# event_type

name_last: Balmorhea
name: Balmorhea
name_index: B
picture_big_url: http://img.sxsw.com/2011/bands/2049.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Balmorhea-Clamor.mp3
website_link: http://balmorheamusic.com
event_category: Showcase
event_sub_category: Avant/Experimental
search: Balmorhea
original_serial: event_MS11879
original_venue_serial: Lamberts
description:
  Balmorhea (pronounced Bal-moor-ay) is a minimalist instrumental ensemble from Austin, Texas that was formed in 2006 by Rob Lowe and Michael Muller. Balmorhea were influenced by Ludovico Einaudi, The Six Parts Seven, Claude Debussy, Ludwig van Beethoven, Rachel's, Gillian Welch, Max Richter, Arvo Pärt and John Cage.  The band self-released their first album, self-titled Balmorhea, in April 2007, and their second album Rivers Arms in February 2008, and released a limited EP in the fall of 2008. The group released their 3rd full-length album, All is Wild, All is Silent on Western Vinyl. Their 4th full-length album, Constellations, was released in February 2010 on Western Vinyl. Balmorhea has toured the US five times, including a tour with Japanese Post-rock pioneers Mono, and will begin their fourth European tour in Fall 2010. They will also be playing the Austin City Limits Festival in October 2010.


name_last: Suplecs
name: Suplecs
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/1594.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Suplecs-Stand_Alone.mp3
website_link: http://www.smallstone.com/artistinfo.php?artist=60&amp;s=Suplecs
event_category: Showcase
event_sub_category: Rock
search: Suplecs
original_serial: event_MS11589
original_venue_serial: Barbarella
description:
  As all real New Orleans chef's know, the secret to Creole cooking lies in the recipe. The same can be said of New Orleans Rock and Roll. It's all about the ratio's and proportions, the painstaking methods and of course the down home ingredients. Take one part Metal, two parts Heavy Rock, a dash of Cayenne and then slow cook it all in the sights and sounds of New Orleans. Do it right and maybe, just maybe, you get something like Suplecs.

  Formed in the Big Easy back in 1996, Suplecs has been grinding out heavy on the heavy Rawk New Orleans style for crowds of all shapes and sizes. Born and bred in the Cresent City Danny Nick and Durel Yates had been fixtures on the local scene for years before hooking up with Andrew Preen to complete the line up which proved to be a magical combination.  The blend of the New Orleans sounds with their own unique style of  metal caught the attention of renowned artist, Frank Kozik, whose Man's Ruin Records released both the debut album ('Wrestlin' with My Lady Friend') as well as 2001's 'Sad Songs... Better Days' before imploding. Undeterred by the loss of their label Durel and Co. released a third album 'Powtin' on the Outside, Pawty on the Inside' with Nocturnal Records.  All seemed well again until nature intervened. Hurricane Katrina damn near wiped the band off the map but it seems that it'll take more than catastrophic property loss to deter the men of Suplecs.

  It took five long years to climb out of the hole that hurricane left but it left a stronger band in it's wake. No longer the simple good old boys that like to make a stellar racket the men of Suplecs finally have recorded an album befit their pedigree.   The resulting 'Mad Oak Redoux' is a mature work from a band that's learned when to pull it's punches. Ten tracks of steady-as-she-goes rock that can swing and groove just as much as it can blow a house down. Look for a tour in Spring 2011 with Dixie Witch. Like etouffee, beignets and Po boy's, Suplecs is one New Orleans delicacy that simply must be experienced to be fuller appreciated.


name_last: Can P2P Save Filmmaking?
name: Can P2P Save Filmmaking?
name_index: C
website_link: http://www.vodo.net
event_category: Panel
event_sub_category: Distribution
original_serial: event_FP6701
original_venue_serial: Austin Convention Center
description:
  Room: Room 15

  Moderator:
  Michael Masnick (Floor64 Inc)

  Participants:
  Jamie King (VODO)
  Ray Privett (Cinema Purgatorio/RCP Media)
  Shahi Ghanem (BitTorrent Inc)

  Summary
  There is a lot of talk about what the Internet (and P2P in particular) means for the future of filmmaking. A story that often goes untold is the empowerment provided by the Internet to indie filmmakers. According to Ted Hope, producer of 21 Grams and Adventureland, just four percent of the independent ﬁlms made in the U.S. annually get traditional distribution.
   
  The Internet has created opportunities for filmmakers who are interested in making quality entertainment for large audiences outside the traditional media business model. At a time when the Internet has essentially driven media distribution costs to zero, distributed networks like BitTorrent provide an effective and flexible way for filmmakers to distribute their content. Moreover, it allows filmmakers to tap into online communities and reach millions of people who might otherwise be inaccessible. These communities are powerful and provide intrinsic value for an indie filmmaker trying to build a fan base.
   
  Increasingly we are witnessing creative new approaches where making money from rich media will not rely so heavily on holding media under lock and key. Filmmakers are developing business models that address the digital native generation with a coherent and authentic proposition that takes advantage of all the strengths of the Internet.

  There is a lot of talk about what the Internet (and P2P in particular) means for the future of filmmaking. A story that often goes untold is the empowerment provided by the Internet to indie filmmakers. According to Ted Hope, producer of 21 Grams and Adventureland, just four percent of the independent ﬁlms made in the U.S. annually get traditional distribution.
   
  The Internet has created opportunities for filmmakers who are interested in making quality entertainment for large audiences outside the traditional media business model. At a time when the Internet has essentially driven media distribution costs to zero, distributed networks like BitTorrent provide an effective and flexible way for filmmakers to distribute their content. Moreover, it allows filmmakers to tap into online communities and reach millions of people who might otherwise be inaccessible. These communities are powerful and provide intrinsic value for an indie filmmaker trying to build a fan base.
   
  Increasingly we are witnessing creative new approaches where making money from rich media will not rely so heavily on holding media under lock and key. Filmmakers are developing business models that address the digital native generation with a coherent and authentic proposition that takes advantage of all the strengths of the Internet.

search:
  Can P2P Save Filmmaking? Jamie King VODORay Privett Cinema Purgatorio/RCP MediaShahi Ghanem BitTorrent IncMichael Masnick Floor64 Inc


name_last: Songwriters Explain Everything
name: Songwriters Explain Everything
name_index: S
hashtag: songwriters
event_category: Panel
event_sub_category: Other
original_serial: event_MP990159
original_venue_serial: Austin Convention Center
description:
  Room: Room 17AB

  Moderator:
  Jody Williams (BMI)

  Participants:
  Hayes Carll (N/A)
  Hazel Dickens (Hazel Dickens)
  Ron Sexsmith (N/A)

  Summary
  A memorable melody, verses and choruses that work well together, the ever-elusive bridge - the components of a great song are easily described, yet mysterious to the core. Our annual panel of songwriters focus on the creative end of their jobs, illustrating their stories with performances. This panel is presented with BMI.

search:
  Songwriters Explain Everything Hayes Carll N/AHazel Dickens Hazel DickensRon Sexsmith N/AJody Williams BMI


name_last: The SXSW Green Zone Powered by Nokia
name: The SXSW Green Zone Powered by Nokia
name_index: S
picture_big_url: http://img.sxsw.com/2011/events/greenzone_nokia.jpg
event_category: OTHER
event_sub_category: Various
search: The SXSW Green Zone Powered by Nokia
original_serial: event_OE00597
original_venue_serial: Green Zone
description:
  At 7th and Red River, the Green Zone features a water re-filling station, a solar pump, and a recycling transfer center. Come charge your phone, refill your water bottle and learn all things green at The SXSW Green Zone.


name_last: The Civil Wars
name: The Civil Wars
name_index: C
picture_big_url: http://img.sxsw.com/2011/bands/1837.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/The_Civil_Wars-Barton_Hollow.mp3
website_link: http://thecivilwars.com
youtube_link: http://www.youtube.com/watch?v=JrOUwbsy12E
event_category: Showcase
event_sub_category: Folk
search: The Civil Wars
original_serial: event_MS13487
original_venue_serial: Victorian Room at The Driskill
description:
  THE CIVIL WARS
  Barton Hollow
  by Chris Willman

  In some ways, music doesn’t get much more modest or minimalist than it is in the hands of The Civil Wars, a duo comprised of California-to-Nashville transplant Joy Williams and her Alabaman partner, John Paul White. They travel without a backup band, and on their first full-length album, Barton Hollow, the bare-bones live arrangements that fans hear on the road are fleshed out with just the barest of acoustic accoutrements. Each song is an intimate conversation, and no third wheels or dinner-party chatter are going to interrupt that gorgeous, haunting hush.

  On the other hand, there’s been something distinctly loud about the duo’s introduction to the world, even prior to the album’s release. Their signature song “Poison & Wine” was heard on Grey’s Anatomy—in the foreground, in its entirety, over a key climactic montage, prompting hundreds of thousands of viewers to Google the mystery music. And they got a wholly unsolicited endorsement when America’s biggest pop star gave The Civil Wars a seal of approval. After first tweeting her love for the duo, fellow Nashvillian Taylor Swift included “Poison & Wine” as a selection in her official iTunes playlist, saying, “I think this is my favorite duet. It’s exquisite.”

  Swift took the words right out of the folk-country-Americana world’s mouth. If it looks like The Civil Wars’ appeal might cast a net that extends well beyond the typical audience for acoustically based music, that may be due to the inherent sensibilities Williams and White bring to their collaboration, which are quite disparate, if not necessarily warring. Both were gigging and recording on their own prior to teaming up a year and a half ago, neither solo career quite suggesting what their conjoined sound would turn out to be. “I do naturally bend pop,” says Williams, who adds that she “grew up on Billie Holliday and The Beach Boys.” White, meanwhile, was raised on Kristofferson, Cash, and Townes Van Zandt by his retro-country-favoring dad. “Somehow we’re pulling from each other what we crave and what our strengths are,” he says.

  If the music ultimately leans more toward White’s native South than Williams’ northern Cali roots, he says, “I think Joy’s got some hillbillies in her ancestry or something like that. There’s a song on our record called ‘My Father’s Father’ that we wrote on the day of the inauguration down in Muscle Shoals, not long after we got together. I started playing the guitar figure and she starting singing this amazing Appalachian kind of melody, and I’m like, ‘Don’t even pretend that you’re the pop girl and you come out with shit like that!’ I don’t know where this stuff is coming from, but she’s drawing it from somewhere, and it’s amazing.”

  “Poison & Wine” isn’t just The Civil Wars’ breakout song. It’s also a thematic declaration of intent for this utterly complementary odd couple, encapsulating everything suggested in the duo’s name when it comes to exploring the conflicts that arise as part of couplehood. Speaking of which: They aren’t, that—a couple, that is. But they’re far from insulted if you mistake them for An Item in the storied tradition of the Swell Season, Richard and Linda Thompson, or other famous duos whose on-again, off-again relationships offstage complicated their stage relations.

  “A lot of people think that we’re married, and I think that’s actually quite flattering, to be honest,” says White. “Because we don’t want people to think that we’re up here acting and feigning the emotions that we write and sing about and show on stage. But one of the things that really make this special in our eyes is that if she and I were in a relationship together, it'd be a totally different act. We would write totally different songs. I don’t think we would be able to go on stage every night and sing ‘I don’t love you.’ I don’t think a healthy relationship could withstand that every single night. There’s areas we can delve into that wouldn’t make sense for somebody that’s till-death-do-us-part. I think there’s also a tension there that wouldn’t be there if it was something that was just rote, something that was an everyday relationship. We try to use that to our advantage.”

  “Poison & Wine” fits the paradigm of subject matter too true to be spoken, as opposed to sung. “That song probably does sum us up—The Civil Wars, the name of the band—as well as any song that we’ve written,” White says. It’s the one song on the album written with an outside collaborator, their friend Chris Lindsey. “We’re all married, and we were all talking about the good, the bad and the ugly, and just felt like: What would you say to someone if you were actually brutally honest—the things that you could never say because it would turn them away or let the cat out of the bag or reveal yourself to be weaker? What would you actually say if you had this invisible curtain around you and could just scream it in somebody’s face and they’d actually never hear it? We were all being very painfully honest, because we’re all very comfortable around each other and know that things like that never leave the room, except in a song. I’m pretty proud of that song, to be honest.”

  When “Poison & Wine” was heard in its entirety on Grey’s Anatomy—versus in the background, for a few seconds, as Williams and White had expected—they knew that if the show’s audience liked what they heard, it would put their search skills to the test. The title only pops up in a verse, not the chorus, so it involved some ingenuity or intuition to track the tune down. Fortunately, viewers proved up to the test of finding, and choosing, their “Poison.” At last count, the song’s official YouTube video had been viewed 400,000 times.

  White and Williams met in 2008 on what he describes as a “blind date, getting stuck in a room together, not knowing anything about each other.” This was a strictly professional blind date. As Williams recalls, “I got a call for what’s called a writing camp, where several writers were called together to work on trying to write several radio singles for a particular country band. Though I live in Nashville, I worked mostly in L.A. and came more out of the pop world, so I was like, why did they call me? John Paul definitely wasn’t bringing a Music Row sensibility in when he was coming into the write, either, but neither of us knew that about each other. In that room, it was almost 20 writers, basically drawing straws and getting to know each other a little bit. And when he started singing, I somehow knew where he was heading musically and could follow him, without ever having met him before. And that had never happened to me.”

  “I’ve done lots of co-writes and collaborative situations, but I’d never felt that weird spark,” agrees White—“that weird familiarity like we’d been in a family band or something most of our lives. The beautiful part of it was that neither one of us would let on, so we both played it cool for a while, saying ‘That went well, we should write another,” and so on. I worked up enough nerve to—so to speak—ask her out. But there was a lot of scuffing my heel on the floor and ‘I don’t know what you’re doing for a while, but I’ve got this guitar, and you sing pretty good, but you probably don’t want to. You’re so much better than I am. Never mind. I’m just gonna go.’ Luckily she felt the same way.”

  Months later, they did their first show as The Civil Wars at the French Quarter Café in Nashville—where their future producer, Charlie Peacock, was in attendance and definitely taking notice. Their second show was at a club called Eddie’s Attic in Decatur, Georgia, and it was attended by roughly 100,000 fans. At least, that’s how many people have downloaded Live at Eddie’s Attic, a free digital album, from their website.

  The set included eight originals plus a cover of Leonard Cohen’s “Dance Me to the End of Love.” “We didn’t even rehearse that much for that show, and we were flying by the seat of our pants,” recalls White. “But the sound guy at Eddie’s is legendary for doing really great board takes, and we listened to the tape on the way home and were pretty amazed at the quality of the recording. So we thought, ‘What the hell, let’s see what other people think about it.’ The beauty of putting that thing out as early as we did is, we could always fall back on: ‘Well, it was our second show’,” he laughs.

  “Looking back, John Paul and I can’t believe we put out our second show ever,” Williams says. “Hopefully you can hear the growth from then to now. But I’m really glad that we did. To get emails now like ‘A buddy of mine in South Africa just sent me Live at Eddie’s Attic,’ or somebody coming up to us and saying ‘Yeah, my friend in New Zealand was the one that told me about you guys’—in Alabama, where we were doing a relatively local show—that really took us by surprise, the way it started a conversation nationally and internationally.”

  The Live at Eddie’s Attic release also had some other happy, unintended consequences. Williams feels that the loose chatter between songs helped establish that, as personalities, the two of them aren’t always (or even usually) as somber as their breakout song might suggest. More importantly, it established them as a fully functional duo that might be harmed more than helped by the addition of a slew of hired hands.

  When it comes to keeping “the band” to an un-band-like two people, “there’s probably 10 different reasons for that,” explains White. “Some of it is logistics. It’s so much easier for two people to get into a car. But it just felt like releasing that record with just the two of us also put that stripped down, more organic, more raw kind of sound in people’s minds. And we felt like it was more emotional and told the story a lot better. It’s just she and I and a guitar and piano. If there’s something that is lacking, it’s gonna be painfully obvious. So the song’s guts have to be strong, at least for us, from front to back.”

  No frills means no distractions from the quality of their blended voices. “It’s the strangest thing when I sing with her,” White says. “Even the things we do with vibrato, typically, they’re the same—we speed up and slow down at the same pace. She’ll ad-lib something live, and the next time around, I’ll sing the harmony to it. But if I sat and thought about it, I couldn’t do it.” For Williams, who’s sold hundreds of thousands of records recording on her own, sharing the vocals is “one of my favorite things about The Civil Wars, because when you’re a solo artist, you can’t harmonize while singing the lead. To me, all harmony is active listening.”

  There’s something circuitously satisfying about the fact that “active listening” is taking place on-stage at The Civil Wars shows as well as among the audience, heightening the sensation that it’s a conversation being eavesdropped on, not just a performance. So much synchronization to go around… but also so much delicious tension, as the duo hardly shy away from the conflict that gives them their moniker. Harmonious discord, thy name is The Civil Wars.

  White and Williams are never going to forge a complete meeting of the minds. “You’ll be a redneck once I’m through with you,” he tells her, teasingly. “Oh, just try!” she taunts him. Still a northern California girl after this many years in Nashville, she says, “I still can’t say ‘y’all.’ I still can’t say ‘fixin’ to.’ John Paul, you say ‘might could’ a lot, which freaks me out. But yeah, somewhere in there, if it’s only in the melodies, I’m happy to absorb all that.”

  And to dish it back out in the form of universal narratives that are both elliptical and emotional. “After all the writing I’ve done for other artists or writing for TV/film or solo music,” says Williams, “the ability for John Paul and I to share stories of what’s happened in our lives, either current or past, and let those inform the way that we write intrinsically makes us care more about it. We’ve got songs that deal directly with loss that we’ve had in our own pasts. The opening song, ‘Twenty Years,’ is actually about a family secret, more on my side of the family. We love to write about these things and hint at it while not giving the whole thing away. If the stories that we’re singing about and the things that we’re speaking of are true, hopefully they’ll draw out the stories of the people who are listening, and that can create some invisible cycle of safety and exhilaration and freedom, and of being transported somewhere else for a little moment in time.”

  Somewhere like… Barton Hollow? Where is the titular location, anyway? “I guess it’s something to do with the picturesque quality of the phrase,” admits White. “It’s a phrase that you’re not gonna Google and find, whatsoever. I found that out the other day. There is no Barton Hollow, that I can find.” But a few minutes later, he’s changed his tune, declaring: “Barton Hollow is actually a place that I grew up. It’s a little geographic place close to where I grew up and did a lot of illicit activities,” White continues, embellishing as he goes, while his partner dissolves into helpless laughter. “I have a soft spot for that place.” Maybe the transporting Williams talks about has worked its magic on her partner, too.


name_last: The Hounds Below
name: The Hounds Below
name_index: H
picture_big_url: http://img.sxsw.com/2011/bands/3662.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/The_Hounds_Below-Cumberland_'s_Crumblin_'.mp3
website_link: http://thehoundsbelow.com
youtube_link: http://www.youtube.com/watch?v=49HvuvgSqK4
event_category: Showcase
event_sub_category: Rock
search: The Hounds Below
original_serial: event_MS13969
original_venue_serial: Maggie Mae's Rooftop
description:
  The Hounds Below is a new band comprised of lead vocalist Jason Stollsteimer (of the Von Bondies), guitarist Ben Collins, drummer Nick Adams and bassist Gjon Gjavelini. The band was originally formed in 2008 after Stollsteimer wrote a group of songs dealing with a previously unexplored emotional territory. Jason's songs encompass a refreshing yet nostalgic aesthetic, creating a distinct sound that is captured in every reverberating note -  Think modest mouse with Roy Orbison as the singer. Stollsteimer's genre-defying songs transition effortlessly through a variety of musical styles. From the heart-aching 'Crawling Back to You' to the hauntingly beautiful 'Cumberland's Crumblin,' each song showcases Stollsteimer's solid song-writing and versatile vocal capabilities.


name_last: How to Die in Oregon
name: How to Die in Oregon
name_index: H
picture_big_url: http://img.sxsw.com/2011/films/F22228.jpg
event_category: Screening
event_sub_category: Documentary Feature
search: How to Die in Oregon Peter D. Richardson
original_serial: event_FS11540
original_venue_serial: **Arbor
description:
  Director: Peter D. Richardson
  USA | 107 minutes
  Clearcut Productions


  In 1994 Oregon became the first state in the U.S. to legalize physician-assisted suicide. Since the passage of Oregon's 'Death with Dignity Act', more than 500 Oregonians have ended their life by taking a lethal dose of medication. 'How to Die in Oregon' tells the complex stories of terminally ill Oregonians, their families, doctors and friends, as they decide whether and when to end their life by lethal overdose.


name_last: How To Be A Badass Online
name: How To Be A Badass Online
name_index: H
website_link: http://www.fuckedinparkslope.com
hashtag: #beabadass
event_category: Future15
event_sub_category: Future15
search: How To Be A Badass Online Erica Reitman Squarespace Inc
original_serial: event_IAP7806
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom E

  Participants:
  Erica Reitman (Squarespace Inc)

  Summary
  Do you long to let your inner badass out online, but are afraid of the consequences? Do you edit yourself, because you think you have to? Are you afraid of your commenters? Stop living in fear, and learn how to blog HARD at this discussion about all the ins and outs of online bad-assery. Believe it or not, you can be who you want to be, curse, share your real opinions, and lay it all out on the line on your site—-and people will still like you! (well, some of them, at least). Hear from some of the biggest badasses online about how they make it work on their own sites, and all the tips and tricks you’ll need to create your own bullet-proof badass persona.


name_last: Our Band Could Still Be Your Life
name: Our Band Could Still Be Your Life
name_index: O
website_link: http://I don't understand what to put here
hashtag: ourband
event_category: Panel
event_sub_category: History of Music
original_serial: event_MP5421
original_venue_serial: Austin Convention Center
description:
  Room: Room 16B

  Moderator:
  Scott Plagenhoef (Pitchfork Media)

  Participants:
  Ahmed Gallab (Sinkane)
  Jarrett Dougherty (Screaming Females LLC)
  Merrill Garbus (tUnE-yArDs)
  Mookie Singerman (Lovepump United)

  Summary
  2011 marks the tenth anniversary of Our Band Could Be Your Life: Scenes from the American Indie Underground 1981-1991. The book is not only still in print, but is selling more than it did in the first few years of its publication. Members of some of today's most acclaimed bands and labels discuss not only the impact of the book on their careers but the enduring legacy of the American indie scene of the '80s, and how the infrastructure and philosophy does (and sometimes doesn't) live on in today's indie world.

search:
  Our Band Could Still Be Your Life Ahmed Gallab SinkaneJarrett Dougherty Screaming Females LLCMerrill Garbus tUnE-yArDsMookie Singerman Lovepump UnitedScott Plagenhoef Pitchfork Media


name_last: Online Reputation in (and across) Context(s)
name: Online Reputation in (and across) Context(s)
name_index: O
website_link:
  http://www.dell.com
  www.buildingreputation.com
  www.billjohnston.net

hashtag: #repinctxt
event_category: Social Broadcasting Track
event_sub_category: Panel
search: Online Reputation in (and across) Context(s) Bill Johnston DellF. Randall Farmer pobox.com
original_serial: event_IAP6779
original_venue_serial: AT&amp;T Conference Center
description:
  Room: Room 203

  Participants:
  Bill Johnston (Dell)
  F. Randall Farmer (pobox.com)

  Summary
  Reputation is a key dimension of online identity, but the concept of online reputation is often misunderstood and abused. 

  There is tremendous opportunity in creating an online reputation framework for your organization's online presence, but also great risk in getting it wrong.

  This co-presentation will explore best practice examples from different fields related to reputation systems, discuss the difficulty in meshing disparate contexts, and finally, discuss how to create a framework that is valuable to both your organization and your community.


name_last: Touching Stories: Designing Digital Magazines for the iPad
name: Touching Stories: Designing Digital Magazines for the iPad
name_index: T
picture_big_url: http://img.sxsw.com/2011/events/TouchingStoriesDesigningDigital.jpg
website_link: http://www.hotstudio.com
event_category: Emerging
event_sub_category: Dual
original_serial: event_IAP5777
original_venue_serial: Hilton
description:
  Room: Salon K

  Participants:
  Matthew Carlson (Hot Studio Inc)
  Matthew Davis (ZINIO)

  Summary
  The launch of the iPad signaled the start of a new era for magazine
  publishing. A single device that delivered the fidelity of print and
  the interactivity of the Web, all wrapped up in a fun and easy-to-use
  form factor gave the industry new reason to hope. There was one trick:
  no one had designed for this brave new medium yet. Editorial teams
  suddenly needed to consider multi-touch gestures, multiple
  orientations, dynamic layout and the integration of rich media into
  the design of their issues. Ink-smudged print teams had to reach out
  to the pixel-based life forms in charge of the company Websites, and
  engage a new breed of Cocoa developers as well. Whole new models of
  information design and user experience we're launched at high velocity
  into the App Store.

  Both speakers were involved in designing some of the first digital magazines that launched on the iPad on April 3rd, 2010. They've spent the last year exploring new ways to experience and engage with magazine content on this exciting new platform. Together they've worked on iPad editions of magazines such as Spin, Dwell, National Geographic, Car and Driver and many others. In this session they'll share hard-earned knowledge and useful insights on how to design for gestural interfaces, how to integrate interactivity smoothly into digital magazines and what it takes to build an issue for the iPad.

search:
  Touching Stories: Designing Digital Magazines for the iPad Matthew Carlson Hot Studio IncMatthew Davis ZINIO


name_last: The Ultimate Backup - Keeping Media Alive
name: The Ultimate Backup - Keeping Media Alive
name_index: U
website_link: http://eo3consulting.com
event_category: Panel
event_sub_category: Content
original_serial: event_FP8190
original_venue_serial: Austin Convention Center
description:
  Room: Room 15

  Participants:
  Andrea Kalas (Paramount Pictures)
  Edwin Outwater-III (EO3 Consulting)
  Jeff Anthony (Iron Mountain)
  Milt Shefter (Milljoy Ent Inc)
  Richard Utley (Pro-TEK)

  Summary
  Archiving in the new entertainment marketplace involves much more than securely storing thousands of boxes of tape and cans of film. In order to provide the service that is really needed, the Archive must be prepared to provide the logical extension demanded by today's digital film industry business model, i.e. the ability to provide directly within hours from the secure environment of the archive to the studio what can best be called the first link in the digital supply chain.

  Archiving in the new entertainment marketplace involves much more than securely storing thousands of boxes of tape and cans of film. In order to provide the service that is really needed, the Archive must be prepared to provide the logical extension demanded by today's digital film industry business model, i.e. the ability to provide directly within hours from the secure environment of the archive to the studio what can best be called the first link in the digital supply chain.

search:
  The Ultimate Backup - Keeping Media Alive Andrea Kalas Paramount PicturesEdwin Outwater-III EO3 ConsultingJeff Anthony Iron MountainMilt Shefter Milljoy Ent IncRichard Utley Pro-TEK


name_last: Slug Guts
name: Slug Guts
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/3596.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Slug_Guts-Howlin_gang.mp3
website_link: http://www.myspace.com/slugslugguts
event_category: Showcase
event_sub_category: Rock
search: Slug Guts
original_serial: event_MS14986
original_venue_serial: Red 7
description:
  Slug Guts hail from heat stricken confines of Brisbane, Australia.  In the first four months of the band, Slug Guts recorded their first LP “Down on the Meat” which was released on Stained Circles Records (Jay Reatard, Eddy Current Suppression Ring, Dirtbombs.) After numerous Australian tours and shows playing alongside Lightning Bolt (usa), Primitive Calculators, Flipper (usa), Eddy Current Suppression Ring and many others, Slug Guts went back into the studio, three months after the release of ‘Down on the Meat’ and recorded a thirteen song LP titled ‘Howlin Gang.’  Howlin Gang LP features a duet with Angela Bermuda (Circle Pit) and guest appearances by Sarah Spencer (Blank Realm). In this recording session Slug Guts also finished a split 7” with iconic Australian 1980’s experimentalists Primitive Calculators, which features both bands doing Primitive Calculator’s quasi single ‘Ugly Pumping Muscle’ to be released in January on Sweet rot Records (Canada). In June Slug Guts completed a twelve-date tour of Japan before returning for a mid year Australian tour. Slug Guts are proud to announce that Howlin Gang will be released February 28th 2011 on Sacred Bones, a record label from Brooklyn, New York.  Slug Guts are currently putting the finishing touched on their 3rd LP


name_last: Breaking International Artists In The U.S.
name: Breaking International Artists In The U.S.
name_index: B
website_link: http://www.mintyfresh.com
hashtag: internationalinus
event_category: Panel
event_sub_category: International
original_serial: event_MP5646
original_venue_serial: Austin Convention Center
description:
  Room: Room 13AB

  Moderator:
  Anthony Musiala (Minty Fresh)

  Participants:
  Greg Vegas (International Rescue Artist Development)
  Miranda Lange (PMA PR)
  Sanne Hagelsten (Zync Music Group LLC)
  Tom Windish (The Windish Agency LLC)

  Summary
  Your band lives over 6,000 miles away, you know no one in this country, your album is not available in the territory, and you don't speak fluent English. Do you have a chance?  Find out how can a band from outside the USA can successfully break into the U.S. market with minimal money and without label support.

search:
  Breaking International Artists In The U.S. Greg Vegas International Rescue Artist DevelopmentMiranda Lange PMA PRSanne Hagelsten Zync Music Group LLCTom Windish The Windish Agency LLCAnthony Musiala Minty Fresh


name_last: The Lean Startup: 10 Reasons Most Startups FAIL
name: The Lean Startup: 10 Reasons Most Startups FAIL
name_index: L
event_category: OTHER
event_sub_category: Solo
original_serial: event_IAP000454
original_venue_serial: AT&amp;T Conference Center
description:
  Room: Room 204

  Participants:
  Ash Maurya (USERcycle)
  Parker Thompson (Pivotal Labs)
  Pascal Louis-Perez (wealthfront.com)

  Summary
  Eric Ries (Co-founder of IMVU / Author & Founder of “The Lean Startup”) is sought after worldwide for the methodology he advocates for both startups and large companies. In this session, Eric explains why most startups fail, how The Lean Startup has revolutionized entrepreneurship, and what you can do TODAY to improve your odds of building a game-changing product. This session is sponsored by 500 Start Ups.

search:
  The Lean Startup: 10 Reasons Most Startups FAIL Ash Maurya USERcycleParker Thompson Pivotal LabsPascal Louis-Perez wealthfront.com


name_last: The Aussie BBQ
name: The Aussie BBQ
name_index: A
picture_big_url: http://img.sxsw.com/2011/events/aussie.jpg
event_category: Party
event_sub_category: Various
search: The Aussie BBQ
original_serial: event_HB1505
original_venue_serial: Maggie Mae's
description:
  The biggest show of Australian music outside of Australia. 3 Stages. 14 hours. 36 performances!  The Aussie BBQ returns as Sounds Australia and Stagemothers team up again to take over Maggie Mae’s with a line-up that brings you non stop talent, including Cloud Control, The Jezabels, Bliss N Eso, Art Vs Science, The Holidays, Boy & Bear, Washington, An Horse, Wolf & Cub, Lenka, Twerps, Andy Clockwise, Hungry Kids of Hungary, The Chevelles, Operator Please and Blue King Brown - you’ll once again have the chance to experience a traditional Aussie Barbie. SXSW badgeholders without RSVPs are welcome, subject to capacity.


name_last: Keynote Simulcast: Blake Mycoskie
name: Keynote Simulcast: Blake Mycoskie
name_index: K
hashtag: #sxswTOMS
event_category: Featured Speaker
event_sub_category: Keynote
search: Keynote Simulcast: Blake Mycoskie Blake Mycoskie TOMS Shoes
original_serial: event_IAP000595
original_venue_serial: Hyatt
description:
  Room: TX Ballroom 2-4

  Participants:
  Blake Mycoskie (TOMS Shoes)

  Summary
  In this visionary talk, Blake Mycoskie shows you how to succeed in a new era of relentless competition and heightened social awareness. Why is philanthropy your best competitive advantage? How do you make money and do good simultaneously? How are the two acts intertwined? At TOMS -- a self-sustaining, for-profit company -- the act of giving is the cornerstone of its business model, integral to its financial success. In a behind-the-scenes look at how it all works, Mycoskie shares counterintuitive ideas ('In tough times, give more!') that you can apply to your own business. His bold, winning strategies are proven, and have been talked about by Bill Clinton, the Obama administration, and the hundreds of thousands of customers that have joined the TOMS Movement by buying a pair of shoes. Inspired, inspiring and most of all practical, Mycoskie presents a new direction for business, offering TOMS as his prime case study. After hearing him speak, you too will know why giving just makes sense.


name_last: CLE 5: Ethics: The Biggest Practice Mistakes to Avoid
name: CLE 5: Ethics: The Biggest Practice Mistakes to Avoid
name_index: C
hashtag: cle5
event_category: Panel
event_sub_category: Legal
original_serial: event_MP990190
original_venue_serial: Austin Convention Center
description:
  Room: Room 9ABC

  Participants:
  John Strohm (Johnston Barton)
  Ken Abdo (Lommen Abdo Law Firm)

  Summary
  The rules of professional conduct apply to all lawyers. However, because of nuance from one practice area to another, the rules may have a disparate impact on entertainment lawyers. Learn to spot the issues and avoid making the big mistakes.

search:
  CLE 5: Ethics: The Biggest Practice Mistakes to Avoid John Strohm Johnston BartonKen Abdo Lommen Abdo Law Firm


name_last: Creative and Effective Leadership in Design Environments
name: Creative and Effective Leadership in Design Environments
name_index: C
website_link: http://www.hotstudio.com/
hashtag: #CreativeDesignLeadership
event_category: Design / Development
event_sub_category: Solo
search: Creative and Effective Leadership in Design Environments Sarah B Nelson Hot Studio
original_serial: event_IAP5778
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom B

  Participants:
  Sarah B Nelson (Hot Studio)

  Summary
  A search on Amazon shows 62,000+ books on leadership but almost nothing to help creative team leaders build and sustain a creative environment. Creativity and innovation can be delicate and emotionally fraught processes. Leadership theories are helpful, but what do you do when your star designer suddenly starts mailing it in? Or a project team is frozen in infighting? Or one of your designers just can't find their footing in a new project? When you got your big promotion for being an amazing designer, no one told you that you needed an entirely new skill set. Sink or swim, baby.

  For this session, Sarah B. Nelson gets practical on the topic of creative leadership. From vision development to team alignment, from bottom-up empowerment to top-down intervention, Sarah will inspire you with practical ideas to motivate your team and rouse them to greatness. She will draw on her extensive experience leading creative teams at Adaptive Path and Hot Studio -- and inform the discussion with research and interviews from organizational psychologists, experienced managers, and successful creative leaders.


name_last: Fray Cafe 11
name: Fray Cafe 11
name_index: F
event_category: Party
event_sub_category: Various
search: Fray Cafe 11
original_serial: event_OE00323
original_venue_serial: Red Eyed Fly
description:
  Legendary evening of true personal storytelling returns to SXSWi. Featured performers and  open mic. No badge required. Come tell your story!


name_last: Sol Power
name: Sol Power
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/45211.jpg
website_link: http://www.soundcloud.com/meistro/meistro-deep-sang-and-dj-stylus-sol-power-3-2010-part-2
event_category: Showcase
event_sub_category: DJ
search: Sol Power
original_serial: event_MS13614
original_venue_serial: Prague
description:
  Meistro, Deep Sang and DJ Stylus have all spent years immersed in the Washington DC dance music, nightlife and live music scenes, making names for themselves in every niche from underground hip-hop to reggae to electronica. It was only a matter of time before their paths crossed often enough to consider teaming up to do something together. The DJ trio was fortunate enough to connect with percussionist Hermon Farahi, the funk weapon that completes the Sol Power experience.

  A mutual love for the sounds of the African diaspora was the spark for the crew coming together. The Sol Power selection arsenal draws from samba, salsa, afrobeat, cumbia and other deeply rooted genres as well as their modern electronic versions. Whether it's a classic Dominican merengue or a driving afro-latin deep house track, Hermon Farahi's expansive vocabulary of rhythms on percussion binds it all together.

  The Sol Power All-Stars were in monthly residence from 2009 through 2010 in the bustling Adams Morgan nightlife district of Washington DC and also put together a day long block party to bring Sol Power to an all-ages audience. In November of 2010 the crew moved on to their current residency at the world famous Eighteenth Street Lounge.


name_last: MO'Some Tonebender
name: MO'Some Tonebender
name_index: M
picture_big_url: http://img.sxsw.com/2011/bands/45442.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/MO_'Some_Tonebender-hammmmer.mp3
website_link: http://columbia.jp/mosome/
event_category: Showcase
event_sub_category: Rock
search: MO'Some Tonebender
original_serial: event_MS12899
original_venue_serial: Elysium
description:
  MO' SOME TONEBENDER was formed in Fukuoka City, Japan.
  Members are Kazuhiro Momo, Isamu Fujita, and Yasunori Takei.
  Since their unity in 1997, the band has reigned over the
  the Japanese alternative rock scene.
  Even after releasing more than 10 albums, they resist
  to stay in one spot and continue exploring for a new sound.
  They have performed on the main stages of major festivals in Japan such as Fuji Rock Festival, Summer Sonic.
  They have supported the Japan tour of GUIDED BY VOICES, The PIXIES, The Libertines, and some of the domestic bands that they have toured with include Yura Yura Teikoku, GuitarWolf, Polysics, and Numbergirl.

  'Mo'some Tonebender have the distinction of being one of maybe a dozen bands of their time that really lived up to the 'alternative' part of alternative rock. The group used the abrasive, fuzz-driven sound reminiscent of Hüsker Dü as a springboard, mixing it with about any other influence that stirred their fancy, from punk and industrial to synth pop and bits of jazz. This catchy, mildly demented concoction didn't bring them huge sales, but was hardly expected to, anyway, and their reputation as a hidden treasure of J-rock can still be envied by many bigger and blander acts. ' - by Alexey Eremenko


name_last: The Megaphonic Thrift
name: The Megaphonic Thrift
name_index: M
picture_big_url: http://img.sxsw.com/2011/bands/43633.jpg
website_link: http://myspace.com/megaphonicthrift
event_category: Showcase
event_sub_category: Rock
search: The Megaphonic Thrift
original_serial: event_MS13836
original_venue_serial: Speakeasy
description:
  What do you do when your entire set of equipment is destroyed in a fire? Pedals that have been made especially for your use, one-offs, guitars set to specific tunings, altered in ways that are forgotten over time up in flames? More to the point, what do you do when you are about to record your debut album when the fire strikes?

  In the case of The Megaphonic Thrift, one of the hits of last year’s by:Larm Festival and already with a select following in the UK after the release of debut EP ‘Thousand Years Of Deconstruction’, you take it as a positive and, with the help and support of your fellow musicians in Norway’s hotbed of musical innovation that is Bergen, you borrow and lend and twist your sound into a new direction. You see it as a positive.
  Whether ‘Decay Decoy’, the debut album that came out of this cathartic experience, would have been similar without the influence of the flames we will never know but what we can say with conviction is that the end result suggests more bands should perhaps torch everything they own and start again before entering the studio. 

  It may help that The Megaphonic Thrift approach to songwriting is less than traditional. Rather than entering a studio with a set of demos that are then honed to perfection, this is a band that, like their forebears and influences on the New York No Wave scene and the likes of My Bloody Valentine, Krautrock, Dinosaur Jr and more, see the melody as a starting point for the song rather than the key determinant. Thus the roar of ‘Talks Like A Weed King’ or the breakdowns and headlong push of ‘Candy Sin’ were not sculpted on an acoustic guitar in a demo room but came out of deconstructing and reconstructing ideas within Duper Studios in Bergen where the album was recorded as lead singer Richard Myklebust explains:

  ‘We´ve always been at our most creative when we go in the studio together to create, so we don´t focus that much on having all the song ready for takes and all that. It´s more about having an idea without any particular direction, then you see where it takes you. We try to always keep the good melody, even though we can get carried away with more brutal sounds.’

  The Megaphonic Thrift came into being in 2007 when Richard’s previous band, Stereo 21, had split. Recruiting Feddi from Casiokids on drums he was then blown away by a show by Linn and Njal’s band The Low Frequency In Stereo. Once Linn was in place on bass she persuaded her fellow band member to join The Megaphonic Thrift on guitar. Having released the ‘Acid Blues’ / ‘Mad Mary’ 7” in 2008, the band continued to find fans with 2010 bringing acclaimed shows across the globe from by:Larm in their native Norway to Texas’ SXSW, the UK’s The Great Escape and Standon Calling, Berlin’s Popkomm and the Netherland’s Eurosonic. Encapsulating and visceral live, it is little wonder that these shows and a UK support tour with A Place To Bury Strangers led to praise across the board with Spinner describing them as ‘jaw dropping’ whilst The Fly fell head over heels for their intense performances suggesting ‘it's a struggle to recall a band more fragmentary and frazzled since early, melting-before-your-eyes-era Mercury Rev’.

  ‘Decay Decoy’ is released via Sonic Unyon on 8th of March 2011.


name_last: Score! How Sporting Events Have Advanced Broadcast Technology
name: Score! How Sporting Events Have Advanced Broadcast Technology
name_index: S
website_link: http://www.level3delivers.com
event_category: Social Graph
event_sub_category: Solo
original_serial: event_IAP6437
original_venue_serial: Hyatt
description:
  Room: TX Ballroom 2-4

  Participants:
  Mark Taylor (Level 3 Communications LLC)

  Summary
  Millions of people all over the world watched this year's World Cup matches. For the first time, people flocked not just to bars or living rooms, but their desktop. 

  Thanks to advances in broadcasting technology brought on in no small part by the sports broadcasting industry, viewers saw the action and could even begin to customize their viewing experience online in HD.
  Level 3 provided end-to-end support to broadcasters around world to help enable that event delivery from signal capture to consumption.

  What do events like this mean for the future of broadcasting? Have we reached a turning point for the mainstream adoption of live online events? What are technology partners and enablers like Level 3 doing to advance what's possible?

  From the Super Bowl to the Tour de France to the World Cup, major sporting events have been the catalyst for significant developments in broadcast technology. And along the way, Level 3 Communications has worked with these broadcasters to push the envelope of what's possible - from uncompressed HD to 3D delivery to iPhone streaming. 

  Mark Taylor will discuss specific examples of how sports broadcasters and their technology partners have helped advance technology in broadcast delivery as well as the role Level 3 has played in the process each step of the way, working with broadcasters and content owners to push the boundaries of what's possible in event delivery.

search:
  Score! How Sporting Events Have Advanced Broadcast Technology Mark Taylor Level 3 Communications LLC


name_last: How to Rawk Out at SXSW Interactive
name: How to Rawk Out at SXSW Interactive
name_index: H
event_category: Panel
event_sub_category: Various
original_serial: event_FP990146
original_venue_serial: Austin Convention Center
description:
  Room: Room 18ABCD

  Participants:
  Christine Auten (SXSW STAFF)
  Gianfranco Chicco (PICNIC Amsterdam)
  J Smith (N/A)
  Kris Krug (N/A)
  Mark Couvillion (20x2)
  Neil Petty (Neiliyo)

  Summary
  A light-hearted and informative introduction to optimizing your SXSW experience (juggling parties, panels, getting around and staying charged up) from seasoned conference veterans.

  A light-hearted and informative introduction to optimizing your SXSW experience (juggling parties, panels, getting around and staying charged up) from seasoned conference veterans.

search:
  How to Rawk Out at SXSW Interactive Christine Auten SXSW STAFFGianfranco Chicco PICNIC AmsterdamJ Smith N/AKris Krug N/AMark Couvillion 20x2Neil Petty Neiliyo


name_last: Eilen Jewell
name: Eilen Jewell
name_index: E
picture_big_url: http://img.sxsw.com/2011/bands/2771.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Eilen_Jewell-Rain_Roll_In.mp3
website_link: http://www.eilenjewell.com
youtube_link: http://www.youtube.com/watch?v=4uOT2ajBEWE
event_category: Showcase
event_sub_category: Alt Country
search: Eilen Jewell
original_serial: event_MS11435
original_venue_serial: Soho Lounge
description:
  'Sometimes as darkly damaged as Lucinda Williams, at others as defiant and teasing as prime Peggy Lee and
  always authentically Americana in the Gillian Welch tradition.... She's mighty good.' - LA Daily News

  Boise-born and Boston-based, Eilen Jewell has quickly distinguished herself as one of the rising stars of a new generation of roots musicians. Through relentless touring and her three critically acclaimed albums released on Signature Sounds, Jewell has developed a legion of fans.  Featuring a rugged blend of Americana styles, her understated yet insightful songs have been heard on HBO, ABC, CMT and on Ralph Lauren's Spring Collection video. 

  Jewell and her longtime band of Jason Beek (drums, harmony vocals), Jerry Miller (electric, acoustic, and steel guitars), and Johnny Sciascia (upright bass) wed her elegantly unflinching songwriting with a rustic, pre-Beatles swagger that encapsulates vintage R&B, Midwestern garage rock, Chicago blues, and early rock and rockabilly, while maintaining the haunting, folk-inspired purity that first made her an artist to watch.

  Eilen Jewell will release her fourth solo effort in Summer 2011 on Signature Sounds with tours in the US, Europe, UK and Australia to follow. This new album of dark, sparsely arranged songs about love, loss and redemption is driven by Eilen's powerful vocals and her evocative lyrics.  Eilen's minor key blues and surf cinematic vibe is supported by her long-time road band and punctuated by an all-star cast of guest artists.


name_last: You Are Not a Publicist: Criticism vs. Advertising
name: You Are Not a Publicist: Criticism vs. Advertising
name_index: Y
website_link: http://www.pajiba.com/
event_category: Panel
event_sub_category: Film Criticism
original_serial: event_FP5724
original_venue_serial: Austin Convention Center
description:
  Room: Room 15

  Moderator:
  Neil Miller (Film School Rejects)

  Participants:
  Daniel Carlson (Pajiba.com)
  Devin Faraci (Badass Digest)
  Marjorie Baumgarten (Austin Chronicle)
  Todd Gilchrist (Box Office Magazine)

  Summary
  We live in an era when online critics are often swayed in their opinions by swag, trips, and favors from studio representatives. Yet the goal of a true critic is to honestly examine a film, not attempt to curry favor with a corporation. This panel will examine what it takes to stay honest in a digital world, from disclosure of sponsorships to a constant effort to remain separate from studios.

  We live in an era when online critics are often swayed in their opinions by swag, trips, and favors from studio representatives. Yet the goal of a true critic is to honestly examine a film, not attempt to curry favor with a corporation. This panel will examine what it takes to stay honest in a digital world, from disclosure of sponsorships to a constant effort to remain separate from studios.

search:
  You Are Not a Publicist: Criticism vs. Advertising Daniel Carlson Pajiba.comDevin Faraci Badass DigestMarjorie Baumgarten Austin ChronicleTodd Gilchrist Box Office MagazineNeil Miller Film School Rejects


name_last: Patrice Pike
name: Patrice Pike
name_index: P
picture_big_url: http://img.sxsw.com/2011/bands/2899.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Patrice_Pike-I_Used_To_Hold_You.mp3
website_link: http://www.patricepike.com
event_category: Showcase
event_sub_category: Rock
search: Patrice Pike
original_serial: event_MS13447
original_venue_serial: Momo's
description:
  Pike is known to many as the electric front woman for the seminal Austin jam band Sister Seven which she co-founded when she was barely out of The High School for the performing and visual arts at Booker T. Washington in Dallas Texas. Their first major label album was a rare and unique live recording which at that time was unheard of in the music industry for a new breaking band. Patrice wrote and sang Sister Seven's top 10 Billboard hit 'Know What You Mean'. She was the USA Songwriting Competition Grand Prize Winner overall for the song 'My Three Wishes', co-written with her Sister Seven band members. In this contest she also garnered top prize for Pop category for 'Nobody Knows' written with famed songwriter/producer John Shanks. 

  Over the past decade, she has independently released four acclaimed solo records, showcasing her socially astute, literate lyrics alongside her powerful vocals. Her music is eclectic and dynamic bringing together the best of her roots in rock, soul, folk, and electronic soundscapes. She has toured relentlessly, both in the U.S. and overseas, building an impressive grassroots fan base. The resilient Pike has been able to adapt repeatedly to a rapidly changing music landscape that bears no resemblance to the one she entered as a teenager. Patrice has been recently the youngest inducted into the Austin/Texas Music Hall of Fame when she also won Musician of the Year, Best Female Vocalist, and Song of the year in Austin for her song Beautiful Thing, which she debuted on the CBS primetime Television series 'Rockstar' as she had been invited on the show because of her strong talent as a songwriter and her vocal powerhouse. 

  She has continued to grow and evolve as both a songwriter and a performer, and is currently producing arguably the finest work of her music career entitled, 'The Calling'. She has performed in every possible live scenario from shed tours of traveling festivals like Lilith and HORDE tour to music festival institutions like Austin City Limit's, High Sierra, Strawberry and Kerrville festivals as well as community theaters, clubs and house concerts. Long a respected social and environmental activist, she is also the co-founder and now executive director of the Grace Foundation of Texas, an organization that provides services for young adult survivors of homelessness. The Calling will be released later this year and we are seeking worldwide licensing interest as well as management partners.


name_last: East Bay Ray & The Killer Smiles
name: East Bay Ray & The Killer Smiles
name_index: E
picture_big_url: http://img.sxsw.com/2011/bands/41585.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/East_Bay_Ray__and__The_Killer_Smiles-Raising_the_Stakes.mp3
website_link: http://www.facebook.com/pages/East-Bay-Ray-and-the-Killer-Smiles/115087088511039
event_category: Showcase
event_sub_category: Rock
search: East Bay Ray &amp; The Killer Smiles
original_serial: event_MS12363
original_venue_serial: Skinny's Ballroom
description:
  Legendary DEAD KENNEDYS guitarist East Bay Ray, and vocalist SKiP McSkipster from the WYNONA RIDERS have formed an exciting new band, THE KILLER SMILES. Drummer Steve Wilson of TATU and bassists Greg Reeves of CORDOVAN, and who has recorded with numerous artists including Chuck Prophet and Counting Crows, round out the band.

  The band is finishing up their 12 track album with the guidance of producer (and BUTTHOLE SURFERS guitarist) PAUL LEARY, best known for producing SUBLIME’s self-titled break out CD and their single “Santeria.” The Killer Smiles have also already been invited to the international alternative music festival South by Southwest (SXSW) in Austin, Texas in March 2011.

  For its members, the name Killer Smiles invokes images of wolves in sheep's clothing and silver-tongued phonies, those masks people wear to hide their true intentions and con others. Some of the songs deal with this kind of emotional fakery, “You’re Such A Fake,” “Raising the Stakes.” Other songs careen from frenetic post-punk, “It’s Broken,” to cinematically tinged guitar rock, “Area 51,” “The Heat Is Something.” The band takes a deliberate approach to let things be a little more human and less of a religious cult.

  Always present is the distinctive guitar of East Bay Ray, who has penned some of the most recognizable and memorable guitar riffs to emerge from the West Coast punk movement, highlighted by the vocals of SKiP, plaintive one moment and full of old school attitude the next. Add to that the energetic feel of Greg Reeves with the driving beat of Steve Wilson, and you've got what promises to be a band to reckoned with.


name_last: Steve James
name: Steve James
name_index: S
website_link: http://www.stevejames.com/
event_category: Showcase
event_sub_category: Blues
search: Steve James
original_serial: event_MS14910
original_venue_serial: Continental Club
description:
  Steve James is an Austin-based touring and recording artist known world-wide as an instrumentalist, singer and composer with a dynamic performance style and an original take on American roots music.


name_last: Lessons Learned from the Arab Spring Revolutions
name: Lessons Learned from the Arab Spring Revolutions
name_index: L
hashtag: #ArabSpring
event_category: Late Break
event_sub_category: Panel
original_serial: event_IAP000461
original_venue_serial: Radisson
description:
  Room: Town Lake Ballroom

  Participants:
  Azmat Khan (FRONTLINE PBS)
  Habib Haddad (YallaStartup)
  Katherine Maher (National Democratic Institute)
  Russell Dubner (Edelman)
  Susannah Vila (Movements.org)
  Vadim Lavrusik (Mashable.com)

  Summary
  The current events in the Middle East and North Africa have shone a spotlight on how activists and ordinary citizens are using social media and connection technologies both to organize for social change and as to broadcast information from the streets in near real time. Our panelists will address questions such as, 'What have been the most innovative and interesting uses of 21st century technologies in the recent campaigns?', 'What are the ways activists are effectively leveraging 21st century technologies for their benefit?', 'How could they use these tools more effectively and what lessons can protesters in other regions of the world learn?' and 'How do we think these tools can be leveraged in these societies to improve democracy and open government?'

search:
  Lessons Learned from the Arab Spring Revolutions Azmat Khan FRONTLINE PBSHabib Haddad YallaStartupKatherine Maher National Democratic InstituteRussell Dubner EdelmanSusannah Vila Movements.orgVadim Lavrusik Mashable.com


name_last: IMAKEMADBEATS (Between Sets)
name: IMAKEMADBEATS (Between Sets)
name_index: I
picture_big_url: http://img.sxsw.com/2011/bands/3954.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/IMAKEMADBEATS-Heard_Of_Me_f._Black_Milk_Butta_Verses_and_TzariZM.mp3
website_link: http://www.imakemadbeats.com
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: IMAKEMADBEATS (Between Sets)
original_serial: event_MS13848
original_venue_serial: Scoot Inn
description:
  Something happens to hip-hop producer NeMo when he steps in the lab. He becomes fully engulfed in his craft and transforms into his alter ego IMAKEMADBEATS. People first became aware of IMAKEMADBEATS from his 2009 effort The Transcontinental with emcee Roc C. Moving forward, the Brooklyn-based producer is headed towards big things with projects including, but not limited to, his self-titled debut as well as his dual-EP concept album Daylight/Nightlight. With a new year on the horizon, 2011 looks to be the year IMAKEMADBEATS becomes one of the most sought after producers in the game.


name_last: Gold Motel
name: Gold Motel
name_index: G
picture_big_url: http://img.sxsw.com/2011/bands/39929.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Gold_Motel-Safe_in_LA.mp3
website_link: http://www.myspace.com/goldmotel
event_category: Showcase
event_sub_category: Rock
search: Gold Motel
original_serial: event_MS14522
original_venue_serial: Billboard Bungalow @ Buffalo Billiards
description:
  With GOLD MOTEL, it’s always summer, the bags are always packed, and the car is always running. Beneath tight pop hooks and warm melodies, GOLD MOTEL’s songs are infused with joyous exuberance as well as sweet melancholy. The ten tracks on GOLD MOTEL's debut album Summer House are snapshots of dreaming, transient youth in constant motion - driving down desert highways, watching fireworks from the boardwalk, wandering the city in an endless summer but, in the end, always searching for the safety of home, friends, and love.

  The Chicago-based quintet originated in the warmer climate of Los Angeles during the summer of 2009. Greta Morgan (The Hush Sound) returned from a year in Southern California to her hometown of Chicago, bringing with her what would become the five-song GOLD MOTEL EP. Collaborating with her friend Dan Duzsynzski (This Is Me Smiling), recording began on a set of sharp, sunny pop songs with a decidedly West Coast outlook. Working with Duzsynski, Morgan realized that her pre-conceived solo project could grow into a full band effort.

  Through the fall of 2009, GOLD MOTEL transformed into a full-fledged band, adding Chicago music veterans Matt “Minx” Schuessler, Adam Kaltenhauser (both of This is Me Smiling), and Eric Hehr (The Yearbooks). The super group played together live for the first time in December of 2009 with a sold out headlining debut at Chicago’s Beat Kitchen, coinciding with the release of the GOLD MOTEL EP.

  Since then, GOLD MOTEL has headlined shows from Los Angeles to New York (and most cities in between) in support of Summer House, including a Winter 2011 national tour supporting Hellogoodbye. In November 2010, they released a two song 7 inch vinyl, Talking Fiction.


name_last: Quadron
name: Quadron
name_index: Q
picture_big_url: http://img.sxsw.com/2011/bands/2791.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Quadron-Slippin.mp3
website_link: http://www.plugresearch.com/quadron/
youtube_link: http://www.youtube.com/watch?v=rWVkioAkcns
event_category: Showcase
event_sub_category: Electronic
search: Quadron
original_serial: event_MS12985
original_venue_serial: Malverde
description:
  Quadron, a soulful, experimental duo from Copenhagen, Denmark was the featured “Top Tune” artist of the day Monday on acclaimed radio station KCRW. The band’s track “Average Fruit” was offered all day as a free download and is now available via podcast.

  According to Quadron’s Robin Hannibal, “the song is about finding what you believe in, and what your heart beats for. No matter if that is working in a supermarket, or as a rocket scientist. Heavily inspired by Charles Stepney string arrangements, the beat is a take on a modern version of a syncopated African rhythm.”

  “Morning Becomes Eclectic” and “Today’s Top Tune” producer Ariana Morgenstern says of Quadron: “Danish duo Quadron provides a soulful mix of down-tempo beats with beautiful arrangements and orchestrations. Our intrepid DJ Anthony Valadez got his hands on an early copy and started slipping it into the mix here at KCRW. Soon enough, just about every DJ here got behind it. Thanks to Anthony, a U.S. release of their debut is coming soon.”

  Morgenstern praises the band’s laid back, lounge sound for aptly representing a cross section of KCRW’s eclectic music format. Other notable tastemakers that are fans include Pharrell Williams of N.E.R.D. and James Murphy of LCD Soundsystem, as well as Gilles Peterson of BBC radio who picked the track “Day” as one of his faves of 2009.

  Singer Coco also sites “Day” as her favorite song as well. “I love that it is the slowest song, but still the one that i can dance the best to. I love to sing it live, and it almost makes me cry every time.”

  Lauded KCRW DJ Raul Campos of KCRW put Quadron in his Top 10 of 2009, noting, “It’s rare to come across a full-length release that is stellar from beginning to end,” Campos says of the duo’s music. “The lush beats from Robin Hannibal and Coco’s beautiful vocals make Quadron a winner. With songs that are so full of emotion and life, this one is an instant classic in my book.”

  Quadron was formed when Robin met Coco, a 16-year-old ingénue influenced by such artists as Jill Scott, Erykah Badu, and especially Lauryn Hill. As the duo started working together, they took their time, slowly forming the lush, groovy sound that encompasses Quadron.


name_last: Literature
name: Literature
name_index: L
picture_big_url: http://img.sxsw.com/2011/bands/45912.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Literature-It's_Cruel.mp3
website_link: http://literature.bandcamp.com/
event_category: Showcase
event_sub_category: Punk
search: Literature
original_serial: event_MS13396
original_venue_serial: Easy Tiger Patio
description:
  our Austin Gadabouts turned their attention towards Pakistani New Wave recordings, Power Pop compilations, and more Power Pop, aiming for a sonic portmanteau of “enduring” and “endearing”. They each succeeded in making loud noises, then editing one another to create a taut, novel sound. AWESOME Melodies emerged from the  workmanship of song writing duo ATTICS and Cardaci or CARDACI and attics depending on who you talk to. Not to mention our ANGRY Slam- Tastic Hard Hitting disco drum machine ERIK 'I Smacked dat' SMITH and The lanky DEEP melody maker himself SETH 'Mutherfucking' WHALAND  . Suddenly they’re readying a slew of singles (the first of which was produced by Greg Ashley of the Gris Gris).


name_last: Otis Under Sky
name: Otis Under Sky
name_index: O
picture_big_url: http://img.sxsw.com/2011/films/F31096.jpg
website_link: http://www.otisundersky.com/
event_category: Screening
event_sub_category: Narrative Feature
search: Otis Under Sky Anlo Sepulveda
original_serial: event_FS11442
original_venue_serial: Paramount Theatre
description:
  Director: Anlo Sepulveda
  USA | 77 minutes
  Half Light Pictures


  Starring:
  Anis Mojgani, Roberta Colindrez, Tony Jackson, Jacqueline Leal, Ruth Sepulveda


  Otis is a socially inept savant who spends his days in front of a computer researching Eastern religions, creating web-art, and vlogging. He goes to a local show to video tape “real people” when Ursula, a kleptomaniac womanizer who longs for her girlfriend’s return from South America, steps in front of his lens. Otis falls into unrequited love at first sight and Ursula finds Otis' awkwardness intriguing. After a brief, surreal, non-physical romance, Ursula’s girlfriend returns. Otis’ experience with love and loss inspires an internet art concept that connects people spiritually.


name_last: Quickies 7: Live Show
name: Quickies 7: Live Show
name_index: Q
event_category: Quickies
event_sub_category: Touring/Venues
original_serial: event_MP990065
original_venue_serial: Austin Convention Center
description:
  Room: Room 10B

  Participants:
  Colleen Hendricks (The Canal Room)
  Dan Steinberg (Square Peg Concerts)
  Glenn Max (Glenn Max Events)
  Nic Adler (The Roxy Theatre)
  Nick Bodor (Cake Shop)
  Seth Fein (The Nicodemus Agency)

  Summary
  The live music ecosystem is built on experience, talent and alcohol sales. The best way to further your interests is to foster solid relationships with your booking agent and venue buyers. Our experts will help you put on a great show.

search:
  Quickies 7: Live Show Colleen Hendricks The Canal RoomDan Steinberg Square Peg ConcertsGlenn Max Glenn Max EventsNic Adler The Roxy TheatreNick Bodor Cake ShopSeth Fein The Nicodemus Agency


name_last: Erik Qualman
name: Erik Qualman
name_index: E
event_category: Bookstore Appearance
event_sub_category: Various
search: Erik Qualman
original_serial: event_OE00750
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D Foyer

  Erik Qualman will be stopping by the SX Bookstore to greet registrants and sign copies of his book, Socialnomics: How Social Media Transforms the Way We Live and Do Business.


name_last: Minority Report: Social Media for Decreasing Health Disparities
name: Minority Report: Social Media for Decreasing Health Disparities
name_index: M
website_link: http://www.uhd.edu
hashtag: #minorityreport
event_category: Health
event_sub_category: Panel
original_serial: event_IAP5589
original_venue_serial: Hilton Garden Inn
description:
  Room: Sabine

  Participants:
  Aimee Roundtree (University of Houston-Downtown)
  Greg Beets (Texas Department of State Health Services)
  Jen McClure (Society for New Communications Research (SNCR))
  Maryland Grier (Connecticut Health Foundation)
  Wenying Sylvia Chou (National Cancer Institute NIH)

  Summary
  Media research shows that, in the United States, minorities use social media as much--if not more--than most for connecting with friends, family and community. On the other hand, health disparities research finds that minorities do not receive the healthcare that they need. Furthermore, they disproportionately suffer from chronic, serious illnesses that impact their quality of life and the future of the US healthcare system. Since social connections play a vital role in patient awareness and maintenance of health, social media seems ripe for helping alleviate some of the health disparity, particularly given its pervasiveness in communities of color. This session will cover current uses of social media toward this end, discuss the problems and potential of these applications, and share opportunities and incentive programs for developers.

search:
  Minority Report: Social Media for Decreasing Health Disparities Aimee Roundtree University of Houston-DowntownGreg Beets Texas Department of State Health ServicesJen McClure Society for New Communications Research (SNCR)Maryland Grier Connecticut Health FoundationWenying Sylvia Chou National Cancer Institute NIH


name_last: CLE 8: The Most Important Back-Up Instruments for a Baby Band
name: CLE 8: The Most Important Back-Up Instruments for a Baby Band
name_index: C
hashtag: cle8
event_category: Panel
event_sub_category: Legal
original_serial: event_MP990193
original_venue_serial: Austin Convention Center
description:
  Room: Room 9ABC

  Moderator:
  Lynn Morrow (Adams and Reese LLP)

  Participants:
  Ben McLane (McLane & Wong)
  Brian Mencher (Beame & Mencher LLP)

  Summary
  Bands are built, broken and busted on the seemingly less important internal deals entered into among the members. These quiet documents can become the loudest should a band's business become unharmonious. Band member agreements, writing collaboration agreements, management agreements, production agreements and other issues facing a rising band will be discussed. 

search:
  CLE 8: The Most Important Back-Up Instruments for a Baby Band Ben McLane McLane &amp; WongBrian Mencher Beame &amp; Mencher LLPLynn Morrow Adams and Reese LLP


name_last: Social Media, Just US? A Unique International Perspective
name: Social Media, Just US? A Unique International Perspective
name_index: S
picture_big_url: http://img.sxsw.com/2011/events/SocialMediaJustUS.eps
website_link: http://www.smediajustus.org
hashtag: #smediajustus
event_category: Social Graph
event_sub_category: Core Conversation
original_serial: event_IAP8203
original_venue_serial: Hyatt
description:
  Room: Hill Country CD

  Participants:
  Christian Leman (AXESSIO USA)
  Joseph Halverson (Trinity Consultants)

  Summary
  Social media has become a global phenomenon: 72% of the global internet population is now active on social networks and 75% of Facebook users are outside of the USA. Research shows that Social Media users interact locally, in their real life. The global phenomenon is in fact a collection of local phenomena where culture, language and politics play a role. The Indonesians use Facebook in Indonesian interacting with other Indonesians, the Germans use Facebook in German interacting with other Germans, etc… there are variances that global brands should know/use/leverage when designing global marketing social media campaigns. Should you skew your campaign toward more content creation when targeting audience in China or South Korea? Should you avoid requesting Europeans to formally join a group? Should you expect Japanese to be more likely silent readers of your content?... The conversation will explore the need for multinational brands to recognize that not all social media users are like US, and that social media campaigns should be properly localized to maximize return.

search:
  Social Media, Just US? A Unique International Perspective Christian Leman AXESSIO USAJoseph Halverson Trinity Consultants


name_last: Dreamend
name: Dreamend
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/553.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/DREAMEND-Magnesium_Light.mp3
website_link: http://www.dreamend.net
event_category: Showcase
event_sub_category: Folk
search: Dreamend
original_serial: event_MS12429
original_venue_serial: Skinny's Ballroom
description:
  Following The Seven Fields of Aphelion's Periphery (Feb '10/Graveface) and Tobacco's Maniac Meat (May '10/Anticon), Dreamend's album, So I Ate Myself, Bite by Bite is the latest album from a member of the peculiar electronic band, Black Moth Super Rainbow. With So I Ate Myself, Bite by Bite and its companion piece (which is set to come out in 2011), Dreamend diverges from the synth-pop of Black Moth to take on a nightmarish folk sound that evokes the faded scenery of ghost towns and eerie midnight drives.

  As Dreamend's sole member and proprietor behind Graveface Records, an independent label with a sharp focus on hand assembled items and limited editions, Ryan Graveface has a dazzlingly complex album in SIAMByB. Heavy on banjo, bells, guitar, organ and fearlessly honest vocals, this record is relentlessly catchy.

  'Pink Cloud in the Woods,' sets the tone for the album with its deceptively patient ruminations. Sparse cricket sounds, bells and piano evolve into stop-and-go drums and the breathy chant of 'I walked through the woods. It was a rainy day.' From there, SIAMBbB sprawls out like a cinematic experience more than a loose collection of songs. The tale concerns a character who acts on his destructive fantasies and impulses. A synapse in his head snaps like a twig and before he knows it, he's in the middle of a deed he'd never have imagined undertaking just days before.

  The banjo-laden song 'Pieces' delves deep into the details of the crime with intrepidly gruesome lyrics. Its misleadingly upbeat energy by way of intricate drumming causes this song about brutal murder to be unusually catchy. Album closer 'An Admission' shifts down the synth highway as it details the character's seemingly inexplicable need to kill again and again. It starts with pitch bending swirls buttressed by banjo and drums. Soon, these elements are overtaken by stormy effects and soprano 'whoo-ooo's, culminating in an about-face of percussive THRASH.

  The tale of SIAMBbB will have you reeling and so will its incredible packaging. The label who brought you indie-rock's first bonafide, hand made pop-up book with Long-Forgotten Friend have upped the ante: the LP version of So I Ate Myself, Bite by Bite, is presented like a phenakistoscope, a classic Victorian animation machine. If you thought picture discs and colored vinyl were cool (both mediums you Graveface aficionados will know a lot about), wait until you get a load of William Schaff's painstaking, brilliantly delivered design. It's truly a remarkable accomplishment in the annals of the Album as Artform, which is a hallmark of Graveface Records.


name_last: Danny Malone
name: Danny Malone
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/404.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Danny_Malone_and_The_Collar_Bones-Wait_on_me.mp3
website_link: http://dannymalone.com
event_category: Showcase
event_sub_category: Singer-Songwriter
search: Danny Malone
original_serial: event_MS12371
original_venue_serial: Stephen F's Bar
description:
  Dear people interested in the life events of the Danny Malone:
  While in a self-induced drug coma, a skinless tiger came to me. He told me to go back to my world, to find a man named Danny Malone. He said Danny had something of the tiger’s that the tiger wanted back. When I awoke eleven years later, I bought a walking stick and a map of the world and set out to find the tiger’s prey. This is what I found instead.
  Danny was conceived at 11:11 and born at 12:34 a.m. and p.m. simultaneously. All on the same day, a day that does not exist on present society’s calendar. At birth they say he weighed exactly the same as tiny little Baby Jesus: 8 lbs. 7 ounces. He never gained or lost an ounce, even though he appears full grown. Don’t believe me? Prove it to yourself. Walk up to him and grab him by his giant lady hips and give him a toss in the air, but don’t let him land on you, for Danny is not made of the same things as you and yours. Danny is made of marshmallow and razor blades wrapped in tiger skin.
  Danny’s music career started quite early. He played his first sold out show in the womb. He now plays music with his sister. There’s speculation that they were, at one time, married. I found no evidence for or against this.
  Oh and the dance moves … the dance  … Danny owns all of his own dance moves, none borrowed and none stolen. Moves so powerful they have brought peace to warring peoples, joy to the depressed, and a cure for sickness. Once the world started moving in unison to the rhythm of the razor blades rattling around in that striped leather they fittingly announced the official development of a new religion based on the peace and love and all healing power of the dance.
  He is a saver and a wrecking ball. He would cut off his arms to bleed life into all that cannot feel and need to love.
  He has two sad monkeys. One of these monkeys is the devil himself and the other was born with pterodactyl wings. Danny would do anything that he could to protect these sad monkeys from the probing and dissecting of the scientists that want to study these frightening but beautiful creatures. Being the leader of the Dance Dance Religion he added an amendment that allows him to take these monkeys as his wives and to legally keep the scientists and celebrities at bay.
  Danny currently resides on a planet of his own making, a world of pure energy where chaos is king, and sadness is queen, and the prince is made mostly of violence and pain, where the rivers run with Thom Kha soup, the sad monkeys cry peanut butter tears and dance is the only form of communication.
  Forever in research, Airplane Airplane


name_last: Pimp My Movie: Online Marketing Makeovers
name: Pimp My Movie: Online Marketing Makeovers
name_index: P
website_link: http://www.marwencol.com
event_category: Panel
event_sub_category: New Technology / Next Generation
original_serial: event_FP6282
original_venue_serial: Austin Convention Center
description:
  Room: Room 15

  Moderator:
  Chris Shellen (Open Face)

  Participants:
  Joel Heller (Joel Heller Productions)
  Kaz Brecher (MorphLabs)

  Summary
  More and more filmmakers are using the internet to finance, produce, distribute and market their no/low-budget films. Are you? The best way to learn about your options is to see them in action. In this workshop, we’ll take a few 2011 SXSW films and show you how they can use the internet to build fans, expand their stories, get press, find distribution, and save (and even make) money. We’ll also cover some basic advice and success stories, and send you back to your hotel with a handy online marketing checklist.

  More and more filmmakers are using the internet to finance, produce, distribute and market their no/low-budget films. Are you? The best way to learn about your options is to see them in action. In this workshop, we’ll take a few 2011 SXSW films and show you how they can use the internet to build fans, expand their stories, get press, find distribution, and save (and even make) money. We’ll also cover some basic advice and success stories, and send you back to your hotel with a handy online marketing checklist.

search:
  Pimp My Movie: Online Marketing Makeovers Joel Heller Joel Heller ProductionsKaz Brecher MorphLabsChris Shellen Open Face


name_last: SXEncore: Tiny Furniture
name: SXEncore: Tiny Furniture
name_index: S
picture_big_url: http://img.sxsw.com/2011/films/F31469.jpg
website_link: http://www.ifcfilms.com
youtube_link: http://www.youtube.com/watch?v=VRW83p4uwK8
event_category: Screening
event_sub_category: Narrative Feature
search: SXEncore: Tiny Furniture Lena Dunham
original_serial: event_FS12314
original_venue_serial: **Westgate
description:
  Director: Lena Dunham
  USA | 98 minutes
  IFC Films


  Starring:
  Lena Dunham, Laurie Simmons, Grace Dunham, Jemima Kirk, Alex Karpovski, David Call, Amy Siemetz


  Winner of the best narrative feature at the SXSW Film Festival, TINY FURNITURE is a hilarious and endearing film that explores the depths of romantic humiliation and the heights of post-college confusion. Writer/director/star Lena Dunham is being called one of the most exciting new voices in American independent cinema and critics are hailing her film as 'irresistibly funny', 'unnervingly honest' and 'near perfection'.


name_last: Chair Love: Some Strings Attached
name: Chair Love: Some Strings Attached
name_index: C
picture_big_url: http://img.sxsw.com/2011/films/F31254.jpg
website_link: http://NA
event_category: Screening
event_sub_category: Texas High School
search: Chair Love: Some Strings Attached Kara McCormack, Emily Hagins
original_serial: event_FS11657
original_venue_serial: Alamo Lamar C
description:
  Director: Kara McCormack, Emily Hagins
  USA | 3 minutes


  A school chair decides to venture outside of its classroom to find her true love, another chair. On the way, she encounters several obstacles such as passing period, where she must stay still while all the people pass. When she finally reaches the other chair, she sees that the chair has been hanging out with a stool while she’s been gone, and she must act accordingly to get what she wants: the chair of her dreams.


name_last: Ariel Pink's Haunted Graffiti
name: Ariel Pink's Haunted Graffiti
name_index: A
picture_big_url: http://img.sxsw.com/2011/bands/4311.jpg
website_link: http://www.arielpink.com
event_category: Showcase
event_sub_category: Avant/Experimental
search: Ariel Pink's Haunted Graffiti
original_serial: event_MS14519
original_venue_serial: Kiss &amp; Fly
description:
  Los Angeles' notorious lo-fi pop oufit Ariel Pink's Haunted Graffiti have been unveiled as the latest signings to 4AD. The group are currently recording their first record for the label, due spring 2010.

  With roots going back as far as 1996, the West Coast act are as sublime as they are surreal with a sound loaded with hazy nostalgia and a fiercely experimental pop palette. The band (currently comprised of Ariel Pink, Kenny Gilmore, Aaron Sperske and Tim Koh) have picked up particular plaudits for the Haunted Graffiti releases via Paw Tracks, The Doldrums (2004), Worn Copy (2005) and House Arrest (2006).


name_last: Can The Internet Make Us Happy?
name: Can The Internet Make Us Happy?
name_index: C
website_link: http://www.inspireusafoundation.org/
hashtag: #happynet
event_category: Social Graph
event_sub_category: Panel
original_serial: event_IAP6335
original_venue_serial: Hyatt
description:
  Room: TX Ballroom 5-7

  Participants:
  Anastasia Goodstein (Inspire USA Foundation)
  Catherina Rodrigues O'Gorman (Think Love)
  Kevin Hansen (www.SecretRegrets.com)
  Pamela Rutledge (Media Psychology Research Center)
  Veer Gidwaney (DailyFeats)

  Summary
  Can 'tweeting' release Oxytocin? Does looking through your friends' Facebook photos or reading the newsfeed impact your mood? This panel will look at how the internet and social networking actually impacts how we feel and will explore opportunities for using technology to help people feel better. We'll discuss the current research as well as innovative sites, applications and other virtual interventions designed to improve our mental health with an emphasis on young people (16-24).

search:
  Can The Internet Make Us Happy? Anastasia Goodstein Inspire USA FoundationCatherina Rodrigues O'Gorman Think LoveKevin Hansen www.SecretRegrets.comPamela Rutledge Media Psychology Research CenterVeer Gidwaney DailyFeats


name_last: Geographer
name: Geographer
name_index: G
picture_big_url: http://img.sxsw.com/2011/bands/1281.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Geographer-Kites.mp3
website_link: http://www.geographermusic.com
event_category: Showcase
event_sub_category: Rock
search: Geographer
original_serial: event_MS13860
original_venue_serial: Maggie Mae's Rooftop
description:
  In the summer of 2005, after a series of deaths in the family, Michael Deni left his hometown in New Jersey for San Francisco. He spent the next several months with his guitar and a synthesizer, turning that tragedy into the songs that would soon become the foundation for Geographer.

  With the additions of cellist Nathan Blaz and drummer Brian Ostreicher, Geographer spent the next year cutting their teeth in the Bay Area, winning over crowds with the heart-pounding epics that make up their debut record, ‘Innocent Ghosts’.

  After being selected one of three ‘Undiscovered Bands You Need To Hear Now’ by SPIN Magazine and garnering considerable word-of-mouth praise from their energetic live shows, the band signed to San Francisco-based label Tricycle Records, releasing a 7” single for the song ‘Kites’ in October 2009.

  ‘Animal Shapes’ follows up ‘Kites’, building on the synth-driven aesthetic of the single, while flirting with darker, more esoteric underpinnings. The record merges Geographer’s aptitude for crafting beautiful, haunting melodies with textural sounds and polyrhythmic energy, marking an evolution of their distinct style.

  With the overwhelming response to the release of ‘Kites’ and ‘Animal Shapes’, punctuated by a dynamic and engaging live set, the band has already begun to make an indelible mark on the ears of music fans worldwide.


name_last: Hoax or Transmedia? The Ethics of Pervasive Fiction
name: Hoax or Transmedia? The Ethics of Pervasive Fiction
name_index: H
website_link: http://www.deusexmachinatio.com
hashtag: #tmhoax
event_category: ScreenBurn
event_sub_category: Solo
search: Hoax or Transmedia? The Ethics of Pervasive Fiction Andrea Phillips Deus Ex Machinatio
original_serial: event_IAP5713
original_venue_serial: Austin Convention Center
description:
  Room: Room 12AB

  Participants:
  Andrea Phillips (Deus Ex Machinatio)

  Summary
  The classic ARG storytelling technique involves putting content into the real world and web as if the story were really happening. But the line between truth and fiction online is blurry -- and getting blurrier all the time -- so not everyone who finds your content will know it's not for real.

  One person's hoax is another's deeply immersive experience. And what one considers a killer practical joke can be a terrifying ordeal to somebody else. So how does a transmedia designer learn to strike the right balance between immersive and responsible?


name_last: Jack Wilson
name: Jack Wilson
name_index: J
picture_big_url: http://img.sxsw.com/2011/bands/40218.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Jack_Wilson_-Valhalla.mp3
website_link: http://www.jack-wilson.com
youtube_link: http://www.youtube.com/watch?v=qqjIesGpPD0
event_category: Showcase
event_sub_category: Alt Country
search: Jack Wilson
original_serial: event_MS13925
original_venue_serial: 18th Floor at Hilton Garden Inn
description:
  Jack was born in Austin. He grew up two minutes away from Townes Van Zandt's Clarksville trailer home. Jack met Jerry Jeff Walker when he was 12, and told him that he hated country music. He met Willie Nelson when he was 16 and asked to borrow a pick. Jack has an abiding love of menthol cigarettes and Irish whisky.

  Went to college, got busted, went to Seattle, started a band. Lived in basements, drank a mountain of PBR, just like everyone else. Jack can't stand that fucking beer. Met amazing musicians, at home in Austin and in Seattle alike. Kept writing substantially less shitty songs.

  Jack Wilson's first record, America's National Entertainment, was fine, but unnoticed. The new self-titled record was on 90.3 Seattle Radio KEXP's Top 10 Americana chart for ten weeks of May, June and July 2010. 

  'Jack Wilson has the kind of heartfelt, wizened voice that lots of country-folk men have: It's a warm, pull-up-a-barstool-and-I'll-tell-you-a-story-of-heartbreak-my-friend kind of a voice. Lots of musicians coast on that kind of voice, writing songs about how their true love has hair like shafts of wheat but not anymore because she is dead or some silly shit like that. But Wilson ventures out into the fringes of country to push at expectations in a tremendously satisfying way. He out-and-out croons, for instance, on 'Out of Bed,' stretching his voice in a way that, say, Bonnie 'Prince' Billy would never dare to risk.' Paul Constant, THE STRANGER, Seattle


name_last: Her Space Holiday
name: Her Space Holiday
name_index: H
picture_big_url: http://img.sxsw.com/2011/bands/1783.jpg
website_link: http://herspaceholiday.com
event_category: Showcase
event_sub_category: Rock
search: Her Space Holiday
original_serial: event_MS14291
original_venue_serial: Latitude 30
description:
  Recording as Her Space Holiday since 1996, Marc Bianchi creates sugarcoated dreamscapes floating alongside bitter-sweet narratives of life. He’s been featured in many of the industry's top music magazines including Spin, Mojo, and DJ, has reached #2 on the CMJ charts (with The Young Machines for Mush) and has toured with some of the world's top indie acts including Bob Mould, Bright Eyes, Arab Strap, and The Faint. Always challenging himself, Bianchi's sound has morphed with every release, proving he is equally comfortable with intricate sampling and drum programming as he is building a track around acoustic guitar, live instruments, and percussion. From his early output with NYC's TigerStyle, his releases for London's Wichita, his recent release on World's Fair, and his work with Mush, Marc Bianchi's constant evolution as a songwriter and arranger continues to enchant.


name_last: Adebisi Shank
name: Adebisi Shank
name_index: A
picture_big_url: http://img.sxsw.com/2011/bands/2651.jpg
website_link: http://myspace.com/adebisishank
event_category: Showcase
event_sub_category: Rock
search: Adebisi Shank
original_serial: event_MS11382
original_venue_serial: Emo's Annex
description:
  Touring Japan for the fourth time, being handpicked by Mike Patton to support Faith No More in the Olympia, writing and recording their second album – it’s been a hell of a year for Wexford based lightning punks Adebisi Shank. Long been the darlings of the underground scene and after countless tours of Ireland, UK and mainland Europe the band prepare to release their eagerly awaited follow up to the J. Robbins produced debut album, “This is the album of a band called Adebisi Shank.”

  That debut, which AU magazine was to declare 11th best Irish album of the decade and Hot Press 74th best Irish album of all time (Voted for by Irish Musicians), was a 25 minute runaway tornado of euphoria that left listeners dazed, confused, and hungry for more. This new full length somehow manages to expand the bands musical horizons to incorporate a host of different influences and yet focus their songwriting chops even further than on their 2007 EP and 2008 LP.

  “On the first album, our mission was get in, tear it up, get out” explains bassist Vin (Who also produces under the name “The Vinny Club” in his downtime), “The whole thing is over in about 24 minutes, which is really cool, but this time we wanted to make something that you could really spend a bit of time with, get a bit lost in. This one’s 40 minutes, which might not sound a lot, but to us that is almost like a double album. There’s a real sense of geography to the songs, you can really feel the places we’ve been and to an extent, the people we’ve met as we’ve travelled around.It seemed to make sense to bring in as many of our friends as we could to give the album the party vibe we felt it deserved.” He continues, “It’s a big glorious mess.”

  Adebisi Shank are mostly known for their explosive and energetic live performances,  NME describing it as,“baffling, terrifying and utterly riveting” and Rock Sound exclaiming the band are “…one of the most exciting live bands in Ireland right now.”

  “This is the Second Album of a Band Called Adebisi Shank” features contributions from Mercury prize nominated Villagers frontman Conor J O Brien and Choice Prize winner Richie “Jape” Egan among others, and sees Adebisi Shank broaden their sonic palette beyond the trusty formula of bass drums and guitars to incorporate electronics, marimba, horn sections, vocoders, percussion ensembles and an arsenal of vintage synthesisers while still using the traditional three piece lineup to experiment with sounds as much as possible.

  The album was recorded and produced by the band and Stephen J. Caffrey in various locations around Ireland and mixed and mastered by TJ Lipple (Aloha, MGMT) at his home in Washington DC.


name_last: White Arrows
name: White Arrows
name_index: W
picture_big_url: http://img.sxsw.com/2011/bands/1296.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/White_Arrows-Coming_or_Going_RAC_Remix.mp3
website_link: http://wwww.MySpace.com/WhiteArrows
event_category: Showcase
event_sub_category: Electronic
search: White Arrows
original_serial: event_MS14072
original_venue_serial: Dirty Dog Bar
description:
  In the summer of 2008, fresh out of NYU with a degree in Ritualistic Shamanism, Los Angeles native Mickey Schiff began White Arrows. Fusing his studies with a drum machine and the looming, immediate presence of a booming NYC club scene, White Arrows was intended less as a group than as a social document, detailing the experiences of Schiff's age cohort - the young, ambitious, fucked up, beautiful children of a new cosmopolitan America - all coastal culture and no middle. It didn't take long before Schiff began seeing 'White Arrows' tagged across the lower east side, and tattooed on the arms of friends and acquaintances. White Arrows wasn't a band, it was a youth cult to the 'now.'

   Schiff moved back to Los Angeles by the end of the year, where White Arrows began its life as a performing unit. The current lineup, features Steven Vernet (guitar), Rob Banks (guitar), and Mickey Schiff, as well as younger brother Henry (percussion) and half-brother, John Paul Caballero (bass). Strangely enough, despite having known one another as family friends, the Schiff brothers and Caballero were unaware that they shared a common father, a revelation made known to both parties once they had reached adulthood.

   Despite the relatively recent introduction of the band to the east side club scene, the group has developed a solid following among the audiences and promoters of clubs such as the Echo and Spaceland, holding the distinctive honor of being awarded a Spaceland residency in August of 2010 despite having played out for less than a year.

  White Arrows debut EP is currently available on their site. Containing original material as well as remixes by the likes of RAC (Remix Artist Collective), and Kevin Seaton (Mad Decent), this release has already seen its tracks used in videos by tastemakers such as VBS, Nylon, and Dazed and Confused Magazine, and channels such as HBO (Entourage, How to Make it in America) and MTV (Jersey Shore, The City).
   White Arrows stem from the cultural wellspring whence bands, degenerates, and the overall urban mythological spectrum derives. They eschew the bombast of Williamsburg hype for the nuance of a Jets vs. Sharks rumble.




  For more information please contact
  Christian Coffey christian@madmacent.com or Chris Allen Allen@thecollective-la.com


name_last: Building Hope
name: Building Hope
name_index: B
picture_big_url: http://img.sxsw.com/2011/films/F30617.jpg
website_link: http://www.nobelity.org
youtube_link: http://www.youtube.com/watch?v=k009nxENjNs
event_category: Screening
event_sub_category: Documentary Feature
search: Building Hope Turk Pipkin
original_serial: event_FS11196
original_venue_serial: **Arbor
description:
  Director: Turk Pipkin
  USA | 75 minutes
  The Nobelity Project


  After rebuilding a rural Kenyan primary school, Turk Pipkin and The Nobelity Project agree to help build the area’s first high school - including the award-winning RainWater Court, classroom building, science and computer labs, and a library.
  Through drought, flood, and fundraising challenges, Building Hope chronicles the construction of Mahiga Hope High, and the connection between a thousand people in the U.S. and an African community working to create a better future for their children.
  An inspiring story of those who believe education shouldn’t end at the 8th grade.


name_last: What to Do When Your Artist is Addicted
name: What to Do When Your Artist is Addicted
name_index: W
website_link: http://www.musicares.com
hashtag: addictedartist
event_category: Panel
event_sub_category: Management
original_serial: event_MP5999
original_venue_serial: Austin Convention Center
description:
  Room: Room 16A

  Moderator:
  Harold Owens (MusiCares Foundation)

  Participants:
  Amy Blackman (Cookman)
  Bob Forrest (N/A)
  Michael Des Barres (Desbarres Productions)

  Summary
  This panel will discuss effective interventions and strategies when dealing with someone who is addicted.

search:
  What to Do When Your Artist is Addicted Amy Blackman CookmanBob Forrest N/AMichael Des Barres Desbarres ProductionsHarold Owens MusiCares Foundation


name_last: Bill Baird
name: Bill Baird
name_index: B
picture_big_url: http://img.sxsw.com/2011/bands/40045.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Bill_Baird-Silence_3.mp3.mp3
website_link: http://www.autobusrecs.com/sunset-bill-baird/
event_category: Showcase
event_sub_category: Pop
search: Bill Baird
original_serial: event_MS12237
original_venue_serial: The Marq
description:
  Hello.  My name is Bill Baird and all my stuff resides in Austin, TX but I travel around a lot.  Austin feels more like home than most places, what with all the nice, creative people residing there and the nice places to swim and the strong coffee, but it's still smack dab in the middle of Texas, which is a strange place to live for somebody who questions what they're told.  In Texas, it starts from birth, with all the Texan myths drilled into you non-stop.  When you're told that Davy Crockett rose from the dead on the third day from that closet in the Alamo, you cannot question this fact.  

  I had to remove myself from all that baloney, so I don't feel particularly Texan.  But yes, my stuff still resides in Austin, which feels like a little oasis in a very large sea of folks who still consider Texas a wild frontier.  Errrr, hate to break it to you folks, but Texas ceased being a frontier, oh, let me see, about 150 years ago.  Now it's just crammed full of folks who imagine a three-patty hamburger somehow equates to a sense of grandeur.  Or at least something innately Texan.

  Not to sound too bitter.  Can't help it.  I do love Texas for its best qualities:  the big open spaces, the cheap beer... oh wait, that's it.   Anyways.

  I make art of all kinds.  I mostly make music but have also produced albums for others, painted, made videos, taken photographs, written long bits of prose and poetry, and stood around doing nothing.   That last bit, there's a true art to that.  Especially standing around doing nothing and looking incredibly busy.  Learned that temping in an accountant's office.

  I am a lover of the outdoors and have taken month-long camping trips in Alaska, Wyoming and shorter trips in Mexico, New Mexico, Canada, Oregon, Washington, Montana, whew.   Yikes.  Many places.  I'm an Eagle Scout (whoopty!) which means something to some people but mostly to me it's just a way of realizing how much a man is capable of forgetting.  I think I used to know dozens of knots and the heimlich manuever and how to bake a cake using a Dutch oven.   Now I tie everything using the shoelace knot, I watch people choke, and I eat Oreos straight out of the package.   Oh yeah, graduated from NOLS too.   Got ghiardia on that course, which I would not recommend.   

  I'm a lover of hot springs and cold springs too.  I've even swam in that gross irrigation canal that stretches across California's spine.   It smelled funny but I just held my nose and jumped in.

  I've had all sorts of strange jobs for all varieties of pay.  Worked for a moving company in Alaska, drove the kiddie train in Zilker Park, got fired from Texas Monthly for setting the copy machine on fire, valet parked cars at Dave and Buster's for exactly one day, got fired from Domino's Pizza for eating an order (but not before delivering a pizza to Michael Bolton), got fired from Austin's Pizza for attempting to start a recycling program, got fired from a temp job in an accountant's office for calling Creed's music 'dogshit,' did two stints as a telemarketer (quitting both times in an existential fit), and, most recently, been working at The Texas School for the Blind and Visually Impaired, working with kids.   It's pretty inspiring work.

  I love folk music and drone music.  Psych music too.  Weird music.  Normal music.  Incidental music.  I once took a friend to LaMonte Young's 'Dream House,' which he described thusly... 'this must be like Guantanemo feels like.'  And I loved it!   Oh well


name_last: Alternative Press Party
name: Alternative Press Party
name_index: A
event_category: Party
event_sub_category: Various
search: Alternative Press Party
original_serial: event_HB1781
original_venue_serial: Emo’s
description:
  Show your badge for priority admission to the annual AP blowout.  This year's party features Black Veil Brides, Destroy Rebuild Until God Shows, The Ready Set and many, many more.


name_last: Les Jupes
name: Les Jupes
name_index: L
picture_big_url: http://img.sxsw.com/2011/bands/40068.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Les_Jupes-Myth_3_The_Mountain.mp3
website_link: http://www.headinthesand.ca/lesjupes
event_category: Showcase
event_sub_category: Rock
search: Les Jupes
original_serial: event_MS12238
original_venue_serial: Speakeasy Kabaret
description:
  Les Jupes are a new band from the centre of Canada versed in expansive musical landscapes, sharp lyrics and an observer's eye for the world.  They are four Anglos with a French name making big, broad and determined music.  And they are at the centre of a prairie renaissance growing around Head In The Sand Records.

  Their debut album Modern Myths has been getting rave reviews across North America and charting Top 15 across Canada.

  Produced by Marcus Paquin (Arcade Fire, Silver Starling, Stars).


name_last: Australia / MacTalk Australia
name: Australia / MacTalk Australia
name_index: A
event_category: Podcast
event_sub_category: Podcast
search: Australia / MacTalk Australia Peter Wells MacTalk
original_serial: event_IAP000642
original_venue_serial: Driskill
description:
  Room: Driskill Ballroom

  Participants:
  Peter Wells (MacTalk)

  Summary
  Mactalk is Australia's largest Apple and Mac Community, with almost 40,000 active members. The Mactalk Podcast is Autralia's favourite Technology Podcast, with around 5000 weekly downloads. In 2011 we're taking the podcast on the road! First up was Webstock, where we interviewed geek superstars Merlin Mann, John Gruber, Michael Lott, Josh Clark and Marco Arment. Join us for our first live show in Austin for SxSW!


name_last: Get Band Business Done Smart
name: Get Band Business Done Smart
name_index: G
hashtag: bandbusiness
event_category: Panel
event_sub_category: Legal
original_serial: event_MP990156
original_venue_serial: Austin Convention Center
description:
  Room: Room 17AB

  Moderator:
  Steve Hutton (Uppercut Management)

  Participants:
  Hillel Frankel (N/A)
  Martin Atkins (Tour:Smart)

  Summary
  A fast moving debate style panel about the best way to go about band business. Traditional and guerilla methodologies will be presented. Come away with great strategies.

search:
  Get Band Business Done Smart Hillel Frankel N/AMartin Atkins Tour:SmartSteve Hutton Uppercut Management


name_last: Primitive Weapons
name: Primitive Weapons
name_index: P
picture_big_url: http://img.sxsw.com/2011/bands/1849.jpg
website_link: http://primitiveweapons.bandcamp.com
event_category: Showcase
event_sub_category: Metal
search: Primitive Weapons
original_serial: event_MS13991
original_venue_serial: Scoot Inn
description:
  Brooklyn post-rock/metal band PRIMITIVE WEAPONS has signed to NYC’s Shinebox Recordings for the release of its debut EP in early 2011.  The group features in its ranks ex-members of Milhouse, Error Type 11, Mind Over Matter, Chariots, Instruction, Milagro and Aeschylus and “bonds the American tradition of pointless art with the ecstatic nature of religious ceremony to provide a new aural ritual for the bored.'


name_last: The Luyas
name: The Luyas
name_index: L
picture_big_url: http://img.sxsw.com/2011/bands/1250.jpg
website_link: http://deadoceans.com/artist.php?name=luyas
event_category: Showcase
event_sub_category: Avant/Experimental
search: The Luyas
original_serial: event_MS14081
original_venue_serial: Spill
description:
  The Luyas is the project of Pietro Amato, Mathieu Charbonneau, Stefan Schneider, Jessie Stein and occasionally Sarah Neufeld. The band first came together somewhat haphazardly, the initial result of which was their debut album, Faker Death, which the band released independently, and then on Canadian boutique label, You’ve Changed Records.

  In 2009 the band made a record with old friend and Canadian master, Jeff Mcmurrich, maker of the coolest records north of the border.  Many hours of processing live sounds through boxes ensued.  Torrid romances played themselves out, families crumbled, the economy weakened, Owen Pallett did orchestral arrangements, everybody cried.  Life is life for everyone.  The Luyas played with their boxes.  Coffee, beer, whiskey, worse; All of this was processed through a space echo.  Then it was the end of the summer.

  So the band went to Europe.  They toured extensively supporting Bell Orchestre.  Sarah cut Jessie’s hair off into the Danube on the last day of the tour.

  Look out for a new album to be released on Dead Oceans in 2011.


name_last: Next Stage Presents The Boxer Rebellion (acoustic)
name: Next Stage Presents The Boxer Rebellion (acoustic)
name_index: N
picture_big_url: http://img.sxsw.com/2011/events/TBR.jpg
hashtag: #SXSWNextStage
event_category: Trade Show
event_sub_category: Various
search: Next Stage Presents The Boxer Rebellion (acoustic)
original_serial: event_OE00039
original_venue_serial: Austin Convention Center
description:
  Room: Exhibit Hall 3/4

  Join The Boxer Rebellion on Next Stage for a special acoustic performance you won’t see anywhere else!


  “What’s past is prologue…”

  With all that’s befallen them, London-based quartet The Boxer Rebellion have a history that reads like a grand, intricately woven design. For a band who have been together almost ten years – during which their first (and, to date, only) label went bust shortly after their debut release and a key member had a near-death experience – such fluctuating fortunes would surely see most bands imploding in frustration. So what marks The Boxer Rebellion out from the rest? How have they endured in relative obscurity, held down day jobs to self-release a follow-up, and arrived at a kind of renaissance so far down a jagged career path?

  Well, one could point to the quality of the songs or the almost wanton uniqueness of their sound, but that would be remiss – they’ve always had the talent. Perhaps it could be faith in their own abilities – a bloody-mindedness that refused to go away? Not so – every band that has ever existed (or not) tends to think they’re the reincarnation of The Beatles. The simple fact is, the reason The Boxer Rebellion have endured thus far resides in a single word, a concept that was the insignia of their second album: Union.

  “We’ve always been a band that’s had a sense of seclusion, which has helped us extract the essence of what we are as a unit,” guitarist Todd Howe reveals of their working process, a point succinctly and wryly punctuated by frontman Nathan Nicholson: “I think if we were solo artists, we’d have all quit by now.”

  It’s this sense of alliance that has allowed The Boxer Rebellion to navigate a path beset with industry indifference and financial hardship to forge a career that has set industry landmarks from the base materials of undeniable talent and a cast-iron will. One such landmark came in the band’s recent live appearance on the silver screen in Going The Distance, a Hollywood feature film starring Drew Barrymore. In the movie, the band play themselves and effectively superimpose their name into the popcorn-chomping eyes of movie-going audiences throughout the world – performing two tracks from the Union LP (‘Evacuate’ and ‘Spitting Fire’) while also providing an original song, ‘If You Run’, for the film’s finale. All this on the back of a chance encounter with film industry spotters at a showcase in LA, who were so impressed with the band’s sold-out performance at The Troubadour, they promptly nudged the film’s director, Nanette Burstein, to make them the movie’s musical focal point. Since then, the band have found themselves attending red-carpet premieres in Los Angeles and London (in a location literally around the corner from where two of the band used to work in a shoe shop), before launching into a packed-out 20-date US tour in September 2010.

  Having self-released and virtually self-financed the follow-up to debut Exits, the band’s Union LP saw them make history by becoming the first unsigned band to enter the US Billboard 100 Albums Chart (no. 82) on digital sales alone. By the end of 2009, iTunes US declared Union their Alternative Album of the Year. A fitting climax to a year of toil and tussle, after this The Boxer Rebellion were primed and ready to embark on their third studio record.

  Enter producer Ethan Johns (Kings of Leon, Ryan Adams, Ray LaMontagne), whose unorthodox approach to recording became the perfect foil to the Boxer Rebellion’s almost tunnel-vision creative perseverance.

  The result of this dynamic – and the first album The Boxer Rebellion have handed over to a single producer – is the forthcoming breathtaker that is The Cold Still, an album that might never have seen the light of day from a band of lesser conviction. They have taken the trials of their formative years and built themselves a future that glows from the resurgent embers of the determination that refused to be extinguished all those years ago, and burns ever brighter still.

  For The Boxer Rebellion, what’s past is their prologue. Here’s where their story truly begins…


name_last: TV Networks Extending Interactivity for Fans
name: TV Networks Extending Interactivity for Fans
name_index: T
picture_big_url: http://img.sxsw.com/2011/events/TVNetworksExtendingInteractivity.jpg
website_link: http://www.king.com
hashtag: #GamesforTV
event_category: Social Graph
event_sub_category: Panel
original_serial: event_IAP5731
original_venue_serial: Hyatt
description:
  Room: TX Ballroom 2-4

  Participants:
  Brad Stone (Bloomberg Businessweek)
  David Luner (FremantleMedia)
  Kris Soumas (ROI World)
  Noah Hawley (N/A)
  Owais Farooqui (King.com)

  Summary
  For decades, TV show fans have sought ways to extend their connection to their favorite show characters with things like branded cereals, toys, board games, music or the like. Fans often can't wait for the next episode and especially dread the time between seasons. They want to interact and even play along with their favorite shows. This is a reality that TV networks are creating through branded online games and social games. This panel, consisting of online gaming experts and digital leaders at TV networks, will explore how TV networks are keeping fans engaged between episodes and seasons with quality online games that extend the show's brand and interactivity with fans - taking TV entertainment to the next level. The session will sample real case studies from experiences over several seasons with shows and branded games like Who Wants to Be a Millionaire, Biggest Loser, Survivor, and others. Panel members will also explore how games enable an additional channel for TV networks to reach global fans via social networks like Facebook, MySpace, Hi5 and Bebo, especially as we're seeing games being the number one used applications on many social networks.

search:
  TV Networks Extending Interactivity for Fans Brad Stone Bloomberg BusinessweekDavid Luner FremantleMediaKris Soumas ROI WorldNoah Hawley N/AOwais Farooqui King.com


name_last: UX Research & Web Analytics: X-Ray Insights
name: UX Research & Web Analytics: X-Ray Insights
name_index: U
hashtag: #uxanalytics
event_category: Workshop
event_sub_category: Workshop
original_serial: event_IAP7545
original_venue_serial: Sheraton
description:
  Room: Capitol A-D

  Participants:
  Austin Govella (Grafofini)
  Fred Beecher (Evantage Consulting)
  Louis Rosenfeld (Rosenfeld Media)

  Summary
  Do you want your website to meet both your business goals and your users' needs? Understanding what people do on your site gives you the x-ray insight crucial to effective business decisions. In this workshop, we'll provide a practical framework for squaring
  quantitative evidence and qualitative insights. We'll see concrete examples from search log and click path analysis. We'll also learn how you can continually measure the quality of a site's user experience.

search:
  UX Research &amp; Web Analytics: X-Ray Insights Austin Govella GrafofiniFred Beecher Evantage ConsultingLouis Rosenfeld Rosenfeld Media


name_last: Mentors - Open Call
name: Mentors - Open Call
name_index: M
event_category: Panel
event_sub_category: Mentor Session
original_serial: event_FP990138
original_venue_serial: Austin Convention Center
description:
  Room: Room 11AB

  Participants:
  Adam Cassels (Crossover/Docfest)
  Edward Stencel (Royale Greenstone Entertainment)
  Holly Roach (Mill Valley Film Festival)
  Holly Jeter (20th Century Fox)
  Jeff Nichols (Take Shelter)
  Navid McIlhargey (New Regency)
  Peter Friedlander (Playtone)
  Sarah Green (Sarah Green Film Corp)
  Weiman Seid (Fat Dot)

  Summary
  Feeling adrift in the film world and need some valuable one-to-one general advice?  This is the session for you; 'Open Call' features industry insiders that run the gamut of the film spectrum. Whether you're seeking advice on production, festivals, distribution or all of the above, sign up now and get the lowdown.

  Mentor session signup is open to all Film, Gold and Platinum badge holders at a first-come, first-served basis. Registrants who signed up online must check-in 30 minutes before your mentor time slot to guarantee your spot. Limited on-site signup is also available for a small number of mentor sessions spots and will begin 30 minutes before the first time slot of each session.

  Signup for Mentor Sessions Online here - http://mentor.sxsw.com/

  Feeling adrift in the film world and need some valuable one-to-one general advice?  This is the session for you; 'Open Call' features industry insiders that run the gamut of the film spectrum. Whether you're seeking advice on production, festivals, distribution or all of the above, sign up now and get the lowdown.

  Mentor session signup is open to all Film, Gold and Platinum badge holders at a first-come, first-served basis. Registrants who signed up online must check-in 30 minutes before your mentor time slot to guarantee your spot. Limited on-site signup is also available for a small number of mentor sessions spots and will begin 30 minutes before the first time slot of each session.

  Signup for Mentor Sessions Online here - http://mentor.sxsw.com/

search:
  Mentors - Open Call Adam Cassels Crossover/DocfestEdward Stencel Royale Greenstone EntertainmentHolly Roach Mill Valley Film FestivalHolly Jeter 20th Century FoxJeff Nichols Take ShelterNavid McIlhargey New RegencyPeter Friedlander PlaytoneSarah Green Sarah Green Film CorpWeiman Seid Fat Dot


name_last: Heaven Hell
name: Heaven Hell
name_index: H
picture_big_url: http://img.sxsw.com/2011/films/F31428.jpg
website_link: http://www.nebepeklo.cz/
youtube_link: http://www.youtube.com/watch?v=GGlTMCnONmw
event_category: Screening
event_sub_category: Documentary Feature
search: Heaven Hell David Calek
original_serial: event_FS11335
original_venue_serial: Alamo Ritz 2
description:
  Director: David Calek
  CZECH REPUBLIC | 84 minutes
  OutCome


  'Heaven Hell' is an attempt to defend even very extreme notions of freedom if such notions are well-founded and lead to new horizons of human understanding. The film portrays people who have found pleasure in pain and decided not to hide this passion, or at least not to suppress and deny it any more. These people either inflict pain or demand it from others, but they do not force anyone to do anything. This closed society is often labelled by its members as BDSM.

  Presented with EAST SILVER


name_last: How Brands Are Monitoring Your Online Conversations
name: How Brands Are Monitoring Your Online Conversations
name_index: H
website_link: http://www.alterian.com
event_category: Social Broadcasting Track
event_sub_category: Solo
search: How Brands Are Monitoring Your Online Conversations Michael Fisher Alterian
original_serial: event_IAP6983
original_venue_serial: AT&amp;T Conference Center
description:
  Room: Room 203

  Participants:
  Michael Fisher (Alterian)

  Summary
  It’s a reality that digital word of mouth is here; and it is here to stay. Millions of online conversations are happening, yet until now, brands have struggled to find a way to measure the quantity or quality of those interactions. Did you post on your friend’s Facebook wall asking if they want to grab a burger at Red Robin? Or tweet about what awful service you received while waiting on hold for 15 minutes with your credit card provider? Or comment on a blog a post about your desire to buy a new pair of True Religion jeans? Well, people are listening. And reacting -- more than ever before. Unlike in the past, brands are now faced with the ability to harness word of mouth via social media. Consumers are helping to shape that brand perception, whether they know it or not. So what are brands tracking today, and what should they be tracking? Knowing how advertising dollars successfully translate to the social world can be tremendously powerful information, for example. Is Snickers or Bud Light most successful with its SuperBowl commercial? Plenty of conversations happened online -- were you one of them? Michael Fisher will leverage his deep expertise on this subject to reveal how the content and conversations happening online today are often coordinated, measured, and analyzed across all channels. How can the consumer leverage this channel to connect with brands in a more one-to-one manner. and how can the brands successfully communicate back?


name_last: RAMESH (DJ Set)
name: RAMESH (DJ Set)
name_index: R
picture_big_url: http://img.sxsw.com/2011/bands/4530.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/RAMESH_DJ_Set-The_King.mp3
website_link: http://www.rameshalwayswins.com
event_category: Showcase
event_sub_category: DJ
search: RAMESH (DJ Set)
original_serial: event_MS15066
original_venue_serial: Malaia Upstairs
description:
  Once upon a time, I played in a band called, 'Voxtrot.'  On June 26th, 2010, Voxtrot closed up shop and ushered in the next era of life, leaving behind a slew of great memories and earthly footprints.  All great stories have multiple chapters, and the time for my next chapter has officially arrived.  Like a newborn baby thrust upon the rocks, I am soaking up the sound of lapping waves, toughening my skin to head once more unto the breach.  This new era of life is one of performance, recording... the whole shebang, but shall begin behind the turntables, in the best company possible.  Roll on...


name_last: Personalized Interfaces and the Arrival of Smart TV
name: Personalized Interfaces and the Arrival of Smart TV
name_index: P
website_link: http://www.thefilter.com
hashtag: #TVui4me
event_category: Future15
event_sub_category: Future15
search: Personalized Interfaces and the Arrival of Smart TV David Maher Roberts The Filter
original_serial: event_IAP5694
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom E

  Participants:
  David Maher Roberts (The Filter)

  Summary
  '2011 is the year for next generation TV and movie services: providing people with easy access to an unprecedented amount of content (web video, linear TV, TV catch up and movie on demand services). There is a growing need for intelligent, personalised filters so people can find the content they want at the right time.

  This presentation aims to chart the key changes in TV's evolution from 'dumb' to 'smart', and highlight the best examples of personalised TV services available today and predict how these (and future) services will change the way we consume and interact with TV. '


name_last: TiRon
name: TiRon
name_index: T
website_link: http://www.thecafeterialine.com
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: TiRon
original_serial: event_MS15241
original_venue_serial: Venue 222
description:
  Who is TiRon:
  After a year spent garnering stellar reviews and coverage from such publications as XXL, Vapors , Ozone, the LA Times and BET, the Los Angeles based upstart TiRon is poised to make even bigger strides in the coming months. His latest project, MSTRD, features an array of music produced by Oddisee, DJ Dahi, $port and others. More than just 'feel-good' music, MSTRD is a collection of songs that deal with the life and times of a young musician figuring things out as his own pace, and in his own way.


name_last: The Sexual Survival Guide For Geeks
name: The Sexual Survival Guide For Geeks
name_index: S
event_category: Panel
event_sub_category: Various
search: The Sexual Survival Guide For Geeks Violet Blue Open Source Sex
original_serial: event_FP990144
original_venue_serial: Austin Convention Center
description:
  Room: Room 18ABCD

  Participants:
  Violet Blue (Open Source Sex)

  Summary
  What they say about geeks, sex, relationships and hooking up just isn't true: we ARE hot and nerdy, and when it comes to events like SXSWi we could all use a little 'booty call boot camp'. Anyone can read sex ed basics online, but when you're faced with real-life situations and the nuances of quirky geeks who are smarter than the average hottie, and have that irresistible OCD, you'll need to know more than how to Google a pickup line or navigate a smooth SXSWi afterparty fling.

  In this talk, leading sex educator Violet Blue explains:

  * Sexual health basics, including safer sex 101.
  * Exactly how to have a smooth negotiation about safer sex.
  * Rules and tips for geek flirting.
  * Do's and Don'ts of picking up on geeks.
  * Sex etiquette and social media.
  * How to have a great one-nighter and feel happy saying hi in the halls the next day.
  * Navigating honesty (and health issues) when someone is cheating.
  * Consent: saying yes and no to sex with clarity and coolness.
  * How to have a hot time without pissing off your hotel roommates.
  * Why geeks are better lovers, and how to attract a geek.
  * Geek-specific suggestions for seeing each other after SXSW.

  While heterosexually focused in scope, this presentation will be inclusive of all genders and orientations. Includes a handout of recommendations for a Geek Sexual Survival Kit.

  What they say about geeks, sex, relationships and hooking up just isn't true: we ARE hot and nerdy, and when it comes to events like SXSWi we could all use a little 'booty call boot camp'. Anyone can read sex ed basics online, but when you're faced with real-life situations and the nuances of quirky geeks who are smarter than the average hottie, and have that irresistible OCD, you'll need to know more than how to Google a pickup line or navigate a smooth SXSWi afterparty fling.

  In this talk, leading sex educator Violet Blue explains:

  * Sexual health basics, including safer sex 101.
  * Exactly how to have a smooth negotiation about safer sex.
  * Rules and tips for geek flirting.
  * Do's and Don'ts of picking up on geeks.
  * Sex etiquette and social media.
  * How to have a great one-nighter and feel happy saying hi in the halls the next day.
  * Navigating honesty (and health issues) when someone is cheating.
  * Consent: saying yes and no to sex with clarity and coolness.
  * How to have a hot time without pissing off your hotel roommates.
  * Why geeks are better lovers, and how to attract a geek.
  * Geek-specific suggestions for seeing each other after SXSW.

  While heterosexually focused in scope, this presentation will be inclusive of all genders and orientations. Includes a handout of recommendations for a Geek Sexual Survival Kit.


name_last: Andante
name: Andante
name_index: A
picture_big_url: http://img.sxsw.com/2011/films/F22308.jpg
website_link: http://www.andantefilm.com
youtube_link: http://www.youtube.com/watch?v=xm6U2D4NeEA
event_category: Screening
event_sub_category: Narrative Feature
search: Andante Assaf Tager
original_serial: event_FS11172
original_venue_serial: Alamo Ritz 2
description:
  Director: Assaf Tager
  ISRAEL | 104 minutes
  Tinstar Creative Pool


  Starring:
  Sarah Adler, David Fire, Liron Levo, Nicole Veronica


  In a post-industrial world people are no longer able to dream. A factory run by Mr Terrier sells the frightened, sleepless masses a dreaming experience. Sarah, the single surviving dreamer, sets out to the only place that can provide answers to her strange night-time visions: the dream factory. Her arrival excites Mr Terrier who is searching for a new dreamer. The visions of the old comatose man, whose dreams Mr Terrier taps into, have become repetitive and dull. He must be replaced.


name_last: John Gerzema
name: John Gerzema
name_index: J
event_category: Bookstore Appearance
event_sub_category: Various
search: John Gerzema
original_serial: event_OE00747
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D Foyer

  John Gerzema will be stopping by the SX Bookstore to greet registrants and sign copies of his latest book, Spend Shift: How the Post-Crisis Values Revolution Is Changing the Way We Buy, Sell, and Live.


name_last: Hesher
name: Hesher
name_index: H
picture_big_url: http://img.sxsw.com/2011/films/F31269.jpg
website_link: http://www.hesherthemovie.com
youtube_link: http://www.youtube.com/watch?v=Idq1t6g_1-Y
event_category: Screening
event_sub_category: Narrative Feature
search: Hesher Spencer Susser, N/A
original_serial: event_FS11539
original_venue_serial: Alamo Lamar A
description:
  Director: Spencer Susser, N/A
  USA | 109 minutes
  42 West


  Starring:
  Natalie Portman, Joseph Gordon-Levitt, Rainn Wilson, Devin Brochu, Piper Laurie


  Hesher explodes into the lives of TJ and his family like a molotov cocktail, pushing them past their grief over the loss of TJ's mother, allowing them to live their lives again.


name_last: Olin & The Moon
name: Olin & The Moon
name_index: O
picture_big_url: http://img.sxsw.com/2011/bands/796.jpg
website_link: http://www.olinandthemoon.com/
event_category: Showcase
event_sub_category: Rock
search: Olin &amp; The Moon
original_serial: event_MS12524
original_venue_serial: Black &amp; Tan
description:
  Spawning from the jagged, green, and snow crusted mountains of Sun Valley, Idaho the founding members of Olin and the Moon came together at a young age and have played music of all kinds over the years. Singer/Songwriter David LaBrel along with his brother and lead guitarist Travis, joined forces with drummer Marshall Vore to create a strong bond and musical friendship. After moving to Los Angeles the boys met up with Brian McGinnis and Kyle Vicioso to create the final lineup of Olin and the Moon. After several years of writing, recording, and playing lots of booze-filled shows, the boys got back in the studio and recorded their newest album “Terrible Town”. The album, relesed in May 2009, is a poignant look at a small town band coming out to the big city, and showcases Olin and the Moon’s best material to date. Finally at a time when authenticity seems to be a thing of the past, Olin and the Moon bring together a rawness and passion in their music that can only be attributed to one too many beers and an endearing hope that a good song can cure even the worst hang over.  Always busy, Olin and the Moon is putting the final touches on another full length album entitled “Footsteps” due out in October 2010.  Perhaps the best record yet, “Footsteps” has already received licenses from CW’s hit show One Tree Hill even prior to being finished.  Building on their already established style, Olin and the Moon continues to create fantastic songs and more and more people are catching on.

  “Really proficient alt‐country. Their set of soundtrack‐ready songs flowed surprisingly well – lead singer

  David LaBrel sounds a bit like Soul Asylum’s David Pirner, but the songs echo a liHle more Neil Young.”

  Lilleshan Bose – OC Weekly

  “This album’s like a beer. SomeOmes you cry in it; someOmes you raise your glass. While hardly

  starying from country formula, tugs at your heart like a prairie sunset.”

  Kevin Bronson – Buzz Bands


name_last: Chapel Club
name: Chapel Club
name_index: C
picture_big_url: http://img.sxsw.com/2011/bands/204.jpg
website_link: http://chapelclub.com
event_category: Showcase
event_sub_category: Pop
search: Chapel Club
original_serial: event_MS13892
original_venue_serial: The Bat Bar
description:
  It's the stuff of narcotic dreams and nightmares. It's the fulfilment of the promise of a decade of sonic cellarscapes. It's Kitchens of Distinction, Echo & The Bunnymen, Neu, My Bloody Valentine, The Cocteau Twins and - yes, okay - Joy Division encapsulated and crystallised in one almighty rush. It is 'Palace', the debut album from London's Chapel Club - and it is quite possibly the album of the year.

  In making the record, we were thinking in terms of artists like Mercury Rev, says drummer Rich Mitchell. We weren't scared to put extra sounds in there, to try interesting ideas. It felt like a good time to do it, at the start of a new decade.

  In the words of guitarist Michael Hibbert, it's also about 'not being afraid to be too ambitious. We wanted to take the grandeur and force of the lyrics and make a record that resonates on a large emotional scale. It's music to thrill to.'

  As singer Lewis Bowman explains, it's also the result of an ardent refusal to compromise. We're a new band, a young band, and we've had to find our feet quickly. Our approach this year has been to take things slowly and stick to our vision of what we are and can be. It's 
  very much this is what we want to do and you're gonna have to make space for it in your plans because this is the way we're operating.

  Hence the photoshoot on the famous Abbey Road crossing wearing grotesque animal masks. Hence the unconventional recording sessions with the legendary Paul Epworth, which saw the band recording live in the same room as the producer, experimenting with Epworth's wild variety of musical toys. And hence the cult following and insane industry buzz that swiftly grew around the band when they started gigging in late 2009, eschewing regular venues to play their cavernous and brilliant spire-rock in art spaces, warehouses and the back rooms of Jamaican pubs.

  We did things a bit differently to make it all more interesting, says Lewis. Whereas if we told people we're third on the bill at the Purple Turtle this Tuesday and after us there's a hard rock band and before us there's an electro duo, people would've been like Mmm, yeah, think I'm busy.

  The resulting A&R battle for Chapel Club was among the most ardent of recent years, which came as a shock to the band. Though all apart from Lewis had been in bands before (Rich had been signed to an underground noise rock label aged 14: Our only mention anywhere was an NME review that said 'The sleeve is infinitely better than the racket it surrounds' - we split up after six months), it seemed particularly sudden to Mike, who'd been a little lost in the three years since his previous band split: I didn't have a clue what I was going to do at all. I had no money and no focus. No-one I knew had moved to London yet so I just sat there feeling sorry 
  for myself, smoking shitloads of weed and starting to write songs.

  Next, Mike recruited a (then) 17-year-old bassist called Liam Arklie, new to London from Swindon, and the pair began to hang out all day and try things out, then go out drinking. We repeated that process seven days a week for a while.

  The line-up grew with the addition of mild-mannered guitarist Alex Parry, Liam's best friend since childhood. But it wasn't until Mike was introduced to Lewis that Chapel Club found their focus and their spark. Lewis had been writing stories and poetry for years, never showing it to anyone beyond a few close friends. 'I wasn't bothered about getting published,' he says. 'I just wanted to get better. I had a vague hope of making something of it all one day, but I knew I had a long way to go before I could compete with the writers I respected. Then Mike asked me if I wanted to try writing something for this embryonic band he was putting together, and I thought I may as well have a go. It seemed like the perfect outlet.'

  Of the tunes that emerged from those first attempts, several appear on 'Palace', pushing the dark arts of Interpol and My Bloody Valentine way off into the future, stunning and confrontational in equal measure.

  Debut single O Maybe I offers a moral tug-of-war between romantic security and recklessness (O maybe I should settle down to a quiet life, or maybe I should fuck around with someone's wife), while Surfacing - a pile-driving shimmer that'll never make the band any money since Lewis included a large chunk of the lyric from Mama Cass Dream a Little Dream of Me in the chorus - is an out-and-out hate song directed at an unnamed London scenester.

  I can't tell you who it's about, Lewis insists, but it doesn't matter. It's enough to say it was inspired by someone who for me represented a certain type of London life-form, totally vacuous and celebrity-obsessed and success-obsessed. I remember being at uni and putting on these club nights and it was all about music and sex. Everyone used to go back to after-parties and everyone was trying to get off with everyone else. I had a girlfriend but I was like this is the way it should be when you're young, this is fun. Then I came back to London and it all changed. Everyone here was all about success, about how much you earn and what access you've got to which parties. And 'Surfacing' is about someone who represented all that for me, a person who'd squandered their humanity or something. They were devoid of personality, of talent, of taste or insight or innocence or wisdom - yet they were doing very well despite all this. I guess you could work out who it's about if you looked into it, the clues are there. 
  The lyric's cryptic rather than obscure.

  Surfacing then, is the first spite-bite of Palace, a thunderous opening like the crack of a volcano. As the record develops, however, it takes on a different form, with many lyrics drawing on a sense of almost spiritual awe for the natural world, while others reflect the 
  confusion and romance of youth and early adulthood through the warmth and borderline mania of the hedonist's post-party haze.

  The Shore replays a morning-after walk home through a flower market (I felt awful,' says Lewis, 'I wanted to get home and get to bed, but at the same time the experience of everything was so alive and vivid), while the shoegazey Fine Light envisions a brief but grateful moment of existential calm, sat on a beach at the peak of a high, watching lights over the sea. Second single Five Trees, meanwhile, offers a vision to rival Coleridge at his most wankered.

  That lyric came from a scribbled paragraph based on a dream I had years ago, Lewis remembers. I'd over-indulged one weekend and woke up at a friend's house on a drizzly Monday morning feeling pretty fragile. In the last moments before waking, I had this amazing dream. I remember it so clearly. I was watching five trees on a hilltop. Each tree had five branches and there were five leaves at the end of each branch. As I looked the leaves started to glow and turned into these giant glowing snowflake-typeshapes and fell to earth. I woke up on such a comedown and I had to go to work and it was raining and I felt like crying because it was such a vivid, beautiful image in my mind. I felt my life wasn't really going anywhere and I just wanted to retreat back into the dream.

  Elsewhere, the krautrock drive beneath both After the Flood and White Knight Position serves as the engine room of the record, while luscious pop hits like All the Eastern Girls and Blind provide the intricate and immaculate decoration - bright, enormous love songs that illuminate the core meaning of the album.

  'The album's a love story,' Lewis says. 'The whole thing's about love, but not in a typical way, it's not about falling in or out of love. I don't really understand the concept of love as a fall. Real love doesn't strike me as being so sudden or swift or clean or complete. For me, the album is like the fragmentary history of a long relationship, as well as a reflection on some of the questions you ask yourself as you move from youth to adulthood.'

  It's also very much the first chapter in a growing story, hence the title of the record - which refers to the band's first name. 'We were called Palace for a few months, but there were too many other bands who'd gotten there first,' says Alex. 'Calling the album Palace is a nod to the fact that the five of us started this together. And it beginning of something.'

  For now though, 'Palace' breaks bright and promising as a dawn, a magical mind-state where the female body becomes as devastating a natural form as a coastline or mountain ridge, where a bustling psychedelic flower market becomes the loneliest place on earth and 
  love is never quite as simple as the movies make out. Lend it your ears for forty minutes and its kiss will linger on your lips for a long time to come.


name_last: PepsiCo Playground
name: PepsiCo Playground
name_index: P
hashtag: #PepsiCoStage
event_category: OTHER
event_sub_category: Various
search: PepsiCo Playground
original_serial: event_OE00203
original_venue_serial: Austin Convention Center
description:
  The PepsiCo Playground is back to provide SxSWers a place to reconnect over refreshing drinks and snacks. Each day, we’ll be celebrating digital innovation with the SxSW community on the PepsiCo Plugged-In Stage. #PepsiCoStage


name_last: Why New Authors Should Think Like Indie Bands
name: Why New Authors Should Think Like Indie Bands
name_index: W
picture_big_url: http://img.sxsw.com/2011/events/TheEvolvingWorkplace.jpg
website_link: http://www.thegavinshow.com
hashtag: #indieauthors
event_category: Future of Journalism
event_sub_category: Panel
original_serial: event_IAP6104
original_venue_serial: Sheraton
description:
  Room: Creekside

  Participants:
  Alan Porter (alanjporter.com)
  Amelia Gray ()
  Gavin St Ours (The Gavin Show)
  Timothy Sanders (Publishing Genius)

  Summary
  The publishing world is wrought with uncertainty. Traditional book sales are down, digital publishing is in its infancy, and publishing houses, faced with shrinking budgets, are forced to shy away from publishing novels written by new, untested authors.

  The rules of the industry are changing. Before approaching agents and publishers, new fiction authors are working to self-publish and grow audiences with social media tools. When they approach a publisher with a new novel and a built-in audience, they take note.

  On this panel, hear from literary agents and authors describe the way the industry is changing and why it doesn't mean doom-and-gloom for unknown fiction writers. They'll share success stories, practical advice, and opinions on the future of publishing.

search:
  Why New Authors Should Think Like Indie Bands Alan Porter alanjporter.comAmelia Gray Gavin St Ours The Gavin ShowTimothy Sanders Publishing Genius


name_last: Neighborhood Watch
name: Neighborhood Watch
name_index: N
event_category: Screening
event_sub_category: Texas High School
search: Neighborhood Watch Zachary Booth
original_serial: event_FS11637
original_venue_serial: Alamo Lamar C
description:
  Director: Zachary Booth
  USA | 3 minutes


  While a magnifying glass, black holes, jellyfish, and a strangely oriented moon all peak interest on their own, fit together they all but sing themselves to nirvana. A chunk of clay has made sure to make these fit together in the least logical way possible, for someones viewing pleasure


name_last: Secret Colours
name: Secret Colours
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/39690.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Secret_Colours-Jellybean.mp3
website_link: http://www.secretcolours.bandcamp.com
youtube_link: http://www.youtube.com/watch?v=SjuOaGqcnw0
event_category: Showcase
event_sub_category: Rock
search: Secret Colours
original_serial: event_MS13783
original_venue_serial: The Parish Underground
description:
  The newly minted Chicago quintet channels the finest in the greats of late '60s psychedelia, '90s newgaze reverence, and a touch of driving, bucolic, no frills RnR straight from the greasiest of garages.  Secret Colours at their most beautiful help you to turn on, tune in, and drop out. Secret Colours are bad dudes, and in a day and age where Anton Newcombe is making dance beats and Syd Barrett was long assimilated by the Borg, Secret Colours are a Kodachrome tinted breath of fresh air.

  Secret Colours are Tommy Evans, Dave Stach, Dylan Olson, Justin Frederick, and Margaret Albright. They released their eponymous effort independently on August 3rd, and may be stopping near you this summer to fold your brain into an origami fortune teller. The fortune teller says to keep a watchful eye on Secret Colours.


name_last: Artistic Collaborations via Skype: Turning Distance into Drama
name: Artistic Collaborations via Skype: Turning Distance into Drama
name_index: A
picture_big_url: http://img.sxsw.com/2011/events/ArtisticCollaborationSkype.jpg
website_link: http://www.facebook.com/event.php?eid=191732234179908
hashtag: #TexasLondon
event_category: Convergence
event_sub_category: Panel
original_serial: event_IAP5600
original_venue_serial: Austin Convention Center
description:
  Room: Room 18ABCD

  Participants:
  Beth Burns (The Hidden Room Theatre)
  Conor Roche (Roundhouse)
  Derek Kolluri (Sustainable Theatre Project)
  Judd Farris (N/A)
  Mimi Poskitt (Look Left Look Right)
  Rachel Watkinson (Look Left Look Right)
  Robert Matney (The Hidden Room Theatre)

  Summary
  Skype and other video conferencing tools now enable distance to become an asset (and a sexy marketing tool) rather than a deal-breaker in collaborations between artists on the other side of the world. Austin company 'The Hidden Room' and London company 'Look Left Look Right' are working on a cutting edge theatre project together via Skype: 'You Wouldn't Know Her, She Lives in London / You Wouldn't Know Him, He Lives in Texas.'  Together they are finding inspiration and a solid new work model.  International rehearsal demonstration included!

search:
  Artistic Collaborations via Skype: Turning Distance into Drama Beth Burns The Hidden Room TheatreConor Roche RoundhouseDerek Kolluri Sustainable Theatre ProjectJudd Farris N/AMimi Poskitt Look Left Look RightRachel Watkinson Look Left Look RightRobert Matney The Hidden Room Theatre


name_last: Detention
name: Detention
name_index: D
picture_big_url: http://img.sxsw.com/2011/films/F28995.jpg
youtube_link: http://www.youtube.com/watch?v=K6q9v_ak40w
event_category: Screening
event_sub_category: Narrative Feature
search: Detention Joseph Kahn
original_serial: event_FS12322
original_venue_serial: Alamo Ritz 1
description:
  Director: Joseph Kahn
  USA | 88 minutes
  ICM


  Starring:
  Josh Hutcherson, Dane Cook, Shanley Caswell, Spencer Locke, Aaron David Johnson, Walter Perez, Erica Shaffer, Parker Bagley, Alison Woods


  Detention is a teen horror-comedy where the local students of Grizzly Lake must survive their final year of high school. Standing in their way is a slasher movie killer who has seemingly come to life. It becomes a race against time to stop the killer and save the world - if only they can get out of detention. The Detention cuts through prom. Most of them don’t have dates anyway.


name_last: AT&T Lounge
name: AT&T Lounge
name_index: A
event_category: Lounge
event_sub_category: Various
search: AT&amp;T Lounge
original_serial: event_OE00535
original_venue_serial: Austin Convention Center
description:
  Unwind and get comfy while you recharge your devices at the AT&T Lounge in the Convention Center. Stay connected at facebook.com/ATT or @ATT


name_last: Global Citizenship = World Peace?
name: Global Citizenship = World Peace?
name_index: G
website_link: http://america.gov
hashtag: #gov2.0
event_category: Future15
event_sub_category: Future15
search: Global Citizenship = World Peace? Lovisa Williams US Department of State
original_serial: event_IAP7374
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom E

  Participants:
  Lovisa Williams (US Department of State)

  Summary
  The world is quickly becoming smaller and we are becoming more dependent upon each other for every day things in life.  We are receiving ideas and information faster than ever before.  We consume goods from around the world on a daily basis.  We no longer live in a world where we are isolated from the problems and perhaps the opportunities of others.

  Global Citizenship is about recognizing we are not just citizens of our respective countries, but also to a larger global ecosystem.  What does this mean now?  What will it mean in the future?  How do we need to adapt to these changes?  What role does technology play in this?  Who should be concerned with the idea of global citizens?  Could there really be a possibility we could achieve world peace through grassroots efforts like this?


name_last: Guadalupe Plata
name: Guadalupe Plata
name_index: G
picture_big_url: http://img.sxsw.com/2011/bands/40038.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Guadalupe_Plata-Pobre_Mary.mp3
website_link: http://www.myspace.com/guadalupeplata
event_category: Showcase
event_sub_category: Blues
search: Guadalupe Plata
original_serial: event_MS13481
original_venue_serial: Nuvola
description:
  Ubeda, Spain. June 2006. Two young swamp blues worshippers - Pedro de Dios Barcelo and Carlos Jimena - perform a chemical experiment by mixing the rusty-water-wheel chant of Hound Dog Taylor, the darkness of Skip James, the hypnotic rhythm of John Lee Hooker and R.L.Burnside, the madness of Screamin' Jay Hawkins, the sweet sound of Tampa Red, the killer slide of Elmore James and the essence of Son House.

  The combustion was immediate, but the flames soared completely out of control when Paco Luis Martos, the world grand Master of hand-carved coffered ceilings, appeared in the laboratory accompanied by a primitive bass, handmade with a zinc washtub, a wooden stick and a chainsaw string.

  Rising up out of this fire, a diabolically addictive substance shaped by a snake-like, raw and dirty blues, zombie-love lyrics and an original and electrifying performance was born - GUADALUPE PLATA.

  'Brilliant blues and a washtub bass, how much more authentic do you want it be? As a Spanish act, we may not get the chance to see too much of Guadalupe Plata but if you like the old fashioned blues played by modern acts, this band should be on your list'.

  http://coldbloodedclarity.co.uk/guadalupe-plata-had-the-primavera-blues

  'Dig Guadalupe Plata. Straight outta Ubeda, Spain.Creepy Hi-LO-Fi swampy espanafied punkass monster blues.Jeffrey Lee Pierce would be Proud. Damn proud. As will you'.

  http://realdeepblues.blogspot.com/2010/04/guadalupe-plata.html

  'Guadalupe Plata: I got this from a gent at the booth promoting new music from Spain in the trade show in the convention center. Guadalupe Plata are a 3 piece playing big, heavy blues ala Black Keys, R.L. Burnside and John Lee Hooker, played w/drastic fire and amazing chops, especially on the slide guitar. Who knew the Spanish had the dirty blues gene? Amazing stuff'

  http://www.blurt-online.com/news/view/3528/


name_last: The Bears of Blue River
name: The Bears of Blue River
name_index: B
picture_big_url: http://img.sxsw.com/2011/bands/227.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/The_Bears_of_Blue_River-Betty_Homemaker.mp3
website_link: http://sonicbids.com/thebearsofblueriver
event_category: Showcase
event_sub_category: Rock
search: The Bears of Blue River
original_serial: event_MS11977
original_venue_serial: The Velveeta Room
description:
  Living tucked away in walk in closets and a crowded one bedroom apartment, The Bears of Blue River stay afloat with hopes of spreading their saccharine tunes to those interested.
  The members maintain residencies in Chicago and Indianapolis,  while one member mystically floats around Pennsylvania.
  This now five piece group of gents and one gal worked consistently all throughout 2010 to Share the Bear while celebrating the release of their debut EP 'The Killer Bee Scare.' 
  The folks celebrate and tear apart the make ups of their everyday lives in their most sincere and bop paced way.
  They briefly vanished into the mystic wonder commonly referred to as Indianapolis in early September to record their full length follow up,  'Dames' which is set for release in early 2011. 
  Following a series of breakdowns aboard their jet black, former SWAT Team bus known as 'Latifah' to the band,The Bears of Blue River will finally be returning to their heavy touring schedule throughout 2011.

  Thanks for reading this,


name_last: Smile Smile
name: Smile Smile
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/221.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Smile_Smile-Truth_On_Tape.mp3
website_link: http://www.smilesmilemusic.com/
event_category: Showcase
event_sub_category: Pop
search: Smile Smile
original_serial: event_MS12280
original_venue_serial: Continental Club
description:
  Wanting to bring something new to the Dallas music scene, Ryan Hamilton and Jencey Hirunrusme create their own modern blend of folk, pop and rock in Smile Smile. Their songs range from heart wrenching ballads to foot stomping sing alongs. Jencey's classical piano background teamed with Ryan's self-taught guitar style combine to create sounds which both soar above you and pull you in tight at the same time.

  'When we formed Smile Smile, we looked at what was missing in the world of folk and pop and then tried to create a sound that was uniquely ours,' says Jencey. 'We really wanted our music to be catchy and memorable, but also focusing on the issues that we care about.'

  The duo garnered local and national success in 2006 with their debut full-length album Blue Roses. Its full of infectious melodies, dusty blue lyrics whispers, hand-claps and toe-tappable folk songs set to guitar and keys. Smile Smile were nominated for 'Best Folk Rock Song ('Sad Song') at the Los Angeles Independent Music Awards, nominated as 'Best USA Act' in the Toronto Independent Music Awards, and have had several tracks from Blue Roses licensed for programming on MTV's NEXT. Smile Smile will also be featured in the upcoming film Jack and Jill vs the World starring Freddie Prinze Jr.

  Although known for their subtle (and sometimes not so subtle) back and forth jabs onstage, when the pair sing together their voices sound as if they are one. Stripping songs down to the bone and emphasizing the simplicity of beautiful music, is about the only thing the two can agree upon.


name_last: Diva Gash
name: Diva Gash
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/44281.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Diva_Gash-Masters_of_Love.mp3
website_link: http://www.divagash.com
youtube_link: http://www.youtube.com/watch?v=U_vDMG4fIhY
event_category: Showcase
event_sub_category: Rock
search: Diva Gash
original_serial: event_MS14618
original_venue_serial: Prague
description:
  Diva Gash from Bogota one of most important independent rock bands in Colombia. 

  A particular blend of classic genres from 70's and 80's such as; Funk, Disco, Punk and Retro Rock, among Electronic beats, Latin Grooves, Metal riffs and Hip-Hop rhymes, make them shine as pioneers of the Latin American avant-garde musical movement. Their refined look and strong live show may well amuse people of all ages, and all backgrounds.

  Born in 1997 with the objective of creating a project that would distinguish from all musical contexts developed in Colombia around folklore and with a clear intention of building a cosmopolitan sound.

  Have toured in Europe, Mexico, USA, Argentina, Colombia and Venezuela


name_last: Mentors - Production 2
name: Mentors - Production 2
name_index: M
event_category: Panel
event_sub_category: Mentor Session
original_serial: event_FP990090
original_venue_serial: Austin Convention Center
description:
  Room: Room 11AB

  Participants:
  Amada Cruz (United States Artists)
  Amanda Essick (GreeneStreet)
  Amy Lo (Mental Pictures)
  Beatrice Springborn (Valhalla Pictures)
  Daniele Bernfeld (Paramount Insurge)
  Jay Van Hoy (Parts and Labor)
  Jennifer Semler (Lava Bear)
  Peter Phok (Glass Eye Pix Inc)
  Sami Jahnukainen (Mouka Filmi Oy)

  Summary
  What secrets does the producer hold, from pre-production to distribution? Learn some of the ways to perfect the relationship between 'producer' and 'production.'

  Mentor session signup is open to all Film, Gold and Platinum badge holders at a first-come, first-served basis. Registrants who signed up online must check-in 30 minutes before your mentor time slot to guarantee your spot. Limited on-site signup is also available for a small number of mentor sessions spots and will begin 30 minutes before the first time slot of each session.

  Signup for Mentor Sessions Online here - http://mentor.sxsw.com/

  What secrets does the producer hold, from pre-production to distribution? Learn some of the ways to perfect the relationship between 'producer' and 'production.'

  Mentor session signup is open to all Film, Gold and Platinum badge holders at a first-come, first-served basis. Registrants who signed up online must check-in 30 minutes before your mentor time slot to guarantee your spot. Limited on-site signup is also available for a small number of mentor sessions spots and will begin 30 minutes before the first time slot of each session.

  Signup for Mentor Sessions Online here - http://mentor.sxsw.com/

search:
  Mentors - Production 2 Amada Cruz United States ArtistsAmanda Essick GreeneStreetAmy Lo Mental PicturesBeatrice Springborn Valhalla PicturesDaniele Bernfeld Paramount InsurgeJay Van Hoy Parts and LaborJennifer Semler Lava BearPeter Phok Glass Eye Pix IncSami Jahnukainen Mouka Filmi Oy


name_last: Secrets Revealed: Exploring the Next Generation Gaming Platform
name: Secrets Revealed: Exploring the Next Generation Gaming Platform
name_index: S
website_link: http://hi5networks.com
event_category: ScreenBurn
event_sub_category: Solo
search: Secrets Revealed: Exploring the Next Generation Gaming Platform Alex St. John hi5
original_serial: event_IAP8296
original_venue_serial: Austin Convention Center
description:
  Room: Room 12AB

  Participants:
  Alex St. John (hi5)

  Summary
  In the highly competitive landscape of online gaming, developers face a challenging set of hurdles on the road to success, such as driving promotion, user acquisition and monetization for their games. Alex St. John, hi5 President & CTO, will reveal the next generation platform technology that hi5 has designed to overcome these hurdles, and increase the discoverability and growth of online social media games. Alex will showcase key aspects of this new platform including content virality, monetization and community features. He will provide specific examples of the technology and mechanisms that hi5 has developed, and the end results driven by their platform. Additionally, Alex will discuss how hi5’s next generation platform can accelerate growth for online games distributed on hi5.com as well as anywhere else developers publish their games online.


name_last: EX-SEX
name: EX-SEX
name_index: E
picture_big_url: http://img.sxsw.com/2011/films/F30162.jpg
website_link: http://michaelmohan.com/projects/ex-sex/
youtube_link: http://www.youtube.com/watch?v=856IkUlJ9cU
event_category: Screening
event_sub_category: Narrative Short
search: EX-SEX Michael Mohan
original_serial: event_FS11770
original_venue_serial: Alamo Lamar A
description:
  Director: Michael Mohan
  USA | 9 minutes


  Starring:
  Kristen Riley, Jacob Womack


  Ex-Sex sensitively explores that universal feeling in the pit of your stomach.  The many flavors of heartache are captured in this heartfelt and nostalgic portrait of two former lovers drunkenly navigating their fizzled relationship by confusing their emotional needs with their physical desires.  Ex-Sex makes it better.  Ex-Sex makes it worse.


name_last: Candy Golde
name: Candy Golde
name_index: C
picture_big_url: http://img.sxsw.com/2011/bands/2873.jpg
website_link: http://candygolde.com
event_category: Showcase
event_sub_category: Rock
search: Candy Golde
original_serial: event_MS11569
original_venue_serial: Club de Ville
description:
  The Candy Golde line-up, down to the mastering and cover art, reads something like a cross between a Warhol Factory party and the sonic alternative music boom of the 90s with a generous serving of in your face rock 'n roll. It’s no wonder, given this lineage of top drawer artists, Candy Golde could be described as the best and baddest of musical collaborations Chicago has to offer.

  The men of Candy Golde are Nicholas Tremulis, Bun E. Carlos (Cheap Trick) John Stiratt (Wilco) and Rick Rizzo (11th Dream Day), between them accumulating over 100 years of rock 'n roll history. The 5-song EP was mastered by Ivan Julian of Richard Hell and the Voidoids. The EP contains four originals and a cover of Paul Simon’s “Boy in the Bubble”, issued for limited edition 10” vinyl and download on Ten O Nine Records.  The dark, authorative painting gracing the cover by renowned modern artist Wesley Kimler, hand-picked by Tremulis, Stirratt and Rizzo, all good friends with the painter. 

  Together they deliver a seamless fusion of the best of what they bring to their bands. You get an idea of what’s coming the instant you hear the armageddon dance crazed opener, “The Hold Steady”. Carlos' pounding in the raucous swagger of “Boy in the Bubble, where you fully expect to see Captain Jack Sparrow leading the pirate brigade; the incandescent pop wonder that is “Trouble’s Coming Down”.

  Tremulis is the seasoned troubador, his lyrics, playing bursting with stories of the streets and soul who recently wrapped up co-writing a tune with long time friend Alejandro Escovedo for his current album. Nick’s hero Rick Danko contributed vocals for Nicholas Tremulis Orchestra’s “In Search Of Woodfoot” followed by NTO gigging with him during Danko's final days.  In his 25+ years performing, Tremulis has shared the stage and studio with Keith Richards, Billy Corgan, Marianne Faithful, Mavis Staples, Ronnie Spector, Jeff Tweedy, Los Lobos, The Neville Brothers, Steve Earle, Bonnie Raitt, Ian Hunter, David Johansen and more. 

  Carlos’ unmistakable robust, solid drumming provides the backbone. 35 years with the euphoric pop that is Cheap Trick, Candy Golde isn’t Carlos’ first time at the rodeo. He busies himself regularly with a myriad of projects from marching bands to the recent Tinted Windows, which featured Adam Schlesinger (Fountains of Wayne), James Iha (of Smashing Pumpkins) and Taylor Hanson.  He also guested at the smash Waltz charity concert  series put on by Tremulis, backing up Jeff Tweedy and Gary Louris (Jayhawks). As Nick and the fellas point out, 'he keeps time like a motherf**cker.' 

  Stirratt weaves his bass into the sound with the dexterity of a needle and thread. Clocking 15 years with Wilco, he is the only founding member, alongside Jeff Tweedy, to contribute to all the band’s releases which have garnered 6 Grammy nominations in 4 different categories, and a Best Alternative win for A Ghost is Born in 2005. Stirratt, who also guested on a Waltz concert, spreads the sweet pop around in his other band, Autumn Defense (with fellow native New Orleansian/Wilco member Pat Sansone) and in recordings with his sister Laurie Stirratt. 

  Rizzo, co-lead singer of Candy Golde along with Tremulis, is known for his signature dazzling notes and moves. Those moves in 11th Dream Day's second effort “Prairie School Freakout” - a wonderous fury of rock - solidified the band’s mission as super-distorted Crazy Horse disciples with an abundance of post-adolescent zeal.  It is universally agreed upon by critics and fans alike that 11th Dream Day easily can be afforded the same esteem reserved for seminal bands such as Sonic Youth, the Replacements, Dinosaur, Jr. Rizzo delivers that and more with the shared Chicago home flavor of his Candy Golde  bandmates.


name_last: The Intersection of Hip Hop and Jazz
name: The Intersection of Hip Hop and Jazz
name_index: I
hashtag: hiphopjazz
event_category: Panel
event_sub_category: Various
original_serial: event_MP990199
original_venue_serial: Austin Convention Center
description:
  Room: Room 16B

  Moderator:
  Brian Ellis (Revive Music Group)

  Participants:
  Andre Torres (Wax Poetics Inc)
  DJ Logic (DJ Logic)
  Erin Davis (Miles Davis Properties)
  Meghan Stabile (Revive Music Group)
  Vincent Wilburn Jr (Nefdrum Productions)

  Summary
  The intersection of hip hop and jazz marks a substantial crossover movement that’s currently generating a lot of industry heat. Improvisation in hip hop, such as the role of the DJ and live beat making, has found a kindred spirit with straight ahead jazz.  The genres share tactics in composition and in the recording studio. When it comes to live performance, jazz and hip-hop have always taken on the roll of call-and-response, and both genres truly master the importance of audience participation.  Hear from noted jazz and hip hop artists and historians on the original mash-up.

search:
  The Intersection of Hip Hop and Jazz Andre Torres Wax Poetics IncDJ Logic DJ LogicErin Davis Miles Davis PropertiesMeghan Stabile Revive Music GroupVincent Wilburn Jr Nefdrum ProductionsBrian Ellis Revive Music Group


name_last: !!!, 'Jamie, My Intentions Are Bass'
name: !!!, 'Jamie, My Intentions Are Bass'
name_index: 0-9
picture_big_url: http://img.sxsw.com/2011/films/F29136.jpg
event_category: Screening
event_sub_category: Music Video
search: !!!, &quot;Jamie, My Intentions Are Bass&quot; Saman Keshavarz
original_serial: event_FS12086
original_venue_serial: Alamo Ritz 2
description:
  Director: Saman Keshavarz
  USA | 5 minutes
  Ladeson Productions


  Starring:
  Nic Offer, Kristel Kovner


  In this music video for !!! band members are seen sporting handlebar mustaches and tacky '70s garb to synchronized dancing and high-fives, it's impossible to look away from this video for fear of missing something amazing. With quick moving shots between colorful sets, the mesmerizing cinematography intrigues the viewer as to what is coming next. 

  On top of that, the video adds some pretty blatant innuendo to Nic Offer's lyrics, with growing flowers being inserted into vases and a bit of extreme pelvic thrusting. Check out the funny and captivating video below.


name_last: The Ballad of Genesis and Lady Jaye
name: The Ballad of Genesis and Lady Jaye
name_index: B
picture_big_url: http://img.sxsw.com/2011/films/F29443.jpg
website_link: http://www.balladofgenesisandladyjaye.com
youtube_link: http://www.youtube.com/watch?v=bPrs8ctaTvk
event_category: Screening
event_sub_category: Documentary Feature
search: The Ballad of Genesis and Lady Jaye Marie Losier
original_serial: event_FS11479
original_venue_serial: Alamo Ritz 1
description:
  Director: Marie Losier
  USA | 72 minutes


  Starring:
  Genesis Breyer P-Orridge, Lady Jaye Breyer P-Orridge, Big Boy (Breyer P-Orridge)


  The Ballad of Genesis and Lady Jaye documents the modern love story between Genesis P-Orridge -- founder of Throbbing Gristle and Psychic TV and one of the most influential figures in underground music since the 1970s – and Lady Jaye, his closest artistic collaborator for 15 years. Director Marie Losier trains her sensitive, tactile vision on 'Creating Their Pandrogyne', the couple's attempt to dissolve the physical boundaries between them and become the same person. Mixing interviews, home movies, and performance footage, Losier brings us nearer to the artists than ever in a playful and moving revelation of a new romantic consciousness.


name_last: Jad Fair
name: Jad Fair
name_index: J
picture_big_url: http://img.sxsw.com/2011/bands/43773.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Jad_Fair-Apple_Pear.mp3
website_link: http://www.jadfair.org
event_category: Showcase
event_sub_category: Avant/Experimental
search: Jad Fair
original_serial: event_MS13933
original_venue_serial: The Hideout
description:
  Jad Fair is one of the founding members of the band Half Japanese.
  He's released over 50 albums, 15 books, and has appeared in 3 films.
  Jad is considered by many to be one of the most handsom men in Travis County and has recorded with Yo La Tengo, Daniel Johnston, Kramer, Monster Party, Jason Willett, Lumberob, Richard Hell, Strobe Talbot, The Tinklers, Naofumi Ishimaru, Mosquito, Moe Tucker, The Pastels, Teenage Fanclub, Phono-comb, R. Stevie Moore, DQE, and The Shapir O-Rama.


name_last: Mobility Everywhere: Beyond the Smartphone
name: Mobility Everywhere: Beyond the Smartphone
name_index: M
event_category: Workshop
event_sub_category: Workshop
original_serial: event_IAP8188
original_venue_serial: Sheraton
description:
  Room: Capitol A-D

  Participants:
  Avi Greengart (Current Analysis)
  Cameron Coursey (AT&T)
  Carlton Hill (AT&T)
  Clay Owen (AT&T)
  Daren Tsui (mSpot)
  Melinda Coker (AT&T)
  Peter Semmelhack (Bug Labs)
  Sean Rosenberg (Grapple Mobile)
  Stephanie Ellenberg (AT&T)

  Summary
  Sure, smartphones are everywhere and apps stores are loaded. But how do developers address the explosive growth in tablet computing, eReaders and digital photoframes? What do you have to do to be successful in launching apps for these new devices? Manufacturers of new mobile devices also have their own set of issues to cope with like Wi-Fi or 3G? CDMA or GSM? LTE or WiMax? How do you go about choosing the right module and get it approved by a wireless carrier?

search:
  Mobility Everywhere: Beyond the Smartphone Avi Greengart Current AnalysisCameron Coursey AT&amp;TCarlton Hill AT&amp;TClay Owen AT&amp;TDaren Tsui mSpotMelinda Coker AT&amp;TPeter Semmelhack Bug LabsSean Rosenberg Grapple MobileStephanie Ellenberg AT&amp;T


name_last: The Forms
name: The Forms
name_index: F
picture_big_url: http://img.sxsw.com/2011/bands/45148.jpg
website_link: http://www.myspace.com/forms
event_category: Showcase
event_sub_category: Rock
search: The Forms
original_serial: event_MS11736
original_venue_serial: 512
description:
  'I think musical ideas are almost alive in a way,' says Alex Tween, keyboardist and lead singer of The Forms, the New York-based duo. 'Some of them, especially the good ones, will simply not go away until they have been sufficiently expressed. They haunt you like ghosts and refuse to leave you alone until they've been fulfilled.'

  On Derealization, their new EP, The Forms have taken some of the most compelling ideas from their previous releases and completely recreated them, enlisting the help of some of their favorite musicians, from The National's Matt Berninger to Shudder To Think's Craig Wedren. The result is an astonishingly original new sound.

  'It started as an accident,' explains Matt Walsh, the multiinstrumentalist and producer who is the other half of The Forms. 'We had just received the vinyl of our last record. I was so excited that I dropped the needle down without checking the speed on the turntable, which was set to 45 instead of 33. Immediately, we were blown away at how the songs took on a whole new character at that speed. We spent that afternoon listening to the record at different speeds and made the decision on the spot to do a 'remix album.''

  But Derealization turned into something much more ambitious: a transformation of existing compositions into hybridized combinations of new and old. Melodies and lyrics from the bands' two previous records – Icarus and The Forms – provide the basis for the six tracks on Derealization. But the ideas have been pushed farther, distilled to their essence and then fleshed out and augmented with new arrangements, chord progressions and words.

  It was an intense process of deconstructing and recombining, all of which took place in a new studio in Ridgewood, Queens, which Walsh designed and built himself. The duo recorded Derealization there with producer Scott Solter (Superchunk, St. Vincent). 'The sound on this record is much more aestheticized and more fully formed than on our first two records,' says Walsh. 'We have always been into mystery in music. We always wanted listeners to get into the shape of the music, and let that shape speak to them. But this time, we set about creating a more specific, almost visual world within each song.'

  To help achieve that goal, Tween and Walsh called on a group of high-profile musicians to collaborate on particular tracks, including a string section that features Daniel Hart of St. Vincent and Nat Baldwin of Dirty Projectors. The most dramatic contributions are guest vocals by three singers who re-worked Tween's original vocal lines to fit their own distinctive styles. Matt Berninger of The National sings the opening track, 'Fire To The Ground,' imbuing the existing melody with a richer, more sonorous tone. Andrew Thiboldeaux of Pattern Is Movement adds layer upon layer of harmony to his lead vocal on 'Steady Hand,' creating an almost dizzying gospel chorus effect. And 'Finally' features a virtuoso vocal performance by Craig Wedren of Shudder To Think, a band The Forms consider a source of musical inspiration. 'I had been struggling with that song for months,' said Tween. 'Craig took it, and within two days he had added these heavenly vocal parts.'

  The Forms are planning a North American tour in support of the new EP, which will be released on February 15th, 2011. In the meantime, they are looking forward to introducing their new sound to long-time fans and new listeners, as well. 'I think Derealization includes some of the best ideas that we've had over the years,' says Tween. 'In the case of pretty much every song, I think we have finally been able to properly fulfill them.'


name_last: Arson Anthem
name: Arson Anthem
name_index: A
picture_big_url: http://img.sxsw.com/2011/bands/2450.jpg
website_link: http://thehousecorerecords.com
event_category: Showcase
event_sub_category: Punk
search: Arson Anthem
original_serial: event_MS11486
original_venue_serial: Emo's Jr
description:
  ARSON ANTHEM is:
  Philip H. Anselmo (Pantera, Down, Superjoint Ritual),
  Hank Williams III (Superjoint Ritual, Assjack),
  Mike IX Williams (Outlaw Order, Eyehategod) 
  Collin Yeo (Ponykiller)

   “I'm not sure what it is... but when Hank III, Colin, Mike and I get into 'Arson' 
  mode, time stops. We know the mission is to write unforgiving hardcore inspired 
  by a slew of '80's bands... but the result is its own animal, yet not too terrible
  removed from the genuine article,” describes Anselmo. 
  “With that said, Insecurity Notoriety is like listening to an old favorite blast 
  from the skanking past... vicious, snotty, grating and anthemic!  I know it's typical 
  to call a modern-day hardcore band 'fresh' or 'different', especially when it's your
  band, but... it is! This effort makes our first EP sound like child's play, as it should.
  Play it over and over! Piss everyone off!”


name_last: FLOW
name: FLOW
name_index: F
picture_big_url: http://img.sxsw.com/2011/films/F22941.jpg
website_link: http://www.christinachoe.com
event_category: Screening
event_sub_category: Narrative Short
search: FLOW Christina Choe
original_serial: event_FS11714
original_venue_serial: Alamo Lamar A
description:
  Director: Christina Choe
  USA | 8 minutes
  Notorious Films


  Starring:
  Marla Phelan, T Sahara Meer


  An odd young woman paralyzed by severe OCD (obsessive compulsive disorder), discovers dance as way to deal with her rituals.


name_last: TSOP: Celebrating Gamble, Huff and Philadelphia International Records
name: TSOP: Celebrating Gamble, Huff and Philadelphia International Records
name_index: T
website_link: http://www.goldminemag.com/
hashtag: tsop
event_category: Panel
event_sub_category: History of Music
original_serial: event_MP5767
original_venue_serial: Austin Convention Center
description:
  Room: Room 18ABC

  Moderator:
  Chris M Junior (Goldmine Magazine)

  Participants:
  Akina Adderley (Akina Adderley & The Vintage Playboys)
  Bruce Warren (WXPN-FM)

  Summary
  Like Motown was to Detroit and Stax was to Memphis, Philadelphia International Records gave the City of Brotherly Love a label to proudly call its own - and one that produced a distinct, successful brand of R&B/soul. With their sophisticated, seductive, string-laden musical foundation (which was typically married with poignant lyrical content), Philadelphia International's Kenneth Gamble and Leon Huff created what's known worldwide as 'The Sound of Philadelphia.' Gamble and Huff helped make stars of The O'Jays, Teddy Pendergrass and Billy Paul during the 1970s and played a key role in reviving the careers of The Jacksons, Lou Rawls and Jerry Butler. 2011 marks the 40th anniversary of Philadelphia International. The songwriting/production partners still operate out of Philly and continue to make their presence felt in the music industry.

search:
  TSOP: Celebrating Gamble, Huff and Philadelphia International Records Akina Adderley Akina Adderley &amp; The Vintage PlayboysBruce Warren WXPN-FMChris M Junior Goldmine Magazine


name_last: Kendrick Lamar
name: Kendrick Lamar
name_index: K
picture_big_url: http://img.sxsw.com/2011/bands/4391.jpg
website_link: http://www.topdawgmusic.com
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Kendrick Lamar
original_serial: event_MS14760
original_venue_serial: Venue 222
description:
  Growing up in the merciless city that is Compton, California, it wasn't long before 23 year-old Kendrick Lamar, formerly known as K. Dot, would become acquainted with the harsh realities of the world. Sheltered by no means, the emcee was exposed to a lifestyle commonly adopted in the inner city. However, this exposure didn't influence his character in a way that on-lookers would expect. WIth the wisdom from his father, Kendrick had a balance in his life that many of his childhood peers were missing. It is this balance that is responsible for his untold story of 'Good Kid, Mad City,' the life of young black males trying to escape the influences of Compton. During his upbringing, Kendrick was constantly surrounded by an eclectic range of music. Lending his ear to R&B masters such as the Isley Brothers as well as Hip-Hop legends like Tha Dogg Pound, which helped prepare him for the opportunities that would one day arise in the music industry. At age 16 Kendrick released his first mixtape Y.H.N.I.C., creating a buzz in his hometown and garnering the attention of TopDawg Entertainment's CEO. From then on, Kendrick worked to perfect his skill under TopDawg, releasing four new projects in a five year span; Training Day, No Sleep Till NYC, The Kendrick Lamar EP and his most recent project The Kendrick Lamar OD which received praise from some of the most respected online music sources. Additionally, he has released multiple tracks under the group name Black Hippy with fellow TopDawg counterparts Jay Rock, Schoolboy Q and Ab-Soul. Through these efforts Kendrick was able to showcase to the world his unparalleled ability and humorous word play. Kendrick's handwork and unmatched talent has allowed him to work with a wide range of respected music vets such as The Game, Lil Wayne, Snoop Dogg, Little Brother, Jay Rock, DJ Quik, Scott Storch and Cool & Dre. He is currently working on his debut album, and alongside legendary producer Dr. Dre on his highly anticipated upcoming release Detox.


name_last: Maggie Bjorklund
name: Maggie Bjorklund
name_index: M
picture_big_url: http://img.sxsw.com/2011/bands/3144.jpg
website_link: http://www.maggiebjorklund.com
event_category: Showcase
event_sub_category: Rock
search: Maggie Bjorklund
original_serial: event_MS13085
original_venue_serial: Red Eyed Fly
description:
  Maggie Bjorklund, Danish Pedal Steel player, guitarist, & composer. Maggie is best known in Europe as a member of the group the Darleens and as a featured player with Lennart Ginman, Miss B. Haven, Nils Skousen and others. In the U.S. she is known for her work with Mark Pickerel and His Praying Hands and as a session player for producers Johnny Sangster and Steve Fisk.

  Maggie’s connection to Seattle, WA has led to playing on many records for US artists. Some of the recordings she has appeared on are Christy McWilson “Martini Mansion”, The Dept of Energy “Faster”, Mark Pickerel “Cody’s Dream” and “Snake In the Radio” and Rusty Willoughby “Cobirds Unite”.

  Coming Home

  In 2009 Maggie recorded her debut solo album, a collaboration with Calexico’s Joey Burns and John Convertino and singers Mark Lanegan, Rachel Flotard and Jon Auer. The record entitled “Coming Home” will see a stateside release in 2011 on Bloodshot Records.


name_last: Way of the Morris
name: Way of the Morris
name_index: W
picture_big_url: http://img.sxsw.com/2011/films/F21632.jpg
website_link: http://www.wayofthemorris.com
event_category: Screening
event_sub_category: Documentary Feature
search: Way of the Morris Tim Plester, Rob Curry
original_serial: event_FS11514
original_venue_serial: Rollins Theatre
description:
  Director: Tim Plester, Rob Curry
  UK-ENGLAND | 64 minutes
  Fifth Column Films


  Starring:
  Tim Plester (Himself), Billy Bragg (Himself), Chris Leslie (Himself), The Adderbury Village Morris Men (Themselves)


  Morris dancing is one of England’s most ancient and enduring roots traditions. And yet to your average man-jack on the street, it’s seen as little more than a national joke. And a bad national joke at that. 

  A heartfelt ode to his agrarian roots, WAY OF THE MORRIS follows filmmaker Tim Plester on a deeply personal journey from the barleyfields of his childhood to the killing fields of The Somme, in search of a connection with these much-maligned native dances that run deep in his bloodline.

  Featuring contributions from iconic singer/songwriter Billy Bragg and Fairport Convention’s Chris Leslie.


name_last: Mayday Parade, 'Kids in Love'
name: Mayday Parade, 'Kids in Love'
name_index: M
picture_big_url: http://img.sxsw.com/2011/films/F30209.jpg
website_link: http://www.blfilm.com
event_category: Screening
event_sub_category: Music Video
search: Mayday Parade, &quot;Kids in Love&quot; Josh Mond
original_serial: event_FS12090
original_venue_serial: Alamo Ritz 2
description:
  Director: Josh Mond
  USA | 3 minutes
  Washington Square Arts


  Starring:
  Colin Goodridge, Walker Michaels, Ellena Franklin, Lacey White


  This uncensored video for Kids in Love by Mayday Parade documents two young couples on a memorable, uninhibited journey across the South West.


name_last: The Self-Publishing Novelist: Report from the Trenches
name: The Self-Publishing Novelist: Report from the Trenches
name_index: S
website_link: http://www.wetmachine.com
hashtag: #futureofnovel
event_category: Future of Journalism
event_sub_category: Panel
original_serial: event_IAP7828
original_venue_serial: Sheraton
description:
  Room: Creekside

  Participants:
  Carolyn McCray (Indie Book Collective)
  Jane Friedman (The University of Cincinnati)
  John Sundman (Wetmachine)
  Nicole Galland (mongoliad.com)

  Summary
  We've been hearing for a while that new technologies for authoring, designing, printing, publishing, marketing, distributing and consuming books will disrupt the traditional book publishing business model and empower the everyman self-publisher. 

  The combined effect of new technologies will supposedly blast open the floodgates that have been simultaneously protecting readers from hordes of hack writers and arbitrarily keeping down literary geniuses whose works don't fit into obvious conventional pigeonholes. 

  With Print-On-Demand technology for paper books, with distribution channels such as Amazon and the Apple Store to connect book sellers with book buyers, with devices like the Kindle, iPad and Nook for readers to consume books anywhere, it has become fashionable to say that writers no longer need publishing houses, that the poisonous stigma attached to self-published books is losing its venom. But is it true? Self-publishing is not the walk in the park that some would have you believe.

  This panel brings together four writers who are explicitly concerned with the novel/novella form. We're not merely self-publishing writers, we're self-publishing novelists. We are custodians of an art form that is under threat by the very technologies that open the marketplace to anybody at all who claims that their manuscript is a novel. 

  How shall novelists and the novel itself survive?

search:
  The Self-Publishing Novelist: Report from the Trenches Carolyn McCray Indie Book CollectiveJane Friedman The University of CincinnatiJohn Sundman WetmachineNicole Galland mongoliad.com


name_last: Lacuna Incorporated
name: Lacuna Incorporated
name_index: L
picture_big_url: http://img.sxsw.com/2011/bands/1510.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Lacuna_Incorporated-Faith.mp3
website_link: http://www.lacunamusic.com
event_category: Showcase
event_sub_category: Rock
search: Lacuna Incorporated
original_serial: event_MS13211
original_venue_serial: The Ale House
description:
  Lacuna Incorporated

  Formed in the fall of 2009 in Austin Texas, Lacuna Incorporated is the latest and best incarnation of the critically acclaimed and influential psychedelic - rock quintet 7% Solution. While never achieving huge hometown success, 7% was highly regarded throughout the US and European press as one of the best bands out of Austin; charting at #20 on the CMJ charts, conducting several successful and popular national tours and SXSW showcases, selling over 5000 albums, and garnering lavish praise from major music publications and critics - all from a home-recorded and self-produced product that never had label support! Don't believe it? Google the name and see what you find sucka! Through constantly changing and diverse influences, 7%'s sound began evolving into a more and more song-oriented format that directed the member's eyes and minds upward from the tops of their shoes through the haze of singer-songwriter mediocrity and finally into the ether beyond. As the sound grew and matured, the band felt that it needed further songwriting diversity and added female singer-composer Lisa Lipkin to the existing lineup and renamed itself Lacuna Incorporated. Lacuna Incorporated has since been recording and engineering a catalog of 25+ fantastic new songs while waiting for the world to work out how we're all going to listen to and buy music in this bold new millennium.


name_last: Threefifty Duo
name: Threefifty Duo
name_index: T
picture_big_url: http://img.sxsw.com/2011/bands/731.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Threefifty_Duo-Victory_Drill.mp3
website_link: http://www.threefiftyduo.com
youtube_link: http://www.youtube.com/watch?v=TjnjaNMarbQ
event_category: Showcase
event_sub_category: Classical
search: Threefifty Duo
original_serial: event_MS12504
original_venue_serial: St David's Bethell Hall
description:
  Threefifty Duo has been described as a 'classical guitar duo with a rock edge,' as musicians Brett Parnell and Geremy Schulick seamlessly weave their contemporary rock sensibilities into the rich fabric of classical guitar. After years of writing and performing together and with a second album under Threefifty’s belt, the duo’s stylistic tendencies have further expanded, with genre blurred by an intensely personal sound that is rhythmic, infectious, engaging, and at once both new and accessible.

  Formed in the halls of The Yale School of Music, taught by renowned classical guitarist Benjamin Verdery, and molded by the multi-faceted music scene of their hometown New York City, Threefifty Duo has gone on to play in a diverse array of respected venues and festivals, such as The 92nd Street Y, Southpaw, Pianos, The New York Guitar Festival, The Monkey, Bennington College, Sarajevo's Dom Armije, Genghis Cohen, Connecticut Guitar Society, and California State University at Long Beach, where choreography was set to their music. Recent projects have also included a collaboration with video artist Jennifer Stock. In the fall of 2010 Threefifty Duo set off for a three-week tour of the UK, where they played as part of CMEAS' Fall UK Tour and the Lancaster Music Festival.

  Their self-titled debut album marked the duo as innovators in classical guitar programming, moving effortlessly between the compositions of their classical heroes, contemporary counterparts, and their own creations. While the album captured the verve and enthusiasm of a well-practiced and polished duo, it is Threefifty's sophomore effort, “Circles,” that presents the listener with a volume of all original compositions and a full emergence of the duo’s distinctive voice, highlighted by Dominic Frasca’s sumptuous production.

  Threefifty Duo has been featured on WNYC’s “New Sounds” with John Schaefer and Premier Guitar magazine's website, and has received critical acclaim from Time Out NY, Guitar Edge magazine, Vintage Guitar Magazine, Classical Guitar News, Minor 7th, Lancashire Life, and the UK’s Classical Guitar Magazine, who wrote of it: “Brilliant! ... each track is an attention-grabbing item and throughout there are no low-points. The style is difficult to describe: performing on classical guitars and steel-stringed guitar, Circles is an amalgamation of classical/rock/folk; sometimes romantic, sometimes thrillingly energetic, but at all times spell-binding. Loved every second of it and will play it time and again.”


name_last: US Navy Band - Country Current
name: US Navy Band - Country Current
name_index: U
website_link: http://www.navyband.navy.mil/country_current.shtml
event_category: Showcase
event_sub_category: Bluegrass
search: US Navy Band - Country Current
original_serial: event_MS11908
original_venue_serial: Momo's
description:
  United States Navy Band's Country Current country-bluegrass group is the Navy's premier country music ensemble. The seven-member group was formed in 1973 and quickly established itself in all aspects of country and bluegrass music. The group is under the direction of banjoist Senior Chief Musician Keith M. Arneson.

  Touring the country each year in support of Navy Recruiting, they have performed with such artists as Boots Randolph, Charlie Daniels, Vince Gill and David Ball. Country Current performed at the 'Branson CaresHelp Start the Healing' tribute to the citizens of Oklahoma City and at the Glen Campbell Goodtime Theatre in Branson, Mo., on Memorial Day in 1995. 

   

  Country Current performed at Branson's Silver Dollar City with Rhonda Vincent and Bradley Walker in May of 2008. The group performed at the Grand Ol' Opry in Nashville, Tenn. in September of 2007. They played for thousands of NASCAR race fans in 2006 at the Coca-Cola 600 in Charlotte, N.C., and the DirecTV 500 in Martinsville, Va. In 2004, they performed at the G-8 Summit in Sea Island, Ga., hosted by President George W. Bush. They celebrated their 30th anniversary in 2003 with a concert featuring past members Bill Emerson and Jerry Gilmore. They performed at the 24th Annual Congressional Barbecue in 2002, hosted by President and Mrs. Bush. 

  The group features an acoustic bluegrass quintet and in March 2000, they were featured at the Mississippi Country-Bluegrass Spectacular in Columbia, Miss.  In February 1999, the group performed with country music singer David Ball as part of The Pentagon Pops Musical Salute to America's 'Guardians of Freedom' at DAR Constitution Hall in Washington, D.C. In July 1998, the group performed for over 100,000 people at the Fort Vancouver 4th of July Fireworks Spectacular in Ft. Vancouver, Wash.  In June 1994, they appeared at the Nova Scotia International Tattoo and in September 1992 at the Swedish Army Tattoo in Stockholm. In February 1989, they entertained Chinese officials in Beijing at a dinner hosted by former President and Mrs. George Bush.


name_last: Capsula
name: Capsula
name_index: C
picture_big_url: http://img.sxsw.com/2011/bands/39775.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Capsula-Under_The_Woods.mp3
website_link: http://www.myspace.com/capsulaorg
event_category: Showcase
event_sub_category: Rock
search: Capsula
original_serial: event_MS14594
original_venue_serial: Red Eyed Fly
description:
  The sexy, dark and ultra-cool Capsula have come a long way since, with tours in the United Kingdom, France, Germany, Ireland, Netherlands, Belgium, Portugal, Spain, South America, the United States and Canada.

  Based in Bilbao, Basque Country, north of Spain, their songs are shaking with the punk roar of The Velvet Underground and The Stooges, yet immersed in a psychedelia akin to that of the late 60s and 70s from groups like Os Mutantes and Pescado Rabioso in South America, the band’s birth-place.

  The result is 'a furious hologram with adhesive lysergic songs and future’. After three albums released by their own label in Buenos Aires, Argentina, they published 'Songs & Circuits' in 2007 (Liliput) in Europe, an album that garnered rave reviews from the international press and was received with great enthusiasm by the public, and was continued after storming SXSW in 2010 and receiving brilliant reviews placing the band in the Top 10 most exciting bands at the festival from Wired and The Chicago Tribune, not to mention Rolling Stone’s David Fricke picking the wild trio for ‘Fricke’s Picks’.

  In 2009 BCore Disc (one of the most renowned Spanish indie labels) published 'Rising Mountains' a wild energy cross of post-punk blues sounds with noise and psychedelia. The album hit number 1 in Spain (Ruta 66, Mondosonoro-Euskadi) and stayed as one of the top 10 albums on radio in the US.

  The trio has been wildly on tour with over 100 shows at festivals in Europe and America, launching 'Rising Mountains', a fascinating strange shock of adrenaline and sounds that hits straight through to your heart and bones.


name_last: Starring You
name: Starring You
name_index: S
picture_big_url: http://img.sxsw.com/2011/events/StarringYou.jpg
website_link: http://www.jibjab.com
hashtag: #jibjab
event_category: Future15
event_sub_category: Future15
search: Starring You Evan Spiridellis JibJab Media Inc
original_serial: event_IAP8161
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom E

  Participants:
  Evan Spiridellis (JibJab Media Inc)

  Summary
  Have you ever Yearbook-ed Yourself? How about Elf-ed Yourself? Or Mad Men-ed Yourself? What about created your own South Park alter-ego or used Simpsonize Me or created your own Scott Pilgrim avatar? 

  In today's hyper-social web, where users are sharing content on Facebook, Twitter, YouTube and beyond, major brands are using personalized entertainment to create buzz over their next campaign – whether it be the launch of a new movie (Avatarize Yourself, Terminate Yourself, Shrekify Yourself), TV show, new product or promotions surrounding the Holiday season. 
   
  These interactive campaigns have reached millions and they only happen when the combination of art & technology makes a perfect blend – giving consumers the tools to make a customized, artistic version of themselves to share with their friends. 
   
  This panel will bring together the creators of these web sensations to discuss the what, how, and why's of personalized entertainment. What is the cause for this craze? Will it last?  What is next?


name_last: Reinvent Or Die
name: Reinvent Or Die
name_index: R
hashtag: reinvent
event_category: Panel
event_sub_category: Other
original_serial: event_MP990044
original_venue_serial: Austin Convention Center
description:
  Room: Room 11AB

  Moderator:
  Christopher Kaskie (Pitchfork Media)

  Participants:
  Aaron Richter (self-titled magazine)
  Andy Cohn (FADER Media)
  Jamin Warren (Kill Screen Magazine)
  Shawn Reynaldo (XLR8R.com)

  Summary
  Websites are now forced to reinvent themselves in ways similar to print publications. How is this increasing leveling of the publishing playing field playing out in the music and entertainment space?

search:
  Reinvent Or Die Aaron Richter self-titled magazineAndy Cohn FADER MediaJamin Warren Kill Screen MagazineShawn Reynaldo XLR8R.comChristopher Kaskie Pitchfork Media


name_last: Critical Thinking for UX Designers (Or Anyone, Really)
name: Critical Thinking for UX Designers (Or Anyone, Really)
name_index: C
website_link:
  http://happycog.com
  http://zynga.com
  http://boxesandarrows.com

hashtag: #critthink
event_category: Design / Development
event_sub_category: Dual
search: Critical Thinking for UX Designers (Or Anyone, Really) Christina Wodtke ZyngaRuss Unger Happy Cog
original_serial: event_IAP6044
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom A

  Participants:
  Christina Wodtke (Zynga)
  Russ Unger (Happy Cog)

  Summary
  Love creative problem solving, but need something more practical--something specific to User Experience? Russ and Christina will share with you the exercises they use to solve the REAL problems. You'll flex your critical thinking muscle through a series of jumpstarter activities. 

  Even better, attendees will be encouraged to participate, if not embarrass themselves in front of a room full of their peers as they challenge themselves to see past the first, obvious--and often incorrect--answers, and start to flip problems on their heads to see solutions from a different view.


name_last: Marco Morales
name: Marco Morales
name_index: M
picture_big_url: http://img.sxsw.com/2011/bands/43723.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Marco_Morales-Tee_Jay_Marco_Morales_Remix.mp3
website_link: http://www.soundcloud.com/djmarcomorales
event_category: Showcase
event_sub_category: DJ
search: Marco Morales
original_serial: event_MS12716
original_venue_serial: Malaia Upstairs
description:
  Diversely decadent and never predictable, DJ/producer Marco Morales has made a habit of jocking audiences on a smorgasbord of sweet beats that skew from hip hop, rock and pop to house, electro and soul. Morales’ crates run deep, delving into reggae, R&B, B-More and more—making him one of the most varied selectors on Chicago’s scene.

  Much more than a DJ, Morales first earned his professional name as a skilled turntablist when he was 17. He took early inspiration from his father’s vinyl collection of funk, soul and disco before putting his own spin on the sound under the moniker of “The Hustler.” The late ’90s saw him entering and winning dozens of Chicago-based DJ competitions that showcased both his trickery on the decks and the depth of his crates.

  But it was a live performance by the Beasties Boys’ own Mix Master Mike that revealed his true passion for juxtaposing rhythms and sounds with startling, party-starting ease. “Seeing him do his mash to Rush’s ‘Tom Sawyer’ with a live break beat in front of huge crowd made me realize that’s what I really wanted to do,” he says.

  After honing his skills at the prestigious Red Bull Music Academy in Sao Paul, Brazil, Morales would go onto claim top prize in spin offs including: Chicago’s Golden DJ Battle, The Real Productions Battle, and the Projekt Revolutions Battled, hosted by Grammy-Award winning artists Linkin’ Park. His prowess on decks landed him an opening DJ spot in front of a crowd of 11,000 later that year, and eventually led to guest DJing spot on Chicago’s “Jenny Jones Show.”

  Taking influence from prominent turntablists including A-Trak, Q-bert, and the Scratch Perverts, Morales also tapped into other artists, such as Cut Chemist and Jazzy Jeff—“performance DJs who are masters of their craft,” he says. In 2006, Morales translated his love for rocking live parties into two studio releases on Junky Trunk Records: “Northside” and “Mission 10.” His own forthcoming label, Hot Dog Records, echoes his love for eclectic party heaters paired with bass-heavy sensibility of house that defined his style in the early vinyl days.

  Not that Morales is forgetting his roots.

  “Sure, there’s a big difference in how music is played in this post-vinyl era of DJing—sometimes for the better, sometimes for the worse,” he says. “I loved those vinyl days of DJing and I want to show that in every set I do.”


name_last: XI
name: XI
name_index: X
picture_big_url: http://img.sxsw.com/2011/bands/3576.jpg
website_link: http://www.myspace.com/xidubs
event_category: Showcase
event_sub_category: Electronic
search: XI
original_serial: event_MS13351
original_venue_serial: Barcelona
description:
  Christian Andersen has never been one for genres and his productions as XI are no exception.
  His production-style, while often given simple tags, deserves a more nuanced description: Chop-suey beats, combined with complex sampling techniques highlight some of XI’s strengths. However, it’s his ability to create depth and take listeners on a journey within his productions that has him at the forefront of the next wave of bass music. Recent features in Mix Mag and a guest mix on the Mary Anne Hobbs Show (BBC Radio 1) have solidified XI’s presence on the international scene.

  XI’s growing reputation is one forged from years of hard work, with releases on labels both local and abroad (Orca, Lo Dubs, Immerse). His live performances are as diverse as his productions, having shared the stage with world-class producers such as: Flying Lotus, Pinch and The Prodigy.

  With an attention to detail that is second-to-none, XI acknowledges that fans absorb a variety of music at an exponential rate, and allows savvy listeners to discover the minute details of his productions on their own.

  With his story well underway, XI is quickly gaining a reputation for crafting intelligent bass music that maintains a respect for the past, while hinting strongly at the future of electronic music.


name_last: Slam Donahue
name: Slam Donahue
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/4449.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Slam_Donahue-Where_Were_We_On_The_Weekend.mp3
website_link: http://www.slamdonahue.tumblr.com/
event_category: Showcase
event_sub_category: Pop
search: Slam Donahue
original_serial: event_MS14886
original_venue_serial: Victorian Room at The Driskill
description:
  Slam Donahue are a pop band based out of Brooklyn, NY.  The members are David Otto (vocals/guitar), Thomas Sommerville (bass/vocals), and Keenan Mitchell (drums).  They write straight-forward pop songs that will stick in your head long after your legs are tired from dancing along.  They released dozens of home demos to their friends' hard drives before the Beggars Group got behind their debut single 'Where Were We On The Weekend,' dropping on Too Pure Singles Club in the UK this April along with 'It's Scary.'  They can't wait to play their first SXSW showcase this year (Cantora Records); expect major moves in 2011.


name_last: Didi
name: Didi
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/3155.jpg
website_link: http://www.bondmusicgroup.com/roster/didi-of-brazilian-girls
event_category: Showcase
event_sub_category: DJ
search: Didi
original_serial: event_MS14843
original_venue_serial: Malverde
description:
  Didi Gutman is best known as keyboardist, composer and arranger for the Grammy Award-nominated Brazilian Girls, the New York City-based trio that Variety recently called “the only dance band that matters.”  The Argentine native’s current success represents the culmination of more than fifteen years of impressive work in the studio and on the road with bold-faced names in jazz, Latin, rock and world music.


  Gutman, born in Buenos Aires in 1968, has been immersed in music since his teens, studying classical, jazz piano, and music theory while pursuing his interests in popular music and learning to play the synthesizers that would figure prominently in his subsequent work. While still in high school, the 16 year-old Gutman began to play professionally, appearing on television and contributing to recording sessions with Luis Alberto Spinetta and David Lebon, significant figures in the development of Argentine rock.

  Gutman came to the United States in 1992 after winning a scholarship to the prestigious Berklee College of Music in Boston.  Following his studies, he located to Los Angeles and then New York.  Gutman subsequently toured with jazz composer-vibraphonist Roy Ayers and played, recorded and composed for New York City-based bossa nova sensation Bebel Gilberto.  Gutman won a Latin Grammy for the song 'Vacio' from his 2002 collaboration with Academy Award-winning composer Gustavo Santaollala (Brokeback Mountain) on the acclaimed Bajo Fondo Tango Club record, which explored South American music via electronic and traditional instrumentation.  Gutman has also worked with such artists as Me’Shell N’degeocello, Lauryn Hill, Grace Jones and John Legend, and he has composed music for the films The Last Party and Love the Hard Way.

  Brazilian Girls grew out of late-night jams at an East Village club called Nublu.  Singer Sabina Sciubba, percussionist Aaron Johnston, bassist Jesse Murphy and Gutman distilled a cool, sensual sound that the Los Angeles Times says “synthesizes the metropolis' glamorous clamor.” Billboard notes that “Brazilian Girls have crafted a set as internationally diverse as the Big Apple itself” on their latest album, the Grammy-nominated New York City. Discussing the band’s beginnings with the Chicago Sun-Times, Gutman reveals, 'We had no expectations. We experimented and mixed it up however we wanted. The music has a lot to do with New York and all the cultural differences that influence us. We're definitely a byproduct of what's great about the city.'  Out of the melting pot of which Gutman is very much a part, Brazilian Girls have created an urban brand of music that they like to refer to as “melting pop” – playful, alluring, and real.

  The multifaceted Gutman is currently occupied with different music projects: djing, remixing, scoring for film.  He is also writing and experimenting with new music for two new bands, La Realit, a collaboration with Hector Castillo, and Re:redux, a live electronica outfit featuring Jesse Murphy and Aaron Johnston of Brazilian Girls.


name_last: Joe DeRosa
name: Joe DeRosa
name_index: J
picture_big_url: http://img.sxsw.com/2011/bands/3280.jpg
website_link: http://www.joederosacomedy.com
event_category: Showcase
event_sub_category: Comedy
search: Joe DeRosa
original_serial: event_MS14615
original_venue_serial: Esther's Follies
description:
  Joe DeRosa performs constantly, making appearances of all kinds. Recently he had guest roles on HBO's Bored To Death and IFC's Z-Rock and became a regular on The Opie and Anthony radio show and Fox New's Redeye. Joe also taped a half-hour Comedy Central Presents special which aired in the winter of 2009 and his first-ever stand-up album 'The Depression Auction' was released on Comedy Central Records in June of 2010. This year, he made his directorial debut with the film Shooting Angles, which starred himself, Bill Burr, Robert Kelly, and Colin Quinn. Joe is currently writing, directing and producing a series of web shorts for Atom.com, co-hosting the podcast 'Uninformed' with comedian and friend Bill Burr, and touring clubs around the country.


name_last: Filmmakers Meet Distributors
name: Filmmakers Meet Distributors
name_index: F
hashtag: #SXSWMeetUp
event_category: Trade Show
event_sub_category: Various
search: Filmmakers Meet Distributors
original_serial: event_OE00106
original_venue_serial: Austin Convention Center
description:
  Room: Exhibit Hall 3/4

  SXSW invites indie filmmakers and distributors to get together at The Trade Show Meet Up Pavilion to explore new platforms and methods  for film distribution.


name_last: MIDEM Meet Up
name: MIDEM Meet Up
name_index: M
event_category: Trade Show
event_sub_category: Various
search: MIDEM Meet Up
original_serial: event_OE00391
original_venue_serial: Austin Convention Center
description:
  Room: Exhibit Hall 3/4

  MIDEM, Connected Creativity and Rethink Music teams are pleased to invite you to join them at their MIDEM Meet Up on Monday, March 14th from 5:00 pm to 6:00 pm at the SXSW Tradeshow Meet Up Pavilion located in the convention Center.

  Join us for a drink and have a chat about how and when to meet entertainment, music, mobile and tech professionals who count for your business.

  Will you attend ? Check out our Facebook event

   

  If you can not attend the Meet Up, feel free to visit our music, technology and entertainment content events team @ stand #721 from Monday, March 14th through Thursday, March 17th.


name_last: Join the Dots
name: Join the Dots
name_index: J
picture_big_url: http://img.sxsw.com/2011/films/F30794.jpg
website_link: http://www.jointhedotsfilm.co.uk
event_category: Screening
event_sub_category: Narrative Short
search: Join the Dots Jessica Lux
original_serial: event_FS11998
original_venue_serial: Alamo Ritz 1
description:
  Director: Jessica Lux
  UK-ENGLAND | 23 minutes


  Starring:
  Florence Bell, Ulysses Wells, Annabel Simpson


  An 18 year old girl arrives at University at St Andrews in Scotland in 2001 to find a world of glossy upper-class girls who all seem to have one aim: strategic seduction of their fellow student Prince William. Isolated, she goes for walks alone by the sea at dusk. One evening, she sees a mysterious boy standing alone in the water, wearing a silver jacket and staring out to sea.


name_last: DJ Jonathan Toubin
name: DJ Jonathan Toubin
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/4225.jpg
website_link: http://WWW.NEWYORKNIGHTTRAIN.COM
event_category: Showcase
event_sub_category: Rock
search: DJ Jonathan Toubin
original_serial: event_MS15070
original_venue_serial: Emo's Jr
description:
  Playing to more people in more places and generating more capital than any of its contemporaries by far, New York Night Train's Soul Clap and Dance-Off is North America's most popular soul party. The night is centered around dancing to wild 45s of Mr. Jonathan Toubin - the prolific NYC DJ/conceptualist behind Shakin' All Over Under Sideways Down, the Happening, Polyglot Discotheque, Boogie Night, and, his latest concoction, Land of a Thousand Dances. The climax of the party is a $100 dance contest determined by an interesting panel of judges - past juries have included everyone from classic subcultural icons like Mike Watt and Jello Biafra, to rock stars like Andrew Van Wyngarden (MGMT) and Nick Zinner (Yeah Yeah Yeahs), to interesting cultural figures like Karla LaVey (Satanic Priestess) and Matt Gonzalez (Green Party Vice Presidential Candidate) to your favorite neighborhood heroes. Recession-friendly mass entertainment with a $5 door price, the dance party/spectacle not only sells beyond capacity at home, but has brought its excitement to domestic markets all the way from Portland, Oregon to Portland, Maine and internationally from Tel Aviv to Mexico City - including monthly residencies in New York, Chicago, LA, San Francisco, Oakland, and PDX. Catch The Soul Clap!


name_last: Dinosaur Ballet
name: Dinosaur Ballet
name_index: D
picture_big_url: http://img.sxsw.com/2011/films/F29354.jpg
website_link: http://twistosterone.com
event_category: Screening
event_sub_category: Animated Short
search: Dinosaur Ballet Ross Butter
original_serial: event_FS11939
original_venue_serial: Alamo Lamar A
description:
  Director: Ross Butter
  UK-SCOTLAND | 1 minutes


  The art of ballet is performed by a collection of tutu-wearing dinosaurs in this short and simple, child-like animation.


name_last: Sunni Brown
name: Sunni Brown
name_index: S
picture_big_url: http://img.sxsw.com/2011/events/gstorm.jpg
hashtag: #sxbookstore
event_category: Bookstore Appearance
event_sub_category: Various
search: Sunni Brown
original_serial: event_OE00591
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D Foyer

  Dave Gray, Sunni Brown and James Macanufo will be stopping by the SX Bookstore to greet registrants and sign copies of their book, Gamestorming: A Playbook for Innovators, Rulebreaks, and Changemakers


name_last: Moe Green
name: Moe Green
name_index: M
picture_big_url: http://img.sxsw.com/2011/bands/1847.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Moe_Green-Search_Party.mp3
website_link: http://superduperdope.com
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Moe Green
original_serial: event_MS14922
original_venue_serial: Nuvola
description:
  Critical Praise for Moe Green: Selected as a member of 106 KMEL's Freshmen Class of 2010  (the biggest Bay Area hip-hop station).

  The rap game is overflowing with aspiring new MCs, all crammed into a single ring fighting for that lone heavyweight title. One particular competitor who has fully dedicated himself to the good fight is 22-year old Moe Green from Vallejo, California. His debut album, Rocky Maivia: Non-Title Match, is titled after Dwayne 'The Rock' Johnson’s first professional ring name and perfectly embodies Moe's place in today’s hip-hop circuit – the newcomer who is one day going to hold the championship belt. “The idea behind Rocky Maivia is the come up,” says Moe. “It’s about stepping into the league with the pros and aiming for the stars.”
  While his parents spun old school funk, jazz, and, occasionally, hip-hop, Moe's early musical influences stemmed from whatever was popular at the time, not necessarily what hip-hop purists lauded. As part of the TRL generation, Moe incorporates elements of pop music, often draping his impressive verses over the kind of beats most people wouldn’t assume an up-and-coming hip-hop artist would use. Moe’s sound beds range from sparse and blunted (“Ride”) to jazzy (“KIM”), and he’s just as comfortable singing hooks over driving soul-tinged beats (“Search Party”) as he is rapping over electro-house artist Kavinsky’s 80’s soundtrack-like sounds (bonus track “Lights, Camera, Action”) and a drippy, spacey dubstep version of synthpop duo La Roux’s “In The Kill” (“Going For The Kill”).
  But to this day, Moe’s main source of inspiration comes from his hometown of Vallejo. Tucked away in the San Francisco Bay Area, Vallejo is well documented as the birthplace of rap legends E-40 and Mac Dre, but despite the city's recognition as a hip-hop hot spot, Vallejo is suffering its own fair share of hardships. In 2008, Moe’s hometown became the largest city in the state to file for bankruptcy and continues to struggle from financial adversity. The domino effect of these events has directly affected the morale of his community and motivates Moe to create sincere music that inspires his peers. “After hearing my music, I want people to recognize me as somebody they can relate to because I make honest music,” says Moe who cites the track 'Day Dreamer' featuring Ragen Fykes as an example of the honest, everyday emotions expressed in his music. “Everybody hates being broke, hates their job, goes through relationship problems, wants dope shoes and clothes, has guilty pleasures and that's what I rap about.” 
  Like any fighter, years of training, dedication, and discipline are required to claim the top spot. Moe has been training for this his entire life. Having competed in speech and poetry meets growing up, Moe found himself genuinely attracted to the creative freedom music imparted early in his life, even writing rhymes in kindergarten with his childhood best friend and E-40’s son, Droop-E. What initially began as a childhood hobby progressed into a full-blown passion when Moe resolved to make music his life. “I decided to make a career out of music when I realized I wanted to find something to do with my life that didn’t make me hate waking up in the morning,” says Moe who, on the somber 'Emerald City,' raps about his desire to look back on life happy with his decisions and the conflicts encountered on the road to success. “Growing up, my mom always said she should have been in Hollywood. I don’t want to look back on my life someday and wonder ‘What if’?' I’m ready to fight for my place in hip-hop.” Listeners of Rocky Maiva can expect to hear tales from a young man from a hard hit city trying to find his way in the world the best he can. On growing from Rocky Maivia to one day standing amongst the greats, Moe says, “I need to win a couple belts first. I have to prove that I have the skill to do that and this album is like my wrestling debut.” And so, the journey begins.


name_last: Barcelona
name: Barcelona
name_index: B
picture_big_url: http://img.sxsw.com/2011/bands/41850.jpg
website_link: http://www.myspace.com/barcelona
youtube_link: http://www.youtube.com/watch?v=AJtHg9FbLUA
event_category: Showcase
event_sub_category: Pop
search: Barcelona
original_serial: event_MS12397
original_venue_serial: Dirty Dog Bar
description:
  Seattle-based Barcelona is currently recording their second full-length album with producer Kevin Augunas (Cold War Kids, Edward Sharpe and the Magnetic Zeros). Their first record, Absolutes, was released independently in 2007 and then later re-released on Universal Motown in 2009. Their music has been described as: 'Intricately orchestrated songs . . . animated by a dramatic sonic scope and soaring vocals . . . invites a kinship between the band and its audience.' After touring extensively around the country in support of Absolutes, Barcelona is looking forward to hitting the road again in 2011.


name_last: Giana Factory
name: Giana Factory
name_index: G
picture_big_url: http://img.sxsw.com/2011/bands/479.jpg
website_link: http://www.myspace.com/gianafactory
youtube_link: http://www.youtube.com/watch?v=uTQwZ5uDCxE
event_category: Showcase
event_sub_category: Electronic
search: Giana Factory
original_serial: event_MS14443
original_venue_serial: Habana Bar
description:
  Most bands do not play their first live show ever in a sold-out venue supporting a main act by the name of Glasvegas. But Giana Factory did. The trio consists of Loui Foo (vocals, drum pads), Sofie Johanne (bass, synth) and Lisbet Fritze (guitar), and since the release of the debut EP, Bloody Game in 2009 (Label: Music For Dreams), they've been picked up on the international blogosphere, as well as Pitchfork and Nylon Magazine, who fell for their unique noir-pop. The single 'Rainbow Girl' has been in A-rotation on national radio, and both Danish newspaper Politiken and the esteemed music magazine Soundvenue have featured covers of the trio.

  With the band's distinct sense of creating tense, yet subtle pop gems, 'Bloody Game' became the promising head start for Giana Factory. This is where it starts for most bands. But then again, it was different for these ladies.

  In 2008, Lisbet and Loui were touring Europe with fellow Danes, The Raveonettes, while Loui's big sister, Sharin Foo was on maternity leave. In London they accidentally bumped into James Allan of Glasvegas, who asked them if they had their own band, and if they were perhaps interested in supporting the Scots on their first show in Copenhagen. Finding it hard to refuse an offer like this, Giana Factory faced the crowd for the first time as a group two weeks later. They hadn't even released any music yet, but followed Glasvegas in Scandinavia and Germany. Subsequently, they have also supported bands such as Autolux, The Raveonettes and The Asteroid's Galaxy Tour.

  In the fall of 2010 Giana Factory finally released their first full-length album, 'Save The Youth' (Label: Music For Dreams), in Denmark. The album was very well-received, and their talents for combining gloomy synths and crisp drum pads with atmospheric guitars and sparklingly fresh melodies marked that Giana Factory had found a sound that was entirely theirs - that here were three women, who did their own, unique thing.

  In 2011, Giana Factory sets out to conquer the rest of the world by intense touring and releasing their debut album 'Save The Youth' worldwide. Currently, the girls are counting down to this by releasing a monthly 7'' vinyl containing a track from the album plus a remix made by musical friends from the road such as Glasvegas, Trentemoller and The Asteroids Galaxy Tour!


name_last: Creativity, Commerce, and Policy: A Conversation
name: Creativity, Commerce, and Policy: A Conversation
name_index: C
website_link: http://CB - http://www.cyber.law.harvard.edu, AB - http://www.berklee.edu
hashtag: creativity
event_category: Panel
event_sub_category: Other
original_serial: event_MP6160
original_venue_serial: Austin Convention Center
description:
  Room: Room 17AB

  Moderator:
  Christopher Bavitz (Harvard Law School/Berkman Center)

  Participants:
  Allen Bargfrede (Berklee College of Music)
  Jim Eno (Public Hi-Fi)
  Sondre Lerche (Sondre Lerche LLC)

  Summary
  Berklee College of Music and Harvard's Berkman Center for Internet & Society are in the midst of a year long collaborative effort to initiate and promote discussion about the future of the music business. Assistant Professor in Berklee's Music Business / Management program Allen Bargfrede and Christopher Bavitz, Assistant Director of Harvard Law School's Cyberlaw Clinic, host a conversation with an artist or two about their experiences in the music business, and will focus on the ways in which existing legal regimes and business models inform (and are informed) by the creative process.

search:
  Creativity, Commerce, and Policy:  A Conversation Allen Bargfrede Berklee College of MusicJim Eno Public Hi-FiSondre Lerche Sondre Lerche LLCChristopher Bavitz Harvard Law School/Berkman Center


name_last: Rana Sobhany
name: Rana Sobhany
name_index: R
picture_big_url: http://img.sxsw.com/2011/events/sobhany.jpg
hashtag: #SXBookstore
event_category: Bookstore Appearance
event_sub_category: Various
search: Rana Sobhany
original_serial: event_OE00431
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D Foyer

  Rana Sobhany, author of the exciting new book Mobilize: Strategies for Success from the Frontlines of the App Revolution, will be stopping by the SX Bookstore to meet fans and sign copies of her book following her panel appearance.


name_last: Keynote: Seth Priebatsch
name: Keynote: Seth Priebatsch
name_index: K
hashtag: #GameLayer
event_category: Featured Speaker
event_sub_category: Keynote
search: Keynote: Seth Priebatsch Seth Priebatsch SCVNGR
original_serial: event_IAP000325
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D

  Participants:
  Seth Priebatsch (SCVNGR)

  Summary
  The last decade was the decade of social. The coming one will be the decade of games. Over the past years, a few key companies have built, and now maintain, a powerful framework to foster digital connections between our friends, family and colleagues. What comes next is another framework, not another social layer, but a 'game layer'. And it'll be even bigger.

  Instead of trading in social connections, the game layer traffics directly in human motivation. It's not about the number of followers you have, or how many people 'like' you, but about how you can leverage game mechanics to achieve all sorts of great things. Use them cleverly and they can enhance education, empower local businesses and make your life more fun and more rewarding. Use them incorrectly and well... it's less good.

  Join Seth Priebatsch, Chief Ninja of SCVNGR, for a deep dive into the coming game layer, what to be excited about, what to fear and why your life is about to become a lot more fun.


name_last: Wolfgang Gartner
name: Wolfgang Gartner
name_index: W
picture_big_url: http://img.sxsw.com/2011/bands/2413.jpg
website_link: http://www.myspace.com/djwolfganggartner
event_category: Showcase
event_sub_category: Electronic
search: Wolfgang Gartner
original_serial: event_MS10742
original_venue_serial: The Phoenix
description:
  WOLFGANG GARTNER

  	The name Wolfgang is synonymous with greatness. Name your baby Wolfgang, and he may grow up to be one of the world's leading chefs, or a member of a seminal band like Kraftwerk or Van Halen. In keeping with that tradition, in less than three years the producer and DJ known as Wolfgang Gartner has gone from strength to strength, with eight #1 tracks on Beatport (including the site's best-selling track of 2009) and remixes for A-list artists (Black Eyed Peas, Timbaland, Britney Spears), all lauded by peers such as David Guetta, T¯esto, and Pete Tong. 
  	No, with the forename Wolfgang, Gartner's success shouldn't surprise anyone. And yet it does. Because that is his stock in trade: surprising listeners. 'Right now, I feel like I have a responsibility to advance the genre,' he says. 'I have to come up with something completely new, that's never been done before.' 
  	Just study a couple of Gartner's smashes to understand how rapidly his game keeps changing. The melody of 'Undertaker' is composed from an encyclopedia array of electronic timbres, chopped into succinct, rapid-fire bits, yet solid hooks anchor the whole track; while the record is instantly recognizable, it packs so much information into its grooves it's impossible for the brain to become overly-familiar with it. 'Firepower' opens with a neo-classical melody, gives way to a brief passage of glistening arpeggios reminiscent of Vangelis or Tangerine Dream, then throws down an array of beats that explode in patterned bursts like Chinese New Year. 
  	Yet Gartner isn't simply an underground sensation. He has played before thousands at events like Coachella and Ultra Music Festival. Black Eyed Peas main man will.i.am has already tapped him for collaborations, and legendary record executive Jimmy Iovine-who has nurtured the careers of icons ranging from Eminem to Stevie Nicks-has displayed a strong interest in Gartner. The number of requests he gets to remix other artists' tracks has reached a point where he elects to decline ninety-nine percent of them ('I generally only work with artists for whom I have great respect and admiration').	
  Like another famous Wolfgang, Gartner started his artistic experiments at a very young age. As a little boy growing up in California he studied piano, playing both classical and jazz. But it was during a family trip to Tanzania when he was 11 years old that Gartner was turned on to dance music, in the form of a mix tape that featured Kevin Saunderson's 1988 crossover techno hit 'Good Life.' 'I heard that track and it completely changed the chemical structure of my brain.' Back home in America, he began making his own forays into the field, producing original tracks on drum machines and keyboards while other kids were off at soccer practice or watching cartoons. 
  	Unlike Mozart, Gartner's genius didn't translate into the misadventures of an enfant terrible. Quite the opposite: 'I spent all my time with musicÂ
   alone.' With the onset of adolescence, he began sharing his handiwork with the world. At 13, he procured a set of tape decks with pitch controls and a four track mixer, and started playing basement parties. A year later, he graduated to turntables, and by 16 he'd begun spinning in nightclubs. As a consequence of his well-trained ear, he was particularly attuned to harmony, eschewing the classic rookie mistake of mixing tracks in incompatible keys. 'I never wanted to compromise the integrity of the music,' he recalls.
  	That commitment to the integrity of the music continues to this day. Gartner is meticulous in his approach to crafting new tracks in the studio, contemplating how they'll sound in different venues and new ways to pitch curveballs at the dance music cognoscenti-without using gratuitous gimmicks. Whereas many producers start with a rhythm track, Gartner is more likely to begin with a melody and a concept, and experimentÂ
   and experiment and experimentÂ
   until the pieces begin to click. 'Music doesn't just come out of thin air,' he admits. 'Inspiration is a natural process.' And it can't be forced. 
  	As he moves forward, Gartner doesn't want to just advance his art form-he also wants to put a fresh twist on Top 40 fare. 'I definitely want to work with pop and rap artists as a producer.' So long as his identity and integrity remain intact: 'I want to make what I like making, and if a rapper can rap on it, then great.' With numerous new projects in the pipeline, he still appreciates the distinction between world domination and overexposure. 'I'm definitely about quality over quantity,' he concludes. With Wolfgang Gartner, only one thing is certain: his next move is always a surprise.


name_last: Mentor Session 3
name: Mentor Session 3
name_index: M
event_category: Mentor Session
event_sub_category: Other
original_serial: event_MP990049
original_venue_serial: Austin Convention Center
description:
  Room: Room 10B

  Participants:
  Alicia J Rose (Alicia J Rose Photography/Management Consulting)
  Allison Shaw (.music/Manic Monkee MGMT)
  Don Harvey (Austin Music Realty)
  Hillel Frankel (N/A)
  Holly Knight (Knightlife Music)
  Jesse Barnett (Right Arm Resource)
  Marc Lipkin (Alligator Records)
  Ralph Cavallaro (Massive Creative Intelligence Agency/New Reach Consulting)
  Scott Perry (Sperry Media)

  Summary
  Mentor Sessions provide an opportunity to receive more personalized input than a larger panel can offer. Sign-up begins half an hour before the mentor session. Sessions are scheduled in ten-minute increments. You can only sign up for sessions on the day that they are held.

search:
  Mentor Session 3 Alicia J Rose Alicia J Rose Photography/Management ConsultingAllison Shaw .music/Manic Monkee MGMTDon Harvey Austin Music RealtyHillel Frankel N/AHolly Knight Knightlife MusicJesse Barnett Right Arm ResourceMarc Lipkin Alligator RecordsRalph Cavallaro Massive Creative Intelligence Agency/New Reach ConsultingScott Perry Sperry Media


name_last: Creative JavaScript and HTML(5) Visual Effects
name: Creative JavaScript and HTML(5) Visual Effects
name_index: C
picture_big_url: http://img.sxsw.com/2011/events/CreativeJavaScriptAndHTML5VisualEffects.jpg
website_link: http://sebleedelisle.com
hashtag: #creativejs
event_category: Workshop
event_sub_category: Workshop
search: Creative JavaScript and HTML(5) Visual Effects Seb Lee-Delisle Plug-in media
original_serial: event_IAP5741
original_venue_serial: Sheraton
description:
  Room: Capitol A-D

  Participants:
  Seb Lee-Delisle (Plug-in media)

  Summary
  It's time to get creative with JavaScript! Seb Lee-Delisle, Founding partner of BAFTA winning agency Plug-in Media, shows you how to create beautiful visual effects in HTML5 canvas in this 2.5 hour workshop. He'll also demonstrate how easy it is to convert 3D points into 2D and show you how to make your very own JavaScript 3D engine. Bring a laptop and prepare to get coding!


name_last: Dennis Coffey
name: Dennis Coffey
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/3096.jpg
website_link: http://www.denniscoffeysite.com
event_category: Showcase
event_sub_category: Funk
search: Dennis Coffey
original_serial: event_MS12126
original_venue_serial: Beauty Bar/Palm Door
description:
  Dennis Coffey is an American original. Only in America (and specifically, only in Detroit) could one man play guitar with a group of legends as diverse as Del Shannon, The Temptations, and George Clinton and Funkadelic. However, the list of iconic artists, producers and writers Dennis has worked with the world over only scratches the surface of what the man has done and the contributions he's made to the canon of popular music.

  Dennis Coffey first began to make his mark as a member of The Royaltones, a group which had hits in the late 50's and early 60's and who performed sessions with other artists, including Del Shannon. From there, Dennis moved on to a distinguished run as a session guitarist for various labels operating at the peak of Detroit's influence as a hub of musical innovation and commercial success. He's perhaps best known for his work as a member of the legendary Funk Brothers, backing a veritable trunk load of hits for Motown, specifically The Temptations' classics 'Cloud Nine,' 'Ball Of Confusion,' and 'Just My Imagination.' It is in those works that his introduction of the wah-wah guitar sound to Motown (and soul / R&B in general) first reared its head, and the resulting influence on all kinds of popular music continues to reverberate to this day. His work with The Temptations is just the tip of the iceberg, though... he's on stuff like 'War' by Edwin Starr... 'Band Of Gold' by Freda Payne...on and on the list goes.

  In the early 70's, Dennis struck out on his own as an artist, film scorer and producer. He scored the cult classic film Black Belt Jones. He recorded 'Scorpio' in 1971 as part of his second solo record and first for Sussex ('Evolution'). 'Scorpio' was a million selling single and was a key foundational track in the history and development of hip-hop, totally apart from its status as a funk classic. Dennis has recorded several other solo records, and he has co-produced a million seller in Gallery's Nice To Be With You as well as cult record Cold Fact by Rodriguez, a release that has gained increasing notoriety over the decades since it initially appeared, and which is now regarded as a rediscovered gem. He also continued session guitar work through the 1970's, appearing on such disco classics as 'Boogie Fever' by the Sylvers.

  Dennis is also featured in the 2002 film Standing In The Shadows Of Motown, further cementing his legacy as a key contributor to the development of some of the most cherished and important popular music of the 20th Century.

  So, yeah... the man's important. This isn't just a history lesson, though. Dennis has continued to write and perform music. He's a lifer. Now, it's time for a new chapter. An opportunity to both remind music fans of what he's done and show them what's to come.

  Dennis' new record, simply titled 'Dennis Coffey' will be released by Strut Records on April 26, 2011.


name_last: The Rods
name: The Rods
name_index: R
picture_big_url: http://img.sxsw.com/2011/bands/2821.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/The_Rods-Metal_Will_Never_Die.mp3
website_link: http://www.therods.com
event_category: Showcase
event_sub_category: Metal
search: The Rods
original_serial: event_MS14152
original_venue_serial: Rusty Spurs
description:
  The Rods are an American heavy metal band formed by David 'Rock' Feinstein (guitar and vocals), Garry Bordonaro (bass and vocals) and Carl Canedy (drums and vocals).

  Feinstein had first come to mainstream attention after playing in Elf, with his cousin Ronnie James Dio. The Rods sound differed considerably from Elf, adopting a more traditional heavy metal sound compared with the blues-rock sound that Elf preferred.

  Their first album was originally released independently as Rock Hard in 1980 and the following year the band was signed by Arista Records, who reordered the album tracks and released it simply titled The Rods. Their second album Wild Dogs followed in 1982 and was re-released in 2004.

  The Rods' third album, released 1983, was entitled In the Raw In 1984 Canedy and Bordonaro played on Jack Starr's album Out of the Darkness with Rhett Forrester of Riot and Gary Driscoll of Rainbow. Then in 1984 The Rods made their fourth studio album Let Them Eat Metal and recorded the album The Rods Live. Their album Heavier Than Thou was originally released in 1986. An album was also released that features all of the band's members, entitled Hollywood - Canedy, Feinstein, Bordonaro, & Caudle.

  Canedy is also a producer of heavy metal bands, and his credits include Anthrax's Armed and Dangerous and Spreading the Disease, Exciter's Violence & Force, Overkill's Feel the Fire and Possessed's Beyond the Gates

  David 'Rock' Feinstein just released his solo CD on Niji called 'Bitten By The Beast' and their is a new Rods Cd scheduled for a 2011 release!


name_last: Screeching Weasel
name: Screeching Weasel
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/390.jpg
website_link: http://www.myspace.com/officialscreechingweasel
event_category: Showcase
event_sub_category: Punk
search: Screeching Weasel
original_serial: event_MS12355
original_venue_serial: Scoot Inn
description:
  For those that aren’t familiar with them (frankly, you should be ashamed of your self), Screeching Weasel have been a stalwart of the pop-punk scene for 25 years. Back in ’86 they took up the Ramones’ torch and have since created a bonfire. With legions of dedicated fans and a whole slew of acclaimed releases under their belt Screeching Weasel have firmly entrenched themselves as living legends in the punk rock world. Not satisfied to rest on their laurels, the band recently reformed and completed their first new material in 11 years, First World Manifesto. Comprised of 14 tracks, First World Manifesto has all the hallmarks of an instant Weasel classic. From the short fast punk rock standards bearing Ben’s trademark ire (this time directed at message board tyrants, scenesters, and blind followers) to the traditional mid-tempo girl oriented songs, it’s all in there. Musically, First World Manifesto delivers on expectations with their emblematic guitar driven sound ringing throughout, due in no small part to the return of famed guitarist Dan Vapid. Additionally, they enlisted Mike Kennerty (All-American Rejects) to take the reins as producer, and threw in some backing vocals by Dr. Frank (Mr. T Experience) and Joe Queer (The Queers). First World Manifesto is the masterpiece that Weasel fans have been dreaming about for the past decade of silence.


name_last: Comedy Showcase: Late Saturday
name: Comedy Showcase: Late Saturday
name_index: C
event_category: Comedy
event_sub_category: Various
original_serial: event_OE00380
original_venue_serial: Esther's Follies
description:
  Participants:
  Amy Schumer (Fuse TV)
  Brody Stevens (The Agency Group)
  Chris Cubas (N/A)
  Darryl Lenox (Rutledge Nash & Associates, LLC)
  Donald Glover (Childish Gambino)
  Glenn Wool (N/A)
  Jena Friedman (N/A)
  Kurt Braunohler (N/A)

  Summary
  Some of the most exciting emerging talent in comedy, mixed with seasoned favorites, and special guests.

search:
  Comedy Showcase: Late Saturday Amy Schumer Fuse TVBrody Stevens The Agency GroupChris Cubas N/ADarryl Lenox Rutledge Nash &amp; Associates, LLCDonald Glover Childish GambinoGlenn Wool N/AJena Friedman N/AKurt Braunohler N/A


name_last: Hip-Hop Crossroads: Growing Up or Getting Old?
name: Hip-Hop Crossroads: Growing Up or Getting Old?
name_index: H
website_link: http://www.dreamhampton.com/
hashtag: hiphopcrossroads
event_category: Panel
event_sub_category: Late Entry
original_serial: event_MP8082
original_venue_serial: Austin Convention Center
description:
  Room: Room 12AB

  Moderator:
  Dream Hampton (N/A)

  Participants:
  Catherine Harris-White (THEESatisfaction)
  Christopher R Weingarten (@1000TimesYes)
  Invincible  (Invincible Booking)
  Jonathan Moore (Black Book)
  Stasia Irons (THEESatisfaction)

  Summary
  Even as it has become a strong cultural presence, hip hop finds itself at a crossroads of significance. It's been a long hard road to acceptance and respectability, but where does it go from here? Just as rock's shelf life has been questioned, rap is facing the same charge.  How will hip-hop remain vital?

search:
  Hip-Hop Crossroads: Growing Up or Getting Old? Catherine Harris-White THEESatisfactionChristopher R Weingarten @1000TimesYesInvincible  Invincible BookingJonathan Moore Black BookStasia Irons THEESatisfactionDream Hampton N/A


name_last: Aphasia
name: Aphasia
name_index: A
picture_big_url: http://img.sxsw.com/2011/bands/43540.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Aphasia-Metal_Tank.mp3
website_link: http://www.myspace.com/aphasiatw
event_category: Showcase
event_sub_category: Rock
search: Aphasia
original_serial: event_MS11128
original_venue_serial: Lamberts
description:
  Formed in 2008, 4 piece instrumental band Aphasia. They love DISTORTION!!!! Work with Taiwan Film Maker very oftenly, relased their debut 'Crocodile Society of Aphasia' in Late 2009, the record is now distributed by Arts & Craft in Canada. Now making their second album, which will be released in 2011. Band member KK runs White Wabbit Records, an important indie label in Taiwan, they are also promotors.


name_last: Guy Kawasaki
name: Guy Kawasaki
name_index: G
picture_big_url: http://img.sxsw.com/2011/events/kaw.jpg
hashtag: #SXBookstore
event_category: Bookstore Appearance
event_sub_category: Various
search: Guy Kawasaki
original_serial: event_OE00445
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D Foyer

  Guy Kawasaki will be appearing at the SX Bookstore to meet fans and sign copies of his latest book, Enchantment: The Art of Changing Hearts, Minds, and Actions.


name_last: CHIHA
name: CHIHA
name_index: C
picture_big_url: http://img.sxsw.com/2011/bands/44652.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/CHIHA-I_was_in_Love.mp3
website_link: http://www.chiha.de
youtube_link: http://www.youtube.com/watch?v=mlQGG1AKCBg
event_category: Showcase
event_sub_category: World
search: CHIHA
original_serial: event_MS11941
original_venue_serial: Copa
description:
  CHIHA   
  MYSTIC VOICE FROM TUNISIA   

  CHIHA is specialised in Arabic-Andalousian music as well as BERBER traditions in modern style and the rare Art of NUBAT, which only very few people know how to sing.   
  Because of her impressive voice she became the main singer for the Palace in Karthago 1968-71 for the President of Tunisia.   
  CHIHA has performed countless tours, appeared on TV at the Soccer World Cup 2006, at TEDDY-Award Berlinale-Filmfestival, Shark Taranolari-Festival Uzbekistan Samarkand & Japan-Tournee 2007, TimeZones-Festival Italy 2009 and on radio broadcasts which introduced her to the public both in Tunisia and abroad with traditional classic Arabic 'Malouf'.   
  Nominated at CREOLE-worldmusic-Award 2010.    
  CD: Oh Mami:           United-One-records   
         Mystic Bridges:  United-One-records & King-Records 2007


name_last: Cargo Containers: The Next Big Social Network?
name: Cargo Containers: The Next Big Social Network?
name_index: C
website_link: http://staxxon.com
hashtag: #Cargo
event_category: Emerging
event_sub_category: Solo
search: Cargo Containers: The Next Big Social Network? Tom Stitt HealthXMedia
original_serial: event_IAP5534
original_venue_serial: Hilton
description:
  Room: Salon H

  Participants:
  Tom Stitt (HealthXMedia)

  Summary
  The clothes you wear. The electronic gizmos you use. Much of the food you eat. These physical payloads were delivered by a complex, standards based, slow-moving packet switched network that uses cargo containers as packets and container ships as the network pipe. The containers, ships and ports are going digital and getting smarter. How containerization rules commerce. How new container technology is changing 40 years of no change. Hear why containers will become an integral part of emerging human social networks.


name_last: Yourself and The Air
name: Yourself and The Air
name_index: Y
picture_big_url: http://img.sxsw.com/2011/bands/1449.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Yourself_and_The_Air-Sick_Days.mp3
website_link: http://myspace.com/yourselfandtheair
event_category: Showcase
event_sub_category: Rock
search: Yourself and The Air
original_serial: event_MS14320
original_venue_serial: Maggie Mae's Gibson Room
description:
  For Yourself and the Air’s third EP Who’s Who in the Zoo the band wanted to bring things back home—both figuratively and literally. After a long tour touting the band’s 2008 EP Friend of all Breeds that brought the group through 42 states with the likes of Chairlift, Portugal the Man, El Perro Del Mar and Peter Bjorn and John, Yourself and the Air retreated home to an empty house on the edge of Chicago to immediately start working on the new group of songs. Free from the distractions of a professional studio, the group recorded Who’s Who in the Zoo completely on their own in little more than a month. Using the instruments they had all grown up using instead of studio instruments and equipment, the sound is purposefully imprecise, yet Who’s Who in the Zoo is the most accurate audio portrayal to date of a band quietly coming into its own. The resulting 7 tracks and 32 minutes of music represent a subtle but noticeable shift in direction for Yourself and the Air. Who’s Who in the Zoo steers Yourself and the Air away from the furious agit-pop drum beats and mathy-guitar dueling the band displayed on their previous recordings and redirects their focus on filling in and filling out the lucid rhythms and melodies their previous songs were built on.


name_last: France Rocks
name: France Rocks
name_index: F
picture_big_url: http://img.sxsw.com/2011/events/france.jpg
event_category: Party
event_sub_category: Various
search: France Rocks
original_serial: event_HB1640
original_venue_serial: West Tent, Brush Square Park
description:
  Awesome SXSW party!  French wines, beers and champagne, French cheeses and amazing Mexican food, free giveaways. Great bands: Chateau Marmont, Revolver, We are enfant terrible, The Inspector Cluzot, Mustard Pimp, Herman Dunn and Tahiti 80. Please RSVP at www.francerocks.net.


name_last: Money for Nothing, and Your Software for Free
name: Money for Nothing, and Your Software for Free
name_index: M
picture_big_url: http://img.sxsw.com/2011/events/MoneyForNothingAndYourSoftware.jpg
website_link: http://beaconfire.com/
hashtag: #money4nothing
event_category: Greater Good
event_sub_category: Panel
original_serial: event_IAP5884
original_venue_serial: Austin Convention Center
description:
  Room: Room 10AB

  Participants:
  Chris Lundberg (Salsa Labs)
  Heather Gardner-Madras (Gardner-Madras|Strategic Creative)
  Jeff Herron (Beaconfire Consulting)
  Mark Jaquith (Covered Web Services LLC)
  Ryan Marsh (Layla Grace Foundation)

  Summary
  Free beer! Free kittens! Free software! We all love to get something for free, especially when budgets are tight. We dream of the free product that will, like magic, solve our problems without costing a cent. (If you aren't, your boss probably is.) But free things almost always come with hidden costs, and free software is no different. It won't give you a hangover, or get fleas, but it could eat up your staff time, control your data, or change the rules on you without notice. This was spectacularly clear when Ning eliminated free accounts, leaving users with the choice of paying up, or losing years of hard work.  Or when Facebook suddenly turned fans into 'likers,' forcing page administrators to change their outreach strategy.  But not all free software is created equal, and it's not just about open source vs. closed source. Some tools give you great power - but you have to know how to use it.  Others limit your options, or ignore what you really need.  But some may be just what you're looking for. We'll explore the ins and outs of free and low-cost software, and ask: what does free software really cost?

search:
  Money for Nothing, and Your Software for Free Chris Lundberg Salsa LabsHeather Gardner-Madras Gardner-Madras|Strategic CreativeJeff Herron Beaconfire ConsultingMark Jaquith Covered Web Services LLCRyan Marsh Layla Grace Foundation


name_last: Skrew
name: Skrew
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/44181.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/SKREW-The_Lie.mp3
website_link: http://www.skrewofficial.com
event_category: Showcase
event_sub_category: Metal
search: Skrew
original_serial: event_MS10899
original_venue_serial: Emo's Jr
description:
  With a career spanning two decades, the critically acclaimed and genre defining band SKREW, returns with its industrialized metal ferocity.  Currently finishing writing their next album 'Universal Immolation', SKREW is ready to take their assault on your senses to a venue near you.

  Called the future of industrial noise by SPIN magazine, SKREW has historically been known for their groundbreaking mix of industrial and metal that illustrates the chaos and anger at the corporate slave state. An orchestrated miasma of noise which at times could be the soundtrack to a riot or your worst nightmare.  Fueled by anger at the present global state of affairs, these seven individuals came together with one goal in mind: to create the soundtrack for the coming of days.  SKREW combines unrelenting drums and brutal guitars laying in a bed of electronic discomfort with smart scathing vocals.

  Known for their jaw dropping live performances and groundbreaking production both in North America and Europe, SKREW are playing their first live shows in a decade.  With a new line up, this version of SKREW promises to be the strongest, most ferocious to date.

  SKREW has returned.


name_last: The Five Startups You Meet in the Deadpool
name: The Five Startups You Meet in the Deadpool
name_index: F
website_link: http://www.firstround.com
event_category: Business
event_sub_category: Panel
original_serial: event_IAP5609
original_venue_serial: Hilton
description:
  Room: Salon AB

  Participants:
  Ben Lerer (Thrillist)
  Charlie O'Donnell (First Round Capital)
  Christine Herron (Intel Capital)
  Emily Hickey (Hashable)

  Summary
  Former entrepreneur, current investor and innovation community leader Charlie O'Donnell will discuss five different patterns of failure often seen in startups that don't make it. It will cover how entrepreneurs can derisk their ideas, maintain momentum, and take advantage of opportunities early on in a company's life cycle. Patterns of failure include: 1) Failure to zero in on a sector's most pressing pain point.  2) Not leaving enough time or financing to iterate on an idea. 3) Failure to create short term milestones that create value. 4) Failure to capture industry attention and mindshare. - 5) Failure to build a realistic customer acquisition engine.

search:
  The Five Startups You Meet in the Deadpool Ben Lerer ThrillistCharlie O'Donnell First Round CapitalChristine Herron Intel CapitalEmily Hickey Hashable


name_last: Comedy Showcase: Talk Nerdy To Me (late)
name: Comedy Showcase: Talk Nerdy To Me (late)
name_index: C
event_category: Comedy
event_sub_category: Various
original_serial: event_OE00372
original_venue_serial: Esther's Follies
description:
  Participants:
  Chris Hardwick (Fishladder Media)
  Doug Benson (Doug Loves Movies)
  Eugene Mirman (N/A)
  Shane Mauss (N/A)
  Thomas Lennon (Funny or Die)

  Summary
  As SXSW Comedy concludes its Film and Interactive events, we invite you to let your geek flag fly with a mix of pop culture steeped comedy ranging from the artsy to the fartsy.

  As SXSW Comedy concludes its Film and Interactive events, we invite you to let your geek flag fly with a mix of pop culture steeped comedy ranging from the artsy to the fartsy.

search:
  Comedy Showcase: Talk Nerdy To Me (late) Chris Hardwick Fishladder MediaDoug Benson Doug Loves MoviesEugene Mirman N/AShane Mauss N/AThomas Lennon Funny or Die


name_last: Grooms
name: Grooms
name_index: G
picture_big_url: http://img.sxsw.com/2011/bands/46505.jpg
website_link: http://www.myspace.com/groomsmusic
event_category: Showcase
event_sub_category: Rock
search: Grooms
original_serial: event_MS11147
original_venue_serial: Beauty Bar/Palm Door
description:
  Grooms are an avant-pop band Brooklyn, praised for mixing beautiful, instantly catchy riffs and melodies with darkly experimental textures.  
  Prom, Grooms' follow up to 2009's widely-praised Rejoicer, will be available on Kanine Records (Grizzly Bear, Surfer Blood) in May.  It finds the band maturing in every way.  The melodies are more refined, delicate, and accessible, while the soundscapes sound stranger than ever, minus much of the abrasion of the previous effort.  The record covers everything from strangely manipulated electronics to doo-wop to 70s Fleetwood Mac (turned on its head).  Prom is the rare kind of ambitious record that finds the band both more creative and more accessible (and prettier) than ever.


name_last: James Intveld
name: James Intveld
name_index: J
picture_big_url: http://img.sxsw.com/2011/bands/4050.jpg
website_link: http://jamesintveld.com
event_category: Showcase
event_sub_category: Alt Country
search: James Intveld
original_serial: event_MS14030
original_venue_serial: Continental Club
description:
  James Intveld has been playing music professionally for 30 years.
  A transplant from Southern California now living in Nashville he made his Grand Ole Opry debut last year and was asked to return for the Christmas Eve Show this past Christmas.
  His blend of traditional pure country mixed with gospel, rockabilly and blues makes him a favorite among the European crowds.
  His latest album 'Have Faith' also shows his Americana songwriter side as well.


name_last: Online Mom Communities = Hotbed of Local Influencers
name: Online Mom Communities = Hotbed of Local Influencers
name_index: O
website_link: http://rockandrollmama.com
event_category: Social Graph
event_sub_category: Core Conversation
original_serial: event_IAP7653
original_venue_serial: Hyatt
description:
  Room: Hill Country CD

  Participants:
  Jennifer James (Mom Bloggers Club)
  Lindsay Maines (Rock and Roll Mama)

  Summary
  Digital influence is going hyper-local, especially in the mom market. There are a myriad of online communities geared specifically towards mothers. Within that demographic, the structure silos even further into green mom influencers, fashion oriented influencers, literary, music moms, etc. What we learned in presenting last year's SXSW Core Conversation about marketing to tastemaker moms: Marketers want to know how to tap into the power of these online enclaves, without violating ethical word of mouth marketing standards or the mores of communities. But beyond working with these online influencers in the digital sphere, there's an opportunity for brands to identify thought leaders and extend partnerships into local markets. One successful example of this concept in the past year include Chevrolet's 'Girl's Night Out' in Houston program, which brought together carefully selected local women bloggers for a series of events in Chevy vehicles, which the women then digitally documented. There were no strings or conditions, and the authenticity of the content is engaging. It was a win for the brand and the bloggers. More automakers, restaurants, and clothing brands are utilizing this concept of partnering with online influencers to create local events- which then circle back around end extend the power of engagement digitally. How can your brand leverage it?

search:
  Online Mom Communities = Hotbed of Local Influencers Jennifer James Mom Bloggers ClubLindsay Maines Rock and Roll Mama


name_last: Best of Vimeo Shorts
name: Best of Vimeo Shorts
name_index: B
event_category: Screening
event_sub_category: Shorts Program
search: Best of Vimeo Shorts TBA
original_serial: event_FS12297
original_venue_serial: Vimeo Theater
description:
  Director: TBA
  TBA | 60 minutes


  Kick-off your SXSW  film adventures with the créme de la créme of Vimeo shorts, featuring winners from the first-ever Vimeo Awards as well as many of our extraordinary favorites. Take a journey through imaginative narratives, insane music videos and mind-altering experimental work that you will only see on Vimeo (and now the big screen!).  We will also be making a special announcement at the end so be sure to check it out!


name_last: Noc na Tanečku (Night at the Dance)
name: Noc na Tanečku (Night at the Dance)
name_index: N
picture_big_url: http://img.sxsw.com/2011/films/F31351.jpg
event_category: Screening
event_sub_category: Documentary Short
search: Noc na Tanečku (Night at the Dance) Annie Silverstein
original_serial: event_FS11799
original_venue_serial: Alamo Lamar A
description:
  Director: Annie Silverstein
  USA | 12 minutes


  Starring:
  Alice Sefcik Sulak


  In the late 1800’s, tens of thousands of Czech immigrants settled farmland in Central Texas. They brought with them the tradition of the community dance hall, building over 1,000 halls in little towns from Temple to Anhalt. Fewer than half remain open today. Noc na Tanečku (Night at the Dance) profiles Sefcik Hall, in Seaton, one of the last true Czech dance halls in Texas, and the elderly folk that still come there each Sunday to wax the floor and dance the polka, even as they struggle with old age, illness, and in some cases, death.


name_last: Yelling To The Sky
name: Yelling To The Sky
name_index: Y
picture_big_url: http://img.sxsw.com/2011/films/F29119.jpg
website_link: http://www.yellingtotheskymovie.com
youtube_link: http://www.youtube.com/watch?v=njt0muCyAdc
event_category: Screening
event_sub_category: Narrative Feature
search: Yelling To The Sky Victoria Mahoney
original_serial: event_FS12260
original_venue_serial: Paramount Theatre
description:
  Director: Victoria Mahoney
  USA | 95 minutes
  YTTS, LLC


  Starring:
  Zoe Kravitz, Jason Clarke, Antonique Smith, Gabourey Sidibe, Tim Blake Nelson


  As her family falls apart, seventeen year old Sweetness O’Hara's future feels uncertain. At the abusive hands of her father, her mother and sister take off, leaving Sweetness to fend for herself. Determined to correct the mistakes of the past, Sweetness takes control of her life.


name_last: Hot Club of Cowtown
name: Hot Club of Cowtown
name_index: H
picture_big_url: http://img.sxsw.com/2011/bands/2434.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Hot_Club_of_Cowtown-She_'s_Killing_Me.mp3
website_link: http://www.hotclubofcowtown.com
event_category: Showcase
event_sub_category: Country
search: Hot Club of Cowtown
original_serial: event_MS10900
original_venue_serial: Speakeasy Kabaret
description:
  Bob Wills has always been a core inspiration for the Hot Club of Cowtown's sound, but it has taken the Texas-based trio a dozen years to fully honor the King of Western swing. A fortuitous tour in England last spring led the band to London's Specific Sounds studio, where they spent two days recording a 14-song marathon of only Bob Wills tunes. The result, What Makes Bob Holler, is a lively tribute to the American music icon, respecting Wills' legendary music while putting Hot Club's own signature on these songs. 'We have been meaning to make this album for a long time,' says Elana James, who co-founded Hot Club with Whit Smith (they're joined by bassist Jake Erwin).

  Launched in 1994, the Hot Club of Cowtown has grown to be the most globe-trotting, hardest-swinging Western swing trio on the planet, continuing to develop a unique sound inspired by the band's namesakes: the hot jazz guitarist Django Reinhardt and violinist Stephane Grappelli of the Hot Club of France, and Bob Willis & the Texas Playboys.

  And with the imminent release of What Makes Bob Holler, the Austin-based band looks to a busy 2011. They start the year with a public radio broadcast, NPR's Mountain Stage, in Charleston, W.V. in late January, and will appear at South by Southwest (SXSW) in March before touring coast to coast in support of the album. 

  Bob Wills' music - in this case the recordings of radio shows from 1946-47 called the Tiffany Transcriptions that are the fundamental inspiration for HCCT's repertoire and style -offers a terrific platform for some ace musicianship in the form of Smith's guitar, James' fiddle and Erwin's nimble bass. By spotlighting Wills' early, pre-World War II catalogue, the disc happily matches obscure B-sides with some of Wills' most popular work. Tunes like 'Big Balls in Cowtown' and 'Stay All Night' are numbers that 'people always love when we play them live,' says James, 'so it was a no-brainer to gather them into a record.' Other songs, like 'Osage Stomp' and 'The Devil Ain't Lazy,' might not be as well known, but they are the type of tunes that originally attracted Smith and James to Wills' music. 'We're playing what knocked us out about Western swing in the first place - the early fiery energy and jazzy improvisations,' says James.

  By 1998 Smith and James had relocated to Austin, Texas, and released their debut, Swingin' Stampede, on HighTone Records. Seven more albums over the next decade generated much critical acclaim and a devoted following. The New York Times' Neil Strauss proclaimed the Hot Club 'conscious always that above all else, the music is for dancing and an old-fashioned good time.' Craig Havighurst, in Nashville's Tennessean, calls them 'one of the most original groups on the Americana circuit, deserving of attention both live and on record' while the Sunday Times of London lauded HCCT as 'the world's most engaging Western Swing band - their shows are all about energy and joie de vivre . . . the devil-may-care style that combined the rigor of Jazz with the down-home sentiment of country and earthiness of the blues - it is as a live act that they have made their greatest impact.'

  What Makes Bob Holler arrives on the heels of 2009's Wishful Thinking, an Americana radio Top 100 album on which HCCT blended their love of hot jazz and Western swing with original songs, a Tom Waits cover and forays into more eclectic territory. The Austin Chronicle's Jim Caliguiri called it 'the Cowtowners at their peak' and David Eldridge, in the Washington Times, describes the disc as 'one of the year's most unexpected listening pleasures.'

  What Makes Bob Holler is something of an 180-degree swing from Wishful Thinking's more eccentric set list. It is the first time HCCT has focused on only one style for an entire album and they are proud enough of the results to express interest in doing more. 'There are so many great songs that we didn't get to,' says James. 'We're going to have to make a box set, eventually, but we're just going to make it piecemeal,' adds Smith with a laugh.

  While the new disc focuses Bob Wills music, HCCT's live show remainsan engaging mix of what the band does best - whatever moves them at the moment. James reveals that the band often plays without a set list. 'We have faith in the system that is the band. This energy that we plug into and it takes us away.' Smith describes their shows as 'like a rock 'n' roll show' and 'people pick up on the energy and the sincerity.'

  Hot Club of Cowtown returns to SXSW fresh on the heels of a ten-day stint with Roxy Music in the UK.


name_last: Beckinfield SXSW Actor Meetup
name: Beckinfield SXSW Actor Meetup
name_index: B
picture_big_url: http://img.sxsw.com/2011/events/Beckinfield-Logo.jpg
event_category: Party
event_sub_category: Various
search: Beckinfield SXSW Actor Meetup
original_serial: event_OE00512
original_venue_serial: Copa
description:
  Relax with food and drink and network with other actors. Cast yourself at Beckinfield.com -- the first mass participation TV series!


name_last: Philip Selway, 'By Some Miracle'
name: Philip Selway, 'By Some Miracle'
name_index: P
picture_big_url: http://img.sxsw.com/2011/films/F30986.jpg
website_link: http://davidaltobelli.com
event_category: Screening
event_sub_category: Music Video
search: Philip Selway, &quot;By Some Miracle&quot; David Altobelli
original_serial: event_FS12078
original_venue_serial: Alamo Ritz 2
description:
  Director: David Altobelli
  USA | 2 minutes


  Starring:
  Michael Borne, Sara k. Edwards, Sam Reeder, Antonio Garcia


  A music video created for the solo project of Philip Selway, the drummer of Radiohead.


name_last: Jenn Grant
name: Jenn Grant
name_index: J
picture_big_url: http://img.sxsw.com/2011/bands/193.jpg
website_link: http://www.jenngrant.com
event_category: Showcase
event_sub_category: Singer-Songwriter
search: Jenn Grant
original_serial: event_MS12269
original_venue_serial: Paradise
description:
  Love was a battlefield, but with Honeymoon Punch, Jenn Grant raises the white flag high. It’s time for peace, but not for quiet. Honeymoon Punch is a spiked Love Potion No. 9, a frisky concoction of spirited, synth-sweetened songs balanced with muted, natural elements – between “Somewhere Over The Rainbow” and Radiohead’s In Rainbows.
   
  On the shore of Lake Deception, Nova Scotia, producer and beau Daniel Ledwell (In-Flight Safety), and a cast of familiar characters made an album that explores the ups and ups of happiness. Exchanging misery for ecstasy in matters personal and musical, Honeymoon Punch drives the dark clouds away. 
    
  Songs from both previous records have been heard on Grey’s Anatomy, Mercy, Shattered and Heartland. Jenn has performed  across Canada, the US and Europe, with Hawksley Workman, Martin Tielli, Barenaked Ladies and others. Her albums have received East Coast Music Award and Music Nova Scotia award nominations.


name_last: Waco Brothers
name: Waco Brothers
name_index: W
website_link: http://www.wacobrothers.com
event_category: Showcase
event_sub_category: Rock
search: Waco Brothers
original_serial: event_MS12827
original_venue_serial: Red Eyed Fly
description:
  Ladies and gentlemen, quite possibly the best live rock band on the planet. We've seen them a hundred and sixty seven times, and the Waco Brothers never fail to entertain with their train wreck approach to country. Subtlety is for the weak, so they've chosen the path of optimum mayhem and tomfoolery. In their rollicking career, they have been called everything from the flagship act of the alternative country 'movement' to pure butchery. Both are likely to be correct.

  The line-up, in case you haven't been paying attention: Jon Langford (Mekons, Pine Valley Cosmonauts), Steve Goulding (Mekons, Pine Valley Cosmonauts, Graham Parker & the Rumour), Alan Doughty (Jesus Jones), Deano (Dollar Store, Wreck), Tracy Dear (World's Greatest Living Englishman), and Marc Durante (KMFDM).

  In a world of corporate-sponsored tours by lame-o alt-rockers complaining about their hotel suites and 'country' stars who owe more to Boston than Bakersfield, the Wacos go out every night and play as if their lives depended on it. Their shows at SXSW and CMJ are legendary, and every year threaten to actually collapse under the weight of their runaway brilliance. If you're not drunk, sweaty and out of money at the end of one of their shows, then brother, we pity you.


name_last: David Wax Museum
name: David Wax Museum
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/1896.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/David_Wax_Museum-Born_with_a_Broken_Heart.mp3
website_link: http://www.davidwaxmuseum.com
youtube_link: http://www.youtube.com/watch?v=M-mBx6tpGQk
event_category: Showcase
event_sub_category: Folk
search: David Wax Museum
original_serial: event_MS12842
original_venue_serial: Momo's
description:
  David Wax Museum, “one of Boston’s hottest new bands” (The Boston Globe), fuses exuberant Mexican roots music with homegrown country, folk and rock to create a unique Mexo-Americana sound.  With Latin rhythms, call-and-response hollering, accordion pumping and donkey jawbone rattling, they have won over audiences across the country. After making a splash at this year’s Newport Folk Festival, NPR’s All Songs Considered featured their performance as one of the highlights of the festival.

  They have toured nationally with The Avett Brothers and the Old 97’s and shared the stage with the Carolina Chocolate Drops, Ben Kweller, The Low Anthem and Nathaniel Rateliff. David Wax Museum receives consistent play on XM Sirius Radio's Acoustic Coffeehouse; The Boston Globe selected the band’s album Carpenter Bird for its top 10 local albums of 2009; and NPR recently featured them on a segment about Mexico-centric indie rock. A new album produced by Sam Kassirer (Josh Ritter, Langhorne Slim, Erin McKeown) will be released in February 2011.

  David Wax's circuitous journey from mid-Missouri to the back roads of Mexico inspires David Wax Museum’s lively blend of traditional Mexican and American folk music. While attending Deep Springs College, an unconventional school that doubles as a cattle ranch, David spent summers working in rural Mexico with the American Friends Service Committee.  He finished his degree at Harvard University before heading back to the Mexican countryside to study folk music on a year-long fellowship.  There he began blending Midwestern folk with the instruments, rhythms, lyrical themes, and song structures of son mexicano.

  Homeschooled on a farm in rural Virginia, Suz Slezak was raised within a strong music community. With a background in old time, Irish and classical genres, Suz helps anchor David Wax Museum firmly in American roots music with her fiddling and harmony vocals.  She graduated from Wellesley College, traveled around the world on a Watson Fellowship to study textiles, and then found herself back in Boston where she met David Wax, just back from his Mexican travels. He convinced her to track down a donkey jawbone, a traditional percussion instrument from Veracruz, and join his band.  Since 2007, David and Suz have formed the core of the band.

  In addition to consistently selling out historic venues such as Boston's Club Passim and touring with national acts, David Wax Museum has been causing a ruckus in living rooms and backyards throughout the country. In these unique settings, the band's fiery and heart-wrenching shows have created an undeniable buzz and a devoted following.

  David Wax Museum draws on a talented crop of musicians for recording and touring: David’s cousin Jordan Wax (People's Republic of Klezmerica) on accordion and piano, Mike Roberts (Wooden Dinosaur) on upright bass and electric guitar, Greg Glassman (The Sacred Shakers) on drum kit and requinto, Jiro Kokubu on mandolin and dobro, Alec Spiegleman (Cuddle Magic) on baritone sax and clarinet, Brian O'Neill on percussion and Sam D’Agostino on upright bass and tenor sax.


name_last: Sweaters
name: Sweaters
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/43977.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Sweaters-Can_'t_Stop_Winning.mp3
website_link: http://www.myspace.com/sweatersmusic
event_category: Showcase
event_sub_category: Rock
search: Sweaters
original_serial: event_MS12734
original_venue_serial: The Bat Bar
description:
  SWEATERS are doing new and exciting stuff with rock’n’roll and your girlfriend, all in their beloved Los Angeles –their “City by the Sea”.

  The lineup in no particular order: French Max - known for his bass guitar and a wide array of homemade tank tops. Ladyface Harkins - sex-wax & sex-guitars. And who’s this? Jordan Benik - the voice & barrel-house keys. And of course there has to be a drummer, Joel Isaac Black - proper mod-trap kit, Texas moptop.

  This quartet grooves with bent sounds, thick harmonies, and crucially cool vibes in a city famous for its disastrous personalities. Harry Nilsson, Keith Moon, Papa John and Dennis Wilson might have said wonderful things about them. But we will never know.

  Eating the past while toasting to the future. Ladies and gentleman, L.A.’s own SWEATERS. With hope and a decent amount of luck, they are today’s last great pop band.

  Allowing the music to be born organically while thriving on their self-proclaimed philosophy Can’t Stop Winning   SWEATERS gears up for their 7” release on WHITE IRIS RECORDS. Exuding creative duplicity, SWEATERS will accompany their musical genius with a 14-page manifesto explaining their Can’t Stop Winning attitude and theory.

  Based on the idea of ones inability to lose, Benik explains, “CSW Theory is about relying on instinct to make natural choices so that we may explore our own limitless conscious- ness.” Following their own philosophy after their May 2010 EP  (Sky Mall/investigations) with Slow Death Records, SWEATERS will finally bring you another taste of that sweet nectar that is vocally inspiring and instrumentally powerful. In the true style of rock and roll you’ll be bouncing to the guitars riffs and singing along to the chorus of Can’t Stop Winning in no time. Exciting your eardrums with steel guitars, lurching vocals, topped with a seasoning of a 70s vibe that lives in the now, the pot is boiling over and burning off taste buds.


name_last: Filmmakers Lounge presented by the North Carolina Film Office
name: Filmmakers Lounge presented by the North Carolina Film Office
name_index: F
picture_big_url: http://img.sxsw.com/2011/events/FilmNC_Logo_Tag&amp;Web_1.jpg
hashtag: #SXSWFilm
event_category: Lounge
event_sub_category: Various
search: Filmmakers Lounge presented by the North Carolina Film Office
original_serial: event_OE00504
original_venue_serial: Austin Convention Center
description:
  Room: 17B



  Located conveniently in the Austin Convention Center, the Filmmakers Lounge is the perfect place for SXSW's filmmakers to relax, enjoy complimentary hospitality and massages in a comfortable atmosphere.  Even better, this year, we'll be hosting daily Meet Ups at 4:30pm for Filmmakers to meet other key players in the Film industry.


name_last: Paying with Data: How Free Services Aren't Free
name: Paying with Data: How Free Services Aren't Free
name_index: P
website_link: http://www.webecologyproject.org/
hashtag: #payingwithdata
event_category: Greater Good
event_sub_category: Panel
original_serial: event_IAP6446
original_venue_serial: Austin Convention Center
description:
  Room: Room 9ABC

  Participants:
  Arvind Narayanan (Stanford University)
  Julia Angwin (The Wall Street Journal)
  Sam Yagan (OkCupid)
  Sara Marie Watson (Web Ecology Project)

  Summary
  Until privacy advocates start freaking out about Facebook privacy settings or default broadcast settings on Google Buzz, the general population doesn’t quite understand just how much data they are offering up in exchange for use of free services on the internet. Each field filled out, each click gets translated into data-driven product improvements or are used to serve up increasingly targeted advertisements. Chris Anderson has explored the paradigm of “free” economics, but the concept hasn’t been taken far enough to suggest that we think of each data point as an economic transaction occurring between the user and the service provider, even in these “free” services. This panel will explore the idea that perhaps all user inputs could be thought of as micro-transactions of data in order to help users better comprehend the burden of the data exposure implicit in those exchanges.

search:
  Paying with Data: How Free Services Aren't Free Arvind Narayanan Stanford UniversityJulia Angwin The Wall Street JournalSam Yagan OkCupidSara Marie Watson Web Ecology Project


name_last: The Treasures
name: The Treasures
name_index: T
picture_big_url: http://img.sxsw.com/2011/bands/45338.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/The_Treasures-Natural_Disasters.mp3
website_link: http://www.myspace.com/thetreasuresband
event_category: Showcase
event_sub_category: Alt Country
search: The Treasures
original_serial: event_MS15067
original_venue_serial: Swan Dive
description:
  A band that remains true to the traditional country-soul spirit and Americana-infused roots-rock, this is a sound that remains both achingly beautiful yet infectious and energetic at the same time. The Treasures have spent the last year and half performing in Canada, and are preparing to release their debut album, delivering country-inflected gems that are guaranteed to warm your heart.


name_last: The SXSW Brit Rock Bender
name: The SXSW Brit Rock Bender
name_index: S
picture_big_url: http://img.sxsw.com/2011/events/live4ever.jpg
event_category: Party
event_sub_category: Various
search: The SXSW Brit Rock Bender
original_serial: event_HB1592
original_venue_serial: Antone's
description:
  Live4ever presents A Two Finger Salute: The SXSW Brit Rock Bender. An afternoon of stellar British rock n roll at one of Austin's hottest venues. Open bar, swag and prizes. Come party hard with our line-up of
  critically acclaimed acts from the British Isles. Show your SXSW badge for entry. To view the lineup visit: http://www.live4ever.uk.com/2011/02/live4ever-media-announce-sxsw-official-day-party-line-up/


name_last: Alex Skolnick Trio
name: Alex Skolnick Trio
name_index: A
picture_big_url: http://img.sxsw.com/2011/bands/2716.jpg
website_link: http://www.alexskolnick.com/
event_category: Showcase
event_sub_category: Jazz
search: Alex Skolnick Trio
original_serial: event_MS14410
original_venue_serial: Easy Tiger
description:
  Alex Skolnick Trio Bio

  As pioneers of a harder hitting alternative form of straight up Jazz, New York City based Alex Skolnick Trio (AST) bends genre and form of seemingly disparate bebop jazz standards and originals with a highly cerebral balls-out take on arena hard rock and metal staples reconceived from the jazz harmonic perspective. Comfortable in blurring the stylings of Wes Montgomery, Jim Hall, Joe Pass and Pat Martino with Black Sabbath and Rush, Mssrs. Alex Skolnick (guitar and vocals), Matt Zebroski (drums), Nathan Peck (acoustic standup bass) are stellar virtuoso artists who live for the thrill of playing challenging music in front of their fans.
    
  Conceived as a sharp three piece ensemble that draws upon the musical wanderings of Alex, who is the world-renowned lead guitarist and founding member of Testament, one of the most influential metal/thrash bands of all time. He is also a member of Trans Siberian Orchestra; the wildly popular rock opera whose musical style is described as symphonic rock meets classical music with a touch of Metal.  Not to mention, that Alex is featured in a number of side projects including performing on the soundtrack for the hit Broadway musical Jekyll & Hyde, as a live guitarist for Grease – the Broadway show, and has been brought on stage to perform with his friends, the acoustic act, Rodrigo & Gabriella. Along with Kirk Hammett, Charlie Hunter and Steve Vai, Alex has the profound distinction of being one of the more successful individual students of uber-guitar-hero Joe Satriani.

  The original formation of AST began when Matt meet Alex in 2001 as music students at the prestigious New York City university, The New School, while both were pursuing degrees in Jazz. In Sep 2003, Nathan was brought in to replace the departing John Davis, who wanted to focus exclusively on playing indie rock music. As Matt grew up with Nathan in Pittsburgh and he knew that Nathan was a killer jazz player (sideman to Jazz notables Maynard Ferguson, Maria Maldaur, and others), he made sure that Nathan was the top priority for the Trio in solidifying the lineup.  The Trio clicked immediately and soon embarked upon the Guitarevolution tour, sharing the bill with ex-Megadeth guitarists Marty Freidman and Chris Poland in a series of West Coast dates, winning over a primarily virtuoso instrumental rock and metal fan based audience. 

  With a brand new record, 'Veritas' releasing in March 2011 (Palmetto/Megaforce) AST sets a whole new agenda with an artistic vision that challenges notions of contemporary Jazz should sound like. Though the record clearly shows that AST continues to draw in their listeners with Hall/Pass & Wes inspired instrumental tunes, AST has added a depth and intensity normally only found in rock records and then, on stand out remixed track 'Bollywood Jam' liberally added in electronica and beefy club driven drum and bass loops and lead a new path to a form of Jazz that absolutely kicks out the jams just to mix things up a bit.  This is adventurous leap into the frontiers of exciting new Jazz oriented rock music.

  The previous eight years have seen three Alex Skolnick Trio records produced, Last Day in Paradise 2007 (Magna Carta), Transformation 2004 (Magna Carta), their debut recording Goodbye To Romance: Standards For A New Generation 2004 (Skol Productions) The international music press has been immediately receptive and effervescent in their support of the Trio. Since the debut, AST had had an entire Jazz notes column in Billboard, honored with 4 ½ stars by Downbeat, reviewed by Jazziz, The Village Voice and has charted on the JazzWeek radio charts. Typical of a comment by an AST fan (in this case, Kirk Hammett of Metallica) as recently proclaimed in Guitar World magazine when speaking about AST: “Love them. I love his work. What Alex is doing by putting heavy metal songs in a jazz context is completely refreshing. His take on 'Detroit Rock City' blew me away; that song has never sounded better to me. And when you think about, the old jazz standards were the pop music of their time, so Alex has updated the notion of what a standard is, and it's opened up all the current music to interpretation.”

  Alex, Nathan and Matt have performed at such notable music industry conferences as CMJ and SXSW, and has toured in the United States, Canada, Europe, the UK and Oceania.  They've appeared live on XM Satellite Radio, Fox Morning News, Brother Wease, and many other radio stations including WNEW (New York), WCPN (Cleveland) and WGMC (Rochester).

  Live AST performs a compelling mix of live music and typically intersperses half the set of original compositions, with arrangements of classic Metal-Rockified Jazz music by Deep Purple, Judas Priest, Pink Floyd, Rush, Sabbath, Dio and more, most of which have been thoroughly road tested by the boys.  2011 promises to be an exciting year for the trio as they prepare for a new record and focus on building their American and European audiences


name_last: Disconnecting the Dots: How Our Devices are Divisive
name: Disconnecting the Dots: How Our Devices are Divisive
name_index: D
website_link: http://roychristopher.com
hashtag: #divisivedevices
event_category: Greater Good
event_sub_category: Solo
original_serial: event_IAP6276
original_venue_serial: Austin Convention Center
description:
  Room: Room 6AB

  Participants:
  Roy Christopher (The University of Texas at Austin)

  Summary
  We drive cars to the gym to run miles on a treadmill. Inclement weather notwithstanding, why don’t we just run down the street? The activities are disconnected. We sit in close physical proximity with each other and text others far away. The activities are disconnected. Technological mediation creates a disconnection between physical goals and technology’s 'help' in easing our workload. There are at least two types of disconnection enveloping our days: one between ourselves and our environment (e.g., pumping water vs. pumping iron) and one between ourselves and each other (e.g., individual distraction vs. global connection) with technology wedged in between in both cases. If our culture is essentially technology-driven, then what kind of culture emerges from such disconnections between our physical goals and our technologically enabled activities?

search:
  Disconnecting the Dots: How Our Devices are Divisive Roy Christopher The University of Texas at Austin


name_last: Prison Garde
name: Prison Garde
name_index: P
picture_big_url: http://img.sxsw.com/2011/bands/3393.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Prison_Garde-Where_You_Been.mp3
website_link: http://prisongarde.com/
event_category: Showcase
event_sub_category: Electronic
search: Prison Garde
original_serial: event_MS13116
original_venue_serial: Barcelona
description:
  Prison Garde is latest incarnation of electronic music monolith Vaughn Robert Squire.

  A man of many monikers and creative outlets, with a well celebrated history that spans multiple eras and genres of music (as Megasoid, Sixtoo,Villain Accelerate and S&N to name a few projects), Robert is currently spending his days working as a Gallery Curator and Creative Agency Director at Catalog, Vancouver.

  His nights are spent (as you would expect) expanding on his more well known life as a world-class DJ, Producer, Remixer and Live P.A. act.

  With almost 20 years of visible contributions to electronic music + an incredible track record for taste-making (Designing for / A&Ring / Producing other artists on) some of the best labels and parties to emerge from North America, he is no stranger to the beat-driven-music thing, and where it meets design, industry, culture and craft.  Go check out his sets and see for yourself.

  His new setup is a one-man 808 driven Live A.V. & P.A performance that is currently tearing up the west coast bass music and club circuits. Forget the history. This is the new. Once again.


name_last: Cryptography, Technology, Privacy: Philip Zimmermann, Inventor of PGP
name: Cryptography, Technology, Privacy: Philip Zimmermann, Inventor of PGP
name_index: C
website_link: http://www.philzimmermann.com/EN/background/index.html
event_category: Emerging
event_sub_category: Solo
search: Cryptography, Technology, Privacy: Philip Zimmermann, Inventor of PGP Phil Zimmermann Zfone
original_serial: event_IAP8332
original_venue_serial: Hilton
description:
  Room: Salon J

  Participants:
  Phil Zimmermann (Zfone)

  Summary
  Philip R. Zimmermann, technology visionary and internet folk hero, says “it is sometimes better to take direct action to change unjust laws”.  He is an encryption guru and privacy innovator who has made huge personal sacrifices to create technology that protects people around the world.  Phil is the creator of Pretty Good Privacy, an email encryption software package. Originally designed as a human rights tool, PGP was published for free on the Internet in 1991. This made Zimmermann the target of a three-year criminal investigation because the government held that US export restrictions for cryptographic software were violated when PGP spread worldwide.  Despite the lack of funding, the lack of any paid staff, the lack of a company to stand behind it, and despite government persecution, PGP nonetheless became the most widely used email encryption software in the world.  

  Phil has recently focused on launching a secure VoIP protocol that allows people to make encrypted phone calls over the internet.  He will discuss why encrypted phone calls are the next evolution in privacy, why easily wiretapped, unsecure VoIP is bad for society and good for organized crime, and how a secure VoIP protocol will protect the criminal justice system.  Other topics include the effects of pervasive surveillance technology on democratic institutions and the future of consumer authentication.

  Presented by AllClear ID


name_last: One Codebase, Endless Possibilities: Real HTML5 Hacking
name: One Codebase, Endless Possibilities: Real HTML5 Hacking
name_index: O
picture_big_url: http://img.sxsw.com/2011/events/OneCodebaseEndlessPossibilities.jpg
website_link: http://www.frogdesign.com
hashtag: #hack5
event_category: Design / Development
event_sub_category: Solo
search: One Codebase, Endless Possibilities: Real HTML5 Hacking Joe McCann subPrint Interactive
original_serial: event_IAP5875
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom C

  Participants:
  Joe McCann (subPrint Interactive)

  Summary
  HTML5 is no question the 'buzzword du jour' in tech nowadays, but looking past the vernacular cruft one will discover that the HTML5 technology STACK is actually an incredibly powerful & useful framework for apps well beyond the traditional web browser.  Massive companies like Google and Hewlett Packard are placing huge bets on the future of 'HTML5 App development'.  From HP/Palm's WebOS to be used in their mobility products to Google's Chrome OS, HTML5 is not simply another buzzword that can be treated as a mere passing trend, but should actually be taken seriously for app development.
  But what makes up the HTML5 stack and how will it truly be the future of software?  What are the benefits & risks associated with using the HTML5 stack?  Prove to me it works.  All of these questions & demands will be answered & showcased in the presentation including important issues such as:
  What constitutes the HTML5 stack
  Benefits of using the HTML5 stack
  Use a single codebase
  Rapidly prototype an app targetting multiple devices including: iPhone, iPad, Android Devices, Chrome OS Devices, Mobile Webkit Browsers, Desktop Browsers
  Target thousands of developers for extensibility & community development
  See code & install an actual working HTML5 app that works on a number of devices
  See code best practices in use for tailoring the UI based on the user's device
  See code using Phonegap to create native mobile apps
  See code using Titanium to create native desktop apps


name_last: Hello Caller
name: Hello Caller
name_index: H
picture_big_url: http://img.sxsw.com/2011/films/F23141.jpg
website_link: http://hello-caller.com
youtube_link: http://www.youtube.com/watch?v=iTCh4EPhc8I
event_category: Screening
event_sub_category: Narrative Short
search: Hello Caller Andrew Putschoegl
original_serial: event_FS12102
original_venue_serial: Alamo Ritz 2
description:
  Director: Andrew Putschoegl
  USA | 6 minutes


  Starring:
  Tom Lenk, Tara Karsian


  A suicidal woman makes a call for help with unexpected results.


name_last: Future Blondes
name: Future Blondes
name_index: F
picture_big_url: http://img.sxsw.com/2011/bands/4494.jpg
website_link: http://www.myspace.com/apinkcloud
event_category: Showcase
event_sub_category: Avant/Experimental
search: Future Blondes
original_serial: event_MS14937
original_venue_serial: Elysium
description:
  With only a few sporadic recordings to document the hyperdelia nosebleed fixture that is the nomadic force of Future Blondes, only a select few have actually witnessed the collective myth that is only enhanced by the renegade trip that has been crafted by outsider artist Domokos and his Future Blondes creation. Previous endeavors with Helios Creed / Chrome, and current life threatening duties as evangelist for Rusted Shut, Future Blondes is a step sideways and around.  They have seen their sound evolve into part dance / part happening / part metaphysical freak out, taking place, with the help of Book of Shadows...  gears often reverse to reveal the sound of one's higher self into the ethereal realm of white light...

  Ryan Martin
   
  Dais Records
  Robert and Leopold

itunes_link:
  http://audio.sxsw.com/2011/mp3/Future_Blondes-future_blondes_-_f_a_n_t_a_s_i_a_2_body_cntrl_loop.mp3


name_last: Customer Service Meet Up
name: Customer Service Meet Up
name_index: C
event_category: Meet Up
event_sub_category: Meet Up
search: Customer Service Meet Up Jenn Lim Delivering Happiness LLC
original_serial: event_IAP000619
original_venue_serial: Hilton
description:
  Room: Room 616AB

  Participants:
  Jenn Lim (Delivering Happiness LLC)

  Summary
  As the SXSW Interactive Festival continues to grow, it often becomes harder to discover /network with the specific type of people you want to network with. Hence a full slate of daytime Meet Ups are scheduled for the 2011 event. These Meet Ups are definitely not a panel session -- nor do they offer any kind of formal presentation or AV setup. On the contrary, these sessions are a room where many different conversations and (and will) go on at once. This timeslot is for registrants to network with other SXSW Interactive, Gold and Platinum registrants who are interested in all things customer service related. Cash bar onsite.


name_last: Ozokidz
name: Ozokidz
name_index: O
picture_big_url: http://img.sxsw.com/2011/bands/4314.jpg
website_link: http://ozomatli.com/tour-ozokidz
event_category: Showcase
event_sub_category: World
search: Ozokidz
original_serial: event_MS14778
original_venue_serial: Auditorium Shores Stage (Lady Bird Lake)
description:
  Celebrated Los Angeles culture-mashers Ozomatli welcome the New Year with a series of 'Ozokidz' shows  a special family friendly set geared towards children and adults alike.

  Many Ozomatli fans who've embraced the band since their inception now have kids of their own, and Ozo are thrilled to now offer a show that an entire family can enjoy together. The band are currently in the studio with acclaimed producer Tony Berg, recording a children's album for release in 2011.

  Ozomatli has spent 15 years working diligently to spread its message of peace, communication and understanding through music, with a long standing tradition of performing for children all over the world, from the schools of North St. Louis to the orphanages of Southeast Asia. 

  Vocalist Asru Sierra adds, 'we felt it was a great idea to do a family record so that everyone can come together and dance as a family at our shows. And they don't have to be kids, as long as you're a kid at heart
   which we all were to begin with, anyway!'


name_last: Candi and the Strangers
name: Candi and the Strangers
name_index: C
picture_big_url: http://img.sxsw.com/2011/bands/44460.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Candi_and_the_Strangers-Glide.mp3
website_link: http://www.candiandthestrangers.com
event_category: Showcase
event_sub_category: Electronic
search: Candi and the Strangers
original_serial: event_MS15038
original_venue_serial: Malaia
description:
  These ethereal Austin, TX natives officially formed January 2009 after their producer, Erik Wofford (The Black Angels, Voxtrot, The Octopus Project), stepped out from behind the mixing board and joined founding members John Constant, Samantha Constant, Angie Rose and Greg Rose. Lush arrangements, driving beats, layers of vibraphone, organ, omnichord and guitar mix with honeyed female vocals to produce a sound which gives a nod to the bright French yé-yé paired with haunting electronica and shoegaze.

  After releasing their self-titled debut on November 3, 2009, the band completed six instrumental tracks written by John and Samantha Constant for the 2010 SXSW Audience Choice Spotlight Premiere, Richard Garriott: Man On A Mission, which chronicles Austinite's civilian ride to the International Space Station via the Russian Space Program. Yvonne Lambert of The Octopus Project and the celebrated Austin string quartet, Tosca, were guest recording artists on various songs. The tracks merge indie space pop, the electronic elegance of the theremin, and string / horn arrangements which pay homage to Ennio Morricone's Spaghetti Western genre to create futuristic frontier landscapes. The movie's original score went on to win the Silver at Park City Music Festival for Best Impact of music in a documentary.

  The band is currently supporting their 2nd full length release, 10th of Always, making reference to a NYC bar where their namesake Candy Darling and a strange cast of characters shared a film relationship with Andy Warhol. This LP expands their palette of angelic distorted instrumentation while adding the ethereal orchestration gleaned from film work. Candi and the Strangers plan to spend 2011 working on a full-length audio-visual feature about an alien couple born of an advanced auditory based civilization on a dark planet.


name_last: Septien
name: Septien
name_index: S
picture_big_url: http://img.sxsw.com/2011/films/F29394.jpg
website_link: http://www.sundanceselects.com
youtube_link: http://www.youtube.com/watch?v=8i-budhfn9M
event_category: Screening
event_sub_category: Narrative Feature
search: Septien Michael Tully
original_serial: event_FS11459
original_venue_serial: Alamo Ritz 2
description:
  Director: Michael Tully
  USA | 79 minutes
  IFC Films


  Starring:
  Robert Longstreet, Onur Tukel, Michael Tully, Rachel Korine, Mark Darby Robinson, John Maringouin, Jim Willingham


  Years after disappearing without a trace, Cornelius Rawlings returns home. While his parents are long deceased, Cornelius's brothers Ezra and Amos continue to live in isolation on this old, forgotten land. When the toilet breaks one day, a plumber is called. That man, Red ‘Rooster’ Rippington, turns out to be a shadowy figure from Cornelius’s past. It will take the efforts of a mysterious man of God to smother the Rawlings Brothers' demons once and for all.


name_last: Web Mashup Platforms for Future Programmable Cities
name: Web Mashup Platforms for Future Programmable Cities
name_index: W
picture_big_url: http://img.sxsw.com/2011/events/WebMashupPlatformsForFuture.tiff
website_link: http://senseable.mit.edu/
hashtag: #programmablecities
event_category: Emerging
event_sub_category: Panel
original_serial: event_IAP6995
original_venue_serial: Hilton
description:
  Room: Salon F/G

  Participants:
  Christine Outram (City Innovation Group)
  Dominique Guinard (ETH Zurich/MIT Auto-ID Labs)
  Rachel Sterne (City of New York)
  Vlad Trifa (SAP/MIT/ETH Zurich)

  Summary
  The public infrastructure of our cities are obscure structures whose workings are not accessible to most citizens. What if every sensor in our cities would have a Web API anyone could access in real-time and mashup? Open and easy to use Web platforms that enable efficient integration, processing, storage, and access to the enormous amount of data digital cities generate are increasingly needed, and we'll explore the various technologies that are making such solutions possible. Furthermore, we'll go much more beyond the technical aspects of such a platform to address the more controversial implications of such an Orwellian scenario. Hopefully, this session will provide a forum for the different disciplines involved in the design of future cities to establish a common ground for better interdisciplinary cooperation and understanding in this area.

search:
  Web Mashup Platforms for Future Programmable Cities Christine Outram City Innovation GroupDominique Guinard ETH Zurich/MIT Auto-ID LabsRachel Sterne City of New YorkVlad Trifa SAP/MIT/ETH Zurich


name_last: Steve Krug
name: Steve Krug
name_index: S
hashtag: #sxbookstore
event_category: Bookstore Appearance
event_sub_category: Various
search: Steve Krug
original_serial: event_OE00725
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D Foyer

  Steve Krug will be stopping by the SX Bookstore to greet registrants and sign copies of his book, Rocket Surgery Made Easy.


name_last: We Are Animal
name: We Are Animal
name_index: W
picture_big_url: http://img.sxsw.com/2011/bands/42297.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/We_Are_Animal-Black_Magic.mp3
website_link: http://www.myspace.com/weareanimal
youtube_link: http://www.youtube.com/watch?v=1HfpqjXa1uw
event_category: Showcase
event_sub_category: Rock
search: We Are Animal
original_serial: event_MS12426
original_venue_serial: 512 Rooftop
description:
  When We Are Animal put their album together earlier this year little did they know that it would be picked up by Japanese label Art Union. Add to this a distribution deal with Cargo and we now have an official UK,US, Germany and Japan release date for their exhilarating debut. Idolise hits the shops on the 8th November and is a mixture of rousing hooks, weird sounds, ear-grabbing riffs and a nice bit of cowbell.

  We Are Animal are natives of North Wales and can be found in their natural habitat at the foot of Mount Snowdon. It is here that they trek off into the wilds to walk, contemplate and put together the music and melodies that make up the band’s sound.

  They record all their songs the day they are written, (bar one or two vocal parts) on basic equipment. They use whatever space is available in various households, slate quarries, fields, woods and old folks homes (“we don’t have the monies to record our music in a studio”) around their local area. This unpretentious, DIY approach to making and producing music means that the sum total of their output is something rather exciting and original.

  Their music is characterised by buzzing guitars, pummeled drums, great hooks and impressively accomplished song writing. There is no way this band can be less than a year old, but they are. Since forming in December 2009 We Are Animal have been prolific both in their output and their live presence ever since.

  Armed with their home demos they have already been playlisted on BBC Radio 1 + 6, XFM, NME Radio, Kerrang and Juice FM and a bagful of regional programmes. NME highlighted We Are Animal as their breakthrough artist of the week in late August, and a brief search of the blogging world reveals a growing and enthusiastic following. They were also asked to play Radio One’s Big Weekend in Bangor by Huw Stephens who is a big fan.

  Their debut single ’1268′ was released on ‘Too Pure/Beggars Banquet’ in June followed by their self released September single ‘Black Magic’. Both appear on this special 12 track Japanese edition of their debut album.

  TRACK LIST :

  1. 1268   2. Unfold//Fold   3. Black Magic   4. Hunting   5. No Vacancy   6. Empire   7. Benin   8. Feeding Off The Energy   9. No Machine   10. Clean Up And Run   11. Super Overdrive   12. Animals

  FIN


name_last: NPR’s API: Create Once, Publish Everywhere
name: NPR’s API: Create Once, Publish Everywhere
name_index: N
picture_big_url: http://img.sxsw.com/2011/events/NPR_api.jpg
website_link: http://www.npr.org/
hashtag: #NPRAPI
event_category: Future of Journalism
event_sub_category: Solo
search: NPR’s API: Create Once, Publish Everywhere Zach Brand NPR
original_serial: event_IAP7331
original_venue_serial: Sheraton
description:
  Room: Creekside

  Participants:
  Zach Brand (NPR)

  Summary
  Over the last year, NPR's total page view growth has increased by more than 80%.  How did we get that much growth?  Our API.

  The NPR API went live to the public in July 2008 and was designed with the philosophy of Create Once, Publish Everywhere (COPE).  Through COPE, NPR has been able to quickly and efficiently distribute content to virtually anywhere, including NPR stations, partners and the general public.  

  The biggest impact that the API has made, however, is with our mobile strategy.  The API has enabled NPR product owners to build specialized apps on a wide range of platforms and devices, liberating them from being dependent on custom development to access the content.  Through this process, we built our iPhone and iPad apps, mobile sites, open sourced Android app and HTML5 site, some of which were turned around in a matter of weeks!

  Delivering more than one billion stories a month and serving thousands of product owners, partners, stations and public users, the API has clearly become the centerpiece of the NPR's digital media and mobile strategy.  In this session, you will learn all about the guts of this mission-critical system (from a technical and business perspective), our publishing processes, our moblie strategy and other related aspects of our digital distribution approach.


name_last: Music Deals and Artist Compensation of the Future
name: Music Deals and Artist Compensation of the Future
name_index: M
website_link: http://www.edwardpierson.com/EdwardPierson.com/Welcome.html
hashtag: musicdeals
event_category: Panel
event_sub_category: Other
original_serial: event_MP5547
original_venue_serial: Austin Convention Center
description:
  Room: Room 8BC

  Participants:
  Bertis Downs (R.E.M.)
  Darius Van Arman (Jagjaguwar Records)
  Edward Pierson (Inside Passage Music Publishing)
  Jordan Kurland (Zeitgeist Artist Management)
  Rachel Flotard (Local 638 Records)

  Summary
  Everybody Agrees Artists Should Get Paid . . . But How?  And How Much?  And By Whom? Experts explore various deal structures and compensation for artists in the realm between DIY and traditional label/publishing deals, and the new roles for lawyers, managers, labels, publishers and artists in this process. How will new revenue models be structured for recorded music that may be free, ad supported, subscription based, or independently released? What future agreements may emerge to compensate the artist for his/her work in the future?

search:
  Music Deals and Artist Compensation of the Future Bertis Downs R.E.M.Darius Van Arman Jagjaguwar RecordsEdward Pierson Inside Passage Music PublishingJordan Kurland Zeitgeist Artist ManagementRachel Flotard Local 638 Records


name_last: England Technology Summit
name: England Technology Summit
name_index: E
hashtag: #englandtech
event_category: Tech Summit
event_sub_category: Various
original_serial: event_OE00632
original_venue_serial: Hilton
description:
  Room: J

  Participants:
  Andy Budd (Clearleft Ltd)
  Clare Reddington (iShed)
  Elizabeth Varley (TechHub)
  Simon Carter (UKTI)
  Wendy Tan White (Moonfruit)

  Summary
  The England Technology Summit will provide an hour-long exploration of the new media scene in England. Speakers will cover the hottest new technologies in this country, as well as identifying key players and key companies, current investment opportunities and the kinds of programs available for technology entrepreneurs. If you need a crash course regarding the newest tech-related developments in England, then be sure to attend this session!

search:
  England Technology Summit Andy Budd Clearleft LtdClare Reddington iShedElizabeth Varley TechHubSimon Carter UKTIWendy Tan White Moonfruit


name_last: Kydd
name: Kydd
name_index: K
picture_big_url: http://img.sxsw.com/2011/bands/40514.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Kydd-First_Time.mp3
website_link: http://www.kyddmusic.com
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Kydd
original_serial: event_MS14659
original_venue_serial: Red 7 Patio
description:
  Born and raised in Austin, TX, Randell Jones, 'Kydd', is no stranger to music and is hailed for his lyrical ingenuity. As a child, music took center stage in Kydd's life and was his first love; his unique style and astute unparalleled sound was greatly influenced by renowned artist such as Jay-Z, Lauren Hill, J Dilla, Mary J Blige, Kanye West, Slum Village, and Tribe Called Quest. Kydd may be from the South but his style is unlike that of any other southern artist and he doesn't kid around when music is involved. When most people think of Texas music, they typically assume that its sound will be similar to that of the slowed down, deep base infused 'Screw' of Houston or the upbeat dance music of Dallas. While both styles are well-known and respected in the South, they are in starch contrast to Kydd's sound, which observers note as 'uniquely-Kydd's.' 

  Being a talented rapper and outstanding singer-songwriter, Kydd's lyrical rhythm and melodic performance is quickly discerned as breaching the borders of Alternative Rock, R&B and Rap genres, purely Experimental Hip-Hop. Kydd's stage presence and performance is a far cry from the usual Hip-Hop show and unlike most rappers who have only a DJ and a hype man, Kydd's shows involve a more elaborate set up -Kydd encompasses a FULL-LIVE band including a drummer, DJ, hype man, and guitarist. He is consecutively an official SXSW performer for two consecutive years, to being awarded an Austin Hip Hop Awards Best Lyricist Of The Year Award in 2009. Kydd has also done collaborations some of the heavy hitters in the new movement of hip-hop, from GLC to Pac Div to The Cool Kids to Yelawolf.  Kydd is constantly touring on national and international tours, he was on the LRG 2010 HomeGrown Tour, G.O.O.D. Music's Big Sean 'What You Doin' College Tour, The Smoker's Club Tour, 2010 Sneaker Pimps Tour, The Cool Kids Oklahoma and Texas tour, and many more.

  Kydd's amazing live performances is just what the doctor ordered for todays ailing music industry, and is truly what all Hip-Hop fans have been waiting for.  Kydd's highly anticipated mixtape, 'The Sounds in My Head 2' is slated to be released in April of 2011.


name_index: N
picture_big_url: http://img.sxsw.com/2011/events/radical.jpg
hashtag: #SXSW@radical
event_category: Trade Show
event_sub_category: Various
original_serial: event_OE00028
original_venue_serial: Austin Convention Center
name_last:
  Next Stage: Transmedia Storytelling in the Next Frontier: In a Galaxy Not So Far Away, Digital, Film and Music Meet Outer Space

name:
  Next Stage: Transmedia Storytelling in the Next Frontier: In a Galaxy Not So Far Away, Digital, Film and Music Meet Outer Space

description:
  Room: Exhibit Hall 3/4



  Transmedia Storytelling in the Next Frontier: In a Galaxy Not So Far Away, Digital, Film and Music Meet Outer Space (Tuesday, 1pm on Next Stage in Convention Center)@radical.media Chief Technology Officer Evan Schechtman and Chief Creative Officer James Spindler announce a creative collaboration with the Southwest Research Institute and NASA’s Jet Propulsion Laboratory. This session will explore the uncharted territory of transmedia strategy and storytelling in space.

search:
  Next Stage: Transmedia Storytelling in the Next Frontier: In a Galaxy Not So Far Away, Digital, Film and Music Meet Outer Space


name_last: Measuring Social Media – Let’s Get Serious
name: Measuring Social Media – Let’s Get Serious
name_index: M
website_link: http://viralheat.com
hashtag: #SMAROI
event_category: Social Graph
event_sub_category: Panel
original_serial: event_IAP7947
original_venue_serial: Hyatt
description:
  Room: TX Ballroom 2-4

  Participants:
  Christina Warren (Mashable)
  Jason Falls (Social Media Explorer)
  Kevin Weil (Twitter)
  Raj Kadam (Viralheat Inc)

  Summary
  If you’re in charge of social media for your company, you’re likely struggling to show the executives what exactly all that hard work does for the business.  You know it’s worthwhile, and you know there’s ROI, but you don’t have the tools or the resources to scientifically measure exactly what it all means.  In fact – it’s probably getting to the point where you’re fed up.
   
  This panel will gather experts from the social media monitoring and analytics world to share insights into the best ways to measure your social media campaigns without having to go to the ends of the earth to do it.  What should you be paying attention to?  What doesn’t really matter?  How can you make measurement less of a burden and more of a strategic advantage?
   
  Panelists will share real-world examples of how you can start measuring with accuracy and ease without losing any more sleep.

search:
  Measuring Social Media – Let’s Get Serious Christina Warren MashableJason Falls Social Media ExplorerKevin Weil TwitterRaj Kadam Viralheat Inc


name_last: Mentors - Legal
name: Mentors - Legal
name_index: M
event_category: Panel
event_sub_category: Mentor Session
original_serial: event_FP990085
original_venue_serial: Austin Convention Center
description:
  Room: Room 11AB

  Participants:
  Annie Lin (Brave Noise Legal)
  Dan Satorius (Satorius Law Firm PLLC)
  George Rush (Law Offices of George M. Rush)
  Jennifer Heitler (Cosential)
  Robert Kleinman (Kleinman Law Firm PLLC)
  Stephen Monas (Business Affairs Inc.)

  Summary
  There are countless legal pitfalls inherent in the world of film and video. Meet one on one with legal specialists for invaluable information to save you from costly problems in the future.

  Mentor session signup is open to all Film, Gold and Platinum badge holders at a first-come, first-served basis. Registrants who signed up online must check-in 30 minutes before your mentor time slot to guarantee your spot. Limited on-site signup is also available for a small number of mentor sessions spots and will begin 30 minutes before the first time slot of each session.

  Signup for Mentor Sessions Online here - http://mentor.sxsw.com/

  There are countless legal pitfalls inherent in the world of film and video. Meet one on one with legal specialists for invaluable information to save you from costly problems in the future.

  Mentor session signup is open to all Film, Gold and Platinum badge holders at a first-come, first-served basis. Registrants who signed up online must check-in 30 minutes before your mentor time slot to guarantee your spot. Limited on-site signup is also available for a small number of mentor sessions spots and will begin 30 minutes before the first time slot of each session.

  Signup for Mentor Sessions Online here - http://mentor.sxsw.com/

search:
  Mentors - Legal Annie Lin Brave Noise LegalDan Satorius Satorius Law Firm PLLCGeorge Rush Law Offices of George M. RushJennifer Heitler CosentialRobert Kleinman Kleinman Law Firm PLLCStephen Monas Business Affairs Inc.


name_last: Kid Dakota
name: Kid Dakota
name_index: K
picture_big_url: http://img.sxsw.com/2011/bands/988.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Kid_Dakota-stars.mp3
website_link: http://www.kiddakota.com/
event_category: Showcase
event_sub_category: Rock
search: Kid Dakota
original_serial: event_MS12605
original_venue_serial: Skinny's Ballroom
description:
  Kid Dakota is the musical moniker of Darren Jackson. He started performing as 'Kid Dakota and the Tumbleweeds' in 1998 while living in Providence, Rhode Island. The name was chosen in homage to his home state of South Dakota and also as a parody of Kid Rock. In the summer of 1999, Darren recorded the five songs that would appear on the So Pretty ep with long time friend and producer, Alex Oana, at City Cabin (formerly Blackberry Way). Darren moved to Minneapolis, Minnesota that winter and self-released the So Pretty ep in the spring of 2000. The ep caught the attention of Alan Sparhawk, singer and guitarist for the seminal slow-core band, Low (band) and he offered to release the ep on his label, Chairkickers' Union under the condition that it be expanded into a full-length lp. The LP version of 'So Pretty' was released in the spring of 2002 with three additional songs. In 2004 his second album, 'The West is the Future' was also released by Chairkickers. It was recorded live at Seedy Underbelly in Minneapolis, MN by Alex Oana and featured Zak Sally, the bassist from Low. His most recent album, A Winner's Shadow, was released on March 11, 2008 on Graveface Records. His new album, ''Til Dawn Do Us Part' will be released by Graveface in the Spring of 2011.


name_last: Zoe Muth and the Lost High Rollers
name: Zoe Muth and the Lost High Rollers
name_index: Z
picture_big_url: http://img.sxsw.com/2011/bands/2878.jpg
website_link: http://www.zoemuth.com/
event_category: Showcase
event_sub_category: Country
search: Zoe Muth and the Lost High Rollers
original_serial: event_MS11773
original_venue_serial: Soho Lounge
description:
  She sounds like she might have been born a coal miner’s daughter in Butcher Hollow, Kentucky, or maybe grown up next door to her daddy’s blacksmith forge outside Winchester, Virginia. But while Zoe Muth (pronounced Mewth) has the authentic honky tonk angel aura of Loretta Lynn and Patsy Cline in her voice, she’s the woman who is helping to turn Seattle, Washington, from the capital of grunge
  into a north‐west heartland of purest Americana.

  Zoe’s songs about cold‐hearted beaux, faithless love and her own ability to serially pick the ones who swear they won’t but always wind up making her blue, follow in the classic country tradition and her band of top notch pickers ‐ The Lost High Rollers ‐ including mandolinist Ethan Lawton, pedal steel guitarist and dobro boss
  Dave Harmonson and banjo man Jason Stewart, frame every story with suitably sobbing lines, tough‐as‐nails vigour and a rockin’ bar‐room beat.

  She started teaching herself to play the guitar in high school, found role models in Bob Dylan and Woody Guthrie and graduated to include influences such as Texas country‐blues poet Townes Van Zandt, from whose song No Lonesome Tune she appropriated her backing band’s name.

  The debut album, Zoe Muth and The Lost High Rollers was greeted like good ole blue collar manna by country music fans who had grown tired of having their odes to heartbreak popified and their tales of crying tears into beers click‐tracked to anaemic perfection. On its Stateside release, it shot straight to the Number 1 position on the hugely‐influential FAR Chart, compiled from returns submitted by
  DJs with freeform (no playlists) radio shows on public, college and community stations, indicating coast‐to‐coast acknowledgement of something great.

  No surprise as Zoe’s the real‐deal, shooting from the hip and delivering country aces from a straight deck.

itunes_link:
  http://audio.sxsw.com/2011/mp3/Zoe_Muth_and_the_Lost_High_Rollers-You_Only_Believe_Me_When_I'm_Lying.mp3


name_last: A World Without SXSW
name: A World Without SXSW
name_index: W
hashtag: #WithoutSXSW
event_category: Special Programming
event_sub_category: Solo
search: A World Without SXSW Bonin Bough PepsiCo
original_serial: event_IAP000613
original_venue_serial: AT&amp;T Conference Center
description:
  Room: Grand Ballroom

  Participants:
  Bonin Bough (PepsiCo)

  Summary
  Where would we be without South by Southwest?

  Imagine it:  Less connected.  Less culturally forward and exciting.  Less innovative.

  For years, the event has been at the forefront of emerging trends in technology and culture. Before they were household names, platforms like Twitter and Foursquare got their start in Austin. SXSW continues to be the gathering place for the top innovators and entrepreneurs in the digital space, as they come together to chart the future not only of technology, but also for a society that is approaching 100% digital.

  B. Bonin Bough, Global Director of Digital and Social Media at PepsiCo, will explain how the tremendous pace of change today makes the SXSW community more important than ever, especially for businesses. While society at large has embraced the digital transformation, organizations have fallen behind, to the peril of many. Digital Fitness - having the right mindset, capabilities, and resources to thrive in a digital world  - is now a primary factor in driving long-term business success for many global companies. And as Bonin will detail, the personalities and emerging technology start-ups that make up the SXSW community are some of the most important partners contributing to Digital Fitness inside organizations like PepsiCo.

  In his presentation, he will share highlights from a pre-event interview series where innovators are asked to tackle the same question: 'what would the world look like without South by Southwest?' He will also discuss his personal history with SXSW, how a euphoric day seven years ago at SXSW changed his own life when he won a People's Choice Award and met the love of his life on a single night. Bonin will talk about why he continues to fall in love year after year with everything this event has to offer, and the role he sees for the SXSW community in driving digital fitness at PepsiCo and beyond.


name_last: Tocquigny Martini and Beer Mixer
name: Tocquigny Martini and Beer Mixer
name_index: T
event_category: Party
event_sub_category: Various
search: Tocquigny Martini and Beer Mixer
original_serial: event_OE00396
original_venue_serial: Frost Bank Tower 17th Fl
description:
  Kick off SXSW with the third annual Tocquigny marketing meet and greet. Enjoy panoramic views of Austin from 17 stories up and network with fellow innovators. Party with the best view—guaranteed.


name_last: Soren Bebe Trio
name: Soren Bebe Trio
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/44848.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Soren_Bebe_Trio-Song_for_Andrea.mp3
website_link: http://www.sorenbebe.dk
event_category: Showcase
event_sub_category: Jazz
search: Soren Bebe Trio
original_serial: event_MS11213
original_venue_serial: Elephant Room
description:
  Comprised of three of the best Danish jazz musicians, Soren Bebe Trio is one of the most interesting and well playing contemporary Jazz groups on the European jazz scene.
  Soren Bebe Trio have released two critically acclaimed albums, 'Searching' from 2008 and 'From Out Here' from 2010. 
  Having individually performed with well known artists such as Lew Soloff, Wolfgang Muthspiel,Bob Berg, David Liebman, Steve Swallow, Marc Johnson, Brecker Brothers, Django Bates and Tim Hagans, members of this thrilling ensemble have performed at clubs, concert halls and festivals throughout the world. 
  Recently Søren Bebe Trio performed in Sao Paulo, Brasil and 2011 will bring concerts in both the States, Morocco, Germany, Italy and Denmark.

  Press Quotes:

  'From Out Here' is a near masterpiece from Danish jazz musicians with a real feel for Scandinavian melancholy...one of the most fantastic jazz albums of recent years....What they have produced is simply sublime! Nothing less than a masterpiece! ...The musicians so obviously know the meaning of the music and capture a tone of Scandinavian melancholy that is deeply moving' (GAFFA)

  He (Bebe) certainly belongs to the tradition of lyrical pianists that goes from Erroll Garner and Bill Evans through Keith Jarrett. What Bebe adds to the lyrical tradition of the piano is a sense of folk-like simplicity, with mourning melodies blossoming like shy night flowers. His trio with versatile drummer Anders Mogensen and electric bassist Niels Ryde is capable of the kind of close interaction that spawns magic moments.(All About Jazz)


name_last: One Last Bite
name: One Last Bite
name_index: O
picture_big_url: http://img.sxsw.com/2011/films/F21315.jpg
website_link: http://www.happytreefilms.com
event_category: Screening
event_sub_category: Texas High School
search: One Last Bite Marco Bottiglieri
original_serial: event_FS11609
original_venue_serial: Alamo Lamar C
description:
  Director: Marco Bottiglieri
  USA | 5 minutes


  Starring:
  Bryson Funk, Kyla Burke, Gregory Haeger, DeAnne Moore, Chris Patterson


  Matt's friends and family have had enough with his annoying habit of never being able to finish anything he eats or drinks. The family and friends finally decided to have an intervention with Matt to show him that it is all in his head. Unfortunately, things take a turn for the worse.


name_last: Why Journalists Need to Think Like Geeks
name: Why Journalists Need to Think Like Geeks
name_index: W
picture_big_url: http://img.sxsw.com/2011/events/whyjournalistsneedtothinklikegeeks.jpg
website_link: http://www.newyorker.com
hashtag: #journalistsgeeks
event_category: Future of Journalism
event_sub_category: Core Conversation
search: Why Journalists Need to Think Like Geeks Blake Eskin The New Yorker
original_serial: event_IAP8168
original_venue_serial: Sheraton
description:
  Room: N. Capitol View

  Participants:
  Blake Eskin (The New Yorker)

  Summary
  Many print journalists, even those who resisted change, are trying to embrace the digital future. Twenty-year veterans take up social media after taking a buyout, and journalism programs now give aspiring reporters basic multimedia skills. But a facility with Twitter or Soundslides combined with an occupational knack for asking questions won't always add up to the skills necessary to redesign a Web site or create an app. The truth is, journalists and programmers think in fundamentally different ways—words vs. code; stories vs. systems—and often have a hard time communicating and collaborating. And the problem is asymmetrical; most programmers can quickly grasp enough about journalism to work with journalists, but it's much harder to get, say, a midlevel editor to understand the basics of software development or database design. I often find myself wishing I could recommend a course to that colleague or to an unemployed journalist that would teach them how the other half thinks. Most of us have had to muddle through on our own, until we have a road to Damascus moment. But there's got to be a better way. How can we teach journalists to think about technology?


name_last: Secret Cities
name: Secret Cities
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/1996.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Secret_Cities-Boyfriends.mp3
website_link: http://westernvinyl.com/artists/secretcities.html
event_category: Showcase
event_sub_category: Pop
search: Secret Cities
original_serial: event_MS11878
original_venue_serial: Lamberts
description:
  Started by MJ Parker and Charlie Gokey at the tender age of 15, Secret Cities grew out of a shared love of psychedelic pop and a pen-pal arrangement that saw the pair trading 4-track tapes through the mail. The band eventually expanded to a trio with the addition of fellow Midwesterner and kindred spirit Alex Abnos on drums. After a few small releases on Baltimore’s Fall Records, the band released its proper full length debut (the well-received Pink Graffiti) in 2010 on Western Vinyl. Following a nationwide tour in support of that release, the band spent several intense months writing and recording new material, re-imagining their sound as a fractured take on classic AM radio pop. Strange Hearts, the resulting album, is due in early March on Western Vinyl.


name_last: The Delta Mirror
name: The Delta Mirror
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/1764.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/The_Delta_Mirror-He_Was_Worse_Than_The_Needle_He_Gave_You.mp3
website_link: http://lefserecords.com/?page_id=591
event_category: Showcase
event_sub_category: Electronic
search: The Delta Mirror
original_serial: event_MS14430
original_venue_serial: Maggie Mae's Gibson Room
description:
  The Delta Mirror is a cocktail of all your past loves, the ones you wish had stuck around, and check up on from time to time even though you've moved on. They were made from the sprained fingers and broken records of mid 90's hip hop. They were made from the bent circuits of electronica, dead IDM lap tops and broken shoegaze strings. They were made from the injured spirit of a folk singer's broken heart. Alongside bands like The Big Pink and The Fuck Buttons, The Delta Mirror see's the things that made our past relationships work and brings them together creating the ideal love. Craig Gordon and David Bolt started out as a hip hop two piece in the late 90's and have been writing music in some form ever since. With the addition of Karrie K on bass, their sound has progressed to an ambient mix of shoegazy guitar and gothic vocals, but their production has held onto the same boom bap button pushing they started with. Machines That Listen is The Delta Mirror's debut long play. Each song on this 9 track collection is a story that takes place in a different room of a hospital. Track 2 'and the radio played on' tells of a dying elderly man and his wife's last moments together, while 'hold me down just don't let me go' is told from the perspective of an ER nurse treating a stab victim. Listening to this record is like walking through the halls of Bellevue or Cedars Sinai listening to a score that is re-written daily. The Delta Mirror has shared the stage with bands like The Morning Benders, Sleepy Sun, Voices Voices, Miniature Tigers, Jogger, Odd Nosdam, Tape Deck Mountan, The Mathematicians, Oliver Future and Healamonster & Tarsier. Later this year Lefse will release a collection of remixes from Machines that Listen put together from an all star cast of bands and producers.


name_last: Fashion Blogging: Capturing and Keeping Readers Who Buy
name: Fashion Blogging: Capturing and Keeping Readers Who Buy
name_index: F
website_link: http://www.adoredaustin.com
event_category: Social Graph
event_sub_category: Core Conversation
search: Fashion Blogging: Capturing and Keeping Readers Who Buy Indiana Adams Adored Austin
original_serial: event_IAP8425
original_venue_serial: Hyatt
description:
  Room: Big Bend

  Participants:
  Indiana Adams (Adored Austin)

  Summary
  There’s no mistaking that new media has changed the landscape of marketing, commerce, and fashion. It seems that everyone these days has a blog, and the fashion blogger subset has become an industry force to be reckoned with: they sit on the front row of Fashion Week, they appear in national publications, they guest design for major brands, and companies hire them to wear their clothes. Trends are now influenced from the bottom up, with more fashion bloggers dictating what people buy rather than what's seen on the runway. Let's discuss what makes a fashion blogger a taste maker and why brands are sitting up and taking notice.


name_last: Los Impostors
name: Los Impostors
name_index: L
picture_big_url: http://img.sxsw.com/2011/bands/214.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Los_Impostors-Affliction.mp3
website_link: http://www.reverbnation.com/losimpostors
event_category: Showcase
event_sub_category: Electronic
search: Los Impostors
original_serial: event_MS10890
original_venue_serial: Friends
description:
  Impostors, project born in Guadalajara, Mex, created by Alvaro Arce and Picho Torres, both musicians and producers who start working in late 2008, the composition and production of an ambitious project, which involves translating a consistent album and a full lenght DVD the experience of recording a complete album live and energy by combining live music with the eye of a (filmmaker / photographer) with his eye lurking between cables, machines, synthesizers and drums. Dukes is the first U.S. audiovisual project proposal outlining its concept in music, art, design and video to create this collective show. The material contains 9 tracks captured live (Live to track) which follows the first single Affliction announces a part of this first concert with an almost immediate reaction, the project began to receive unexpected comments like that made by Henry describes the project as 'thrilling beats, a barrage of Latin percussion and melodies surround make the music of The Impostors one of the most promising bets in the field of electronic fusion today. Alvaro Arce and' Picho 'Torres put in academia and play street spirit to leave us great books in 'Somos Duques, their first experiment in sound. Alvaro is a graduate of Berklee and has collaborated with bands like Violet Blue, Radaid and Sussie 4 among others. The latter has made a name percussing drums in different projects of the vibrant music scene in Guadalajara with Azul Violeta, Nopal Beat & Sussie 4. Fate brought them together and now they find that their complicity and magic out the same in his mighty tribal landings (over Green), rhythmic routines in about a dance floor ('Hey') in its seductive nods to alternate-pop ('Affliction'). For 2010 The Impostors may be heard within the campaign of the sports brand 'Puma'.

  Also in January 2011, Los Impostors will be the very first latin act to be premiered at the 'Concert Channel' cable and on demand with their 'live to track' live recording of the album 'Somos Duques.


name_last: Internet Crisis Communications in Latin America
name: Internet Crisis Communications in Latin America
name_index: I
picture_big_url: http://img.sxsw.com/2011/events/InternetCrisisCommunications.jpg
website_link: http://www.ogilvy.com
hashtag: #AmenazzainSXSW
event_category: Latin America
event_sub_category: Solo
search: Internet Crisis Communications in Latin America Oscar Rojas Ogilvy PR Mexico
original_serial: event_IAP7845
original_venue_serial: Hilton Garden Inn
description:
  Room: Rio

  Participants:
  Oscar Rojas (Ogilvy PR Mexico)

  Summary
  Crisis de Comunicación en Internet en Latinoamérica. The Internet is a great place for people to exchange opinions and complain about the things they don’t like. Enterprises, brands and famous people are continuously exposed to consumer anger. This can sometimes escalate into a crisis for corporate as well as personal brands. In this session I’ll try to define and explain what an online communication crisis is and what isn’t. I’ll provide examples of crises, including the most extreme cases, what to do after a crisis and suggestions for proactive actions to protect brands, companies, personal reputations, and how to facilitate conversations with people and consumers in case a crisis arises. My presentation is focused on Latin American companies and audiences. This session will be presented in SPANISH.


name_last: Kris Krüg
name: Kris Krüg
name_index: K
picture_big_url: http://img.sxsw.com/2011/events/kk-green-small.jpg
hashtag: #sxbookstore
event_category: Bookstore Appearance
event_sub_category: Various
search: Kris Krüg
original_serial: event_OE00553
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D Foyer

  Photographer Kris Krüg will be stopping by the SX Bookstore to meet fans and sign copies of his book, Killer Photos with Your iPhone.


name_last: The Future of Storytelling: DEXTER Fans Play Killer
name: The Future of Storytelling: DEXTER Fans Play Killer
name_index: F
event_category: Special Programming
event_sub_category: Panel
original_serial: event_IAP000467
original_venue_serial: AT&amp;T Conference Center
description:
  Room: Grand Ballroom

  Participants:
  Howard Goldkrand (Modernista!)
  Jonathan Verk (PromaxBDA)
  Marcelo Guerra (Showtime Networks Inc)

  Summary
  When Showtime’s smash TV hit DEXTER made its 5th season premiere on September 26, 2010, the date also marked the finale of a nine-week ARG (alternate reality game) that whipped fans into a frenzy just before the season’s launch. The game development team (which called the ARG an 'actual reality game' because it so infiltrated their real lives) built the world of the Infinity Killer, a serial murderer obsessed with fate and social control, and the Serial Huntress, an ex-FBI agent who caught serial killers through crowdsourcing. This SXSW Interactive presentation brings together the Dexter ARG team – Showtime and Modernista!, with Promax/BDA President Jonathan Block-Verk moderating, to take attendees through the thought process, story development arc, execution challenges -- and exciting possibilities -- of the ARG format.

search:
  The Future of Storytelling: DEXTER Fans Play Killer Howard Goldkrand Modernista!Jonathan Verk PromaxBDAMarcelo Guerra Showtime Networks Inc


name_last: Herra Terra
name: Herra Terra
name_index: H
picture_big_url: http://img.sxsw.com/2011/bands/40284.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Herra_Terra-Lost_In_Labyrinth.mp3
website_link: http://www.myspace.com/herraterra
event_category: Showcase
event_sub_category: Rock
search: Herra Terra
original_serial: event_MS11391
original_venue_serial: Valhalla
description:
  With enough electronics to overthrow Skynet, Herra Terra's form of synth rock is infectiously melodic, even avant-garde at times, but never quirky or different for the sake of being different. Underneath all the gadgets, an educated appreciation for the fundamentals of rock acts as the driving force behind their compositions.

  HERRA TERRA  recorded their debut LP, 'Quiet Geist' in 2010 (The Mylene Sheath).  Guest Musicians on the record include members of Bad Rabbits and Irepress.  Sound Engineers/Producers include Mike ”Mo” Lapierre (Death Cab for Cutie, Brand New) and Jayson Michael Dezuzio (Coheed & Cambria, Cobra Starship).


name_last: Tate Music Group
name: Tate Music Group
name_index: T
picture_big_url: http://img.sxsw.com/2011/events/ok_tate.jpg
event_category: Party
event_sub_category: Various
search: Tate Music Group
original_serial: event_HB1685
original_venue_serial: Friends
description:
  Oklahoma’s Tate Music Group works with its artists to provide them with the production, manufacturing, distribution and promotion that they need in order to succeed in today's music industry. Regardless of the style of your music, we are interested in hearing from you. Please join us for free food, drinks, and music from Tate Music Group artists. Check us out: www.tatemusicgroup.com or (888) 361-9473.


name_last: Miss May I
name: Miss May I
name_index: M
picture_big_url: http://img.sxsw.com/2011/bands/865.jpg
website_link: http://thearteryfoundation.com/artists/missmayi/
event_category: Showcase
event_sub_category: Metal
search: Miss May I
original_serial: event_MS12551
original_venue_serial: Emo's Annex
description:
  after breaking out into the scene, Miss May I have returned with their sophomore effort 'Monument'. Delving deeper into the source of anguish that fueled 'Apologies Are For the Weak' (selling well over 25,000 records in 1 year), Miss May I present an even more eclectic side to the organized chaos they have earned a reputation for. Borrowing from a wider range of genres, the new album touches upon parts of thrash merged with melody and metalcore goodness. The intensity on Monument is unmatched by any metal release this year and all that emotion will be unhinged live this summer on the 'Back To Your Roots Tour' as the band direct supports for The Devil Wears Prada on their full US tour doing sold out days in most major markets. Watch as these young guns become the next big thing in metal in 2010.


name_last: Social Media and Comedy: F**k Yeah!
name: Social Media and Comedy: F**k Yeah!
name_index: S
picture_big_url: http://img.sxsw.com/2011/events/SocialMediaAndComedyFuckYeah.jpg
website_link: http://Thecomedystore.com
hashtag: #SMComedyFYeah
event_category: Social Graph
event_sub_category: Panel
original_serial: event_IAP7244
original_venue_serial: Hyatt
description:
  Room: TX Ballroom 1

  Participants:
  Alf LaMont (The Comedy Store)
  Jordan Ellner (Comedy Central)
  Kambri Crews (Ballyhoo Promotions)
  Marc Maron (WTF with Marc Maron Podcast)
  Sean McCarthy (The Comic's Comic)

  Summary
  In an industry where the only way to be seen was to get a spot on the tonight show or a time slot in one of the legendary clubs, the internet has been a game changer. This panel of Comedians, Venues, Networks, and Bloggers will study the state of Stand Up Comedy, how social media can benefit aspiring and established comics and how the saturation of original comedic content online has affected mainstream media and the business of comedy.

search:
  Social Media and Comedy: F**k Yeah! Alf LaMont The Comedy StoreJordan Ellner Comedy CentralKambri Crews Ballyhoo PromotionsMarc Maron WTF with Marc Maron PodcastSean McCarthy The Comic's Comic


name_last: Smith Westerns
name: Smith Westerns
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/4336.jpg
website_link: http://www.myspace.com/smithwesterns
event_category: Showcase
event_sub_category: Rock
search: Smith Westerns
original_serial: event_MS14654
original_venue_serial: Stubb's
description:
  Smith Westerns are Cullen Omori (vocals, 20yrs), Max Kakacek (Guitar, 20yrs), and Cameron Omori (Bass, 19yrs).  Since forming in 2007, Smith Westerns have toured both the United States and Europe while supporting the likes of MGMT, Florence and the Machine, Belle and Sebastian, Girls, and Passion Pit.  Their self-recorded 'lo-fi' self-titled debut was released in 2009 and garnered critical acclaim for its youthful and glam rock tinged approach to pop music. In the summer of 2010, Smith Westerns teamed up with Chris Coady (Yeah Yeah Yeahs, TVOTR, Beach House) to record their sophomore effort in a proper studio the results of which became Dye it Blonde.  Being released on Fat Possum Jan.18th, Dye it Blonde retains the charm of their debut but without the same financial shackles the result is a beautifully clean high quality recording of lushly layered pop songs.


name_last: Alternative Financing For Independent Film
name: Alternative Financing For Independent Film
name_index: A
event_category: Panel
event_sub_category: CLE
original_serial: event_FP990102
original_venue_serial: Austin Convention Center
description:
  Room: Room 13AB

  Moderator:
  Dan Satorius (Satorius Law Firm PLLC)

  Participants:
  Kirk Schroder (Schroder Fidlow PLC)
  Ronald Levin (Levin Law Corp)

  Summary
  As equity, presales and other traditional forms of financing have dried up, filmmakers have looked for new forms of financing.  Properly utilized, crowd funding, corporate sponsorships, fiscal agents, soft money and project related investments can be useful and versatile financing tools for the independent producer.  They can be deployed to develop, launch, partially/fully fund, or complete a project.  But there are numerous legal pitfalls to navigate.  As these sources become more widely used, they will most certainly draw increased legal scrutiny.

  As equity, presales and other traditional forms of financing have dried up, filmmakers have looked for new forms of financing.  Properly utilized, crowd funding, corporate sponsorships, fiscal agents, soft money and project related investments can be useful and versatile financing tools for the independent producer.  They can be deployed to develop, launch, partially/fully fund, or complete a project.  But there are numerous legal pitfalls to navigate.  As these sources become more widely used, they will most certainly draw increased legal scrutiny.

search:
  Alternative Financing For Independent Film Kirk Schroder Schroder Fidlow PLCRonald Levin Levin Law CorpDan Satorius Satorius Law Firm PLLC


name_last: Sketchnote Meet Up
name: Sketchnote Meet Up
name_index: S
event_category: Meet Up
event_sub_category: Meet Up
search: Sketchnote Meet Up Ethan Persoff The University of Texas
original_serial: event_IAP000622
original_venue_serial: Hilton
description:
  Room: Room 615AB

  Participants:
  Ethan Persoff (The University of Texas)

  Summary
  As the SXSW Interactive Festival continues to grow, it often becomes harder to discover /network with the specific type of people you want to network with. Hence a full slate of daytime Meet Ups are scheduled for the 2011 event. These Meet Ups are definitely not a panel session -- nor do they offer any kind of formal presentation or AV setup. On the contrary, these sessions are a room where many different conversations and (and will) go on at once. This timeslot is for registrants to network with other SXSW Interactive, Gold and Platinum registrants who are interested in sketchnoting. Cash bar onsite.


name_last: Catch A Chevy
name: Catch A Chevy
name_index: C
picture_big_url: http://img.sxsw.com/2011/events/catch_a_chevy.jpg
event_category: OTHER
event_sub_category: Various
search: Catch A Chevy
original_serial: event_OE00144
original_venue_serial: Austin Convention Center
description:
  Catch A Chevy to your next stop in downtown Austin anytime from 9 a.m. to 10 p.m. Swing by the Convention Center or flag down a Chevy anywhere you see one! Follow @Chevrolet for more ways to get charged at SXSW.


name_last: Ladies Gun Club
name: Ladies Gun Club
name_index: L
picture_big_url: http://img.sxsw.com/2011/bands/3997.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Ladies_Gun_Club-Lost_Celia.mp3
website_link: http://ladiesgunclub.com
event_category: Showcase
event_sub_category: Singer-Songwriter
search: Ladies Gun Club
original_serial: event_MS13870
original_venue_serial: The Ale House
description:
  When Sarah Met Sally

  It makes sense that two of the South's finest grassroots singers -- SALLY JAYE and SARAH ROBERTS -- had to hoof it all the way to Hollywood to find each other. In a sea of indie rock bands, their unabashedly Appalachian roots shimmer like moonlit 'shine bubblin' over a pot still. If firewater had a voice, it might easily sound like LADIES GUN CLUB.

  Formidable soloists in their own right, there's an exponential factor that kicks in when these richly nuanced, lilting voices pair up. Backed by an amazing array of Los Angeles musicians, LGC recorded their self-titled debut EP in Laurel Canyon. Banjos, fiddles, slide guitars, mandolins, horns, glass percussion, accordions and the like take shifts weaving elegant, sometimes dark, textures around the Ladies' standout duets and solos. The result is an eclectic mix of 6 original songs, each casting its own brand of eerie.

  'Two outstanding vocalists with a deep understanding and appreciation for music that's as equally dark and haunting as it is hook setting.'
  Peter Grumbine, NO DEPRESSION


name_last: Charlie Mars
name: Charlie Mars
name_index: C
picture_big_url: http://img.sxsw.com/2011/bands/3296.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Charlie_Mars-Listen_to_the_Darkside.mp3
website_link: http://charliemars.com
event_category: Showcase
event_sub_category: Pop
search: Charlie Mars
original_serial: event_MS13043
original_venue_serial: 18th Floor at Hilton Garden Inn
description:
  CHARLIE MARS
  Like A Bird, Like A Plane


  With his latest album, Like A Bird, Like A Plane, Charlie Mars has sewn together tightly crafted songs with moods and melodies that pulse with sex, wonderment and personal destruction – all themes that may clash on paper but in music, suggest mysteries that are organic to us all. He recorded the album in Austin, TX with drummer J.J. Johnson (John Mayer), keyboardist John Ginty (Citizen Cope), bass players George Reiff (Jakob Dylan) and Dave Monzie (Fiona Apple). The video for lead single “Listen to the Darkside” (a nod to Pink Floyd) featured “Weeds” star Mary Louise Parker and premiered as a Music Mix exclusive on Entertainment Weekly’s website, www.ew.com. 
  “With gentle yet genuine hints of Paul Simon in both his singing and his guitar work, Charlie Mars takes listeners on a journey through some of the peaks and valleys of his life,” said The Washington Post. “Even those who haven't experienced the personal turmoil of addiction, loss and heartbreak may feel a kinship to the singer-songwriter, who tells his story through lush musical vignettes.”
  Mars is known for his compelling live performances. “When he’s onstage, songs with deep grooves get some breathing room, and his lush choruses inevitably lead to raucous audience sing-alongs,” said Esquire.
  Born in Arkansas and raised in Mississippi, Mars released three independent albums before signing with V2. His self-titled, 2004 major label debut was hailed by Rolling Stone as “Big emotional rock from Mississippi...with a knack for hooks, and the hooks here have real barbs: They tug at you and just might draw some blood.” High profile tours with artists such as R.E.M., KT Tunstall, Citizen Cope and Bob Schneider followed. When V2 folded, Mars returned to his independent roots, financing Like A Bird, Like A Plane himself, and releasing it on Rockingham Records in conjunction with the Nashville-based Thirty Tigers.


name_last: Quintron and Miss Pussycat
name: Quintron and Miss Pussycat
name_index: Q
picture_big_url: http://img.sxsw.com/2011/bands/2158.jpg
website_link: http://www.quintronandmisspussycat.com
event_category: Showcase
event_sub_category: Punk
search: Quintron and Miss Pussycat
original_serial: event_MS12890
original_venue_serial: Mohawk Patio
description:
  'Quintron has been making genre-defying noise and 'Swamp-Tech' dance music in New Orleans for over fifteen years. The majority of his 12 full-length albums have the psychedelic soul of New Orleans garage R&B filtered through a tough distorted Hammond B-3 and a cache of self-made electronic instruments. He has also released strange soundscapes based on inner-city field recordings of frogs and neighborhood ambiance. Quintron regards his most significant creation to be his patented instrument called the THE DRUM BUDDY, a light activated analog synthesizer that creates murky, low-fidelity, rhythmic patterns. Notable DRUM BUDDY clients include performers Nels Cline of Wilco, Laurie Anderson, Fred Armisen, and DJ Mr. Dibbs.
  Quintron's permanent collaborator is none other than master puppeteer, MISS PUSSYCAT who plays maracas and sings, as well as entertaining all age groups with her highly amusing technicolor puppet shows.
  Hers are complex puppet shows beautifully crafted for success in intimate venues of late night rock and roll drinking and dancing: tactile, idiosyncratic puppet characters, pithy dialogue, electronically pixilated soundtracks, and charming black light effects create a visual and engaging overture/finale to Quintron and Miss Pussycat's music sets. Quintron aids in puppet manipulation and voicing. Miss Pussycat, in turn, sings lead and back-up with a steady maraca beat during Quintron's performances.

    The Quintron / Miss Pussycat experience is one of barely controlled electronic chaos, 'Swamp-Tech' dance beats, small explosions, incredible clothes, and entertaining puppet stories.  You can see them perform regularly at the Spellcaster Lodge in New Orleans, Louisiana or on one of their many tours around the world.  This act somehow has equal relevance in sleazy nightclubs, pizza restaurants, and university lecture halls.'


name_last: Nervo
name: Nervo
name_index: N
picture_big_url: http://img.sxsw.com/2011/bands/3293.jpg
website_link: http://www.facebook.com/NERVOmusic
event_category: Showcase
event_sub_category: DJ
search: Nervo
original_serial: event_MS13039
original_venue_serial: La Zona Rosa
description:
  NERVO are Mim and Liv Nervo. This feisty sister tag-team have already started making waves. Best known for their collaboration with David Guetta on his recent Grammy winning smash hit 'When Love Takes Over' (performed by Kelly Rowland), they are quickly becoming a force to be reckoned with on the dance music scene. Based in both London & L.A, these globe-trotting Australian-born DJs are making serious noises on both shores of the Atlantic with their infectious blend of chunky electro-house. 

  With a distinctive style and sassy image - NERVO's DJ style is beat driven, bold, sassy, deep and dirty. They have already played main stage at Miami's Ultrafest, smashed it at Lolopolooza, spun the opening of Space Ibiza, opened at F*** Me I'm Famous for David Guetta and Will.I.Am. Most recently, they were the guest DJ's at the prestigious ARIA's, televised prime-time across Australia. Unsurprisingly, the media there adore them; press includes a 12 page spread in January's InStyle magazine.

  The talent doesn't stop with their DJing. As songwriters NERVO have been busy behind the scenes for years with their great sense of melody and clever lyrics.  The girls have co-written three songs on David Guetta's current album 'One Love', written and produced several songs on Ke$ha's debut album 'Animal' and have a cut on Kylie's Aphrodite.  Their passion for dance music has now led to a host of studio collaborations with a list of acts that reads like a who's who in dance music, including, Deadmau5, Roger Sanchez, Aviici, Kaskade and  Armin Van Buuren  as they work on their forthcoming artist album for Virgin Records, set for release in 2012.

  Watch this space for more exiting music from this dynamic duo.


name_last: Sax, Clogs & Rock-n-Roll
name: Sax, Clogs & Rock-n-Roll
name_index: S
picture_big_url: http://img.sxsw.com/2011/events/ok_buffalo.jpg
event_category: Party
event_sub_category: Various
search: Sax, Clogs &amp; Rock-n-Roll
original_serial: event_HB1684
original_venue_serial: Friends
description:
  From Woody Guthrie to the Flaming Lips and Charlie Christian to Wanda Jackson, Oklahoma has always had a great music scene. Check out some of Oklahoma’s most talented up-and-coming musicians at the Buffalo Lounge (located at Friends). Enjoy free food and drink, while listening to John Fullbright, Sherree Chamberlin, Emory Grey, Ben Kilgore, Fiawna Forte, Kite Flying Robot and Audra Mae. Don’t forget to visit our swag booth, pop up store and free wifi. Check us out: www.oklahomafilm.org or 800-766-FILM.


name_last: Illmaculate
name: Illmaculate
name_index: I
picture_big_url: http://img.sxsw.com/2011/bands/2283.jpg
website_link: http://www.wapikiyarecords.com
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Illmaculate
original_serial: event_MS14983
original_venue_serial: Nuvola
description:
  Back-to-back World Rap Champion illmaculate is one of the few emcees to have proven himself both as an artist of the highest quality and a battler not to be stepped to. Hailing from Portland, Oregon, illmaculate has traveled worldwide to battle some of the world's stiffest competition, while managing the North West Division of Grind Time Now (The World's #1 MC Battle league) and maintaning a healthy tour schedule with his crew Sandpeople 

  illmaculate's upcoming solo album, titled 'Skrill Talk', represents a 2 year effort in the booth and features: Inspectah Deck (Wu-tang Clan), Tech N9ne & Krizz Kaliko & Crooked I (Slaughterhouse).


name_last: Obits
name: Obits
name_index: O
picture_big_url: http://img.sxsw.com/2011/bands/2774.jpg
website_link: http://www.obitsurl.com/
youtube_link: http://www.youtube.com/watch?v=rH6La1RU1lg
event_category: Showcase
event_sub_category: Rock
search: Obits
original_serial: event_MS11432
original_venue_serial: Red 7 Patio
description:
  The Obits are a rock music band from Brooklyn, NY. The members of Obits are: Greg Simpson, Rick Froberg, Scott Gursky, and Sohrab Habibion. Greg plays the bass. Rick plays the guitar and sings. Scott plays the drums. Sohrab plays the guitar and sings.There is a new Obits album (it's their second) coming out on Sub Pop Records on March 29, 2011. This new Obits album is called Moody, Standard and Poor.


name_last: The Epic Fail of BitTorrent Indie Film Lawsuits
name: The Epic Fail of BitTorrent Indie Film Lawsuits
name_index: E
event_category: Panel
event_sub_category: Various
original_serial: event_FP990117
original_venue_serial: Austin Convention Center
description:
  Room: Room 18ABCD

  Participants:
  Charles Mudd (Mudd Law Offices)
  Eva Galperin (Electronic Frontier Foundation)
  Julie Samuels (Electronic Frontier Foundation)

  Summary
  The U.S. Copyright Group has quietly targeted tens of thousands BitTorrent users for legal action in federal court in Washington DC. The defendants, all Does, are accused of having downloaded independent films such as 'Far Cry,' 'Steam Experiment,' and 'The Hurt Locker' without authorization. What is the U.S. Copyright Group? How are they suing so many people? What should you do if you're sued? If you're a movie fan, should you be worried? If you're the producer of an independent film, should you be suing your fans? We're going to find out. LEVEL: Beginner

  The U.S. Copyright Group has quietly targeted tens of thousands BitTorrent users for legal action in federal court in Washington DC. The defendants, all Does, are accused of having downloaded independent films such as 'Far Cry,' 'Steam Experiment,' and 'The Hurt Locker' without authorization. What is the U.S. Copyright Group? How are they suing so many people? What should you do if you're sued? If you're a movie fan, should you be worried? If you're the producer of an independent film, should you be suing your fans? We're going to find out. LEVEL: Beginner

search:
  The Epic Fail of BitTorrent Indie Film Lawsuits Charles Mudd Mudd Law OfficesEva Galperin Electronic Frontier FoundationJulie Samuels Electronic Frontier Foundation


name_last: Blacklisted Individuals
name: Blacklisted Individuals
name_index: B
picture_big_url: http://img.sxsw.com/2011/bands/41165.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Blacklisted_Individuals-Dance_Sucka!.mp3
website_link: http://blog.mtvmusic.com/?s=blacklisted+individuals
youtube_link: http://www.youtube.com/watch?v=X3hlM20nT3c
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Blacklisted Individuals
original_serial: event_MS12319
original_venue_serial: The Marq
description:
  Snyp and Da'Shade Moonbeam are on a quest to bring balance back to Hip Hop music. They believe that their is room for every genre with in Hip Hop music on a commercial scale. With their rhyming forces combined, they are Blacklisted Individuals.

  Born and bred in Austin, Texas, the duo creates  what they refer to as 'Working Class Muzik;' music reflecting the popular and unpopular truth about life and the struggles of the common class. They paint the triumphs and tragedies of our everyday lives through poetic, and socially conscious lyrics and infuse artistry in every performance.

  Blacklisted Individuals have opened for artists such as Snoop Dogg, The Game, Mike Jones, MC Ren of NWA, Mystik Journeymen, Gang Starr, the Ying Yang Twins and Talib Kweli to name a few. They placed in the finals for several hip hop competitions hosted by The Source Magazine, Famecast.com, Ourstage.com. They were also the first crew to be streamed live on PayPerViewHipHop.com

  As individuals, Snyp is a single parent who believes that just as in real life, in hip hop there is a time to have fun and a time to fight for what's right. Da’Shade is a self-proclaimed ‘street nerd’, stage combat choreographer, activist, social worker, two-time National Poetry Slam finalist, and an internationally ranked Slam Poet. His social commentary subjects include, but are not limited to: the on-going exploitation of women, men, and children through human-trafficking, slave labor, and sexual exploitation around the globe.

  Blacklisted released their first LP in 2001 and were featured on NOOK's debut album Get Ready. With 4 underground albums  under their belt, they are currently shopping their newest single, Dance Sucka! and have commissioned a multi-talented band to back their live performances. Their neck-wrenching beats and creative content were inspired by artists like UGK, Goodie Mob, Outkast, and The Geto Boys.

  Blacklisted Individuals were recently recognized as a Needle In The Haystack pick by MTV Music and Ourstage.com.


name_last: Maps & Atlases
name: Maps & Atlases
name_index: M
picture_big_url: http://img.sxsw.com/2011/bands/1416.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Maps__and__Atlases-Solid_Ground.mp3
website_link: http://mapsandatlases.org/
youtube_link: http://www.youtube.com/watch?v=ljiIz4l_Lws
event_category: Showcase
event_sub_category: Rock
search: Maps &amp; Atlases
original_serial: event_MS12738
original_venue_serial: Red Eyed Fly
description:
  Maps & Atlases' unique style melds the technicality of progressive music and the idiosyncrasies of art rock into a fascinating and oddly accessible sound all their own. They are known for their virtuosic musical ability, writing pop songs with a magnificent aptitude for texture and a distinctive blend of both the intricate and organic. Their debut full-length, perch patchwork was produced by Jason Cupp (The Elected, Nurses, Cast Spells).


name_last: Blogger Party
name: Blogger Party
name_index: B
event_category: Party
event_sub_category: Various
search: Blogger Party
original_serial: event_OE00341
original_venue_serial: Six Lounge
description:
  Come join the Blogger crew as we host another SXSW bash filled with good people, live music, and of course – free drinks!


name_last: SPL
name: SPL
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/3495.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/SPL-IN_MEMORY.mp3
website_link: http://www.facebook.com/thespl
event_category: Showcase
event_sub_category: Electronic
search: SPL
original_serial: event_MS13149
original_venue_serial: Barcelona
description:
  SPL aka Sam Pool has spent the last decade taking risks and breaking the mold in electronic music. Received internationally, SPL feeds the ears and souls of bassheads worldwide. From thousands of screaming fans in St. Petersburg and Kiev arenas, to massive club nights in Holland and New Zealand, to stateside venues from the east to west coast, SPL delivers with passion and musical prowess that goes beyond the current state of dance music. Because of his international experiences and influences, SPL has launched into new territories time and time again. SPL’s most recent approach forays into the depths of dub-hop infused hyperbass music. Combining elements from the pulse of an all-night party and a healthy
  dose of Trap-Star Crunk, a unique and highly energetic experience emerges every time SPL gets on the decks. For those who cannot wait for a show, the same sound and intensity can be found in his recent track “Back at It” or his massive remix of Bassnectar's 'Bass Head'. Either way, SPL is bound to take your head on an intergalactic-bass journey, and leave you begging for more!


name_last: Landing A Music Career In Flyover Country
name: Landing A Music Career In Flyover Country
name_index: L
website_link: http://onpitchmedia.com/
hashtag: flyover
event_category: Panel
event_sub_category: Other
original_serial: event_MP6567
original_venue_serial: Austin Convention Center
description:
  Room: Room 11AB

  Moderator:
  Hillary Brown (On Pitch)

  Participants:
  Amedeo Rossi (Greater Des Moines Music Coalition)
  Scott Booker (ACM@UCO/Hellfire Entprises Ltd)
  Sean Moeller (Daytrotter)
  Shawn Crahan (Slipknot)

  Summary
  While artists and music professionals continue to flock to large, entertainment-saturated cities like L.A., New York, and Nashville to chase their dreams, some are seizing opportunities right in their own backyards. In today’s music industry, it's possible to land a thriving music career in flyover country if you’re willing to carve your own path. Explore techniques to expand your reach, and learn how to leverage opportunities in any region.

search:
  Landing A Music Career In Flyover Country Amedeo Rossi Greater Des Moines Music CoalitionScott Booker ACM@UCO/Hellfire Entprises LtdSean Moeller DaytrotterShawn Crahan SlipknotHillary Brown On Pitch


name_last: Poirier
name: Poirier
name_index: P
picture_big_url: http://img.sxsw.com/2011/bands/2451.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Poirier-Poirier_-_Que_Viva_feat._Boogat.mp3
website_link: http://poiriersound.com
event_category: Showcase
event_sub_category: Electronic
search: Poirier
original_serial: event_MS13983
original_venue_serial: Soho Lounge
description:
  Poirier is a DJ/producer from Montreal who is signed to Ninja Tune. Though he has worked in many different genres of electronic music, he is known for his eclectic taste in music and appreciation of tropical bass sounds focusing, especially now, a lot on caribbean music (soca, dancehall). He perform as a DJ and most of times with an emcee (Boogat and/or Face-T). Also, he likes air horns.


name_last: Yes, It's Quiz Time: News as Infotainment
name: Yes, It's Quiz Time: News as Infotainment
name_index: Y
website_link: http://texastribune.org
event_category: Future of Journalism
event_sub_category: Panel
original_serial: event_IAP6561
original_venue_serial: Sheraton
description:
  Room: Capitol A-D

  Participants:
  Elise Hu (NPR)
  Evan Smith (The Texas Tribune)
  Julia Turner (Slate.com)

  Summary
  Comedy shows and interactive quizzes have become popular ways to consume journalism today. This session will address the successes and limits of providing serious news in entertaining ways.

search:
  Yes, It's Quiz Time: News as Infotainment Elise Hu NPREvan Smith The Texas TribuneJulia Turner Slate.com


name_last: Big Data for Everyone (No Data Scientists Required)
name: Big Data for Everyone (No Data Scientists Required)
name_index: B
website_link: http://www-01.ibm.com/software/ebusiness/jstart/
hashtag: #bd4e
event_category: Late Break
event_sub_category: Panel
original_serial: event_IAP7475
original_venue_serial: Radisson
description:
  Room: Town Lake Ballroom

  Participants:
  Eric Sammer (Cloudera)
  Flip Kromer (Infochimps Inc)
  Matt Pfeil (DataStax)
  Stephen Watt (HP)
  Stu Hood (Twitter)

  Summary
  Big Data solutions, such as Apache Hadoop and Apache Cassandra, are growing up and are in the process of moving out of a grassroots movement to widespread adoption. Unfortunately, the majority of the technical expertise still lies in the hands of the open source project contributors and most solutions are tackled from the bottom up, starting with the technical problems. The collateral that is presently available is largely from the social media giants that tout solutions built using 10,000 node clusters that process petabytes of data a day. The reality? The average person just cannot relate or intuitively draw parallels to their own business problems.

  While Big Data solutions are worthwhile far before you reach petabyte scale data, just getting started can be a challenge in itself. New open source projects are being regularly released that tackle a variety of issues related to Big Data, some of which are just slightly different to existing technologies. Just how does one navigate the plethora of technologies to design workable solutions to business problems? What if you only have gigabytes or terabytes of 'medium' data on a small cluster? This panel features Solution Architects from a variety of key companies in the Big Data space which will provide deep dive technical discussions on real solutions we've employed for our customers, across a variety of industries, starting with the business problems.

search:
  Big Data for Everyone (No Data Scientists Required) Eric Sammer ClouderaFlip Kromer Infochimps IncMatt Pfeil DataStaxStephen Watt HPStu Hood Twitter


name_last: Jennifer M. Powell
name: Jennifer M. Powell
name_index: J
picture_big_url: http://img.sxsw.com/2011/bands/1997.jpg
event_category: Showcase
event_sub_category: Gospel
search: Jennifer M. Powell
original_serial: event_MS13286
original_venue_serial: Carver Museum Boyd Vance Theater
description:
  Jennifer M. Powell
  Age: 25
  Birthplace: Memphis, Tennessee
  Residency: San Antonio, Texas
  Singer/Songwriter
  Alto/2nd Soprano 
  Sightreader
  Choir member, section leader, and vocal technique coach for the cathedral choir at New Creation Christian Fellowship under the leadership of Bishop David Michael Copeland & Reverend Doctor Claudette Anderson Copeland.

  Did background vocals for Stephen Hurd, JJ Harriston, Gary Mayes, Double Portion, Natori Blue, Richard Smallwood, Karen Clark-Sheard, Tedd Winn, Kim Burrell, Kurt Carr and many others.

  Opened for Tonex, Myron Butler, Ziel, Marvin Sapp, Candy West, Bobby Jones, Kirk Franklin, Mary Mary, Kierra Sheard, Dettrick Hadden, and Shirley Caesar to name a few.


name_last: Data-Driven Government: Improving the Citizen Experience
name: Data-Driven Government: Improving the Citizen Experience
name_index: D
website_link: http://RepublicanWhip.House.Gov
event_category: Greater Good
event_sub_category: Panel
original_serial: event_IAP6297
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom E

  Participants:
  Aneesh Chopra (N/A)
  Julie Germany (DCI Group LLC)
  Matt Lira (Office of Rep Eric Cantor)

  Summary
  Over the past several years, there have been many discussions regarding how interactive technology can drive change in our nation’s politics – but of perhaps greater importance is how technology can improve the daily functioning of our nation’s government.

  The discussion should not be a partisan one – this panel will bring together leading innovators from both parties to engage in a post-partisan discussion about how technology can improve the public’s interactions with their government.

  This discussion should be about specifics – we can all agree on the broad principles that technology drives change – but we have all heard that conversation before.   This panel will focus on the specific progress that has been made, the specific opportunities that exist in the near future, and the specific challenges that need to be addressed.

  As citizens increasingly become on-demand consumers in their daily lives, it is clear that government needs to better utilize interactive technology or it will only be more radically disconnected from the public.   

  This is not a political conference, which is precisely why it should be where this conversation takes place – how can the innovations from the creative, marketing and interactive communities be applied to improving our nation?   

  Our government needs to modernize.  We need to move forward and debate new ideas, focusing on how we can collectively make our government work smarter, faster and better for all citizens.

search:
  Data-Driven Government: Improving the Citizen Experience Aneesh Chopra N/AJulie Germany DCI Group LLCMatt Lira Office of Rep Eric Cantor


name_last: Colour Revolt
name: Colour Revolt
name_index: C
picture_big_url: http://img.sxsw.com/2011/bands/1629.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Colour_Revolt-8_Years.mp3
website_link: http://colourrevolt.net
event_category: Showcase
event_sub_category: Rock
search: Colour Revolt
original_serial: event_MS11852
original_venue_serial: Lamberts
description:
  Pretty much every band in history has had internal conflict, or members leave over some such inter-band strife.  Not every band is able to push past that and create some of their most personal and cohesive material to date. Two years after the release of their full length 2008 debut, Colour Revolt –core members Jesse Coppenbarger and Sean Kirkpatrick -- return with their sophomore album “The Cradle.”

  “The Cradle” is unashamedly candid, and Coppenbarger and Kirkpatrick have no problem pulling back the curtain on the band’s past life and skeletons. In songs like “8 Years” and “Our Names,” the band explores new areas of their songwriting, while their storytelling style vents through personal issues and finds characters like “Carol” in “Reno.” They reveal the private moments of a life on tour and at home in “8 Years,” while the guitars in “She Don’t Talk” mirror Television and Elvis Costello. Brooks Tipton (keys) and Kirkpatrick’s ethereal tones swirl in the background of woven harmonies in the dynamic, pounding march of “Heartbeat” and “Mona Lisa.” Vocal harmonies, infectious melodies, and incessant drums pervade throughout the entire record.  It’s evident that Coppenbarger and Kirkpatrick are finding the pulse of honest, brutal songwriting.

  With studio time booked a month away at Echo Mountain Studios in Asheville, NC, Coppenbarger (Vocals, guitar) and Kirkpatrick (Guitar, vocals) recruited Daniel Davison to add his raw drum style, and Tipton was asked to man the Farfisa, Rhodes and Casios. Producer Hank Sullivant (MGMT, The Whigs) rounded out the lineup on bass. They had a goal to record 11 songs live in 7 days, though the band had never fully played together until a week before the recording session.  Sean and Jesse had demoed 20 songs in 2009 and sent 15 to the new band.  They met for a week in Jackson, MS and rehearsed in an abandoned trucking company warehouse, hacking through the record song-by-song and played a couple shows prior to the session to work out any nerves. The album reached its full potential after Clay Jones (Modest Mouse), who produced the band’s first record, mixed the 2” tape recordings.

  In January of 2010, the band created their own imprint, New Fear, under their manager’s (Dualtone) label for the release, allowing them more ownership and creative control of their careers than ever before. As Jesse describes, “New Fear” grew out of “a collapse of interest between the band and Fat Possum. We fell apart.  We felt that no one was representing us but us. We lost some brothers, survived and came out feeling like we could do this on our own and better. ‘The Cradle’ will prove that.” 

  In 2006, Colour Revolt’s debut EP garnered national attention when it was re-released by Interscope imprint Tiny Evil. Oxford, MS-based label Fat Possum took notice, signing the band and releasing their first LP “Plunder, Beg, and Curse” in April of 2008. Praise from influential internet and print publications like Stereogum and Paste followed, with Paste naming 'Plunder, Beg, and Curse' one of their top 50 releases of 2008. The band spent a year on the road following the release, including a tour with rock pioneers The Breeders and slots at Bonnaroo, Austin City Limits and Lollapalooza.


name_last: The Secret Lives of Content Sites
name: The Secret Lives of Content Sites
name_index: S
website_link: http://www.skimlinks.com
hashtag: #Skimlinks
event_category: Future of Journalism
event_sub_category: Solo
search: The Secret Lives of Content Sites Alicia Navarro Skimlinks
original_serial: event_IAP6128
original_venue_serial: Sheraton
description:
  Room: Creekside

  Participants:
  Alicia Navarro (Skimlinks)

  Summary
  Online editorial is yet to be fully recognized in the process of creating purchasing intent. 
  With many thousand sites now utilizing Skimlinks' monetization technology, we have been able to collate a wealth of data on the performance of different types of online content publishers, and prove the value they add in the buying process.
  This presentation will offer new, page-level data showing just how publishers are driving highly qualified traffic, with the added benefits of terrific brand exposure, and even that longed-for SEO boost. With case-study based tips for publishers on how they can optimize their own content, and advice for advertisers on harnessing the power of editorial; this session would prove valuable for a wide audience at SXSW.


name_last: The Dish & The Spoon
name: The Dish & The Spoon
name_index: D
picture_big_url: http://img.sxsw.com/2011/films/F22125.jpg
event_category: Screening
event_sub_category: Narrative Feature
search: The Dish &amp; The Spoon Alison Bagnall
original_serial: event_FS11485
original_venue_serial: Alamo Lamar C
description:
  Director: Alison Bagnall
  USA | 92 minutes


  Starring:
  Greta Gerwig, Olly Alexander, Eleonore Hendricks, Amy Seimetz, Adam Rothenberg


  From writer/director Alison Bagnall (BUFFALO 66, PIGGIE) comes the poignant comedy THE DISH & THE SPOON.  Greta Gerwig (GREENBERG, NO STRINGS ATTACHED and the upcoming ARTHUR) is Rose, a woman descending into an emotional tailspin after her husband admits to an affair. Hell-bent on revenge, she drives to a boarded-up Delaware beach town to hunt down the other woman.  Instead, she discovers a stranded British teenage boy (exciting newcomer Olly Alexander) marooned on the beach.  This lost boy becomes her constant companion and caretaker.  The mismatched pair stumbles through a series of small adventures that build towards an unconventional romance in this funny and affecting film.


  Preceded by: 
  Chief Serenbe
  Director: Evan Curtis
  USA, 2010, 5 MIN


name_last: Strand of Oaks
name: Strand of Oaks
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/45728.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Strand_of_Oaks-Last_to_Swim.mp3
website_link: http://www.myspace.com/strandofoaks
youtube_link: http://www.youtube.com/watch?v=bz1vbZ7v_gM
event_category: Showcase
event_sub_category: Folk
search: Strand of Oaks
original_serial: event_MS11658
original_venue_serial: Central Presbyterian Church
description:
  In 2003, Tim Showalter’s house burned down, his fiancée broke up with him, and he resorted to writing songs on an acoustic guitar while living on park benches in suburban Philadelphia. Those events informed the entirety of his arresting debut, Leave Ruin , an album about loss and brokenness and lack of faith. But as affecting as it was, Showalter is leery of being stuck in the past. After all, the first word of that record’s title is “leave,” and one of the first thing he asks when contacted for this interview is, “Can we kind of re-do my bio? I don’t want to keep being the sad sack whose house burned down.”

  These days, Showalter is happily married and comfortably settled in Philadelphia, and he’s staring down the release of his second record, Pope Killdragon, an album that’s even stranger and more singular. Where Ruin was stark and autobiographical, Killdragon — which features odd, laser-beam synthesizers and one bona fide stoner metal track — is wild and fantastical. Showalter either invents characters whole cloth, or takes an approach to history so liberal even Tarantino would give pause (John F. Kennedy authors a fable about a knight; Dan Aykroyd carries out a revenge killing for the death of John Belushi). It’s a bold, eerie, mighty work — though the man responsible for it couldn’t be more affable or good natured.

  J. Edward Keyes ~ eMusic 2010


name_last: Where Web Typography Goes To Next
name: Where Web Typography Goes To Next
name_index: W
website_link: http://fontdeck.com
event_category: Design / Development
event_sub_category: Solo
search: Where Web Typography Goes To Next Richard Rutter Fontdeck.com
original_serial: event_IAP6939
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom C

  Participants:
  Richard Rutter (Fontdeck.com)

  Summary
  The future of web typography is as uncertain as any other aspect of the medium, but one thing is for sure: it's got momentum. At no other time has typography been taken so seriously by so many involved in the web, and that means there's an awful lot of change and innovation to keep up with if you want to stay on the cutting edge of online type.

  In as much depth as 60 minutes will allow, this presentation will cover recent proposals and additions to CSS 3, from ligatures to hyphenation, synthesis to capitalisation, and much in between. It will cover the reasoning behind the new aspects of CSS 3, and reintroduce older properties which only now are becoming implemented and useful (and thus browser support will not be ignored either).

  No session on web typography would be complete without discussion of webfonts. There is still much learn in this field, both in what CSS can provide, and the technical implementation within browsers.

  But web typography is not just about CSS, or even good type setting. The bit that touches us most closely is the medium through which most of us read: text rendering and screens, and this presentation will discuss and demonstrate the cutting edge of both.

  Web typography is a hugely exciting part of web design, and the field that is moving most quickly. This presentation will give you everything you need to know to keep right on the spur of the serif, the apex of the ascender, and the edge of the curve.


name_last: SHEL
name: SHEL
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/755.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/SHEL-How_I_Lost_My_Heart.mp3
website_link: http://www.iloveshel.com
event_category: Showcase
event_sub_category: Alt Country
search: SHEL
original_serial: event_MS14294
original_venue_serial: Cedar Street Courtyard
description:
  SHEL is Sarah, Hannah, Eva and Liza: four classically trained musicians who happen to be sisters. From the artist colony of Fort Collins, Colorado, SHEL is sophisticated and youthful, emotional and lighthearted, classic and eccentric. SHEL's engaging live show is marked with a prodigy's creativity and a veteran's instinct for entertaining. Audiences delight with their unique songwriting style and fresh, new sound. Featured in the 2010 Glade ® Candles National Ad Campaign and ABC.com’s “On The Rise,” SHEL is quickly gaining national attention with their unique harmonies and innovative style. This powerhouse 4-pack not only wrote all the songs on their debut LP, but also co-produced the project with six-time Grammy Award winner Brent Maher.  With influences ranging from The Beatles to Imogen Heap, SHEL never fails to deliver a refreshingly stellar sound.  SHEL is signed to Universal Republic


name_last: Old Spice Resurrected: How Aging Icon Pwned Internet
name: Old Spice Resurrected: How Aging Icon Pwned Internet
name_index: O
website_link: http://youtube.com/oldspice
hashtag: #freshershest
event_category: Branding / Marketing
event_sub_category: Panel
original_serial: event_IAP8259
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom F

  Participants:
  Ann-Marie Harbour (Wieden+Kennedy)
  Britton Taylor (Wieden+Kennedy)
  Craig Allen (Wieden+Kennedy)
  Dean McBeth (W+K)
  Jason Bagley (Wieden+Kennedy)
  Justine Bateman (SECTION 5)

  Summary
  Old Spice used to be synonymous with old(er) people. But in the last 5 years the brand has rejuvenated its image and become part of pop culture, with the social web playing a significant role in this transformation. This session will highlight the strategies and dynamics that enabled this success. Panelists will include creatives, strategists and producers from Wieden+Kennedy in Portland, Oregon (the agency behind 'The Man Your Man Could Smell Like') and will be moderated by none other than Justine Bateman. 

  A few topics that will be discussed:

  What are the ingredients that make for a meme-able idea?

  What’s the best way for brands to activate and engage online communities?

  What were the 5 most important lessons learned and how do they apply to me?

  How did “The Man Your Man Could Smell Like” end up wearing jeans in the hot tub?

  How do I get FREE BODYWASH?

search:
  Old Spice Resurrected: How Aging Icon Pwned Internet Ann-Marie Harbour Wieden+KennedyBritton Taylor Wieden+KennedyCraig Allen Wieden+KennedyDean McBeth W+KJason Bagley Wieden+KennedyJustine Bateman SECTION 5


name_last: The Nitty Gritty on 3D
name: The Nitty Gritty on 3D
name_index: N
event_category: Panel
event_sub_category: 3D
original_serial: event_FP990079
original_venue_serial: Alamo Lamar C
description:
  Moderator:
  Keefe Boerner (The University of Texas at Austin)

  Participants:
  Keith Collea (3D Film Arts)
  Louis Schwartzberg (Blacklight Films)

  Summary
  What you need to know before you produce 3D content. Expert Stereographer Keith Collea gives a crash course on 3D stereoscopic terminology and theory.

  Part of 3D Day presented by DirecTV n3d in partnership with Panasonic.

  What you need to know before you produce 3D content. Expert Stereographer Keith Collea gives a crash course on 3D stereoscopic terminology and theory.

  Part of 3D Day presented by DirecTV n3d in partnership with Panasonic.

search:
  The Nitty Gritty on 3D Keith Collea 3D Film ArtsLouis Schwartzberg Blacklight FilmsKeefe Boerner The University of Texas at Austin


name_last: Italy Technology Summit
name: Italy Technology Summit
name_index: I
hashtag: #italytech
event_category: Tech Summit
event_sub_category: Various
original_serial: event_OE00635
original_venue_serial: Hilton
description:
  Room: J

  Participants:
  Federico Lazzarovich (N/A)
  Luca Conti (Web & Media Life)
  Marco Massarotto (HAGAKURE)
  Paola Bonomo (Vodafone Omnitel N.V.)

  Summary
  The Italy Technology Summit will provide an hour-long exploration of the new media scene in Italy. Speakers will cover the hottest new technologies in this country, as well as identifying key players and key companies, current investment opportunities and the kinds of programs available for technology entrepreneurs. If you need a crash course regarding the newest tech-related developments in Italy, then be sure to attend this session!

search:
  Italy Technology Summit Federico Lazzarovich N/ALuca Conti Web &amp; Media LifeMarco Massarotto HAGAKUREPaola Bonomo Vodafone Omnitel N.V.


name_last: Texas High School Shorts
name: Texas High School Shorts
name_index: T
picture_big_url: http://img.sxsw.com/2011/films/F31342.jpg
event_category: Screening
event_sub_category: Shorts Program
search: Texas High School Shorts Various
original_serial: event_FS11600
original_venue_serial: Alamo Lamar C
description:
  Director: Various
  USA | 90 minutes


  (___)
  Director: Chad Werner
  Where technology rules communication, one girl realizes she doesn't have a voice.

  B-Boying
  Director: David Olivares
  This B-Boying documentary gives a thorough glimpse into the world of B-Boying and what the different techniques and competition elements are.

  Chair Love: Some Strings Attached
  Directors: Kara McCormack & Emily Hagins
  A love struck chair must face hardships to find her long lost love.

  Circuit Breaker: Episode III
  Directors: Mathew Cunningham & Whitney Bennett
  Tobias, a hard working robot, finds himself at odds with government thugs as he tries to woo his coworker through increasing acts of daredevil recklessness.

  Coonpipes
  Director: Madeleine Mathis
  A stop-motion short in which a junkyard dog chases a thieving raccoon through the forest, only to discover something about the vermin that he did not expect.

  The Doorman
  Director: Ryan Kline
  There's something wrong with this motel. All of the answers lie behind the door...

  Dreamcatcher
  Director: Lesleigh Hammer
  An eerie short film about an innocent girl searching for the meaning of a recurring nightmare.

  Driving Miss Crazy
  Director: Zach Prengler
  A comedic short film depicting a couple pulled over for a traffic stop.

  Eggs
  Director: Gabriel Lopez
  Eggs are the objects of desire for the guy in this film. And gets them eventually, just in a way he never imagined.

  Followed
  Director: Sam Medley
  A girl is running from people through the streets of a city.

  G.E.T. P.A.I.D.
  Director: Jose Rodriguez
  Get Education Today - Pursuing All Ideal Dreams

  Groenten
  Director: Max Montoya
  A narrated western film about two gunslingers known as Bill Hickins and 'the kid.'

  The History of Nikola Tesla - a Short Story
  Director: Jeremiah Warren
  Nikola Tesla: genius, scientists, inventor. This entertaining short story tells the life of the man who has been forgotten by history, and eclipsed by the inferior Edison.

  Joe the Clay Guy and the Crystal Sword
  Director: Jeff Novaez
  An epic adventure where clay-man, Joe, armed with his powerful toothpick sword, explores a dangerous monster-infested cave in search of the legendary Crystal Sword.

  A Journey of One
  Directors: Kim Hauser & Michelle McChristian
  'No love, no friendship can cross the path of our destiny without leaving some marks on it forever.' --Francois Mauriac

  Neighborhood Watch
  Director: Zachary Booth
  Chronicles the 'stream of consciousness' of a manic depressive chunk of clay.

  Never Too Late
  Director: Marco Bottiglieri
  It is never too late to follow your dreams. That is the message Deanne Moore is trying to get out in her music video 'Never Too Late.'

  One Last Bite
  Director: Marco Bottiglieri
  Matt's friends and family have had enough with his annoying habit of never being able to finish anything he eats or drinks.

  Reversion
  Director: Grace Kim
  A girl awakens in a field and begins to question her reality.

  Sparky
  Directors: Tiffany Giraudon & Kalen Doyle
  Hunger or Love, which is stronger?

  Sun and Moon
  Director: JJ Rubin
  A beautiful drama that examines the pain, fear and impending loss associated with Alzheimer's.

  Superior
  Director: Julian Moreno-Pena
  A music video created for the song 'Superior' by the San Antonio band Buttercup.

  Volition
  Director: Maqui Gaona
  How much control do we really have over our future? Do we live our lives with free will lined by predetermination? Volition challenges these theories and evokes us to question each motive of chance.

  Worm War I
  Director: Lydia Tallon
  A humorous documentary about earthworms plotting to take over the world.

  Z
  Directors: John Fernandez & Austin Loving
  The story of a survivor during an outbreak of unknown origins desperately seeking the answer to the chaos caused by something only known as 'the sickness.'


name_last: Lamin Fofana
name: Lamin Fofana
name_index: L
picture_big_url: http://img.sxsw.com/2011/bands/1201.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Lamin_Fofana-Dance_In_Yr_Blood.mp3
website_link: http://www.duttyartz.com
event_category: Showcase
event_sub_category: Avant/Experimental
search: Lamin Fofana
original_serial: event_MS12695
original_venue_serial: Flamingo Cantina
description:
  Lamin Fofana was born in the West African country of Guinea. When the political situation got bumpy, he moved to Freetown, Sierra Leone, where his routine involved listening to Goodie Mob and Organized Konfusion as well as attending Quranic schools/mosques. In 1997 Lamin's family had to flee worsening conditions in Sierra Leone - losing friends, belongings, documents, a home. They spent several days crossing roads and bridges destroyed by rebels to prevent people from escaping. At the end of the year, Fofana found a new home in Harlem, New York, where he lives today.

  What Elijah Said is his debut release. This is lucid, detailed dance music. Three tunes are uptempo: a squiggling infectious electro riddim (either 85 or 170bpm), the slinky 125bpm 4x4 bonus track, and an exquisite piece of instrumental beatwork that sounds like a sober Flying Lotus. The title song bides its time with a well-paced electronic skank. Mysterious samples throughout suggest Lamin's background in political strife and social upheaval.


name_last: Homeboy Sandman
name: Homeboy Sandman
name_index: H
picture_big_url: http://img.sxsw.com/2011/bands/555.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Homeboy_Sandman-The_Carpenter.mp3
website_link: http://www.homeboysandman.com
youtube_link: http://www.youtube.com/watch?v=MsLiFa3zUjU
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Homeboy Sandman
original_serial: event_MS12430
original_venue_serial: The Marq
description:
  Homeboy Sandman is New York City's premier talent based hip hop emcee. Mainstream. Underground. Period.

  His latest release 'The Good Sun,' reached #1 on CMJ's national music chart. He's been in the big mags and on the big channels. Prioritizing quality content, live shows, and fan building ahead of hype, he is the blueprint for the self-sustaining, landscape shifting, indie artist in the new millennium.


name_last: Ordering Disorder: Grid Design for the New World
name: Ordering Disorder: Grid Design for the New World
name_index: O
picture_big_url: http://img.sxsw.com/2011/events/orderingdisorder.jpg
website_link: http://www.subtraction.com
hashtag: #odogrids
event_category: Design / Development
event_sub_category: Solo
search: Ordering Disorder: Grid Design for the New World Khoi Vinh The New York Times
original_serial: event_IAP5576
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom A

  Participants:
  Khoi Vinh (The New York Times)

  Summary
  Everyone's using grids, and grid tools and frameworks are everywhere. But do you truly understand the ins and outs of this powerful design principle, and how it's changing along with new media and platforms? Chances are most digital designers have only a cursory knowledge of the grid's concepts and best practices, overlooking the tremendous value that truly smart grid usage brings. 

  In this expansive sequel to his famous 2006 SXSWi talk 'Grids Are Good,' designer and grid expert Khoi Vinh (NYTimes.com, Subtraction.com) will give a bracing tour of the many ideas packed into his new book 'Ordering Disorder: Grid Principles for Web Design.' This solo talk will span the history of grids, take a brass-tacks tour of best practices, and look ahead at some of the most enlightening and innovative thinking that's shaping grid thinking in the future.


name_last: How to Personalize Without Being Creepy
name: How to Personalize Without Being Creepy
name_index: H
picture_big_url: http://img.sxsw.com/2011/events/HowToPersonalizeWithoutBeingCreepy.jpg
website_link: http://www.bizgreet.com
hashtag: #seenocreepy
event_category: Design / Development
event_sub_category: Panel
original_serial: event_IAP7975
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom B

  Participants:
  Hugo Liu (Hunch)
  Jennifer King (University of California at Berkeley)
  Mat Harris (BizGreet Inc)
  Noah Weiss (Foursquare)
  Vijay Ravindran (The Washington Post Company)

  Summary
  After seeing the backlash over Instant Personalization from Facebook, many people have been nervous to approach the subject. But invariably, as we move forward into an increasingly data-driven society, personalization will need to become a larger and larger part of how we communicate with customers, site visitors, and consumers of online content. So the question is, how do you personalize content without making people feel violated and uncomfortable? Is it just a question of people’s preferences changing over time as they 'come around' to the idea of personalization, or is it an implementation question?  What's the degree of personalization that is acceptable to most consumers? This panel will look at how to preserve users’ trust while personalizing content to them.  It will also discuss some acceptable practices for personalizing content to individual users' data, and shifts in the societal acceptability of content personalization over time & by demographic.

search:
  How to Personalize Without Being Creepy Hugo Liu HunchJennifer King University of California at BerkeleyMat Harris BizGreet IncNoah Weiss FoursquareVijay Ravindran The Washington Post Company


name_last: Stan Killian
name: Stan Killian
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/46942.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Stan_Killian-Twin_Dark_Mirrors.mp3
website_link: http://www.stankillian.com
event_category: Showcase
event_sub_category: Jazz
search: Stan Killian
original_serial: event_MS14611
original_venue_serial: Elephant Room
description:
  Reviewers have described his playing as 'virtuosic,' 'muscular,' and 'mellifluous.' Peter Westbrook from Jazz Review writes, 'Killian is by no means another Coltrane clone. He has a voice of his own with an almost classical sonority at times.'  

  Performance credits with major jazz artists include Antonio Sanchez, Gene Jackson, Eric Revis, Mike Moreno, Ben Monder, and Scott Colley as well as top R&B acts like The Temptations and The Supremes.  He has performed international jazz festivals such as The Montreux Jazz Festival, The Umbria Jazz Festival, and The Antibes Jazz Festival and even a Presidential Inaugural Gala. 
   
  Based in New York, the Stan Killian Quartet features the dynamic Venezuelan born pianist Benito Gonzalez, whose percussive style and rich harmonic approach energizes the band's repertoire.  Bassist Corcoran Holt and drummer Darrell Green swing hard with a modern sensibility, while bringing elements of space and elasticity.  Killian's new album 'Unified' features his band with special guests Roy Hargrove, David Binney, and Jeremy Pelt.  The album will be released May 3rd on Sunnyside Records.

  Originally from Texas, Killian was introduced to jazz at a young age by his father, Joe Killian, a pianist who worked with many renowned jazz artist including saxophonists Sonny Stitt, Clifford Scott, Jimmy Ford, and Don Wilkerson.  Stan began his career at age 16, gigging with his father in San Antonio, and after receiving his degree from Texas State University, he traveled throughout the state, moving from Austin to Houston working with an array of bands in many styles.  At age 21, he recorded 'Straight Ahead,' a swinging collection of classic jazz standards featuring his father as well as Austin jazz legends James Polk on piano and Martin Banks on trumpet.  Killian's playing during this period reflects his early influences, the full-bodied tenor sounds of Coleman Hawkins and Ben Webster, the logical bebop lines and driving swing of Johnny Griffin and Dexter Gordon, as well as the mentoring of Texas jazz elders like G.T. Hogan and Marchel Ivery.    

  In 2006, he moved to the East Coast and immediately became a top call saxophonist in the bustling Baltimore and Washington DC jazz scenes.  While in the Mid Atlantic area, he studied with modern jazz masters Gary Thomas and Larry Willis.  But after several successful shows in New York City, he decided to move to the Big Apple to perform original music with like minded, creative musicians.  He performs regularly at jazz clubs throughout New York and the East Coast.  Killian holds down a monthly show at The 55 Bar, a legendary West Village basement jazz club in Manhattan known for cultivating new artists.  On June 16, the official album release for 'Unified' takes place at The Jazz Gallery.  Please visit http://www.stankillian.com for more information and upcoming tour dates.


name_last: Social Marketing in Real-Time
name: Social Marketing in Real-Time
name_index: S
website_link: http://www.davidmeermanscott.com/
event_category: Future15
event_sub_category: Future15
search: Social Marketing in Real-Time David Meerman Scott Freshspot Marketing
original_serial: event_IAP5370
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom E

  Participants:
  David Meerman Scott (Freshspot Marketing)

  Summary
  How to Engage Your Market, Connect with Customers, and Create Products that Grow Your Business Now. In every market, there is room for smart organizations to seize market share and improve profits by providing a product or service or communications initiative at speed. Real-time marketing and public relations is when organizations respond to events as they occur. It's when companies develop (or refine) products or services instantly, based on feedback from customers or events in the marketplace. And it's when businesses see an opportunity and are the first to act on it.


name_last: Can The Games Industry Learn From Web UX
name: Can The Games Industry Learn From Web UX
name_index: C
website_link: http://outsideline.co.uk
hashtag: #webuxgames
event_category: Design / Development
event_sub_category: Panel
original_serial: event_IAP6137
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom C

  Participants:
  Andy Beaumont (Outside Line)
  Florian Fangohr (Fangohr LLC)
  Jim Unwin (Media Molecule)
  Jonty Sharples (Tobias & Tobias)
  Margaret Robertson (Hide&Seek)

  Summary
  Big budget games with ground-breaking gameplay can so often be let down by difficult user interfaces, cryptic menu systems and poor usability. User experience design and information architecture have become fundamental to the process of developing great websites and mobile experiences; could the same tried, tested and trusted techniques work for AAA games? 

  In the world of mobile gaming it's frequently the smaller independents’ who are the real innovators. Often coming from a web background, many independent mobile game developers are producing beautifully considered interfaces for a whole new class of intelligent contextual games, while the big publishers are still attempting to port console games to inappropriate devices. Have the web backgrounds of these independents’ given them an innate understanding of designing for user context or is it just never having been restricted by the sometimes stringent requirements for Gold Master and the limitations of the 10ft interface?

  This is of course a two-way street.  Some of the processes involved in game design for consoles have a far greater lineage than that of design for mobile and web, and as such there are techniques that deal directly with adherence to a set of constantly evolving industry standards that could certainly be considered by the wider developing community.

search:
  Can The Games Industry Learn From Web UX Andy Beaumont Outside LineFlorian Fangohr Fangohr LLCJim Unwin Media MoleculeJonty Sharples Tobias &amp; TobiasMargaret Robertson Hide&amp;Seek


name_last: Death of the Demo; Rise of Branded Tutorial
name: Death of the Demo; Rise of Branded Tutorial
name_index: D
picture_big_url: http://img.sxsw.com/2011/events/DeathOfTheDemoRiseOfBrandedTutorial.tif
website_link: http://www.mailchimp.com
hashtag: #Joshtheorange
event_category: Business
event_sub_category: Solo
search: Death of the Demo; Rise of Branded Tutorial Joshua Rosenbaum MailChimp.com
original_serial: event_IAP6200
original_venue_serial: Hilton
description:
  Room: Salon C

  Participants:
  Joshua Rosenbaum (MailChimp.com)

  Summary
  Since the beginning of man, different permutations of the “Instruction Manual” have ridden as passenger in the sidecar of technology’s motorcycle. And like technology, the format of the instruction manual has evolved, but is the “science” behind them keeping up? Video demos may be the status quo across today’s interverse, BUT… The day of the 40-minute-long, boring video demo is over.  Short, entertaining video tutorials are winning the attention and appreciation of a socially networked audience eager to pass along a link to something they find entertaining and useful. Smart brands are realizing the opportunity to create and use video tutorials as purveyors of brand culture. Injecting humor, style, and creative storytelling into an instructional tutorial not only can help grab and keep an audience’s attention, but may encourage the audience to actively promote the content to others purely based on its creativity or experiential value. Demos are dead. Fun, creative tutorials not only teach, but also promote. The branded tutorial is rapidly becoming the new, and necessary standard.


