their beautific Something About the Chapparrals EP. But funny how time flies for the beyond their year siblings, as it’s suddenly 2011 and Pearl Harbor now goes by the name of Puro Instinct. And Piper and Sky find themselves bolstered by four other bandmates: Cody Porter, Jessie Clavin, Mike Baum, and Crazy Murray to make their hazy, swirling pop even more realized and sumptuous. Think Fleetwood Mac, Bobb Trimble, and Lush in a champagne filled jacuzzi -but with a bit more sparkle and smog.


name_last: IBM and the Jeopardy! Challenge: What is Watson?
name: IBM and the Jeopardy! Challenge: What is Watson?
name_index: I
event_category: Tech Summit
event_sub_category: Various
search: IBM and the Jeopardy! Challenge: What is Watson? David Ferrucci IBM
original_serial: event_OE00654
original_venue_serial: Hilton
description:
  Room: J

  Participants:
  David Ferrucci (IBM)

  Summary
  Watson is IBM's robotic machine that has morphed into a formidable Jeopardy! contestant. Watch him take on new contestants in a live demo.


name_last: Bronto Skylift
name: Bronto Skylift
name_index: B
picture_big_url: http://img.sxsw.com/2011/bands/41426.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Bronto_Skylift-Gameboy.mp3
website_link: http://www.myspace.com/brontoskylift
youtube_link: http://www.youtube.com/watch?v=jQSjKOY1Q-o
event_category: Showcase
event_sub_category: Rock
search: Bronto Skylift
original_serial: event_MS10745
original_venue_serial: The Parish Underground
description:
  Bronto Skylift are a 2-piece rock band from Scotland who have been playing together for 3 years.
  They have played near 200 shows in a number of different locations including ; T in The Park, in the middle of a one-way street and inside a train station.
  Bronto can be loud/gentle/dancable all at the same time.
  In the summer of 2010 they self-released their debut album The White Crow to critical acclaim and have now sold out of the initial pressing.
  The Scottish indie label Pet Piranha Records has just signed them and will be releasing a new 7' single in March with a second album to follow later in the year.


name_last: Pamela Des Barres
name: Pamela Des Barres
name_index: P
picture_big_url: http://img.sxsw.com/2011/events/Miss P rajiworld.jpg
hashtag: #SXBookstore
event_category: Bookstore Appearance
event_sub_category: Various
search: Pamela Des Barres
original_serial: event_OE00441
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D Foyer

  Pamela Des Barres, rock n’ roll groupie and author of the memoir, I’m With the Band: Confessions of a Groupie,  will be appearing at the SX Bookstore to sign her book and meet fans.


name_last: Buck
name: Buck
name_index: B
picture_big_url: http://img.sxsw.com/2011/films/F31453.jpg
website_link: http://www.sundanceselects.com
event_category: Screening
event_sub_category: Documentary Feature
search: Buck Cindy Meehl
original_serial: event_FS11676
original_venue_serial: State Theatre
description:
  Director: Cindy Meehl
  USA | 88 minutes


  A living legend in the horse world, Buck Brannaman was the inspiration for The Horse Whisperer. For this true cowboy, horses are a mirror of the human soul. Reared by an abusive father, Buck eschews violence. By teaching people to communicate with horses through instinct, not punishment, he frees the spirit of the horse and its human comrade. The animal-human relationship becomes a perfect metaphor for meeting the challenges of daily life, whether they consist of raising kids, running a business, or finding your flow with a dance partner.


name_last: Neither Moguls nor Pirates: Grey Area Music Distribution
name: Neither Moguls nor Pirates: Grey Area Music Distribution
name_index: N
event_category: Panel
event_sub_category: Various
original_serial: event_FP990143
original_venue_serial: Austin Convention Center
description:
  Room: Room 18ABCD

  Participants:
  Alex Seago (Richmond University)
  Heitor Alvelos (UPTEC - University of Porto's Science and Technology Park)
  Jeff Ferrell (University of Kent)
  Patricia Aufderheide (Center for Social Media)
  Sam Howard-Spink (NYU)

  Summary
  The debate surrounding music piracy versus the so-called collapse of the music industry has largely been bipolar, and yet so many other processes of music distribution have been developing. From online “sharity” communities that digitize obscure vinyl never released in digital format (a network of cultural preservation, one could argue), all the way to netlabels that could not care less about making money out of their releases, as well as “grime” networks made up of bedroom musicians constantly remixing each other, there is a vast wealth of possibilities driving music in the digital world. This panel will present key examples emerging from this “grey area”, and discuss future scenarios for music production and consumption that stand proudly outside the bipolar box.

  The debate surrounding music piracy versus the so-called collapse of the music industry has largely been bipolar, and yet so many other processes of music distribution have been developing. From online “sharity” communities that digitize obscure vinyl never released in digital format (a network of cultural preservation, one could argue), all the way to netlabels that could not care less about making money out of their releases, as well as “grime” networks made up of bedroom musicians constantly remixing each other, there is a vast wealth of possibilities driving music in the digital world. This panel will present key examples emerging from this “grey area”, and discuss future scenarios for music production and consumption that stand proudly outside the bipolar box.

search:
  Neither Moguls nor Pirates: Grey Area Music Distribution Alex Seago Richmond UniversityHeitor Alvelos UPTEC - University of Porto's Science and Technology ParkJeff Ferrell University of KentPatricia Aufderheide Center for Social MediaSam Howard-Spink NYU


name_last: AMODA Digital Showcase
name: AMODA Digital Showcase
name_index: A
event_category: Party
event_sub_category: Various
search: AMODA Digital Showcase
original_serial: event_OE00311
original_venue_serial: Mohawk
description:
  Free for SXSW Interactive badgeholders
  The Austin Museum of Digital Art presents a party featuring live electronic music and visual art. Expect video projections, interactive installations, and a musical Laptop Battle. www.amoda.org


name_last: Gudrid Hansdottir
name: Gudrid Hansdottir
name_index: G
picture_big_url: http://img.sxsw.com/2011/bands/43422.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Gudrid_Hansdottir-Meditations_on_Salt.mp3
website_link: http://www.gudrid.fo
youtube_link: http://www.youtube.com/watch?v=QyjmiYhTFPo
event_category: Showcase
event_sub_category: Folk
search: Gudrid Hansdottir
original_serial: event_MS14408
original_venue_serial: Creekside at Hilton Garden Inn
description:
  Way out in the middle of the Atlantic Ocean, between Iceland and Scotland, is a cluster of 18 small islands called the Faroe Islands.  That where the Gudrid Hansdottir was born and raised.  Her music is a Lilith Fair-worthy blend of chamber pop and perky folk-rock and the past years she´s been performing in Europe and USA. 
  Gudrid started singing at an early age and shared a high interest in Music. She loved going through her fathers vinyl records and she discovered great artists like Kate Bush, Dolly Parton, Jethro Tull and Jimi Hendrix. Her father was a highly skilled guitar player on the Faroes and on Gudrid's 14 year old birthday he taught her a couple of guitar chords and she started writing songs of her own. 
  In 2007 at age 26, Gudrid finally released her debut album Love is Dead which featured old and new songs.  It was well received by critics and the same year she won the award 'Best Female Artist' at the Planet Awards (Faroese Music Awards). After her first album Gudrid performed in Denmark, Norway, Iceland and Germany with great success.
  Her self-released second album, last June's The Sky Is Opening, quickly became the bestselling CD in the Faroe Islands and was awarded the Faroes' Planet Awards Album of the Year.
  At present Gudrid is in the recording studios recording her third album which will be out in february 2011. The new will be a mixture of folk/alternative/indie sung in Faroese and English


name_last: Bhi Bhiman
name: Bhi Bhiman
name_index: B
picture_big_url: http://img.sxsw.com/2011/bands/44175.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Bhi_Bhiman-Guttersnipe.mp3
website_link: http://www.bhibhiman.com
event_category: Showcase
event_sub_category: Singer-Songwriter
search: Bhi Bhiman
original_serial: event_MS14066
original_venue_serial: St David's Historic Sanctuary
description:
  'Pronounced 'Bee Bee-men,' this first-generation Sri Lankan American musician is pretty sure there's no one else in the world with his name. Even if there is, chances are no other Bhi Bhiman could write a song as cool and catchy as the Bay Area's Bhi Bhiman can.” -The San Francisco Chronicle 

  Bhiman is currently working on his sophomore album with producer Sam Kassirer (Josh Ritter, Langhorne Slim, etc).  Recording just wrapped at Kassirer's studio in Parsonsfield, Maine--a house built in 1790 known as The Great North Sound Society.  The album, likely to be self-titled, should be out in April of 2011.


name_last: HBO presents Treme - A special SXSW day party
name: HBO presents Treme - A special SXSW day party
name_index: H
picture_big_url: http://img.sxsw.com/2011/events/hbo.jpg
event_category: Party
event_sub_category: Various
search: HBO presents Treme - A special SXSW day party
original_serial: event_HB1732
original_venue_serial: Ghost Room
description:
  HBO presents a very special Treme SXSW day party to celebrate the rich musical heritage of New Orleans and the return of the critically acclaimed series (Season Premiere, Sunday Apr 24th, 10PM). We are excited to present exclusive performances by some of the best New Orleans and Cajun artists. Join us for an afternoon of food, drinks and music. Show your SXSW badge or RSVP at www.giantstep.net/treme.


name_last: Kill It Kid
name: Kill It Kid
name_index: K
picture_big_url: http://img.sxsw.com/2011/bands/40869.jpg
website_link: http://www.myspace.com/killitkid
event_category: Showcase
event_sub_category: Rock
search: Kill It Kid
original_serial: event_MS15253
original_venue_serial: Klub Krucial
description:
  Fronted by the gorgeous two-part vocal harmonies of singers Chris Turpin (‘a man who sounds’ - according to NME – ‘like he’s been gargling glass for fun – in a good way’) and Stephanie Ward, the lyrical intimacy of the songs is rendered all the more powerful by the interplay between the pair, Turpin’s distinctive voice seemingly arriving from another time and place, while Ward’s softer, huskier tones make for the perfect foil.

  Buttressed with strings, keys and slide guitar, Kill It Kid blend delta blues and roots to striking effect, producing blistering rock’n’roll in one moment and a smoky film-noire ambience in the next. The band have drawn comparison with The Coral, Mumford & Sons and The Raconteurs with recognisable hints of Tom Waits, Frank Zappa and Zeppelin, but it’s on the strength of the song writing throughout their debut album that the deal is ultimately sealed.

  Kill It Kid’s critical reputation grew through the course of 2009 as the likes of Jonathan Ross, Tom Robinson, Dermot O’Leary & Huw Stephens gave their support to the band, inviting them in for a raft of live sessions (incl. Radio 2 & Radio 1’s Maida Vale). 

  In October 2009 the band’s ‘Heaven Never Seemed So Close’ single pipped The Big Pink in the vote, winning Steve Lamacq’s ‘Roundtable’ show and the band also finished in the final 10 of XFM’s New Music Award in the company of Florence and the Machine and The XX. 

  The band spent the summer focusing on the UK festival circuit with key appearances including opening the second stage at the Hop Farm festival to a packed tent. Kill It Kid are executed a headline UK tour across September and October 2010 before heading to the studio to work on their new album.


name_last: Meet the Indie Labels
name: Meet the Indie Labels
name_index: M
hashtag: #SXSWMeetUp
event_category: Trade Show
event_sub_category: Various
search: Meet the Indie Labels
original_serial: event_OE00123
original_venue_serial: Austin Convention Center
description:
  Room: Exhibit Hall 3/4

  Whether you’re an artist, manager, promoter, or other label, the Trade Show Meet Up Pavilion is your destination to learn about and meet the finest indie labels in the U.S. and overseas. No need to pre-register, just stop by.


name_last: SXSW Newcomer / Veteran Meet Up
name: SXSW Newcomer / Veteran Meet Up
name_index: S
event_category: Meet Up
event_sub_category: Meet Up
search: SXSW Newcomer / Veteran Meet Up Monica Sack SXSW STAFF
original_serial: event_IAP000625
original_venue_serial: Palm Door
description:
  Room: Palm Door

  Participants:
  Monica Sack (SXSW STAFF)

  Summary
  Whether you are a first-timer to SXSW Interactive (who needs a little more guidance on how to navigate the event) or you are a South By veteran who wants to introduce yourself to new members of this global community, attending this session is a great way to network with a wide assortment of digital creatives. Only requirement for the SXSW Newcomer / Veteran Meet Up is that you not be shy about talking to other people who you don't know yet (but will likely soon become friends). Cash bar onsite.


name_last: Jeremy Messersmith
name: Jeremy Messersmith
name_index: J
picture_big_url: http://img.sxsw.com/2011/bands/151.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Jeremy_Messersmith-Violet!.mp3
website_link: http://www.myspace.com/jeremymessersmith
event_category: Showcase
event_sub_category: Avant/Experimental
search: Jeremy Messersmith
original_serial: event_MS12247
original_venue_serial: The Ale House
description:
  To call Jeremy Messersmith a musician is half-truth: He’s also a storyteller, who has carefully crafted a trilogy of songs that narrate life. His first full-length release The Alcatraz Kid is a moving collection of acoustic-driven lullabies with titles like “Novocain” and “Beautiful Children” that innocently question the purpose of things to come. The integrity of these delicate songs immediately struck a cord with critics and fans alike, and captured the attention of Semisonic’s Dan Wilson, who offered to produce Messersmith’s follow-up album, The Silver City.  

  The Silver City was a natural progression in sound and reflection: the compositions grew fuller and more dynamic with a classic-pop feel inspired by the Beach Boys and Beatles: While the topics focused on midlife struggles with tracks like “Dead End Job” and “Miracles.” Local and national attention soon followed with NPR and college stations around the country, followed by U.S. tours and sold-out shows in New York, Chicago and Minneapolis.  

  The Reluctant Graveyard (out May 4) bookends this trilogy of lifelong (ahem, literary) observations with songs like “Lazy Bones” and “Organ Donor,” and sonically continues on the’60 chamber pop path Messersmith set out with his sophomore release. He continues to share stages with notables such as Sondre Lechre and The Watson Twins, and has been featured on MTV and Ugly Betty. And while this collection of songs comes to an end, it’s no doubt that the stories will live on.


name_last: Web 3.0 and Human Computation: Ancient Mayan Legacy
name: Web 3.0 and Human Computation: Ancient Mayan Legacy
name_index: W
picture_big_url: http://img.sxsw.com/2011/events/Web30AndHumanComputation.png
website_link: http://fundatics.org
hashtag: #Mayas3.0
event_category: Social Graph
event_sub_category: Core Conversation
original_serial: event_IAP8164
original_venue_serial: Hyatt
description:
  Room: Big Bend

  Participants:
  Javier Gramajo-Lopez (fundaTICs)
  Luis von Ahn (Carnegie Mellon University)

  Summary
  [Session will be presented in ENGLISH. Sesión será presentada en INGLÉS – Web 3.0 y Computación Humana: Legado Maya. SXSW Latin America programming hashtag: #sxswLatAm]
  The small country of Guatemala is contributing positively to the advent of web 3.0? This panel will share some of the research and projects from Guatemalan Artificial Intelligence Scientists and how a small group of a few hundred young engineers have churned out dozens of prototypes and concepts for semantic web ontologies that solve real world problems and dilemmas. The prototypes combine Semantic searches and Semantic Databases which are the base of Web 3.0. One can argue that “it was not in vain” that the Ancient Mayan people of Guatemala are known to have been the pioneers in the use of “zero” amongst all the great World civilizations. 
  General theme of Web 3.0 to be covered by the panelists: The rapid growth and development of the Web has made it be unequally divided, ranging from Web 1.0 to Web 3.0, and even Web 4.0. Still today the main challenge is the “searching and presenting” of information. The explicit representation of the semantics underlying web resources will enable a knowledge-based web that provides a qualitatively new level of service. Automated services will one day assist humans in achieving their goals by 'understanding' more of the content on the web and thus provide more accurate filtering, categorization, and search of information sources. Ontologies will play a key role.

search:
  Web 3.0 and Human Computation: Ancient Mayan Legacy Javier Gramajo-Lopez fundaTICsLuis von Ahn Carnegie Mellon University


name_last: Awesome Tapes from Africa
name: Awesome Tapes from Africa
name_index: A
picture_big_url: http://img.sxsw.com/2011/bands/4168.jpg
website_link: http://awesometapesfromafrica.blogspot.com
event_category: Showcase
event_sub_category: DJ
search: Awesome Tapes from Africa
original_serial: event_MS14336
original_venue_serial: Momo's
description:
  After a stint in Ghana researching the local hip-hop movement,
  Brooklyn's Brian Shimkovitz, a trained ethnomusicologist, has accumulated hundreds of cassette tapes of rare african music from Zimbabwe to Ethiopia to Senegal. He has been sharing his bounty
  through his immensely popular blog Awesome Tapes from Africam which he takes on the road as a DJ. Expect a highly explosive and danceable trip to the amazing and raw music cultures
  of an entire continent.


name_last: ALTAAR
name: ALTAAR
name_index: A
picture_big_url: http://img.sxsw.com/2011/bands/43631.jpg
website_link: http://myspace.com/altaarnorway
event_category: Showcase
event_sub_category: Metal
search: ALTAAR
original_serial: event_MS14419
original_venue_serial: Valhalla
description:
  ALTAAR is the new band of Andreas Tylden and Sten Ove Toft. Tylden has been the single most important character within Norwegian hardcore the last decade through now disbanded JR Ewing, and Toft is Norway's king of noise. 

  They've assembled an all-star team for ALTAAR, consisting of Espen Hangård (KILLL/Diskord/NoPlaceToHide), Didrik Telle (Obliteration), Kenneth Lamond (JR Ewing) and sometimes Jørgen Munkeby (Shining). Together they fuse inspiration ranging from Phillip Glass to Barthory, the result is a diabolic soundscape and soundwaves which transmit emotion and atmosphere. Defying the normal boundries of genres, their music is best described as droning doom-sludge with black metal aesthetics. The result is a jaw-dropping, fantasticly intense live-experience somewhere between SUNN0))), Isis and Wolves In The Throne Room. 

  Here's a snippet to see for yourself: http://www.youtube.com/watch?v=AS7ck_ggqWQ

  They are currently building a great buzz, and were one of the most acclaimed bands among foreign journalists at last year's by:larm and Øya festivals. Spinner, The Fader and CMJ Magazine were among media lauding them. Their debut cassette is due for re-release on vinyl this spring, and their debut album is due early this summer.

  One to watch as a coming stalwarts of Norwegian metal.


name_last: American Music Club
name: American Music Club
name_index: A
picture_big_url: http://img.sxsw.com/2011/bands/802.jpg
website_link: http://www.myspace.com/americanmusicclub
event_category: Showcase
event_sub_category: Rock
search: American Music Club
original_serial: event_MS12526
original_venue_serial: The Parish
description:
  Mark Eitzel biography 2010
  As both a solo artist and the front man for enduring cult favourites American Music Club , Mark Eitzel established himself among the truly powerful forces in contemporary music; a hauntingly evocative singer, he earned even greater notoriety for his brilliance as a composer, combining the energy of punk, the pastoral beauty of folk, and the melodrama of lounge music to build one of the most impressive and darkly poetic bodies of songs in the modern pop canon. Born January 30, 1959 in Walnut Creek, CA, Eitzel's military upbringing led him everywhere from Great Britain to Columbus, OH; as a teen, he became a born-again Christian, but at the age of 16, he rejected religion in favour of alcohol, his love/hate relationship with the bottle going on to fuel much of his subsequent work as a performer. Inspired by punk, he eventually formed his own group, the Naked Skinnies, and with them relocated to San Francisco in 1980; there the band quickly dissolved, and three years later he formed American Music Club .
  AMC's 12-year existence was tumultuous, to say the least; Eitzel, prone to facing his demons while onstage, earned a reputation as a loose cannon, and despite the lavish critical praise heaped on albums like “California”(’89) ,  “Everclear” (‘91) and “Mercury”(‘93), their first for Virgin Records which went on to sell over 70,000 in the UK and Europe with sold out shows at the London Astoria and Forum but the group was never able to rise above this point. Eitzel quit the band on numerous occasions, once joining another Bay Area group, the Toiling Midgets ; in 1991, while still fronting American Music Club , he issued his solo debut, “Songs of Love” , a live acoustic set recorded in London (British audiences being much more receptive to his music than their American counterparts). A subsequent solo single on Matador, the lovely 'Take Courage,' increased rumours of the band's impending break-up, but they did not truly implode until after the release of 1994's “San Francisco” . At that point, Eitzel began pursuing his solo career in earnest, debuting in 1996 with the jazzy “60 Watt Silver Lining” . Eitzel's subsequent solo career soon found him following a wildly eclectic path. In 1997, Eitzel teamed up with R.E.M. guitarist Peter Buck , and in a matter of days they wrote and recorded “West” , which matched Eitzel's verse with Buck 's intelligent and engaging pop melodies for Warner Brothers. His next album, 1998's “Caught In A Trap…” , was an unusually stark and downbeat affair, recorded in part with the assistance of Steve Shelley of Sonic Youth and James McNew from Yo La Tengo  saw him change labels again to Matador. Eitzel next embraced both pop and electronics with 2001's “The Invisible Man” , and in 2002 he recorded two albums of covers - a tribute to the work of other songwriters on “Music for Courage and Confidence” , and a look back at his own songs for American Music Club as performed with a group of Greek folk musicians on “The Ugly American” . After the recent re-union of American Music Club which included sold out shows at London’s South Bank Centre and the new album “Love Songs for Patriots” in  2004. The new album was given 5 stars and Album of the Month in UNCUT calling it a “brilliant return to form”. Mark then returned with a new solo album on Cooking Vinyl records entitled “Candy Ass” which was primarily electronic and instrumental based. In early 2008 American Music Club return with a new line-up and renewed vigour with the release of “The Golden Age”, again the album received glowing reviews and UNCUTs Album of the Month whom said it was their best album since Mercury and the band embarked on their longest ever tour.  Mark is currently working on his first musical “Marine Parade” with UK Olivier Award winning play write Simon Stephens  which will debut in 2010. Mark is about to release his primarly acoustic based new album called “Klamath” which was written in the Klamath mountains in the Happy Camp retreat.  The album will be released throughout Europe this Oct.  Mark is readying himself for his tour in support of the album where he will be joined with Marc Capelle on piano leaving Eitzel to do what he does best…sing.
  “America’s Greatest Living Lyricist.” – The Guardian


name_last: Curb Your Experience: Pushing the UX to Extreme
name: Curb Your Experience: Pushing the UX to Extreme
name_index: C
website_link: http://www.linkedin.com/pub/jenine-sugar/2/597/bb7
hashtag: #CurbExperience
event_category: Design / Development
event_sub_category: Solo
search: Curb Your Experience: Pushing the UX to Extreme Jenine Lurie N/A
original_serial: event_IAP6395
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom B

  Participants:
  Jenine Lurie (N/A)

  Summary
  “You have to start with the most complex, and find a simple solution. Then you have to make it work.” – IM Pei

  The critical path to excellent usability design begins with a fundamental understanding of how an application or interface is broken. In a variety of ways, UX designers take their cues from organizations like Consumer Reports which for example, use machines and robotics to repeatedly pound luggage to test for durability with the overall objective to try to make it rip, tear or break. UX engineers persistently attempt to ‘break’ the application, by often pushing it to its most extreme edges in order to find a solution for the fix. This presentation will extend beyond the physical design, Web or digital application interface and venture out into the world of human interactions and interpersonal communications, the original source where all interaction is based and inspired. The presentation will use video clips from the comedic series, Curb Your Enthusiasm, where Larry David, the protagonist of the show is shown to persistently test, provoke and extreme push society and conventional behavior to humorously illustrate where human interactions are broken and ways that they can or (why bother?) be fixed.


name_last: How Many Rungs?: Social Change & the Engagement Ladder
name: How Many Rungs?: Social Change & the Engagement Ladder
name_index: H
website_link: http://www.volunteermatch.org
hashtag: #HowManyRungs
event_category: Greater Good
event_sub_category: Panel
original_serial: event_IAP7201
original_venue_serial: Austin Convention Center
description:
  Room: Room 6AB

  Participants:
  George Weiner (dosomething.org)
  Laura Cochran (Gannett)
  Patty Huber (Groupon.com)
  Robert J Rosenthal (VolunteerMatch.org)
  Tom Dawkins (HopeLab)

  Summary
  When it comes to giving, slacktivism versus “real” engagement is a false dichotomy. Critics need to get used to the idea that we live in a time of innovative new ways for people to get involved – including things that might not have qualified as “volunteering” or “donating” once upon a time. In volunteering, particularly, there are still many questions about how these new forms of online helping actually relate to traditional engagement. Does the ladder of engagement, which seeks to move folks in an orderly fashion from bystanders to committed movement leaders, still make sense in a crowd-sourced, free-agent, sharing-enabled, microvolunteering world? Not only are the rungs becoming blurry, it may be that “ladder” is the wrong metaphor completely. Panel moderator Robert Rosenthal from the popular volunteer network VolunteerMatch (www.volunteermatch.org) will discuss these ideas with four technologists who are also creating innovative tools to engage audiences in social good. How can their tools live beside other innovative, non-technical forms of volunteering -- such as pro bono and skilled models? What are the right business models for social enterprises that are involved in these technologies? Most importantly, how can SXSW audience members make sense of these emerging technologies so their own online social change campaigns can be as engaging as possible?

search:
  How Many Rungs?: Social Change &amp; the Engagement Ladder George Weiner dosomething.orgLaura Cochran GannettPatty Huber Groupon.comRobert J Rosenthal VolunteerMatch.orgTom Dawkins HopeLab


name_last: Congratulations, Your Robot Just Accepted Your Friend Request
name: Congratulations, Your Robot Just Accepted Your Friend Request
name_index: C
event_category: Robotics
event_sub_category: Solo
search: Congratulations, Your Robot Just Accepted Your Friend Request Rich LeGrand Charmed Labs
original_serial: event_IAP8101
original_venue_serial: Hilton Garden Inn
description:
  Room: Sabine

  Participants:
  Rich LeGrand (Charmed Labs)

  Summary
  Telepresence is a straightforward application of robot technology -- a robot becomes your eyes, ears and possibly arms and legs which allows you to become 'telepresent' in a remote location.  But telepresence is only one example of how you might want to interact with a robot over the web.  We are using social networks to interact with robots and physical devices so they can become part of your custom information network.  We use Google technologies such a Gtalk and Android to form the basis of the network.  And we plan on making middle school, high school and college kids our first users.  This project is open source.


name_last: Taj Weekes & Adowa
name: Taj Weekes & Adowa
name_index: T
picture_big_url: http://img.sxsw.com/2011/bands/2673.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/TAJ_WEEKES__and__ADOWA-RAIN_RAIN.mp3
website_link: http://www.tajweekes.com
youtube_link: http://www.youtube.com/watch?v=IiKM25XvmBE
event_category: Showcase
event_sub_category: Reggae
search: Taj Weekes &amp; Adowa
original_serial: event_MS11386
original_venue_serial: Flamingo Cantina
description:
  Taj Weekes is an enigma… on the one hand deeply serious and intensely passionate about his worldviews and on the other hand a gentle and humble man with a quick and easy smile. Driven to inspire conscious thought and provoke discussion through his poignant poetry and lyrics, Weekes says, 'I write from the heart and I speak about issues that move me. I believe that’s what really matters.'

  Born and raised on the island of St. Lucia, Weekes grew up the youngest of ten children in a family where music was ever present. 'We were always singing and playing in my house. My father was an incredible singer... we took that from him.' By age five, Weekes was singing in church and by the age of nine, he and his brothers had formed a band, playing in local talent shows, the town hall or parish centers around the island.

  Weekes would painstakingly write down the lyrics from songs he heard, often tinkering with the words in a song to make them his own creation. 'From the time I started writing,' he said, 'I did my own thing. I was always attracted to the lyrics in the songs and would listen to people like Lord Kitchener and the Mighty Sparrow. They were like town criers telling the stories of the day. Reggae is what you call the poor man's cry. It's music you can sit and listen to. It's listening music.'

  Weekes grew up blissfully unaware of category or genre - to him, great music was, and still is, great music no matter what the style. 'My musical influences were quite varied, 'cause the radio stations played all kinds of music. There were no formats, so we grew up listening to everything from reggae to calypso to classic rock and classical music.'

  Weekes soon felt confined by the borders of St. Lucia and left home to fulfill his musical ambitions in North America. There he formed his band Taj Weekes and Adowa and label Jatta Records. Weekes and his band Adowa unite a true social consciousness with an unforgettable reggae groove. Blending in elements of acoustic roots rock and afro-folk simplicity, the band’s vibrant sound defies genre and has garnered critical acclaim and a wide audience across the globe.  

  The group's first two full-length albums are Hope and Doubt and Deidem, which won 'Best Reggae Album' at the Just Plain Folks Music Awards and was shortlisted for a Grammy Award. The band released their much-anticipated third CD, A Waterlogged Soul Kitchen, in October 2010. AWSK presents a set of fresh reggae songs laced with acoustic strings, guitar, violin and cello, and splashes of soulful harmonica for an album that challenges listeners to redefine common perceptions of reggae and where it's heading as a genre.

  Always striving to bring awareness to the issues he is passionate about, Weekes founded his charity, They Often Cry Outreach (TOCO), in 2007 to improve the lives of underprivileged children in the Caribbean through sports, health and enrichment programs.

  Named a Goodwill Ambassador by the International Consortium of Caribbean Professionals and recognized by a division of the United Nations, Weekes addresses issues such as global warming, casualties of war, domestic and youth violence, diabetes and health, poverty and the welfare of children through both his music and his charity.


name_last: Selling Services or Products to Musicians
name: Selling Services or Products to Musicians
name_index: S
website_link: http://www.FanBridge.com
event_category: Business
event_sub_category: Panel
original_serial: event_IAP7985
original_venue_serial: Hilton
description:
  Room: Salon A

  Participants:
  Alexander Ljung (SoundCloud LTD)
  Diana Garcia (Turner & Nichols & Associates)
  Lee Hammond (Geffen Records)
  Noah Dinkin (FanBridge)

  Summary
  Many web companies target the musician community for their first (and sometimes only) segment of users.  Sometimes this works and the company is a success within the music space.  Sometimes early traction with musicians is elusive and the company is forced to pivot to target a different customer base. This panel looks at why targeting musicians might be a good or bad idea, and how to be effective if you decide to do it. Panelists will include companies who have started and stayed within the music space as well as companies who have switched from music to another vertical.  Some other important questions to consider: Should you think of selling to musicians more as consumers, prosumers, or small businesses? Is a one-time purchase, subscription, or advertising revenue model better when targeting musicians?

search:
  Selling Services or Products to Musicians Alexander Ljung SoundCloud LTDDiana Garcia Turner &amp; Nichols &amp; AssociatesLee Hammond Geffen RecordsNoah Dinkin FanBridge


name_last: Dual Core
name: Dual Core
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/2053.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Dual_Core-Kick_Back.mp3
website_link: http://dualcoremusic.com
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Dual Core
original_serial: event_MS12869
original_venue_serial: Flamingo Cantina
description:
  Brought together by the power of the internet (and perhaps a touch of musical providence), Cincinnati-based computer programmer int eighty and Manchester-area graphic designer c64 have been rocking the more studious side of the hip-hop underground since 2007. Their debut release Zero One – featuring Counter-Strike anthem “Hostage Down” and club banger “Give Me Wings” – was summarily embraced by the tech set as a welcome shift in the contemporary hip-hop paradigm.

  It’s somehow only fitting that it wasn’t until after the success of this musical social experiment that the members of Dual Core finally met face-to-face, further cementing both their unique friendship and the strength of their artistic collaboration. The group’s follow-up, the Super Powers mixtape, combined eighty’s skillful storytelling and 64′s frenetic beats with additional contributions from nerdcore heavy-hitters YTCracker, ZeaLouS1, Beefy and MC Wreckshin, and precipitated a veritable flurry of major concert opportunities.

  In the aftermath of Super Powers, Dual Core became the first nerdcore group to play both the main stages at Las Vegas’s DEFCON, the world’s largest hacker convention, and the CCC Camp hacker conference in Germany. The crush of gigs and the rabid response of new fans led to quick sell-outs of both albums. Thankfully, in 2008 Dual Core released their second full-length Lost Reality – boasting hacker love song “My GF Is…” and blistering posse cut “Fantastic Four” – at Notacon in Cleveland, Ohio.

  The duo continued to support the artistic triumph that was Lost Reality by gigging coast-to-coast at hacker conventions, technology conferences and even Orlando’s Nerdapalooza, the world’s only festival dedicated solely to the music of geeks and technophiles. By the release of 2009′s epic follow-up Next Level, these venues, as well as media outlets like Wired.com and internet television network Revision3, had become old haunts to the duo and their unique sound.

  With this fourth release, a collection of musings about the joys of music, the banality of the daily grind and the miracles of modern technology, Dual Core continue to exhibit the kind of artistic growth that is the very bedrock of all quality music. With sharper production and more cleverly calculated flows, it is a fitting soundtrack to the 21st century. In a world where the underground cultures of hip-hop and computer tech have leapt stylistic and scholarly boundaries to become the accepted parlance, their amalgamation is nothing short of expected. Yet somehow, Dual Core is scarcely what one would call predictable.


name_last: Trade Show Wrap Party Featuring Asleep At The Wheel
name: Trade Show Wrap Party Featuring Asleep At The Wheel
name_index: T
hashtag: #SXSWNextStage
event_category: Trade Show
event_sub_category: Various
search: Trade Show Wrap Party Featuring Asleep At The Wheel
original_serial: event_OE00077
original_venue_serial: Austin Convention Center
description:
  Room: Exhibit Hall 3/4

  To celebrate the close of the Trade Show, SXSW is pleased to announce a special performance by Asleep At The Wheel. This beloved Austin band reflects not only the Southwest spirit but the aptitude to reinvent, something we hope you've experienced this week during South By Southwest. 

  The newly united Trade Show has introduced you to the latest methods for doing business, and you have met the people, forces and technology working to shape our collective future. SXSW is proud to present a band that revolves around this concept of reinvention and creativity. Bring your best Two-Step to the dance floor for the modern kings of western swing!


name_last: Stephanie Klein
name: Stephanie Klein
name_index: S
picture_big_url: http://img.sxsw.com/2011/events/klein.jpg
hashtag: #sxbookstore
event_category: Bookstore Appearance
event_sub_category: Various
search: Stephanie Klein
original_serial: event_OE00599
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D Foyer

  Stephanie Klein will be stopping by the SX Bookstore to greet registrants and sign copies of Moose: A Memoir of Fat Camp as well as Straight Up and Dirty.


name_last: Hadag Nahash
name: Hadag Nahash
name_index: H
picture_big_url: http://img.sxsw.com/2011/bands/1021.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Hadag_Nahash-Not_Enough.mp3
website_link: http://www.hadagnahash.com
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Hadag Nahash
original_serial: event_MS12613
original_venue_serial: tenOak
description:
  Booming out of Jerusalem in 1996 HADAG NAHASH, became the biggest band Israel has to offer. Its music combines fresh Hip Hop, rock, reggae and funk sounds, and bringing forth tight grooves with Middle Eastern flavor. Their unique sound attracted many dedicated followers, as well as vast media reception. They’ve gained momentum year after year, and today are considered the best selling Hip Hop artist in Israel.
  Early in their career, Hadag Nahash managed to walk the fine line between popularity to social agenda. Known for their feverish agenda, they’ve become the social moral critics of Israeli society. Their songs promote equality and civil rights, and create a soundtrack to the local struggle against racism and corruption. This unique perspective made them the center of attention, both internationally as well as locally. Throughout the years, Hadag Nahash members have volunteered for various social causes around Israel.  They are especially known for their activity in “the one shekel festival”, which is an NGO aimed at bridging cultural gaps, that was created by band member Shaanan Streett some nine years ago
  Almost a decade after their debut album, their bass vibes still boom the radio stations in Israel. They’ve received recognition over and over, and were rewarded for their work six times, with awards including: best band of the year, album of the year, best video of the year and best lyricists of the year. Almost every album they’ve released attained gold or platinum status. Israeli TV has several times aired documentary films about the band, its music, and its activities.
  Hadag Nahash’s success and agenda has paved their way to sharing stages with international acts such as The Black Eyed Peas and Cypress Hill, The Streets, Leeroy (Saian Supa Crew). They’ve toured the UK and the United States several times. In 2008 Hadag Nahash contributed their music to Adam Sandler’s movie “You Don’t Mess With The Zohan“, which exposed their unique and creative sound to vast audience worldwide.
  Last year, Hadag Nahash released their fifth studio album named  “6″ with internationally acclaimed musical producer Yossi Fine at the helm. The album attained gold status in Israel.


name_last: Hit So Hard
name: Hit So Hard
name_index: H
picture_big_url: http://img.sxsw.com/2011/films/F30467.jpg
website_link: http://www.pattydoc.com
youtube_link: http://www.youtube.com/watch?v=qJxpzjrerEQ
event_category: Screening
event_sub_category: Documentary Feature
search: Hit So Hard P. David Ebersole
original_serial: event_FS11591
original_venue_serial: Vimeo Theater
description:
  Director: P. David Ebersole
  USA | 101 minutes
  The Ebersole Hughes Company


  Starring:
  Patty Schemel, Melissa Auf Der Maur, Eric Erlandson, Courtney Love, Kurt Cobain, Sarah Vowell, Gina Schock, Nina Gordon, Kate Schellenbach, Phranc


  HIT SO HARD follows the journey of Patty Schemel, the openly gay drummer of Courtney Love's seminal rock band 'Hole.' As a young girl who always knew she was 'different' from the other kids in her farm town home outside of Seattle, Patty never dreamed she would one day have her picture on the cover of 'Rolling Stone.' But she also never fathomed that she could lose it all. A true survivor of what we now know was the disaffected 'slacker' generation, Patty found herself, like her friend Kurt Cobain, embraced by the dark side.


name_last: Building Native Apps Across Platforms
name: Building Native Apps Across Platforms
name_index: B
website_link: http://jonathanstark.com
hashtag: #xplat
event_category: Workshop
event_sub_category: Workshop
original_serial: event_IAP6478
original_venue_serial: Sheraton
description:
  Room: Capitol E-H

  Participants:
  Brian LeRoux (Nitobi)
  David Kaneda (Sencha Inc)
  Jonathan Stark (Jonathan Stark Consulting)

  Summary
  Explore an alternative approach to creating apps for iPhone and iPad. The free PhoneGap framework lets you build first-class native iPhone apps using just HTML, CSS, and JavaScript - a technique that also lets you create Android, Nokia, and Blackberry apps from the very same code base. Explore the pros and cons of this approach as you learn to create native-looking animations with jQTouch, complex UI elements with Sencha Touch, and hook into advanced iPhone features (accelerometer, GPS, vibration, and sound) without ever touching Objective-C.

search:
  Building Native Apps Across Platforms Brian LeRoux NitobiDavid Kaneda Sencha IncJonathan Stark Jonathan Stark Consulting


name_last: NastyNasty
name: NastyNasty
name_index: N
picture_big_url: http://img.sxsw.com/2011/bands/3502.jpg
website_link: http://www.myspace.com/nastynasty
event_category: Showcase
event_sub_category: Electronic
search: NastyNasty
original_serial: event_MS13150
original_venue_serial: Barcelona
description:
  In 2009 NastyNasty was more or less an anomoly in the world of electronic music. Fusing Rap, Soul and Avant-Garde electronics with left of center club ideals yielded a unique sonic palette that almost instantly resonates with listeners. In 2010 NastyNasty saw top rated mp3's in Xlr8r, Fact and The Fader as well as a seemingly endless tour of North America slaying crowds with everybody from European legends such as Joker, Mount Kimbie and Slugabed to homegrown heroes like Starkey, Machine Drum and even Ludacris. Setting him apart from the average dj, his live sets consist of entirely original compositions, utilizing his songs as jigsaw pieces to construct some sort of genre-bending sonic adventure. Noted for his energetic stage presence, NastyNasty can frequently be found simultaneously serving both the dancefloor and more sentimental endeavors while keeping the aesthetic that is his namesake. In 2011 NastyNasty is already slated for vinyl releases on U.K. based label Planet Mu, Berlins Robox Neo-Tech as well as consistently championing San Franciscos Frite Nite imprint with friend and label head Salva. Don't let his west coast locality fool you, NastyNasty has a sound that is distinctly his own.....the sonic equivalent to a heartbreak in space.


name_last: Being Young and Rocking It
name: Being Young and Rocking It
name_index: B
picture_big_url: http://img.sxsw.com/2011/events/beingyoungandrockingit.jpg
website_link: http://www.kiip.me
hashtag: #rockit
event_category: Work & Happiness
event_sub_category: Core Conversation
search: Being Young and Rocking It Brian Wong Kiip
original_serial: event_IAP7517
original_venue_serial: Marriott Courtyard
description:
  Room: Brazos 2/3

  Participants:
  Brian Wong (Kiip)

  Summary
  Being a young entrepreneur in this period of time in business and commerce is an exciting thing. It is your biggest asset. You should rock it.

  But how do you rock it? How do you overcome traditional preconceived notions of being 'younger', more 'inexperienced', and 'naive'? Simple. You turn them into your strengths. Everyone always talks about how being curious, how retaining youthful characteristics is a great way to succeed without bounds. Why can't those who truly embody those characteristics be the ones that indeed reap those rewards?

  Most younger entrepreneurs are at the edge of a cliff. They are looking for reasons to jump, or not to jump. There are lots of people willing to tell them all the reasons of why they shouldn't. Very few are there to tell them all the reasons why they should, and to help them throughout to show them how to grow wings in the process. I'm there to nudge them.

  Being a 19-year-old entrepreneur with a funded start up - experience at a well-known company in the social news landscape, and literally being thrown into a pit of extremely successful entrepreneurs as a non-American (a Canadian), helped prime me to learn all of the lessons that I will be sharing with everyone.

  Anyone fascinated by the elusive 'young' entrepreneur - and especially the type that genuinely takes tangible action towards successful milestones in their career - and wondering about how to learn from them and to help nurture their growth - should come.


name_last: The Black Angels
name: The Black Angels
name_index: B
picture_big_url: http://img.sxsw.com/2011/bands/3214.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/The_Black_Angels-Haunting_at_1300_McKinley.mp3
website_link: http://www.theblackangels.com/
event_category: Showcase
event_sub_category: Rock
search: The Black Angels
original_serial: event_MS14044
original_venue_serial: Cedar Street Courtyard
description:
  Since Aristotle, man has organized his knowledge vertically in separate and unrelated groups---Science, Religion, Sex, Relaxation, Work, etc. The main emphasis in his language, his system of storing knowledge, has been on the identification of objects rather than on the relationships between objects. He is now forced to use his tools or reasoning separately and for one situation at a time. Had man been able to see past this hypnotic way of thinking, to distrust it (as did Einstein), and to resystematize his knowledge so that it would all be related horizontally, he would now enjoy the perfect sanity which comes from being able to deal with his life in its entirety.

  It is possible for Man to alter his mental state and thus alter his point of view (that is, his own basic relation with the outside world which determines how he stores his information). He then can restructure his thinking and change his language so that his thoughts bear more relation to his life and his problems, therefore approaching them more sanely.

  It is this quest for pure sanity that forms the basis of The Black Angels.

  -Tommy Hall


name_last: Know Your Meme
name: Know Your Meme
name_index: K
website_link: http://knowyourmeme.com
event_category: Social Graph
event_sub_category: Panel
search: Know Your Meme Andrew Baron RocketboomBrad Kim Know Your MemeDon Caldwell Know Your Meme
original_serial: event_IAP7535
original_venue_serial: Hyatt
description:
  Room: TX Ballroom 5-7

  Participants:
  Andrew Baron (Rocketboom)
  Brad Kim (Know Your Meme)
  Don Caldwell (Know Your Meme)

  Summary
  This presentation is a high-level explication of contemporary memes. Through entertaining examples, the following topics will be addressed in a fast paced, throughly visual, entertaining and academic presentation:

  How does a viral video become a meme?
  Distribution factors.
  What is the categorical ceiling of a meme's reach?
  Quantifying the value of transmitters.
  The boundaries of legal gray areas.
  Forced memes (i.e. How does one force or identify a forced meme?)
  The psychological effects of exposure to a global audience.
  Tactics vs. Strategies for extinguishing memes.
  The qualities of timeless memes vs memes of yesterday.
  Life cycles of memes.
  Aggregating realtime statistics for predicting.
  Predicting memes.
  Memes in the future.

  The presentation will be organized according to several larger threads that play through almost all memes. While the definition of a meme can include the extremities of logic from the micro to the macro, this presentation will assume a definition related to today's internet culture, as described by the Know Your Meme Internet Meme Database.


name_last: Fun Fun Fun?: Thirty Years Chronicling Austin Music
name: Fun Fun Fun?: Thirty Years Chronicling Austin Music
name_index: F
website_link: http://www.austinchronicle.com/
hashtag: funfunfun
event_category: Panel
event_sub_category: Media
original_serial: event_MP7869
original_venue_serial: Austin Convention Center
description:
  Room: Room 10A

  Moderator:
  Doug Freeman (Austin Chronicle)

  Participants:
  Austin Powell (Austin Chronicle)
  Margaret Moser ()
  Michael Corcoran (Austin American-Statesman)
  Raoul Hernandez (Austin Chronicle)

  Summary
  In 1986, in the wake of MTV’s The Cutting Edge crashing the Austin music scene, then-Austin Chronicle columnist Michael Corcoran penned an infamous screed declaring “Austin Music Sucks!”. If ever there was cue for hometown hate mail at The Austin Chronicle, this was it. As The Austin Chronicle celebrates its thirtieth anniversary and the publication of The Austin Chronicle Music Anthology, we want to take the opportunity to look back at how both the Austin music scene and the role of music criticism have evolved over the decades. Scouring a colorful history of anecdotes, journalism, fandom, and flaming, we’ll use Austin and The Austin Chronicle as a microcosm to look at how local music scenes get born, blossom, break big, and burn. Slicing through the passion and the perils of covering the hometown scene, this panel will explore the changing landscape of music journalism from an historical perspective and the inevitable love/hate relationship that evolves between local publications and the music they cover.  How do journalists deal with the potential conflicts of interest in criticizing scenes with which they are so intimately involved? Is it better for a band to start with local traction, or aim nationally? Do local music scenes, and the publications that cover them, breed creativity or unproductive competition? And what is future for cultural community publications like alt weeklies in the shifting media landscape?

search:
  Fun Fun Fun?: Thirty Years Chronicling Austin Music Austin Powell Austin ChronicleMargaret Moser Michael Corcoran Austin American-StatesmanRaoul Hernandez Austin ChronicleDoug Freeman Austin Chronicle


name_last: Dale Watson
name: Dale Watson
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/3443.jpg
website_link: http://www.dalewatson.com
event_category: Showcase
event_sub_category: Alt Country
search: Dale Watson
original_serial: event_MS13963
original_venue_serial: Continental Club
description:
  Though Dale Watson’s recording career spans two decades, the maverick country traditionalist has never before released an album like this.  “There’s nothing here that’s retro,” insists Dale of Carryin’ On. “I was really hoping to make a record with today’s technology, but with the musicians who played on the music I grew up on.  I’m pretty happy with the way we’ve merged today with yesterday on this album. It will remind people of the old records, but it sounds like something new.”
   The new album on a new label marks a fresh start for Watson, a major leap from the hardscrabble honky-tonk that has won him an international following, earned him induction into the Austin Music Hall of Fame and established him as a leading crusader against the “Nashville Rash” plaguing the country music industry. Without compromising his musical values, he sounds here like a singer with nothing to prove and no one to fight.  The angry young man has matured. The result, says Dale, is “the pinnacle of what I’ve done, in terms of the songs, the production, the musicianship.”


name_last: Artifacts
name: Artifacts
name_index: A
picture_big_url: http://img.sxsw.com/2011/bands/3632.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Artifacts-Wrong_Side_Of_the_Tracks.mp3
website_link: http://www.sonicbids.com/Artifacts
youtube_link: http://www.youtube.com/watch?v=mmd2kpBVUWI
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Artifacts
original_serial: event_MS13336
original_venue_serial: Fuze
description:
  The hip-hop trio Artifacts, comprised of MCs El Da Sensei, Tame One, and DJ KAOS, were described by Vibe's Christian Ex as, 'decidedly geared toward the elusive chimera that is Hip-Hop Purist.' Based in Newark, NJ, the trio is noted for verbal stamina, memorable rhymes, and eschewing traditional gangsta rap. The Source's Durwin Chow described the group's music as, 'antagonistic freestyle barrages centered around infectiously simple yet assuaging choruses.' In an interview with Rigoberto Morales of The Source, El Da Sensei described why the band was content being labeled 'underground' in the realm of hip-hop. He said, 'If it wasn't for groups like us, Beatnuts, Common, Organized, or the Roots ... There wouldn't be any underground, nothing secondary to run to... where else would you go? It's also a place where you start, and start over.'

  Disbanding after their sophomore album, 'That's Them', the Artifacts have recently reunited and have been once again performing across the US to hungry and deserving fans. SXSW goers can expect nothing less than 110% beats rhymes and life from these Hip hop legends.


name_last: SXSW Trade Show BLOCK PARTY
name: SXSW Trade Show BLOCK PARTY
name_index: S
picture_big_url: http://img.sxsw.com/2011/events/block_party_250px.jpg
hashtag: #SXSWblockparty
event_category: Party
event_sub_category: Various
search: SXSW Trade Show BLOCK PARTY
original_serial: event_OE00081
original_venue_serial: Austin Convention Center
description:
  Room: Exhibit Hall 3/4

  Mix, mingle and have a drink courtesy of participating SXSW Trade Show exhibitors. The Block Party is the perfect opportunity to watch that new technology demo, find out more about the coolest new startup, or simply network with some of the most plugged-in people in the industry. Be sure to get there early and bring your friends, because the SXSW Block Party is one of the hottest events of the show.


name_last: Washington
name: Washington
name_index: W
picture_big_url: http://img.sxsw.com/2011/bands/2390.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Washington-Cement.mp3
website_link: http://www.washingtonmusic.com.au
event_category: Showcase
event_sub_category: Pop
search: Washington
original_serial: event_MS14093
original_venue_serial: Maggie Mae's Rooftop
description:
  She weighs half as much as her keyboard but she could punch out your Dad.

  Yes, she is a female singer songwriter…but she’s not shy and retreating or cute. BUT: she’s not 10 tons of slut in a mini skirt and nipple tape, belly dancing on a crucifix.

  Her voice will stop you in your tracks. It brings grown men to tears on live television (seriously). It soars, then falters, then soars again and it is full off sorrow even when it is full of joy (soft, broken, soaring, sorrow, spitting, sneering, smiling etc etc etc). And she can dance.

  She grew up in Papua New Guinea, so she is a wild girl that knows which tree has water in it’s trunk, but she speaks French and wears couture even though she can’t afford groceries.

  She was Triple J Unearthed. She’s the Vanda and Young Song Writing Competition. She’s an APRA Ambassador. She now has 6 ARIA nominations and a Gold Record under her belt.

  She made an album called “I Believe You Liar” and it’s not like other records. It’s better and it’s hard to tell why exactly.

  They’re all pop songs but not like you think. They are really, REALLY wordy twisty complicated key changing sons of bitches that you’d have to go to music school for 6 years to play (she did) but after they’re done you can remember every chorus and every hook, and on the second listen you may be able to sing back most of the words.

  “I knew as soon as I heard Megan choosing not to rhyme “Clementine” with “wine” that here was someone unpredictable. Australia, you have a new and original troubadour to lift your spirits and warm your hearts.” Tim Finn (Crowded House / Split Enz)


name_last: Michael Fremer
name: Michael Fremer
name_index: M
picture_big_url: http://img.sxsw.com/2011/events/fremer.jpg
hashtag: #SXBookstore
event_category: Bookstore Appearance
event_sub_category: Various
search: Michael Fremer
original_serial: event_OE00437
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D Foyer

  Legendary audiophile and writer, Michael Fremer, will be stopping by the SX Bookstore to greet fans and sign copies of his turntable set-up and record care and collecting DVDs.


name_last: Skateistan: To Live And Skate Kabul
name: Skateistan: To Live And Skate Kabul
name_index: S
picture_big_url: http://img.sxsw.com/2011/films/F29355.jpg
website_link: http://www.diesel.com/lifestyle/newvoices
youtube_link: http://www.youtube.com/watch?v=W3vobm1ToGc
event_category: Screening
event_sub_category: Documentary Short
search: Skateistan: To Live And Skate Kabul Orlando von Einsiedel
original_serial: event_FS12151
original_venue_serial: Alamo Ritz 2
description:
  Director: Orlando von Einsiedel
  UK | 9 minutes
  Grain Media


  Starring:
  Fazilla, Murza, Wais, Sharna Nolan


  Skateistan: To Live And Skate Kabul is a beautiful and moving short film that follows the lives of two young skateboarders from Afghanistan who attend the Skateistan charity project. Juxtaposing the harsh reality of life in Kabul with the hopes and ambitions of the country’s children, the film is a touching ray of light from a country only ever in the news for all the wrong reasons.


name_last: Dreaming in Stereo
name: Dreaming in Stereo
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/41208.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Dreaming_in_Stereo-Fill_My_Sky.mp3
website_link: http://www.myspace.com/dreaminginstereo
youtube_link: http://www.youtube.com/watch?v=yMOcjqPZKZg
event_category: Showcase
event_sub_category: Rock
search: Dreaming in Stereo
original_serial: event_MS12340
original_venue_serial: Creekside at Hilton Garden Inn
description:
  Progressive Pop ... that's what the powerful sound of the Miami Beach-based band Dreaming in Stereo is. Influenced by the sound of Art Rock and  power pop , DIS take you on a sonic journey with 3 minute pop songs with progressive rock intricacies .Their songwriting is mature and their live shows have earned them the right to hold their own opening for legendary acts like Todd Rundgren, Adrian Belew, Mumiy Troll, and Davey Jones.'Dreaming in Stereo 2' is the followup to 2010's critically acclaimed self titled debut which was a college radio staple charting in over 30 major markets. The band has been selected to showcase at SXSW 2011 in Austin, TX


name_last: The Doorman
name: The Doorman
name_index: D
picture_big_url: http://img.sxsw.com/2011/films/F22526.jpg
website_link: http://www.rlkpro.com
event_category: Screening
event_sub_category: Texas High School
search: The Doorman Ryan Kline
original_serial: event_FS11613
original_venue_serial: Alamo Lamar C
description:
  Director: Ryan Kline
  USA | 4 minutes
  rlkproductions


  Starring:
  Tracie Morgan, DJ Economou, Sharon Garrison, Ian Matthews


  A couple checks into a seedy motel for the night. When the lights go out, an odd thumping noise penetrates the silence. The couple has no idea what they are getting into. All of the answers lie behind the door...


name_last: Amplified Heat
name: Amplified Heat
name_index: A
picture_big_url: http://img.sxsw.com/2011/bands/1775.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Amplified_Heat-Give_It_To_Me.mp3
website_link: http://www.amplifiedheat.com
event_category: Showcase
event_sub_category: Rock
search: Amplified Heat
original_serial: event_MS13791
original_venue_serial: BD Riley's
description:
  The Ortiz brother's Amplified Heat is a Rock and Roll power trio from Hell by way of Austin, Texas. Like their hot sauce, Amplified Heat is not for the faint of heart. They like it loud, fast and raw… no bullshit, just unrestrained, relentless Rock and Roll.

  With their forthcoming release 'On The Hunt', Jim (Guitar), Chris (Drums) and Gian (Bass) expand their sound into new territory, shooting up psychedelia and Lightnin' Hopkins-esque acoustic blues into their always consistent no frills Rock and Roll. The album was produced and recorded by their manager/producer, James Webber, in an old Texas homestead just outside of Austin, Texas. In an effort to go back to the basics and to get a snapshot of Amplified Heat in their most raw state, the album was tracked live and onto tape. The result is a powerful set of songs that'll make you feel like your speeding down the road in a souped-up black muscle car with a 44' on the seat, Robert Rodriquez-style.

  The three Colombian-American brothers' banded sense of rebellion started this 'until-death-do-us-part' pact they call Amplified Heat. As youths in Houston, TX, they played only when parents were out of the house. 'Growing up in Houston was not much fun at all for us,' Jim recalls, 'Our parents where very strict and controlling. So we didn't go out much… until we got older and started to sneak out!' 

  Their father confiscated their beloved Black Sabbath album after he saw what Chris Ortiz refers to 'a bullshit TV special about Satanism and Rock N Roll.' This only fed into their love of the pure Rock and Roll lifestyle. 'We hated the shit we heard on top forty radio,' Jim recalls, 'all the latest music just didn't appeal to us except for ZZ TOP, Van Halen, Stevie Ray Vaughn and a bunch of other rock n roll bands of the day. We tuned into 95.5 KLOS, 94.7 KMET, K Earth… through that medium we were exposed to The Beatles, The Stones, The Who, Zeppelin and Sabbath.'

  On Sunday nights in Houston, Jim Ortiz recalls, 'one evening I tuned into Z-107 Houston's classic rock station and they were playing Blues on Sundays. It is then when my love affair with the Blues began! first track I heard was Hound Dog Taylor and that was enough for me to grab a cassette tape and start recording!  I heard Albert King, Lightnin' Hopkins, Johnny Winter and John Mayall's Blues Breakers!     So, Chris and I set out to find other cats that wanted to play Blues and Rock n Roll.'

  The sound of Amplified Heat emerged years later into a punishing sound. Their vintage Fender wall of sound consists of a 1968 Fender Blackface, 1967 Fender Bandmaster, 1969 & 1970 Fender Bassman heads and several 1966 Fender 2x15 speaker cabinets. 'Why we use Vintage gear?' Jim Recalls, 'Because that is the only way we found we could get the sounds we heard! We fell in love with old music! We set out to be the loudest band around! Regardless of what any sound man or club owner thinks! For us, to play music is to be true to yourself and we love it loud!'

  This is the way Rock and Roll is done, there's no doubt about it. And these brothers have committed themselves to the cause.

  David Fricke of Rolling Stone: 'Amplified Heat…destroyed the crowd with a boogie-war vengeance. Rock dreams that quickly came to mind: Stevie Ray Vaughn fronting the Groundhogs; ZZ Top with Blue Cheer running in their veins.'

  Amplfied Heat will set forth on a tour of select markets in support of 'On The Hunt' on Gonzolandia Records.


name_last: SXSW Interview: Crystal Bowersox
name: SXSW Interview: Crystal Bowersox
name_index: S
hashtag: sxbowersox
event_category: SXSW Interview
event_sub_category: Various
search: SXSW Interview: Crystal Bowersox Ann Powers NPR MusicCrystal Bowersox Artist
original_serial: event_MP990203
original_venue_serial: Austin Convention Center
description:
  Room: Room 18ABC

  Participants:
  Ann Powers (NPR Music)
  Crystal Bowersox (Artist)

  Summary
  Crystal Bowersox wowed audiences in Season 9 of American Idol. With her soulful voice and down-to-earth presence, Bowersox remains one of the most memorable Idol alumni. She has recently released 'Farmer's Daughter,' her debut release for 19 Recordings/Jive Records. In his album review, Greg Kot of the Chicago Tribune said: 'Though typecast as a Janis Joplin-like shouter in the early stages of the “Idol” competition, her best moments are far more subtle, with a touch of twang and fragility.' Bowersox will be interviewed by Ann Powers, Pop Critic of the LA Times.  On Friday, March 18, Bowersox will perform a SXSW Showcase at the Victorian Room at the Driskill Hotel.


name_last: Kristina Halvorson
name: Kristina Halvorson
name_index: K
hashtag: #sxbookstore
event_category: Bookstore Appearance
event_sub_category: Various
search: Kristina Halvorson
original_serial: event_OE00603
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D Foyer

  Kristina Halvorson is the CEO and Founder of Brain Traffic.  She will be stopping by the SX Bookstore to greet registrants and sign copies of her book, Content Strategy for the Web.


name_last: Another Happy Day
name: Another Happy Day
name_index: A
picture_big_url: http://img.sxsw.com/2011/films/F31454.jpg
website_link: http://www.pwny.com
event_category: Screening
event_sub_category: Narrative Feature
search: Another Happy Day Sam Levinson
original_serial: event_FS11173
original_venue_serial: Paramount Theatre
description:
  Director: Sam Levinson
  USA | 118 minutes


  Starring:
  Ellen Barkin, Ezra Miller, Kate Bosworth, Ellen Burstyn, Demi Moore, George Kennedy


  High-strung Lynn and her three troubled children journey deep into the heart of domestic darkness and primal family dynamics to attend the wedding of her eldest son.  While a feud rages on with the family she left behind, the line between victims and victimizers blur, as Lynn struggles desperately to protect herself and save her children from the furies raining down on them.  Few films have tread the terrain of upper class family dysfunction with as much sensitivity, rawness and humor while so truthfully navigating the emotional minefields of unmet needs that span generations.


name_last: Beyond the Hype: Mobile App Opportunities In Africa
name: Beyond the Hype: Mobile App Opportunities In Africa
name_index: B
website_link: http://www.restoftheworld.com
event_category: Business
event_sub_category: Panel
original_serial: event_IAP7031
original_venue_serial: Hilton
description:
  Room: Salon D

  Participants:
  Justin Arenstein (Rest of the World Media)
  Nic Haralambous (Motribe)

  Summary
  Africa's 1 billion people are the world's fastest growing market for mobile phones.

  Sales of mobile phones on the continent grew 22% year-on-year in 2009, and are projected to add another 280-million users by 2015. But Africans are not just users: they’re also pioneering ground-breaking new mobile services, leading the world in everything from mobile money to mobile health.

  The speed of growth has, however, created so much sensational hype that it is difficult to tell the real opportunities from misleading exaggeration.

  This panel will cut through the hype, to explore the real opportunities in Africa for mobile app developers: is it all low-tech, or are there markets for cutting edge apps? Where are the most sustainable markets, what kinds of apps / services are most likely to succeed, and which mobile platforms offer best scope for success?

  The panel will also examine the successes and failures of developers who have already taken the plunge, and will evaluate which African mobile developers are best placed for partnerships or other collaborations.

  And, because Africa is pioneering its own world-class mobile services in everything from augmented reality to geo-social and other location-based services, we will explore which of those mobile innovations are poised for global expansion.

search:
  Beyond the Hype: Mobile App Opportunities In Africa Justin Arenstein Rest of the World MediaNic Haralambous Motribe


name_last: The Furious Force of Rhymes
name: The Furious Force of Rhymes
name_index: F
picture_big_url: http://img.sxsw.com/2011/bands/4427.jpg
website_link: http://www.furiousrhymes.com
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: The Furious Force of Rhymes
original_serial: event_MS14929
original_venue_serial: Carver Museum Boyd Vance Theater
description:
  THE FURIOUS FORCE OF RHYMES is a feature-length documentary about the explosion of Hip-Hop culture and Rap music around the globe. Tracing the movements' origins on the mean streets of New York City in the 1970's, the film travels to the modern-day immigrant ghettos surrounding Paris and Berlin and into the cities of Jerusalem, Ramallah, and Dakar.

  The film focuses in six different countries, each revealing a new aspect of the music and a set of social themes: the USA, France, Germany, Israel / Palestine, and Senegal. It is this multi-national look at Hip-Hop on a global level that distinguishes the film from other Hip-Hop documentaries made to date. 

  Using the lyrics of the artists as a jump-off point, The Furious Force
   is a powerful meditation on poverty, racism, struggle and hope. It is also a vibrantly musical film, with performances and a soundtrack that radiates off the screen. It is the first major film about Hip Hop both in and OUTSIDE of the United States.


name_last: Special Discussion with artist Storm Thorgerson and filmmaker Roddy Bogawa
name: Special Discussion with artist Storm Thorgerson and filmmaker Roddy Bogawa
name_index: S
picture_big_url: http://img.sxsw.com/2011/events/blanton.jpg
event_category: Party
event_sub_category: Various
search: Special Discussion with artist Storm Thorgerson and filmmaker Roddy Bogawa
original_serial: event_OE00494
original_venue_serial: Blanton Museum of Art
description:
  The Blanton Museum of Art presents a special conversation with artist Storm Thorgerson and filmmaker Roddy Bogawa. Thorgerson is the man behind some of the most influential the album artwork designs in history, including those for Pink Floyd, Led Zeppelin, Muse, and dozens more, and is the subject of a recent documentary by Roddy Bogawa.


name_last: Leisure Birds
name: Leisure Birds
name_index: L
picture_big_url: http://img.sxsw.com/2011/bands/3555.jpg
website_link: http://www.myspace.com/leisurebirds
event_category: Showcase
event_sub_category: Rock
search: Leisure Birds
original_serial: event_MS13362
original_venue_serial: Mohawk Patio
description:
  Born out of the demise of two of Minneapolis' cherished rock institutions'syncopated whiskey-throat bawlers Thunder in the Valley and the blaze-of-jubilant-loose that was Hockey Night'Leisure Birds first hit the stage in May of 2008 featuring Jake Luck (Thunder In The Valley, GAYNGS) on vocals, keys and percussion, Nick Ryan (Thunder In The Valley, GAYNGS) on guitar, Cory Carlson (Hockey Night) on bass and Alex Achen (Hockey Night) on the drums. They've played the historic First Avenue mainroom as one of the Twin Cities' Best New Bands, ranked near the top of City Pages' annual Picked to Click list, and had their only released output, the track Burn the Beach favorably reviewed by Pitchfork Media. Jake and Nick also contributed to the widely-praised project of Minneapolis producer and TGNP co-founder Ryan Olson, Relayted by GAYNGS (Jagjaguwar), and Jake took part in the band's national tour which culminated with a performance on Late Night with Jimmy Fallon.


name_last: Demo Listening Session 4
name: Demo Listening Session 4
name_index: D
event_category: Demo Listening
event_sub_category: Other
original_serial: event_MP990057
original_venue_serial: Austin Convention Center
description:
  Room: Room 10A

  Participants:
  Danny Zook (Alien Music Services)
  Lawrence Gelburd (Gelboni Productions)
  Vlad Bar (Jive Records)

  Summary
  Demo Listening Sessions offer a unique opportunity for selected musicians to get direct feedback from music professionals, those who listen to demos as part of their job.

search:
  Demo Listening Session 4 Danny Zook Alien Music ServicesLawrence Gelburd Gelboni ProductionsVlad Bar Jive Records


name_last: Light Pollution
name: Light Pollution
name_index: L
picture_big_url: http://img.sxsw.com/2011/bands/564.jpg
website_link: http://www.myspace.com/lightpollution
youtube_link: http://www.youtube.com/watch?v=6PXR-lwZU5g
event_category: Showcase
event_sub_category: Rock
search: Light Pollution
original_serial: event_MS12436
original_venue_serial: 512 Rooftop
description:
  Apparitions, the first full length album by Chicago’s Light Pollution has blown the roof off the building. This moody masterpiece of a record combines catchy melodic flights with an edgy sensibility that manifests itself in the subtle flourishes of pop-psychedelia, sophisticated harmonies and the evocative lyrics of front man Jim Cicero.  The band’s dazzlingly inventive soundscapes and choral arrangements push the current boundaries of pop music far beyond the breaking point to create a perfect hybrid of moody indie pop and psychedelia. Apparitions is incredibly formed and informed for a debut full length.


name_last: Bowling For Soup
name: Bowling For Soup
name_index: B
picture_big_url: http://img.sxsw.com/2011/bands/1344.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Bowling_For_Soup-S-S-S-Saturday.mp3
website_link: http://www.bowlingforsoup.com
youtube_link: http://www.youtube.com/watch?v=Xi3j_hoyFJo
event_category: Showcase
event_sub_category: Pop
search: Bowling For Soup
original_serial: event_MS14770
original_venue_serial: The Phoenix
description:
  Talking with Bowling for Soup singer Jaret Reddick, you may not immediately get the sense that this affable, down-to-earth Texan fronts a Grammy- and Emmy-nominated pop/punk band with over a million album sales to their credit. “If you compare our first album to our 10th one, you could be like, ‘Let’s see... Well, their voices finally changed, and they got a lot better musically, but they still sound like the same guys to me,” Reddick says, the grin audible in his North Texas drawl. “Man, I would hope we’re still the same guys! Can you imagine what a bummer it’d be if we weren’t?”
  Frankly, we can’t—and on their 10th studio album, Sorry for Partyin’, Bowling for Soup prove that no matter what lame new trends may lurk outside their studio walls, they’ve got the hits, fits, shits and giggles to keep coming out ahead. From side-splittingly funny double entendres (the I-can’t-believe-they-got-away-with-that lead single “My Wena”) to call-and-response jams you’ll undoubtedly be hearing in high schools worldwide (“No Hablo Inglés”), Sorry for Partyin’ features some of the funniest, most infectious songs of BFS’ 15-year career. Of course, the album also packs some of the strongest, most confident songwriting in BFS’ catalog, proving once again that these guys are masters of their craft.
  “We’ve created our niche, and our niche is us,” says Reddick, who formed Bowling for Soup in 1994 and today rounds out the Denton, Texas-based quartet with guitarist Chris Burney, bassist Erik Chandler and drummer Gary Wiseman. “We know there are lots of people out there who think guys in their 30s shouldn’t be writing about stuff like their ‘Wena’ and farts and beers and chicks.” (Incidentally, you’ll find all of the above on Sorry for Partyin’.) “But I say why not? What should guys in their 30s be writing about? The economy? War? Organic food versus non-organic? We like funny movies, and we like to drink beer and talk smack about each other’s moms. There’s nothing contrived about it—this is who we are.”
  For anyone else who thinks humor doesn’t belong in music, let’s also remember that this is who BFS are: A worldwide phenomenon with a string of hit singles (including 2006’s “High School Never Ends” and the 2004 MTV and radio smash “1985”) to their credit. A fan-favorite live act whose chemistry is so innate they’ve never had to prepare a set list. And a TV- and movie-soundtrack juggernaut whose Emmy-nominated contribution to Disney’s Phineas and Ferb is literally the most widely heard cartoon theme song on the planet. Quite a step up from the salad days when they were handing out demos in Warped Tour parking lots—even if the motives behind the music have stayed pure since then.
  “There was nobody in Texas that sounded like us in 1994,” Reddick remembers. “Obviously you had the Orange County, CA, explosion that we felt a part of, because we were all ripping off the same bands. But as all the bands from that era started finding success, people started getting super-serious and making these really dreary or angry records. I’m not saying I don’t like that stuff, but for us it’s always been a case of ‘Let’s never do that!’ We want to be that point of somebody’s day where they can get off work and put us in and think, “Okay, yeah: Everything else sucks, but this is awesome.”
  Fittingly, “awesome” was an operative word during the Sorry for Partyin’ sessions. Working with producer Linus of Hollywood (also Reddick’s partner in the year-old Crappy Records label), BFS cut the album in a whirlwind 24 days at Wire Recording Studio in Austin, Texas, where the ideas flowed as readily as... Well—let’s just say there’s a reason they titled one of Sorry’s singles “Hooray for Beer.”
  “We had close to a two-year break between the last record (2006’s The Great Burrito Extortion Case) and writing for this one,” Reddick says, “so we were ready to have some fun.” The anything-goes atmosphere lent itself to some interesting collaborations, too: After discovering that one of their musical heroes, former ALL vocalist Scott Reynolds, lived just blocks from the studio, BFS rang him up to make a cameo on “America (Wake up Amy).” Fastball’s Tony Scalzo, another Austin native and band friend, ended up collaborating on the rollicking kiss-off to an ex “I Don’t Wish You Were Dead Anymore.” And, even if he originally dropped by just to hang out with his friends, Nerf Herder frontman/YouTube mega-star Parry Gripp also wound up making a cameo on vocals.
  “It literally felt like more of a party than work, and I think that shows up throughout the record,” Reddick remembers. “People are gonna hear this and be like, ‘Okay, well, it sounds like they had just a little bit of fun.”
  Of course, they also got serious—or as serious as you can when your album’s lead single is a wiener joke. “I think a song like ‘My Wena’ is a perfect example of us being like, ‘Okay, whatever people think is as far as we’re gonna take it, we’ll just keep pushing things to the next level,” Reddick explains. “But there are a handful of songs on this record that really mean a lot, too. I think that was also a part of the studio environment—whether we were goofing around or wearing our hearts on our sleeves, we weren’t afraid to go for it.”
  Considering how long they’ve been a band, it’s no small wonder that Bowling for Soup still find new ways to go for it in the niche they’ve carved out for themselves. But as Reddick notes, that sense of abandon is just the thing that’s allowed BFS to tackle Sorry for Partyin’ as if it were their first record, not their 10th. “We’ve always said that the day it’s not fun anymore, we’re just not gonna do it anymore,” he concludes. “So why focus on the down side? Let’s keep doing what we do best. Let’s keep having fun.”


name_last: Matthew Inman, The Oatmeal
name: Matthew Inman, The Oatmeal
name_index: M
picture_big_url: http://img.sxsw.com/2011/events/Inman.jpg
hashtag: #sxbookstore
event_category: Bookstore Appearance
event_sub_category: Various
search: Matthew Inman, The Oatmeal
original_serial: event_OE00618
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D Foyer

  Matthew Inman of The Oatmeal will be stopping by the SX Bookstore to greet registrants and sign copies of his book, Five Good Reasons to Punch a Dolphin in the Face.


name_last: Social Networks Inside Companies: Harness the Power!
name: Social Networks Inside Companies: Harness the Power!
name_index: S
website_link: http://www.disneyabctv.com
hashtag: #corpsocialnet
event_category: Future15
event_sub_category: Future15
search: Social Networks Inside Companies: Harness the Power! Rick Marini BranchOut
original_serial: event_IAP6891
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom E

  Participants:
  Rick Marini (BranchOut)

  Summary
  Social networks are ubiquitous on the internet. With Millennials/Gen Y numbers rising in the workforce, can companies use internal social networks to their advantage? Will older employees participate? Do benefits of social networks, weblogs, Web 2.0 style sharing, tagging, and rating outweigh the risks to confidentiality and productivity?


name_last: The Tweet House sponsored by Chevrolet
name: The Tweet House sponsored by Chevrolet
name_index: T
event_category: Party
event_sub_category: Various
search: The Tweet House sponsored by Chevrolet
original_serial: event_OE00697
original_venue_serial: NDVenue @ 501 Studios
description:
  The Tweet House is a celebration of the Real-Time Web and Twitter's pervasive role within it. It brings together those who are creating and evangelizing the technologies that are defining the future.


name_last: Wordburglar
name: Wordburglar
name_index: W
picture_big_url: http://img.sxsw.com/2011/bands/2587.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Wordburglar-Cream_Of_Wheat.mp3
website_link: http://www.wordburglar.com
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Wordburglar
original_serial: event_MS11270
original_venue_serial: Flamingo Cantina
description:
  Wordburglar breezes over banging beats and soulful medleys with an emphasis on wordplay, humor and good times. Influenced heavily by Hip-hop's golden era of creative, braggadocious MCs, his unique approach to music is a combination of classic Boom-Bap rap, stand-up comedy and slam poetry. 

  A seasoned crowd pleaser and mic-wrecker, Wordburglar was listed as Earshot’s #3 most played Hip-Hop Artist on Canadian College radio, has won a CBC Radio 3 Bucky Award for Best Lyrics and was nominated for a Canadian Music Week Indie Award for Best Urban Artist and made URB Magazine’s NEXT 1000 and NEXT 100. Wordburglar was also chosen as one of Stealth Magazine’s (Australia’s #1 Rap Magazine) STEALTH SEVEN.  On top of enjoying daily traffic from thousands of fans on MySpace and charting on international radio Wordburglar has been a featured artist online on HiphopCanada, NewMusicCanada, CBCRadio3, ChartAttack, PulseRadio, FirmMag,TheCoast, TheAwfulShow, CDBaby, UGSMag, HeroHill  and countless other sites in and outside of Canada. 

  After amazing live performances at the East Coast Music Awards, Canadian Music Week and North By Northeast, Wordburglar has spent the last two years writing new music, playing gigs and touring across Canada and parts of the United States. He currently has VideoFact funded videos which have been featured on Muchmusic & online for the hit underground singles “Cream of Wheat” & “The Route”, as well as the animated video 'The Wordburglar” which was featured alongside videos by Rap All-Stars Guru, Atmosphere and the Living Legends on the Internationally released Preserving Efforts #1 DVD. He also appeared in Rhythmicru's underground possecut video 'We Have Come for Your Children' which was featured heavily on MuchVibe. On top of that Wordburglar has been caught making appearances on numerous compilations and guest-spots and even a comic book or two. 

  His latest release on Urbnet Records 'BURGIE'S BASEMENT', a follow up to the critically acclaimed 'BURGLARITIS' features new singles, remixes, B-sides and rarities and features production from Burg's main collaborators Beatmason, Fresh Kils & Young Fes as well as fellow Backburner Crew members Toolshed, Ghettosocks, More Or Les, Thesis Sahib, Jesse Dangerously and more. 

  His next album “3rdburglar” will be released in 2011. 

  For more information please visit www.wordburglar.com


name_last: Locos Por Juana
name: Locos Por Juana
name_index: L
picture_big_url: http://img.sxsw.com/2011/bands/986.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Locos_Por_Juana-Afro_Sound.mp3
website_link: http://www.locosporjuana.com
event_category: Showcase
event_sub_category: Latin Rock
search: Locos Por Juana
original_serial: event_MS12607
original_venue_serial: Prague
description:
  Locos Por Juana is a bilingual Latin band most notably recognized by their energetic live performances and their unique fusion of Latin styles and influences. The band formed in Miami, Florida in the year 2000, though their lineup has undergone personnel changes and their style evolved over the years. The present lineup consists of vocalist Itagui Correa, guitarist Mark Kondrat, drummer Javier Delgado, percussionist Daniel Ferrer, and a horn section led by Lasim Richards on Trombone, though at times as many as five to seven guest musicians may join onstage for shows and tours.  The group's sound is a distinct one, drawing not only from the members' own diverse backgrounds, but from other countries' musical styles as well. Still, the heart and soul of their hybrid style emanates from Colombia, the South American country's traditional styles everpresent in Locos Por Juana's unique modern take.  Also integral to Locos Por Juana's style is the musical influence of the Caribbean islands, in particular reggae and dub from Jamaica.  Funk also plays a crucial role in their music.


name_last: Cobirds Unite
name: Cobirds Unite
name_index: C
picture_big_url: http://img.sxsw.com/2011/bands/43744.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Cobirds_Unite-Crown_Of_Thorns.mp3
website_link: http://rachelflotard.blogspot.com/2008/11/whole-point.htmlwww.rustywilloughby.com/
youtube_link: http://www.youtube.com/watch?v=uCoHlyJinWc
event_category: Showcase
event_sub_category: Alt Country
search: Cobirds Unite
original_serial: event_MS11630
original_venue_serial: Soho Lounge
description:
  Duet driven folk-noir from Seattle. Previous work on SubPop, Sony, and Frontier.  Longtime rock writers and friends, Rusty Willoughby (Flop, Pure Joy) and Rachel Flotard (Visqueen, Neko Case) collaborate with notable musicians from Seattle to Denmark. Features members of Screaming Trees, R.E.M., Afghan Wigs, and The Tripwires.
  Touring US 2011.


name_last: Microsoft Interactive Lounge
name: Microsoft Interactive Lounge
name_index: M
event_category: Lounge
event_sub_category: Various
search: Microsoft Interactive Lounge
original_serial: event_OE00221
original_venue_serial: Austin Convention Center
description:
  Today’s consumers expect applications that are optimized for all their devices – phones, personal computers and tablets. Visit the Microsoft Lounge to see how technologies like Silverlight, Internet Explorer and Windows 7 create impressive multiscreen experiences.


name_last: The Legal Ramifications of Saying “I’m Sorry”
name: The Legal Ramifications of Saying “I’m Sorry”
name_index: L
website_link: http://linhartpr.com
hashtag: #sorrysxsw
event_category: Branding / Marketing
event_sub_category: Panel
original_serial: event_IAP7469
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom F

  Participants:
  Chris Morran (Consumerist.com)
  Daniel Goldman (Mayo Clinic)
  Fred Taylor (Southwest Airlines)
  Margaret DiBianca (Young Conaway Stargatt & Taylor)
  Paula Berg (Linhart PR)

  Summary
  Is your legal team hindering your social media success?  Is someone redlining every blog post, tweet, and comment you compose, costing you valuable time, sterilizing your messages, and taking the “social” out of “social media?”  In a court of law, is there really a difference between the words “I’m sorry” and “I regret?”  Join a panel of career apologists and apologetic lawyers to understand what the legal risks of saying “I’m sorry” really are, how companies like Southwest Airlines get away with it every day, and how to craft an air-tight apology.

search:
  The Legal Ramifications of Saying “I’m Sorry” Chris Morran Consumerist.comDaniel Goldman Mayo ClinicFred Taylor Southwest AirlinesMargaret DiBianca Young Conaway Stargatt &amp; TaylorPaula Berg Linhart PR


name_last: L'Altra
name: L'Altra
name_index: L
picture_big_url: http://img.sxsw.com/2011/bands/40207.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/L'Altra-Nothing_Can_tear_It_Apart.mp3
website_link: http://www.laltramusic.com
youtube_link: http://www.youtube.com/watch?v=oxSDK0nd314
event_category: Showcase
event_sub_category: Rock
search: L'Altra
original_serial: event_MS11579
original_venue_serial: The Hideout
description:
  L’ALTRA have been quietly making music for a decade, pushing through the ups and downs of various line-up changes and the tender trials of daily life...
  It’s been nearly 6 years since the stormy collaboration of singer-keyboardist Lindsay Anderson and singer-guitarist Joseph Desler Costa saw the release of their critically acclaimed album Different Days. The duo have since emerged from their respective corners to write and record their brightest effort, Telepathic.
  Telepathic finds L’Altra refining their baroque balladry and expanding their
  signature wurlitzer and guitar foundation with collaborators such as Charles Rumback (Colorlist, Via Tania), Josh Eustis (Telefon Tel Aviv, Sons of Magdalene), Josh Abrams (Bonnie Prince Billy) and Marc Hellner (Pulsprogramming).
  As always, L’Altra’s take on indie pop is a gentle wash of hushed guitar, rolling piano, subtle electronics, measured rhythm, synths and strings; all supporting Lindsay and Joe’s call and response vocal musings. The band, as if taking a cue from it’s name: meaning the feminine other in any number of romance languages, is truly outside and other.


name_last: Sims
name: Sims
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/719.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Sims-Burn_it_Down.mp3
website_link: http://doomtree.net/sims
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Sims
original_serial: event_MS12499
original_venue_serial: Flamingo Cantina
description:
  Restless and passionate but with an unflinching realism at his core, Sims has seen enough of life to know there are no easy answers. His second full-length release, Bad Time Zoo, out February 15th on Doomtree Records, reflects this rapper’s ongoing quest for solid understanding in a society on the brink of dystopia. For Sims, it’s been a long road.
  Andrew Sims grew up in the working-class Minneapolis suburb of Hopkins, Minnesota. His parents were both musicians with problems of their own, and Sims often had to look out for himself and his younger brother. “I was super short-fused,” he remembers. “I got in fights almost every day until I was about 13.”
  He found solace in rap and R&B music, nurturing a love for mainstream hits as well as then-underground artists such as the Wu-Tang Clan. His parents didn’t approve of his new love, however, so he built a secret stash of cassette mixtapes that he traded to kids at school.  He soon found a gift for rhyme and begin channeling his aggression into feisty, kinetic wordplay.
  His rap habit quickly grew from playground cyphers to recorded projects. In high school, he met a local producer and rapper named P.O.S. who would sell him beats for $30 a pop and let him record at his house for free. Eventually, their home-recording experiment blossomed into a full-on musical enterprise that would pull in other aspiring artists and help put Minneapolis hip-hop on the map.
  Enter Doomtree. Hailing from the same untamed Minneapolis indie music scene that spawned both punk legends the Replacements and, 20 years later, hip-hop powerhouse Rhymesayers, Doomtree has become one of the most trusted and influential names in grassroots hip-hop.
  Since its birth in 2002, Doomtree has grown from a CD-R-slinging, fast-food-fueled DIY collective into a tightly knit, business-savvy operation. In addition to Sims and P.O.S., Doomtree’s roster includes some of the most daring artists working in hip-hop today: Lazerbeak, Dessa, Mike Mictlan, Paper Tiger, and Cecil Otter. 
  In a genre that all too often rewards imitation over innovation, Doomtree’s artists strive for originality without sacrificing mass appeal. As a result, fans of Doomtree have come to expect uncommon hip-hop delivered in clever, club-rocking doses, and Bad Time Zoo will not disappoint.
  Setting himself as spokesman for a generation fraught by vapid commercialism, political cynicism, and the paradoxical power of technology to both connect us and drive us apart, Sims seeks a path out of the disappointment that plagues modern life. The time of plenty, inbox full / So why do I feel so goddamn empty? he demands on opening track “Future Shock.”
  But while he casts himself as an alienated prophet, make no mistake: Sims’ message is of empowerment, hope, and badass beats. The results are epically infectious.
  Over the pulse and sway of Lazerbeak’s urgent, expansive production, Sims raises 50-story verses and swings wrecking-ball choruses. With scenes straight from Darwin’s nightmares – people as animals gorging in the streets (“The Veldt”) – Bad Time Zoo is not so much a hip-hop album as a teeming, beat-driven urban wilderness.
  On the horn-sample-driven first single, “Burn It Down,” Sims raps like a red-eyed city planner who just downed his eighth Red Bull and Adderall cocktail and is on the street corner calling for destruction before renewal. Or take the thumping, wickedly funny “One Dimensional Man,” an indictment of complacent liberals: You did your part, you gave your hundred bucks to NPR / You joined a co-op now, bought the hybrid car. (For the record, Sims votes Democrat and drives a hybrid.)
  But lest you think you need an advanced degree and a machete to enter Bad Time Zoo, Sims keeps his narratives grounded and real, and Lazerbeak’s musical compositions would sound just as good on a club PA as headphones. Just spin “Love My Girl,” a pop confection that juxtaposes dark observations on the dating life with a surprisingly sweet candy center.
  A pop-culture omnivore, Sims cites influences that range from the sci-fi of Ray Bradbury, to the films of David Lynch, to the 1940s graphic novels of Will Eisner. But most of all, Sims listens to the world around him.
  “I draw a lot more from human interaction than I do from music,” he says. “I listen and try to understand how people function.”
  Like all good writers, Sims has an ear for what makes us human.
  “What are your soft spots? When are you at your most defensive, your most unabashedly happy or proud?” he elaborates. “Or when I see someone try to cobble a defense together when they're hurting. Those moments are noteworthy to me. I try to pay attention to them.”
  Pay attention to Sims, and you’ll be better for it.


name_last: Next Stage Presents Washington
name: Next Stage Presents Washington
name_index: N
picture_big_url: http://img.sxsw.com/2011/events/washington.jpg
youtube_link: http://www.youtube.com/watch?v=9x3h6-92NGA
hashtag: #SXSWNextStage
event_category: Trade Show
event_sub_category: Various
search: Next Stage Presents Washington
original_serial: event_OE00038
original_venue_serial: Austin Convention Center
description:
  Room: Exhibit Hall 3/4

  She weighs half as much as her keyboard but she could punch out your Dad. Yes, she is a female singer songwriter…but she’s not shy and retreating or cute. BUT: she’s not 10 tons of slut in a mini skirt and nipple tape belly dancing on a crucifix. She’s addicted to Facebook but not like your best friend Tenille. Her voice will stop you in your tracks. It brings grown men to tears on live television (seriously). It soars, then falters, then soars again and it is full off sorrow even when it is full of joy (soft, broken, soaring, sorrow, spitting, sneering, smiling etc etc etc). And she can dance. She grew up in Papua New Guinea so she is a wild girl that knows which tree has water in it’s trunk, but she speaks French and wears couture even though she can’t afford groceries. She made a record called “I Believe You Liar” and it’s not like other records. It’s better and it’s hard to tell why exactly. They’re all pop songs but not like you think. They are really, REALLY wordy twisty complicated key changing sons of bitches that you’d have to go to music school for 6 years to play (she did) but after they’re done you can remember every chorus and every hook, and on the second listen you may be able to sing back most of the words. They are mostly about love and how love can make you feel any other emotion. She calls them sonic polaroids. 
  'Australia, you have a new and original troubadour to lift your spirits and warm your hearts.” -Tim Finn. She’s like a rock and roll band, but not. She’s kind of like Elvis Costello. She’s kind of like Cindy Lauper. She’s kind of like Motown stuff. She’s kind of like Phoenix. She’s kind of like Tom Waits. She’s like NEW like NEVER BEFORE but… …but not. Washington is the physical manifestation of all these seemingly diametrically opposed forces.
  Somehow these forces have not yet created a black hole that envelops the universe. They instead created songs and a voice that in one short year have put her in every Australian home on the cover of a magazine, or on the television, or round and round in your head when your taking a shower. It’s possessed musical royalty (and I won’t say exactly who but it’s pretty impressive) and anyone else you can think of. These folks pick up the phone and invite her for a drink but she’ll only come if they’re drinking Hendricks. She was Triple J Unearthed. She’s the Vanda and Young Song Writing Competition. She’s an APRA Ambassador. She’s already touring the US and the UK.


name_last: TRON: Legacy Lounge
name: TRON: Legacy Lounge
name_index: T
picture_big_url: http://img.sxsw.com/2011/events/Tron.jpg
event_category: Lounge
event_sub_category: Various
search: TRON: Legacy Lounge
original_serial: event_OE00644
original_venue_serial: Austin Convention Center
description:
  Room: 10C



  Immerse yourself even further in the digital world of TRON: Legacy and preview the futuristic adventure on Disney Blu-ray 3D, with breathtaking visuals and superior surround sound.  View a demonstration of the Disney Second Screen application, which transforms the movie watching experience by allowing viewers to explore the story behind TRON: Legacy perfectly synched on a second device, like an iPad™ or laptop, without interrupting your enjoyment of the movie! Plus, be one of the first to hear select tracks from the forthcoming Walt Disney Records release, TRON: Legacy RECONFIGURED, an album featuring remixes of the original motion picture score by today’s hottest club mixers.


name_last: Darwin Deez
name: Darwin Deez
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/3431.jpg
website_link: http://darwindeez.com
event_category: Showcase
event_sub_category: Pop
search: Darwin Deez
original_serial: event_MS13101
original_venue_serial: Latitude 30
description:
  I'm Darwin Deez and I write and play all my songs on a 4 string electric guitar in my own tuning.  I make indie pop music and my self titled debut album is currently available on UK based indie label Lucky Number.  My parents are Baba lovers like Pete Townshend.  Lovers of the spiritual master called Meher Baba.  I'm one too I guess.  I dance pretty well and I do it a lot on stage and on YouTube.   I'm 26 years old.  My parents bought me my guitar when I was 11.  They also bought me drums when I was 16, but I suck at those now.  I used to wait tables at a vegan health food restaurant.  I'm not vegan but I like health food.  My sometime bass player, Mash Deez, is the one who named me gave me the name Darwin Deez.  She is my best friend and confidant.  We make each other laugh and she inspires me to make music.  She's never played bass before and neither has our drummer ever drummed.  But I love them both as people and I want to be around them.  I met Greg (drums) and Cole (guitar) at the vegan restaurant where I work.  I used to play guitar for my friend Andrew's band, Creaky Boards.  During that time, I wrote and recorded these songs of mine on an old PC with a $200 mic.


name_last: The Life of the Startup Parent
name: The Life of the Startup Parent
name_index: L
website_link: http://donttouchthescreen.com
hashtag: #sxswparents
event_category: Work & Happiness
event_sub_category: Core Conversation
search: The Life of the Startup Parent Charlie Park Monotask.com
original_serial: event_IAP7715
original_venue_serial: Marriott Courtyard
description:
  Room: Rio Grande B

  Participants:
  Charlie Park (Monotask.com)

  Summary
  You’re starting a startup, freelancing as a designer / developer, working on the next Big Thing, or otherwise being a web entrepreneur. But at home, your little one is toddling around in a playpen, learning how to play soccer, working on a science fair experiment, and growing up. How do you balance your role as a parent with your role as a co-founder? How do you reconcile these two worlds, each of which would happily consume you completely? How much do you rely on your (life) partner? Your (business) partners? How do you reconcile the tension between these two worlds? Come talk with other awesome web workers with kids. Share secrets of success, awkward failures, and other startup / parenting war stories.


name_last: Chateau Marmont
name: Chateau Marmont
name_index: C
picture_big_url: http://img.sxsw.com/2011/bands/1143.jpg
website_link: http://www.chateaumarmont.fr
event_category: Showcase
event_sub_category: Electronic
search: Chateau Marmont
original_serial: event_MS15013
original_venue_serial: Malaia
description:
  Four Frenchmen, childhood friends, united in their love of synth music: dare we say it’s a tale of mystery and imagination, of friendship and self-discovery?
  Chateau Marmont’s story is half Stand By Me, half Solaris, half Logan’s Run and, yes, it doesn’t add up. They’ve known each other since forever, as
  children stranded in a hostile landscape dominated by hypertrophied bullies and pathetic louts. They found themselves and each other through synthetic
  music, so bright and remote in its promises of infinity and eternal bliss, so hard, cold and disturbing when its outlook turns dystopian.
  Chateau Marmont remixed Poney Poney, Koko Von Napoo, Midnight Juggernauts and most recently La Roux, Heartsrevolution and Ladyhawke. Solar Apex is their first record. They come from a time when people still believed in the future. A time when the proto French Touch, helmed by Space and Jean-Michel Jarre, dominated the airwaves. The Alan Parsons Project and classic French soundtracks (think Francis Lai) still radiate through their music.
  And their name is resonant not of faded glories, awkward suicides, scuffed gold stars and velvet-roped junkies, but of widescreen romance, vintage melancholia and studied postures.


name_last: Marklion
name: Marklion
name_index: M
picture_big_url: http://img.sxsw.com/2011/bands/44672.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/MARKLION-You_and_Your_Dirty_Boots.mp3
website_link: http://www.myspace.com/marklionmusic
event_category: Showcase
event_sub_category: Electronic
search: Marklion
original_serial: event_MS11374
original_venue_serial: Malaia Upstairs
description:
  After exploring 8-bit to digital pop with DAT Politics for 10 years, Vincent Thiérion is back with a new solo project called MARKLION. The French musician explores the dance music possibilities and prepares special live with original visual devices. “I want to give myself a total freedom, going from an acid sound live to sweeter pop compositions in studio…” explains Vincent.
  Marklion goes from Acid techno to grunge and synth-pop, somewhere between Nirvana, Aphex Twin and Daft Punk, in his first EP “You, EP”. Hyperactive, he’s now working on a new EP, a LP and remixes on his own label Upcode Records.


name_last: Omar Rodriguez Lopez Group
name: Omar Rodriguez Lopez Group
name_index: O
picture_big_url: http://img.sxsw.com/2011/bands/2619.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Omar_Rodriguez_Lopez_Group-Un_Buitre_Amable_Me_Pico_.mp3
website_link: http://www.rodriguezlopezproductions.com
event_category: Showcase
event_sub_category: Rock
search: Omar Rodriguez Lopez Group
original_serial: event_MS11276
original_venue_serial: Emo's Annex
description:
  Omar Rodriguez Lopez Group is: Omar Rodriguez Lopez, Marcel Rodriguez Lopez, Juan Alderete De La Pena (The Mars Volta) with Deantoni Parks on Drums, Vocals by Ximena Sarinana Rivera and Sound Manipulation by Lars Stalfors


name_last: Rainbow Arabia
name: Rainbow Arabia
name_index: R
picture_big_url: http://img.sxsw.com/2011/bands/3270.jpg
website_link: http://www.rainbowarabia.com
event_category: Showcase
event_sub_category: Electronic
search: Rainbow Arabia
original_serial: event_MS13020
original_venue_serial: Malverde
description:
  RAINBOW ARABIA
  Averse to any easy classification, Rainbow Arabia's continent-trekking, kaleidoscope pop is rooted in no particular time or place, employing modern technological processes to an array of musical cultures and eras. Close your eyes, spin a globe, extend your finger, let it fall where it may. Chances are unless your digit landed in a body of water, you will be pointing at a stretch of land informing the likeness of Rainbow Arabia. 

  Inspired by the purchase of a Lebanese Casio that played microtonal scales and Eastern beats, Rainbow Arabia quickly recorded their propulsive first EP, The Basta, demonstrating much promise by synthesizing bossa nova and industrial post-punk with heavy Middle Eastern vibes. The EP was met with immediate praise and they released the 'Omar K' seven-inch on Merok Records shortly after. Digging deeper for inspiration from the worldly found sounds of Sublime Frequencies compilations, the Los Angeles-based duo's follow-up EP, Kabukimono, expanded the color palette of their 'fourth world' pop with dark, Arabic disco/dancehall jams sitting alongside sunnier moments with Caribbean and African flourishes. 

  Rather than restricting themselves to the expanse and musical artifacts of this planet alone, Danny and Tiffany Preston recalibrate their focus aiming their sights upwards into outer space. Nearly a year in the making, Rainbow Arabia's forthcoming first full-length Boys And Diamonds (coming out on the illustrious electronic label Kompakt) is a stunning journey that not only marries East with West but also the past with the future. Immediately, you can hear some familiar elements found in their previous releases: Danny's asymmetrical tribal beats and lysergic pads, Tiffany's labyrinthine fretwork and tick-tock vocal swagger. But you'll also notice: the hooks are stickier and more confident, the rhythms are sturdier, and the production is lusher, even astral, giving the songs more space to breathe.

  Boys And Diamonds is unmistakably a pop album but also one that comfortably fits in with Kompakt's long-standing lineage of genre-refracting releases. You will be hard up find another record that cohesively brings to mind Siouxsie rubbing elbows with Shabba Ranks, Giorgio Moroder sipping daiquiris in Bali, Desmond Dekker envisioned through skittering footwork, Phil Collins sitting in with Congotronics, even early Madonna produced by Chris and Cosey. Unlikely as all of that sounds, Rainbow Arabia makes it sound easy.


name_last: #FAIL: Infamous Social Media PR Disasters
name: #FAIL: Infamous Social Media PR Disasters
name_index: 0-9
website_link: http://www.marlaerwin.com
hashtag: #smfail
event_category: Social Broadcasting Track
event_sub_category: Solo
search: #FAIL: Infamous Social Media PR Disasters Marla Erwin Whole Foods Market
original_serial: event_IAP5535
original_venue_serial: AT&amp;T Conference Center
description:
  Room: Room 203

  Participants:
  Marla Erwin (Whole Foods Market)

  Summary
  #Amazonfail, United Breaks Guitars, Motrin Moms: These are just a few of the social media PR disasters caused by inattention, poor service, or a failure to understand the target market. In the age of blogs, Twitter, Facebook, and YouTube, one customer service mistake can be all over the web before you can say “non-apology form letter.” Enjoy a history of edifying and often hilarious social media misfires, and learn how to avoid being on the receiving end of user-generated campaigns that can cost thousands or even millions in bad publicity.


name_last: Tales of the Past Future: Web Pioneers Remember
name: Tales of the Past Future: Web Pioneers Remember
name_index: T
website_link: http://yournewfavorite.com
hashtag: #pastfuture
event_category: Greater Good
event_sub_category: Core Conversation
search: Tales of the Past Future: Web Pioneers Remember Katie Spence XOXCO
original_serial: event_IAP5918
original_venue_serial: Austin Convention Center
description:
  Room: Room 8A

  Participants:
  Katie Spence (XOXCO)

  Summary
  This year, millions of people will start their first blog. Millions of people will write their first tweet, join their first social network, or post their first picture to the Web. Welcome to the future! Join a conversation where we'll discuss our early days on the web. Featuring practical stories of life lessons learned online as well as fond (and not so fond) memories of bygone sites, startups and memes, this will be a great conversation for those who lived through it, and those who wish to learn from the hilarious and heartbreaking mistakes of others.


name_last: Real Tech Rockstars: Engineers or Designers?
name: Real Tech Rockstars: Engineers or Designers?
name_index: R
website_link: http://www.mint.com
hashtag: #rockstar
event_category: Design / Development
event_sub_category: Panel
original_serial: event_IAP6851
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom B

  Participants:
  Aaron Patzer (Intuit)
  Jason Putorti (Votizen)
  Jessi Hempel (Fortune)

  Summary
  User interface (UI) and design are crucial to any software’s success. But, many startups ignore UI, relying fully on back end development. But UI is more than just a pretty face; it can instill consumer confidence in your startup and differentiate you from the competitors.

  Such was the case with leading online personal finance site Mint.com. Though founded by an algorithms engineer with expertise in the deepest technology, from the early stages of development, the Mint team designed easy to understand charts and graphical representations of people’s finances, making the previously intimidating and frustrating task of money management quick and painless. Early challenges included bringing meaning to an unknown brand in a security-sensitive industry, differentiating from the dullness and palette of banking sites while respecting the seriousness of people’s money, and creating an experience free of negative emotions often associated with budgeting and financial management. Each decision has been intentional, down to the hue of the logo (which was lightened in order appeal more strongly to female users).

  This dual presentation will feature Aaron Patzer, VP/GM of Intuit Personal Finance Group and Founder of Mint.com, an algorithms engineer with several patents at the core of his product who also recognizes the value that perfectly pixilated, easy-to-understand charts and graphics brought to Mint. Along with web design expert Jason Putorti and moderated by Fortune Magazine's Jessi Hempel, the presentation will discuss the value of design to both early stage startups and developed companies, how to successfully merge front end and back end development and specific design advice.

search:
  Real Tech Rockstars: Engineers or Designers? Aaron Patzer IntuitJason Putorti VotizenJessi Hempel Fortune


name_last: Debo Band
name: Debo Band
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/2439.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Debo_Band-Lantchi_Biye_For_You.mp3
website_link: http://deboband.com
youtube_link: http://www.youtube.com/watch?v=aQsdBNtmkH0
event_category: Showcase
event_sub_category: World
search: Debo Band
original_serial: event_MS11789
original_venue_serial: Momo's
description:
  DEBO BAND: An Ethiopian funk & groove collective.

  With a reverence for the vintage sounds of 1970s Ethiopian pop and a fresh approach all their own, Debo Band offers an exciting live show full of the searing horns, crooning vocals, and slinky funk grooves that brought renown to the Ethiopiques series. Founded by Ethiopian-America musician Danny Mekonnen, the group is committed to introducing Ethiopian music to new audiences far and wide.

  Since forming in 2006, this Boston-based collective of eleven members has made two pilgrimages to East Africa – with accordions, tubas, saxophones, guitars, and drums in tow. Along the way, Debo Band has struck up collaborations with traditional Ethiopian artists, played major African music festivals, and is currently working with a filmmaker on a documentary about their escapades.

  Debo Band recently produced its first two releases: Adderech Arada, a 7' single on the Brooklyn-based label Electric Cowbell Records, and Flamingoh (Pink Bird Dawn), a self-released EP/CD recorded live in Africa and the US, documenting their unique take on 1970s Ethiopian funk. In September 2010, Debo Band presented the debut U.S. tour of their project with Fendika, a dance and folk music ensemble from Addis Ababa, at the Chicago World Music Festival and Joe's Pub (NYC).


name_last: Foreign Legion
name: Foreign Legion
name_index: F
picture_big_url: http://img.sxsw.com/2011/bands/2850.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Foreign_Legion-Travel_Lite.mp3
website_link: http://www.hungerstrikerecords.com
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Foreign Legion
original_serial: event_MS11567
original_venue_serial: Fuze
description:
  Truth is stranger than fiction. Prozack Turner and Marc Stretch are caught between a world of full of cynical underground hip hop heads constantly complaining of the genre's state, and the over saturated pop charts, full of sub par rappers with auto tuned vocals. There are only a handful of artists in either genre that are not simply cookie cut from the bland, left over dough of idiot pie. Foreign Legion aren't your typical Oakland California rappers from the street, they're actually both formally educated
  sort of. Marc Stretch won a full ride to Barbizon for his natural gift of 'sideways hat modeling' and Prozack Turner graduated from a court appointed drunk driver awareness class in 1996. The two met at a Kid and Play film festival in the south of France in 1997 and began making music history within weeks.
     Foreign Legion dropped out of what seemed like nowhere (Oakland, Ca.) in 1999 on a now classic Abb Records(Dilated Peoples, Little Brother) single titled, 'Over Night Success' and went on to sell 20,000 copies of their initial '12 inch release. The full length 'Kidnapper Van' lp and world tour followed, as well as sharing the stage with everyone from Brother Ali, Gangstarr, Krs One, Zion I, Del The Funky Homosapien, The Beatnuts, DITC, Zion I and Tha Liks!     
     Enough of the name-dropping let's talk about Foreign Legion. They have worked in the studio with the greatest minds in hip hop music, namely, Madlib, Jay Dilla, Pete Rock, Freeway, Jake One, Dj Design, G Koop, Organized Noize, (Outkast) and The Alchemist, not to mention that Foreign Legion emcee Marc Stretch once sat next to Judith Light('Who's The Boss') at an Alcoholics Anonymous meeting. 
     Their highly entertaining stage shows were complete with now famous costumes and the the giant of a man, Marc Stretch (6'10, 375 lbs) carrying the elvin boy wonder, Prozack Turner (4'10, 77 lbs.) in a backpack during their set! Their electrifying star power soon grabbed the attention of Mike D of The Beastie Boys, who courted them for possible signing with his then label, Grand Royal Records. The crew relocated to Los Angeles but the deal fell apart shortly after when Marc Stretch 'borrowed' Mike D's car without asking and was found sleeping in a Golf Land parking lot, passed out in the front seat with his head resting in an empty tray of what looked like 7-11 Nachos, a twenty sack of Grand Daddy Purple, a copy of Cat Fancy (the Christmas In Kitty Land issue) and an empty bottle of Royal Gate vodka. The group disbanded over the incident. The charges were dropped and Stretch returned to Oakland to continue looking for his real father. DreamWorks records signed Prozack Turner to a solo deal shortly after but they decided to shelf the album and quit the music business altogether, due to a combination of declining cd sales and Turner's declining hairline. Three years later, Turner returned to Oakland and randomly ran into Stretch and reconnected in an internet chat room for music business related suicide prevention. Fast forward to 2010.  

      It's been 13 years, five record labels, five managers, three dj's, three lawyers (both entertainment and criminal), countless producers, court dates and versions of that CSI program later, and Foreign Legion are ready to release their third studio album, 'Night Moves'.


name_last: Social Contests: Brand Loyalty Builders or Lazy Marketing?
name: Social Contests: Brand Loyalty Builders or Lazy Marketing?
name_index: S
picture_big_url: http://img.sxsw.com/2011/events/SocialContestsBrandLoyalty.jpg
website_link: http://www.intel.com
hashtag: #lazymktg
event_category: Social Graph
event_sub_category: Solo
search: Social Contests: Brand Loyalty Builders or Lazy Marketing? Kelly Ripley Feller Intel Corportation
original_serial: event_IAP6374
original_venue_serial: Hyatt
description:
  Room: TX Ballroom 1

  Participants:
  Kelly Ripley Feller (Intel Corportation)

  Summary
  With the growing prevalence of Twitter and Facebook, social contests are a dime a dozen. Nearly every day another wave of 'Tweet this to win' memes clog up my stream. So do these tactics really work? Or are they just easy-to-execute, lazy marketing methods? Join this session for a look at which social contests work best at building brand fans & which ones land in the lazy marketing hall of  lame. Count on real-life examples, privacy & legal stuff, & my opinionated suggestions--steeped in experience--on which contests work best to win friends & influence people. Oh and I’ll probably give some stuff away, just to stick with the theme.


name_last: Holly George-Warren
name: Holly George-Warren
name_index: H
picture_big_url: http://img.sxsw.com/2011/events/Holly-George-Warren.jpg
hashtag: #SXBookstore
event_category: Bookstore Appearance
event_sub_category: Various
search: Holly George-Warren
original_serial: event_OE00438
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D Foyer

  The music author Holly George-Warren will be stopping by the SX Bookstore to greet fans and sign copies of her books.


name_last: Sister Crayon
name: Sister Crayon
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/3407.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Sister_Crayon-Anti_Psalm.mp3
website_link: http://www.sistercrayon.com
event_category: Showcase
event_sub_category: Electronic
search: Sister Crayon
original_serial: event_MS13096
original_venue_serial: Malaia
description:
  Something small and quiet at first, the Sacramento, CA based Sister Crayon began with vocalist Terra Lopez playing classical guitar and pre-programmed beats on a loop pedal to attentive house party crowds in 2007. With the addition of members Dani Fernandez, Jeffrey LaTour, and Nicholas Suhr in 2009, Sister Crayon emerged seamlessly melding haunting balladry, rich analog textures, and a rhythmic prowess informed by trip-hop and krautrock.  Despite the music's dark, melancholy nature, there's a sweetness and charisma about Lopez that immediately strikes a chord with audiences.  

  Live, the four-piece uses a combination of samplers, guitar, synths, and live percussion to lay down a steady foundation as Lopez builds and breaks down the songs, alternating between a hip-hop inflected cadence and a spectral croon. 

  In the past year, Sister Crayon has created quite a stir with their inspiring performances playing alongside folks like Baths, School of Seven Bells, Little Dragon, Busdriver, Warpaint (who they put a split 7-inch out with), among many others in their brief existence as a band. 

  Their forthcoming debut full-length 'Bellow' is full of juxtapositions that inexplicably work well together: woeful yet triumphant, expanse but also intimate. Their debut album, 'Bellow' will be released on Manimal Vinyl Records Feb.22nd, 2011.


name_last: What Exactly Are We Doing on the Web
name: What Exactly Are We Doing on the Web
name_index: W
website_link: http://texturadesign.com
event_category: Greater Good
event_sub_category: Core Conversation
search: What Exactly Are We Doing on the Web DL Byron Bike HuggerKevin Tamura WasabiPear
original_serial: event_IAP5943
original_venue_serial: Austin Convention Center
description:
  Room: Room 5ABC

  Participants:
  DL Byron (Bike Hugger)
  Kevin Tamura (WasabiPear)

  Summary
  Nearly 20 years into this industry, one that we mostly just made up as we went along, it's time to ask what exactly is our craft. What do we do and how well do we do it? We'll ask questions about a professional ethos, our values, and ongoing growth from the early days to now and the future. We'd also like to point out a few things along the way, like how maybe it's time for us to have a little red sports car.


name_last: HealthTap's South By South Health Meet Up
name: HealthTap's South By South Health Meet Up
name_index: H
event_category: Meet Up
event_sub_category: Various
search: HealthTap's South By South Health Meet Up Ron Gutman HealthTap
original_serial: event_OE00492
original_venue_serial: Day Stage Cafe Austin Convention Center
description:
  Participants:
  Ron Gutman (HealthTap)

  Summary
  Take a bite of the new. Come harvest fresh, ripe disruptive health innovation with the who's who of health tech, health-data, mHealth and social health at HealthTap's First Annual Geek Health Meet Up.


name_last: Kodak-Audio Network Filmmaker Brunch
name: Kodak-Audio Network Filmmaker Brunch
name_index: K
picture_big_url: http://img.sxsw.com/2011/events/KODAK_AN_logo.jpg
hashtag: #SXSWFilm
event_category: Party
event_sub_category: Various
search: Kodak-Audio Network Filmmaker Brunch
original_serial: event_OE00385
original_venue_serial: East Tent, Brush Square Park
description:
  Kodak and AudioNetwork salute the SXSW Filmmakers! Join Kodak and AudioNetwork for a relaxing Sunday Filmmaker Brunch on the shady lawn at Brush Square Park. Enjoy music, a raffle, tasty southwest breakfast specialties, champagne and meet colleagues under the oak tree.


name_last: Noxshi
name: Noxshi
name_index: N
picture_big_url: http://img.sxsw.com/2011/bands/46065.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Noxshi-Aliyah.mp3
website_link: http://www.myspace.com/noxshimusic
event_category: Showcase
event_sub_category: Rock
search: Noxshi
original_serial: event_MS11369
original_venue_serial: 512
description:
  Fusing melody, ambiance and heavy riffing to chimerical effect Noxshi conjure thoughts of Zappa, Nirvana and Hendrix. Infectious songs interweave with improvisations amid the spiraling sounds of the infinite. The band have recently completed the recording of their debut album The Way They Lush. Mixing duties were undertaken by David Tickle (Prince, Peter Gabriel and U2) with mastering by Howie Weinberg (Red Hot Chili Peppers, Soundgarden, The Mars Volta, Jeff Buckley, Kyuss). To support the album Noxshi have produced a video for the track Mesh Voyeurist which sees the band play on their psychedelic imagery of dream worlds and carnival. The name Noxshi (Knock-she) relates to an area of the Caucasus, a region that represents the meeting of the Islamic East with the secular West.

  Formed in North London in mid 2008 Noxshi stems from the central axis of singer Yoriyos and guitarist Hallam Kite. The band recruits auxiliary musicians to supplement its core resulting in a high level of sonic diversity and musical versatility. 

  Most recently Noxshi supported the legendary Killing Joke for the UK dates of their European tour. In June 2010 Noxshi were main support for Yusuf on his tour of Australia and New Zealand. During the Yusuf dates Noxshi explored their love of blues rock and ambiance amid a psychedelic lightshow created for them by Peter Wynne-Wilson, the internationally renowned lighting designer most noted for his work with Pink Floyd. Alongside the Yusuf tour dates, Noxshi also performed a number of carnivalic sideshows in which they exorcised their full blooded heaviness dressed in gas masks, boiler suits and nurses outfits.

  Noxshi are a fierce live force armed to the teeth with driving rhythms, soaring guitar solos and ethereal voices that deteriorate into synthetic screams. The band spent 2009 performing on the London circuit and in May supported Yusuf, Baaba Maal and U2 at the Shepherds Bush Empire. In October 2009 the band supported Peter Murphy at the Indigo in the O2 arena and in November of that year they supported CKY at the Leadmill in Sheffield.

  Noxshi are currently working on a filmed live recording which will act as an online gig so that minds the world over can experience the impact of their performance.


name_last: McPullish
name: McPullish
name_index: M
picture_big_url: http://img.sxsw.com/2011/bands/43684.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/McPullish_-Stronger_in_Dub.mp3
website_link: http://www.mcpullish.com
event_category: Showcase
event_sub_category: Reggae
search: McPullish
original_serial: event_MS15041
original_venue_serial: Flamingo Cantina
description:
  'McPullish has managed to create an intriguing, original reggae sound, which truly differs from the commonly known modern roots reggae.'

  -Reggae Vibes Sept. 2008


  McPULLISH is musician/producer Carson Hoovestol, who realized his sound after years of musical exploration, study, and practice in the art of Live Dub. Now based in Buda, Texas, McPullish operates a specialized music laboratory called Dub Cove Studio, where he plays guitar, bass, drums, piano, organ, percussion, 909 drum machine, synths and other random things that make sound and can be recorded. McPullish mixes his tunes live and direct, using an Allen and Heath board, laptop, and a table full of mostly analog gear. Luciano, Sylford Walker, General Smiley, Fantan Mojah, Mark Wonder, Ginjah, Lutan Fyah and Chezidek are just some of the vocalists who have worked with McPullish in the studio and can be heard in his live dub sets.  McPullish mixes his own songs live, with vocal and dub cuts on his riddims, as well as occasional cover versions of classic reggae tunes that he has re-built from scratch. The McPullish sound is 100% live instrument tracks, mixed and re-mixed live.

     Spontaneous and engaging, McPullish operates with his own distinctive sound and boatloads of original music, sounds for deep listeners, reggae fanatics, and anyone ready to shake, move and rock in the dancehall.


name_last: Gary Lucas Plays Spanish 'Dracula'
name: Gary Lucas Plays Spanish 'Dracula'
name_index: G
picture_big_url: http://img.sxsw.com/2011/bands/3046.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/GARY_LUCAS_PLAYS_SPANISH_Dracula-Gary_Lucas_Plays_Spanish_.mp3
website_link: http://www.garylucas.com
event_category: Showcase
event_sub_category: Avant/Experimental
search: Gary Lucas Plays Spanish &quot;Dracula&quot;
original_serial: event_MS11743
original_venue_serial: Central Presbyterian Church
description:
  A world-class internationally acclaimed guitarist, Grammy-nominated songwriter and composer, GARY LUCAS first made a name for himself as a featured guitar soloist in the final edition of Captain Beefheart and the Magic Band in the early 80's. Since then he has released over 20 acclaimed solo albums to date in a variety of genres and tours the world  relentlessly in a variety of formats, and has performed in over 40 countries including China, Russia, India, Australia, Morocco, Cuba, Brazil, and Colombia (and of course tours extensively in Europe and the US). Gary is also well known for having co-written two of Jeff Buckley's biggest anthems ('Grace' and 'Mojo Pin'), and has been hailed as 'The Thinking Man's Guitar Hero' (The New Yorker) and 'One of the best and most original guitarists in America...a modern guitar miracle' (Rolling Stone). He leads the NYC-based alt. supergroup Gods and Monsters whose new studio album 'The Ordeal of Civility' produced by Jerry Harrison (Talking Heads) will be released in May on Knitting Factory Records.  Among other things, Gary tours extensively performing his original live solo guitar soundtracks to accomapny screenings of fantastic films both silent and sound. For SXSW he will play his acclaimed score accompanying the rare 1931 Spanish-language 'Dracula', made in Hollywood at night on the sets of the well-known Bela Lugosi 'Dracula' with a Latin cast,  and considered by film critics to be the superior, more 'full-blooded' version. Gary debuted his new live guitar score to great acclaim at the 31st Havana Film Festival last year and has gone on to perform it at this year's 48th New York Film Festival, Sevilla Film Festival, London Jazz Festival (where he received a 4 star review in The Guardian) and appropriately enough, outside a crumbling old castle high in the Carpathian Mountains at the Transylvania International Film Festival in Romania last spring.  For more info: http://garylucas.com/www/dracula


name_last: Cash For Your Songs: Getting Music in Commercials
name: Cash For Your Songs: Getting Music in Commercials
name_index: C
website_link: http://www.mcm-mktg.com
hashtag: cash4songs
event_category: Panel
event_sub_category: Music Placement (Film/TV/Ads)
original_serial: event_MP6672
original_venue_serial: Austin Convention Center
description:
  Room: Room 17AB

  Participants:
  Bonny Dolan (Comma Music & Supervision)
  Eric Shaw (EMI Music Publishing)
  Josh Rabinowitz (Grey Group)
  Lauren Ross (Terrorbird Media LLC)
  Sherry Orson (Music Catalog Marketing)

  Summary
  Get the inside scoop into the advertising agency world in regard to placing music in commercials. Advertising players discuss how it all works, who to contact, real life success stories, tips and inside secrets.

search:
  Cash For Your Songs: Getting Music in Commercials Bonny Dolan Comma Music &amp; SupervisionEric Shaw EMI Music PublishingJosh Rabinowitz Grey GroupLauren Ross Terrorbird Media LLCSherry Orson Music Catalog Marketing


name_last: Jay Rock
name: Jay Rock
name_index: J
picture_big_url: http://img.sxsw.com/2011/bands/4362.jpg
website_link: http://www.jayrockmusic.com
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Jay Rock
original_serial: event_MS14701
original_venue_serial: Venue 222
description:
  For a rapper to command your attention, it all comes down to the voice. In the late 1980s and early 1990s, Public Enemy's Chuck D had millions of fans hanging on to every word of his booming baritone. In the mid-1990s, The Notorious B.I.G.'s steely poise and vocal precision led many critics and fans to proclaim him the best rapper of all time. Now, in 2006, get ready for the next rapper with a magnetic voice, someone whose pristine raps demand attention. His name: Jay Rock. 

  Born and raised in Watts, California's notorious Nickerson Gardens Projects, Jay Rock got his first encouragement from his music-making relatives, who noticed the impact his deep, melodic voice made on song after song. They were like, you're hard. And you've got a voice for it, too. You've got a real cool voice to it, Jay Rock recalls. A lot of people started hearing me and they would tell me that my voice catches them. So, I started working it, working on my craft and got more and more confidence. 

  Jay Rocks confidence led to a string of heated appearances on neighborhood mixtapes. The gifted rhymers clever phrasing, gritty realism, storytelling swagger and powerful voice grabbed the attention of Top Dawg Entertainment boss Dude Dawg. Once in the studio with an independent company backing him, Jay Rocks output increased and improved. 


  For now, though, Jay Rock is focused on recording his debut album and ushering in a new era of hard-core West Coast rap. Jay Rock is thankful that Compton's The Game was able to breakthrough with his multi platinum, The Documentary album. Game opened up the doors for a lot of people, Jay Rock says. Game opened the door and Im running right through with my people behind me. Were trying to bring it back home, bring the West back. We've been down for a long time, so were trying to bring it back home. 

  With production on his forthcoming debut album from such A-List producers as Justice League, Tha Bizness, DJ Quik, KayGee (Jaheim, Naughty By Nature) and L.E.S. (Nas), as well up-and-coming beatsmiths, 4th Quarter, Soundwave, Willie B, Tae Beast and Aqua (Jay-Z), Jay Rock is set to live out a dream that seemed to be destined to happen. 

  His hard-working mother filled their home with the classic soul and blues music of such icons as the Temptations, Dramatics, Isley Brothers, Johnny Guitar Watson and B.B. King. She also had an affinity for rap, and enjoyed the music of such trendsetters as Big Daddy Kane and Biz Markie. Her love for music carried over to her house parties. My mom threw parties damn near every weekend, Jay Rock recalls. Shed be stressing during the week, would come home and that's what they'd do, party all night long. 

  Jay Rock soon developed an interest in playing keyboards and, at age 12, writing poems. And, as he grew up in the volatile Watts streets, gangster rap began to take hold. You couldn't go up the street without hearing Snoop, Dre or N.W.A, he says. Much as N.W.A and others reported about their surroundings, Jay Rocks early poems documented his feelings -- about a person, about Los Angeles, about his experiences. 

  Jay Rock soon started getting into trouble at school, forcing him to attend a number of different schools. He also endured a harsh reality when cited and incarcerated for violating his areas gang injunction. I was hanging out with dudes I grew up with, dudes I went to school with, played Pop Warner with, he says. They saw us out there and took us down. They put me on it. I basically can't hang out where I live. I can't help where I stay. They got me again when I was hanging out of my own apartment, my own residence. 

  Jay Rocks legal struggles have made him appreciate what he has already accomplished, turning his childhood talent for writing into a career as a major recording artist. Getting signed and being from what I'm from, that's a great achievement because nobody's really been signed from my projects, Jay Rock says. That's a big achievement for me. It's a blessing. It feels real good. I could be in the jail somewhere or in the grave, but I'm right here doing what I need to do. 

  And it all starts with the voice


name_last: The Echocentrics
name: The Echocentrics
name_index: E
picture_big_url: http://img.sxsw.com/2011/bands/3701.jpg
website_link: http://www.theechocentrics.com
event_category: Showcase
event_sub_category: R&B
search: The Echocentrics
original_serial: event_MS14005
original_venue_serial: Scoot Inn
description:
  The Echocentrics is a new project of psychedelic, cinematic and dusty soul produced by Adrian Quesada. Loads of spring reverb, psyched out farfisa organs and heavy drums back soulful vocals sung in English, Spanish and Portuguese by Tita Lima from Brazil and Natalia Clavier from Brooklyn, NY via Argentina. Out on Ubiquity Records April '11.


name_last: Exene Cervenka
name: Exene Cervenka
name_index: E
picture_big_url: http://img.sxsw.com/2011/bands/1633.jpg
website_link: http://www.exenecervenka.net
event_category: Showcase
event_sub_category: Rock
search: Exene Cervenka
original_serial: event_MS12794
original_venue_serial: Red Eyed Fly
description:
  A true renaissance woman, Exene is a singer, artist and poet whose work traverses virtually every aspect of those disciplines. She is known for her work as singer for the legendary punk band X as well as The Knitters and The Original Sinners.

  Her spoken word performances with Lydia Lunch in the 80's led to the publication of 'Adulterers Anonymous' and another four volumes of poetry followed. In 1992, Exene collaborated with photographer Kenneth Jarecke on 'Just Another War', a volume of images and verse concerning the 1991 war in Iraq. A lifelong visual artist, Exene's drawings paintings and collages were exhibited at the Santa Monica Museum of Art in 2006 and were the subject of a monograph, Magical Meteorite Songwriting Device, published by Perceval Press.


name_last: The Sexual Survival Guide for Geeks
name: The Sexual Survival Guide for Geeks
name_index: S
picture_big_url: http://img.sxsw.com/2011/events/TheSexualSurvivalGuideForGeeks.jpg
website_link: http://tinynibbles.com
hashtag: #geeksexguide
event_category: Convergence
event_sub_category: Solo
search: The Sexual Survival Guide for Geeks Violet Blue Open Source Sex
original_serial: event_IAP8305
original_venue_serial: Austin Convention Center
description:
  Room: Room 18ABCD

  Participants:
  Violet Blue (Open Source Sex)

  Summary
  What they say about geeks, sex, relationships and hooking up just isn't true: we ARE hot and nerdy, and when it comes to events like SXSWi we could all use a little 'booty call boot camp'. Anyone can read sex ed basics online, but when you're faced with real-life situations and the nuances of quirky geeks who are smarter than the average hottie, and have that irresistible OCD, you'll need to know more than how to Google a pickup line or navigate a smooth SXSWi afterparty fling.

  In this talk, leading sex educator Violet Blue explains:

  * Sexual health basics, including safer sex 101.
  * Exactly how to have a smooth negotiation about safer sex.
  * Rules and tips for geek flirting.
  * Do's and Don'ts of picking up on geeks.
  * Sex etiquette and social media.
  * How to have a great one-nighter and feel happy saying hi in the halls the next day.
  * Navigating honesty (and health issues) when someone is cheating.
  * Consent: saying yes and no to sex with clarity and coolness.
  * How to have a hot time without pissing off your hotel roommates.
  * Why geeks are better lovers, and how to attract a geek.
  * Geek-specific suggestions for seeing each other after SXSW.

  While heterosexually focused in scope, this presentation will be inclusive of all genders and orientations. Includes a handout of recommendations for a Geek Sexual Survival Kit.


name_last: Funny or Die & Tumblr's LOL Reblog party
name: Funny or Die & Tumblr's LOL Reblog party
name_index: F
event_category: Party
event_sub_category: Various
search: Funny or Die &amp; Tumblr's LOL Reblog party
original_serial: event_OE00343
original_venue_serial: Highball
description:
  An epic night of fun with skeeball, bowling, karaoke, AND dancing. All under one roof with an amazing DJ and Free Booze.


name_last: Ya Ya Boom
name: Ya Ya Boom
name_index: Y
picture_big_url: http://img.sxsw.com/2011/bands/45056.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Ya_Ya_Boom-Hands_and_Feet.mp3
website_link: http://www.myspace.com/theyayaboomproject
event_category: Showcase
event_sub_category: Rock
search: Ya Ya Boom
original_serial: event_MS14891
original_venue_serial: Red 7
description:
  Sisters Marisa and Monica Demarco hail from Albuquerque, N.M. And colors are weird in the desert, blown-out. It's the quality of the light from a brutal sun so close. 

  In that glare, Ya Ya Boom grew. Maybe that's why the band sounds the way it does, the sonics vivid and warped, the beats like kernels in dry heat, the voices layered and saturated. 

  It's a rock band. Vocals (Marisa), bass (Monica) and guitar (Carlos J.R. Garcia) and drums (Ryan Jarvis). But the clever timing, the orchestration, the atypical harmonies and the vocal brawn make it more difficult to nail down beyond that. Power prog pop? Maybe. Orchestral pop rox? Sure. Punk, like back in the day before the genre went rigid? Ok. Ya Ya Boom has been described all of these ways. 

  The band released it's fourth LP in late November 2010. 'Balloon Heart' sees Ya Ya Boom reaching across its borders though still happily in its element. The song lineup is diverse: A big bar rock song bangs its chest near experiments in blending effects; a simple dance number sweats on a creepy operatic track. Through the genre hopping, the band's skill and personality provide the glue.


name_last: Coming of Age Social: Opportunity of Teens Online
name: Coming of Age Social: Opportunity of Teens Online
name_index: C
website_link: http://www.netfamilynews.org/
hashtag: #comingofage
event_category: Social Graph
event_sub_category: Panel
original_serial: event_IAP7982
original_venue_serial: Hyatt
description:
  Room: Hill Country AB

  Participants:
  Anne Collier (Net Family News Inc)
  Jason Rzepka (MTV)
  Matt Britton (Mr Youth)
  Nina Khosla (Teethie)
  Sarahjane Sacchetti (Formspring)

  Summary
  While controversy surrounds teenage behavior online, the fact is today's 13-17 year old audience has grown up in the midst of the social media evolution and represents the next big opportunity on the social web. Understanding the impact of the Web on their worldview, communication style and relationship expectations is to be determined, but the opportunities for social media innovators to identify ways to engage and monetize their unique behavior are countless. What's interesting is considering the use of many social media platforms by an audience largely not considered in their development. This panel will bring together a varied group of experts on social media, teenage culture, privacy and safety, entertainment and psychology to discuss the fascinating ways this generation is being shaped by the social web. The panel will discuss best practices at managing the audience as well as what's next with the industry's ability to not only appropriately engage and educate, but innovate for this audience's unique demands.

search:
  Coming of Age Social: Opportunity of Teens Online Anne Collier Net Family News IncJason Rzepka MTVMatt Britton Mr YouthNina Khosla TeethieSarahjane Sacchetti Formspring


name_last: Sleeping at Internet Cafes: The Next 300 Million Chinese Users
name: Sleeping at Internet Cafes: The Next 300 Million Chinese Users
name_index: S
picture_big_url: http://img.sxsw.com/2011/events/SleepingAtInternetCafes.jpg
hashtag: #300MM
event_category: Future15
event_sub_category: Future15
search: Sleeping at Internet Cafes: The Next 300 Million Chinese Users Tricia Wang I am Wolf
original_serial: event_IAP000305
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom E

  Participants:
  Tricia Wang (I am Wolf)

  Summary
  In China, over 300 million migrants reside in cities; these communities represent some of the most marginalized and poorest groups that are now actively incorporating new communication tools into their lives. These migrants are also the fastest adopters of digital tools and the quickest growing population of digital users. What do these coinciding cultural-technical processes mean for the people undergoing these shifts? Based on my fieldwork in China over the past three years, I focus on three areas that I think will point to the future of social change in China: gaming, entertainment, and consumption.


name_last: Diving Deep: Best Practices For Interviewing Users
name: Diving Deep: Best Practices For Interviewing Users
name_index: D
website_link: http://www.portigal.com
hashtag: #DeepDive
event_category: Business
event_sub_category: Solo
search: Diving Deep: Best Practices For Interviewing Users Steve Portigal Portigal Consulting
original_serial: event_IAP5831
original_venue_serial: Hilton
description:
  Room: Salon AB

  Participants:
  Steve Portigal (Portigal Consulting)

  Summary
  While we know, from a very young age, how to ask questions, the skill of getting the right information from users is surprisingly complex and nuanced. This session will focus on getting past the obvious shallow information into the deeper, more subtle, yet crucial, insights. If you are going to the effort to meet with users in order to improve your designs, it's essential that you know how to get the best information and not leave insights behind. Being great in 'field work' involves understanding and accepting your interviewee's world view, and being open to what they need to tell you (in addition to what you already know you want to learn). We'll focus on the importance of rapport-building and listening and look at techniques for both. We will review different types of questions, and why you need to have a range of question types. This session will explore other contextual research methods that can be built on top of interviewing in a seamless way. We'll also suggest practice exercises for improving your own interviewing skills and how to engage others in your organization successfully in the interviewing experience.


name_last: Valerie June
name: Valerie June
name_index: V
picture_big_url: http://img.sxsw.com/2011/bands/44646.jpg
website_link: http://www.valeriejune.com
youtube_link: http://www.youtube.com/watch?v=cQHaIx8I2Rs
event_category: Showcase
event_sub_category: Singer-Songwriter
search: Valerie June
original_serial: event_MS13130
original_venue_serial: 18th Floor at Hilton Garden Inn
description:
  Valerie June


  Imagine the voice of feminine smoky silk, the face of an angel, with a Medusan tangle of locks as thick and strong as her family ties and her musical roots in the flatlands of West Tennessee…then you’ve manifested Valerie June, a true original - emerging star from the legendary and still vibrant Memphis music scene.

  A ‘self-taught’ guitar player, composer and troubadour of heartbreak ballads, folk songs, spirituals, soul-stirring blues and what she calls “Organic Moonshine Roots Music”. Valerie is poised to reach a wide audience as one of the stars of the ballyhooed new MTV web series “$5 Cover” which is written and directed by Craig Brewer, creator of the Oscar-winning movie: Hustle & Flow.

  Valerie’s alluringly haunting voice of distinction appeals to fans similar to those of Linda Thompson, Michelle Shocked, Jeff Tweedy, Sinead O’Connor, Jessie Mae Hemphill along with the music world’s most famous Bobs; Dylan and Marley.  She pursued song-writing and performing at the age of 19, while a member of the husband-and-wife team, Bella Sun. Her relatively early marriage wasn’t a surprise, the oldest girl in a strict Christian family of five children, she was domestic as well as ambitious — she pretty much raised her siblings and, as Valerie says: “Granddad always feared for my hips because I always had a baby on ’em.”

  The marriage may have died but, where there’s death, there’s birth and Valerie’s talented life unfolded to nourish the souls of others. Shedding her possessions, she left the South and traveled up & down the West Coast as a sort of “gypsy nightingale”.  Valerie's journey thus far, has led her to record her most recent collection of songs, Valerie June & The Tennessee Express, with producers Ketch Secor of Old Crow Medicine Show and Beau Stapleton.  Most recently, Valerie spent two days songwriting with Dan Auerbach of The Black Keys for her soon to be released new record.  She has also written and performed with Grammy-nominated, John Forte who produced and co-wrote on The Fugees' album: The Score.  Her voice has taken her down the back roads to the late Jim Dickinson's Zebra Ranch to write and record with his son, Cody Dickinson of the North Mississippi Allstars and Hill Country Revue.

  In January 2010, the documentary created by Alan Spearman: Manifest, won an Emmy award for Best Documentary.  Manifest is the compelling story of Valerie's organic musical journey and how she came to write the song: 'No Draws Blues'.

  She is a mainstay at events such as the; Memphis Music & Heritage Festival and the International Folk Alliance Conference all while releasing albums: The Way of the Weaping Willow and Mountain of Rose Quartz, both recorded at Ardent Studios (Big Star, Replacements and ZZ Top). Valerie is currently mastering the banjo and the lap steel guitar along with creating the new sounds vibrating with the splendor & tension that occurs when mountain-spring freshness meets river-town grit. The results are beautiful - generous – authentic, brimming with gratitude for life and filled with all its hardships, joys, tears and laughter...


name_last: Roc Marciano
name: Roc Marciano
name_index: R
picture_big_url: http://img.sxsw.com/2011/bands/3697.jpg
website_link: http://www.myspace.com/rocmarci
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Roc Marciano
original_serial: event_MS13954
original_venue_serial: Fuze
description:
  Roc Marciano is an American rapper, songwriter and producer. Originally a member of Busta Rhymes' crew, Flipmode Squad, Roc left in 2001 to form the UN, a hardcore underground hip hop group consisting of three other MCs. Notably, Roc appeared in the 2005 Wu-Tang Clan compilation album, Wu-Tang Meets the Indie Culture, and in Pete Rock's 2008 album, NY's Finest, drawing acclaim for such performances. Since 2008, Roc Marciano has been working on his solo career, and to widespread internet acclaim, released his entirely self-produced debut LP, Marcberg in the Spring of 2010. The album was applauded for its throwback 90s east coast style, coming as a breath of fresh air amongst the various other hip hop albums released that year. His stream of consciousness narrative and boom-bap, rugged beats have also been the subject to many compliments from critics and bloggers alike.


name_last: Kastle
name: Kastle
name_index: K
picture_big_url: http://img.sxsw.com/2011/bands/3301.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Kastle-You_Know_That_I_Know_You_Know.mp3
website_link: http://www.kastledub.com
event_category: Showcase
event_sub_category: Electronic
search: Kastle
original_serial: event_MS14002
original_venue_serial: Mohawk Patio
description:
  The popularity of bass-heavy dance music is spreading like wildfire across the world, with many producers crafting their own styles of dubstep, grime and garage. In the humble city of Pittsburgh, PA DJ/producer Kastle has cultivated his own style of bass-heavy beats with a soulful twist reminiscent of classic Chicago house.

  After teaching himself guitar and piano around the age of 12, Barrett Richards pooled his efforts towards electronic instrumentation about two years later. He began taking production as seriously as he did DJing during that time, and involved himself deep into the Northeast rave scene. It was no surprise that in time, though, personal growth and 14 years of production experience paired with a degree in audio engineering would breed a new sound. Kastle came to life at a pivotal moment after a big move from Boston back to his hometown of Pittsburgh in March 2009. After nearly a year of conceptualizing, he knew he was working on something special.

  The name itself implies a fortress, a personal space that is used to cultivate a long-time love of hip-hop and R&B, old garage and 2-step and fuse it with the magnetizing effect that dubstep, garage and bass-heavy music has had on Barrett and, really, the various communities of underground electronic music. Readjusting to Steel City - a concentrated environment of blue collars and strong values - he wasted zero effort to get the project off the ground.

  The studio and touring dichotomy of an artist's life is a perfect yin & yang for Kastle in both his production and outlook. His professional experience as an engineer puts forth clean, crisp production, but his love for the party provides a playful bass that eats a room. Altogether, the wide varieties of vocals - both originals and sampled - are a key element to Kastle's sound. 'I grew up on hip hop and R&B, and sampling is considered an art form,' he says. 'It's becoming more and more fun to dig through old records and find obscure samples.' He cites another unexpected influence -legendary French filmmaker Jean-Luc Godard, who had once said that 'it's not where you take things from, it's where you take them to.'

  Straight out of the gates Kastle has garnished strong media attention from the likes of XLR8R, URB and Fact Magazine along with plays on BBC Radio 1.His fresh and unique production work has also seen him working with big labels such as Ministry of Sound and Scion A/V and he has lent his production chops to rework artists such as Example, Blu Mar Ten and The Glitch Mob. With so much accomplished in such a short time, it is clear that not even the sky is the limit for the future of Kastle.


name_last: Rooney
name: Rooney
name_index: R
picture_big_url: http://img.sxsw.com/2011/bands/3014.jpg
website_link: http://www.rooney-band.com
event_category: Showcase
event_sub_category: Rock
search: Rooney
original_serial: event_MS11838
original_venue_serial: Barbarella Patio
description:
  You can go ahead and call Rooney's new album, Eureka, their declaration of independence. After several years trudging under the weight of a major label deal that never quite fit them right, the Los Angeles band is making a bold, fresh start: Rooney recorded and produced Eureka themselves, and will be releasing the disc June 8th on their own new label, California Dreamin' Records through Warner Music Group's Independent Label Group. The 12-track Eureka is their most mature, nuanced collection yet, and still retains their classic buoyancy and catchiness. 
  Eleven years after they started the band as teenaged friends with a shared love of the Beatles, Cheap Trick and ELO, lead singer and guitarist Robert Schwartzman, keyboard player / vocalist Louie Stephens, guitarist / vocalist Taylor Locke, and drummer / vocalist Ned Brower have grown into a modern power-pop band in a class of their own. Over the years, they've toured with everyone from Weezer and The Strokes, winning new fans among all those audiences. 'I don't think there are any modern bands that we have much in common with,' says Locke. 
  Though Eureka is, in many ways, a rebirth for Rooney, the independent spirit behind it is nothing new for the band, which began in 1999, when its members were still in high school. During their early years, the band self-produced and promoted a series of EPs and built themselves a massive hometown fan base by gigging as often as they could in local LA clubs. Their self-titled debut album, released in May 2003, maintained a solid presence on Billboard's New Artists chart for several months, and then shot up in 2004 following a performance on teen dramedy The O.C., known for its taste-making assortment of music from critically acclaimed new bands who had yet to make it mainstream. Slowly and steadily over the course of two years, Rooney's debut disc amassed sales of nearly 500,000 copies. 
  They began making their second album in 2004, and in the three years that followed, they recorded three album's worth of material before finally releasing Calling The World in 2007. The problem, the band explains, was the ongoing pressure from their label, Geffen/Interscope, to come up with a hit song. Producers shuttled in and out, songs were recorded then trashed, and Rooney's members say they became increasingly discouraged. The long lag between albums may not have hurt their sales  Calling The World debuted #42 on The Billboard Top 100 Albums chart and lead single 'Where Did Your Heart Go Missing' went to #1 in Germany and in the Top 10 in Italy, France, Ireland and The Netherlands - but it definitely took a toll on their morale.
  'The whole culture of major labels is to just keep fucking with shit instead of getting something from an artist that's their vision and supporting it and putting it out and promoting it, the old fashioned way,' says Locke. 'We've heard our story from other bands a million times, where you've got the label telling you remix, re-record, try a different producer, try an outside songwriter, do it here, we're pushing it back to spring, back to summer, fall -- it's never-ending.'
  'The pressure of always having to think about what's going to be 'the hit,'' says Schwartzman, 'and all those ideas were interfering with the process of trying to make music that felt really good and felt like it was coming from a good, true place.' Finally, last spring, Rooney parted ways with the label. 
  The guys started recording Eureka in April of 2009, in a new studio Schwartzman built into his Los Angeles home. 'I think the biggest thing I learned working with all the different producers is that you don't need to be in a big fancy studio spending $2,000 a day to make a record that sounds great,' says Schwartzman,. 'We whittled down the list of things you need to make a record and it became a much more realistic list of things to purchase and use.'  The process of writing and tracking new material happened more organically than ever before, and though Rooney were excited to be making their first album on their own, they didn't want to rush it.  'We didn't record every day of the week, and we didn't record months consistently,' says Schwartzman. 'We wrote for awhile and then we stopped and then there was more writing, and some more songs were written and recorded once we'd done the original batch of songs.'
  Yet they didn't want to become complacent, in the absence of outside scrutiny. 'We did try to A&R ourselves through the process -- to question the songs, the flow of the recordings, and to ask ourselves, 'Can we beat this, can we beat that?'' the singer notes. 'We didn't want to just settle for the songs we had. The thing I was most afraid of going into it wasn't 'Can we make good-sounding music?' It was, 'Can we pull out of ourselves what we need to pull out to make great music?' I think if you get too hung up on gear and everything, it's still not really about the songs and the emotion and everything that's happening. I was happy that we were actually able to say to ourselves, 'I don't think we have a first single,' as much as that was so annoying to hear all those years.''
  'Part of the fun was just indulging our influences,' says Stephens. 'One of the reasons I'm happy with the record is that I think we were able to do that in a lot of different, varied ways. 'Holding On' has kind of a [Tom] Petty vibe to the arrangement, and 'Only Friend' and 'Into the Blue' have more of a psychedelic thing that we hadn't fully done before. 'The Hunch' is kind of a balls-out rock song, and 'I Can't Get Enough' has got a little bit of a rhythmic thing.'
  Schwartzman admits he had Petty in mind when he was writing the song. 'I was watching Running Down a Dream, the Tom Petty documentary, and it was really inspiring,' he says. 'I didn't realize how much of Tom Petty's influences came from a lot of the stuff I really love, which is Fifties and early Sixties pop stuff, just great old songs that are simple and really straightforward. I really like that, and I love the simplicity in the storytelling and the lyric-writing. Afterward, I just wanted to sit down and write, and 'Holding On' and 'You're What I'm Looking For' came out of that.'
  Petty's inspiration served him well: 'Holding On,' the track that opens Eureka, is not only a classic Rooney-style sing-along, it's also the song that articulates, most directly, how the band has come to view its past, present and future. A first-person narrative, the song tells 'the story of how we met, how this band started,' describing how he moved to New York for college but soon came home just to continue with Rooney. 'And the pre-chorus talks about being wined and dined by all the managers and the lawyers and the agents,' he continues. 'And the lyric goes, 'It's just another meal, I'm fat with regret, placing my bet on me.' The music industry is such a dirty little world, and we've heard our story from bands a million times, but the song  about holding on when you're on the edge of something  is a wake-up call for us, about entering a new place, a new phase of our career, and breaking away.'


name_last: The Caribbean
name: The Caribbean
name_index: C
picture_big_url: http://img.sxsw.com/2011/bands/4164.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/The_Caribbean-Mr._Let_'s_Find_Out.mp3
website_link: http://www.thecaribbeanisaband.com/
event_category: Showcase
event_sub_category: Rock
search: The Caribbean
original_serial: event_MS14226
original_venue_serial: Skinny's Ballroom
description:
  If indie rock is a high school, then Washington, DC's The Caribbean -- Michael Kentoff, Matthew Byars, and Dave Jones -- sit at the lunch table with Daniel Higgs, Wayne Coyne, and John Darnielle. But since their inception in 2000, they've always hidden behind something: lyrics, unorthodox chord progressions, slithering melodies, iconic-but-abstract visual art, humor and satire, a nearly un-Google-able band name, and even their own normal-guy appearance. Discontinued Perfume, their first album in three years, began no differently: it was born Municipal Stadium, in the tradition of ambiguous album names like Plastic Explosives and Populations. But then the compass arrow turned. On the suggestion of friend and album co-producer Chad Clark, the song 'Discontinued Perfume'-- a reference to the mysteriously doomed Teresa Duncan and Jeremy Blake -- surfaced as the namesake. This change in direction, with a name so open to interpretation and edging on sounding pretty, was no subtle shift, but it resulted in the band's best work to date.


name_last: Advanced Integrations of Social Media Analytics
name: Advanced Integrations of Social Media Analytics
name_index: A
hashtag: #socialmeasure
event_category: Workshop
event_sub_category: Workshop
original_serial: event_IAP6727
original_venue_serial: Sheraton
description:
  Room: Capitol E-H

  Participants:
  Blake Robinson (Rackspace)
  Chris Lightner (Edelman)
  Margaret Francis (N/A)
  Megan Costello (Crimson Hexagon)
  Susan Etlinger (Altimeter Group)

  Summary
  Learn how to analyze social media data to accelerate the success of any initiative and impact business. Featuring evaluations of popular social media monitoring tools, in-depth analysis of social media metrics, exercises on valuing social media activity, demonstrations of how social media data can be crossed with data sources such as site traffic data from Google Analytics/Webtrends, proprietary customer data or structured market research data, and case studies from some of the world's top brands. This workshop is for individuals who want to
  measure social media to develop deeper understanding their businesses and achieve marketing success.

search:
  Advanced Integrations of Social Media Analytics Blake Robinson RackspaceChris Lightner EdelmanMargaret Francis N/AMegan Costello Crimson HexagonSusan Etlinger Altimeter Group


name_last: POPO
name: POPO
name_index: P
picture_big_url: http://img.sxsw.com/2011/bands/3519.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Po_Po-Lets_Get_Away.mp3
website_link: http://www.facebook.com/popobros
event_category: Showcase
event_sub_category: Rock
search: POPO
original_serial: event_MS13369
original_venue_serial: Friends
description:
  POPO are two brothers from Philadelphia - Zeb and Shoaib 
  - who started showing up at the Mad Decent mausoleum for all night 
  practice sessions, battling Diplo to see who could work the longest (I 
  think POPO won).As a two man group they've been zeroing in on a sound that combines their live instrumentation with the electronic programming that they've been been cranking out on an old tower PC. They play a really dirty, reverb drenched, garagey brand of punk rock with songs that rarely break the 3 minute barrier. And while they have been compared to greats like the Germs and early Nirvana, we can assure you the POPO sound is all their own.



  The FADER says: Lately we’ve been listening to a whole bunch of 
  bands that sound like they record all their music on a Talkboy in an 
  alley behind a strip club, but so far only POPO have captured the 
  elusive what-would-happen-if-we-made-music-from-the-bottom-of-a- 
  trash-can sound.


name_last: Stop Dreaming, Start Doing: Tips For Execution
name: Stop Dreaming, Start Doing: Tips For Execution
name_index: S
website_link: http://www.behance.com
hashtag: #behance
event_category: Greater Good
event_sub_category: Solo
search: Stop Dreaming, Start Doing: Tips For Execution Scott Belsky Behance
original_serial: event_IAP5935
original_venue_serial: Austin Convention Center
description:
  Room: Room 9ABC

  Participants:
  Scott Belsky (Behance)

  Summary
  Ideas don't happen by accident - or because they are great. Ideas are made to happen through a series of forces related to organization and leveraging the power of community. After years of research, Scott Belsky and his team at Behance have found a series of best practices common across some of the world's most productive creative people and teams. Scott's recent book, 'Making Ideas Happen' has become a national bestseller. In this session, Scott will run through critical insights for any start-up and creative enterprise.


name_last: Sepalcure
name: Sepalcure
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/2540.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Sepalcure-Love_Pressure.mp3
website_link: http://sepalcure.com
event_category: Showcase
event_sub_category: Electronic
search: Sepalcure
original_serial: event_MS14852
original_venue_serial: Beauty Bar
description:
  Having produced for years individually as Machinedrum (LuckyMe) and Praveen (of Praveen & Benoît), their new collaboration breathes a new life of its own, reflected in its distinctive, lush sonic warmth and a refreshing style of composition that is as equally fitting on the dancefloor as it is in the comfort of one’s home.

  Sepalcure’s depth of field, weaves distant chords, soulful vocals, and organic rhythms into vibrant, immersive soundscapes, with echoes of house, techno, and dubstep within. 

  Their live performances have been gaining steam over the last year, beginning with appearances at Unsound Festival, Dub War NYC, and The Bunker, followed by a live showcase at Portland’s Decibel Festival in September, they are set to embark on their first European tour with other Hotflush artists this December.

  They have also composed an original track in Darren Aronofsky’s new film Black Swan, in theatres starting December 2010.


name_last: Injured Ninja
name: Injured Ninja
name_index: I
picture_big_url: http://img.sxsw.com/2011/bands/40016.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Injured_Ninja-Fallopian_Tube_Screamer.mp3
website_link: http://myspace.com/injuredninjah
youtube_link: http://www.youtube.com/watch?v=pLRX0_fAC3U
event_category: Showcase
event_sub_category: Avant/Experimental
search: Injured Ninja
original_serial: event_MS13646
original_venue_serial: Skinny's Ballroom
description:
  INJURED NINJA

  BIOGRAPHY

  INJURED NINJA are an Australian avant-garde experimental rock group that formed in Perth, Western Australia in 2007. Its members are Steven Aaron Hughes, Dominic Pearce, Jake Steele and Matthew Bairstow.

  In 2008, INJURED NINJA performed a mixture of improvised and rehearsed gigs in art galleries and small performance spaces throughout Perth, releasing their debut EP ‘Circuitboard’ in October. The band became quickly notorious for their intense, loud and unpredictable performances. The band toured to Japan in early 2009 performing 11 shows across the country in less than two weeks and later performed their first tour to the east cost of Australia in December that year.

  In January 2010 the band released a 12” split single with Perth act French Rockets, named ‘IDDQD’ which included a DVD with a video for each band’s songs, directed and produced by members of INJURED NINJA. These band members have since gone on to produce a series of music videos for many high profile Australian acts. The split single won the WAMi (West Australian Music Industry) Award for ‘Most Popular Single’ in May 2010.

  Their debut album ‘INJURED NINJA vs. Skylazer’ was recorded in Perth in late 2010 with engineer Kieran Kenderessy. Due for release on Perth-based label Heartless Robot Productions in February 2011, it combines intense walls of guitar drone, with dance / break-beat and dub / reggae influences and captures the many facets of the INJURED NINJA live sound. The 11-track album will be packaged with a comic outlining the story of ‘vs. Skylazer’, drawn and designed by frequent INJURED NINJA art collaborator, Peter Long.

  First single from the debut LP, ‘Golden Top Mountain Journey’ was released as a 7” single in October 2010 to highly positive reviews across the country and has received nationwide airplay. INJURED NINJA will be releasing a split 7” (‘Chrysopoeia’) on boutique Melbourne based label Aniseed Records in early 2011. 

  INJURED NINJA will be touring US in March / April 2011 including an appearance at the 25th SXSW festival in Austin, Texas.

  DISCOGRAPHY
  Albums
  Vs. Skylazer (2011, Heartless Robot Productions)

  Singles and Eps
  Circuitboard CD EP (2008, self released)
  IDDQD (INJURED NINJA) 1x1 (French Rockets) split 12” / DVD (2010, Heartless Robot Productions)
  Golden Top Mountain Journey 7” DL (2010, Heartless Robot Productions)
  Chrysopoeia (INJURED NINJA) Fangs Of… split 7” (2011, Aniseed Records)

  HTTP://WWW.INJURED-NINJA.COM
  HTTP://WWW.MYSPACE.COM/INJUREDNINJAH


name_last: Bob Gruen
name: Bob Gruen
name_index: B
picture_big_url: http://img.sxsw.com/2011/events/gruen.jpg
hashtag: #sxbookstore
event_category: Bookstore Appearance
event_sub_category: Various
search: Bob Gruen
original_serial: event_OE00576
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D Foyer

  The legendary rock photographer Bob Gruen will be stopping by the SX Bookstore following his panel appearance to greet registrants and sign copies of his books.


name_last: Monarques
name: Monarques
name_index: M
picture_big_url: http://img.sxsw.com/2011/bands/45778.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Monarques-Oh_No.mp3
website_link: http://www.monarques.bandcamp.com/
event_category: Showcase
event_sub_category: Rock
search: Monarques
original_serial: event_MS13054
original_venue_serial: tenOak
description:
  Formed in September of 2009 Monarques has been steadily gaining traction as one of Portlands top bands. With influences ranging from Motown's Holland, Dozier, Holland to the songwriting and arrangements of the Beatles they produce a sound that is as classic as it is new. Their sound caught the ear of taste-maker Garrison Keillor in 2010 as he invited to the band to perform on A Prairie Home Companion. Monarques have been touring steadily and working hard on their first full length album which will be available this Spring.


name_last: Noah and the Whale
name: Noah and the Whale
name_index: N
picture_big_url: http://img.sxsw.com/2011/bands/784.jpg
website_link: http://www.noahandthewhale.com
event_category: Showcase
event_sub_category: Folk
search: Noah and the Whale
original_serial: event_MS14232
original_venue_serial: Lustre Pearl
description:
  Noah and the Whale  Last Night on Earth

  In the early January of last year, Charlie Fink set to work on Noah and the Whale's third album. Holed up in a synagogue in East London, he had little to begin with - a few fragments, a sketch for a 10-minute song that resembled Street Hassle, and a set of lyrics begun on a New Year's Day train from Wales to London. But what little there was seemed to suggest the beginnings of something quite special, something markedly different to the songs they had written before.

  The continued maturation of Noah and the Whale has been a pleasing thing to follow - from the joyous burst of their debut, Peaceful, the World Lays Me Down, through the lovelorn sobriety of The First Days of Spring, it now reaches a kind of fruition on Last Night on Earth.

  Where The First Days of Spring was a contained and inward-looking record that moved at near-underwater speed, Last Night on Earth possesses a curiosity and a vibrancy, a romance and a restlessness, and a clutch of songs that mark out Fink as not just as one of the best songwriters of his generation, but also as a supremely gifted storyteller. These are tales of youth and ageing, of optimism and running away, as well of failure and pride. 'And it feels like his new life can start,' runs the chorus of No Distance Is Too Far. 'And it feels like heaven.'

  The album's strong narrative thread was in part inspired by Lou Reed's 1973 album Berlin as well as Tom Waits' 1992 record Bone Machine, and a little Arthur Russell thrown in for good measure. 'Just people songs,' is how Fink describes it. 'These are simple stories, so you could tell them in hundreds of different ways, and the way you tell them, that's sort of the music.'

  The way he tells them is at times broad-skied and anthemic -Â particularly on tracks such as L.I.F.E.G.O.E.S.O.N and Tonight's The Kind Of Night, while at others there are strokes of unabashed pop -Â Life Is Life, for example, or Just Me Before We Met. And at others still, such as on final track Old Joy, there is a sweet kind of wistfulness. Lyrically, they range from the nostalgic to the vital, songs charged with an urgency, a sense of movement, and an appetite for adventure and the unknown. It is, in many senses, a true coming of age record.

  'I don't think that coming of age thing has been in anything I've done before,' Fink says. 'But from the beginning I wanted to write a record that had that excitement of being young and being in the night.Â I think it's that naivity - that feeling that things are happening everywhere except where you are, wondering what's out there in the wide world. It's when you're on a bus, you don't know where you're heading, you don't know what's at the end of it, and you have this fantasy that whatever's at the end of it is going to be remarkable and magnificent.'

  Certainly Noah and the Whale as a band now seem to have come of age. As the leaders of the same British folk-rock scene that spawned Laura Marling, Mumford & Sons, and Emmy the Great, with this album they appear to stand perhaps a little taller and a little broader than their peers; these songs possess a maturity, and a new kind of wisdom: 'Tall buildings and a wife won't be enough for me,' Fink sings on Old Joy. 'There is more in the world to be found than dreams.'
  The personnel shifted a little for Last Night on Earth. Drummer Doug Fink left the band last year to concentrate on his medical career. 'He's my older brother, and there's so many roles he fulfils on the road, not just the drummer, so it's kind of hard,' Fink says of his absence. 'But he's the first person I go to if I need to consult someone, if I need someone's opinion, so he's still been a big part of this record Â
   And I think he will come back eventually.'

  Co-produced by Fink and Jason Lader [Julian Casablancas, The Mars Volta] in Los Angeles, Last Night on Earth features backing vocals by Jen Turner from Here We Go Magic, and gospel vocals by the legendary Waters Sisters, who famously provided backing vocals for Michael Jackson's Wanna Be Starting Something. 'I was teaching them the vocals for Old Joy,' Fink recalls. 'One of the sisters came in and asked for a latte with six sugars Â six sugars! - and she downed that, went in and gave the best vocal take I've ever heard.'  Elsewhere, the record features Adam MacDougall of The Black Crowes on Moog and Rhodes, and legendary percussionist Lenny Castro.

  There is a strong cinematic element to Last Night on Earth - from the deliberately Twin Peaks air of Wild Thing to the album's cast of richly-drawn characters. In part this was fed by Fink's experience of directing the short film that accompanied The First Days of Spring. 'Film is such a different writing process, it infiltrates the way I write songs,' he explains. 'And a lot of them I imagined as scenes - Tonight's the Kind of Night I imagined as this guy running away from home and getting on a busÂ
  '

  It is also a richly poetic record: last year, Fink read the work of Frank O'Hara for the first time, and fell in love with his poem Having A Coke With You. 'I wanted Life Is Life to have a feel of that, or a tempo. Just the notion of it. Having A Coke With You is I think a very romantic poem, and that's the only outwardly romantic song on the album, and so I wanted it to have the same approach.'

  The album's title is also a nod towards Charles Bukowski's poetry collection The Last Night of the Earth - Fink says he was attracted to the sense of 'loser's pride' in Bukowski's work. 'In my head,' he says, 'there is a link between Lou Reed's Berlin, and Bukowski's poetry.' The track Life Is Life, is another Bukowski reference, its title tipping its hat to his poem The Laughing Heart - a poem whose final lines seem to sum up this record quite perfectly: 'Your life is your life,' it runs. 'Know it while you have it. You are marvellous. The Gods wait to delight in you.'

  www.noahandthewhale.com


name_last: Mobile Payments: My Smartphone Just Bought My Beer!
name: Mobile Payments: My Smartphone Just Bought My Beer!
name_index: M
website_link: http://www.arm.com
event_category: Business
event_sub_category: Core Conversation
search: Mobile Payments: My Smartphone Just Bought My Beer! Tom Lantzsch ARM IncVickie Nauman 7digital
original_serial: event_IAP8173
original_venue_serial: Hilton
description:
  Room: Salon E

  Participants:
  Tom Lantzsch (ARM Inc)
  Vickie Nauman (7digital)

  Summary
  Is it true that if consumers had to choose then they would prefer to lose their wallet rather than their mobile phone?  Making secure transactions a reality on mobile devices relies on a complex dance between chip makers, device manufacturers, software developers, content developers, carriers and the banking industry.  How is technology and the industry moving forward to ensure consumers can rely on their mobile devices as their mobile pocketbook and how will these changes shape consumer behavior and content consumption.


name_last: Comedy Showcase: Late Friday
name: Comedy Showcase: Late Friday
name_index: C
event_category: Comedy
event_sub_category: Various
original_serial: event_OE00377
original_venue_serial: Esther's Follies
description:
  Participants:
  Amy Schumer (Fuse TV)
  Ben Kronberg (Comedy Results)
  Bryson Turner (N/A)
  Chelsea Peretti (Parallel Entertainment)
  Chris Cubas (N/A)
  Glenn Wool (N/A)
  Joe Derosa (N/A)
  Rob Cantrell (N/A)

  Summary
  Some of the most exciting emerging talent in comedy, mixed with seasoned favorites, and special guests.

search:
  Comedy Showcase: Late Friday Amy Schumer Fuse TVBen Kronberg Comedy ResultsBryson Turner N/AChelsea Peretti Parallel EntertainmentChris Cubas N/AGlenn Wool N/AJoe Derosa N/ARob Cantrell N/A


name_last: Stop the Bleeding! Immersive Simulations for Surgeons
name: Stop the Bleeding! Immersive Simulations for Surgeons
name_index: S
picture_big_url: http://img.sxsw.com/2011/events/StopTheBleedingImmersive.jpg
website_link: http://www.linkedin.com/in/char74
hashtag: #stopthebleeding
event_category: Health
event_sub_category: Panel
original_serial: event_IAP7236
original_venue_serial: Hilton
description:
  Room: Salon H

  Participants:
  Charlene Zvolanek (MRM Worldwide)
  Frank Sculli (BioDigital Systems)
  Gregory Wiet (Nationwide Children's Hospital/The Ohio State University)
  John Qualter (BioDigital Systems)

  Summary
  Surgery simulators let medical students experience the adrenaline rush of a real operating room in a way that practicing on a cadaver cannot. Blood and guts aren't new to gaming, and simulators aren't new to training. But when the game is played on the human body, it offers exciting new opportunities for medical students to perfect their hand skills before they ever see their first patient. At the Center for Immersive and Simulation-based Learning at Stanford, the lowest-performing students in a surgery simulator outperformed the highest-ranked students trained by traditional means. In this panel, we will briefly look at the history of simulation training, explore some simulator interfaces, experience a demonstration of a surgery simulator, and allow (at least) one lucky audience member to put his or her hand on the virtual knife. Panelists will discuss how what we traditionally think of as a game environment can be used to dramatically improve the training surgeons receive, change how surgeons receive accreditation—and ultimately improve their performance in practice.

search:
  Stop the Bleeding! Immersive Simulations for Surgeons Charlene Zvolanek MRM WorldwideFrank Sculli BioDigital SystemsGregory Wiet Nationwide Children's Hospital/The Ohio State UniversityJohn Qualter BioDigital Systems


name_last: Worm Ouroboros
name: Worm Ouroboros
name_index: W
picture_big_url: http://img.sxsw.com/2011/bands/3317.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Worm_Ouroboros-Riverbed.mp3
website_link: http://www.facebook.com/pages/Worm-Ouroboros/250016544916?ref=ts&amp;v=box_3
event_category: Showcase
event_sub_category: Metal
search: Worm Ouroboros
original_serial: event_MS13139
original_venue_serial: Barbarella Patio
description:
  Worm Ouroboros is Lorraine Rath (Amber Asylum, The Gault) on bass and vocals, Jessica Way (World Eater) on guitar and vocals, and Aesop Dekker (Ludicra, Agalloch) on drums. We set out to create music which explores the lines between fragility and strength, darkness and light, harmony and discord. Drawing inspiration from many places, including metal, doom, folk, progressive, and dark ambient genres, we seek to create a creeping, dark landscape full of murky dreams and emotions.


name_last: Lynx
name: Lynx
name_index: L
picture_big_url: http://img.sxsw.com/2011/bands/2107.jpg
website_link: http://www.lynxmusic.org/
event_category: Showcase
event_sub_category: Electronic
search: Lynx
original_serial: event_MS12185
original_venue_serial: Beauty Bar
description:
  LYNX, an innovative singer songwriter,instrumentalist, beat-boxer and producer originally from Colorado and now the Bay Area has been playing music and performing since the age of 7. Now 25, she has been breaking new ground in both the live and electronic music scenes playing events all over the world including the US, Asia, Europe and Canada. Performance highlights include appearances at events such as Coachella, Austin City Limits festival, BOOM festival, and improv collaborations with Matisyahu, John Popper, Bassnectar and more.  LYNX's Music combines elements of electronica, folk, and indie pop. Her lyrics are catchy and thought provoking while her beats keep things dancy and deep. Her new album 'On the Horizon' intertwines powerful vocals, lyrics that are both universal and intimate, timely and timeless, and a sound that switches from folky to cutting edge with bumping beats that melt to raw, melancholy melodies and resolve with infectious pop hooks. 'On the Horizon' is now available on Cartesian Binary Recordings.


name_last: CSS3: Beyond the Basics
name: CSS3: Beyond the Basics
name_index: C
website_link: http://www.standardista.com/sxsw
hashtag: #SXSWCSS3
event_category: Workshop
event_sub_category: Workshop
original_serial: event_IAP7590
original_venue_serial: Sheraton
description:
  Room: Capitol E-H

  Participants:
  Christopher Schmitt (Heat Vision)
  Estelle Weyl (Standardista.com)
  Greg Rewis (Adobe Inc)
  Stephanie Rewis (W3Conversions LLC)

  Summary
  Think you know what's in CSS3? Think again. CSS3 brings a wealth of new possibilities -- as well as limitations, and cross-browser bugs. We've done the grunt work, finding out what works and what doesn't, and we lay out all the best new tricks, including new selectors, advanced animation and gradients, and even automatic layout changes when mobile devices change orientation. Learn techniques that you can use today in real browsers, without the painful trial and error

search:
  CSS3: Beyond the Basics Christopher Schmitt Heat VisionEstelle Weyl Standardista.comGreg Rewis Adobe IncStephanie Rewis W3Conversions LLC


name_last: Vulture Whale
name: Vulture Whale
name_index: V
picture_big_url: http://img.sxsw.com/2011/bands/44141.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Vulture_Whale-Hey_Midas_That's_Fantastic.mp3
website_link: http://www.vulturewhale.com
event_category: Showcase
event_sub_category: Rock
search: Vulture Whale
original_serial: event_MS13052
original_venue_serial: Speakeasy
description:
  After playing together in Wes McDonald & the Fizz, Lester Nuby (of Verbena), Keelan Parrish, Jake Waitzman, and the band’s fearless leader, Wes Mcdonald, decided to convert the power structure of the group from a monarchy into a true democracy. Legend has it the band settled on its new name after guitarist Nuby dreamed of a vulture sitting on top of a guitar, eating a whale. Out of such fevered visions, Vulture Whale was born. The group hails from Birmingham, Alabama, where in 2007 it released its first self-titled album. So pleased was the band with its debut statement, it decided to release another self-titled album in 2009. “Sugar,” a single from the later self-titled album, was featured in an issue of Spin Magazine, and both albums were acclaimed both in America and abroad.

  For its current release, an EP entitled “Bamboo You,” Vulture Whale has risen like a phoenix from its own ashes and—through a complex ritual involving consumption of Golden Flake potato chips and Vegemite—morphed into the best American band pretending to be a British band influenced by American music since Guided By Voices. The concept for the project is not exactly new: Mic Jagger sang in an American accent on numerous Rolling Stones albums, and The Kinks interpreted Americana on their classic “Muswell Hillbillies” album. On “Bamboo You,” Vulture Whale combines its unique brand of eccentric rock with its love of British music like The Stone Roses, Blur, and The Smiths, as well as classic British rock bands like The Who and The Rolling Stones. The result is six songs that are among some of the best and most inspired of any in the Vulture Whale catalog. Throughout “Bamboo You,” McDonald—whose lyrics are always somehow both humorous and casually profound—sings with a playful, faux British accent that is as entertaining as it is inauthentic. When McDonald sings, “She went on and just stripped me for parts / at least she let me keep my guitar,” the combination of redneck philosophy with a quasi-Cockney accent is (surprisingly) nothing short of a revelation.

  But despite the role playing and subtle musical allusions to classic rock and Brit pop bands, Vulture Whale’s personality shines through, and the band’s charm congeals all of its influences into one solid and original artistic offering that is just plain fun to listen to. “Bamboo You” is much greater than the marginally interesting story behind its concept. The EP may be the bastard child of the band’s own musical influences, but it also is one of the catchiest and infectiously exuberant collection of songs this year. God Save Vulture Whale.


name_last: The Kickback
name: The Kickback
name_index: K
picture_big_url: http://img.sxsw.com/2011/bands/45184.jpg
website_link: http://www.myspace.com/thekickback
event_category: Showcase
event_sub_category: Rock
search: The Kickback
original_serial: event_MS11653
original_venue_serial: Maggie Mae's Rooftop
description:
  The Kickback is a group of four young Midwestern men that wouldn't know what to do with themselves without music. After years of assaulting the Grain Belt's indie-rock circuit, brothers Billy and Danny Yost, along with longtime friend Zachariah Verdoorn, made the pilgrimage from sunny South Dakota to slightly-less-sunny Chicago in mid-2009, adding Tyler Zee to the lineup shortly thereafter.

  The newly assembled lineup issued its first statement with their Great Self Love EP, released in early 2010. The EP earned the group critical acclaim and led to a distribution deal with Los Angeles-based Sidecho Records. Jim DeRogatis of the Chicago Sun-Times
  wrote:

  'If your only exposure to the Kickback is via its recordings, including a dynamic, well-recorded, exquisitely arranged and very dramatic new disc called the 'Great Self Love' EP currently streaming on its Myspace page, you might think that guitarist-vocalist Billy Yost and his drummer brother Danny have escaped the usual sibling drama. But since the group, which is completed by guitarist Tyler Zee and bassist Zachariah Verdoorn, immigrated here from South Dakota last summer, the stories have begun to spread about its explosive live performances, with the members cheerfully owning up to the occasional broken chairs and bloody knuckles.'

  The band continued performing throughout the Midwest, gradually incorporating new songs into their live set that would eventually comprise their next EP, Mea Culpa Mea Culpa. Recorded (and re-recorded) throughout the latter half of 2010, this effort displayed the group with a rawer edge than Great Self Love, while retaining the undeniable hooks and infectious melodies that anchor the bedrock sound. It was released in early 2011 and music blogs were quick to sing its praises, adding acolytes across the interwebs.

  The Kickback are currently writing and rehearsing what will mark their first full-length release. A task that will be tracked and mixed by the Yost brothers, the record has been pledged to be a rawer yet more musically ambitious effort than the group's past releases. 2011 will also mark the band's debut at the celebrated SXSW Festival in Austin, TX.


name_last: Duzheknew
name: Duzheknew
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/42722.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Duzheknew-It_Came_Out_the_Other_Side_Ok..mp3
website_link: http://www.myspace.com/duzheknew
event_category: Showcase
event_sub_category: Rock
search: Duzheknew
original_serial: event_MS11307
original_venue_serial: Paradise
description:
  WE HAVE A ZINE THAT COMPARES BLACK FLAG'S RISE ABOVE TO SHINE ON YOUR CRAZY DIAMOND BY PINK FLOYD THAT WE SELL AT SHOWS.  (COLOR + FL WORD)

  SOME PEOPLE SEE US AND THINK WE PLAY FREE JAZZ, IT'S NOT, BUT WE  ENJOY THE COMPARISON. 

  ALL THE SONGS ARE WRITTEN BY ADAM O'REILLY, BUT WE TACKLE THEM AS A BAND.

  WE MAKE TONS OF SCREEN PRINTED POSTERS FOR ALL OUR SHOWS AND WE MAKE SPECIAL EDITION SCREEN PRINTED T-SHIRTS FOR EVERY LOCAL SHOW WE PLAY. 

  OUR SHOWS ARE EXCITING, BECAUSE THEY ARE LOUD WITH CONTROLLED FEEDBACK, DYNAMIC DRUMMING, AND BASS PLAYING AIDED WITH THE WISDOM OF GRUNGE MUSIC. WE ALSO SLOW IT DOWN SOMETIMES, WE PRACTICE RESTRAINT WHEN WE PERFORM: NOT OVER PLAYING. WE RESPECT THE AUDIENCE AND TREAT THEM TO A GREAT TIME, WE ARE VERY PRESENT WHEN PLAYING AND PUT ON A EXCELLENT AND GENUINE PERFORMANCE BECAUSE WE LOVE PLAYING MUSIC SO MUCH. SO MUCH.


name_last: Data Customization and Privacy – Can They Coexist?
name: Data Customization and Privacy – Can They Coexist?
name_index: D
event_category: Convergence
event_sub_category: CLE
original_serial: event_IAP000263
original_venue_serial: Austin Convention Center
description:
  Room: Room 13AB

  Participants:
  David Ring (Universal Music Group)
  Gerard M Stegmaier (Wilson Sonsini Goodrich & Rosati)
  Howard Hogan (Gibson Dunn & Crutcher LLP)

  Summary
  The use of services on devices connected to the internet makes much personal information about viewers and listeners available which is the basis for the creation of custom data that can be used to market to customers. Regulators and privacy advocates are pushing back that the practice is too intrusive. The debate continues with the panel addressing all sides of the issue.

search:
  Data Customization and Privacy – Can They Coexist? David Ring Universal Music GroupGerard M Stegmaier Wilson Sonsini Goodrich &amp; RosatiHoward Hogan Gibson Dunn &amp; Crutcher LLP


name_last: Emerging Artists Making It With Independent Support
name: Emerging Artists Making It With Independent Support
name_index: E
website_link: http://www.soundaboutrights.com (live in early August)
hashtag: emergingartists
event_category: Panel
event_sub_category: Other
original_serial: event_MP7594
original_venue_serial: Austin Convention Center
description:
  Room: Room 15

  Moderator:
  Sybil Bell (I Like The Sound Of That)

  Participants:
  Jon Mansfield (MusicConnex)
  Mark Meharry (Music Glue)
  Menno Versteeg (Royal Mountain Records)

  Summary
  For artists who've already had success, going the independent route is much easier with the financial security they have. But for newer artists, how do they not only make and market their music but also afford to live at the same time? How much money does an artist need for a traditional album cycle and is that still the best way to release music? With the number of labels struggling to offer old-school style deals with huge marketing budgets and personal advances as the revenue from recorded music declines, artists are having to look at alternative routes for financial and industry support. But do musicians want to run and manage their own business? Does this mean the role of artist manager would change to become a label manager, too? In the UK, schemes like Icebreaker, Power Amp, Ingenious, and more recently Polyphonic (from among other founders includes Radiohead's manager Brian Message) are starting to make waves.  Some, but not all, are looking at the bigger picture where revenue can be earned beyond the mechanical royalties. Taking revenue from rights like merch and live is the only basis upon which they feel they have a chance to recoup their investment.  And this is all happening against a backdrop of copyright ownership. Is it possible, against all the challenges that artists face today, to own their own copyright and is that a valuable asset to them?

search:
  Emerging Artists Making It With Independent Support Jon Mansfield MusicConnexMark Meharry Music GlueMenno Versteeg Royal Mountain RecordsSybil Bell I Like The Sound Of That


name_last: Hold on Loosely: How Loose Organizations Work
name: Hold on Loosely: How Loose Organizations Work
name_index: H
website_link: http://spinuzzi.blogspot.com
hashtag: #sxswloose
event_category: Work & Happiness
event_sub_category: Core Conversation
search: Hold on Loosely: How Loose Organizations Work Clay Spinuzzi University of Texas at Austin
original_serial: event_IAP5412
original_venue_serial: Marriott Courtyard
description:
  Room: Rio Grande B

  Participants:
  Clay Spinuzzi (University of Texas at Austin)

  Summary
  Companies always try to grow so they can do more things, add more capabilities, and make more money - right? Not anymore: Not in Austin, or in many other places. People are finding that digital and mobile technologies can help them to organize more loosely and rapidly, and that means they can keep small and flexible, scale up when necessary, and link up with other loose organizations to swarm big projects, even if they are freelancers working out of their own houses, coffee shops, or coworking spaces. 

  How do these loose organizations work? In this core conversation, I'll briefly share stories from my research into some of Austin's loose organizations: freelancers, coworking spaces, and an internet startup. I'll discuss how the organizations in my research hold together, function, and build links with each other. 

  With these cases in mind, I'll moderate a discussion about attendees' own experiences with loose organizations and brainstorm ways to make them run more effectively. Afterwards, I'll post conversation notes on my blog so we can keep the ball rolling after SXSW.


name_last: Carl Broemel and Special Guests
name: Carl Broemel and Special Guests
name_index: C
picture_big_url: http://img.sxsw.com/2011/bands/3272.jpg
website_link: http://carlbroemel.com/web/
event_category: Showcase
event_sub_category: Singer-Songwriter
search: Carl Broemel and Special Guests
original_serial: event_MS14377
original_venue_serial: St David's Bethell Hall
description:
  'It takes a lot of time to know your mind.'  Its a simple statement, yet earnest and profound in its offering.  Sometimes it's the spaces in between, the subtleties and ambiguities that provide us with the most meaning.
   All Birds Say (ATO Records) is an intimate collection of musings on life from My Morning Jacket guitarist, Carl Broemel.

   Broemel reflects on things as they are with Zen-like contentment, making no judgment on how they should be
  he gives pause for introspection but stops short of preaching. The songs are firmly planted between past and present.  It's in these little fractured moments that the listener bears witness to thoughtful contemplation that give rise to epiphanies on larger themes.

  Broemel could've taken the easy road and penned a lyrical triptych to the remarkable journey he's experienced over the past several years, but instead All Birds Say is an incredibly honest and sincere insight into the artist's inner-most thoughts as he attempts to reconcile his role in life.
   'Where do you start?  Or where do you stop?  And how do you reconcile the things you do versus the things you don't? It's something I'm constantly thinking about.  I think there's a lot of trying to be aware of what you're doing now versus dwelling on things or worrying about what's gonna happen later.  A lot of the songs are really just me talking to myself, trying to make sense of things in my head.'

  Deft in its presentation, the songs on the album unfold in a dream-like stream of consciousness with lush and elegant arrangements.  The album's brilliance is displayed in Broemel's effortless delivery.  It's the perfect amalgamation of lazy sophistication
  whimsical poise and grace.  The instrumentation serves as the ideal complement to Broemel's well crafted set of modern-folk standards; complete with pedal steel, dobro, strings, autoharp, clarinet, bassoon, vibraphone, and baritone sax, among others. Think Ron Sexsmith, Neko Case, Neal Casal, Andrew Bird, Mose Allison, and early Boz Scaggs singing an orchestrated chorus of breezy ballads and waltzes.

  The guitar figure of the instrumental title track that opens the album serves as a natural introduction to 'Life Leftover,' an introspective meditation on the importance of being more present in life that's at the heart of All Birds Say.  The album also afforded him the chance to collaborate with his own father, a former member of the Indianapolis Symphony who provides rich color and depth to the music with clarinet, baritone sax, and bassoon.

  'To me, making records is like alchemy.  It's something that no one can ever perfect, but you have an insatiable desire to keep doing it and get better at it.  I really believe that everything we experience contributes to what we do next, so this album is really a result of all the records and tours I've done so far.'

  The best records always seem to be the ones that slowly reveal themselves like a pleasant surprise and allow the listener to peel through deeper layers upon repeated listen
  the kind of records that you grow with and can go back to months later and hear something then that resonates with you in a way that wouldn't have otherwise.  It's an interactive process between the listener and the artist, and one to be thankful for.  This is the kind of album that epitomizes the vinyl experience; an instant classic that is sure to stand the test of time.


name_last: Zorch
name: Zorch
name_index: Z
picture_big_url: http://img.sxsw.com/2011/bands/46500.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Zorch-Zut_Alore.mp3
website_link: http://www.zzoorrcchh.com/epk
event_category: Showcase
event_sub_category: Rock
search: Zorch
original_serial: event_MS14640
original_venue_serial: Malaia Upstairs
description:
  Zorch is an experimental/noise rock duo from Austin, TX. Composed of Zac Traeger (keyboards, omnichord, vocals) and Shmu (drums, omnichord, vocals), the two hail from Wisconsin and Canada respectively. The duo met in Boston and began recording dozens of improvisational mixtapes, which, after moving to Austin in 2009, would help lay the foundation for Zorch. Since that pivotal move, they've quickly made a home for themselves in the city's illustrious avant-garde DIY scene, building a reputation on their deafening live shows and fan interaction.

  In July of 2009, Zorch recorded their self-titled 4-track EP at Cacophony Studios in Austin, TX. It's the duo's first attempt to capture their sound and demonstrate their wide palette of musical colors, ranging from tribal to pop. Choosing to self-release the EP and offering it up as a free download through their website, Zorch also gives fans the opportunity to design and create their own CD cases at live shows. Disregarding notions of intellectual property, they post the stems to all their songs online as well, ready to be mixed and morphed to each listener’s content.

  Traeger and Shmu work incessantly to produce a new kind of musical experience; the breadth of their creative output is intimidating. From a Rod Stewart cover project (with songs constructed on Stewart’s lyrics alone) or Shmu’s side project of evocative and expertly composed shoegaze, to a hefty collection of improvisational mixtapes, they have surely mastered eclecticism. Along with the constant creative flow that Traeger and Shmu produce, they are always inventing new ways to bring their fans into their live shows and work.

  Zorch believes that music is not merely a product but a living organism to be shared reshaped and recycled. They are purveyors of music that infects the brains of its listeners and seeps into psyches. Creating a sonic package of monstrous proportions, they release it into the wild, whether to roam or be coddled, that is left to the listener.


name_last: GDC @ SXSW Interactive
name: GDC @ SXSW Interactive
name_index: G
event_category: Party
event_sub_category: Various
search: GDC @ SXSW Interactive
original_serial: event_OE00515
original_venue_serial: Red 7
description:
  Mix & mingle with your industry peers and learn more about GDC Online, the leading social & online games conference this Fall.


name_last: Preserving Your Legacy
name: Preserving Your Legacy
name_index: P
website_link: http://www.numerogroup.com
hashtag: legacy
event_category: Panel
event_sub_category: Marketing
original_serial: event_MP5505
original_venue_serial: Austin Convention Center
description:
  Room: Room 11AB

  Moderator:
  Tom Lunt (The Numero Group)

  Participants:
  Andrew Sandoval (N/A)
  Andy Zax (Andy Zax)
  Keith D'Arcy (EMI Music Publishing)

  Summary
  Today's new release is tomorrow's re-issue. What are you doing as an artist to make certain your life's work remains aurally intact and copyright clean. Learn what to keep and how to keep it so that your music will both stand the test of time and remain a growing asset.

search:
  Preserving Your Legacy Andrew Sandoval N/AAndy Zax Andy ZaxKeith D'Arcy EMI Music PublishingTom Lunt The Numero Group


name_last: Churchwood
name: Churchwood
name_index: C
picture_big_url: http://img.sxsw.com/2011/bands/422.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Churchwood-Lived_Ill_Weed_Eye.mp3
website_link: http://www.reverbnation.com/churchwoodtx
youtube_link: http://www.youtube.com/watch?v=OwTNCsCenGc
event_category: Showcase
event_sub_category: Blues
search: Churchwood
original_serial: event_MS12378
original_venue_serial: Karma Lounge
description:
  Churchwood began to take shape in the fall of 2007. Bill Anderson (Meat Purveyors, Poison 13) wanted a band that could straddle two of Austin's primary music scenes: blues and alternative. Bill envisioned taking Captain Beefheart's 'Spotlight Kid/Clear Spot' as a point of departure and using it as a means to explore the musical interests that he and singer Joe Doerr (LeRoi Brothers) have shared for the past 25 years: blues, punk, country, and psychedelic. Back in the '80s and early '90s, Bill and Joe played together in two different Austin bands: Ballad Shambles and Hand of Glory. In Churchwood, they manage to give direction to their often schizophrenic musical tastes. Bill went on to form a punk rock bluegrass band called The Meat Purveyors, and Joe went off to study Modernist poetry in graduate school. While Joe wrote his first book, Order of the Ordinary (Salt 2003), Bill toured with The Meat Purveyors and played around Austin with other experimental bands like Cat Scientist, the band where he met bassist Julien Peterson. Though Julien had played bass in Austin bands like Brown Whörnet, he decided he’d rather drum for Churchwood. He and Bill began to jam together and produced many of the musical ideas that would eventually become Churchwood’s first songs. Spring 2008 saw Bill’s involvement in the musical aspect of Speeding Motorcycle, a trippy dramatization of Daniel Johnston’s psyche. Bill worked with a number of musicians including Adam Kahan to provide the musical setting for the play. Adam, who has played bass for Austin bands like The Invincible Czars and Jazzus Lizard, got Bill’s invitation to the blues done Churchwood style, and signed on. Bill then contacted Billy Steve Korpi of the Crack Pipes, Austin’s coolest garage-blues band, and asked if Billy Steve would like to handle half the guitar duties in Churchwood. Though Billy Steve was already playing lead guitar in a number of bands besides the Crack Pipes, like the Bloody Tears and Victims of Leisure, he gave Churchwood a shot. Julien says, “Churchwood is the sum of all its parts; and those parts are pretty diverse.” As Joe puts it, “We are Churchwood, and we meant to do that.”


name_last: How PBS and NPR Can Support Local Journalism
name: How PBS and NPR Can Support Local Journalism
name_index: H
website_link: http://pbs.org and http://npr.org
event_category: Future of Journalism
event_sub_category: Panel
original_serial: event_IAP8375
original_venue_serial: Sheraton
description:
  Room: Capitol View Terrace

  Participants:
  Amy Shaw (Nine Network of Public Media)
  Jan Schaffer (J-Lab)
  Kevin Dando (PBS)
  Tom Davidson (PBS)

  Summary
  As the digital revolution decimates traditional local news media, a variety of new organizations are emerging – fitfully – to fill the gaps. Some of their challenges, such as content creation and technology, are relatively easy to solve. But others – building an audience and finding sustainable revenues – are much harder. In this session, you’ll learn about current and upcoming experiments, partnerships and models – and how PBS, NPR and their member stations can support this new local-news ecosystem.

search:
  How PBS and NPR Can Support Local Journalism Amy Shaw Nine Network of Public MediaJan Schaffer J-LabKevin Dando PBSTom Davidson PBS


name_last: Play Ball: The Art Of Pitching Music
name: Play Ball: The Art Of Pitching Music
name_index: P
website_link: http://www.stevenscharf.com
hashtag: playball
event_category: Panel
event_sub_category: Music Placement (Film/TV/Ads)
original_serial: event_MP5552
original_venue_serial: Austin Convention Center
description:
  Room: Room 12AB

  Moderator:
  Steven Scharf (Steven Scharf Entertainment/Carlin America)

  Participants:
  Gary Ford (Discovery Communications LLC)
  Kier Lehman (Sony Pictures)
  Oliver Hild (NBC Universal)
  YiPei Chen-Josephson (Glassnote)

  Summary
  In the world of creative song plugging, publishers are now faced with an abundance of music coming from other sources i.e., fellow publishers, licensing companies, social networking sites and independent artists flooding the desks of all music supervisors. We will explore how best to get on the radar of these supervisors to win the prize of getting your music placed.  With our panelists' diverse backgrounds, we will find out how they feel about being pitched music and the ways in which we can better serve their needs.

search:
  Play Ball: The Art Of Pitching Music Gary Ford Discovery Communications LLCKier Lehman Sony PicturesOliver Hild NBC UniversalYiPei Chen-Josephson GlassnoteSteven Scharf Steven Scharf Entertainment/Carlin America


name_last: The Soldier Thread
name: The Soldier Thread
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/41584.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/The_Soldier_Thread-Matador.mp3
website_link: http://www.thesoldierthread.com
event_category: Showcase
event_sub_category: Rock
search: The Soldier Thread
original_serial: event_MS15033
original_venue_serial: 512 Rooftop
description:
  The Soldier Thread is an indie-pop quintet hailing from Austin, Texas.  Having been only patched together in late 2007, the ensemble has already undergone quite an alteration in style.   Todd Abels (guitar, keyboard, backup vocals) and Justin McHugh (keyboard, guitar, backup vocals) set out from ambient origins to weave in the missing pieces.  Close ties to Patricia Lynn (lead vocals, viola, keyboard) and Drew Vandiver (drums) allowed for an easy joining of loose ends.  With Chance Gilmore (bass guitar) eventually completing the chain, the group began to play shows in and around Austin, as well as throughout Texas.  The integration of producer Dwight Baker served as the anchor stitch to complete the composite the group currently finds themselves in.  The release of In Spades in 2010 marked a shift from true indie sound to a more polished, pop-driven tune.  Rumors of this particular trend unwinding further are validated by TST's present live set.


name_last: Taming the Monkey Mind: Yoga and Creative Focus
name: Taming the Monkey Mind: Yoga and Creative Focus
name_index: T
website_link: http://compassyoga.com
hashtag: #creativitynow
event_category: Work & Happiness
event_sub_category: Core Conversation
original_serial: event_IAP5627
original_venue_serial: Marriott Courtyard
description:
  Room: Rio Grande B

  Participants:
  Christa Avampato (Compass Yoga)
  Jennilyn Carson (YogaDork)

  Summary
  The perfect way to wrap-up your SXSW experience: a lively and carefree conversation about how yoga can help you easily access your creativity and imagination at will.

  We all know this feeling of being under the gun with a deadline, needing to access our most creative ideas at a moment's notice. When we really need our creative muse to show up, she somehow has the uncanny ability to hide like a needle in a haystack and then show up at 3:00am as we bolt upright out of bed, making our way in the dark to scribble down the ideas she's handed to us. For too long we've accepted that's just the way creativity and imagination work - unpredictably.

  Yoga - physical postures, breathing techniques, and visualization - helps us tap into our imaginations at will and with ease, exactly when we need them. A regular yoga practice keeps our minds sharp, helps us make connections between seemingly disparate bits of information that may otherwise go unnoticed, and imagine solutions to complex challenges. It gives us a way forward.

  This session is helpful for everyone who needs to tap into their own creativity on a regular basis - from performers to programmers, in all mediums.

search:
  Taming the Monkey Mind: Yoga and Creative Focus Christa Avampato Compass YogaJennilyn Carson YogaDork


name_last: Radical Openness: Growing TED by Giving it Away
name: Radical Openness: Growing TED by Giving it Away
name_index: R
event_category: Featured Speaker
event_sub_category: Solo
search: Radical Openness: Growing TED by Giving it Away June Cohen TED
original_serial: event_IAP000026
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D

  Participants:
  June Cohen (TED)

  Summary
  Over the last four years, TED has evolved from a 1,000-person conference to something much larger ... TED Talks have been viewed more than 400 million times worldwide, and are available in 80 languages, thanks to volunteer translators. And over the last two years, more than 1000 independently organized 'TEDx' events have been held worldwide, in 100 countries and 50 languages. What's enabled this growth? The cross-cultural, cross-generational appeal of TED's mission ('Ideas worth spreading') and also  the philosophy of 'radical openness' that's underscores all of TED's initiatives. From the conference to the code,  TED has been opening itself up for participation, and this has had a profoundly positive effect on its mission, its scale, and its bottom line. In this presentation, we'll share the details of how TED has opened up, and what this has meant from both a business perspective, a content perspective and a technology perspective. We'll also take a look ahead, with some you-heard-it-first-at-SXSW news.


name_last: Mozilla School of Webcraft @P2PU
name: Mozilla School of Webcraft @P2PU
name_index: M
picture_big_url: http://img.sxsw.com/2011/events/MozillaSchoolofWebcraftP2PU.eps
website_link: http://p2pu.org
hashtag: #p2pu
event_category: Emerging
event_sub_category: Solo
search: Mozilla School of Webcraft @P2PU John Britton Twilio
original_serial: event_IAP7971
original_venue_serial: Hilton
description:
  Room: Salon K

  Participants:
  John Britton (Twilio)

  Summary
  P2PU School of Webcraft: Web developer training that’s free, open and globally accessible.

  Mozilla and Peer 2 Peer University are creating the P2PU School of Webcraft, a new way to teach and learn web developer skills. Our classes are globally accessible, 100% free, and powered by learners, mentors and contributors like you. 

  Our goal is to provide a free pathway to skills and certification to help people build careers on open web technology. Existing developer training is expensive, out of touch, and out of reach. We leverage peer learning powered by mentors and learners like you and self-organized study groups. We use existing open and free learning materials

  In this sixty minute session we'll briefly cover the inception of the Peer 2 Peer University along with details and success stories from the first three cycles of courses. We'll then dive into more detail about our collaboration with Mozilla Drumbeat including Mozilla's mission to engage the next million Mozillians. We'll present the P2PU School of Webcraft, and a case study of courses offered so far, including the first course, 'Mashing Up the Open Web.' Additionally, we'll introduce our plans to separate learning from assessment and our community driven credentialing system.

  At the end of the session we will invite the audience, and all of SXSW, to join a course on open web skills to be offered during the week of the event.

  Read more: https://wiki.mozilla.org/Drumbeat/p2pu/one_pager


name_last: SXSW ScreenBurn Game Developer Meet Up Mixer Sponsored by GameGround.com
name: SXSW ScreenBurn Game Developer Meet Up Mixer Sponsored by GameGround.com
name_index: S
picture_big_url: http://img.sxsw.com/2011/events/gameground.jpg
event_category: ScreenBurn
event_sub_category: Various
search: SXSW ScreenBurn Game Developer Meet Up Mixer Sponsored by GameGround.com
original_serial: event_OE00486
original_venue_serial: Austin Convention Center
description:
  Room: 1

  Join host GameGround.com and other fellow Gaming Industry folks for a chance to meet, greet, and have a few drinks!


name_last: Soft Healer
name: Soft Healer
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/42368.jpg
website_link: http://www.myspace.com/softhealering
event_category: Showcase
event_sub_category: Rock
search: Soft Healer
original_serial: event_MS15025
original_venue_serial: The Velveeta Room
description:
  Soft Healer began in 2008 in an attempt by Marie Butcher and Will Slack to cover Suicide songs on pedal steel and clarinet.  The duo swiftly failed at this and decided instead to play music with a more forgiving set-up.  Marie graduated Cum Laude from Bootsy Collins' Funk University and Will bought a 12 neck guitar. They got a drum machine and quickly found that all attempts to reconcile the stark, percussive landscape of Colossal Youth with a Staple Singers group hug yielded something that was distinctly neither, but went with it anyway.

  After their first show, Soft Healer became a trio with Sara Berger joining on sax and organ.  A few shows later they were an even four with Nick DeCarmine playing drums.  At this point the band collectively owned all of the first nine Funkadelic albums.


name_last: Where Soldiers Come From
name: Where Soldiers Come From
name_index: W
picture_big_url: http://img.sxsw.com/2011/films/F30953.jpg
youtube_link: http://www.youtube.com/watch?v=ydiEipg8utc
event_category: Screening
event_sub_category: Documentary Feature
search: Where Soldiers Come From Heather Courtney
original_serial: event_FS11518
original_venue_serial: Paramount Theatre
description:
  Director: Heather Courtney
  USA | 90 minutes


  From a snowy small town in Northern Michigan to the mountains of Afghanistan and back, WHERE SOLDIERS COME FROM follows the four-year journey of childhood friends and their town, forever changed by a faraway war. A documentary about growing up, WHERE SOLDIERS COME FROM is an intimate look at the young men who fight our wars, and the families and town they come from.  Returning to her hometown, Director Heather Courtney gains extraordinary access following these young men as they grow and change from teenagers stuck in their town, to 23-year-old veterans facing the struggles of returning home.


name_last: Tony Scalzo
name: Tony Scalzo
name_index: T
picture_big_url: http://img.sxsw.com/2011/bands/41084.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Tony_Scalzo-Reality.mp3
website_link: http://www.fastballtheband.com
event_category: Showcase
event_sub_category: Pop
search: Tony Scalzo
original_serial: event_MS12024
original_venue_serial: tenOak
description:
  Singer/songwriter for Austin, Texas based, Fastball. Tony has been working on a new solo record that will hopefully be finished by SXSW. His band is comprised of old and new friends from the Austin music scene. The bands live set features a slightly eclectic mix of rock and roll, country and r&b original songs loaded with hooks and melodies. Tony's music has always been influenced by artists like The Beatles and Elvis Costello. The Tony Scalzo Band manages to expand it's musical scope by throwing in some more blues and soul influences.


name_last: How Social Networking Is Changing Advocacy
name: How Social Networking Is Changing Advocacy
name_index: H
website_link: http://www.convio.com
event_category: Greater Good
event_sub_category: Core Conversation
search: How Social Networking Is Changing Advocacy Andrew Magnuson Convio
original_serial: event_IAP8074
original_venue_serial: Austin Convention Center
description:
  Room: Room 8A

  Participants:
  Andrew Magnuson (Convio)

  Summary
  You may have heard it called online word of mouth, peer-to-peer organizing or online grassroots outreach, but one thing is for sure: online advocacy movements can be started now more easily than ever with the ubiquity of social media and the power of internet organizing.  Learn how innovative nonprofit organizations are paving the way for driving social change through the use of social technologies and how you can emulate these strategies for you own personal causes.


name_last: Caveman
name: Caveman
name_index: C
picture_big_url: http://img.sxsw.com/2011/bands/45819.jpg
website_link: http://www.myspace.com/thiscaveman
event_category: Showcase
event_sub_category: Rock
search: Caveman
original_serial: event_MS14488
original_venue_serial: Malverde
description:
  Caveman was born in New York in January of 2010, when a group of friends decided it was time to put aside their boyhood ways and start being men. The sound they crafted in that large, dark room is equal parts chamber pop, dreamscape, and horror film score. At a Caveman show you will hear four-part harmonies, spaced-out guitars, synths, and, yes, much drumming. 2010 has been a gallant year for the band, as since their first birthday they have shared the stage with bands such as Edward Sharpe & the Magnetic Zeroes, White Rabbits, Here We Go Magic, Cursive, Amazing Baby, and Blue Oyster Cult. They recently went into the Loveboat studio with Nick Stumpf (French Kicks) to commit their songs to record.


name_last: Freedy Johnston
name: Freedy Johnston
name_index: F
picture_big_url: http://img.sxsw.com/2011/events/freedy.jpg
hashtag: #SXBookstore
event_category: Bookstore Appearance
event_sub_category: Various
search: Freedy Johnston
original_serial: event_OE00428
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D Foyer

  Acclaimed singer-songwriter Freedy Johnston will be stopping by the SX Bookstore to meet fans and sign copies of his albums.


name_last: SXSW Keynote: Bob Geldof
name: SXSW Keynote: Bob Geldof
name_index: S
hashtag: geldof
event_category: SXSW Keynote
event_sub_category: Various
search: SXSW Keynote: Bob Geldof Bob Geldof N/A
original_serial: event_MP990194
original_venue_serial: Austin Convention Center
description:
  Room: Room 18ABC

  Participants:
  Bob Geldof (N/A)

  Summary
  At the end of last year Bob Geldof was described as 'one of Ireland's greatest lyricists ever'. In a lifetime spent using rock music to change things Geldof now comes to SXSW with his band to play music from his new album How To Compose Popular Songs That Will Sell, and from his long multi-award winning musical life.


name_last: iPad 2 vs Android vs the World
name: iPad 2 vs Android vs the World
name_index: 0-9
event_category: Late Break
event_sub_category: Panel
original_serial: event_IAP000659
original_venue_serial: Radisson
description:
  Room: Town Lake Ballroom

  Participants:
  John Biggs (TechCrunch)
  Patrick de Laive (The Next Web)
  Sarah Perez (ReadWriteWeb)
  Will Sullivan (Journerdism.com)
  William Park (IntoMobile.com)

search:
  iPad 2 vs Android vs the World John Biggs TechCrunchPatrick de Laive The Next WebSarah Perez ReadWriteWebWill Sullivan Journerdism.comWilliam Park IntoMobile.com


name_last: International Waters
name: International Waters
name_index: I
picture_big_url: http://img.sxsw.com/2011/bands/3731.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/International_Waters-Olympia.mp3
website_link: http://www.internationalwaters.net
event_category: Showcase
event_sub_category: Rock
search: International Waters
original_serial: event_MS13312
original_venue_serial: Easy Tiger
description:
  International Waters was born out of candid, twee junk.  They prefer jangly seventh chords and cascading lead lines.  The music may have darker moments, but theres comedy in that darkness.


name_last: Where Are We Going? The Future of Location
name: Where Are We Going? The Future of Location
name_index: W
website_link: http://gowalla.com
hashtag: #wrwgoing
event_category: Emerging
event_sub_category: Solo
search: Where Are We Going? The Future of Location Josh Williams Gowalla
original_serial: event_IAP6984
original_venue_serial: Hilton
description:
  Room: Salon H

  Participants:
  Josh Williams (Gowalla)

  Summary
  A fast-paced look at where location-based services are going in 2011 and beyond. From Checking-In to Game Mechanics to the badges worn during the Hyper-Local Geolocation Wars of SXSW, this discussion will explore the fads that captivated the tech press in 2010 as well as the fabulous future that lies ahead of us at the crossroads of mobile and social media. And yes, this is another panel description referencing 'social media.' You must now drink a shot — then join us for this not-to-be-missed irreverent and inspiring romp through (wait for it) The Future of Location!


name_last: Sugar & Gold
name: Sugar & Gold
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/813.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Sugar__and__Gold-Stay_Soft.mp3
website_link: http://www.myspace.com/sugarandgold
event_category: Showcase
event_sub_category: R&B
search: Sugar &amp; Gold
original_serial: event_MS12530
original_venue_serial: The Ghost Room
description:
  The days of defining people and bands by genre are over. Ask anyone what music they listen to, and they’re sure to tell you: “Everything!” No wonder the critics are having a hell of a time trying to define Sugar & Gold. The only agreed upon fact is that the sing-along choruses are instantly infectious and that the elegant booty beats are obviously designed for getting out of your head and into your body.

  But a scratch beneath the surface reveals that the Sugar & Gold experience stretches farther than mere dance-all-night hedonism, touching on melancholy smooth R&B as well as slipping a finger or two into the post punk-tinged pie of dub and European experimental club music. Songwriters and producers PAM (Philipp Alberto Minnig) and PAINLESS (Nicolas Dobbratz) get bored easily and like to keep things eclectic and fresh in their respective studios.

  Androgynous and genreless, the freaky five-some from San Francisco undulate somewhere between the sexy & mischievous minimalism of Gravy Train!!! and the exuberantly intricate pop production aesthetic of Of Montreal. Having spent time on the road with both bands (and acted as producers for GT), S&G have found family and fandom in the Indie-dance underground, which is quickly becoming a beacon for popular culture.

  Like-minded groups such as Glass Candy, Hotchip, !!!, Rubies (for whom PAINLESS serves as guitarist), and MGMT, who some years ago might have been considered too eclectic, are now being firmly embraced by the mainstream and subcultures alike. Thus it is no wonder that S&G have been building a steady buzz both in Europe and the US. After years of filling ever larger venues in their hometown of San Francisco (the band was rated “Best Local Dance Band” in 2007 by SF Magazine, and “Best Party Band 2008″ by SF Weekly), a string of tours as well as multiple song placements on an array of MTV shows have put Sugar & Gold in front of a national audience. And the crowd has liked what they’ve seen, with influential weblogs You Ain’t No Picasso and My Old Kentucky Blog championing the band. 2009’s SXSW showcase was sold out so early that not even badge swinging A&R scouts made it past the long line at the door. The fans always come first!!!

  Look for the band's debut album 'Creme' (2007), and their sophomore album 'Get Wet!' (2010) both on Oakland's Antenna Farm Records.


name_last: Influencers Will Inherit the Earth. Quick, Market Them!
name: Influencers Will Inherit the Earth. Quick, Market Them!
name_index: I
website_link: http://klout.com/
event_category: Branding / Marketing
event_sub_category: Panel
original_serial: event_IAP7892
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom F

  Participants:
  Anthony Ha (VentureBeat)
  Joe Fernandez (Klout)
  Mike Yavonditte (Hashable)
  Sloane Berrent (Lippe Taylor)

  Summary
  With a growing number of marketing activities taking place online today, the search is on to find the best way to market to online consumers. In this panel, we’ll discuss how influencer marketing may just be the ticket everyone has been waiting for and how best to use it.

  Influences are at the top of the knowledge dissemination pyramid. Look at “RT @guykawasaki” and you immediately get a sense of the power influencers have to spread information. They have a unique ability to surface interesting information and package it in a way that makes people want to click-through and act, whether through purchasing or retweeting.

  The idea behind influencer marketing is that it centers around identifying influencers, marketing to them and then marketing through them to reach the consumers whose attention they hold captive. With this tactic comes issues, like how do you identify top influencers in things like traveling, fashion or even cupcakes? It’s no easy task.

  Computational algorithms and semantic analysis however have progressed to the point where technology can now allow us to locate influencers in any topic in the world. In this panel, you’ll hear from the experts dissecting online influence and the marketers employing such maneuvers to intelligently reach their audience on their own turf.

search:
  Influencers Will Inherit the Earth. Quick, Market Them! Anthony Ha VentureBeatJoe Fernandez KloutMike Yavonditte HashableSloane Berrent Lippe Taylor


name_last: RoCola Bacalao
name: RoCola Bacalao
name_index: R
picture_big_url: http://img.sxsw.com/2011/bands/41737.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/RoCola_Bacalao-Condominio_de_Carton.mp3
website_link: http://www.myspace.com/larocolita
event_category: Showcase
event_sub_category: World
search: RoCola Bacalao
original_serial: event_MS10908
original_venue_serial: Copa
description:
  An incredibly intense ride of Latin music, color, adrenaline and good vibes!  That is probably the best you can do when trying to describe in a few words a RoCola Bacalao show.  With its fun-filled Latin fusion, its amazing 5-piece brass section, intelligent lyrics and great attitude, the Ecuadorian band will shake any stage and audience in the world.

  With over 450 live shows played in the last 11 years, RoCola Bacalao has become one of Latin America's fastest growing acts. Three European Tours (2008-2010) and their last record published in Europe, the USA and Japan with Ubersee Records.

  Highlights include successful appearances at the Karneval der Kulturen (Berlin, 2010), Sala Apolo (Barcelona, 2010), Open Lucht Theater (Antwerpen, 2010), BAFIM (Buenos Aires 2009), Pole Pole Gent (Gent, Belgium, 2009), Rockspektakel (Hamburg 2009), Antilliaanse Feesten (Belgium, 2008), Rock al Parque (Bogot¡, Colombia, 2007), and Quitofest (Ecuador, 2006, 2005, 2003).

  After seeing them live, you will understand why RoCola Bacalao has been chosen twice, in 2005 and 2007, by Rolling Stone Latin America as one of the 8 best bands of the region.  The same magazine chose Infierno, their latest CD produced by grammy winner Tweety GonzÂ¡lez (Shakira, Gustavo Cerati, Fito PÂ¡ez), as one of Latin America's 50 best CDs in 2007.

  The band's fusion of cumbia, merengue, salsa, ska, reggae, swing and rock and roll has already amazed audiences in Germany, Switzerland, the Netherlands, Belgium, France, Spain, Austria, Colombia, Argentina, PerÂº and Ecuador. Let yourself be the next person to be devastated by the RoCola Bacalao explosion!!!

  The Chimbest band of the Universe!

  **VIDEO - LIVE IN EUROPE 2010**

  http://www.youtube.com/watch?v=FZ7FUUXl9bM


name_last: Howling at the Moon
name: Howling at the Moon
name_index: H
picture_big_url: http://img.sxsw.com/2011/films/F22220.jpg
website_link: http://thesaurusfilms.weebly.com/howling-at-the-moon.html
youtube_link: http://www.youtube.com/watch?v=9SZ3OxoXktg
event_category: Screening
event_sub_category: Narrative Short
search: Howling at the Moon Jason Tippet, Elizabeth Mims
original_serial: event_FS11701
original_venue_serial: Alamo Lamar A
description:
  Director: Jason Tippet, Elizabeth Mims
  USA | 8 minutes
  THEsaurus


  Starring:
  Matt Reed, Harry Chaskin, Carl McLaughlin, Ruth Tippet, Jim Tippet, Ashleigh Rae, Gary Johnson


  Matt and Harry receive an invitation to see a fellow employees band. To escape the awkward coffee shop performance, Matt comes up with a somewhat decent excuse.


name_last: Socially Awkward: The Art of Social Media Transparency
name: Socially Awkward: The Art of Social Media Transparency
name_index: S
website_link: http://www.rockdex.com
hashtag: sociallyawkward
event_category: Panel
event_sub_category: Branding
original_serial: event_MP8037
original_venue_serial: Austin Convention Center
description:
  Room: Room 11AB

  Moderator:
  Shannon Schlappi (RockDex)

  Participants:
  Doug Lefrak (Feisty Management LLC)
  Greg Patterson (ground(ctrl))
  Jason Feinberg (Concord Music Group)
  Jon Crawford (Storenvy)

  Summary
  The transparent nature of social media allows fans to get to know their favorite artists in ways that are unprecedented in music. While some artists have embraced tools like Twitter to build personal relationships with fans, others are reluctant. How do you get artists to kick their shyness and begin turning casual listeners into fully invested, lifelong fans?

search:
  Socially Awkward: The Art of Social Media Transparency Doug Lefrak Feisty Management LLCGreg Patterson ground(ctrl)Jason Feinberg Concord Music GroupJon Crawford StorenvyShannon Schlappi RockDex


name_last: Signal Austin Cocktail Reception
name: Signal Austin Cocktail Reception
name_index: S
event_category: Party
event_sub_category: Various
search: Signal Austin Cocktail Reception
original_serial: event_OE00649
original_venue_serial: Driskill Hotel
description:
  Join Federated Media and John Battelle for cocktails and conversation after the Signal Austin conference.  Space is limited.  Must have your SXSWi badge or Signal Austin registration.


name_last: Golden Bear
name: Golden Bear
name_index: G
picture_big_url: http://img.sxsw.com/2011/bands/3010.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Golden_Bear-Who_We_Are.mp3
website_link: http://www.goldenbearatx.com
event_category: Showcase
event_sub_category: Rock
search: Golden Bear
original_serial: event_MS11836
original_venue_serial: The Marq
description:
  - Galactic-Forest Rock' is the term used by Golden Bear to describe their sound. The band ties together themes of triumph, hope and excitement, along with rocking anthemic riffs and bombastic beats to create a melodious roar. This roar, combined with Golden Bear's reputation for over-the-top and unpredictable performances has won the group the affection of many music lovers in its Texas hometown.
   

  - Galactic Forest Rock contains elements of this earth (rock and roll), and many elements that we would call 'spacey', etc. (synths, wild sounds). We love big bombastic beats and melodies.

  - We all have day jobs. Our singer is a Science teacher.

  - We have been showcase performers at the South by Southwest Music Festival for a few years.

  - We performed with such notable acts as Spoon and the Roots at the Summer Breeze Festival in Chicago.

  - All 3 previous albums (c-side records) have charted in the CMJ (College Music Journal) top 200. The second LP charted in the top 100.

  - We have toured the Midwest, East Coast, and the South.

  - The press have said:

  'Guitar-swinging, trumpet-blasting orgy of anthemic pop... A blur of frenzied dancing and fist-pumping excitement.' - SPIN.COM

  'Golden Bear take their grizzly moniker seriously.' - ENTERTAINMENT WEEKLY ONLINE

  'Completely original and instantly memorable.' - THE ONION

  'Songs this strong generate a motion and power of their own, powered by a seemingly endless wellspring of hooks and asides.' (****)' - AUSTIN AMERICAN-STATESMAN

  'Golden Bear doesn't fit into any mold.' - THE AUSTIN CHRONICLE

  'Endless potential... Simply genius.' - TINY MIX TAPES


name_last: Lelia Broussard
name: Lelia Broussard
name_index: L
picture_big_url: http://img.sxsw.com/2011/bands/3809.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Lelia_Broussard-Masquerade.mp3
website_link: http://www.leliabroussard.com
youtube_link: http://www.youtube.com/watch?v=LdK5FkjKgRw
event_category: Showcase
event_sub_category: Rock
search: Lelia Broussard
original_serial: event_MS13684
original_venue_serial: The Tap Room at Six
description:
  My career in bullet points because bios are boring. 
  - i was an egg, then i was fertilized, then i was born
  - first concert, paul simon age 3 the cajun dome in Lafayette Louisiana. cool
  - Cajun Dome again, age 6, I sang Patsy Cline’s “Crazy” in front of 15,000 people, they cheered, that was cooler
  - sang incessantly all through childhood, annoyed the crap out of my mother
  - i once had 15 cats.creepy right?
  - the first song i wrote was about my orthodontist
  - recorded my first record in Philadelphia, Pennsylvania
  - moved to new york when i was 17
  - waited tables, got fired for yelling at my boss (he was a special kind of douche)
  - i’ve been an under paid full time musician ever since.
  - started working with writer and producer rob fusari (of bootylicious and now miz lady gaga fame)
  - toured extensively throughout the US
  - signed a publishing deal with Rondor Universal Music Group
  - moved to Los Angeles, California
  - met Snoop Dogg (I like to call him Mr. Dogg) at the Grammy’s (did I say met? I mean I saw him)
  - wrote wrote wrote
  - recorded Waiting On The 9 with producer, Dave Trumfio (Wilco, My Morning Jacket, Built to Spill)
  - Wrote a song about a sad robot in love called “Satellite”
  - Another Record “Masquerade” with Dan Romer, producer extraordinaire coming out Nov 2nd 2010
  - On Tour everywhere 2010/2011


name_last: The Sway Machinery
name: The Sway Machinery
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/1114.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/The_Sway_Machinery-Gawad_Teriamou.mp3
website_link: http://www.myspace.com/theswaymachinery
event_category: Showcase
event_sub_category: World
search: The Sway Machinery
original_serial: event_MS14201
original_venue_serial: Habana Bar Backyard
description:
  Following their critically acclaimed debut Hidden Melodies Revealed, the Sway Machinery accepted a once-in-a-lifetime invitation to travel to Timbuktu and perform in Mali’s world-renowned Festival of the Desert. In Mali they found inspiration in the form of Khaira Arby, a legendary Malian singer, and out of their epic journey the new album House of Friendly Ghosts was born. Collaborating with Arby and Super 11, the Sway Machinery have exceeded all expectations and returned home with a new brand of cross-cultural music epic in its scope and depth.

  The Sway Machinery's sound stems from Lockwood's rich musical relationships with his grandfather Cantor Jacob Konigsberg and his mentor Carolina Slim, the renowned blues player who fondly guided Lockwood's musical development. Lockwood's deeply personal bond to these two musical traditions was brought to life in the band’s debut album, Hidden Melodies Revealed. Mixed with the sounds of afro-beat horns, hard-hitting drums and the blues, the album re-contextualized the Cantorial tradition into the broader spectrum of world music to critical acclaim. 'Lockwood's arrangements of Jewish cantorial songs whip up a frenzy wherein all the world's music can do that which music does best: celebrate. Such joyful synthesis is what music is all about,” wrote The Village Voice.  

  House of Friendly Ghosts may be less overt in its connection to traditional Jewish music, but the road to its conception followed a similar pilgrimage into the mythic past. In January 2010, the Sway Machinery became the first-ever Jewish band to perform at the legendary Festival of the Desert in Mali, a traditional Muslim country. During an impromptu performance with Khaira Arby, legendary songstress from Timbuktu, Lockwood had “a moment of musical clarity.” When introducing one song as being by his grandfather, Cantor Jacob Konigsberg, the audience erupted into applause. “They did not need to have any notion of what a cantor is to feel the value of a young man carrying on family tradition,” recalls Lockwood,  “Seeing turbaned men pumping their fists in the air along with my grandfather’s ‘Aveinu Malkeinu Z’khor’ [was] certainly one of the most memorable and inspiring images from our journey.”

  The band’s experience in the festival tents brought them to Bamako, the capital of Mali, where they recorded House of Friendly Ghosts. While the new album has the same basic building blocks as Hidden Melodies Revealed (drums, guitar, bass sax and horns), “the sonic picture is radically different. Traditional African instruments have been introduced into the mix, along with guest lead guitar players and Khaira's distinctive vocals,” voicing the multiple tribal languages of her region. Combined with Lockwood’s lyrics, which remain rich in Jewish associations and memory reservoirs, House of Friendly Ghosts bridges its own path through religion, culture and tradition to once again connect seemingly disparate musical worlds in a way that never before seemed possible.


name_last: Ben Harper & Relentless 7, 'Skin Thin'
name: Ben Harper & Relentless 7, 'Skin Thin'
name_index: B
picture_big_url: http://img.sxsw.com/2011/films/F26089.jpg
website_link: http://danielstessen.com
event_category: Screening
event_sub_category: Music Video
search: Ben Harper &amp; Relentless 7, &quot;Skin Thin&quot; Daniel Stessen
original_serial: event_FS12021
original_venue_serial: Alamo Ritz 2
description:
  Director: Daniel Stessen
  USA | 5 minutes
  People-Food


  Starring:
  Mike Powell, Jessica Lawrence


  Skin Thin is a 'staged documentary' using real people, none of which have ever been on camera before, to tell the story of what would happen if two hard working people living in the same small snowy town were to cross paths and fall in love.


name_last: Thee Oh Sees
name: Thee Oh Sees
name_index: T
picture_big_url: http://img.sxsw.com/2011/bands/2090.jpg
website_link: http://myspace.com/ohsees
event_category: Showcase
event_sub_category: Rock
search: Thee Oh Sees
original_serial: event_MS12883
original_venue_serial: Red 7 Patio
description:
  Thee Oh Sees are the latest incarnation of songwriter, singer, and guitarist John Dwyer's ever-evolving pop-folk psychedelic group. Dwyer, who hails from Providence, RI, has been active on the San Francisco indie scene since the late '90s, working with several bands, including the Coachwhips, Pink & Brown, Yikes , Up Its Alive, and Swords & Sandals, among others, and he formed OCS (which is an acronym for Orinoka Crash Suite, Orange County Sound, or whatever Dwyer decided it was on any given day) initially as a vehicle for the experimental instrumentals he was producing in his home studio. In time OCS morphed into an actual band, and worked under the usual flurry of names, most notably as the Oh Sees or the Ohsees , and eventually as Thee Oh Sees, featuring Dwyer on guitar and vocals, Brigid Dawson on vocals and tambourine, Petey Dammit (sometimes listed as Petey Dammit! on bass, and Mike Shoun on drums.


name_last: Why the FCC Can’t Please Anyone – Net Neutrality Blues
name: Why the FCC Can’t Please Anyone – Net Neutrality Blues
name_index: W
event_category: Late Break
event_sub_category: Panel
original_serial: event_IAP000329
original_venue_serial: Radisson
description:
  Room: Town Lake Ballroom

  Participants:
  Alex Curtis (Public Knowledge)
  Sharon Strover (University of Texas at Austin)

  Summary
  This panel examines the recent developments around net neutrality, one of the more misunderstood principles among the crowd of odd phrasings generated within contemporary telecommunications practice and policy.  The panel will  (1) present the concrete info about net neutrality – what it is and isn’t, and the circumstances that generated the concept to begin with; (2) summarize FCC Commissioner Genachowski’s position, and speculate on why the FCC took the route it did in the wake of the Comcast court decision in 2010 (which blew apart the Commission’s de facto assertion of authority over how industries could manage Internet networks); (3) assess the pros and cons of the FCC approach and also comment on the misinformation that has circulated.  The panel will help you figure out whether and why you should care about this policy.

search:
  Why the FCC Can’t Please Anyone – Net Neutrality Blues Alex Curtis Public KnowledgeSharon Strover University of Texas at Austin


name_last: How to Get a Web Series Cult Following
name: How to Get a Web Series Cult Following
name_index: H
picture_big_url: http://img.sxsw.com/2011/events/HowToGetAWebSeriesCultFollowing.jpg
website_link: http://nextnewnetworks.com
hashtag: #cultfollow
event_category: Future15
event_sub_category: Future15
search: How to Get a Web Series Cult Following Ben Relles Next New Networks
original_serial: event_IAP7001
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom E

  Participants:
  Ben Relles (Next New Networks)

  Summary
  Original Web series viewership numbers now rival those of prime time cable television networks. But, on the Web where viewers have access to millions of videos of all different kinds, how do you get your content to stand out? And even more importantly, how do you get viewers to keep tuning in and really establish a cult following? Hear from industry leader, Ben Relles, whose expertise in programming and audience development will offer   insight to  best practices on how to create a Web series and engage viewers to get that 'cult following.' While all viewers seek great content, that isn't the only thing that will help build a loyal and engaged fan base on the Web.


name_last: DIY Diplomacy: Designing Collaborative Gov
name: DIY Diplomacy: Designing Collaborative Gov
name_index: D
website_link: http://www.state.gov/m/irm/ediplomacy/
event_category: Greater Good
event_sub_category: Panel
original_serial: event_IAP6787
original_venue_serial: Austin Convention Center
description:
  Room: Room 6AB

  Participants:
  Chris Bronk (Rice University)
  Noel Dickover (State Dept (Ctr))
  Raina Kumra (US Department of State)
  Richard Boly (Office of eDiplomacy US Dept of State)
  Tiffany Smith (US Department of State)

  Summary
  The Department of State is applying open government principles to move from an information hoarding environment to an information sharing culture.  This panel will discuss the behavior change desired and the approach taken, which involves the use of social media, crowdsourcing and reverse mentorship initiatives as a method of culture change.  The development of an information sharing culture in the Federal Government cannot be mandated.  In an environment where “Need to Know” is the operating mindset, the challenge is changing minds.
    
  Projects discussed include:

  •	Virtual Student Foreign Service:  Allows students to work with foreign embassies to perform micro-tasking type functions. 
  •	Communities@State: an initiative to enable people with common professional needs and interests to form self-managing online communities of practice
  •	Sounding Board: Crowdsourced method to share ideas with a Bureau or the Secretary
  •	Virtual Presence Post: Allows State Department engagement with communities where no physical diplomatic facilities exist.
  •	Civil Society 2.0:  Cultivates citizen leaders and NGOs to take ownership of significant world problems.
  •	Diplopedia:  Wiki-based online encyclopedia of foreign affairs information written by State Department employees.

search:
  DIY Diplomacy: Designing Collaborative Gov Chris Bronk Rice UniversityNoel Dickover State Dept (Ctr)Raina Kumra US Department of StateRichard Boly Office of eDiplomacy US Dept of StateTiffany Smith US Department of State


name_last: Grass Widow
name: Grass Widow
name_index: G
picture_big_url: http://img.sxsw.com/2011/bands/1432.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Grass_Widow-Shadow.mp3
website_link: http://wizardmountain.org/
event_category: Showcase
event_sub_category: Rock
search: Grass Widow
original_serial: event_MS12744
original_venue_serial: Red 7
description:
  The name Grass Widow is a coupling of words, which when combined, provide a basis for multiple meanings. Bassist/vocalist, Hannah Lew, drummer/vocalist, Lillian Maring and guitarist/vocalist, Raven Mahon chose the name for their San Francisco-based three-piece as a way to represent the approach they take to writing music. The phrase is rooted in 17th century literature; commonly referring to a woman whose husband is away at sea, but the visual associations of each word also provides an opportunity to interpret meaning on multiple levels. 'For me,' says Maring, 'it's about a state of solitude when you realize parts of you may be missing.' Lew adds: 'The name Grass Widow refers to elements of the unknown or the subconscious, things not in plain sight.'

  Grass Widow approaches lyrical content in much the same way, using metaphor to express complicated, intimate themes. Inspired by the personal, they use myth and allegory to synthesize ideas and create new landscapes wherein listeners can draw their own meaning.

  “We write lyrics about very personal and often dark subjects, but present the ideas in a way that disguises the content within metaphor and upbeat instrumentation,” says Mahon. “Although we chose the name early on, it has evolved with us as our process has become refined.”

  Grass Widow formed in 2007 and quickly received attention within the Bay Area as well as national underground press via publications like Yeti.

  Influenced by similarly all-female punk and post-punk acts like The Neo Boys and Kleenex, they also note Roy Wood's The Move and The Kinks as a major source of inspiration, which can be heard in their three-part harmonies, complex arrangements and odd chord progressions.

  In addition to these musical influences, Grass Widow is influenced by a legacy of women who have paved the way through their music and politics.

  Their collaborative songwriting process, the fact that they don't have a front person and that they all equally contribute to the work of the band speaks to this philosophy. In addition, they take the opportunity as an all female band to bring attention to the roles of spectacle and spectator in their scene and make a conscious effort to play shows where women are involved.

  “Women on stage or on the Internet play a similar role to women in films, looked at but not returning the gaze,” says Lew. “Women have been excluded from the audience. I want to think that we are challenging this pattern by representing ourselves in a way that makes a lot of space for women in the audience.”

  In a statement from the band: “We want to thrive in our scene as musicians, with a focus on our musicianship first, not our gender. Our goal is to normalize the role of gender in our craft and have an avenue to express our intelligence and our love of music. We acknowledge that movements of the past created by or affecting women in the art and music worlds are hugely influential, but there is potential for the original sentiments to lose potency if the meaning is misinterpreted or not redesigned for a modern context. Even the riot grrl movement is kind of antiquated. You never really hear people talk about that 'new riot grrl' band. We owe a great deal to that lineage but it's time for something new. We want to be portrayed as the responsible, thoughtful people that we are.”

  In 2009, Grass Widow released their first S/T LP on local indie imprint Make-A-Mess Records as well as a 12' EP on Brooklyn label Captured Tracks.

  On August 24, 2010 Grass Widow released their latest full-length on Kill Rock Stars entitled Past Time.


name_last: Zsa+Claire
name: Zsa+Claire
name_index: Z
picture_big_url: http://img.sxsw.com/2011/bands/45941.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Zsa+Claire-Paul.mp3
website_link: http://www.screamquiet.com
event_category: Showcase
event_sub_category: Singer-Songwriter
search: Zsa+Claire
original_serial: event_MS11962
original_venue_serial: Stephen F's Bar
description:
  Zsa and Claire formed by sheer accident in 2006. Since then, they've been making a pretty sound, meshing rough and polished together. Their trademark is the minimalistic approach of rhythmic instrumentation, spoken for by seamless vocal harmonies. They're folk but not quite, pop but scarier, and honest always. Delivered with simple intensity, their music is intimate and quirkily authentic.


name_last: Design Across Disciplines
name: Design Across Disciplines
name_index: D
hashtag: #meebo
event_category: Design / Development
event_sub_category: Panel
original_serial: event_IAP000253
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom A

  Participants:
  Ben Yarrow (West Wing Writers)
  Brett Lider (Google)
  Elaine Wherry (Meebo Inc)
  Matthew Robbins (Matthew Robbins Design)
  Stephen Atkinson (studiokinson.com)

  Summary
  New technology brings broad experimentation and new design challenges. It takes years, if not decades, to establish an effective design vocabulary to discuss what 'works' and 'doesn't work.' This panel asks established professionals in architecture, speech writing, and event planning to describe their creative processes and vocabularies and will compare them with the best practices in interaction design. This session brought to you by Meebo.

search:
  Design Across Disciplines Ben Yarrow West Wing WritersBrett Lider GoogleElaine Wherry Meebo IncMatthew Robbins Matthew Robbins DesignStephen Atkinson studiokinson.com


name_last: Keynote: Blake Mycoskie
name: Keynote: Blake Mycoskie
name_index: K
hashtag: #sxswTOMS
event_category: Featured Speaker
event_sub_category: Keynote
search: Keynote: Blake Mycoskie Blake Mycoskie TOMS Shoes
original_serial: event_IAP000264
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D

  Participants:
  Blake Mycoskie (TOMS Shoes)

  Summary
  In this visionary talk, Blake Mycoskie shows you how to succeed in a new era of relentless competition and heightened social awareness. Why is philanthropy your best competitive advantage? How do you make money and do good simultaneously? How are the two acts intertwined? At TOMS -- a self-sustaining, for-profit company -- the act of giving is the cornerstone of its business model, integral to its financial success. In a behind-the-scenes look at how it all works, Mycoskie shares counterintuitive ideas ('In tough times, give more!') that you can apply to your own business. His bold, winning strategies are proven, and have been talked about by Bill Clinton, the Obama administration, and the hundreds of thousands of customers that have joined the TOMS Movement by buying a pair of shoes. Inspired, inspiring and most of all practical, Mycoskie presents a new direction for business, offering TOMS as his prime case study. After hearing him speak, you too will know why giving just makes sense.


name_last: Can Government Teams Make Government Services More User Friendly
name: Can Government Teams Make Government Services More User Friendly
name_index: C
website_link: http://www.window.state.tx.us/
event_category: Future15
event_sub_category: Future15
original_serial: event_IAP6854
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom E

  Participants:
  Drew Scherz (Texas Comptroller of Public Accounts)

  Summary
  Increasingly, Web Teams and developers are finding themselves closer to customers than ever before as websites become the primary, public-facing entities of most organizations. Keeping the customer at the front of the line can be a challenge for teams not specifically trained or oriented for such considerations. The growth of mobile platforms is also driving more solution-based customer interactions online, forcing web teams to become more customer solution-oriented as the demand for immediate, real-time solutions increases. 

  The Texas Comptroller’s website serves about 25 million page views each month from taxpayers seeking information, conducting business, and completing task-based forms and other tasks, putting our web team on the frontline of user advocacy.

  This panel will explore how web teams can adapt as user advocates with a focus toward customer service needs, while also managing the structural and technical integrity of web sites and databases.

search:
  Can Government Teams Make Government Services More User Friendly Drew Scherz Texas Comptroller of Public Accounts


name_last: Privacy vs. Relevance: Who Smells the Tension?
name: Privacy vs. Relevance: Who Smells the Tension?
name_index: P
picture_big_url: http://img.sxsw.com/2011/events/PrivacyVsRelevanceWhoSmells.jpg
website_link: http://zaaz.com
hashtag: #webprivacy
event_category: Social Graph
event_sub_category: Core Conversation
search: Privacy vs. Relevance: Who Smells the Tension? Chris Kerns BazaarvoiceJason Carmel ZAAZ
original_serial: event_IAP7291
original_venue_serial: Hyatt
description:
  Room: Big Bend

  Participants:
  Chris Kerns (Bazaarvoice)
  Jason Carmel (ZAAZ)

  Summary
  Generic, digital experiences suck for both users and businesses alike. People expect to be treated as individuals with unique perspectives and needs. When executed appropriately, everyone benefits from more targeted content. But when does personalization go too far? With digital technology collecting data at an unparalleled rate, there is a risk of this information being breached, mishandled or assumed incorrectly. This session delves into the cost and benefits of using digital and offline data to create a more personalized experience, and investigates the best ways to build these data-driven experiences without trampling over the privacy rights of the public.


name_last: The Evolving Workplace: Environments, Methods, Trends and Management
name: The Evolving Workplace: Environments, Methods, Trends and Management
name_index: E
website_link: http://linkcoworking.com
hashtag: #evolvingworkpalce
event_category: Work & Happiness
event_sub_category: Core Conversation
original_serial: event_IAP6101
original_venue_serial: Marriott Courtyard
description:
  Room: Brazos 2/3

  Participants:
  Azeez Lekan Bashua (Turnstone, A Steelcase Brand)
  Liz Elam (Link Coworking)

  Summary
  What micro and macro trends are starting to emerge pointing to a fundamentally different way people are working.  We will talk about where people are choosing to work (Coworking, Socially conscience work environments, home, traditional office), tools enabling this (Apps, Google docs, social networking etc.) how this is changing management styles ( Bestbuy R.O.W.E. (Results Oriented Work Environments, Google 20% Time, Atlassian “Fedex Days” )  and what the long term implications (glut of office space, disconnected workforce) of all this could be.

search:
  The Evolving Workplace: Environments, Methods, Trends and Management Azeez Lekan Bashua Turnstone, A Steelcase BrandLiz Elam Link Coworking


name_last: Technomadism - Becoming a Technology Enabled Nomad
name: Technomadism - Becoming a Technology Enabled Nomad
name_index: T
picture_big_url: http://img.sxsw.com/2011/events/TechnomadismBecoming.jpg
website_link: http://www.technomadia.com
hashtag: #technomad
event_category: Work & Happiness
event_sub_category: Core Conversation
original_serial: event_IAP5496
original_venue_serial: Marriott Courtyard
description:
  Room: Rio Grande B

  Participants:
  Cherie Ve Ard (Technomadia)
  Chris Dunphy (Technomadia.com)

  Summary
  Why wait until retirement to explore the world? Technology is making it ever easier to work remotely, so why limit yourself to roving between local coffee shops when you can embrace a life of full time travel and a location independent career? Many are now exploring a technomadic lifestyle, and many more are looking for inspiration and advice to help them take the leap, cut the cord, and leave the conventional definitions of fixed-place home and work behind.  Core conversation hosts Chris Dunphy & Cherie Ve Ard of Technomadia.com have been living and working technomadically without a permanent home base for nearly five years now, and they will share their stories, practical advice, and insights about this lifestyle. Topics covered may include selecting the right arsenal of technology to work successfully on the road, creating a mobile friendly career, selecting your ideal travel modality (wheels, sails, backpacks, or...), and logistical issues such as domicile, voting, vehicle registration, and more. Come learn how to make the leap to a life embracing wanderlust, or if you are already nomadic come and share your story and connect with other nomads. This session will be followed later in the day by an informal Nomadic Meetup.

search:
  Technomadism - Becoming a Technology Enabled Nomad Cherie Ve Ard TechnomadiaChris Dunphy Technomadia.com


name_last: You CAN Get There from Here: SXSWIA Navigation
name: You CAN Get There from Here: SXSWIA Navigation
name_index: Y
event_category: Work & Happiness
event_sub_category: Core Conversation
search: You CAN Get There from Here: SXSWIA Navigation Eric Young SXSW Baby!Ewan Spence SXSW Baby!
original_serial: event_IAP5365
original_venue_serial: Marriott Courtyard
description:
  Room: Brazos 2/3

  Participants:
  Eric Young (SXSW Baby!)
  Ewan Spence (SXSW Baby!)

  Summary
  For the myriad new comers to SXSW and Austin this will present an overview of the downtown area, including how to find an address (East vs. West 6th street), transportation options including party shuttles, hotel shuttles, buses, cabs, and good old fashioned walking. You will learn where all the party lounges are, how to get to them, and also noted restaurants in the area.


name_last: Kid Infinity
name: Kid Infinity
name_index: K
picture_big_url: http://img.sxsw.com/2011/bands/1533.jpg
website_link: http://www.kidinfinity.com
event_category: Showcase
event_sub_category: Electronic
search: Kid Infinity
original_serial: event_MS14889
original_venue_serial: Malaia Upstairs
description:
  The origin of Kid Infinity is vague.  Maybe they emerged from an interplanetary vortex, or from a rebellious childhood in the Midwest, or from a purple haze of sensory inspiration.  Wherever they hailed from, now they find themselves at the crux of the LA underground.  Though firm believers in DIY, Kid Infinity never compromise their desire for polish and precision.  The electronic duo throw a mix of hip hop, dance punk, and heavy rock into a blender and out comes a sound all their own.

  Still, it’s difficult to define a group that defy convention and employ a multi-disciplinary approach to art and performance. Kid Infinity bridge not only musical genres but also numerous art forms into one seamless mind-bending experience – exploring all realms of visual and aural expression.  Their energetic and at times anthemic party music loaded with hooks is entirely addictive and reaches a new level through the inclusion of completely DIY film, and progressive technology.  With dynamic vocals and mind altering instrumentation, all we really know of Kid Infinity is that they dare to pioneer the evolution of electronic sound and to abstract the definition of performance art as we all know it.


name_last: Technology in Education Meet Up
name: Technology in Education Meet Up
name_index: T
hashtag: #EduTech
event_category: Meet Up
event_sub_category: Meet Up
search: Technology in Education Meet Up Steve Amos 4empowerment
original_serial: event_IAP000479
original_venue_serial: Hilton
description:
  Room: Room 616AB

  Participants:
  Steve Amos (4empowerment)

  Summary
  As the SXSW Interactive Festival continues to grow, it often becomes harder to discover /network with the specific type of people you want to network with. Hence a full slate of daytime Meet Ups are scheduled for the 2011 event. These Meet Ups are definitely not a panel session -- nor do they offer any kind of formal presentation or AV setup. On the contrary, these sessions are a room where many different conversations and (and will) go on at once. This timeslot is for registrants to network with other SXSW Interactive, Gold and Platinum registrants who are interested in how new media technology is reshaping education. Cash bar onsite.


name_last: Avoiding the 11th Hour Sh*storm
name: Avoiding the 11th Hour Sh*storm
name_index: A
website_link: http://bondartscience.com
event_category: Future of Journalism
event_sub_category: Solo
search: Avoiding the 11th Hour Sh*storm Karen McGrane Bond Art+Science
original_serial: event_IAP000439
original_venue_serial: Sheraton
description:
  Room: Capitol View Terrace

  Participants:
  Karen McGrane (Bond Art+Science)

  Summary
  Too often, organizations fail to deliver content that meets user needs and serves their business goals. Even during website redesigns, the editorial process gets short shrift in favor of building new features and creating new designs. Thinking about the content is always left until the last minute, always thought to be “somebody else’s problem.”

  Ever wonder why so many websites feature dense, unreadable prose? Force you to navigate through pages of brochure copy and legalese? Look like they backed up a truck full of PDFs and dumped them in the content management system?

  No content strategy, that’s why.

  When done the wrong way, creating new content and managing the approval process takes longer and is more painful than anyone expects. But planning for useful, usable content is possible—and necessary. It’s time to do it right.


name_last: Beats Antique
name: Beats Antique
name_index: B
picture_big_url: http://img.sxsw.com/2011/bands/2093.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Beats_Antique-Junktion.mp3
website_link: http://beatsantique.com/
event_category: Showcase
event_sub_category: Electronic
search: Beats Antique
original_serial: event_MS11881
original_venue_serial: Beauty Bar Backyard
description:
  From under the shelter of world acoustic music’s canopy, live electronica has bred a new beast built of brass band and glitch, dubstep and glockenspiel: the  musical trio Beats Antique.
   
  Since the group’s conception in the wild underground of San Francsico’s performance art scene, Beats Antique has been notorious for making it nearly impossible to sit still. They meld their mediums as attentively as they fuse the cultures that inspire their sound. The trio create a unique collage: an animalistic, raw musical event that blurs the lines between the provocative, the spiritual, and the artistic, while still maintaining an allegiance to the muses of class and beauty.
   
  The journey that led to Beats Antique today was a winding and twisted path from the San Francisco Bay Area, to the ancient trade routes of the silk road. The influence of their phenomenon spans centuries, with a long line of musical history and innovation behind every note and gesture. In this modern incarnation, the musical alliance of producers David Satori and Tommy Cappel is inspired and emphasized by their collaborative partnership with world-renowned belly dance performer and music producer Zoe Jakes.
   
  David Satori and Tommy Cappel both trained classically before venturing to locations such as Bali, West Africa, and Serbia. With extensive backgrounds in multicultural music production, and the passports to prove it, Satori and Cappel command the spectrum of live and digital instrumentation.
   
  Zoe Jakes adds a third dimension as the multi –cultural and –disciplinary dance counterpart to Beats Antique’s sound. Jakes is a member of 2 major dance troupes, Miles Copeland’s Bellydance Superstars and Rachel Brice’s Indigo Belly Dance Company, as well as a student of ballet and contemporary techniques. Jake’s additional history with Cappel in the Extra Action Marching Band and the Yard Dogs Road Show grants some insight into the caliber of performance that is Beats Antique’s standard.
   
  All of this sets the scene for Beats Antique’s overtly ambitious stage show, a sensory overload conquest of the festival circuit’s most riotous events, such as Lollapalooza, Austin City Limits festival, and Outside Lands, as well as a catalog of proper tours that include a recent run with Les Claypool in early 2010. According to Satori, the trio is excited by their ability to create a huge sound from their relatively small setup. “It gives us this whole new world of musical opportunities that we’re just starting to scratch the surface of.”
   
  In a prolific 3 years since Beats Antique emerged, the group has released 2 albums and a pair of EPs, with a third album, Blind Threshold, on the way. Notable features of the new release include vaporous violins and Danny Elfman-esque dementia; glitchy, laser-guided harmonica provided by Blues Traveler frontman John Popper; and 2 very different vocal tracks that range between restless pop hooks and vibrant Eastern European dance loops.
   
  With their 2nd release having consistently held down number 1 on Amazon.com’s Middle Eastern category, reached the Top 10 list of most downloaded artists under World Dance, and pierced the Top 20 of most downloaded electronica albums, the expectation of a massive cross-genre reception for this latest work is high.
   
  Each facet of Beats Antique’s resume is a part of a much larger package that is best described as a lost art. Beats Antique is best imagined as an innovative creature built from the cumulative heritage of the world’s music chasing its tail. However vivid that image, when a marching band groove crashes into bluesy folk chords only to be chased by electronic beats and Middle Eastern melodies, you’ll still be surprised.


name_last: Zukunasisters
name: Zukunasisters
name_index: Z
picture_big_url: http://img.sxsw.com/2011/bands/45402.jpg
website_link: http://zukunasi.com/
event_category: Showcase
event_sub_category: Funk
search: Zukunasisters
original_serial: event_MS11279
original_venue_serial: Elysium
description:
  ZUKUNASISTERS is a Japanese female soul band consisting of four classmates in university: emi, spicy-marico, 238 and Akane.

  Having been strongly influenced by black music, ZUKUNASISTERS’ music is a blend of 60’s to 70’s R&B, soul, and gospel.  The band’s unique groove and dramatic chorus work is indeed the product of members’ chemistry.  Emi’s singing which is often referred to as Janis Joplin and Aretha Franklin, and the band’s tireless energy and vibes inflame and thrill the audience – the performance you will never forget.

  In 2005 the band signed with UK Project and released “GOTiSOUL”.  In 2007 the band began a bimonthly one-man live show at Shibuya BYG.  The show has been taken place at Shimokitazawa CLUB QUE since 2009.
  ZUKUNASISTERS has appeared in a number of Japanese music festivals including FUJI ROCK FESTIVAL (2006, 2009), SUNSET LIVE (2006), ARABAKI ROCK FESTIVAL (2009), EARTHDAY TOKYO (2009), MINAMI WHEEL (2008, 2009), and MANGETSU-SAI (from 2006 to 2008, 2010).

  In 2011 the four girls fully prepared for the upcoming US tour, decided on calling themselves “ZUKUNASISTERS” to identify themselves in overseas markets, while keeping “ZUKUNASI” strictly for the Japanese market.

  Believing in the power of music, ZUKUNASISTERS keeps on creating compelling melodies and great beats.  Real soul music & women’s power at its best yet, ZUKUNASISTERS is bound to be a central figure in the music scene of the new decade.


name_last: Music and Sound for Mobile Games
name: Music and Sound for Mobile Games
name_index: M
picture_big_url: http://img.sxsw.com/2011/events/musicandsoundformobilegames.jpg
website_link: http://www.gameaudio101.com
hashtag: #gameaudio101
event_category: ScreenBurn
event_sub_category: Panel
original_serial: event_IAP8444
original_venue_serial: Austin Convention Center
description:
  Room: Room 12AB

  Participants:
  Adam Randall (Intuitive Rhythms)
  Ben Long (Noise Buffet)
  Shane Vitarana (Drum Kit iPhone app)

  Summary
  Mobile is by far the fastest growing sector of the game industry. The growth of the app market is buoyed by an explosion in hardware. New mobile devices appear almost weekly, each promising heightened user experience. It’s no surprise that consumers are expecting better audio in their mobile games. This has created infinite revenue possibilities for composers, bands and sound artists. Join Ben Long as he reveals the technical, creative and business aspects of audio in mobile games.  Also, Shane Vitarana and Adam Randall will shed light on the present and future of drum apps and how they relate to mobile games.

search:
  Music and Sound for Mobile Games Adam Randall Intuitive RhythmsBen Long Noise BuffetShane Vitarana Drum Kit iPhone app


name_last: Insidious
name: Insidious
name_index: I
picture_big_url: http://img.sxsw.com/2011/films/F31220.jpg
website_link: http://www.filmdistrict.com/
event_category: Screening
event_sub_category: Narrative Feature
search: Insidious James Wan
original_serial: event_FS11416
original_venue_serial: Alamo Lamar B
description:
  Director: James Wan
  UK | 102 minutes


  Starring:
  Patrick Wilson, Rose Byrne, Lin Shaye, Ty Simpkins, Barbara Hershey, Leigh Whannell, Angus Sampson, Andrew Astor, Joseph Bishara


  INSIDIOUS is the terrifying story of a family who shortly after moving discover that dark spirits have possessed their home and that their son has inexplicably fallen into a coma.  Trying to escape the haunting and save their son, they move again only to realize that it was not their house that was haunted.


name_last: Joe the Clay Guy and the Crystal Sword
name: Joe the Clay Guy and the Crystal Sword
name_index: J
picture_big_url: http://img.sxsw.com/2011/films/F31239.jpg
event_category: Screening
event_sub_category: Texas High School
search: Joe the Clay Guy and the Crystal Sword Jeff Novaez
original_serial: event_FS11655
original_venue_serial: Alamo Lamar C
description:
  Director: Jeff Novaez
  USA | 2 minutes
  JeffNov Productions


  Starring:
  Joe, Tentacle Monster, The Rat, Cyclopalms


  Joe is out on his motorcycle in search of the cave that houses the legendary Crystal Sword. Upon finding the cave, Joe enters, armed only with his toothpick sword, and map. After lighting up the cave with a lightning bolt from his sword, he soon encounters several bloodthirsty monsters guarding the way to the Crystal Sword. After being chased, beaten, and even being decapitated, Joe finally finds the legendary sword, but will Joe be able to take it AND make it out alive?


name_last: Eric Schwartzman
name: Eric Schwartzman
name_index: E
picture_big_url: http://img.sxsw.com/2011/events/schwar.jpg
hashtag: #sxbookstore
event_category: Bookstore Appearance
event_sub_category: Various
search: Eric Schwartzman
original_serial: event_OE00692
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D Foyer

  Eric Schwartzman will be stopping by the SX Bookstore to greet registrants and sign copies of his book, Social Marketing to the Business Customer


name_last: el-g
name: el-g
name_index: 0-9
picture_big_url: http://img.sxsw.com/2011/bands/2516.jpg
website_link: http://www.el-g.tk
event_category: Showcase
event_sub_category: Electronic
search: el-g
original_serial: event_MS11044
original_venue_serial: Barbarella
description:
  Since 6 years él-g has splitted his brain in different micro organisms including firstly his solo works,
  invitations in pop tunnels and electronic hallucinations ( 'Tout ploie' LP on Kraak and SS Records )
  and a  bunch of cd-r's and tapes ( on labels such as 'Memoirs of an Aesthete' or 'Taped sounds' ),  and secondly his half asleep anxiogen/comic spoken words collages
  (The five episodes of Capitaine Présent serial, last Lp on egyptian's Nashazphone label).
  In 2008 he started the band 'Reines d'Angleterre' with Ghédalia Tazartès and Jo, they toured in europe and released a first album on Bo Weavil recordings. Their music oscillates between preys from other worlds and melted opera scenes.
  Extracted from reines d'angleterre, él-g and Jo has formed a sub band called 'Opera mort', totally devoted to electronic damage beat music,
  industrial processions and screamings as hells. They released their music on Jo's label, Tanzprocesz.
  On this first USA solo tour él-g will try to make a crossroad between electronic trance, beats, minimal synthetic world, songs and spoken word.
  Or maybe the opposite.

itunes_link:
  http://audio.sxsw.com/2011/mp3/el-g-Passage_de_l'heure_d'hiver_a_l'heure_d'ete_a_l'heure_d'hiver.mp3


name_last: Nicole Atkins & The Black Sea
name: Nicole Atkins & The Black Sea
name_index: N
picture_big_url: http://img.sxsw.com/2011/bands/2814.jpg
website_link: http://www.nicoleatkins.com
event_category: Showcase
event_sub_category: Rock
search: Nicole Atkins &amp; The Black Sea
original_serial: event_MS14678
original_venue_serial: Cedar Street Courtyard
description:
  “This is the record I’ve been wanting to make since I was 12,” says Nicole Atkins.  “It has so many layers, it’s able to do whatever it wants without defining itself as one thing.”

  It’s been a tumultuous three years since the release of Atkins’ acclaimed 2007 debut, Neptune City, but the wait has proved worth it.  Mondo Amore is a courageous, provocative work, fraught with dramatic tension, sweeping emotions, and musical ambition.  With Atkins’ remarkable voice commanding attention at the forefront, songs like “My Baby Don’t Lie” and the searing “This Is For Love” capture the raw ache and self-reflective disillusionment of a love gone bad.  Daytrotter described Atkins’ recent session as “a pretty soundtrack to violent waters,” which the New Jersey-born singer/songwriter sees as a spot-on portrayal of the album itself.

  “When you listen to it, it feels like a movie,” Atkins says.  “From the beginning of it, the first song is ‘Vultures,’ which is a perfect intro song to what the actual record is about.  And by the time you hear the end, with ‘The Tower,’ it’s almost like your stomach hurts, because you can feel the pain in it.”

  Mondo Amore has its genesis in a time of extreme turbulence for Atkins, a period which saw her parting ways with her former (major) label while also dealing with the painful termination of “a relationship that should’ve ended two years before it actually did.”  As if all that weren’t enough, her former backing band, The Sea, abandoned ship just a week into the January 2010 start of recording the new album.

  “Things got kinda weird and dark,” she says. “Writing these songs was my way of trying to work out what was happening.  I was breaking up with my boyfriend, my band, and my label, all at the same time.”

  Having spent the past few years living in her native Asbury Park, Atkins dealt with these seismic shifts by returning to her adopted home of Brooklyn.  Despite limited resources, she rallied her many musical friends – including guitarists David Moltz and Irina Yalkowsky, bassist Jeremy Kay, and drummer Chris Donofrio – and set to work at The Seaside Lounge Recording Studio in Park Slope.  Most significantly, producer Phil Palazzolo (A.C. Newman, Ted Leo & The Pharmacists) offered his services behind the glass.  

  “Working with Phil has been one of the best experiences ever,” she says.  “I’ll have an idea and he’ll say, ‘Okay, let’s try it.’ Whereas other producers would say, ‘Are you serious?  That’ll never work.’  Working with Phil felt like hanging out with my best friend every day.”

  Atkins’ goal from the get-go was to create a more volatile sound than she had ever previously attempted, a sonic approach akin to such influences as Scott Walker and Nick Cave, while also touching on longtime inspirations like the blues and classic 60s psychedelic rock.

  “The production of the last record was a little bit too cheery for my taste,” Atkins says.  “It was really lush and pretty and this time I wanted to deconstruct the sound a little bit.  With everything that was going on, and because of the subject matter, I knew I needed something more aggressive.”

  Through it was undeniably painful, Atkins is strikingly pragmatic about her relationship’s end, describing the breakup as “dark and sad and sexy, rather than bitter and pissed.” As such, songs like “You Were The Devil” and “War Is Hell” (featuring counterpoint vocals from My Morning Jacket’s Jim James) display a deep range of emotional feedback, with Atkins bravely taking ownership of her own role in the scenario.

  “I don’t think any of these songs are mean,” she says. “I feel like they’re putting blame on both people, rather than just ‘You’re a jerk.’  It’s more of a passive/aggressive apology letter for me being crazy too.”

  As for her separation with her label, Atkins explains simply, “I knew where I was going with the record so I said, ‘Look, if you don’t hear it, I hear it, so just let me go.’”  One happy by-product came from an A&R rep’s suggestion that Atkins team up with another songwriter in an effort to craft a mainstream hit.  The idea, while misbegotten, struck a chord and Atkins entered into collaboration with one of her all-time favorite tunesmiths, Robert Harrison of Austin, Texas’ psych-pop legends Cotton Mather and Future Clouds & Radar.  The two came together after Atkins waxed effusive about Harrison in an Austin Chronicle interview.  Moved by what he’d read in his local paper, Harrison reached out to Atkins via MySpace and a fast friendship was formed, resulting in two of Mondo Amore’s standout tracks:  “Cry, Cry, Cry” and “Hotel Plaster.” 

  “Writing music by yourself can be a pretty lonely thing,” Atkins says.  “Working with Robert was like having a musical friend to rant about your life with and then jam.  He was almost living my life with me, helping me try to make sense of everything.  It was cool for both of us because neither of us had ever written with somebody else before.  I’m pretty sure I’m going to write songs with him until we’re both really old.”

  The loose collective of musicians who assisted Atkins on Mondo Amore has now morphed into a leaner, meaner backing combo, now dubbed The Black Sea.  Comprising Yalkowsky, Kay and drummer Ezra Oklan, the band has given Atkins still more reason to be enthused about her future.

  “This is the best lineup I’ve ever played with,” she says.  “It feels like a family, like a band of brothers and sisters. 

  With that in mind, Nicole Atkins & The Black Sea is planning to do “a ridiculous amount of touring.”  An inveterate road warrior, Atkins is eager to adapt the finely crafted songs of Mondo Amore for the in-your-face directness of live performance.

  “This band is really into it, almost as much as I am,” she says.  “We’re trying to figure out how to work these songs for a trio, with me just singing.  Trying to make the biggest sound possible with the least amount of people.”

  As its all-encompassing title suggests, Mondo Amore is a big, bold collection, a grandly romantic song cycle fraught with all the passion, anger, tenderness, and devotion of Atkins’ own extraordinary heart.

  “It’s so much love,” she agrees, “it’s borderline obsessive.”


name_last: Where Are The Women in Startups? Um, Everywhere!
name: Where Are The Women in Startups? Um, Everywhere!
name_index: W
website_link: http://sharpskirts.com/
hashtag: #changetheconversation
event_category: Work & Happiness
event_sub_category: Core Conversation
search: Where Are The Women in Startups? Um, Everywhere! Carla Thompson Sharp SkirtsMeghan Casserly Forbes
original_serial: event_IAP8183
original_venue_serial: Marriott Courtyard
description:
  Room: Rio Grande A

  Participants:
  Carla Thompson (Sharp Skirts)
  Meghan Casserly (Forbes)

  Summary
  There are thousands of women out there innovating and starting businesses across sectors and thousands more advancing on the horizon. A recent Intuit 2020 report estimates that 47 million more women will enter the workforce or start their own business by 2020 – and that’s in the US alone. So why all the negativity in the media? Every week brings a slightly different take on the where-are-women-in-business article. Some look at venture funding, others look at women's representation in specific sectors, but they all have the same theme - women can't seem to get it together when it comes to business. This core conversation will tackle the issue by highlighting real-world successes and discussing solutions and methods for changing the conversation around women in business and women entrepreneurs.


name_last: Analytics and Social Tools in Practice
name: Analytics and Social Tools in Practice
name_index: A
picture_big_url: http://img.sxsw.com/2011/events/AnalyticsAndSocialToolsInPractice.jpg
website_link: http://sloanreview.mit.edu/
hashtag: #mitharvard
event_category: Social Broadcasting Track
event_sub_category: Solo
original_serial: event_IAP8398
original_venue_serial: AT&amp;T Conference Center
description:
  Room: Room 204

  Participants:
  Chris Traganos (Harvard University)
  Sean M Brown (MIT Sloan Management Review)

  Summary
  Measuring the reach of your social media efforts is a good first step--but it's not enough. Sean will show how MIT Sloan Management Review uses analytics to turn data into insight, and insight into action. Chris will describe the social tools that aggregate, syndicate, and amplify Harvard's message to the world, including integration with Facebook's open graph and real-time Twitter collaboration via Social Flow. Session co-organized by the McCombs School of Business and the Center for Research in Electronic Commerce (CREC).

search:
  Analytics and Social Tools in Practice Chris Traganos Harvard UniversitySean M Brown MIT Sloan Management Review


name_last: The Epic Fail of BitTorrent Indie Film Lawsuits
name: The Epic Fail of BitTorrent Indie Film Lawsuits
name_index: E
website_link: http://www.eff.org
hashtag: #sxswEFBIFL
event_category: Convergence
event_sub_category: Panel
original_serial: event_IAP7662
original_venue_serial: Austin Convention Center
description:
  Room: Room 18ABCD

  Participants:
  Charles Mudd (Mudd Law Offices)
  Eva Galperin (Electronic Frontier Foundation)
  Julie Samuels (Electronic Frontier Foundation)

  Summary
  The U.S. Copyright Group has quietly targeted tens of thousands BitTorrent users for legal action in federal court in Washington DC. The defendants, all Does, are accused of having downloaded independent films such as 'Far Cry,' 'Steam Experiment,' and 'The Hurt Locker' without authorization.

  What is the U.S. Copyright Group? How are they suing so many people? What should you do if you're sued? If you're a movie fan, should you be worried? If you're the producer of an independent film, should you be suing your fans? 

  We're going to find out.

search:
  The Epic Fail of BitTorrent Indie Film Lawsuits Charles Mudd Mudd Law OfficesEva Galperin Electronic Frontier FoundationJulie Samuels Electronic Frontier Foundation


name_last: D’Addario & Swing House Hollywood to Austin Party
name: D’Addario & Swing House Hollywood to Austin Party
name_index: D
picture_big_url: http://img.sxsw.com/2011/events/daddario.jpg
event_category: Party
event_sub_category: Various
search: D’Addario &amp; Swing House Hollywood to Austin Party
original_serial: event_HB1738
original_venue_serial: Rusty Spurs
description:
  Featuring The Dears, The Mother Truckers, The Strip Miners (feat Brett from The Donnas & DJ Bonerbrake of X), The Tender Box, The Eulogies, The Fling, The Mastersons, AM, The Rocket Boys, Dynamite Walls, The Novacaines, Scattered Hamlet, Angie Mattson, Avian Sunshine, Ill Pastel, the New Regime & a guitar clinic from legend Alex Skolnick.


name_last: Mentors - Distribution 1
name: Mentors - Distribution 1
name_index: M
event_category: Panel
event_sub_category: Mentor Session
original_serial: event_FP990083
original_venue_serial: Austin Convention Center
description:
  Room: Room 11AB

  Participants:
  Alexandre Dostie (Travelling)
  Andy Green (Distrify)
  Andy Whittaker (Dogwoof)
  Chris Horton (Sundance Institute)
  Matt Grady (Factory 25)
  Rob Williams (Indomina Media)
  Ryan White (Tripod Media)
  Samantha Pickett (Focus Features)
  Stephanie Trepanier (Evokative Films)

  Summary
  Get some one-on-one face time with people who can decide if a film makes it to a theater or your local video store. 

  Mentor session signup is open to all Film, Gold and Platinum badge holders at a first-come, first-served basis. Registrants who signed up online must check-in 30 minutes before your mentor time slot to guarantee your spot. Limited on-site signup is also available for a small number of mentor sessions spots and will begin 30 minutes before the first time slot of each session.

  Signup for Mentor Sessions Online here - http://mentor.sxsw.com/

  Get some one-on-one face time with people who can decide if a film makes it to a theater or your local video store. 

  Mentor session signup is open to all Film, Gold and Platinum badge holders at a first-come, first-served basis. Registrants who signed up online must check-in 30 minutes before your mentor time slot to guarantee your spot. Limited on-site signup is also available for a small number of mentor sessions spots and will begin 30 minutes before the first time slot of each session.

  Signup for Mentor Sessions Online here - http://mentor.sxsw.com/

search:
  Mentors - Distribution 1 Alexandre Dostie TravellingAndy Green DistrifyAndy Whittaker DogwoofChris Horton Sundance InstituteMatt Grady Factory 25Rob Williams Indomina MediaRyan White Tripod MediaSamantha Pickett Focus FeaturesStephanie Trepanier Evokative Films


name_last: Herencia de Timbiqui
name: Herencia de Timbiqui
name_index: H
picture_big_url: http://img.sxsw.com/2011/bands/2209.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Herencia_de_Timbiqui-Sargento_Matacho.mp3
website_link: http://www.sonicbids.com/herenciagrupo
event_category: Showcase
event_sub_category: World
search: Herencia de Timbiqui
original_serial: event_MS14512
original_venue_serial: Copa
description:
  The band, Herencia de Timbiqui, is named after a town of the same name and it is formed by African decedents proud of their African roots and who have taken the responsibility of reviving the empirical knowledge from the Colombian pacific coast and fusion it with elements of contemporary urban music, in order to produce a global sound focused on the African roots of our coastline.

  Trajectory

  •	2003 Beginning
  •	2006 First place, free category: “Petronio Alvarez” Pacific Music Festival – Cali
  •	2007 Guest of honor, “Petronio Alvarez” Pacific Music Festival – Cali
  •	2008 Participants at “Colombia al Parque” Music Festival – Bogota
  •	2008 Closing night at the “India Catalina” Awards - Cartagena
  •	2009 International Night at “Petronio Alvarez: Pacific Music Festival – Cali
  •	2009 Marimba Festival: King of the Marimba, King of Bombo, King of Cununo, Best Vocal Performance, Best Group – Cali
  •	2009 Real Time Award: Best Group of the year
  •	2010 Fisrt Forum “Risk zone Shock”, Ministry of Culture & Shock Magazine 
  •	2010 Launching of “Gran Concierto Nacional” - Bogota
  •	2010 Montreux Jazz Festival: “Fisrt Colombian group in the 44 years of the festival” – Mountreux, Switzerland.  http://noticiasdeginebra.com/2010/07/18/festival-de-jazz-demontreux-un-exito-de-asistencia-¿pero-la-musica/
  •	2010 “Herencia in the classroom” Workshop – Pacific Music Workshop at the Mountreux Jazz Festival – Mountreux, Switzerland
  •	2010 Summer Events – Zurich, Switzerland. 
  •	2010 “Sala Underground”  – Barcelona, Spain
  •	2010 “Gran Concierto Nacional” – Cali
  •	2010 International Night at “Petronio Alvarez: Pacific Music Festival – Cali
  •	2010 “Ajazzgo” Jazz Festival – Cali
  •	2010 Meeting of Mayors of Colombia – Cali
  •	2010 “Festiafro” Music Festival – Medellin
  •	2010 “Bogota’s Chamber of Commerce” Business Conference – Bogota
  •	2010 Recording of “Music Voyager” a National Geographic Television Program – Cali
  •	2010 Herencia in the classroom” Workshop – Pacific Music Workshop at the Santiago de Cali’s Secretary of Culture – Cali
  •	2010 Closing of the Pacific’s Day in the framework of the “Feria de Cali”. - Cali


name_last: Scenes From The Suburbs
name: Scenes From The Suburbs
name_index: S
picture_big_url: http://img.sxsw.com/2011/films/F31363.jpg
website_link: http://www.arcadefire.com
event_category: Screening
event_sub_category: Narrative Short
search: Scenes From The Suburbs Spike Jonze
original_serial: event_FS11988
original_venue_serial: Alamo Ritz 1
description:
  Director: Spike Jonze
  USA | 30 minutes
  Quest Management


  Starring:
  Sam Dylan, Kyle, Paul Pluymen, Winter, Zoe Graham, Zoe, Zeke Jarmon, Zeke, Ashlin Williamson, Paulo, Sienna Blau, Sienna, Justin Arnold, Terrance, Shannon Honeybloom, Vicky


  Director Spike Jonze teams up with Arcade Fire to create a thirty-minute short film inspired by their critically acclaimed album, The Suburbs, and its themes of war and coming of age in suburbia. Co-written by Jonze & Arcade Fire’s Win Butler & Will Butler, this companion piece to the album follows the narrator, living in a suburban dystopia, trying to piece together fragmented memories from when he was a teenager, and his experiences with his friends as they grow apart.


name_last: Asher Roth & Nottz
name: Asher Roth & Nottz
name_index: A
picture_big_url: http://img.sxsw.com/2011/bands/4278.jpg
website_link: http://rawkoncept.com
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Asher Roth &amp; Nottz
original_serial: event_MS14513
original_venue_serial: Emo's Main Room
description:
  The Nottz Raw and Asher Roth collaborative effort , The Rawth EP, is finally upon us. Together, they recorded a free EP with eight new tracks featuring guests Kardinal Offishall, Rhymefest, and DA, of Chester French. Asher Roth is making a movement from the mainstream back to the underground,


name_last: Ignite SXSW - 2021 Vision of the Future
name: Ignite SXSW - 2021 Vision of the Future
name_index: I
event_category: Party
event_sub_category: Various
search: Ignite SXSW - 2021 Vision of the Future
original_serial: event_OE00398
original_venue_serial: Austin Music Hall
description:
  If you had 5 minutes on stage to talk about the future, what would you say? It's time to Ignite SXSW!


name_last: Paul
name: Paul
name_index: P
picture_big_url: http://img.sxsw.com/2011/films/F31357.jpg
website_link: http://www.whatispaul.com
youtube_link: http://www.youtube.com/watch?v=rGp49fMWEuM
event_category: Screening
event_sub_category: Narrative Feature
search: Paul Greg Mottola
original_serial: event_FS11046
original_venue_serial: Paramount Theatre
description:
  Director: Greg Mottola
  USA | 104 minutes


  Starring:
  Simon Pegg, Nick Frost, Jason Bateman, Kristen Wiig, Bill Hader, Blythe Danner, John Carroll Lynch, with Sigourney Weaver, and Seth Rogen as Paul


  Simon Pegg and Nick Frost (Hot Fuzz, Shaun of the Dead) reunite for Universal Pictures' comedy-adventure Paul as two sci-fi geeks whose pilgrimage takes them to America’s UFO heartland.  While there, they accidentally meet an alien named Paul (voiced by Seth Rogen) who brings them on an insane road trip that alters their universe forever.


name_last: Death Letters
name: Death Letters
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/40799.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Death_Letters-Your_Heart_Upside_Down.mp3
website_link: http://www.facebook.com/pages/Death-Letters/131612796865365?ref=ts
event_category: Showcase
event_sub_category: Rock
search: Death Letters
original_serial: event_MS12294
original_venue_serial: Easy Tiger Patio
description:
  They're not even allowed in the amazing venues Austin has to offer without supervision, but that didn't keep the Dutch band 'Death Letters' from taking off to Texas last September when only 18 and 19 years old. They were on a mission: recording an album with producer Chris ‘Frenchie’ Smith who has worked with bands from the likes of JET, The Datsuns and The Dandy Warhols. How they got here? 

  Well, not long after their first rehearsal together, drummer Victor and guitarist/singer Duende won a prominent band competition and made their first TV appearance in 2007. Soon after that they recorded their first full-length album, which delivers thirteen solid tracks drenched with rock, blues and a steep dose of punk. The self-titled debut was released in February 2009 throughout The Netherlands, Belgium, Luxembourg, Switzerland, Germany and Austria. 

  With their debut out, Death Letters began to play venues and festivals including Paradiso, Zwarte Cross and Paaspop in the Netherlands, the odd show in France as well as several German festivals. Death Letters then toured in Norway in the Summer of 2010 before catching a plane to Austin. After three weeks in the Texan heat, they returned home with a very precious recording due to be released in the Spring of 2011.  
  The upcoming album will have a substantially different vibe than their previous one, drawing on a complex, psychedelic yet melodic punk rock sound.


name_last: Driving Miss Crazy
name: Driving Miss Crazy
name_index: D
picture_big_url: http://img.sxsw.com/2011/films/F31175.jpg
event_category: Screening
event_sub_category: Texas High School
search: Driving Miss Crazy Zach Prengler
original_serial: event_FS11633
original_venue_serial: Alamo Lamar C
description:
  Director: Zach Prengler
  USA | 2 minutes


  Starring:
  Stephan Simonds, Linda Leonard, Cliff McClelland


  A  husband and wife are pulled over for speeding.  The husband lies to get out of the traffic tickets but his wife keeps interrupting and spoiling his excuses.


name_last: Visas are Vital!
name: Visas are Vital!
name_index: V
website_link: http://www.trafficcontrolgroup.com
hashtag: visas
event_category: Panel
event_sub_category: Touring/Venues
original_serial: event_MP6092
original_venue_serial: Austin Convention Center
description:
  Room: Room 13AB

  Moderator:
  Katie Ray (Digital Pyrotechnics/Traffic Control Group)

  Participants:
  John Witherspoon (GALACTICA MUSIC GROUP LLC)
  Matthew Covey (Tamizdat)
  Tony Moore (The Bedford)

  Summary
  With many tours canceled/postponed in 2010 due to immigration issues, we need to address what's going wrong and why. Immigration issues must be dealt with early in tour planning, but only by examining what the issues are and how they have changed, can the savvy manager, booking agent, promoter, record company or independent artist avoid the pitfalls. The combination of technological advances and prevention of terrorism initiatives make this area of touring more complex than ever. This panel will illuminate the situation for those who have had problems, and to those considering embarking on international touring, by examining time scales, costs and potential problems, along with the long term implications of incorrect advice.

search:
  Visas are Vital! John Witherspoon GALACTICA MUSIC GROUP LLCMatthew Covey TamizdatTony Moore The BedfordKatie Ray Digital Pyrotechnics/Traffic Control Group


name_last: Poetry 'n Lotion
name: Poetry 'n Lotion
name_index: P
picture_big_url: http://img.sxsw.com/2011/bands/46240.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Poetry_'n_Lotion-Jugglers_Despair.mp3
website_link: http://www.myspace.com/poetrynlotion
event_category: Showcase
event_sub_category: Rock
search: Poetry 'n Lotion
original_serial: event_MS13132
original_venue_serial: Stephen F's Bar
description:
  The nu-jazz instrumental quartet released a debut LP in January, 2010 (Kentucky Monkey, 2010 Brokenmold Records) and has since developed their playful synthesis of sepia-toned jazz, heel-stomping Americana, hard rock and global-ishness into a more progressive and head-spaced place. The mostly instrumental quartet includes guitar player Matt E. Lee, bass player Thomas Murray, trumpet player Kenny Pullin and drummer John Nowicki. 

  You wouldn't normally associate the words fusion or free-form with old-fashioned or rustic, but that's the charm of Poetry N' Lotion, whom was formed in Tampa, Florida back in 2007. Poetry 'n Lotion was awarded 'Best Fusionists' and 'Best Instrumentalists' by Creative Loafing in 2009.  With one record under their belts Poetry 'n Lotion plans on recording an EP and a live album in 2011 under Tampa Independent Label Brokenmold Records.

  For fans of: Tortoise meets Black Sabbath with Zappa's sense of humor.


name_last: Eisley
name: Eisley
name_index: E
picture_big_url: http://img.sxsw.com/2011/bands/3065.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Eisley-Ambulance_Live.mp3
website_link: http://www.eisley.com
event_category: Showcase
event_sub_category: Rock
search: Eisley
original_serial: event_MS12124
original_venue_serial: Barbarella Patio
description:
  ￼Eisley Bio 2010

  THE VALLEY: a low point between peaks. 

  That’s where the DuPree sisters who front Eisley were as they crafted their third album: Sherri enduring a failed marriage, Chauntelle - a broken engagement and Stacy - a painful break up. The only relationship that ended on their terms was the split with Warner Bros.

  Arising from the depths, Eisley has reappeared with new personal relationships, a new label (Equal Vision Records) and a new album completed on their own - The Valley. Promising to bring listeners through the band’s darkest and most trying times, The Valley reveals in their strength, patience and perseverance. Climbing out of heir darkest valley, Eisley has managed to put forth their greatest and most personal album yet.

  Sherri and Stacy's exotic harmonies soar throughout the album, stronger than ever, and the band's sublime blend of airy guitar riffs and bright piano textures provide the gorgeous melodic framework for each song; but on tracks like 'Smarter' and 'Sad,' there's a musical aggression and emotional urgency that transports you to the moment they were written that lay bare the open wound of the broken heart. 

  And the chilling album closer, 'Ambulance,' is an icy snapshot of the very moment of betrayal and abandonment. Elsewhere, there's a stately solace in the hopeful 'Kind' and whimsical 'Mr. Moon,' and buoyant string arrangements decorate opener 'The Valley' and 'Watch It Die.'

  'There's a sense of self-empowerment in the lyrics, and sometimes downright desperation,' says Stacy, who, with Sherri, writes Eisley's songs. 'I couldn't help but want to throw myself into these songs and try to make a point about letting something very painful go, and in the process gaining strength and being able to walk away.'

  Of course, it's no surprise to hear Eisley's music maturing. It's been nearly four years since their last album, Combinations, was released. Chauntelle, the bands eldest member was barely old enough to drink when they released their first EP in 2003. Stacy, the youngest sister, had just turned 15. Rounding out this band’s membership are brother Weston DuPree on drums and cousin Garron DuPree on bass who add drive and precision to each composition.

  Their debut album, Room Noises, earned them a plethora of that most coveted 'buzz' and opening spots on tours with artists like Coldplay, Snow Patrol, Mute Math, The Fray, Say Anything.

  Now out of industry purgatory, Eisley is excited to share their Valley stories with a legion of fans and followers who continue to frequent eisley.com each month. 

  While acknowledging fans patience and devotion, Sherri admits that the wait may have been for the best: “It’s allowed me to step away from it all and see that - wow - it was a crazy time in my life but now it’s in the past and I’m ready to get it out to the world. I can sing the songs live now and not feel all of the heartache and pain that I went through. I sounds really dramatic but had we released it right away, I don’t even know if I would have been able to sing those songs live”.

  Listen and you’ll hear. The Valley is a mountain-top experience.


name_last: International Examples Of Regional Creative Industries Development
name: International Examples Of Regional Creative Industries Development
name_index: I
event_category: Tech Summit
event_sub_category: Various
original_serial: event_OE00655
original_venue_serial: Hilton
description:
  Room: J

  Participants:
  Artur Alves (University of Porto)
  David Gibson (IC2 Institute)
  David Holme (Baltic Universe)
  Defrim Isai (South Australian Film Corporation)
  Jim Butler (City of Austin)

  Summary
  Speakers from around the world will discuss what they have done and are doing to help make their regions better through creative industries development. Anyone involved in the worlds of technology or entertainment should find this workshop of value. Audience participation will be encouraged.

search:
  International Examples Of Regional Creative Industries Development Artur Alves University of PortoDavid Gibson IC2 InstituteDavid Holme Baltic UniverseDefrim Isai South Australian Film CorporationJim Butler City of Austin


name_last: Wasted on the Young
name: Wasted on the Young
name_index: W
picture_big_url: http://img.sxsw.com/2011/films/F28945.jpg
website_link: http://www.indomina.com
event_category: Screening
event_sub_category: Narrative Feature
search: Wasted on the Young Ben C. Lucas
original_serial: event_FS11512
original_venue_serial: Alamo Lamar B
description:
  Director: Ben C. Lucas
  AUSTRALIA | 97 minutes
  Indomina


  Starring:
  Oliver Ackland, Adelaide Clemens, Alex Russell


  Zack (Alex Russell), swim captain and campus drug dealer, rules his high school with a charming, manipulative touch. When Xandrie (Adelaide Clemens), a smart, confident sophomore, rejects him after his advances and takes interest in his step-brother, Darren (Oliver Ackland), he seeks revenge.  What started out as a rumor turns deadly.


name_last: Jonathan Edwards
name: Jonathan Edwards
name_index: J
picture_big_url: http://img.sxsw.com/2011/bands/44229.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Jonathan_Edwards-Sunshine.mp3
website_link: http://www.jonathanedwards.net
event_category: Showcase
event_sub_category: Singer-Songwriter
search: Jonathan Edwards
original_serial: event_MS12171
original_venue_serial: Creekside at Hilton Garden Inn
description:
  Warm as summer sunshine, real as the truth, intimate as a long overdue visit between old friends … such is a Jonathan Edwards concert.  Four decades into a stellar career of uncompromising musical integrity, the man simply delivers, night after night – songs of passion, songs of insight, songs of humor, all rendered in that pure and powerful tenor which, like fine wine, has only grown sweeter with age.
   
  This is one veteran performer who is neither grizzled nor nostalgic.  These days Jonathan Edwards, a vital and relevant artist in today’s folk and Americana scenes, is most likely to be found on the road with longtime accompanist Stuart Schulman on bass, piano, fiddle, and vocals and Taylor Armerding, formerly of Northern Lights, on mandolin and high-tenor vocals.  “I’ve been … doing what I do best, which is playing live in front of people.  I’ve been concentrating on that and loving it,” he says.  
   
  An artist who measures his success by his ability to attract and take good care of an audience for four decades, Jonathan maintains that it is the feedback he receives after his shows that keeps him going.  “It is really gratifying to hear [someone say], ‘Your stuff has meant a lot to me over the years.’”
   
  The “stuff” he’s referring to is a highly respected repertoire that includes such classics as “Honky Tonk Stardust Cowboy,” “Sometimes,” “One Day Closer,” “Don’t Cry Blue,” “Emma,”  “Everybody Knows Her,” “Athens County,” and everyone’s favorite ode to putting a good buzz on, “Shanty.”  And then, of course, there’s the anthemic “Sunshine (Go Away Today),” that fierce proclamation of protest and independence that resonated with thousands and thousands of frustrated and angry young men and women when it was first released in 1971.  Almost 40 years later, at show after show, the song continues to be embraced by faithful followers and new fans alike.
   
  Since 1971, Jonathan has released 15 albums, including Blue Ridge, his standard-setting collaboration with bluegrass favorites the Seldom Scene, and Little Hands, his collection of children’s songs, which was honored with a National Library Association award.  
   
  As for album #16, Jonathan says, “Young people that are getting back to the land and trying to get off the power grid encourage me.  My next studio album will reflect some of those themes.”  With that in mind, it’s no surprise that he closes each night’s show with these heartfelt lyrics:

   

  Calling all dreamers and optimistic fools
  Don't let go of your dream, make it now, make it all come true
  If you believe in a brighter day
  I know we can find our way
  To this island, in a starry ocean
  Poetry in motion, this island earth
  A beautiful oasis for all human races
  The only home that we know, this island earth.

   

   

   
  privacy
  site by Lone Star Artists
  and Thirsty Lizards
  Copyright © 2011 Jonathan Edwards ~ All Rights Reserved.
  All other trademarks are property of their respective owners.


name_last: Trentemøller
name: Trentemøller
name_index: T
picture_big_url: http://img.sxsw.com/2011/bands/4393.jpg
website_link: http://www.myspace.com/trentemoeller
event_category: Showcase
event_sub_category: Electronic
search: Trentemøller
original_serial: event_MS14763
original_venue_serial: La Zona Rosa
description:
  When his debut album 'The Last Resort' took the world by storm in 2006, Anders Trentemoller already had established his name as one of the finest talents of electronic  music. 

  The Copenhagen based Danish producer and multi instrumentalist started out with a number of yet classic single productions. In February 2005 Berlin producer and DJ Steve Bug released the Trentemoller 12-inch 'Physical Fraction' on his brand new label Audiomatique. It became one of the summer anthems of 2005 and was followed by three excellent releases on Bug's main label Poker Flat: 'Polar Shift', 'Sunstroke' and 'Nam Nam'. Trentemoller's fresh sound and quality production gave a new twist to the upcoming minimal techno-sound and consolidated his reputation as one of the hottest producers of the year.


  But even though he excelled at writing scorching techno-grooves, Trentemoller felt the need to expand his horizon and show the world another side of his musical personality. The result with his debut album 'The Last Resort' (2006), a beautifully crafted masterpiece, that left the listener breathless. The 13 instrumental tracks together form a wordless musical story, almost like the soundtrack of a movie. The album manages to capture a whole range of emotions in subtle melodic miniatures, dreamy ambiences, dusty beats, deep dub-tracks and driving groove-excursions. An ever-changing kaleidoscope of colours and moods, 'The Last Resort' struck a chord with new audiences all around the world and became a huge, international hit and earned a number of music awards as well as the 'album of the year in various magazines.
  In 2007 followed two vocal singles taken from the album: 'Always Something Better' (featuring Richard Davis) and 'Moan' (with Danish singer Ane Trolle).

  In the summer of 2007 Anders started a very special tour: 'Trentemoller Live in Concert'. For the first time Trentemoller and band (Henrik Vibskov on drums and Mikael Simpson (guitar/bass) performed tracks from the album 'The Last Resort' live on stage, with spectacular visuals provided by videodirector Karim Ghahwagi. The tour included festivals like Glastonbury (UK), Melt (Germany), Lowlands (Netherlands), Roskilde (Denmark), followed by his first USA concerts.


name_last: Liverpool Sound City and The North West
name: Liverpool Sound City and The North West
name_index: L
picture_big_url: http://img.sxsw.com/2011/events/liverpool.jpg
event_category: Party
event_sub_category: Various
search: Liverpool Sound City and The North West
original_serial: event_HB1591
original_venue_serial: Latitude 30
description:
  Liverpool Sound City again showcase five acts from the wider North West region. Over the years their party has been one of the best at SXSW and this year's event again promises to be a belter. Free food and drink, and performances by The Answering Machine, Brown Brogues, Kill It Kid, Doll & The Kicks, and The Lost Brothers. For guest list: http://www.britishguestlist.info/


name_last: Kevin Purdy
name: Kevin Purdy
name_index: K
picture_big_url: http://img.sxsw.com/2011/events/droid.jpg
hashtag: #sxbookstore
event_category: Bookstore Appearance
event_sub_category: Various
search: Kevin Purdy
original_serial: event_OE00622
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D Foyer

  Kevin Purdy will be stopping by the SX Bookstore to greet registrants and sign copies of his book, The Complete Android Guide


name_last: Record Store Day and Revitalizing Indie Retail
name: Record Store Day and Revitalizing Indie Retail
name_index: R
website_link: http://www.righteousbabe.com
hashtag: indieretail
event_category: Panel
event_sub_category: Marketing
original_serial: event_MP7419
original_venue_serial: Austin Convention Center
description:
  Room: Room 11AB

  Moderator:
  Susan Tanner (ESI Events)

  Participants:
  Carrie Colliton (Record Store Day)
  Joe Nardone (Gallery of Sound)
  Scott Register (Junketboy Distribution/CIMS)

  Summary
  The record industry isn't all doom and gloom. When independent retail saw the downturn in sales, what did they do? Market themselves! This panel explores the brief history of Record Store Day and how independent retailers are working with labels to create events to engage consumers. The panel will discuss the growth of the event, and highlight a number of stores' marketing strategies to draw the consumer in - and retain them. The panel will show examples of exclusive product, live in-store events and recordings and how they generated a real 'experience' for the fan. The panel will also review and critique its latest ongoing promotions to drive sales year round.

search:
  Record Store Day and Revitalizing Indie Retail Carrie Colliton Record Store DayJoe Nardone Gallery of SoundScott Register Junketboy Distribution/CIMSSusan Tanner ESI Events


name_last: Geppetto's Army: Creating International Incidents with Twitter Bots
name: Geppetto's Army: Creating International Incidents with Twitter Bots
name_index: G
picture_big_url: http://img.sxsw.com/2011/events/GeppettosArmyCreatingInternational.jpg
website_link: http://www.grgmrr.com
hashtag: #twitterbots
event_category: Future of Journalism
event_sub_category: Solo
search: Geppetto's Army: Creating International Incidents with Twitter Bots Greg Marra Google
original_serial: event_IAP6432
original_venue_serial: Sheraton
description:
  Room: Creekside

  Participants:
  Greg Marra (Google)

  Summary
  Twitter has proven to be an invaluable tool for communication during intense periods of political unrest and social suppression. When thousands of people tweet about oppressive regimes and violence against protesters, the outside world gets a chance to understand events on the ground.

  But what if none of those thousands of people were real, and the events never happened?

  Previous research has shown that Twitter bots can build up a following, garnering hundreds of emotionally invested followers who are fooled into believing the bots are real. A single puppetmaster could create hundreds of Twitter bots, letting them live perfectly normal and believable lives for months while they build up followers. Then one day, a careful crafted false story unfolds on the stage of social media, played out by a single director with hundreds of actors. Incidents like Balloon Boy demonstrate that powerful stories can become widespread before there is time for fact checking. Before anyone realizes all the TwitPics of the massacre are faked, the fake event will have made international headlines. 

  This presentation will discuss the technical feasibility of such an attack on the global media infrastructure and discuss the implications of a news system that trusts 'recent' over 'reputable'.


name_last: Canada Technology Summit
name: Canada Technology Summit
name_index: C
hashtag: #canadatech
event_category: Tech Summit
event_sub_category: Various
original_serial: event_OE00625
original_venue_serial: Hilton
description:
  Room: F

  Participants:
  Heather Anne Ritchie (Lymbix Inc)
  Jean Sebastien Cournoyer (realventures.com)
  Matt Toner (Zeros 2 Heroes Media Inc.)
  Michael Mendoza (Consulate General of Canada)
  Sean Moffit (AgentWildfire.com)

  Summary
  The Canada Technology Summit will provide an hour-long exploration of the new media scene in Canada. Speakers will cover the hottest new technologies in this country, as well as identifying key players and key companies, current investment opportunities and the kinds of programs available for technology entrepreneurs. If you need a crash course regarding the newest tech-related developments in Canada then be sure to attend this session!

search:
  Canada Technology Summit Heather Anne Ritchie Lymbix IncJean Sebastien Cournoyer realventures.comMatt Toner Zeros 2 Heroes Media Inc.Michael Mendoza Consulate General of CanadaSean Moffit AgentWildfire.com


name_last: Colin Stetson
name: Colin Stetson
name_index: C
picture_big_url: http://img.sxsw.com/2011/bands/3745.jpg
website_link: http://www.colinstetson.com
event_category: Showcase
event_sub_category: Avant/Experimental
search: Colin Stetson
original_serial: event_MS15197
original_venue_serial: Club de Ville
description:
  Colin Stetson was born and raised in Ann Arbor, MI and earned a degree in music from his hometown school, the University of Michigan, in 1997.  Six years in San Francisco followed, then another four in Brooklyn, NY.  Over this time, he developed his unique solo voice on saxophones and clarinets, culminating  in the release of the album New History Warfare Vol. 1″ on Agoo Records in 2008.

  Stetson now resides in Montreal, QC, and performs regularly on assorted saxohones, clarinets, cornet, french horn and flute.

  His latest solo record New History Warfare Vol. 2: Judges' will be released Feb. 22, 2011 on Constellation.

  Aside from his work as a soloist, Stetson has brought his talents to the stage and studio with dozens of artists over the past decade, including Tom Waits, Arcade Fire, TV on the Radio, Feist, Bon Iver, Laurie Anderson, Lou Reed, David Byrne, Jolie Holland, Sinead O'Connor, LCD Soundsystem, The National, Angelique Kidjo, and Anthony Braxton.

  Colin is a regular member of the bands Sway Machinery and Bell Orchestre and will be a touring member of Bon Iver in support of their new record in 2011, on which he also appears.


name_last: Asleep in the Classroom: A Wake Up Call from Tomorrow
name: Asleep in the Classroom: A Wake Up Call from Tomorrow
name_index: A
hashtag: #SXSamsung
event_category: Emerging
event_sub_category: Sponsored Panel
original_serial: event_IAP000303
original_venue_serial: Hilton
description:
  Room: Salon J

  Participants:
  James Shelton (U.S. Department of Education)
  Molly Wood (CNET)
  Ralph Santana (Samsung)
  Scott Goldman (The GRAMMY Foundation/MusiCares)
  Stacey Childress (Bill & Melinda Gates Foundation)

  Summary
  America’s students are bored. According to the Gates Foundation, boredom is the number one reason they give for dropping out of school. How can creativity, innovation and technology address this growing crisis in education? If technology is a driver for shorter attention spans, can it also be the solution to bring back the wonder of education?  Can we extend the reach further and engage our students more both inside and outside of the classroom, to reawaken a love of learning? This session is sponsored by Samsung.

search:
  Asleep in the Classroom: A Wake Up Call from Tomorrow James Shelton U.S. Department of EducationMolly Wood CNETRalph Santana SamsungScott Goldman The GRAMMY Foundation/MusiCaresStacey Childress Bill &amp; Melinda Gates Foundation


name_last: Calibro35
name: Calibro35
name_index: C
picture_big_url: http://img.sxsw.com/2011/bands/44766.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/calibro35-Calling_All_Units_To_Broccolino.mp3
website_link: http://www.myspace.com/calibro35
event_category: Showcase
event_sub_category: World
search: Calibro35
original_serial: event_MS11212
original_venue_serial: Scoot Inn
description:
  'Italian soundtrack funk that sounds like Goblin recording at Stax!' 
  -Wax Poetics Magazine 

  Research begun years ago, digging dusty vinyl crates for obscure samples. The discovery of Italian '60s and '70s soundtracks was a crucial point; from that moment on nothing sounded as good and interesting as electrifying tracks from exploitation movies.

  By the summer of 2007, Tommaso Colliva (Muse, Franz Ferdinand, Arto Lindsay) invited an incredible band formed by Massimo Martellotta (Stewart Copeland) on guitars and lapsteels, Enrico Gabrielli keyboards and brass, Fabio Rondanini on drums and Luca Nano Cavina on bass to record at omniaB studios in Milan. 

  During the first two days of long recording sessions, Calibro 35 became a killer combo performing classic and obscure themes, aiming to bring something contemporary to the compositions but still remaining very respectful to the originals. Original tunes appeared soon with the same aim, recreating the attitude, the sound and that strange mixture between jazz, funk, rock, classical and improvisation that made Italian soundtracks known worldwide. 

  The band started touring in Europe a few months later, having their first ever gigs in Luxemburg and Belgium and then moving back to Italy for some very crowded shows during the spring and summer of 2008. They also made their way to the U.S. in October of 2009 playing at Nublu and other various venues in New York City and the west coast, including an in-studio appearance on KCRW's 'Morning Becomes Eclectic.'


name_last: Comedic Communication: Developing User-centered Humor Design
name: Comedic Communication: Developing User-centered Humor Design
name_index: C
website_link: http://www.humormob.com
hashtag: #comCom
event_category: Design / Development
event_sub_category: Panel
original_serial: event_IAP5357
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom A

  Participants:
  Adam Frucci (Splitsider)
  Baratunde Thurston (IFC)
  Chelsey Delaney (Carnegie Mellon University)
  Lisa Cohen (WitStream)

  Summary
  Reaching communities usually doesn’t include building an app or a Web site but creating a more tangible experience—And, inspiring those who are long lost to apathy to even consider taking part in this experience is the first and most difficult step. Designers often end up using stereotypical and common forms of serious, logical argument in communicating pertinent issues. But many designers have failed to acknowledge a common tool as one of the most powerful rhetorical strategies for use in their work: humor. 

  Neglecting humor’s potential eliminates the chance of mastering a method of communication that has an unlimited usage scope because of its cultural role and human value. There exists a need for humor to become better understood in user-centered design, both in use and in evaluation. This panel will explore ways of communicating complex issues in a non-intimidating fashion. 

  Discussions would provide advocacy organizations or individuals with new and more effective methods for deeper poignant messaging. The hope in furthering awareness of humor research in design is to significantly add to the area of design for social change using strong emotional approaches. As Mark Twain said, “The secret source of humor is not joy but sorrow.”

search:
  Comedic Communication: Developing User-centered Humor Design Adam Frucci SplitsiderBaratunde Thurston IFCChelsey Delaney Carnegie Mellon UniversityLisa Cohen WitStream


name_last: Love Can Pay The Bills
name: Love Can Pay The Bills
name_index: L
website_link: http://www.evernote.com
event_category: Business
event_sub_category: Solo
search: Love Can Pay The Bills Phil Libin Evernote
original_serial: event_IAP8015
original_venue_serial: Hilton
description:
  Room: Salon AB

  Participants:
  Phil Libin (Evernote)

  Summary
  Want 1 million people to pay for your product? Get 100 million people to love it. But how do you get there? What's the secret to creating engagement and building value? What makes a successful Freemium business work? Here's a hint: don't be clever. Invest in making a product that brings joy and business success will follow. Best part, you don't need single social feature to do it. We will discuss ways to reach your business goals by focusing on a positive, long-term relationship with your users and fans.


name_last: Stephanie Agresta
name: Stephanie Agresta
name_index: S
hashtag: #sxbookstore
event_category: Bookstore Appearance
event_sub_category: Various
search: Stephanie Agresta
original_serial: event_OE00581
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D Foyer

  Stephanie Agresta will be stopping by the SX Bookstore immediately following her book reading to greet registrants and sign copies of her book, Perspectives of Social Media Marketing.


name_last: Wolf & Cub
name: Wolf & Cub
name_index: W
picture_big_url: http://img.sxsw.com/2011/bands/43284.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Wolf__and__Cub-Seven_Sevens.mp3
website_link: http://www.myspace.com/wolfandcub
event_category: Showcase
event_sub_category: Rock
search: Wolf &amp; Cub
original_serial: event_MS13467
original_venue_serial: Maggie Mae's Rooftop
description:
  It’s been over three years since Australian quartet Wolf & Cub broke cover with their debut album Vessels. The album was released around the world and the band found itself touring Japan, Europe, the UK, and the States, as well as appearing TV On The Radio, The Killers, Queens of the Stone Age, Wolfmother, and Primal Scream. 

  Once their uproarious lives settled down a bit, the guys of Wolf & Cub headed back Down Under to get started on some new material. But given the restlessness at the core of Wolf & Cub’s creativity, there was never any chance things would be done the same way a second time. New influences, new gear, and new ideas necessitate a new approach. 

  A major part of this new approach was the band’s decision to work with fellow Australian producer Chris Colonna (aka Bumblebeez), someone guaranteed to challenge the band in intense new ways. Colonna’s hip-hop cut-and-paste production style seemed an odd fit at first, and was originally shrugged off as too left of field even by the band’s standards. 

  However they were intrigued enough to make the trek out to Colonna’s studio in his hometown of Braidwood just outside of Australia’s capital city Canberra, to work on a track they had previously demo-ed. And that’s where Science & Sorcery began. What had originally concerned the band now inspired them; there was energy in Colonna’s take on their music that they could feed off the excitement in operating outside their comfort zone.

  Existing demos were built on, disassembled, reconstructed, sidelined, rediscovered, and reassembled. New material was built from the ground up. During the early stages nothing was considered stable, everything had the possibility to change, evolve, disappear and be reborn. Through this process the body of work that constitutes Science & Sorcery eventually took form.

  Science & Sorcery is a continuation in the ever-evolving sound of Wolf & Cub. Main songwriter Joel Byrne captures the whole experience when he says;

  “This album was made amidst a sea of conflict; conflict within the band, between the band and Chris, within myself, so in order to actually complete it we were all forced to address and deal with certain issues that were becoming road blocks. This album is really about trying to move forward in life and overcoming those tactics you unconsciously put in place to sabotage it. It’s about fear of change.

  Overall, it’s not an attempt by us to change “our sound” or do something completely different from previous releases, it’s more a case of us trying to alter or experiment with the process that creates the outcome. I’ll leave it up to others to decide if the sound has gone anywhere else, because I don’t know where it was before. It’s still Wolf & Cub, just another piece of the puzzle.”


  Wolf & Cub is: 

  Joel Byrne – Guitars/Vocals 
  Wade Keighran – Bass
  Marvin Hammond – Drums/Percussion/Keys
  Joel Carey – Drums

  Science And Sorcery Out Now on Last Gang Records


name_last: Elias Haslanger
name: Elias Haslanger
name_index: E
picture_big_url: http://img.sxsw.com/2011/bands/43377.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Elias_Haslanger-Kicks_Are_For_Kids.mp3
website_link: http://www.sonicbids.com/epk/epk.aspx?submission_id=4223410
event_category: Showcase
event_sub_category: Jazz
search: Elias Haslanger
original_serial: event_MS12657
original_venue_serial: Elephant Room
description:
  Born and raised in Austin, Texas, Elias Haslanger is deeply influenced by the profound and powerful heritages of John Coltrane, Wayne Shorter, Joe Henderson, and many, many other jazz greats. Growing up listening and playing music at a very young age, Elias has also studied the history of Western classical music and all forms of American music. Elias embeds the best of these traditions into the foundations of his own playing and into the heart of his own compositions.

  Elias is a dynamic, young saxophonist/composer who has played with artists Ellis Marsalis, Maynard Ferguson, Harry Connick, Jr., Martin Banks, Wynton Marsalis, The Temptations, The Four Tops, Tony Campise, Asleep at the Wheel, Mitch Watkins, James Polk, and countless others. Elias has opened for the legendary McCoy Tyner and jazz greats Kenny Garrett and Terence Blanchard.

  Elias has performed around the United States and Europe at clubs like Snug Harbor in New Orleans, Jazz Alley in Seattle, The Elephant in Austin, and The Blue Note in New York. He has also acted as a guest artist/lecturer at universities around the nation. Mentored by the legendary saxophonists Harvey Pittel and Dick Oatts, Elias began to explore the instrument's vast potential by studying saxophone at the University of Texas and then at the Manhattan School of Music. His interest in writing music culminated in a Master's Degree in Composition at Southwest Texas State University. In 1997, Elias was awarded the Jazz Instrumental Soloist College Outstanding Performance for the 20th Annual Downbeat Student Music Awards and in 1998, Elias was awarded the Mitte Scholarship from SWTSU for academic achievement. Elias taught theory, saxophone and composition at SWTSU in San Marcos for a year before moving to New York. Recently, after 4 years & 3 months in Brooklyn, Elias has returned to his roots in Austin where he pursues his dream of playing music and living a balanced life.

  Elias has recorded 4 critically acclaimed CD's; Standards, For the Moment, Kicks are For Kids, and Dream Story, all of which have been played on radio stations around the world. Elias' playing has drawn comparisons to John Coltrane, Ben Webster, and Sonny Rollins. 

  Elias' 3rd CD 'Kicks are for Kids', which features Ellis Marsalis, reached #4 on Gavin Jazz charts with 180 radio stations around the country playing it. 'For the Moment' received substantial national airplay, reaching #11 on the Gavin Jazz charts and #14 on the Jazziz Radioactive chart. Elias was voted Best Horn player at the 1997 Austin Music Awards and Best Jazz Group at the 2000 Austin Music Awards. 'Kicks are for Kids' was voted as one of the top five jazz records of the year by Rick Mitchell of the Houston Chronicle, while the Austin Chronicle's writers Jay Tractenburg and Christopher Hess voted it as the #1 and #3 best record of all Austin Artists. Downbeat magazine writer Michael Point voted 'Kicks are for Kids' as one of the top ten best CD's to come out of Austin in the 90's. Elias has been featured in many national publications including Billboard, JazzTimes, Cadence, Texas Monthly, and JazzIs.

  Elias' latest CD “Dream Story”, just released, is already receiving national radio play and drawing critical acclaim from writers, musicians and critics alike.

  'Simply put, Haslanger is a major talent who could find his way into the upper echelons of jazz with a judicious marketing push and smaller gaps between recordings.'

  -Glenn Astarita, AllAboutJazz.com


name_last: Tumblr: Technically Speaking, a Party for Developers
name: Tumblr: Technically Speaking, a Party for Developers
name_index: T
event_category: Party
event_sub_category: Various
search: Tumblr: Technically Speaking, a Party for Developers
original_serial: event_OE00321
original_venue_serial: Cedar Door
description:
  Meet the crew responsible for serving billions of requests and taming the Tumbeasts.
  Varnish, queues, APIs, and general scaling fun...  also with tacos and booze!


name_last: Tizzy Bac
name: Tizzy Bac
name_index: T
picture_big_url: http://img.sxsw.com/2011/bands/45995.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Tizzy_Bac-Iron_Bac.mp3
website_link: http://www.myspace.com/tizzybac
event_category: Showcase
event_sub_category: Rock
search: Tizzy Bac
original_serial: event_MS10987
original_venue_serial: Lamberts
description:
  Tizzy Bac is one of Taiwan's first truly indie bands to vie with the Mando-pop stars produced by the music factory of Taiwan's major record labels, and its music is already starting to spread much farther afield than the Chinese speaking world. The trio, led by the mesmerizing voice and talented fingers of female vocalist and keyboarist Chen Hui-ting, has sold out a premium 3,000 seat Taipei arena for solo performances, a feat not even every music factory idols can manage, and the band has also played top international music festivals, including Fuji Rock (Japan, 2005), Liverpool Sound City Music Festival (UK, 2009) and SXSW (US, 2010), to which it will return in 2011. Tizzy Bac was founded in 1999 while all three members were still in college, and it was a conscious decision to form a rock band around the piano. In place of electric guitars, Hsu Che-yu applied various grades of distortion to his bass, and Lin Yuan completed the outfit with an economic precision on the drums. The sound was truly eclectic, mixing alternative rock, Chen's effortless, siren-like voice, jazz flourishes, and even the occasional trip-hop beat. Even before their first album, they won top prize at Taiwan's Indie Music Awards in 2002, and the first full-length album followed a year later, Anything Can Tempt Me (2003). Comparisons were quickly made to the Ben Folds Five, but Tizzy Bac has less ragtime and boogie woogie (and also less improv), while managing to sound much more modern. Tizzy Bac's later albums moved to a slightly stronger but still highly idiosyncratic rock sound, and a 2007 EP, La Rose de Victor, experimented with a collection of French-style chanson compositions. Chen's lyrics, mostly Chinese with smatterings of English, are the stuff of clever pop, tending towards postmodern ballads of relationships gone wrong and life's trials. (And here we mean 'ballads' in the good sense ~ Billy Joel or Elton John, not Celine Dion.) Tizzy Bac's Taiwanese label continues to insist the band has a cult following, but as the fans continue to grow, cult status may not last long.

  Discography:
  Albums:
  Anything Can Tempt Me (2003)
  It's All My Fault (2006)
  Let's Talk ~ unplugged live recordings (2007)
  I'm Not Afraid of Demons if I've Seen Hell (2009)

  EPs:
  Charlie Brown and Lucy (2004)
  Summer Strokes (2005)
  La Rose de Victor (2007)
  Don't Change (2010)


name_last: Branded Entertainment: Do Brands Hurt Good Storytelling?
name: Branded Entertainment: Do Brands Hurt Good Storytelling?
name_index: B
website_link: http://www.proximity.ca
hashtag: #brandsvsstories
event_category: Branding / Marketing
event_sub_category: Panel
original_serial: event_IAP6683
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom F

  Participants:
  Jesse Albert (Consultant)
  Kristin Jones (Vuguru LLC)
  Matt Di Paola (Proximity)
  Shira Lazar (Disrupt Group)

  Summary
  Once upon a time, good content was the domain of traditional broadcast. Trouble is, broadcast models are proving incapable of adjusting to a world that now offers free distribution methods, ubiquitous production and infinite consumer choice. Bad for broadcast, but an unprecedented opportunity for makers and marketers alike. 

  This panel is for anyone who lives to tell a story. Content producers will learn how to assess brand participation in their project, navigate new funding models, and bullet proof their elevator pitch. Brands will get the goods on how to identify the next hot content property, and how to leverage it beyond boring old advertising, sponsorship and product placement.
   
  Help us kill the outdated pilot season model once and for all, and make the ideas that originate in the digital world sing even louder.

search:
  Branded Entertainment: Do Brands Hurt Good Storytelling? Jesse Albert ConsultantKristin Jones Vuguru LLCMatt Di Paola ProximityShira Lazar Disrupt Group


name_last: The 2011 Open Architecture Challenge: Revisioning Decommisioned Military Facilities
name: The 2011 Open Architecture Challenge: Revisioning Decommisioned Military Facilities
name_index: 0-9
website_link: http://www.architectureforhumanity.org/
event_category: Featured Speaker
event_sub_category: Solo
original_serial: event_IAP5939
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D

  Participants:
  Cameron Sinclair (Architecture for Humanity)

  Summary
  Every two years Architecture for Humanity changes the design world to tackle a global project.

  In 2005 we looked at health care delivery in Sub-Saharan Africa. In 2007 looked to develop digital inclusion facilities in developing nations, leading to the building of the SIDAREC community resource center in Nairobi. In 2009 we invited architects around the world to design the classroom of the future in partnership with students and teachers. Schools are currently being developed and built in Haiti, Uganda and the United States. 

  In 2011, given that the most sustainable building is already built, we will look at re-purposing decommissioned military facilities. This includes one of the most high profile facilities in the world.

  In this talk we will present this program, its' aims and objectives as well as other open source architectural programs from Architecture for Humanity.

search:
  The 2011 Open Architecture Challenge: Revisioning Decommisioned Military Facilities Cameron Sinclair Architecture for Humanity


name_last: pat JORDACHE
name: pat JORDACHE
name_index: 0-9
picture_big_url: http://img.sxsw.com/2011/bands/3136.jpg
website_link: http://www.myspace.com/mountainmanpatjordache
event_category: Showcase
event_sub_category: Avant/Experimental
search: pat JORDACHE
original_serial: event_MS11810
original_venue_serial: Club de Ville
description:
  'how about I drive', he said. pat locked the doors from the backseat and pulled his brim all the way down. massive pounding of blood in his ears were really seeds of phone exchange and a conference loop. karn took sticks and rattled the cages of every central office in the upper western plane, trying to find the source of the disruption. pulling fuses and cracking the whip to his own desire, a veritable child of bugs potter and kevin mitnick. winROR culled the fat and quelled the beast, crying into a gsm phone with passion and vigour about integrity and sympathy. he then used the phone as a slide and slid out of sight, conjuring gulls from the tall grass to inspect the damage.


name_last: Method Tweeting for Non Profits (and Other Players)
name: Method Tweeting for Non Profits (and Other Players)
name_index: M
picture_big_url: http://img.sxsw.com/2011/events/MethodTweetingForNonProfits.jpg
website_link: http://www.beaconfire.com
hashtag: #methodtweet
event_category: Greater Good
event_sub_category: Panel
original_serial: event_IAP5947
original_venue_serial: Austin Convention Center
description:
  Room: Room 9ABC

  Participants:
  Carie Lewis (The Humane Society of the United States)
  Dan Michel (Feeding America)
  Eve Simon (Beaconfire Consulting)
  Geoff Livingston (Zoetica)
  Jennifer Windrum (WTF? (Where's the Funding) for Lung Cancer)

  Summary
  When organizations use Twitter to promote themselves, it's largely about playing a role. The person tweeting is tasked to be on message as the voice of the organization while creating a unique and engaging personality to draw an audience in. At the theater, we gladly accept this fake-me-out, but in social media where do we draw the line between being the playwright and playing a character?

  Imagine, if you will, that Shakespeare was on Twitter. Would he tweet as his organizational-self, or as one of the many 'voices' he created? Would the context of his 140 characters be different depending on 'who' says it, even if the source is literally the same? And how could his underlying message consistently reflect the goals for tweeting in the first place? Welcome to the murky world of defining organizational identity with social media.

  During this (overly) dramatic session, we will pick the brains of people who live this challenge daily in the non-profit sector, and learn what the Bard's immortal words can teach us all about brand, messaging and creating a compelling voice on Twitter.

  Be not afraid of greatness - don't miss this panel! Quill optional.

search:
  Method Tweeting for Non Profits (and Other Players) Carie Lewis The Humane Society of the United StatesDan Michel Feeding AmericaEve Simon Beaconfire ConsultingGeoff Livingston ZoeticaJennifer Windrum WTF? (Where's the Funding) for Lung Cancer


name_last: SocialToaster Party
name: SocialToaster Party
name_index: S
event_category: Party
event_sub_category: Various
search: SocialToaster Party
original_serial: event_OE00320
original_venue_serial: Copa
description:
  Calling all business owners, bloggers, marketers, developers, designers, and anybody interested in leveraging social media to promote something!  Meet SocialToaster!


name_last: The Lean Startup: Steve Blank on NextGen Entrepreneurs
name: The Lean Startup: Steve Blank on NextGen Entrepreneurs
name_index: L
event_category: OTHER
event_sub_category: Solo
original_serial: event_IAP000457
original_venue_serial: AT&amp;T Conference Center
description:
  Room: Room 204

  Participants:
  Andres Glusman (Meetup)
  Hiten Shah (KISSmetrics)
  Steve Blank (kandsranch.com)

  Summary
  Steve Blank is one of the world’s leading experts on entrepreneurship – nab a seat if you’re lucky and get the inside track on what it takes to be a NextGen Entrepreneur, how company-building is changing, and how you need to up your competitive edge. This session is sponsored by 500 Start Ups.

search:
  The Lean Startup: Steve Blank on NextGen Entrepreneurs Andres Glusman MeetupHiten Shah KISSmetricsSteve Blank kandsranch.com


name_last: E-Race: Avatars, Anonymity And The Virtualization Of Identity
name: E-Race: Avatars, Anonymity And The Virtualization Of Identity
name_index: E
website_link: http://www.sfgate.com/columns/asianpop/archive/
event_category: Social Graph
event_sub_category: Panel
original_serial: event_IAP7430
original_venue_serial: Hyatt
description:
  Room: Hill Country AB

  Participants:
  Jeff Yang (San Francisco Chronicle/Iconoculture)
  Lisa Nakamura (University of Illinois)
  W James Au (New World Notes)

  Summary
  Back in 2003, photographer Robbie Cooper photographed dozens of portraits of online gameplayers alongside their avatars for a book called ALTER EGO. The book is an incredible illustration of the ways that digital platforms have transformed fixed physical characteristics into a virtual wardrobe that can be donned or dismissed with a few clicks of a button. 

  This phenomenon might be trivial if online identity were all 'just a game'—but the truth is, the line between online and offline identity has increasingly blurred. Writing about a study he conducted exploring gender identity among MMO participants, researcher Lukas Blinka wrote in the journal Cyberpsychology in 2008 that “the data...shows that younger players tend to identify with — i.e. not to distinguish from — their avatars, and the younger the respondents were, the stronger the phenomenon.' 

  What are the implications for traditional aspects of identity in a context where they can be so freely and fluidly altered? What does the ability to hide or disguise identity mean in particular for the experience of race — and racism — online? This panel will debate whether digital platforms can enhance racial engagement and understanding, or simply encourage conscienceless and consequence-free acts of hatred and abuse — and explore how online identity is forcing us to confront new ways of thinking about race, ethnicity and gender.

search:
  E-Race: Avatars, Anonymity And The Virtualization Of Identity Jeff Yang San Francisco Chronicle/IconocultureLisa Nakamura University of IllinoisW James Au New World Notes


name_last: King of Spain
name: King of Spain
name_index: K
picture_big_url: http://img.sxsw.com/2011/bands/3440.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/King_of_Spain-Green_Eyes.mp3
website_link: http://www.myspace.com/musicofkingofspain
event_category: Showcase
event_sub_category: Rock
search: King of Spain
original_serial: event_MS13141
original_venue_serial: The Ghost Room
description:
  Hailing from Tampa, FL King of Spain is the ambient-pop creation of Vocalist and multi-instrumentalist Matt Slate and bassist Daniel Wainright. Their Brian Wilson-esque vocal harmonies, airy mix of electronic and acoustic rhythms, and spacious guitar sounds blend together to create sound that is truly unique and beautiful.

  With one Full-Length (Entropy), and an EP (PEEK) to their name, released on New Granada Records, the duo are currently working on tracks for a second album, and an upcoming cassette / MP3 single release. 

  'Entropy is an artful collection of intricately crafted electro-folk songs, built with pulsating guitars, strange ambient sounds and looped vocal parts that showcase Slate's distinctively raspy voice. It's a refreshingly rich and unpredictable mix drenched in reverb and spacious effects.' - NPR 

  'King of Spain creates intricate songs, full of sincere emotion, released by adding pastoral guitar notes and repeating melodies at just the right moments. It took Matt Slate 5 years to get back to writing songs again and while the wait was worth it his music is too good to be kept away for that long again.' - Delusions of Adequacy 

  Entropy instantly launches you into a dreamscape of airy spacious melodies and effects. Tantalizing pop hooks are marred by nothing, not even the small recording budget, and find a special place wrapped tightly inside of emotional verses and words with a slight nod to ambient pop ala Brian Eno. Simply stunning.' - Smother.net 

  ___________________________________________

  NEW GRANADA RECORDS
  www.newgranada.com


name_last: CLE 4: Cross-Platform Licensing: The New Media Music Deals
name: CLE 4: Cross-Platform Licensing: The New Media Music Deals
name_index: C
hashtag: cle4
event_category: Panel
event_sub_category: Legal
original_serial: event_MP990189
original_venue_serial: Austin Convention Center
description:
  Room: Room 9ABC

  Participants:
  David Weinberg (N/A)
  Henry Root (Lapidus Root Frankin & Sacharow LLP)
  Karen Hope (RCA/Jive Music Group)

  Summary
  Entertainment commerce is more than ever about content licensing across multi-media platforms and products, including games, toys, and audio-visual applications. Various licenses will be explained and compared.

search:
  CLE 4: Cross-Platform Licensing: The New Media Music Deals David Weinberg N/AHenry Root Lapidus Root Frankin &amp; Sacharow LLPKaren Hope RCA/Jive Music Group


name_last: New Worlds: Creating Online Sci-fi and Fantasy Experiences
name: New Worlds: Creating Online Sci-fi and Fantasy Experiences
name_index: N
event_category: Design / Development
event_sub_category: Panel
original_serial: event_IAP000266
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom A

  Participants:
  Chris Preksta (Mercury Men Pictures LLC)
  Craig Engler (Syfy/NBC Universal)
  Felicia Day (Knights of Good Productions)
  George Ruiz (International Creative Managment)
  Ryan Copple (Riese Productions Ltd)

  Summary
  Join us for a conversation with SyFy.com’s Craig Engler and the leading creators of sci-fi and fantasy web series: Ryan Copple (Riese: Kingdom Falling), Chris Preksta (The Mercury Men) and Felicia Day (The Guild, Dragon Age: Redemption).  The development and creation of narratives, plots and most importantly, memorable characters will be discussed as well as a few sneak peeks at a their new projects. Session co-produced by NATPE.

search:
  New Worlds: Creating Online Sci-fi and Fantasy Experiences Chris Preksta Mercury Men Pictures LLCCraig Engler Syfy/NBC UniversalFelicia Day Knights of Good ProductionsGeorge Ruiz International Creative ManagmentRyan Copple Riese Productions Ltd


name_last: Scott H. Biram
name: Scott H. Biram
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/1615.jpg
website_link: http://www.scottbiram.com
event_category: Showcase
event_sub_category: Punk
search: Scott H. Biram
original_serial: event_MS12792
original_venue_serial: Continental Club
description:
  Rock ‘n’ Roll ain’t pretty and neither is Scott H. Biram. The self proclaimed ‘Dirty Old One Man Band’ successfully, and sometimes violently, lashes together blues, hillbilly and country precariously to raucous punk and godless metal.

  Biram ain’t no candy-ass singer/songwriter either, sweetly strumming songs about girls with big eyes and dusty highways. HELL NO!!! His singing, yodeling, growling, leering and brash preachin’ and hollerin’ is accompanied by sloppy riffs and licks from his 1959 Gibson guitar and pounding backbeat brought forth by his amplified left foot. The remainder of this one-man band consists of an unwieldy combination of beat-up amplifiers and old microphones strung together by a tangled mess of guitar cables.

  Years of non-stop touring have honed his assault to a fine edge; his wide-eyed throw downs in the First Church of Ultimate Fanaticism routinely lead giddy followers to a fiery baptism.

  Scott H. Biram won’t die. On May 11th, 2003, one month after being hit head-on by an 18-wheeler at 75 MPH, he took the stage at The Continental Club in Austin, TX in a wheel chair – I.V. still dangling from his arm. With 2 broken legs, a broken foot, a broken arm and 1 foot less of his lower intestine, Biram unleashed his trademark musical wrath.

  When Scott H. Biram took the stage at his 2004 SXSW festival showcase right after Kris Kristofferson he was quoted as growling “They said that was a hard act to follow….I’m a hard act to follow motherfuckers!!” The stunned crowd looked on.


name_last: FIXED (JDH & Dave P)
name: FIXED (JDH & Dave P)
name_index: F
picture_big_url: http://img.sxsw.com/2011/bands/4535.jpg
website_link: http://www.bondmusicgroup.com/roster/jdh-dave-p
event_category: Showcase
event_sub_category: Electronic
search: FIXED (JDH &amp; Dave P)
original_serial: event_MS15200
original_venue_serial: Malaia Upstairs
description:
  Rumors of NYC nightlife's demise have been greatly exaggerated. While the ever-pervasive rumors of no dancing allowed and draconian cabaret laws continue to reverberate around the world's cities, the state of underground dance music in the big apple is indeed much stronger. This is thanks, in no small part, to the efforts of Dave Pianka and Josh Houtkin (DJing as Dave P and JDH, respectively). The two have been responsible for bringing over some of the most credible DJs and live bands and giving them a proper venue and environment in which to play. In addition, they have honed their DJ and production skills over the years, and are increasingly breaking new records and sounds with their back-to-back sets.


name_last: The People's Temple
name: The People's Temple
name_index: P
picture_big_url: http://img.sxsw.com/2011/bands/42092.jpg
website_link: http://www.myspace.com/thepeoplestemple10
event_category: Showcase
event_sub_category: Rock
search: The People's Temple
original_serial: event_MS11500
original_venue_serial: BD Riley's
description:
  The People's Temple was formed in 2007 by two sets of brothers: Alex Szegedy (guitar/vocals) and George Szegedy (drums) and Spencer Young (bass/vocals) and William Young (guitar/vocals).

  The Lansing, Michigan band met while growing up in Perry - a small town 20 minutes outside of Lansing. While still in high school the brothers became influenced by '60s psych, folk, and shoegaze, which shows in the band's reverberated sound.

  The band started playing gigs in the Lansing area in 2008 and have since developed a reputation of performing wild stage shows, with ample guitar feedback. 

  The band has 7-inch EPs on Certified PR Records, Milk-n-Herpes Records and HoZac Records. Their debut LP, 'Sons of Stone' is scheduled for release in April 2011 on HoZac Records.


name_last: Kendel Carson and Chip Taylor
name: Kendel Carson and Chip Taylor
name_index: K
picture_big_url: http://img.sxsw.com/2011/bands/3864.jpg
website_link: http://www.kendelcarson.com
event_category: Showcase
event_sub_category: Alt Country
search: Kendel Carson and Chip Taylor
original_serial: event_MS13687
original_venue_serial: Paradise
description:
  ((By Jerry Shriver, USA TODAY))

  NEW YORK — A fresh-faced lass from the Canadian prairie takes the stage in a tiny club, fiddle in hand, pink headband holding back her blond tresses, guitarist at her side. Black tennis shoes tap the beat. This could be cute.

  Then Kendel Carson opens her lips and out slinks the opening line on her new Alright Dynamite album: 'Oh, baby, lie down, next to me, next to me.' Her blue-green eyes smolder, her voice aches and intoxicates, and the farm gal becomes a worldly temptress. When she gets to 'I am naked and cold ... ,' cute becomes completely inadequate.

  At 26, this emerging country/folk artist is at that delicious point in her career when her image still is coalescing and the rough facets await their polish. She is definitely a child of the country who fiddles like a demon and likes 'trucks — big trucks,' as she sang on the rowdy breakout track I Like Trucks from her 2007 debut album, Rearview Mirror Tears.

  But in the new Belt Buckle video, she mimics the tongue-in-cheek downtown-cool look of Robert Palmer's Addicted to Love video. In a clip for Cowboy Boots, she appears as a jaded jet-setter. And elsewhere on the album she sings of fueling 'the erotic dreams of aristocratic men' (Lady K) — and of skinny-dipping with an outlaw (Jesse James).

  'There are all of those elements inside me,' the Calgary native says as she relaxes before her show, where she'll perform with guitarist/mentor Chip Taylor. 'I feel pretty lucky because I've experienced a lot of different cultures and different places. But I'm happiest when I can come to New York and rock out and hang out in the city, and then, say, fly back to Canada and visit my sister on her farm. I am very much both of those people.'

  Although her albums get airtime on Americana-format radio stations —Alright Dynamite entered the Americana airplay chart at No. 39 and hit No. 4 for over six weeks — Carson resists being typecast musically, and always has. She began taking classical violin lessons at 3½ and later performed with the Victoria Symphony. But at 6 she was smitten by her brother Tyler's fiddle playing and began exploring the musical realms of country, Celtic and Appalachia.

  'I have very distinct memories of having a little time to kill, and instead of watching TV, I'd pick up my fiddle and play,' she says. 'It seems like such second nature.'

  By her midteens, she was performing with fiddle orchestras and folk groups. She met Taylor, 69, on the folk festival circuit four years ago. The songwriter is best known for the '60s pop hits Wild Thing and Angel of the Morning (and as the brother of actor Jon Voight and the uncle of Angelina Jolie).

  Carson asked Taylor for career advice, which led to an invitation to visit New York to write songs and cut demos. The session spawned her first album, and its positive reception led to Alright Dynamite. Carson wrote four tunes with Taylor, who wrote the bulk of the remainder and produced and plays on the album.

  'She's fearless,' Taylor says. 'I never saw anybody get it so quick. I always tell her, 'Just sing it like you believe it, and other people will get it.' '

  ****
  KENDEL CARSON will be performing at 2011 SXSW with critically acclaimed singer/songwriter CHIP TAYLOR and legendary guitar player JOHN PLATANIA (Van Morrison).


name_last: Takka Takka
name: Takka Takka
name_index: T
website_link: http://www.myspace.com/takkatakka
event_category: Showcase
event_sub_category: Rock
search: Takka Takka
original_serial: event_MS12597
original_venue_serial: 512
description:
  Takka Takka, a Brooklyn band, gets the guitar-picking patterns on its album Migration (Ernest Jenning) from all over: Minimalism and math-rock, Africa and Indonesia, funk and folk and psychedelia, often over beats that sound like rock anthems burnished smooth by the notes pelting above. The band members sing as if to themselves, murmuring glimpses of catastrophe 'You walk around while the city's on fire too. Fight on.' and transcendence: 'Talk without making a sound. You and universe.' Despite some earthbound moments most of the music is rock as meditation, with orderly repetition trying to keep the deepest fears at bay. -- JON PARELES, NY Times


name_last: Ted Leo and The Pharmacists, 'The Mighty Sparrow'
name: Ted Leo and The Pharmacists, 'The Mighty Sparrow'
name_index: T
picture_big_url: http://img.sxsw.com/2011/films/F23122.jpg
website_link: http://www.jackferry.com
event_category: Screening
event_sub_category: Music Video
search: Ted Leo and The Pharmacists, &quot;The Mighty Sparrow&quot; Jack Ferry
original_serial: event_FS12054
original_venue_serial: Alamo Ritz 2
description:
  Director: Jack Ferry
  USA | 3 minutes


  Starring:
  Ted Leo, James Canty, Chris Wilson, Marty Key


  The Official Music Video for 'The Mighty Sparrow' by Ted Leo and The Pharmacists, from the album The Brutalist Bricks, on Matador Records.


name_last: A Lost and Found Box of Human Sensation
name: A Lost and Found Box of Human Sensation
name_index: L
picture_big_url: http://img.sxsw.com/2011/films/F22095.jpg
website_link: http://www.lostbox.de
youtube_link: http://www.youtube.com/watch?v=LIsRc6htrWs
event_category: Screening
event_sub_category: Animated Short
search: A Lost and Found Box of Human Sensation Martin Wallner, Stefan Leuchtenberg
original_serial: event_FS11979
original_venue_serial: Alamo Lamar A
description:
  Director: Martin Wallner, Stefan Leuchtenberg
  GERMANY | 15 minutes
  Dancing Squirrel


  Starring:
  Joseph Fiennes, Ian McKellen, Richard McCowen


  A young man's father dies because of pancreatic cancer and the boy has to cope with the loss. The film begins with the funeral and shows how feelings change throughout the years. It ends with the question: Is there a due date for grief...?
  All in all »A Lost and Found Box of Human Sensation« is a film about the time consuming process of overcoming grief, with all its ups, downs, setbacks and silver linings.


name_last: TRUTHLiVE
name: TRUTHLiVE
name_index: T
picture_big_url: http://img.sxsw.com/2011/bands/1850.jpg
website_link: http://imculture.com
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: TRUTHLiVE
original_serial: event_MS13600
original_venue_serial: Scoot Inn
description:
  Faith is something that MC, producer and Interdependent Media (iM) owner Evan “TRUTHLiVE” Phillips understands. The name “TRUTHLiVE” came from a traumatic teen experience that saw Phillips undergo three heart surgeries to control his rare condition of supraventricular tachycardia. Amidst a lot of doubt on his life, the artist and entrepreneur says he had an epiphany on how to devote his time on earth. “Live truth. Truth life,” he says were the exact words of the awakening. Thus, TRUTHLiVE. Often misleading to new listeners, he corrects “I’m not proclaiming myself as the truth, end-all be-all, it’s more of a reminder to myself as how to conduct my life, and my career.” The MC best summates, “My music is my truth and my life.” That meaningful music arrives in the form of Patience, TRUTHLiVE’s debut release, coming in the spring of this year. 
  TRUTHLiVE’s career began as what he deems a “bedroom DJ and garage MC” for over a decade. Developing through the battle circuit, TRUTHLiVE surprised his peers as the DJ snuck behind a microphone and made his writing and rapping abilities known to the public. Besides just school friends, TRUTHLiVE joined Shaya and Eyezon (both iM artists today) in selling homemade CDs hand-to-hand in Southern California. “That’s what made me drop out of college, that’s what made me go for my dream,” says the artist today of his ventures in being a professional musician at the grassroots level.
  In the years since, the emcee revisited his youth as a DJ and developed a sense for production. Having moved back to the northern part of the state, TRUTHLiVE performed frequently, sharing stages with Common, Murs and Hieroglyphics. Now a complete artist, after years of dedicated fine-tuning,  “The whole thing has been a growing process to get it to the point where it was something that was totally me, still raw, but more mature and polished,” he says of his arrival Patience. “We hold the late ‘90s underground hip-hop era in such high regard, that we never really left that era. We’re still living that golden era of independent hip-hop. My own path has just taken so long to get to this path that I’m on now. That’s us paying dues, and I’m still paying dues,” says TRUTHLiVE about his direction and inspiration, as well his respect for the culture. 
  With nearly 100 songs completed for the album, the work also lends itself for listeners to track that process with a promotional EP to set-up for the album. It is through this free, digitally-available release that TRUTHLiVE will showcase his production skills. This also allows fans to process the emcee’s unique approach while he locks in a date among his roster of artists. 
  	As longtime fans and new followers get acquainted through the EP, The Unlearning features production from respected names including The Are (K-Otix, EMC), Tha Bizness (50 Cent, Lil Wayne), Vitamin D (Redman, Lifesavas) and J-Zone (Biz Markie, Cage, Incredibad). “They’re better at it than I am,” admits TRUTHLiVE, “and my emceeing is stronger my production, and I don’t really have time to hone that craft when I’m doing all this other stuff.” There is much to be done for TRUTHLiVE and iM, but with a unique mission and perspective, both entities breathe truth and life to where it’s so sorely lacking. 
  	For his retail release Patience he says “It was more of a natural evolution, it wasn’t necessarily a concept record that I set out to do.” The title Patience is simple taken from the length of time it took to complete the project. With the album entirely produced by Jake One he feels fortunate to work with the producer of his caliber.


