# event_type

name_last: Extra Action Marching Band
name: Extra Action Marching Band
name_index: E
picture_big_url: http://img.sxsw.com/2011/bands/44178.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Extra_Action_Marching_Band-Back_Dat_Azz_Up.mp3
website_link: http://www.extra-action.com/music.php
event_category: Showcase
event_sub_category: Punk
search: Extra Action Marching Band
original_serial: event_MS15081
original_venue_serial: Emo's Main Room
description:
  The Extra Action Marching Band is a collision of big band and ecstatic turmoil. Despite their name they rarely march, but rather shimmy, crawl, mob and charge. Trumpets pounce like eagles and tubas drip ass-bouncing blurps from fat fingers. Drums shudder under wild eyed and white knuckled drummers, and through it all winds the flag team; glittering and sinuous creatures who masterfully pulsate pom-poms in a hypnotic fantasy. The listener is hoodwinked, soaked, and savaged into giddy abandon.

  Powerful and empowering, the Extra Action Marching Band seduces the pre-civilized will. They are immediate and visceral - more of a sweaty invitation than a show. They are a parody of idioms with shattering volume - guerrilla theater with the rug rolled up. Extra Action has performed in back alleys and at the Hollywood Bowl, they have played Black Sabbath in a synagogue for dancing octogenarians - but the preferred venue is a small locked room with the heat turned up.

  As the sound boils into a spinning crossfire, sweat and flying hair tangle in a delicious knot. Audience and band submit together, to each other, to the whim and fancy, to satisfaction. Irresistible.


name_last: Archiving & Accessing Music Media - The Great Migration
name: Archiving & Accessing Music Media - The Great Migration
name_index: A
website_link: http://eo3consulting.com
hashtag: archivingmusic
event_category: Panel
event_sub_category: Late Entry
original_serial: event_MP8194
original_venue_serial: Austin Convention Center
description:
  Room: Room 16A

  Moderator:
  Edwin Outwater-III (EO3 Consulting)

  Participants:
  Bob Koszela (Universal Music Enterprises)
  Greg Parkin (Capitol Studios/EMI Archives)
  Jeff Anthony (Iron Mountain)
  Steve Lang (Warner Music Group/Wea)

  Summary
  The task of archiving today's entertainment assets goes well beyond safely storing thousands of tape boxes and film cans. This is especially true in the case of music assets. To keep pace with the rapidly changing marketplace, it has become necessary to provide not only secure physical storage, but also to provide digital migration, restoration, electronic delivery and other studio operations. There is a strong case to be made that all these services should be available within the facility to minimize risk, improve service and reduce costs. In today's up-loadable, down-loadable, cloud-based, e-delivery-centric music marketplace, the ability to preserve and prepare music assets for secure and immediate delivery directly from the archive is key, making the archive not only the secure repository for valuable music assets but also the first link in today's digital supply chain.

search:
  Archiving &amp; Accessing Music Media - The Great Migration Bob Koszela Universal Music EnterprisesGreg Parkin Capitol Studios/EMI ArchivesJeff Anthony Iron MountainSteve Lang Warner Music Group/WeaEdwin Outwater-III EO3 Consulting


name_last: The Laying on of Hands
name: The Laying on of Hands
name_index: L
picture_big_url: http://img.sxsw.com/2011/films/F21136.jpg
website_link: http://nicktwemlow.com
event_category: Screening
event_sub_category: Documentary Short
search: The Laying on of Hands Nick Twemlow
original_serial: event_FS12130
original_venue_serial: Alamo Ritz 2
description:
  Director: Nick Twemlow
  USA | 8 minutes


  In The Laying on of Hands, a son searches for his mother in a world populated with men crawling on their hands and knees, chained to leashes; women writhing in spiritual ecstasy; giants falling to their knees after being dealt a death touch. This is a personal journey that takes place at the crossroads of two unusual worlds: that of martial arts death dealers and the world of biblical faith healers.


name_last: Care and Feeding of Blogs and Book Contracts
name: Care and Feeding of Blogs and Book Contracts
name_index: C
website_link: http://www.realbrilliant.com
hashtag: #blogtobook
event_category: Future of Journalism
event_sub_category: Panel
original_serial: event_IAP6040
original_venue_serial: Sheraton
description:
  Room: Creekside

  Participants:
  Mary E Glenn (McGraw-Hill Professional)
  Matthew Holt (John Wiley & Sons)
  Pamela Slim (Escape from Cubicle Nation)
  Stephen Johnson (Community Engine)
  Tricia Lawrence (real/brilliant inc)

  Summary
  Tricia Lawrence hosts a mix of authors/publishing/social media/Internet marketing experts to talk about maintaining a blog, ramping up a blog, and getting a book deal from that blog. Tricia and the panel will explain how publishing currently works, how publishing has changed in the past year, and a few of the best tips and tricks (and plenty of resources) for people interested in the blog-to-book wave. Tricia and every single one of the panelists believe that the Internet is the world's biggest brand maker and also come from the point of view (which several of the panelists share with everyone without shame constantly) that authors and bloggers are capable of becoming bigger brands than traditional publishers. Tricia and her panel also explain some of the emerging electronic publishing options (Kindle, iBook, Booklocker, CreateSpace) as well as showing off a bit of their Internet marketing backgrounds by encouraging bloggers to get connected, build their tribe, and create raving fans, all with a mind to someday sell back to those fans--that tribe--their latest books and infoproducts. Tricia and the panel of experts believe that authors are uniquely poised to capitalize on the social media boom. Tricia and her fellow panelists will present personal successes and social media and Internet marketing strategies to benefit everyone in attendance.

search:
  Care and Feeding of Blogs and Book Contracts Mary E Glenn McGraw-Hill ProfessionalMatthew Holt John Wiley &amp; SonsPamela Slim Escape from Cubicle NationStephen Johnson Community EngineTricia Lawrence real/brilliant inc


name_last: Go Back To The Zoo
name: Go Back To The Zoo
name_index: G
picture_big_url: http://img.sxsw.com/2011/bands/588.jpg
website_link: http://www.gobacktothezoo.com
event_category: Showcase
event_sub_category: Pop
search: Go Back To The Zoo
original_serial: event_MS13828
original_venue_serial: Valhalla
description:
  Go Back to the Zoo is an Amsterdam-based band. Brothers Teun (guitar) and Cas (vocals) had been playing together since they were little kids, when one day they decided they needed a drummer. They called their friend Bram and told him the good news, and so Bram became the drummer. A while later they met a nice guy while standing in the waiting line for a Strokes concert. His name was Lars, and Cas, Teun and Bram decided that Lars should be the bass player. Lars, who had never touched a bass guitar in his life, liked the idea and started practicing like crazy. And so Go Back to the Zoo was born. 


  From that moment on they have been writing songs in a dusty old cellar (that also stored a collection of mounted animals). All across the Netherlands Go Back to the Zoo performed their songs, and all across the Netherlands the people liked it.

  In 2009 they released their first single Beam Me Up which was used by Nike for a worldwide campaign and after that, things went quick. Go Back to the Zoo got singed to Universal Music and ‘Beam me up’ was released officially. Their next singles 'Electric' and 'Hey Dj in 2010 became 'Megahit' on Hollands biggest pop/rock radiostation 3FM. On 13 august they released their debut-album 'Benny Blisto' and it entered the charts at number 3.


name_last: Pontiak
name: Pontiak
name_index: P
picture_big_url: http://img.sxsw.com/2011/bands/2915.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Pontiak-Young.mp3
website_link: http://www.pontiak.net/
event_category: Showcase
event_sub_category: Rock
search: Pontiak
original_serial: event_MS11783
original_venue_serial: Emo's Jr
description:
  Three brothers from the Blue Ridge of Virginia, Pontiak are as relentless in their musical explorations as they are with their 
  guitar attacks.  They are happy about all those that have chosen to follow their travels, but would travel regardless.  Their live show 
  is earsplitting and yet the brothers are low key and soft spoken off stage.  Unpredictable, unforgiving, and utterly individual.  Simply 
  put, our favorite kind of rock.


name_last: Riscado
name: Riscado
name_index: R
picture_big_url: http://img.sxsw.com/2011/films/F31364.jpg
website_link: http://www.riscadofilme.com.br
youtube_link: http://www.youtube.com/watch?v=3KCS3Nmag5o
event_category: Screening
event_sub_category: Narrative Feature
search: Riscado Gustavo Pizzi
original_serial: event_FS11548
original_venue_serial: **Arbor
description:
  Director: Gustavo Pizzi
  BRAZIL | 85 minutes
  FiGa Films


  Starring:
  Karine Teles, Camilo Pellegrini, Dany Roland, Otavio Muller, Lucas Gouvea, Patricia Pinho, Cecilia Hoeltz, Otto Jr., Cris LArin, Gisele Froes


  Bianca is a somewhat young and very talented actor whose career hasn't happened yet. So in order to make a living she does small acting jobs, like impersonating movie divas and promoting events.

  After auditioning for a big international film, she finally gets the part. The director, inspired by her personality and her work, changes the character he wrote into a version of Bianca and makes her one of the leads.
  Is this the chance of a lifetime?


name_last: Reel Murder: From Crime Scene to Big Screen
name: Reel Murder: From Crime Scene to Big Screen
name_index: R
website_link: http://www.reelcrime.com
event_category: Panel
event_sub_category: Content
original_serial: event_FP5877
original_venue_serial: Austin Convention Center
description:
  Room: Room 16AB

  Moderator:
  Corey Mitchell (Reel Crime)

  Participants:
  Ami Canaan Mann ('The Fields')
  Hart Fisher (American Horrors)
  Philip Anselmo (Housecore Records)
  Steve Mims (Austin Film Works)

  Summary
  Charles Manson, Ted Bundy, Al Capone - their actions, as well as those of other infamous deviants, have shocked the world. They continued to fascinate millions of people when their crimes were turned into big screen Hollywood blockbusters, iconic horror movies, and cutting edge independent films. 

  But how do these tales of depravity, tragedy, and inhumanity make their way from behind the yellow crime scene tape to your nearby multiplex or film festival?

  Los Angeles Times best-selling true crime author, Corey Mitchell, will moderate this panel discussion on how murder has become big business in Hollywood.

  The Reel Murder panel, which will be comprised of the leading voices in true crime writing, feature filmmaking, and documentary filmmaking, will guide the audience member from the crime scene to the big screen. 

  Some topics of discussion will include: Why are certain crimes considered big screen-worthy while others are not? What are the inevitable legal pitfalls involved in turning a true crime story into a movie? How can filmmakers empathize with survivors of victims without losing the visceral impact of the story? How can filmmakers deal with protests from the morality police, as well as those genuinely troubled by the subject matter? 

  Reel Murder: From the Crime Scene to the Big Screen will be the one panel that SXSW Film Festival-goers, industry experts and casual film fans alike, will be dying to see.

  Charles Manson, Ted Bundy, Al Capone - their actions, as well as those of other infamous deviants, have shocked the world. They continued to fascinate millions of people when their crimes were turned into big screen Hollywood blockbusters, iconic horror movies, and cutting edge independent films. 

  But how do these tales of depravity, tragedy, and inhumanity make their way from behind the yellow crime scene tape to your nearby multiplex or film festival?

  Los Angeles Times best-selling true crime author, Corey Mitchell, will moderate this panel discussion on how murder has become big business in Hollywood.

  The Reel Murder panel, which will be comprised of the leading voices in true crime writing, feature filmmaking, and documentary filmmaking, will guide the audience member from the crime scene to the big screen. 

  Some topics of discussion will include: Why are certain crimes considered big screen-worthy while others are not? What are the inevitable legal pitfalls involved in turning a true crime story into a movie? How can filmmakers empathize with survivors of victims without losing the visceral impact of the story? How can filmmakers deal with protests from the morality police, as well as those genuinely troubled by the subject matter? 

  Reel Murder: From the Crime Scene to the Big Screen will be the one panel that SXSW Film Festival-goers, industry experts and casual film fans alike, will be dying to see.

search:
  Reel Murder: From Crime Scene to Big Screen Ami Canaan Mann 'The Fields'Hart Fisher American HorrorsPhilip Anselmo Housecore RecordsSteve Mims Austin Film WorksCorey Mitchell Reel Crime


name_last: Making the Cloud Real and Really Profitable
name: Making the Cloud Real and Really Profitable
name_index: M
event_category: Tech Summit
event_sub_category: Various
search: Making the Cloud Real and Really Profitable Dave Mitchell N/A
original_serial: event_OE00657
original_venue_serial: Hilton
description:
  Room: J

  Participants:
  Dave Mitchell (N/A)

  Summary
  As more applications and services are moving to the cloud, learn how improved supply chain management delivers value and lowers costs.


name_last: ServerBeach GeekyBeach Party
name: ServerBeach GeekyBeach Party
name_index: S
event_category: Party
event_sub_category: Various
search: ServerBeach GeekyBeach Party
original_serial: event_OE00348
original_venue_serial: Venue 222
description:
  The most infamous beach party by geeks for geeks is back! Join ServerBeach and friends at the epicenter of Austin's Sixth Street entertainment district, Venue 222 for outrageous fun with free drinks, swag and more! Limited Space. RSVP now at http://www.serverbeach.com/sxsw/


name_last: Outer Minds
name: Outer Minds
name_index: O
picture_big_url: http://img.sxsw.com/2011/bands/4300.jpg
website_link: http://www.myspace.com/sangdesloups
event_category: Showcase
event_sub_category: Rock
search: Outer Minds
original_serial: event_MS14449
original_venue_serial: Headhunters
description:
  Outer Minds is a '60s-based garage psych-pop band from Chicago, IL. Currently, they have a four-song EP out on HoZac Records, a 7' on Goodbye Boozy and a 7' out on Push My Buttons.

  Future albums in the works are a 10' EP on Red Lounge Records, an LP on FDH Records and an LP on SouthPaw records. Outer Minds is a vocal-heavy garage pop band of male and female vocals, farfisa keyboards, 12-string guitars, bass and drums. Todd Novak from HoZac Records had this to say: 'Chicago's explosive and underrated Outer Minds have finally come to the surface after simmering in the underworld in several different incarnations over the past few years, and with unbelievably great results. Sharpening their sound into a legion of '60s pop/psych textures and nuances normally reserved for the baroque set with their impeccable glockenspiel-laden arrangements, Outer Minds weave a rich web of sound around impossibly perfect hooks and deliver an impressive EP worthy of your immediate attention. Lead by Zach Medearis (Black Beauties, Lover!) and A-Ron Orlowski's (Baseball Furies, Lover!, Dirges) fine assemblage of rough-cut harmonies, the band has gone through more name and roster changes than most, but once the current lineup coalesced into the tight-knit unit performing today, everything fell into place to create this sumptuous wall of sound that will blow your little mind to bits.'


name_last: Steady Diet of Nothing: The Road to Health
name: Steady Diet of Nothing: The Road to Health
name_index: S
website_link: http://www.simplesocialkitchen.com
hashtag: road2health
event_category: Panel
event_sub_category: Touring/Venues
original_serial: event_MP5670
original_venue_serial: Austin Convention Center
description:
  Room: Room 16B

  Participants:
  Anna Bond (FatCat Records)
  Brett Anderson (N/A)
  FonLin Nyeu (Yoga for Musicians and Artists)
  Molly Neuman (eMusic)
  Ted Leo (N/A)

  Summary
  The lifestyle of the musician can be grueling, especially in times like these. With so much competition for the consumers attention, you must work harder than ever, which means touring, touring and more touring. Poor eating, excessive consumption of alcohol, lack of sleep and exercise is a combination that is not sustainable for long. How can you incorporate healthy habits: meal plans that are realistic, exercises you can manage, and modification of the bad habits that become all too common for people who spend a lot of time in bars. Natural remedies are easily available that can help you stay healthy on tour.

search:
  Steady Diet of Nothing: The Road to Health Anna Bond FatCat RecordsBrett Anderson N/AFonLin Nyeu Yoga for Musicians and ArtistsMolly Neuman eMusicTed Leo N/A


name_last: OBX
name: OBX
name_index: O
picture_big_url: http://img.sxsw.com/2011/bands/3236.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/OBX-Evening_Comes.mp3
website_link: http://www.obxdbd.com
youtube_link: http://www.youtube.com/watch?v=U0gZTfwhWZ4
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: OBX
original_serial: event_MS14598
original_venue_serial: Karma Lounge
description:
  OBX (Originated By [X]perience) is an up & coming MC in the hip hop game today. OBX (O-Becks) has a profound and unique skill of storytelling through lyrics that resembles current and past hip-hop narrators such as: Big Pun, Wu-Tang Clan, Joell Ortiz, Common, OutKast and Nas just to name a few. OBX has relinquished the role of the conventional clique rapper who is over commercialized and under skilled for the true aesthetic of hip-hop that enables an artist to connect and narrator life experiences that listeners of hip-hop go through every single day.

  OBX has an ability to connect with his fans unlike any other artist in today’s hip-hop market. Unlike the commercial artists who are over played on radio stations who rap about circumstances that are only relatable to either really poor individuals growing up in the ghettos or after becoming successful and rapping about becoming wealthy and leaving out the fledgling lower to middle class without anybody able to represent them. OBX raps about issues that everybody experiences day in and day out. While commercial artist are rapping about their rims and financial status, OBX is rapping about his college experience and trying to make ends-meet in a recession ridden America using wittiness and his charisma.

  While commercial rappers are about consumption, OBX is studying his craft which enables him to connect to the true fan of hip-hop so that he can enjoy their successes and can be with them in their failures.


name_last: Sounds Under Radio
name: Sounds Under Radio
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/575.jpg
website_link: http://www.soundsunderradio.com
event_category: Showcase
event_sub_category: Rock
search: Sounds Under Radio
original_serial: event_MS14112
original_venue_serial: Rusty Spurs
description:
  With their sophomore release, Where My Communist Heart Meets My Capitalist Mind, Sounds Under Radio continues to build upon the foundational musical truths that they established through their first full length release Cinematica (2008). These are the contrasts between light and dark, guarded and vulnerable, specific and vague that yield a stadium sized, anthemic musical demeanor juxtaposed with quiet, personal intimacy. Through their highly melodic Americanized Brit Rock flair (reminiscent of bands like Muse, Brand New, Dredge and Editors) this Austin TX rock quartet have forged an audience and a sound uniquely their own. 

  Members Lang Freeman, Bradley Oliver, Sonny Sanchez and Doug Wilson, first began to collaborate in mid 2005. In 2008, following complicated label politics at Epic Records, the band regained their independence and self-released Cinematica which was followed by 2 years of heavy grassroots national touring in support of the album. Since 2007 the band has found a string of successes in film and TV with placements in Spider Man 3 (Sony Pictures), The Wolfman (Universal Pictures), War Games: The Dead Code (MGM Pictures) and most recently in the CW's 'The Vampire Diaries.' 

  By every account Where My Communist Heart Meets My Capitalist Mind is a record about politics- though it has nothing to do with domestic or international affairs. It is a record about people and the internal governing of the self. This is a record about the HEAD versus the HEART and how we choose to cope with their agreements and their disagreements. It explores the outcomes of when they either align, or don't. This album is a living document of Sounds Under Radio as musicians, friends and people sifting through their our own broken pieces, reopening wounds of personal war and confronting their own deepest scars. 

  Utilizing themes of propaganda and covert communication, the band's ever present morse code logo also plays an integral roll in both the art and concept of this record. This is an album that investigates a marriage of opposites and the collision of conflicting forces. Intimacy is merged with moments of grandeur and beautiful things are destroyed by the grotesque... all with the purpose of seeing what remains when the dust settles. The album is slated for release May 3rd, 2011 through The Musebox / EMI.


name_last: Biters
name: Biters
name_index: B
picture_big_url: http://img.sxsw.com/2011/bands/351.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Biters-Melody_for_Lovers.mp3
website_link: http://www.wearethebiters.com
event_category: Showcase
event_sub_category: Rock
search: Biters
original_serial: event_MS12345
original_venue_serial: Scoot Inn
description:
  Who the Hell are the Biters

  Who the hell are the Biters? To start with, they are a four-piece band based in Atlanta, GA, with the exception of one member who lives in Baltimore. The members of the band are; Tuk, formally of the Heart Attacks, on guitar and lead vox, Matt (guitar, background vox), Travis (bass, background vox) and Joey (drums. He ain’t Phil Collins). Matt, the newest member, is the one who lives in Baltimore for those paying attention. The band came together with the addition of Matt in November of 2009 and hit the ground running. The band began rehearsals as the Biters, with their first show that month. From there, they started making quick noise in the Atlanta music scene. Rising to become one of the top bands in the city. Their record label, Underrated Records, also based in Atlanta, has a series of EPs planned for the band in 2010. 

  Songs like the debut EP’s lead single and brilliantly fun “Hang Around” to “So Cheap, So Deadly” show the beginnings of the bands breadth all the while still sounding like the same band. Just like the Biters influences: Cheap Trick, Sweet, T-Rex, and Big Star all five of the songs on the EP contain lots of harmonies and strong chorus’ and a concerted effort to sound as good as possible. Something the band feels is lacking in so much of modern day underground rock. The music does not need to be polished spit-shine clean, but it should always sound as good as possible otherwise what’s the point. The lyrics, while seemingly innocent, actually may imply something more sinister; a really good time either going on or already had. The listeners get to choose and find out for themselves. 

  In addition to the Biters, Tuk is a part of a gang called the Hate City Rockers. This benevolent crew puts together great shows in Atlanta and is working on a follow up to the successful “Now Dig This” video series. The idea is to bring back the rock shows (think Old Grey Whistle Test and Top Of The Pops), from the 60’s and 70’s. The first installment of “Now Dig This”, which featured a select group of 5 Atlanta bands shot in the winter of 2010, has spread like wildfire by word of mouth.

  In between recording, the band has hit the road, bringing their fantastic live show to the masses and building a solid, faithful, supportive and strong fan base. This is another area in which the Biters work very hard; play great shows. The band wants to be able to deliver each song live just as they do on record, but with even more energy and heart. The kind of energy only a live show can allow. This idea, while not new but somewhat forgotten, has worked very well for the four guys. Fans love it, as do many of those who have never seen them and are not familiar with the Biters. After one show or listen, the Biters are hard to forget.


name_last: '8'
name: '8'
name_index: 0-9
picture_big_url: http://img.sxsw.com/2011/films/F30444.jpg
website_link: http://about.me/eightfilm
event_category: Screening
event_sub_category: Narrative Short
search: &quot;8&quot; Julie Gould, Daniel Laabs
original_serial: event_FS11877
original_venue_serial: Alamo Lamar C
description:
  Director: Julie Gould, Daniel Laabs
  USA | 8 minutes
  Adrian Make Movie/No. 8 Creative


  Starring:
  Logan Soul Gould, Julie Gould


  Logan, a spirited ten year old girl, anticipates finally spending a special day with her mother. The mother, widowed early in life, tries to impart significant aspects of her deceased husband's life onto their one and only daughter. Logan dutifully memorializes her father but finds herself conflicted at the end of the day.


name_last: Baths
name: Baths
name_index: B
picture_big_url: http://img.sxsw.com/2011/bands/2807.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Baths-Hall.mp3
website_link: http://facebook.com/bathsmusic
event_category: Showcase
event_sub_category: Electronic
search: Baths
original_serial: event_MS11429
original_venue_serial: Mohawk
description:
  For mercurial L.A. music-maker Will Wiesenfeld, Baths has been a long time coming. The 21-year-old has spent the better part of his days living amidst “pleasant” and “unremarkable” in the suburbs of the San Fernando Valley, so perhaps it’s due to a general lack of local inspiration that Wiesenfeld’s own work has never fit into a prefab box of its own. Over the last six years, under the handle of [Post-Foetus], Wiesenfeld has gainfully explored the intersections and outer reaches of both electronic and acoustic music. With Baths, his eclecticism finds its greatest focus yet, in a hail of lush melodies, ghostly choirs, playful instrumentation and stuttering beats.

  Wiesenfeld’s trip began at age 4, when he willed his parents into enrolling him in piano lessons. (The family upright, purchased that same year, sits in his bedroom today.) By 13, he’d begun recording his own music using Digital Performer and a MIDI keyboard – a brief, ill-advised foray into Eurobeat that was set right when Wiesenfeld heard Björk for the first time. Mind blown, he quickly boned up on viola, contrabass, and guitar and took the name [Post-Foetus], stringing together countless live configurations to execute his increasingly inimitable compositions. [Post-Foetus]’ fourth album – a Dntel-ish, song-based mélange dubbed The Fabric – was released on Mü-Nest in January.

  Though Baths represents the next evolution in Wiesenfeld’s oeuvre – which also includes the excellent ambient project Geotic – it came together under nigh-opposite circumstances. Last September, [Post-Foetus] was invited by L.A. electronicist Daedelus to share a bill with a handful of local Beat Music luminaries. Witnessing a burgeoning movement firsthand sparked something in Wiesenfeld that the ’burbs never could. In a fit of inspiration, Baths was born, though not into a preexisting scene. As is to be expected, this music goes its own way: fueled by spontaneity, tempered by Wiesenfeld’s background in classic songwriting. Those two influences collide in glorious ways on Cerulean, Baths’ stunning debut.


name_last: Newstopia: The New Business Models For News
name: Newstopia: The New Business Models For News
name_index: N
website_link: http://www.journalism20.com
event_category: Book Reading
event_sub_category: Book Reading
search: Newstopia: The New Business Models For News Mark Briggs King 5
original_serial: event_IAP8060
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom G

  Participants:
  Mark Briggs (King 5)

  Summary
  The Internet has forever changed the way that news is produced and consumed. It has crippled the traditional business model for print publishers by exploding the distribution monopolies they once enjoyed. It has also been a boon to the audience, allowing accessibility, interactivity and accountability for journalism like never before, and allowing new business models to emerge. Much has been written about using digital tools for the practice of journalism (including what I've contributed with Journalism 2.0 and Journalism Next) so this book will focus primarily on using digital tools (in a new digital ecosystem) to launch and successfully run a new media news business.

  New digital models have a proven, sustainable economic model supporting quality journalism. A closer look at the new forms of news and journalism that are succeeding will reveal how journalists/entrepreneurs can use those lessons to launch their own start-ups.


name_last: Console & Casual Games Collide!
name: Console & Casual Games Collide!
name_index: C
picture_big_url: http://img.sxsw.com/2011/events/Console&amp;CasualGamesCollide.jpg
hashtag: #sxswconsole
event_category: ScreenBurn
event_sub_category: Panel
original_serial: event_IAP000384
original_venue_serial: Austin Convention Center
description:
  Room: Room 12AB

  Participants:
  Greg Zeschuk (BioWare/EA)
  Mark Spenner (Electronic Arts)
  Ryan Schneider (Insomniac Games)
  Tony Mora (Insomniac Games)

  Summary
  The casual games market explosion was among 2010's top tech stories. How will the space evolve?  Some of the console video games industry's biggest developers and publishers have started creating casual games of their own. Others have integrated social media features in their console games. Come learn how both games worlds are colliding.

search:
  Console &amp; Casual Games Collide! Greg Zeschuk BioWare/EAMark Spenner Electronic ArtsRyan Schneider Insomniac GamesTony Mora Insomniac Games


name_last: Wikipedia: A Banner Year for Online Fundraising
name: Wikipedia: A Banner Year for Online Fundraising
name_index: W
event_category: Business
event_sub_category: Panel
original_serial: event_IAP000530
original_venue_serial: Hilton
description:
  Room: Salon C

  Participants:
  Corey O’Brien (OMP)
  Megan Hernandez (Wikimedia Foundation Inc)
  Stephen Geer (OMP)

  Summary
  Hear the story of Wikipedia's groundbreaking 2010 fundraiser, and learn how the 5th largest website in the world doubled their income with one simple request: 'Please Read A Personal Appeal from Wikipedia Founder Jimmy Wales.'  Our focus will be on fundraising banners, appeal copy, and lessons from months of testing, but we also welcome your ideas for 2011.

search:
  Wikipedia: A Banner Year for Online Fundraising Corey O’Brien OMPMegan Hernandez Wikimedia Foundation IncStephen Geer OMP


name_last: GeekFit: How to Embrace Technology and Healthy Lifestyles
name: GeekFit: How to Embrace Technology and Healthy Lifestyles
name_index: G
picture_big_url: http://img.sxsw.com/2011/events/GeekFitHowToEmbraceTechnology.jpeg
website_link: http://happycog.com/
hashtag: #GeekFit
event_category: Work & Happiness
event_sub_category: Core Conversation
original_serial: event_IAP7536
original_venue_serial: Marriott Courtyard
description:
  Room: Rio Grande B

  Participants:
  Derek Featherstone (Further Ahead)
  Robert Jolly (I Am Jolly)

  Summary
  As interactive designers and developers, are we working ourselves to early graves? To put it mildly, our work is largely sedentary. This panel will explore some of the long-term health risks associated with our obsession with all things digital and too little time maintaining an active, healthy lifestyle.

  Learn from your industry peers about the health problems they've experienced and how they've embraced a more active lifestyle—with and without the use of technology—to reap truly amazing personal and professional benefits.

search:
  GeekFit: How to Embrace Technology and Healthy Lifestyles Derek Featherstone Further AheadRobert Jolly I Am Jolly


name_last: Schaffer the Darklord
name: Schaffer the Darklord
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/2615.jpg
website_link: http://schafferthedarklord.com
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Schaffer the Darklord
original_serial: event_MS11339
original_venue_serial: Flamingo Cantina
description:
  Schaffer the Darklord (or STD) is a New York City-based rapper and comedian with material best-suited for brainy and/or drug-addled audiences. With manic energy, verbose vocabulary and cartoonishly commanding stage presence, STD skewers such topics as religious zombies, sci-fi sex fantasies, grammar snobbery and obsessive cat-enthusiasts. Imagine a Frankenstein-esque monster assembled from equal parts Bill Hicks, Eminem, Prince, Ozzy Osbourne and Darth Vader, stitched together inside the shell of a maniacal heavy metal ex-patriot. STD has released three full-length albums and toured the country with mc chris, MC Frontalot and MC Lars. When he's not on the road, he guest hosts countless burlesque events. He also co-produces and co-hosts his own nerdy, themed production, EPIC WIN Burlesque. You are advised to witness his damned act before his hedonistic rock-n-roll lifestyle destroys him.


name_last: G-Side
name: G-Side
name_index: G
picture_big_url: http://img.sxsw.com/2011/bands/47004.jpg
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: G-Side
original_serial: event_MS11092
original_venue_serial: Beauty Bar
description:
  The story of G-Side is one that begins in the small town of Athens, Alabama. A town that sits outside the city limits of mid-size Huntsville, located in the northern foothills of Alabama. It is a story that is relevant to the growth, research, and development of the Huntsville area on all fronts. As a group Clova and ST 2 Lettaz have been rapping together, inspired by a place they call the Gutter side of living, circa 1999. Growing up in an area far from the hills of success, G-Side has had to fight for every ounce of living they have been blessed with. In 2004, G-Side teamed up with the Huntsville music stable, Slow Motion Soundz to embark on a career that has taken off like the rockets and the industry for which Huntsville is best known. In 2007 G-Side was thrust to the forefront of the Slow Motion roster to release the well received “Sumthin 2 Hate”. Backed by the production of the Block Beattaz, G-Side was on their way to carving a path for themselves and those that believed. It wasn’t until the 2008 that G-Side was seen on a national level. This in part came from a feature on the Diplo helmed “Fear and Loathing in Huntsvegas” and the critically acclaimed “Starhshipz and Rocketz” that G-Side was introduced to a world that didn’t exist in their minds or their vision of the way and its power. Media outlets such as FADER, Coke Machine Glow, Hip Hop Connection Magazine (UK), and East Village Radio (NYC) took notice to the work the duo was preparing at that time. During the development of Starshipz, G-Side along with in-house production team Block Beattaz took more than a single song approach, and brought somewhat of cohesive project format to the table. This was a project that spoke of the ills of a community that helped spur man’s trip to the moon and a community to many Fortune 500 companies. This spoke to the lives on the other side of the fence, lives not granted to be a part of the new frontier. G-Side used the city’s moniker, but also touched on issues of gentrification and economic despair of those not part of the space circle. Starshipz and Rocketz opened doors in larger cities and music scenes intrigued by the music plus the fuel behind it. Markets such as New York, D.C., and Baltimore welcomed the southerners in with open arms, and in certain circles the bonds became one to assist in future endeavors. The listeners didn’t stop in the United States. G-Side gained fans in London, Switzerland, and Norway. All of this at time was very much to the group’s disbelief. Going into the latest project, Huntsville International, all that had come before was key to the next phases. It was also important for G-Side to know the past was leading them on their journey. Another piece that drove the artist to make their brand of music which in some circles is being called groundbreaking was the aspirations to make the Huntsville story relevant at home and abroad. From the success of Huntsville International, a free downloadable album online, G-Side has landed a small tour in Europe, only three short years after the release of their debut album. G-Side looks at these opportunities not only as way to economically survive, but incorporate  them  as way to tell the story of who they are, plus educate the world about their piece of real-estate in which they live. Music over the years has been portrayed as the cure for all status and cultural insecurities, but it seems to be forming a new objective as the world and the state of it changes. G-Side, along with the Block Beattaz, teamed with the guidance of Slow Motion Soundz has made music an outlet for their version of growth, research, and development

website_link:
  http://www.npr.org/templates/story/story.php?storyId=124235518        and     www.hsvinternational.com


name_last: KAMP!
name: KAMP!
name_index: K
picture_big_url: http://img.sxsw.com/2011/bands/978.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/KAMP!-Distance_of_the_modern_hearts.mp3
website_link: http://www.myspace.com/kampmusik
event_category: Showcase
event_sub_category: Electronic
search: KAMP!
original_serial: event_MS13780
original_venue_serial: Malaia
description:
  KAMP! is a Polish electro-pop trio who formed in 2008. Their sound is often described as melodic synth-pop influenced by 80's new wave and 90's French house music.
  To date, KAMP! have released an EP and two singles which have all been greeted with enthusiastic reviews by leading independent media in Poland. Their last single 'Heats' is gaining attention by international bloggers and is reputed as their entry into the big-time.
  KAMP! have already played shows at the biggest Polish festivals and are starting to perform internationally, including gigs on Culture Collide Festival in Los Angeles,  The Great Escape Festival in Brighton, Liverpool Music Week and EXPO in Shanghai.


name_last: Matchmaking Comes to Health Care For Doctors & Patients
name: Matchmaking Comes to Health Care For Doctors & Patients
name_index: M
website_link: http://vitals.com
hashtag: #vitalscom, #health, #physicians, #patients, #doctors, #matchmaking, #healthcare
event_category: Health
event_sub_category: Core Conversation
search: Matchmaking Comes to Health Care For Doctors &amp; Patients Mitch Rothschild Vitals
original_serial: event_IAP8124
original_venue_serial: Hilton Garden Inn
description:
  Room: Trinity

  Participants:
  Mitch Rothschild (Vitals)

  Summary
  What does finding a doctor have to do with finding true love? The answer is matchmaking. The web revolutionized the way singles find romance, and now the same tools that made it convenient to find and connect with a mate are being applied to the task of finding the right physician.
   
  Eight out of 10 people use the web to find health information, and more than 5.5 million of those visit Vitals each month for information and reviews to help them find the doctor that best meets their needs. That’s because Vitals has the largest comprehensive database of eligible doctors in America. We pair it with relevant physician data, along with more physician ratings than any other site online to make the task of finding Dr. Right easy.
   
  Vitals empowers patients by encouraging open dialogue as well as transparency in the physician-patient relationship. It’s the perfect matchmaker for patients and doctors in this modern health age.


name_last: River City Extension
name: River City Extension
name_index: R
picture_big_url: http://img.sxsw.com/2011/bands/605.jpg
website_link: http://www.rivercityextension.com
event_category: Showcase
event_sub_category: Rock
search: River City Extension
original_serial: event_MS13503
original_venue_serial: Lamberts
description:
  River City Extension

      *
        Biography

        River City Extension was born restless, curious, and conscious. It is a monster and a gentleman. Formed by singer-songwriter Joe Michelini in the fall of 2007, the band has proved to be an important addition to the development of independent folk music, and has earned the respect of everyone from seasoned punk rockers to Brit-pop legends.

        After spending years building an invaluable local following as a solo artist, Joe’s moniker became a symbol of hope for musicians in his hometown of Toms River, NJ; like lost souls, the members of River City Extension were drawn to each other. Taking a year and a half to carefully finalize their line-up, the band went into the studio to record their DIY EP, Nautical Sabbatical. The record was self-released on January 1st of 2009, and they had no other option than to hit the road.

        Be it Joe by himself, with one member, two members, or five, River City Extension toured diligently across the North-East and the Midwest, just hoping that someone would listen to the call of their wild, insatiable need to play, write, feel, and inspire. By the winter of 2010, their dream was beginning to come true.

        The band had started to record their full-length album The Unmistakable Man, with no budget, no plan, and a lot of faith. As word began to spread, they found themselves supporting bands like Cake, Robert Randolph, and The Avett Brothers, in and out of their home state. Near the end of production, the band signed a deal with XOXO Records (The Gaslight Anthem, Let Me Run), and shortly there after blasted the press with what would be the new flagship of this venerable Asbury Park punk label. The Unmistakable Man was released on May 11th, 2010 with national distribution and international promise. RCE quickly garnered the attention of important music outlets such as Paste, Spin, and NPR, as well as being validated by timeless international performers such as Glenn Tilbrook of the band Squeeze, who would later make a cameo on the vinyl release of the bands first LP.

        Now, River City Extension is growing up. With one national tour under their belt, countless regional tours, and a slew of new material, the fabric of these eight east-coast pioneers has been sewn to the highways of America in a way that cannot be torn, seen, stepped on, or fully understood. It is growing, it is evolving, and it is seeking the best and the worst in all of us, in hopes that we will find a common ground on which to stand with our fellow man; in hopes of writing an anthem that we can strap across our hearts and sing together with pride and understanding. This train does not stop, and these tracks do not end. For we have promises to keep, and miles to go before we sleep, and miles to go before we sleep.


name_last: Clients Are Not the Target Audience. Users Are
name: Clients Are Not the Target Audience. Users Are
name_index: C
picture_big_url: http://img.sxsw.com/2011/events/ClientsAreNotTheTargetAudience.pdf
website_link: http://www.kreathaus.com
hashtag: #usersnotclients
event_category: Work & Happiness
event_sub_category: Core Conversation
original_serial: event_IAP6161
original_venue_serial: Marriott Courtyard
description:
  Room: Rio Grande A

  Participants:
  Anton Repponen (Fantasy Interactive (Fi))
  Jonathan Bowden (Kreathaus)

  Summary
  If you design for the client, they will be happy on launch, till they realize the audience isn't engaged. Then they will go looking for their next mistress agency. Know your client, and the  value that they offer to users. Sometimes the client has a keen sense of this, but more often than not, a discovery / exploratory process is helpful to give focused clarity to this key issue. If in the beginning of the creative process we do not find the uniqueness of the brand, users never will either. Maybe? sort of? dig deeper. what drove the founders to start this business? what do they stand for? how are their products unique? who is their target audience? who are they ACTUALLY reaching? Let's move on to the all important user. Who will be going to this site? Why? To accomplish what? Success is based off of this measure, and this measure alone. Was the site USEFUL. Likes, retweets, mentions, awards, fwa's, blah, blah, blah mean nothing if the site is not useful. We are a service industry, not a beauty pageant. we're hear to help the client communicate their message, not fluff our creative egos. Know your audience. Their interests. Their background. Their desires. Let’s look at two large .com redesign case studys that I have had the honor to work as the design lead on: BurgerKing.com with Crispin Porter + Bogusky, and livestrong.org with Springbox. Let's be useful.

search:
  Clients Are Not the Target Audience. Users Are Anton Repponen Fantasy Interactive (Fi)Jonathan Bowden Kreathaus


name_last: The Jefferson
name: The Jefferson
name_index: J
picture_big_url: http://img.sxsw.com/2011/bands/40104.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/The_Jefferson-No_Surprise.mp3
website_link: http://www.myspace.com/thejeffersonband
youtube_link: http://www.youtube.com/watch?v=803NHu4YZuU
event_category: Showcase
event_sub_category: Pop
search: The Jefferson
original_serial: event_MS12239
original_venue_serial: The Ale House
description:
  Sydney's The Jefferson deal in upbeat commercial pop/rock which, if they were American, would probably have seem them playing stadiums by now.- Heather Fuhrer, DRUM Media Magazine. The Jefferson are a four piece melodic pop/rock band based in Sydney, Australia and while Jared King (bass), Andy Horvarth (drums) and Andrew Turner (guitar) are the grit and guts that drive the resonance and unison, it's the unique calibre and honesty of singer/songwriter Geoff Rana's voice that makes them truly stand out.

  The band recorded their debut album, Safe Return to Earth, with Award-winning producer Craig Porteils, who has numerous international credits and awards working with artists such as Guns n' Roses, Fleetwood Mac, Rod Stewart and Billy Idol. ''Many up and comers do the local live rounds but it is a rarity to get picked up by a successful producer who helps them on their way like Sydney 4 piece The Jefferson have.- Tara Clifford, DRUM Media Magazine. The dynamic between Craig and The Jefferson produced a stand out first album from an independent band. A collection of pleasing mid tempo songs carried by the impressive calibre of Geoff Ranas vocals.
  ' Tara Clifford, DRUM Media Magazine

  Songs from their debut album Safe Return To Earth, including Running, Superstar, Days Are Falling and Tell Me Your Name, receiving regular airplay nationally in New Zealand and on Australian Internet radio station RADAR Radio. Notably,  Days Are Falling, reached the Top 10 in the category of Pop for the Music Oz Awards 2010, Australia's premier music awards for Independent Artists.

  Several television song placements for The Jefferson over the past year includes the song Mayday appearing on The Young and The Restless - CBS - 5 million average viewers per day in the U.S.A alone, and MTV's The Real World. The single Running will feature on the hit Canadian television series Degrassi High ' The Next Generation, airing March 2011 broadcasting to 140 countries. 

  Success in the internet world too, generating compelling interest from music websites, in particular OurStage.com where ' Running' came in 8th in the Best of POP charts 2010. 

  Late 2010, The Jefferson took their rock-solid live show to the other side of the world, playing a 5-week tour in the U.S.A which included performances at The Next Big Nashville festival, The Key Club in LA and The House of Blues in Vegas. It's been said before that The Jefferson are slicker than the average local outfit. - Scott Fitzsimons, DRUM Media Magazine. After returning to Australia, the band compiled all their tour footage into a short but insightful movie, THE JEFFERSON U.S.A Tour Video http://www.youtube.com/thejeffersonmusic 

  There is nothing but contagious excitement amongst the band at this point in time as they are going back to the U.S.A this March after having been invited to showcase at the 2011 South By Southwest festival. Before they leave however, the band will be releasing a brand new single, No Surprise. The song marks a new era and level of achievement for The Jefferson, revealing an even bigger and anthemic sound which may potentially lead them to the theatres and stadiums that songs like theirs crave.


name_last: Miila and the Geeks
name: Miila and the Geeks
name_index: M
picture_big_url: http://img.sxsw.com/2011/bands/45453.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Miila_and_the_Geeks-Cigarette__and__water.mp3
website_link: http://www.myspace.com/miilamiilamiila
event_category: Showcase
event_sub_category: Rock
search: Miila and the Geeks
original_serial: event_MS13868
original_venue_serial: Malaia
description:
  miila is one Japanese girl solo project which filled with her
  imagination and temptation.
  Her style of music is every song she plays the guitar and sings on
  tracks she made.
  She recorded,designed and packaged by herself then she set up her own
  label and release her cassette tape.
  After 2007 frantic noisy Sax and chaotic Drummer join her project and
  these 3 would be miila and the geeks.
  Having 80's no wave face, 90's alternative loose sound, Riot Grrrl
  fight spirit with 00's indie free style of music,
  They create new and original style. And they bounce off their pop and
  punk sound style with their high admiration live performance.

  However they had recorded for self release but they are found by
  Japanese Best Indie label Niw! Records.
  In December 2010,the debut 7' EP titled '6 Songs'(contain 6 songs with
  CD) was released from this label.
  This high-profie 7' in Japanese indie music scene had sold out in 3
  days after release and re-pressed, it clear
  that miila and the geeks is standing in the center of attention.
  Upcoming debut album will be released in 2011.


name_last: Hadden Sayers
name: Hadden Sayers
name_index: H
website_link: http://www.haddensayers.com
event_category: Showcase
event_sub_category: Blues
search: Hadden Sayers
original_serial: event_MS13412
original_venue_serial: Saxon Pub
description:
  Hadden Sayers is gearing up to catch the attention of the roots music world. The Texas-bred Sayers artfully combines his love for the blues and his Americana-leaning songwriting craftsmanship on his new album 'Hard Dollar', scheduled for release May 3 and to be followed by a national tour.

  Sayers continues to grow his career, driven by extensive touring, radio airplay, and word of mouth. He has played guitar in B.B. King's rhythm section The Silent Partners, and for the Blues Foundation's Female Blues Artist of the Year. Grammy Award-nominated Ruthie Foster. He has also performed at some of the most prestigious blues and jazz festivals in the world, including Monterey and Telluride, while sharing the stage with Bonnie Raitt, Los Lobos, Lynyrd Skynyrd, Derek Trucks, Bruce Hornsby, Delbert Mclinton, Darius Rucker and many others. After a hiatus from his own touring career, Hadden is poised to re-enter the spotlight as a bandleader with the release of 'Hard Dollar'.


name_last: Gospel Gangstaz
name: Gospel Gangstaz
name_index: G
picture_big_url: http://img.sxsw.com/2011/bands/3879.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Gospel_Gangstaz-G'd_Up.mp3
website_link: http://www.gospelgangstaz.net
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Gospel Gangstaz
original_serial: event_MS14683
original_venue_serial: Carver Museum Boyd Vance Theater
description:
  About Original G2

  Grammy Nominated 2000 *3 Time Dove Award Nominees 2000, 2001 and 2004 *3 Time Stellar Award Nominee 2001, 2004 *Top Selling Gospel Rap group of All time - scanning over 300,000 combined units We still grinding out the hits so stay tuned and listen up to find out what it do next. Big beats, big lyrics, and as gangsta as always is the way the new record gets delivered but via mp3 downloads. AVAILABLE NOW! Get your copy of 'The Flood' via downloads today! Previous CD Releases All Mixed Up 2003 I Can See Clearly Now 1999 Do or Die 1995 Gang Affiliated 1994 What It Do, What It DO???? Been a minute since you really heard from the G'z but the new record takes you right back to the real ghetto gospel of the West Coast. Hip hop to the real level, thats what them G'z about playa. Humble enough to deal with you from the days of the past, and yet spiritual enough to let God be revealed in the same conversation!


name_last: Buddy Mcneil & The Magic Mirrors
name: Buddy Mcneil & The Magic Mirrors
name_index: B
picture_big_url: http://img.sxsw.com/2011/bands/733.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Buddy_Mcneil__and__The_Magic_Mirrors-Help_Me_Mama.mp3
website_link: http://buddymcneilandthemagicmirrors.bandcamp.com/
youtube_link: http://www.youtube.com/watch?v=NqaHQt6g9Rk
event_category: Showcase
event_sub_category: Alt Country
search: Buddy Mcneil &amp; The Magic Mirrors
original_serial: event_MS13261
original_venue_serial: Spill
description:
  The mutant half-sailor, half-cowboy offspring of a passionate affair between the past and the present, Buddy McNeil & The Magic Mirrors are kindred spirits of the dynamic young Stones, The Flying Burrito Brothers and contemporary rockers Heavy Trash. With the playful pop of the 50s and decadent sounds of the 60s running through their veins, they offer a 'what you see is what you get' approach in the studio and on stage: they don't pretend to revolutionize the genre, but they're ready to give their all until night gives way to dawn in the captain's spyglass and his mistresses' eyes.
  After releasing their nine-track debut independent album in the spring of 2008 and the well received EP 'Help Me Mama! ' in summer 2010, the band—who since opened for the legendary Brian Setzer Orchestra, The Proclaimers, Murder by Death and Holly Golightly, and played big festivals and events such as Pop Montreal (2010), Festival d’été de Québec (2009-2010) and Festival de Musique Émergente d’Abitibi-Témiscamingue (2009)—is back from the grave with a brand-new LP, 'Introducing, Once Again, Buddy McNeil & The Magic Mirrors', to be released in January 2011.


name_last: Maren Parusel
name: Maren Parusel
name_index: M
picture_big_url: http://img.sxsw.com/2011/bands/2631.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Maren_Parusel-Don't_Take_Your_Eyes_Away.mp3
website_link: http://www.myspace.com/marenparusel
event_category: Showcase
event_sub_category: Pop
search: Maren Parusel
original_serial: event_MS11551
original_venue_serial: Maggie Mae's Gibson Room
description:
  Maren Parusel is now in the process of releasing her first full length record. 
  13 songs crafted from her life growing up in Germany and contrasted with her experiences over the past five years in sunny California. And for someone who writes beat-driven melodic pop songs it may be a bit ironic that she sought out Pall Jenkins from Black Heart Procession to produce. He’s a man known for heart wrenching dark timeless epics, but he found the emotion in Maren’s songs and the two contrasted perspectives combined for a recording with songs that are yes, melodic and catchy, but poetic at the same time.
  Parusel and her band; Gabriela Sanchez (viola, Keys) Kyle McGee (bass) and Eric Brozgold (drums) live to play music. Together just over a year, they are building a fan base one at a time as they did on a recent three week tour to the Northwest., two trips to SXSW and another tour coming up in December.
  Most recently the band was nominated and performed two songs at the San Diego Music Awards. Maren Parusel at the SDMA 2010
  Having left her small home town of Tubingen, Germany just a few years ago for film School in Los Angeles, it has been an enlightening, whirlwind, and sometimes chaotic road as she and her music have evolved from punk rock in an all-girls Zeros cover band to the melodic, layered and heartfelt music she plays in her own band now. 

  Just off the plane in Los Angeles a few years ago, she was invited to stay at the home of Rolan Bolan (Son of T-Rex Marc Bolan) where given free reign in the studio she rediscovered her love of music. Classically trained on piano, she quickly picked up the guitar and a couple of years later after settling in San Diego she formed a Zeros tribute band Wild Weekend. That band garnered much attention through March 2009, but shortly after Maren decided to form another band to better express the music she had felt closer to and had been writing for the past few years. 
  Looks like that was the right decision as her new music caught the attention of mega producer Linda Perry who let her record in her Burbank studio and caught her show at The Hotel Cafe in Hollywood. While on tour in the opening act for a few short dates, Maren Parusel also caught the attention of The Killers and their violin player recorded on her five song demo. She also turned the heads of some music giants while playing at Alejandro Escovedo's day party at SXSW 2010 and after her showcase was asked by the infamous Runaways Manager Kim Fowley to audition for him and several industry reps. 
  All of these experiences have made the band dedicated and more determined. There's something passionate about a band that will not listen and doesn’t seem to care about the endless pitfalls and broken hearts waiting out there in the industry and on the road, as they leave armed with a handful of gigs, some vinyl, CD's and a well rehearsed set bent on winning over the world.


name_last: ...And You Will Know Us By The Trail Of Dead
name: ...And You Will Know Us By The Trail Of Dead
name_index: 0-9
picture_big_url: http://img.sxsw.com/2011/bands/3269.jpg
website_link: http://www.trailofdead.com
event_category: Showcase
event_sub_category: Rock
search: ...And You Will Know Us By The Trail Of Dead
original_serial: event_MS13019
original_venue_serial: Beauty Bar/Palm Door
description:
  …And You Will Know Us by the Trail of Dead

  Plenty of bands like to yammer on about how their newest record is a “return to their roots,” as if some undiscovered brilliance is to be found and resurrected on early demos and basement jam sessions. But in the case of ...And You Will Know Us By the Trail of Dead (or Trail of Dead from here on out, because who really wants to type all that over and over), a return to form could be just what the doctor ordered. The band’s 2002 album, Source Tags and Codes, sparked a near universal rock-critic orgasm; after that, how could their two follow up efforts match up?

  But Trail of Dead is now free men, emancipated from Interscope and ready to reach back to the past while looking forward. “We finally have the artistic freedom we’ve wanted, with no pressure to create radio music, no legal department to OK our artwork, and no A&R people breathing down our necks,” says Conrad Keely, one of two primary and founding members of the band.

  Although many other labels would have certainly welcomed them, Trail of Dead decided to cement their freedom by starting their own label, Richter Scale Records, as a partnership with Texas-based Justice Records. In October, they released the 5-song Festival Thyme EP as a teaser of things yet to come. The new album, The Century of Self, will be released February 17th.

  The Century of Self is epic, and was clearly made without the gimlet eye of a major label A&R person overseeing it. From the soaring instrumental opener, “Giants Causeway,” to the album’s closer, “Insatiable Two,” which starts off with the sounds of a demented circus and ends with an echoing sing-along about Keely’s lack of monstrosity, the record is a work of tremendous scope and ambition. While the term “prog” is terribly overused, in this case Trail of Dead has managed that rare feat – a prog album that isn’t academic or painful.

  “The new songs are very personal,” says Keely. “Some of them are autobiographical. We’re building on everything we’ve ever done, looking back on our whole career and taking a lot of inspiration from our early music. We continue to evolve the concept and try to incorporate new ideas. And there was no point on the record where we were trying to write songs you’d hear on commercial radio. We know that singles are driving the market, and we don’t care.”

  Then again, Trail of Dead never cared much, anyway. Friends since childhood Keely and Jason Reece started playing music in the indie rock town of Olympia, Washington. The pair then relocated to Austin, Texas, where Trail of Dead was officially born. They released a self-titled full length in 1998 on Trance Records, then hopped to Merge and put out Madonna in 1999. After a successful run opening for hipster stalwarts Superchunk, Interscope came calling, Source Tags and Codes dropped, and the rest is history.

  With the new album, Trail of Dead is planning to hit the road, incorporating a visual art element in to their tour. Keely is an accomplished visual artist who recently showed his work at the 34 First Ave Gallery in New York, and hopes to include other bands whose members make art, as well as incorporating a visual element in to the live show. 

  Fifteen years in to their career, Trail of Dead continues to innovate and grow. At a point where many other bands would be resting on their laurels and half-heartedly tossing off greatest hits comps, Trail of Dead are just getting started. 

  Trail of Dead was originally formed by Conrad Keely, Jason Reece, and Kevin Allen and the line-up is now completed by members Aaron Ford, Clay Morris and Jay Phillips.

  For more information please contact Stunt Company:
  Sue Marcus – 718-222-8963 begin_of_the_skype_highlighting              718-222-8963      end_of_the_skype_highlighting or sue@stuntcompany.com


name_last: Banks: Innovate or Die!
name: Banks: Innovate or Die!
name_index: B
picture_big_url: http://img.sxsw.com/2011/events/BanksInnovateOrDie.jpg
website_link: http://www.lendingclub.com
hashtag: #BankInnovation
event_category: Emerging
event_sub_category: Panel
original_serial: event_IAP5770
original_venue_serial: Hilton
description:
  Room: Salon F/G

  Participants:
  Anna O'Brien (CITIBANK)
  Bob Weinschenk (SmartyPig)
  Brett King (Bank 2.0)
  Joshua Reich (BankSimple)
  Rob Garcia (Lending Club)

  Summary
  Are big banks too big to...innovate? It's clear that big banks have lost their innovative edge. Strict new government regulations and frustrated customers walking away haven't even sparked creativity from them. Luckily for consumers, there is a new wave of financial service innovators pushing the limits. Incorporating cutting edge technology, social media and -- believe it or not -- genuine customer service, this new group of financial players are giving traditional banks a run for their money. The Banks: Innovate or Die! panel will discuss why big banks are failing with today's Web 2.0 consumers, and will examine the new players in the space who are stealing customers away due to their innovation.

search:
  Banks: Innovate or Die! Anna O'Brien CITIBANKBob Weinschenk SmartyPigBrett King Bank 2.0Joshua Reich BankSimpleRob Garcia Lending Club


name_last: Beginners
name: Beginners
name_index: B
picture_big_url: http://img.sxsw.com/2011/films/F31389.jpg
website_link: http://www.BeginnersMovie.com
youtube_link: http://www.youtube.com/watch?v=Zh4dmSJw9mc
event_category: Screening
event_sub_category: Narrative Feature
search: Beginners Mike Mills
original_serial: event_FS11529
original_venue_serial: **Arbor
description:
  Director: Mike Mills
  USA | 104 minutes
  Focus Features


  Starring:
  Ewan McGregor, Christopher Plummer, Mélanie Laurent, Goran Visnjic


  “Beginners” imaginatively explores the hilarity, confusion, and surprises of love through the evolving consciousness of Oliver (Ewan McGregor). Oliver meets the irreverent and unpredictable Anna (Mélanie Laurent of “Inglourious Basterds”) only months after his father Hal (Christopher Plummer) has passed away. This new love floods Oliver with memories of his father who – following 44 years of marriage – came out of the closet at age 75 to live a full, energized, and wonderfully tumultuous gay life. Now Oliver endeavors to love Anna with all the bravery, humor, and hope that his father taught him.


name_last: The End of Reading in the USA
name: The End of Reading in the USA
name_index: E
picture_big_url: http://img.sxsw.com/2011/events/theendofreadingintheusa.jpg
website_link: http://www.theillustratedprofessor.com
hashtag: #lemusgro
event_category: Greater Good
event_sub_category: Solo
search: The End of Reading in the USA Laurence Musgrove Angelo State University
original_serial: event_IAP6148
original_venue_serial: Austin Convention Center
description:
  Room: Room 10AB

  Participants:
  Laurence Musgrove (Angelo State University)

  Summary
  When education serves the state’s desire for obedience and capitalist consumption, individual freedoms and democratic participation are in danger.  This is most evident in the failure of schools to promote the creative and critical literacies students should practice when choosing what and how to read. Democratic values are at risk when many students exit the public education system hating reading and unaware of the aesthetic pleasures in literature. My research indicates that reading, at its best, is the cognitive embodiment of individual liberty. I ask students to draw a picture of what happens when they read, and these drawings indicate a taxonomy of five metaphors we use when we think and talk about reading, such as “consumption” and “transportation.” At the core of these metaphors is the central metaphor of all reading, “movement.” Thus, if all reading is ultimately about movement, it is also about the freedom to move–that is, the freedom to choose what and how to read. However, reading in school is rarely about choice, and with the advent of state-mandated testing, reading is now converted into a chop-shop of isolated bits of knowledge to be consumed and regurgitated on demand. My presentation is to be heard as a rallying call to action, a call to take back schools from the testing bureaucrats and return it to teachers who know that reading is the life-blood of democratic life.


name_last: Labtekwon
name: Labtekwon
name_index: L
picture_big_url: http://img.sxsw.com/2011/bands/41739.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Labtekwon-Black_Skatepunk.mp3
website_link: http://www.ankhba.com
youtube_link: http://www.youtube.com/watch?v=mh8HSXt1uEw
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Labtekwon
original_serial: event_MS13215
original_venue_serial: The Marq
description:
  Imagine combining Jean Michel Basquiat, Richard Pryor, Amiri Baraka, HR of Bad Brains, Rakim, Seth Rogen and Marcus Garvey; then you would have a gateway to Labtekwon. Labtekwon has performed at the Lyricist Lounge in New York and Project Blowed in Los Angeles; both recognized as the ground zero of true school Hip Hop artists on both coasts. Labtekwon is also a champion of Zulu Nation Freestyle Competition and a Zulu Nation Chapter Leader for Baltimore and Washington, DC: Labtekwon is a true Hip Hop yogi.  He is considered the greatest Emcee to ever hail from Baltimore, Maryland.  Labtekwon has shared the stage with Afrika Bambaata, Rakim, Kool Keith, MF DOOM, Psycho Les, A Tribe Called Quest, Brand Nubian, KRS-One, Black Thought, Aceyalone, Digital Underground and countless other Hip Hop artists that represent the pinnacle of lyricism and excellence. He has left his mark on over 35 releases including 18 full length albums on his own Ankh Ba Records. The Music of Labtekwon defies all convention and every album he has released challenges listeners to go further outside of the box. From fusion of Skatepunk, Afrobeat, Jazz, Funk and the pioneering efforts with the 410 Pharaohs on the first Baltimore Club Music/ Hip Hop hybrid album: 410 Funk, Labtekwon has the most diverse catalog of music in the field of Emceeing. His most recent release: 'NEXT: Baltimore Basquiat and the Future Shock' is a classic example of Labtekwon's innovative groundbreaking style of Hip Hop music, a tribute to the artist Jean Michel Basquiat and the evolution of art in the 21st century. Considered the 'Thelonius Monk of Hip Hop' by Chuck D of Public Enemy. Labtekwon=Future Shock.


name_last: Urban Technology on the Dark Side
name: Urban Technology on the Dark Side
name_index: U
website_link: http://girlwonder.com
hashtag: #darkurban
event_category: Emerging
event_sub_category: Dual
original_serial: event_IAP6901
original_venue_serial: Hilton
description:
  Room: Salon H

  Participants:
  Benjamin Bratton (Center for Design and Geopolitics)
  Molly Wright Steenson (Princeton University)

  Summary
  Urban computing isn't just fun, games and mapping. There's a dark side to urban technology, with surveillance and subversion in operation and in opposition.  It shouldn’t be a surprise: most technologies we use were originally developed in the military before making their way to the civilian side. But mostly, when we talk about urban computing, we tend to focus on its optimistic and entertaining uses. 

  This panel confronts the relationship of cities to technology. Some things it will discuss: how soldiers literally cut holes in walls to through houses in urban wars; how the government creates geographically dark spaces on the map and launches secret satellites; and the role of DARPA (Defense Advanced Research Projects Agency) in giving rise to urban technologies we use today – to name a few. In balance, we’ll look at the ways that artists, activists, designers, architects and hackers reveal and challenge these shadowy-seeming technologies in their work.

search:
  Urban Technology on the Dark Side Benjamin Bratton Center for Design and GeopoliticsMolly Wright Steenson Princeton University


name_last: Ancient VVisdom
name: Ancient VVisdom
name_index: A
picture_big_url: http://img.sxsw.com/2011/bands/2595.jpg
website_link: http://www.myspace.com/ancientvvisdom
event_category: Showcase
event_sub_category: Folk
search: Ancient VVisdom
original_serial: event_MS13436
original_venue_serial: Scoot Inn
description:
  A dark, enlightening foresight into the future of humankind dictated by singer/songwriter Nathan Opposition.

  Ancient VVisdom was founded in Austin, TX in late 2009 with the order consisting of Nathan Opposition (ex-integrity drummer 2005-2010), Justin 'Ribs'  Mason (iron age bassist) on second acoustic guitar, and Nathan's brother, Michael Jochum (ex-integrity guitarist 2003-2010) on electric guitar.  In  2010, they recorded and released a split 12″ EP with  Charles Manson entitled 'Inner Earth Inferno' (Withdrawal Records), which garnished praise from critics and cultists alike.

  The band spent the rest of the year sharpening their blackened craft, using acoustic guitars to give the music an organic connection to the nefarious rites they beget. Writing well over an albums-worth of material, they chose the most appropriate songs for their debut LP ' a godlike inferno' to record at The Bubble, a local, vvorld renowned studio in Austin, TX. For the recording , they enlisted additional instrumentation by Alex Hughes (Hatred Surge, Iron Age) to play the bowed stand-up bass,  Wade Allison (Iron Age) machete percussion and guest  guitar lead on 'lost civilization', Chase VVarlow on bamboo percussion and Jason   Buntz (engineer and co-producer) on select guitar and synth.

  Not unlike early death rock and neo-folkore sound, Ancient VVisdom incorporates electric guitar effects, synth sounds, vocal harmonies and abstract percussion to create a deeper, ethereal quality to their minimalist arranagements. Nathan's powerfully honest voice is complimented by lyrics ranging from  mysteries of the occult, paganism, satanic philosophy,  and forbidden knowledge.

  In  2011 'A Godlike Inferno' will be released, as if commanded by the dark one himself.

  Written by  Jason Tarpey and Nathan Opposition


name_last: Matthewdavid
name: Matthewdavid
name_index: M
picture_big_url: http://img.sxsw.com/2011/bands/4232.jpg
website_link: http://www.myspace.com/matthewdavid
event_category: Showcase
event_sub_category: Electronic
search: Matthewdavid
original_serial: event_MS14507
original_venue_serial: Mohawk
description:
  Peel back a layer of smog from the LA sky and fold yourself into the blanket of haze.  The golden half-light catches glimmers that pass by most eyes.  Up here, there are treasures for those who tune in.  Matthewdavid operates In this magnetic cocoon, unspooling magic radiance.  His music reflects beautiful, fleeting moments and magnifies them.  Matthewdavid's compositions float like crackling clouds, antenna amplifying the dreams of the city below. 

  Matthewdavid is a man who builds with warm tones.  He travels new paths gathering sounds to enhance the intricate dimensions of his creations.  It was this hunt for inspired trails and blazing progress that pulled him to California.  Matthewdavid made the move from southern states and was immediately embraced by the Los Angeles community.  A willowy figure with wide smiles, his gentle presence and generous talents made him a welcome addition to internationally applauded LA creative circles: dublab, Poo-Bah, Low End Theory and Brainfeeder.  Constant collaboration with these collectives helped inspire Matthewdavid to a build a platform of his own.  His Leaving Records label has an ear to the next and an eye on the original.  Through all these outlets Matthewdavid is dedicated to sharing elevated sounds and visions.


name_last: Daedelus
name: Daedelus
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/4398.jpg
website_link: http://daedelusmusic.com
event_category: Showcase
event_sub_category: Electronic
search: Daedelus
original_serial: event_MS14851
original_venue_serial: Beauty Bar
description:
  Alfred Darlington isn't a paint-by-numbers musician. From how he looks (early Victorian Dandyism), to how he makes music, or how he expresses himself and views the world, his is a very individual 'bespoke' outlook.

  Alfred was born in Santa Monica in 1977 to an artist mother and psychologist father. Musical from very early on, as a child he was classically and jazz-trained in a number of instruments, but his interests were broad and varied  less a prodigy than a renaissance boy whose obsessions ranged from Greek legend to the mountains of Wales. As a 15 year old he finally persuaded his parents to take him to the Principality. Whilst in a YMCA in London he flipped the radio dial, found a pirate radio station and taped some UK rave and hardcore. 'It was my first 'Eureka!' moment in music', he says.

  Back in the US he joined local rock bands, jazz bands and ska bands, which he enjoyed but felt limited by, too. At home he was listening to Warp, Ninja and your harder electronic stuff. He started DJing out the more leftfield side of drum & bass and making his own rudimentary productions. They were meant to fit the d&b but they kept turning out different and from his outsider's experiments his own style was born. He chose the name Daedelus as he had a childhood obsession with invention, and what was he doing, after all, if not tinkering and fiddling and experimenting like the 'gentleman inventors' of old?

  In 1999 he started DJing on Dublab.com for his 'Entropy Sessions' and began dropping in his own early demo productions. Carlos Nino (of ammoncontact) had the show after him and usually pushed Alfred out the studio as quickly as possible as he was not so enamoured with Alfred's confrontational DJ style, but when he heard a tranquil Daedelus production, in typical Nino style, he took Daedelus under his considerable wing and introduced him to the LA scene. Nino placed Daedelus tracks on two influential compilations and then persuaded Plug Research to release his debut album, 'Invention', in 2002. Remixers included Madlib, who later took Daedelus' accordion parts and used them on 2004's Madvillain record.

  In 2003, he was booked to play a show in San Diego by Brian Crabtree and Peter Siegerstrong and the pair asked him to test out an early prototype of the Monome. 'It's a non-traditional electronic instrument,' Daedelus explains. 'Basically it allows for massive improvisation.' Since then Daedelus has continued to use this revolutionary controller, bringing much genuine liveness to the sometimes static world of performed electronic/dance music.

  In 2003 he did 'The Weather' album with Busdriver and Radioinactive, and the remix album 'Rethinking the Weather' on Mush records. 2004 saw the release of 'Of Snowdonia' on Plug Research, the album with which Daedelus says he first 'felt true artistic confidence, finding a true voice. I was finally in the right zone.'

  There was certainly no let up in his creativity. Also in 2004 he released the concept album 'A Gent Agent' on micro-label Laboratory Instinct. The 2005 album 'Exquisite Corpse' on Mush featured the likes of TTC, Mike Ladd and MF DOOM. Ninja signed Daedelus for UK/Europe (a relationship which reached its full expression on 2008's 'Love To Make Music To', his first album for the label worldwide and put together with the help of their team).

  In 2006 'Denies the Days Demise' came out, a record showcasing his love of Brazilian music. Last year he released his first live album, 'Live At the Low End Theory' and 'The Fairweather Friends EP'. Later that year came the release of his collaboration with his wife, Laura Darling, as the pastoral 'Long Lost'.

  Since his last album 'Love To Make Music To' for Ninja there has been no let up in Daedelus' productivity. He has remixed or been remixed by and produced with all of his LA scene peers including Flying Lotus, Nosaj Thing, The Gaslamp Killer, Baths, and countless others from further afield. In addition, singles and EPs under his own name have come out with Brainfeeder, All City, Magical Properties (the Daedelus home-imprint), Alpha Pup, Warp and Stones Throw. And all the while his reputation has grown internationally, his place in the LA scene has also solidified as a musician that many of the hottest names in the city turn to for everything from bass clarinet licks to advice on obscure electronics; all the while with a continuous string of tour dates across North America, Asia, Europe, the UK, and beyond.

  2011 starts not only with his new album but the meticulous planning of a huge tour featuring guest vocalists from his 'Bespoke' LP and with a spectacular visual show curated in part by Emmanuel Baird (of Manchester's Warehouse Project and Hoya Hoya nights) which will feature a top secret new invention codenamed ARCHIMEDES promising to yet again re-invent live electronic performance.


name_last: YouTube Analyzed: User Behavior on Social Media Sites
name: YouTube Analyzed: User Behavior on Social Media Sites
name_index: Y
website_link: http://new.mccombs.utexas.edu/
hashtag: #YouTube
event_category: Social Broadcasting Track
event_sub_category: Dual
search: YouTube Analyzed: User Behavior on Social Media Sites Qian Tang UT Austin
original_serial: event_IAP8395
original_venue_serial: AT&amp;T Conference Center
description:
  Room: Room 204

  Participants:
  Qian Tang (UT Austin)

  Summary
  The goal is to understand how people behave in online social media and what impacts their behavior. Video providers take efforts to contribute videos on YouTube in order to get attention, build up reputation, and eventually enjoy the benefit of good reputation. Their behavior strategically in video creation and promotion. They not only consider their viewers’ reaction to their videos but also their competitors’ behaviors when making movies. Twitter provides a complementary platform for YouTube users to advertise themselves, to reach more potential viewers, and to learn their audience’s preference in videos. Session co-organized by the McCombs School of Business and the Center for Research in Electronic Commerce (CREC).


name_last: WIN WIN
name: WIN WIN
name_index: W
picture_big_url: http://img.sxsw.com/2011/films/F31395.jpg
website_link: http://www.foxsearchlight.com
youtube_link: http://www.youtube.com/watch?v=gF7pqasIOxw
event_category: Screening
event_sub_category: Narrative Feature
search: WIN WIN Tom McCarthy
original_serial: event_FS11124
original_venue_serial: Paramount Theatre
description:
  Director: Tom McCarthy
  USA | 106 minutes
  Fox Searchlight Pictures


  Starring:
  Paul Giamatti, Amy Ryan, Bobby Cannavale, Jeffrey Tambor, Burt Young, Melanie Lynskey, Alex Schaffer, Margo Martindale, David Thompson


  Tom McCarthy once again explores the depths and nuances of human relationships in his new film about the allegiances and bonds between unlikely characters.  Disheartened attorney Mike Flaherty, who volunteers as a high school wrestling coach, stumbles across a star athlete through some questionable business dealings while trying to support his family.  Just as it looks like he will get a double payday, the boy's mother shows up fresh from rehab and flat broke, threatening to derail everything.  McCarthy's deft touch with balancing drama and comedy, broken hearts and poignant humanity is at play in WIN WIN.


name_last: The Death of the Death of Longform Journalism
name: The Death of the Death of Longform Journalism
name_index: D
website_link:
  http://longform.org
  http://atavist.net

hashtag: #longform
event_category: Future of Journalism
event_sub_category: Core Conversation
search: The Death of the Death of Longform Journalism Evan Ratliff WriterMax Linsky longform.org
original_serial: event_IAP8098
original_venue_serial: Sheraton
description:
  Room: N. Capitol View

  Participants:
  Evan Ratliff (Writer)
  Max Linsky (longform.org)

  Summary
  The web was supposed to kill longform journalism. And it almost did. For years, conventional wisdom held that for text to work online, it had to be short and digestible. Nobody had the time to read 5,000 words on a web browser, and fewer still were willing to pay for the privilege. But at the same moment that many publishers scaled back their longform work, or abandoned it altogether, a new audience of readers emerged thanks to innovative apps like Instapaper, Read It Later, and Readaility. Turns out, the problem wasn’t that the stories were too long. People love stories! The problem was the delivery method—we finally had the tools to read pieces when, how, and where we wanted. This panel will discuss: what those tools are, how they’re being used, how some publishers are taking advantage of them, how other publishers are failing to take advantage of them, how the digital reading experience will continue to evolve, why journalists will always be the core audience for longform journalism, the iPad and the Kindle, Instapaper and Readability, and whether or not anyone is making any money from this stuff. This panel will not discuss: the upside of paginating long stories.


name_last: The Convergence of Traditional and Internet TV
name: The Convergence of Traditional and Internet TV
name_index: C
event_category: Panel
event_sub_category: CLE
original_serial: event_FP990101
original_venue_serial: Austin Convention Center
description:
  Room: Room 13AB

  Moderator:
  Michael Petricone (Consumer Electronics Association)

  Participants:
  Ned Sherman (Digital Media Wire Inc)
  Todd Weaver (ivi Inc)

  Summary
  With Google TV and other over-the-top (OTT) services hitting the market, service providers (cable and satellite) and many broadcasters are expressing concern over cord-cutting and other issues at the intersection of television and the Internet. This session will look at the legal and business issues surrounding OTT services, including the protection of the broadcasters' content and advertising, as well as the issues surrounding ivi TV, the Seattle-based company that is being sued by a group of broadcasters who are seeking to stop it from retransmitting their over-the-air content. How should the courts and policy-makers act or not act to ensure the right balance between content protection and innovation at the intersection of television and the Internet? LEVEL: Intermediate

  With Google TV and other over-the-top (OTT) services hitting the market, service providers (cable and satellite) and many broadcasters are expressing concern over cord-cutting and other issues at the intersection of television and the Internet. This session will look at the legal and business issues surrounding OTT services, including the protection of the broadcasters' content and advertising, as well as the issues surrounding ivi TV, the Seattle-based company that is being sued by a group of broadcasters who are seeking to stop it from retransmitting their over-the-air content. How should the courts and policy-makers act or not act to ensure the right balance between content protection and innovation at the intersection of television and the Internet? LEVEL: Intermediate

search:
  The Convergence of Traditional and Internet TV Ned Sherman Digital Media Wire IncTodd Weaver ivi IncMichael Petricone Consumer Electronics Association


name_last: Mr. Heavenly
name: Mr. Heavenly
name_index: M
picture_big_url: http://img.sxsw.com/2011/bands/4341.jpg
website_link: http://misterheavenly.com/
event_category: Showcase
event_sub_category: Pop
search: Mr. Heavenly
original_serial: event_MS14657
original_venue_serial: The Bat Bar
description:
  Mister Heavenly Is Officially Born!

  Spurred on by a mutual appreciation for doo-wop and doomed love songs,
  Nick Diamonds (Islands/Unicorns) and Honus Honus (Man Man) set out to
  record a one-off instrumental 7' but soon found, within a span of a
  few late night sessions, that they were on the path to writing an
  entire album. When Joe Plummer (Modest Mouse) joined in, Mister
  Heavenly was officially born.

  On the heels of recording their debut album, Mister Heavenly are
  excited to announce they will play a handful of West Coast shows in
  December.  They hope and anticipate the unveiling of their doom-wop
  sound will bring the house down.


name_last: Nikon's D-SLR Photo, Video & Music Meet Up
name: Nikon's D-SLR Photo, Video & Music Meet Up
name_index: N
picture_big_url: http://img.sxsw.com/2011/events/nikon.jpg
hashtag: #SXSWMeetUp
event_category: Trade Show
event_sub_category: Various
search: Nikon's D-SLR Photo, Video &amp; Music Meet Up
original_serial: event_OE00117
original_venue_serial: Austin Convention Center
description:
  Room: Exhibit Hall 3/4

  Do you make music videos? If so, this is the Meet Up for you. We are calling all music videographers, music editors, and musicians to come together and learn about the opportunities in this field to network and learn about shooting rock photography and video with Nikon’s latest D-SLR.


name_last: Client Knows Best? How to Sell Unsolicited Ideas
name: Client Knows Best? How to Sell Unsolicited Ideas
name_index: C
website_link: http://www.mccannny.com
event_category: Business
event_sub_category: Panel
original_serial: event_IAP8315
original_venue_serial: Hilton
description:
  Room: Salon C

  Participants:
  Alessandra Lariu (McCann)
  Hashem Bajwa (Droga5)
  John Wimsatt (Verizon)
  Nick Parish (Contagious Magazine)
  Ty Montague (co:collective)

  Summary
  So you get the brief, and it’s the “same old same old”. Your client wants a banner campaign…an email blast, a :30 second spot… but you’ve got something better up your sleeve… something more appropriate for them that better meets their needs. Something they’re pining for but they don’t know it yet. How will you sell it to them without making their head spin? How can you make them understand the benefits without losing them in the technological weeds? We’re constantly being thrown for a loop when it comes to great, innovative ideas: “It’s not in the budget.”, “How can we measure its success?”, “We’ve never done anything like that before.” This panel will tell you how to crash through all those barriers with your client and make something really interesting – you may even put it in your portfolio.

search:
  Client Knows Best? How to Sell Unsolicited Ideas Alessandra Lariu McCannHashem Bajwa Droga5John Wimsatt VerizonNick Parish Contagious MagazineTy Montague co:collective


name_last: Fashion Meet Up
name: Fashion Meet Up
name_index: F
event_category: Meet Up
event_sub_category: Meet Up
search: Fashion Meet Up Kelly Krause SXSW STAFF
original_serial: event_IAP000624
original_venue_serial: Driskill
description:
  Room: Victorian Room

  Participants:
  Kelly Krause (SXSW STAFF)

  Summary
  As the SXSW Interactive Festival continues to grow, it often becomes harder to discover /network with the specific type of people you want to network with. Hence a full slate of daytime Meet Ups are scheduled for the 2011 event. These Meet Ups are definitely not a panel session -- nor do they offer any kind of formal presentation or AV setup. On the contrary, these sessions are a room where many different conversations and (and will) go on at once. This timeslot is for registrants to network with other SXSW Interactive, Gold and Platinum registrants who are interested in fashion. Cash bar onsite.


name_last: Midnight Shorts
name: Midnight Shorts
name_index: M
picture_big_url: http://img.sxsw.com/2011/films/F31349.jpg
event_category: Screening
event_sub_category: Shorts Program
search: Midnight Shorts Various
original_serial: event_FS11580
original_venue_serial: Alamo Ritz 2
description:
  Director: Various
  VARIOUS | 95 minutes


  America
  Director: Mark F Kindred
  An obese man suits up for an operatic jog through the park, but what could possibly have inspired such a change

  ATTACK
  Director: Adam White
  When Harold discovers he has a brain tumor he is unaware that the tumor is an independent world of it’s own, fighting to survive.

  Billy's Birthday
  Director: Thomas Wohlford
  It's Billy's Birthday.

  BUNNY BOY
  Director: Brandon LaGanke
  When a young child walks home from school he encounters a strange-looking man in a full bunny costume.

  Canary Suicides
  Directors: Natalia Provatas & Valerian Zamel
  The story of five canaries, that just couldn't take it anymore.

  Christeene, 'Bustin' Brown'
  Director: PJ Raval
  In “Bustin’ Brown,” the fourth installment of the CHRISTEENE Video Collection, CHRISTEENE confronts the ever-present bastardization of anal sex from mainstream bourgeois heterosexuals by returning “da buh-hole” to its rightful owners.

  Good Morning, Beautiful
  Director: Todd Cobery
  After the death of his newborn daughter, a man deals with his grief as he struggles to keep his grasp on reality.

  Hello Caller
  Director: Andrew Putschoegl
  A suicidal woman makes a call for help with unexpected results.

  The Laying on of Hands
  Director: Nick Twemlow
  Martial arts death dealing meets biblical faith healing.

  LGFUAD
  Director: Kelsey Stark
  Ghosts just wanna have fun!

  Love Analysis
  Director: Lucas Mireles
  Give me one good reason to date your sister.

  Special Needs
  Director: Scott Smith
  Politically incorrect foreplay helps a young couple explore the boundaries of their fantasies.

  Up, Up, and Away
  Director: Holden Osborne 
  What goes up when the lights come down?

  Waffle
  Director: Rafael De Leon Jr.
  A disfigured, science fair champion invites her new friend over for dinner, but by the time dessert comes around, the two schoolmates will discover each other's true, unpleasant natures.


name_last: Slough Feg
name: Slough Feg
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/2077.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Slough_Feg-Free_Market_Barbarian.mp3
website_link: http://www.sloughfeg.com
youtube_link: http://www.youtube.com/watch?v=PxmaOJcASD4
event_category: Showcase
event_sub_category: Metal
search: Slough Feg
original_serial: event_MS12882
original_venue_serial: Valhalla
description:
  'The Lord Weird Slough Feg', whose name is derived from a character in ancient Irish mythology, originates from Central Pennsylvania.

  The band relocated to San Francisco, California in 1990 in hopes of resurrecting the ailing 'true metal' scene in the United States. The band quickly gained a reputation as, 'The band San Francisco loved to hate' by taking a stand against the trends and incorporating stage savagery with strong visual imagery.

  Three demos were produced by the band in the early to mid nineties. These were followed up by a self produced, self titled debut CD released in 1996.

  Scoring points for originality in the European underground, they aroused the interest of Dragonheart Records in 1998 and 'Twilight of the Idols' was released in 1999. This was followed by, 'Down Among the Deadmen' released in the year 2000, and Sci-Fi epic, 'Traveller' in 2003. In 2005 the band moved to the Italian label Cruz Del Sur, releasing 3 albums. 2010 marked the move to Profound Lore Records, and a slight change of direction to a '70's NWOBHM sound with the release of Animal Spirits. 

  Slough-Feg's style is an eclectic mix of Celtic Folk and Traditional Metal peppered with buckets of energy and lyrical depth.


name_last: Blaqstarr
name: Blaqstarr
name_index: B
picture_big_url: http://img.sxsw.com/2011/bands/2653.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Blaqstarr-Ride_Rider_Girl_Remix.mp3
website_link: http://www.blaqstarrmusic.com
event_category: Showcase
event_sub_category: Electronic
search: Blaqstarr
original_serial: event_MS11341
original_venue_serial: La Zona Rosa
description:
  Blaqstarr


  There's a term DJs use when talking with each other that describes an experience all of them strive for but that isn't always achieved. The term is 'club banger,' or 'club killer,' and while different DJ crews in different places around the world probably have their own variation on the wording, what the term describes is always the same: a song or record, often new but familiar, that is dropped at the right time during a set; a tune that taps into the immediate energy happening at a club or house party and then pushes it over the edge sending the dancefloor into a communal frenzy. It's the perfect song at the right time, and if you've ever experienced it  on the floor or behind the decks  it's a rapturous feeling. 

  Baltimore-based DJ, producer, and artist, Blaqstarr, produced his first 'club banger,' when he was 16-years old, a local Baltimore Club track that he produced called 'TK (Need to find out the exact name of this track).' In fact, before he was even 20 years old, Blaqstarr (real name Charles Smith) had produced over half-a-dozen original tracks that were the biggest tunes in Bmore and whether they were broadcast in his own sets at some eastside house party or spun on the radio at a neighborhood block jam, seemingly every tune Blaqstarr would put out has been a straight 'club banger.' 

  It's that Midas touch of Blaqstarr's that thrust him out of the typically provincial, claustrophobic world of B-more clubland and into the world at large. It's why M.I.A. trusted a then relatively unknown Blaqstarr as a key collaborator for her wildly original second album (Kala) and its hit single, 'Paper Planes.' And it's why Blaqstarr found a home as part of Diplo's Mad Decent family and got to take his music around the world. In just a short period of time, Blaqstarr's seemingly effortless string of catchy, booming club tracks has made him one of the most anticipated and observed beat-makers in the world. And it is in that atmosphere that the 25-year old releases the Divine EP, his first release for Neet Records, M.I.A.'s label through Interscope. 

  'Baltimore is such a small world, but there's so much love there for the music, that most people never need to leave,' says Blaqstarr. 'Baltimore folks like music fast  that's the sound of the city  and if you can make the beats fast and the floor shake, you can be a star right there for a long time. Never have to go nowhere else.' 

  Indeed, for the uninitiated, Baltimore Club music has been the soundtrack to life in the onetime thriving port city for over two decades: built on fast beats, booty shaking, raunchy lyrics in songs and suggestive call-and-response provocations from DJs armed with mics. It's the ubiquitous soundtrack of an entire city of people blowing off steam from an otherwise struggling, frustrating environment. And it only exists in Baltimore  a little north in Philly, and they don't get it; a little south in DC and they'd rather hear the punch of go-go music. Local Bmore DJs can make more money off the thousands of mix-CDs they sell at local mom-and-pop stores than they would if they had a hit single on national radio.  

  Since 2003, some of Blaqstarr's songs that found audiences beyond Baltimore include, 'Rider Girl,' 'Hands Up Thumbs Down,' and 'Shake It To The Ground,' featuring the Baltimore vocalist/MC (and fellow Interscope artist) Rye Rye who he discovered, and all released on his own Starr Productions label. The song has a catchy hook and an irresistible bounce, but what made 'Shake It To The Ground' a fast-traveling hit outside city limits was the way Blaqstarr chopped up Rye Rye's vocals into rapid-firing syllables that sounded like MPC-created samples; and how Blaqstarr stitched together the song's rhythm track from what sounds like multiple layers of beats at different speeds, creating a mesmerizing syncopation to the whole tune. The song bears a sophistication to its production that draws people to it, even if they can't point out exactly why. 

  That is what has helped propel Blaqstarr beyond the confines of Baltimore  a fierce desire to try out different ideas matched with a fearlessness and curiosity. One of Blaqstarr's signature tunes is 'Tote It,' in which instead of using standard drum sounds or a sampled break, the percussion of the fast-paced club banger was sampled gun-shots. It was something no one had thought of doing before, and perfectly symbolized that kind of sound of the city. 'When I dropped that for the first time,' he says, 'the party went wild.' Club Banger, indeed. 

  For the Divine EP  and the album he plans to record shortly thereafter  Blaqstarr is looking to explore more of his collaborative songwriting than simply his beat-making; that is, more of what he did in working with M.I.A. than the club bangers he's mostly known for. He admits to being really fascinated with the art and form of the pop song, as well as with more experimental instrumental hip-hop and the palette those abstract compositions might offer. 'But I'm still gonna do the club thing,' he says. 'It's universally correct. I can't leave those out. It's in my soul.' 

  # # #


name_last: Getting Wicked: Understanding the Problems of Convergence Culture
name: Getting Wicked: Understanding the Problems of Convergence Culture
name_index: G
picture_big_url: http://img.sxsw.com/2011/events/GettingWickedUnderstanding.jpg
website_link: http://rapp.com/home/
hashtag: #GetWicked
event_category: Greater Good
event_sub_category: Core Conversation
original_serial: event_IAP8230
original_venue_serial: Austin Convention Center
description:
  Room: Room 5ABC

  Participants:
  Camilo La Cruz (RAPP)
  Ozioma Egwuonwu (RAPP)

  Summary
  The modern commercial communications industry is plagued with wicked problems. In fact, one could argue that the cultural transformation of the past decade, driven by digital technology, resulted a series of wicked problems that remain unanswered, driving a whole industry scrambling to find the next “model.” Framing modern marketing issues in the context of wicked problems can propel a major redefinition of our craft by forcing us to pay more attention to the problem itself rather than going straight to applying tired methods to chase solutions. This conversation will deal with the five traits that define wicked problems in today’s communications space. We will discuss the practical implications of each trait through recent cases from RAPP clients and your own experience. All with the confidence that this outlook shift has the potential to alter the way we work as it not only points to tangible issues that afflict 21st century brands but also our industry in general.

search:
  Getting Wicked: Understanding the Problems of Convergence Culture Camilo La Cruz RAPPOzioma Egwuonwu RAPP


name_last: Convergence - What a Difference a Year Makes!
name: Convergence - What a Difference a Year Makes!
name_index: C
picture_big_url: http://img.sxsw.com/2011/events/ConvergenceWhatADifference.jpg
website_link: http://www.resource.com
hashtag: #SXCONV
event_category: Future15
event_sub_category: Future15
search: Convergence - What a Difference a Year Makes! Dan Shust Resource Interactive
original_serial: event_IAP6500
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom E

  Participants:
  Dan Shust (Resource Interactive)

  Summary
  It's been a crazy year and it's pretty safe to say that convergence has arrived and maybe even blown past our expectations. We'll take a fast-paced look at the advancements of the past year and set the stage for even more blurring of the lines in 2011.


name_last: La Sera
name: La Sera
name_index: L
picture_big_url: http://img.sxsw.com/2011/bands/1835.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/La_Sera-Devils_Hearts_Grow_Gold.mp3
website_link: http://www.hardlyart.com/lasera.html
event_category: Showcase
event_sub_category: Pop
search: La Sera
original_serial: event_MS12832
original_venue_serial: Red 7
description:
  Since joining all-female punk trio Vivian Girls during the spring of 2007 Katy Goodman's DIY-style bass playing and drifty-faded vocals have sent waves of adoration rippling throughout Brooklyn's pop punk circuit. Her newest band La Sera showcases her signature style, bringing her talent for creating dreamy pop songs even more to the forefront. 

  After touring the world with Vivian Girls, releasing a handful of well-received records, and starting record label Wild World with her band mates, Goodman started exploring other outlets. She played in the short-lived dream-pop band All Saints Day in the spring of 2010, and a self-titled limited-edition 7' of spectral tunes was released on indie label Art Fag earlier this year.

  In February 2010 Goodman started working on some fresh material that inspired the formation of her brand new band, La Sera. Her inspiration sprung from an attraction to early pop hits from the 1950's and ethereal choral vocals. Her new songs contain warm celestial-pop melodies that echo with the dreamlike effect of a church choir and effuse a softer, less aggressive sound than the Vivian Girls.

  Recording with a tambourine, guitar, and layers upon layers of heavenly vocals, she started sending her songs to filmmaker/music producer Brady Hall (the director of Vivian Girls videos 'Moped Girls' and 'When I'm Gone'), who immediately wanted to collaborate and dove into re-recording her rough material himself. After hearing his finished work, Katy flew to Seattle and the two recorded all the vocals, mixed the songs and filmed two La Sera music videos at Brady's home studio.

  The eponymous La Sera is the result of these sessions. With a dozen fresh tracks, La Sera muses on death, love, and love lost within the span of two minute choiral pop blisters. The phantasmic quality of Goodman's voice takes hold of the contradictorily upbeat 'You're Going to Cry,' while 'Dove Into Love' seems to send time into drifting slow motion, enveloped by a wave of guitar strums. The lilting and delicate 'Hold,' meanwhile, tells the story of two people hugging each other to death. Hardly Art will release the full-length in early 2011, preceded by a limited 7' for 'Never Come Around' in November 2010.


name_last: Making Tomorrow Better Than Today is Hard Work
name: Making Tomorrow Better Than Today is Hard Work
name_index: M
hashtag: #BetterTomorrow
event_category: Greater Good
event_sub_category: Solo
search: Making Tomorrow Better Than Today is Hard Work Saul Griffith Otherlab
original_serial: event_IAP000008
original_venue_serial: Austin Convention Center
description:
  Room: Room 6AB

  Participants:
  Saul Griffith (Otherlab)

  Summary
  People want the future for their children to be better than the past.  We hear about 'solutions' for climate change every day, but it often sounds like the future will be dismal.  What really are solutions, how do we think about solving the whole problem, what are the actual numbers, how do we keep track of progress, and how do we make the future better than it is today?


name_last: Everyone’s Wrong about Influence. Except your Customers
name: Everyone’s Wrong about Influence. Except your Customers
name_index: E
website_link: http://www.conversationagent.com
hashtag: #sxsw-influence
event_category: Branding / Marketing
event_sub_category: Solo
search: Everyone’s Wrong about Influence. Except your Customers Valeria Maltoni Conversation Agent LLC
original_serial: event_IAP7125
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom F

  Participants:
  Valeria Maltoni (Conversation Agent LLC)

  Summary
  What is influence? For a decade, Malcom Gladwell's 'The Tipping Point' has served as a touchstone for those who believe that influence resides in the hands of a select few. Not so, says a new generation of marketers. They believe that thanks to the democratizing power of the Internet, anyone can be an Influential.

  Both camps are wrong. True influence flows from drawing together people with shared interests. This session focuses on the process of identifying areas of relevancy among your customers and prospects, building community, and allowing others to amplify your influence as you meet their needs.


name_last: Last Days Here
name: Last Days Here
name_index: L
picture_big_url: http://img.sxsw.com/2011/films/F29587.jpg
website_link: http://www.914pictures.com
youtube_link: http://www.youtube.com/watch?v=U-Kk5K1mLmg
event_category: Screening
event_sub_category: Documentary Feature
search: Last Days Here Don Argott, Demian Fenton
original_serial: event_FS11423
original_venue_serial: Vimeo Theater
description:
  Director: Don Argott, Demian Fenton
  USA | 90 minutes
  9.14 Pictures


  Starring:
  Bobby Liebling, Sean 'Pellet' Pelletier


  LAST DAYS HERE tells the story of Bobby Liebling, lead singer of the cult hard rock/heavy metal band Pentagram. Frozen for decades in his parents' basement, Bobby's music is finally discovered by the heavy metal underground. With the help of Sean 'Pellet' Pelletier, his friend and manager, Bobby attempts to overcome years of addiction, loneliness, and broken dreams. Intimate, raw, and unexpectedly funny, LAST DAYS HERE portrays the unbelievable journey of a man at the crossroads of life and death.


name_last: Gabby Young And Other Animals
name: Gabby Young And Other Animals
name_index: G
picture_big_url: http://img.sxsw.com/2011/bands/203.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Gabby_Young_And_Other_Animals-We're_All_In_This_Together.mp3
website_link: http://www.GabbyYoung.com
event_category: Showcase
event_sub_category: Folk
search: Gabby Young And Other Animals
original_serial: event_MS12274
original_venue_serial: The Tap Room at Six
description:
  Tickets This Way for the Wildest Ride in the Music Business!!
  Gabby Young and Other Animals Announce New Single, Album & Festival Dates!
  “Imagine a Victorian circus having a baby with Beetlejuice and raising it on a diet of Tori Amos and a slightly brighter Nina Simone” THE FLY (live review)

  “Wildly flamboyant and with a good selection of brassy-backed, jazz-edged songs' THE GUARDIAN

  “a mixture of Pre-Raphaelite beauty and antique shop. As much art-school as Agent Provocateur.” MOJO

  “Gabby’s vocals range from Enya-like swoons to unexpected Bjorkesque pantomimic outbursts and always, always command notice.” DISORDER (live review)


  Meet Gabby Young, the most entertaining soul on the circus scene. With a live following most independent singers would chop out a lung for, Ms. Young’s effervescent reputation continues to precede her – which conveniently for our beloved belle has calumniated in 15 major UK festival bookings this year...and counting.
  With her 8-deep band of merry cohorts - comprising wind, brass and percussion sections, Gabby's exuberant reckless and yell-a-long live shows have hastily whipped up an impressive following both online and offline. With the re-release of her debut album – including bonus tracks and remixes; Gabby now invites you to draw your own conclusions, have a listen to the album and come see what all the fuss is about at her many festival appearances this year.
  Gabby didn't invent burlesque, Top Hats, Dickensian decadence, circuses or art deco, but what she did do, is grab these and other influences by the delicates, shoved them in a blender, added a healthy dose of unique eccentricity and out popped the most unpredictable and delicious musical smoothie you've ever been party to! 
  To tred placidly amongst the noise and draw heed to Gabby's unique songwriting ability, this album’s heartfelt lyrics and other-worldly insight would awaken the most derelict of hearts. Whispered fairytale prose intertwines with rambunctious just-for-the-sake-of-it-opulence on this fairground of an album, and offers the listener just a peek in to Gabby Young’s ever-occupied mind.

  Gabby's show-stopping vocals have provoked comparisons with everybody from Bjork to Brian Blessed! Yes, the girl can sing. But don’t take our word for it; Gabby was the youngest ever singer invited to join the National Youth Choir of Great Britain. Furthermore, when the legendary Al Stewart saw her performing at a bar, he wasted no time in inviting her to support him on his North American tour last year.
  The title track from the album “We’re all in this together” is released September 6th 2010 with the album released September 13th 2010.
  If you are anywhere near a muddy field with a stage on it this summer, listen out for a swashbuckling burlesque-tinged hoe-down and get yourself amongst it. It’ll be Gabby and Co wailing their hearts out for your sumptuous cider-fuelled delight. You’ll have fun...

  Gabby Young confirmed festival dates 2010 so far:

  5th June, Sunrise Festival, Somerset
  12th June, Wiltshire Jazz Festivals, Wiltshire
  17th June, Beach Break Live, Wales
  25th – 27th June, Glastonbury, Somerset
  9th – 10th July, Marlborough Jazz Festival, Wiltshire
  10th July, Nozstock Festival, Herefordshire
  16th – 18th July, Latitude Festival, Suffolk
  23rd July, Womad Festival, Wiltshire
  25th July, Secret Garden Party, Cambridgeshire
  30th – 1st August, Camp Bestival, Devon
  6th - 8th August, Standon Calling, Herts
  20 – 22nd August, Green Man Festival, Wales
  27 – 29th August, Shambala Festival, Northamptonshire


name_last: .music Presents Texas Tornado
name: .music Presents Texas Tornado
name_index: 0-9
picture_big_url: http://img.sxsw.com/2011/events/dot-music.jpg
event_category: Party
event_sub_category: Various
search: .music Presents Texas Tornado
original_serial: event_HB1748
original_venue_serial: Rusty Spurs
description:
  A Texas Tornado is Twisting towards SXSW! .music in association with Sideways Media, Tijuana Gift Shop and The Force Agency, bring a cyclone of buzz-worthy artists on two stages, including Augustana, Voxhaul Broadcast, Shayna & The Catch, Robbers On High Street, Brooke Fraser, David Berkley, Headless Horseman, Chapin Sisters, Madison Square Gardeners, The Stone Foxes, and The New Mastersounds. The event is a benefit for Invisible Children, a movement seeking to end the conflict in Uganda and stop the abduction of children for use as child soldiers. Show your SXSW badge for entry or RSVP to rsvp@tijuanagiftshop.net.


name_last: Diversity in the Digital Age
name: Diversity in the Digital Age
name_index: D
picture_big_url: http://img.sxsw.com/2011/events/DiversityInTheDigitalAge.jpg
website_link: http://www.comscore.com
hashtag: #DigitalDiversity
event_category: Greater Good
event_sub_category: Solo
search: Diversity in the Digital Age Anne Hunter comScore
original_serial: event_IAP6706
original_venue_serial: Austin Convention Center
description:
  Room: Room 10AB

  Participants:
  Anne Hunter (comScore)

  Summary
  With the plethora of niche sites it’s hard to deny that the Internet has increased the amount of social, political and personal groups one can join. But is this cross sharing really creating diversity? 

  In this session, Anne Hunter, VP, Advertising Effectiveness, comScore, will provide a comprehensive understanding of how the digital age has affected diversity. Does the democratic nature of the internet with its open sharing of ideas and cultures lead to a natural increase in diversity or are we seeing an end of true niche and specialty groups?  Is over-diversification leading to a weakening of subcultures? 

  With your grandmother being able to join your band’s fan page how has the demographic makeup shifted?  This session will highlight the key differences between visitors. Through understanding key metrics comScore will examine whether or not this democratization has actually created a more diverse audience or simply created a group of samplers versus key users. 

  Anne will examine how the digital age has affected demographics differently. For younger generations that have only existed within this schism, how is their idea of diversity different from older audiences? Does a generation, who is more prone to buy a single than an album, less likely to be deeply connected to one group? 

  Finally, this session will also examine how diversity changes based on the medium.  For example, how does the audience of BET Television compare to their online component?


name_last: How to Create an Internet Phenomenon for Peanuts
name: How to Create an Internet Phenomenon for Peanuts
name_index: H
event_category: Greater Good
event_sub_category: Solo
search: How to Create an Internet Phenomenon for Peanuts Larry Smith SMITH Magazine
original_serial: event_IAP6959
original_venue_serial: Austin Convention Center
description:
  Room: Room 6AB

  Participants:
  Larry Smith (SMITH Magazine)

  Summary
  In 2006, Larry Smith ditched his fancy magazine editor life to launch SMITH Magazine, an online storytelling community with no business model to speak of. He did it with no plan, no startup money, no staff, not even the proverbial “maxxed out credit cards.” One year later, SMITH Mag had amassed a ton of press, a rabid community of readers of and contributors to the site, and book deals from three major publishers. 

  SMITH Magazine is best known for its Six-Word Memoir project, an international phenomenon and one the hottest storytelling trends of the modern age. So how did the Six-Word Memoir project go from a couple of tweets to four books and 300,000+ submissions to SMITH Magazine and its younger cousin, SMITH Teens so quickly? 

  In this panel, Smith and his co-editor, Rachel Fershleiser, will take you through the steps (and missteps), they've learned in the Six-Word Memoir project, as well as through other online phenoms that share like-minded missions, success stories, and roads to revenue. We’ll showcase examples of unfunded/barely funded projects that began out of passion, and rapidly turned into something sustainable. We’ll go over the core principles vital to success, as well as the questions to ask before you go full throttle with your idea. We’ll talk about we and others have walked the tightrope of protecting our ideas and also allowing for a certain loss of control that ultimately allows projects to grow.


name_last: It's About Time: Visualizing Temporality
name: It's About Time: Visualizing Temporality
name_index: I
picture_big_url: http://img.sxsw.com/2011/events/ItsAboutTimeVisualizingTemporality.jpg
website_link: http://www.orbitz.com
hashtag: #temporality
event_category: Design / Development
event_sub_category: Solo
search: It's About Time: Visualizing Temporality Joanna Wiebe OneMind
original_serial: event_IAP5683
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom C

  Participants:
  Joanna Wiebe (OneMind)

  Summary
  Time flies like an arrow; fruit flies like a banana. I agree about the banana, but I'm not so sure about the arrow. What is the shape of time? Our online calendars, clocks and other models of time often are designed with the understanding that time is a forward-moving arrow.  This sounds logical to the Western, English-speaking scientific mind.  However, not everyone conceptualizes time as a relentless hurtling forward.  Some cultures understand time as a fractal, a spiral, a mandala, a cycle.  And a child, playing with the same toy over and over again, lives in a single seamless moment from dawn to dusk. Visualizing temporality is a fundamental issue in interaction design today.  For example, we are looking at a future where our work must be useful for both Eastern and Western audiences, who differ in time-oriented cultural traits such as long-term vs. short-term orientation.  We also need to be able to provide tools to differentiate the personal, bodily-felt experience of time from clock time. We may want to expand our customers' perception of time, to invite them to stay in the Deep Present. Our beliefs about time and its passage profoundly affect the design of software and interactive media. It's time for interaction designers to understand deeply how our customers know time, whether as an arrow, a spiral or a squiggle.  How people slice and dice nature into concepts is fundamental to designing tools people can use to successfully live on the earth, for a long time.


name_last: Lee Macdougall
name: Lee Macdougall
name_index: L
picture_big_url: http://img.sxsw.com/2011/bands/1820.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/LEE_MACDOUGALL-Joanna.mp3
website_link: http://www.facebook.com/leemacdougall
event_category: Showcase
event_sub_category: Pop
search: Lee Macdougall
original_serial: event_MS14160
original_venue_serial: Creekside at Hilton Garden Inn
description:
  LEE MACDOUGALL BIOGRAPHY

  Born and raised in Grimsby, a small historical town on the east coast of England famous for its fishing industry, Lee MacDougall was still a child when he realised that he wanted to be a musician.

  Studying music composition and production at University in the North of England for 3 years gave Lee the chance to concentrate fully on his song writing and musicianship after being in locally successful bands since he learned to play guitar at 13. While at university Lee played live continuously and was spurred on by the positive reaction his performances received.

  After university Lee worked at the local fish processing factory for as long as he could stand it. The last straw came when a colleague stole Lee’s shoes meaning that he had to walk home bare foot! On hearing the news that Lee was jobless, his parents gave him a month to find work and start paying rent. Lee spent the next three weeks locked in his room writing and demoing songs on an old tape recorder before sending them out to labels in London. Again the responses were favourable and within a few days Lee was in London attending meetings, secured on the strength of his songs.

  For the next year Lee supported himself by playing live where ever he could in London reducing costs by sleeping in studios and on people's floors. At this point Lee formed a band, he says “Highlight was headlining the Quingdao music festival in China in front of 57,000 people and a TV audience of 50 million. Got mobbed at the airport like Beatle mania.” Once back home though Lee felt that the direction the band was taking was not what he wanted and so the band split.

  Instead Lee wanted to write more personal lyrics aiming to connect more directly with his live audience. Influenced by the Englishness and story telling song writing of the Beatles, Kinks, Rod Stewart while also feeling inspired by Nirvana and Tom Petty, Lee’s new material soon came to the attention of the acoustic venue bookers and promoters in London. This included various people at LiveNation, Tony Moore at The Bedford and Up All Night Music who between them started giving Lee good small gigs where he could hone his style and support slots with acts such as Train, Star Sailor, Paolo Nutini, The Feeling, Bob Dylan and Van Morrison.

  During this time producer Jim Lowe, responsible for number one singles and albums by the Stereophonics, Taylor Swift and the Charlatans, became a fan and started recording versions of Lees songs. 'She' and 'Stay' came out of these sessions. Lee and Jim
  have continued to work together and will be in the studio again over the next few months.

  Lee released an EP on iTunes during July 2010, selling 2000 copies in the first 2 weeks with no press or promo - purely through online fan base. Word got out in the Twilight community that Lee has written for Rob Pattinson and fan reaction has been great. Lee has already been asked to play live on several Good Morning America shows during his tour of the USA in February, March and April 2011.

  Lee is managed by Phil Taylor at Up All Night Music and plans to tour extensively in the USA, Canada and Europe during the first half of 2011 in order to capitalize on his growing online fan base. It has always been Lee’s deepest wish to be able to relocate permanently to America, so he is particularly excited to tour the USA and move that one step closer to his dream!

  http://www.myspace.com/leemacdougall

  http://www.facebook.com/leemacdougall

  http://twitter.com/LeeMacDougall

  http://www.youtube.com/mrleemacdougall

  Brief Press...

  Tom Robinson of BBC radio 6 plays 'fallinginloveforthelasttime' on his BBC introducing program and says 'you absolutely cannot fake that kind of sincerity and passion.. And particularly the yearning quality to his vocals..'

  Neil Franklin at compass fm played 'Smile' and saying '...as soon as this hits the shops I'll be buying it..'

  Word Magazine review editor Kate Mossman says 'He's amazing and very confident.. Like Freddie Mercury meets Rufus Wainwright.. He's going to go a long way..'

  Release debut 3 track ep on iTunes, sells 2000 copies in the first few weeks with no press or promo - purely through online fan base.

  Ark Magazine Interview:
   http://arkmag.co.uk/in-interview-lee-macdougall/

  Ark Magazine Review:
   http://arkmag.co.uk/live-review-lee-macdougall/


  Buffalo Rocks Interview:
   http://www.buffalorocks.com/post/1121053016/interview-with-lee-macdougall

  Twilightish Interview:
   http://www.twilightish.com/2010/08/twilightish-exclusive-lee-macdougall.html

  Italian Twlight Interview:
   http://www.robert-pattinson.it/index.php?ption=com_content&view=article&id=427%3Aalessia


name_last: Caught Inside
name: Caught Inside
name_index: C
picture_big_url: http://img.sxsw.com/2011/films/F30080.jpg
website_link: http://www.caughtinside.com.au
youtube_link: http://www.youtube.com/watch?v=eI7b6Ucgiec
event_category: Screening
event_sub_category: Narrative Feature
search: Caught Inside Adam Blaiklock
original_serial: event_FS11198
original_venue_serial: State Theatre
description:
  Director: Adam Blaiklock
  AUSTRALIA | 104 minutes
  Flying Fish


  Starring:
  Ben Oxenbould, Daisy Betts, Sam Lyndon, Simon Lyndon, Peter Phelps, Leeanna Walsman, Harry Cook


  CAUGHT INSIDE is a psychological thriller where a tight-knit group of surfers venture to a secluded island paradise on the 'surfari' of their lives, making the mistake of bringing the one thing that can tear them apart:  A beautiful young woman.  As tensions boil over and friendships fall to the side, a monster emerges from within the most revered and feared amongst them. A monster who turns the dream vacation into a nightmare fight for survival.


name_last: Beyond the Giant Double Rainbow
name: Beyond the Giant Double Rainbow
name_index: B
picture_big_url: http://img.sxsw.com/2011/events/BeyondTheGiantDoubleRainbow.jpg
website_link: http://www.newtechnetwork.org/
hashtag: #ntn-sxsw
event_category: Greater Good
event_sub_category: Core Conversation
search: Beyond the Giant Double Rainbow Chris Walsh newtechnetwork.org
original_serial: event_IAP8216
original_venue_serial: Austin Convention Center
description:
  Room: Room 5ABC

  Participants:
  Chris Walsh (newtechnetwork.org)

  Summary
  Technology is often seen as a silver bullet in school reform – and we can talk all day long about how it can open up worlds of learning and blow apart the four walls of the classroom.  But the potential for using online tools to transform learning falls apart if you don’t bring the teachers along in the process and adopt a school or district-wide collaborative, transparent culture.  In our vision of education, Web 2.0 is more than a set of technology tools with the potential to democratize information.  Education systems have to be designed to move beyond the early adopters and the wow-factor (“Giant Double Rainbow”) of new tech tools to rich, integrated and distributed learning.  The most successful innovations in technology and education will not be ones designed to replace teachers, but ones designed to amplify great teaching.  
   This panel will demonstrate what happens when technology and instruction are deeply integrated by sharing powerful stories from high school students, teachers, and leaders who on a daily basis are leading the way


name_last: Metadata: The Backbone Of Digital Music Commerce
name: Metadata: The Backbone Of Digital Music Commerce
name_index: M
website_link: http://www.narm.com
event_category: Convergence
event_sub_category: Panel
original_serial: event_IAP5685
original_venue_serial: Austin Convention Center
description:
  Room: Room 18ABCD

  Participants:
  Bill Wilson (NARM)
  Christopher Read (Warner Music Group)
  Fayvor Love (IODA)
  Kiran Bellubbi (955 Dreams Inc)

  Summary
  Who cares about metadata? You should. In a world where millions of digital music transactions take place on a daily basis, it's more important than ever that music, video, and application content appears correctly in digital storefronts, customers can find them, and that the right songwriter, artist and/or content owner gets paid.

  This panel will review the current landscape and make sense of the various identifiers such as ISRC, ISWC, GRID, ISNI as well as XML communications standards such as DDEX ERN and DSR messages. We'll also cover why these common systems are critical as the backbone of digital music commerce from the smallest indie artist to the biggest corporate commerce partners.

search:
  Metadata: The Backbone Of Digital Music Commerce Bill Wilson NARMChristopher Read Warner Music GroupFayvor Love IODAKiran Bellubbi 955 Dreams Inc


name_last: The Tweets That Time (And You) Forgot
name: The Tweets That Time (And You) Forgot
name_index: T
website_link: http://Tweeplayer.com
hashtag: #ttttayf
event_category: Social Graph
event_sub_category: Solo
search: The Tweets That Time (And You) Forgot Mick Darling Tomorrowish LLC
original_serial: event_IAP7333
original_venue_serial: Hyatt
description:
  Room: TX Ballroom 2-4

  Participants:
  Mick Darling (Tomorrowish LLC)

  Summary
  The conversations on Twitter and other social media add value to the common discourse (eg. Egypt, SXSWi, Superbowl GroupOn Fiasco, etc.) but even as the conversations happen we miss massive pieces, and afterward they become very difficult to find. 

  The reliance on #hashtags and lack of intelligent searching and filters on most twitter clients complicates this conversation gap resulting in a balkanization of the Twitter-sphere. At the last #140Conf in NY during the course of one hour over 75% of the tweets on topic about the conference would not have shown up in a search for '#140conf' which is the main way for outsiders to get in on the conversation. 

  My company is collecting comprehensive conversations from events like the #140conf events in LA and Boston, major sporting events, television premieres and political events like the Presidential State of the Union Address. We have been collecting as much of the complete conversation from these events as we can using smart searching techniques, special filtering, and good old fashioned human processing. 

  Over the past year we have harvested tweets from these events and will demonstrate how content producers and audiences can recapture lost conversations. At SXSWi 2011 I will compare what parts of these conversations are most talked about and demonstrate what the audience has been missing, providing many examples of tools and techniques to bring more people into the public conversations, and how to find those older conversations that you may have lost.


name_last: Tôg
name: Tôg
name_index: T
picture_big_url: http://img.sxsw.com/2011/bands/1425.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Tog-Reint_Meli_pasen_din.mp3
website_link: http://www.tôg.com
event_category: Showcase
event_sub_category: Electronic
search: Tôg
original_serial: event_MS13918
original_venue_serial: Red 7 Patio
description:
  Let´s face it. “Live fast, die young” is getting old and tiresome. So what next? Enter virtue and vice. Enter arrogance and humility. Enter the unlikely Tôg. A house pop-band influenced by horrorfilmscores, gypsy music and film noir. A seven-man-band naming themselves after a slang-word meaning 'jerk' in the accent of norwegian that they sing in. A lead singer who, when he isn´t on stage, spends his time in seclusion, praying and discussing ethics and the word of God with munks and hermits, singing the lithurgy of the hours and meditating in the woods. It was on a pilgrimage in the south of France that the vision of Tôg evolved into what it is now. This vision has lead the band to pack dark, dingy clubs in Norway with all kinds of people, dancing and celebrating a hope of something more. In the darkness of the club, the brightness of the lights.

  Here's what people are saying in Norway:

  'Catchy and sassy. Their songs have a immediate appeal, and before you know it you´re caught in Tôg's flirting web of electro-pop. They've shown they have plenty of singles waiting to emerge.' -National radio station P3

  'Tôg are the saviours of Norwegian pop' -National newspaper Dagsavisen

  'These 7 Norwegians have a talent in hit-making!' -National tv show Lydverket

  'This is a band not afraid of journalists nor hipsters, that takes a successful stab at dance friendly pop with references to the 60s, 70s and 80s.' -Largest festival in Norway Hovefestival


name_last: Belleruche
name: Belleruche
name_index: B
picture_big_url: http://img.sxsw.com/2011/bands/328.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Belleruche-Clockwatching.mp3
website_link: http://www.belleruche.com
event_category: Showcase
event_sub_category: Pop
search: Belleruche
original_serial: event_MS14242
original_venue_serial: Malaia Upstairs
description:
  Belleruche are a three piece band based on vocals, guitar/bass and turntables/sampler/laptop. 
   
  They make innovative live, organic, electronic music using analogue and digital technology. Their live shows are played using exactly what is used in the studio. They see no difference between the studio environment and the live stage, and the band make their music reflect this. 
   
  Band line up: 
   
  Kathrin deBoer - vocalist, soul influenced vocal style, combined with a fascination for the classical female jazz vocalists. Brought up to date with rapid syncopation in lyrics and use of loop pedals plus mic control. 
   
  Ricky Fabulous - guitar and bass, plays jazz guitar in a punk way and post disco bass guitar with an squinted eye on the dance floor. A background in heavy rock, alongside acoustic gypsy jazz swing  has brought a unique quality to touch and tone. 
   
  DJ Modest - turntablist and samples/laptop, a background in music based around the collection of vinyl records, he has DJ'd since the age of 15, since then learning music production skills and live performance abilities based on the manipulation of analogue samples and digital glitches in real time. 

  Initially, Belleruche released a handful of extremely limited 7” records on their own Hippoflex label, including the ‘Four Songs EP’. These individually numbered 45’s (with hand-printed sleeves) quickly sold out in the UK’s independent record stores and attracted a cult following in the UK and Europe.

  In 2007 Belleruche signed to Tru Thoughts and their debut album ‘Turntable Soul Music’ was released in July of that year to fantastic reactions from fans and the media alike, garnering admiring reviews both at home and abroad and becoming the fastest-selling debut album in the label’s history. The album has been described as 'like a weird trawl through a dusty basement full of the best records you’ve never heard of, whilst a voice you can’t quite pin down sings hooks you can’t forget.'

  Their second album “The Express” was released in October 2008. The first single “Anything You Want (Not That)” was awarded the coveted Single Of The Week spot on iTunes and the album hit Number One in the iTunes electronic album chart. With major daytime radio support including plays by Nemone on BBC 6Music. BBC Radio 2’s Mark Lamarr,  also brought them in for a live Maida Vale session for his God’s Jukebox show in May 2009. 

  The “Liberty EP” came out in March 2010, previewing material from album number three and showcasing yet another evolution in the Belleruche sound. It sold out and had to be re-pressed within two weeks.

  Belleruche's third album, '270 Stories' was released in October 2010, it immediately gained radio play across Europe and key BBC support from 6 Music, Radio 2 and Radio 4. The band toured the UK, France and the USA in November and December, with heavy radio support from KCRW, NPR and KEXP.

  The two singles (Clockwatching & Fuzz face) already out from the album have had great support from i-tunes and extensive radio play. The third single from the record (3 amp fuse) will be released in March 2011.


name_last: Dapuntobeat
name: Dapuntobeat
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/45661.jpg
website_link: http://www.dapuntobeat.tv
event_category: Showcase
event_sub_category: Electronic
search: Dapuntobeat
original_serial: event_MS10976
original_venue_serial: Friends
description:
  DaPuntoBeat is a Mexico City based six piece band with eight years of history under their belt. Easy to digest but hard to forget.

  DPB is a high potency and explosive live act that combines rock, funk and electronic elements to unleash passions on the dance floor!

  DaPuntoBeat is the only Latin American act to have been invited to the Festival Internacional de Benicassim (FIB) in Spain, on two different occasions.  This summer, DaPuntoBeat performed along artists such as Tricky, Sigur Rose, La Casa Azul, The Buzzcocks, The National and My Bloody Valentine—among many others—at the FIB and the Way Out West Music Festival in Göteborg, Sweden. DPB also performed in front of an ecstatic audience at a sold out Södra Teatern in Stockholm. Monoluna and the Celebrate Mexico Now! Festival teamed up to bring DaPuntoBeat with its high-potency electro-rasposon-dancefloor-ready sound to New York City, where they played at Joe's Pub on last September.

  Currently, the memebrs of DPB are hard at work, promoting their latest release.

  DPB just came back from the inSurgentes 2010 tour, and which inclded several of Mexico's most important independent bands. Tour included several European cities.


name_last: Sunday Yoga
name: Sunday Yoga
name_index: S
picture_big_url: http://img.sxsw.com/2011/events/SXSWYoga.jpg
hashtag: #sxswyoga
event_category: Greater Good
event_sub_category: Solo
search: Sunday Yoga Neal Pollack N/A
original_serial: event_IAP000407
original_venue_serial: Austin Convention Center
description:
  Room: Room 8A

  Participants:
  Neal Pollack (N/A)

  Summary
  If too much stress at SXSW has you a little uptight, then the solution is simple -- relax and let it go. Start your day mindfully with an hour of light, meditative stretching. Yoga was developed thousands of years ago as a way to prepare the body and mind to be more receptive to enlightenment. What better way to prepare for all the new people and ideas you will encounter every day at SXSW Interactive?


name_last: The Indie View: Emerging Digital Music Models
name: The Indie View: Emerging Digital Music Models
name_index: I
website_link: http://www.iodalliance.com
hashtag: indieview
event_category: Panel
event_sub_category: Online Sales/Subscriptions
original_serial: event_MP7547
original_venue_serial: Austin Convention Center
description:
  Room: Room 15

  Moderator:
  Kevin Arnold (IODA)

  Participants:
  Dean Hudson (Sub Pop Records)
  Delphine Trefeil (Because Music)
  Jeffrey Remedios (Arts&Crafts)
  Rob Collins (Cooking Vinyl)

  Summary
  iTunes continues to be a leader in the digital music world and is a critical part of every new indie release campaign, but new models for legal music consumption and revenue continue to emerge in the US and abroad. These new subscription and cloud-based services present exposure and retail opportunities. View the changing DSP landscape with a critical eye on what the new services mean for Indies.

search:
  The Indie View: Emerging Digital Music Models Dean Hudson Sub Pop RecordsDelphine Trefeil Because MusicJeffrey Remedios Arts&amp;CraftsRob Collins Cooking VinylKevin Arnold IODA


name_last: Next Stage Presents The Luyas
name: Next Stage Presents The Luyas
name_index: N
picture_big_url: http://img.sxsw.com/2011/events/luyas.jpg
hashtag: #SXSWNextStage
event_category: OTHER
event_sub_category: Various
search: Next Stage Presents The Luyas
original_serial: event_OE00023
original_venue_serial: Austin Convention Center
description:
  Room: Exhibit Hall 3/4

  It is easy to get lost in the Luyas’ musical world—their retro-futurist songs are drenched in echo, and built from guitars, French horn, piles of keyboards, drums and percussion. Singer/guitarist Jessie Stein expands the band’s already wide musical vocabulary when she plays the Moodswinger—a 12-string electric zither designed by the Dutch experimental luthier Yuri Landman.

  The Luyas are currently working on their forthcoming first album with Dead Oceans, slated for release in early 2011. Working with engineer Jeff McMurrich (Tindersticks, Constantines), The Luyas have also teamed up with friend and colleague Owen Pallett who is lending his arranging skills and violin playing to a number of tracks.


name_last: The Belle Brigade
name: The Belle Brigade
name_index: B
picture_big_url: http://img.sxsw.com/2011/bands/2911.jpg
website_link: http://www.myspace.com/thebellebrigade
event_category: Showcase
event_sub_category: Rock
search: The Belle Brigade
original_serial: event_MS11684
original_venue_serial: Maggie Mae's Rooftop
description:
  Like many siblings, Barbara and Ethan Gruska had their ups and downs over their years growing up together in Los Angeles. “Oh, we hated each other as kids,” Barbara says with a laugh. “And by hate, I mean ‘love dearly,’ but we could never get along. We started to become friends for the first time when Ethan was 15 and I was 21. Then we became best friends and four years later we started writing songs together and formed The Belle Brigade.” 

  Listening to The Belle Brigade’s self-titled debut album, you could never tell that these two were ever not in perfect sync. The Gruska’s familial chemistry, not to mention their obvious songwriting gifts, have resulted in one of the most thrilling debut albums you’re going to hear all year. Inspired by the duo’s love for Fleetwood Mac, Simon & Garfunkel, The Beatles, and Stevie Wonder, their artfully arranged, freewheeling songs brim with breezy, California melodies and bracing pop harmonies, fueled by the driving rhythms Barbara plays on drums. As performed by Ethan and Barbara and their talented group of backing musicians, Bram Inscore (bass), Blake Mills, (electric guitar), Aaron Arntz (piano), and Jimi Hendrix/Joe Cocker keyboardist Mike Finnigan (Hammond B-3 organ), songs like “Sweet Louise,” “Where Not To Look For Freedom,” “Lucky Guy,” and “Lonely Lonely,” are tailor-made for road-tripping up the coast with the car top down, sunshine on your face, and the music blasting into the roar of the wind. 

  “We didn’t want to make something small and precious,” Barbara says. “We wanted to make something big and exhilarating. Recording this album was an incredible lesson at walking the line between holding on and letting go. Every note is intentional, but we gave up the reigns to let the music go freely where it wanted to go. We wanted to make a record that was personal and aching, but still uplifting, relatable, and fun to listen to.”

  Barbara and Ethan credit their co-producer Matthew Wilder (No Doubt’s Tragic Kingdom) — a family friend who offered his services after hearing a few of their songs — with helping them to keep open minds. “He created an environment where it was safe to try anything,” Ethan says. Adds Barbara: “If you had told us that we’d be using our screaming voices, have a 30-piece orchestra on a song, or use reverse guitar-looping effects, we wouldn’t have believed you. With Matthew and our engineer Csaba Petocz’s help, we let go of our inhibitions and fear of being uncool or too exposed.”  

  The liberated mood of the music dovetails beautifully with the duo’s thoughtful, emotionally resonant lyrics. “A lot of this album has to do with the struggle to let go of our fear of being judged and our judgments of others in order to find powerful connections,” Barbara says. The thematic centerpiece is “Losers,” on which Ethan and Barbara sing in perfect harmonic unison: “Don’t care about being a winner / or being smooth with women / or goin’ out on Friday / Being the life of parties… Or if I am a loser” and declaring “So I wanna make it known / that I don’t care about any of that shit no more.” 

  “The song is about being insecure and jealous and letting go of all the terrible things you can feel about yourself and realizing that life is not a game,” Ethan says. “It’s not a competition. It’s kind of a pep talk to ourselves to remember that.” Other songs reflect on disillusionment (“Belt of Orion,” “Punch Line”), yearning (“Rusted Wheel”), and awkward romance (“Sweet Louise”). Then there’s “Lucky Guy,” a song about how fortunate we are to be alive. After the duo sing “But now everything’s all right / Even though I think about dying,” they complete the phrase in harmony with a Beatle-esque “Ooh!” — which distills, in the simplest way, the happy-sad paradox within their music.

  “That balance between happy and sad was intentional,” Barbara says. “When I was Ethan’s age, I wrote a really sad song and played it for my dad. He said, ‘I dare you to write a happy song. It’s so much harder to write a happy song,’ and he was right. That really stuck with me. I love the combination of sad lyrics with happy music and vice versa. Too much of one thing feels like going overboard.”

  It was just one lesson that Barbara would get from her father. Jay Gruska is a songwriter and composer who released two albums of his own on Warner Bros. Records in the early ’80s and wrote a number of hit songs for other artists (including Michael Jackson, Janet Jackson, and Dusty Springfield), as well as hours of music for films and television. His studio, in Los Angeles’ San Fernando Valley, was in the family’s backyard so musicians were constantly coming and going. “My dad was like my songwriting coach, but he was never overbearing,” says Ethan. “He’s always the person we test our new songs out on,” Barbara says. “If he cracks a smile it’s a keeper. If he doesn’t, it’s usually back to the drawing board.” Barbara and Ethan’s maternal grandfather is Oscar- and Grammy-winning film composer John Williams (Star Wars, Jaws, E.T., Raiders of the Lost Ark), someone they both cite as a huge musical influence. 

  Not surprisingly, both Barbara and Ethan began playing music at a young age.  Ethan has been singing since he can remember. He took a few piano lessons as a kid, but really began playing piano and writing songs in earnest at the age of 14. He studied classical composition for a year at Cal Arts in Valencia, CA, but “I never really felt that fire with it like I did when I write a little, stripped-down pop song,” he says. As for Barbara, when she was nine, she fashioned a drum set out of random objects in her room (“I hung a pan lid on my pull-up bar to use as a cymbal,” she says) and played that until her uncle gave her her first drum kit. Barbara studied jazz drumming at both Oberlin College and Cal Arts before dropping out to hit the road with The Bird and The Bee’s Inara George, followed by tours with Benji Hughes and Rilo Kiley’s Jenny Lewis. The musicians mentioned above who play on The Belle Brigade album are all friends of Barbara’s from the Los Angeles music scene.

  “There’s a really high level of musicianship and creativity coming from all the guys on this album,” Barbara says. “They are all our close friends and it was an incredibly rewarding experience to be surrounded by these amazing musicians. I like to hear other people in the music. That's what the album is about; it was such a group effort. It’s just more fun to make things with other people. Hopefully what comes across is that we work hard and love what we do and are grateful for the opportunity to actually be artists.”

  Warner Bros Records ###


name_last: Los Lonely Boys
name: Los Lonely Boys
name_index: L
picture_big_url: http://img.sxsw.com/2011/bands/239.jpg
website_link: http://www.loslonelyboys.com
event_category: Showcase
event_sub_category: Rock
search: Los Lonely Boys
original_serial: event_MS12285
original_venue_serial: The Phoenix
description:
  Los Lonely Boys are a GRAMMY-winning Latin-rock trio from San Angelo, TX who burst into the mainstream with #1 hit 'Heaven' in 2005.  They will release their 4th studio album, Rockpango, Spring 2011.


name_last: A Conversation With Todd Phillips
name: A Conversation With Todd Phillips
name_index: C
event_category: Panel
event_sub_category: Conversation
search: A Conversation With Todd Phillips Todd Phillips Warner Brothers PicturesElvis Mitchell KCRW FM
original_serial: event_FP990081
original_venue_serial: Austin Convention Center
description:
  Room: Room 18ABCD

  Moderator:
  Elvis Mitchell (KCRW FM)

  Participants:
  Todd Phillips (Warner Brothers Pictures)

  Summary
  Director Todd Phillips has forever left his mark on comedy entertainment with his own brand of films exploring, in often outrageous ways, the nature of male relationships.  With films like Old School, Starsky & Hutch, School For Scoundrels, Due Date and The Hangover, the highest grossing R-rated comedy of all time, he has worked with some of today’s most innovative and acclaimed comic actors.  He is currently in post-production on The Hangover Part II, which moves the action to Thailand.  Phillips began his career as a documentary filmmaker, inspired by humor taken from everyday reality and the belief that the truth is often stranger than fiction.  Join what promises to be a fascinating discussion with Phillips as he discusses his work, his career and what makes life so funny, with Elvis Mitchell.

  Director Todd Phillips has forever left his mark on comedy entertainment with his own brand of films exploring, in often outrageous ways, the nature of male relationships.  With films like Old School, Starsky & Hutch, School For Scoundrels, Due Date and The Hangover, the highest grossing R-rated comedy of all time, he has worked with some of today’s most innovative and acclaimed comic actors.  He is currently in post-production on The Hangover Part II, which moves the action to Thailand.  Phillips began his career as a documentary filmmaker, inspired by humor taken from everyday reality and the belief that the truth is often stranger than fiction.  Join what promises to be a fascinating discussion with Phillips as he discusses his work, his career and what makes life so funny, with Elvis Mitchell.


name_last: Palmbomen
name: Palmbomen
name_index: P
picture_big_url: http://img.sxsw.com/2011/bands/46108.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Palmbomen-Galore.mp3
website_link: http://soundcloud.com/nonrecords/
event_category: Showcase
event_sub_category: Electronic
search: Palmbomen
original_serial: event_MS14953
original_venue_serial: Karma Lounge
description:
  As Palmbomen, Kai Hugo makes tracks that reside somewhere between italo disco and 60's pop. Hugo cuts a striking figure, performing surrounded by synthesizers, a lightshow, and noises that sound straight out of the Amazon.

  Palmbomen was part of the tenth KitsunÂ© Maison Compilation, which was released in november 2010. Since then, he has been busy remixing the likes of The Aikiu (Abracada), THE BENELUX, and more.

  Check out preview of his live performance here - http://vimeo.com/15988986

  Contact:
  michiel@nonrecords.net
  +31(0)638965505


name_last: Guitar Shorty
name: Guitar Shorty
name_index: G
picture_big_url: http://img.sxsw.com/2011/bands/2577.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Guitar_Shorty-We_The_People.mp3
website_link: http://www.guitarshorty.com
event_category: Showcase
event_sub_category: Blues
search: Guitar Shorty
original_serial: event_MS11331
original_venue_serial: Speakeasy
description:
  'Blistering, modern blues-rock, bristles with galvanizing guitar and forceful vocals.' –BILLBOARD

  Legendary guitarist/vocalist Guitar Shorty is a giant in the blues world. Credited with influencing both Jimi Hendrix and Buddy Guy, Guitar Shorty has been electrifying audiences for five decades with his supercharged live shows and his incendiary recordings.What really sets Shorty apart is his absolutely unpredictable, off-the-wall guitar playing. He reaches for sounds, riffs and licks that other blues players wouldn’t even think of. Amazon.com says his guitar work “sounds like a caged tiger before feeding time. His molten guitar pours his psychedelicized solos like lava over anything in his path.” The Chicago Reader declares, “Guitar Shorty is a battle-scarred hard-ass. He slices off his phrases and notes with homicidal fury. He is among the highest-energy blues entertainers on the scene.”  

  Through the years, Shorty has performed with blues and R&B luminaries like Ray Charles, Sam Cooke, B.B. King, Guitar Slim and T-Bone Walker. He started playing with these legends while still in his teens and recorded a handful of singles for a variety of labels and an obscure LP during the first 30 years of his career. After decades of paying his dues (like so many unheralded American bluesmen), it took a tour of England to establish Shorty’s fame in his home country. His recordings since then all received massive critical acclaim, and his renowned live performances have kept him constantly in demand all over the world. His 2004 Alligator Records debut, Watch Your Back, became his best-received, best-selling album to date. His 2006 follow-up, We The People, won the coveted Blues Music Award for Best Contemporary Blues Album Of The Year. Now, with his 2010 CD, Bare Knuckle, Guitar Shorty unleashes a barrage of hard-hitting combinations of guitar, vocals and lyrics, hitting his listeners with some of the most awe-inspiring guitar and vocal work of his long career.  

  Guitar Shorty was born David William Kearney on September 8, 1939 in Houston, Texas and raised in Kissimmee, Florida by his grandmother. He began playing guitar as a young boy, excited by the sounds of B.B. King, Guitar Slim, T-Bone Walker and John Lee Hooker. His first lessons came from his uncle, but when it became clear that the youngster was serious about his music, his grandmother hired a teacher for him. “I learned so fast I was always two or three pages ahead of my teacher,” Shorty recalls. After a move to Tampa when he was 17, the young Kearney won a slot as a featured guitarist and vocalist in the locally popular 18-piece orchestra led by Walter Johnson. Being younger—and shorter—than the rest of the band, a club owner bestowed the name Guitar Shorty on him, and it stuck. After a particularly strong performance by Shorty in Florida, the great Willie Dixon, who was in the audience, approached Shorty and said, “I like what you’re doing. You’ve got something different. I gotta get you in the studio.” A few weeks later Shorty was in Chicago and, backed by Otis Rush on second guitar, he cut his first single, “Irma Lee” b/w “You Don’t Treat Me Right,” for Chicago’s famed Cobra Records (the first label home for Rush, Magic Sam and Buddy Guy) in 1957. “Willie Dixon was a huge influence on me and my singing,” Shorty remembers. “Willie helped me find my own singing voice and showed me how to tell a story with my words.”  

  Shorty’s fortunes continued to rise when the great Ray Charles hired the young guitar slinger as a featured member of his road band. While touring Florida with Ray, Shorty connected with one of his idols—guitarist/vocalist Guitar Slim, famous for his hit “Things That I Used To Do” as well as for his wildman stage antics. Slim’s manager offered Shorty the opening slot on the guitarist’s upcoming tour, and Shorty jumped at the chance, following his hero to New Orleans. Inspired by Slim, Shorty began incorporating some of the older artist’s athletic showmanship into his own performances. Before long, he was doing somersaults and flips on stage. With his blistering talent and his wild stage shows, Guitar Shorty found his audience growing even larger. In New Orleans, he joined Sam Cooke’s touring band and eventually ended up in Los Angeles. He gigged locally before recording three 45s for the Los Angeles-based Pull Records label in 1959. Those six sides—all Guitar Shorty originals—showed Shorty beginning to find his own trademark sound and style.  

  Shorty moved to Seattle in 1960 and through his friend, Marsha Hendrix, met her stepbrother Jimi. Jimi Hendrix loved Shorty’s playing, and confessed that in 1961 and 1962 he would go AWOL from his Army base in order to catch Shorty’s area performances, picking up licks and ideas. “I’d see Jimi at the clubs,” Shorty recalls. “He’d stay in the shadows, watching me. I hear my licks in “Purple Haze” and “Hey Joe.” He told me the reason he started setting his guitar on fire was because he couldn’t do the back flips like I did.”  

  Guitar Shorty moved back to Los Angeles in 1971, gigging around Southern California for many years, sometimes playing bigger shows farther away. He opened for all the great blues stars who passed through town, including Little Milton, B.B. King, Lowell Fulson, Johnny Copeland and T-Bone Walker. In 1978 he even performed on (and won) The Gong Show, playing guitar while standing on his head. After overcoming a serious auto accident in 1984, he recorded an EP for Los Angeles-based Big J Records. After that, he cut a few more singles and his debut LP for tiny Olive Branch Records in 1985, showcasing his fiery guitar licks and deep blues vocals. The strength of these recordings kept him busy on the club scene. He even appeared, playing himself, in the 1990 Tommy Chong film “Far Out Man.” A major story in Living Blues magazine brought him even more attention and led to his first British tour. While in England, he cut an album for the JSP label. Released in 1991, My Way Or The Highway created a sensation among U.S. blues fans and received the Blues Music Award for Contemporary Foreign Blues Album Of The Year. It completely revitalized Shorty’s career in the U.S.  

  With all the attention Shorty received, the New Orleans-based Black Top label signed him and released three albums (Topsy Turvy, Get Wise To Yourself and Roll Over, Baby) during the 1990s. In 2001 he recorded I Go Wild for Evidence Records, produced by Brian Brinkerhoff. All received an abundance of positive press as Shorty barnstormed his way across the U.S. and around the world, with stops in Europe and Japan. DownBeat raved, “Guitar Shorty’s music is a funky, boisterous buffet of off-the-wall blues fun.” Appearances at major festivals like The Monterey Bay Blues Festival, The San Francisco Blues Festival and The King Biscuit Blues Festival brought him to larger and larger audiences. At the 1998 Chicago Blues Festival, Shorty opened for his old boss Ray Charles and thrilled an audience of thousands with his jaw-dropping stage show.  

  In 2004 Brinkerhoff and Jesse Harms brought a newly-recorded Guitar Shorty album to Alligator Records. Alligator released Watch Your Back, and Shorty’s long rise to blues stardom grew exponentially. The outpouring of soulful emotion, the power of his playing and the strength of the material added up to the toughest album of Shorty’s renowned career. Living Blues called Shorty “a blues rock original [who plays] screaming, empowered guitar and sings with streetwise defiance.”  2006’s We The People found Shorty delivering some of the most fire-coated fretwork of his career and the most thought-provoking songs he’s ever recorded. Critics and fans rallied, declaring their love for one of the blues’ greatest practitioners. Billboard declared, “Bluesman Guitar Shorty has been cutting sides since 1957, yet it’s difficult to imagine that he ever tracked a better album than We The People.”  

  In a major feature in Texas Music Magazine, writer John Morthland summed things up perfectly, saying, “Axebuster extraordinaire Guitar Shorty is an old-school guitar showman. He plays with technique and flash, without ever sacrificing the passion. He’s a blues-rock hero.” GuitarOne declared, “Be prepared for a mighty surprise if you are tired of the same old blues and have never heard Guitar Shorty rip. With his harmonically saturated tone, soaring sustain, lethal licks and heavyweight blues-rock grooves, Shorty is not to be overlooked.” Now, with Bare Knuckle and his one-two punch of blistering guitar work and passionate vocals, his combination of lyrically deep songs and one-of-a-kind live shows, Guitar Shorty proves again that he is one of today’s true, undisputed heavyweight champions of the blues.


name_last: DJ Soul Slinger
name: DJ Soul Slinger
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/45004.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/DJ_Soul_Slinger-I_Told_You.mp3
website_link: http://www.soundcloud.com/djsoulslinger
youtube_link: http://www.youtube.com/watch?v=eoQEDe3esn8
event_category: Showcase
event_sub_category: Electronic
search: DJ Soul Slinger
original_serial: event_MS11060
original_venue_serial: Barcelona
description:
  In 1989, Slinger opened, what was to be one of the most important icons of the American rave culture – the store known as Liquid Sky. 
  DJ Soul Slinger quickly followed up the success of the store with a record label -  Liquid Sky Music / Jungle Sky Records. Liquid Sky Music has been responsible for some of the most forward-thinking music to emerge from the New York City underground over the decades. In 1994, he released the Jungle Liquid Sky / Ethiopia 12', being the first release on Jungle Sky Records, and at that, the first American drum and bass production on vinyl. Since then, he has released countless singles, and albumsand remixes,
  NOW BACK in the USA FROM SAO PAULO,BRAZIL
  SOUL SLINGER  PREMIERE RELEASE@SXSW HIS NEW 
  MULTI STYLE ALBUM  'I TOLD U',MANY DIFERENT Rhythms like JUNGLE,DUBSTEP,SAMBA AND MARACATU AND 
  feat. Drumagick,TC IZLAM,AFRIKA BABY BAM,OTTO,JULIA RETTMAN and many other colaborators!


name_last: Baby's Gotta Face For Radio: Web Based Radio?
name: Baby's Gotta Face For Radio: Web Based Radio?
name_index: B
hashtag: #faceforradio
event_category: Future of Journalism
event_sub_category: Panel
original_serial: event_IAP7554
original_venue_serial: Sheraton
description:
  Room: Capitol View Terrace

  Participants:
  Al Letson (stateoftheunion.com)
  Daniel Perlaky (Creative Suitcase)
  Michael Olson (Minnesota Public Radio)
  Michele Hilmes (University of Wisconsin-Madison)
  Rebecca McInroy (KUT Radio)

  Summary
  The media landscape is fundamentally changing, and in order for public radio stations (NPR affiliate stations) to not only survive but thrive, they must establish a visual aesthetic as unique and distinctive as their sound. In doing so, producers, programmers and journalists are faced with practical and theoretical challenges as well as opportunities. 

  This panel will explore how public radio stations can build interactive visual components with the goal of becoming a hyper-local non-profit multi-media presence while serving a global audience, and at the same time maintaining the standard and mission NPR has developed.

search:
  Baby's Gotta Face For Radio: Web Based Radio? Al Letson stateoftheunion.comDaniel Perlaky Creative SuitcaseMichael Olson Minnesota Public RadioMichele Hilmes University of Wisconsin-MadisonRebecca McInroy KUT Radio


name_last: Juice
name: Juice
name_index: J
picture_big_url: http://img.sxsw.com/2011/bands/43623.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/juice-Lullaby_for_the_witching_hour.mp3
website_link: http://www.myspace.com/juicevocalensemble
event_category: Showcase
event_sub_category: Avant/Experimental
search: Juice
original_serial: event_MS10805
original_venue_serial: The Velveeta Room
description:
  juice are at the forefront of the UK's experimental/classical scene; they have performed in Park Lane Group’s Young Artists series at the South Bank in 2008 and the Wigmore Hall in 2009, both to excellent press reviews. They have featured in numerous cutting edge contemporary series including experimental classical club night and record label NONCLASSICAL, with whom they have recently finished recording their forthcoming album. In June 2007, they were the first UK prizewinners ever at the internationally-renowned Tampere Vocal Festival in Finland. juice feature on Roger Marsh's 'Pierrot Lunaire' (NMC 2007) and created a 'vocal remix' for Mikhail's album 'Morphica' (Sub Rosa, 2009), since used by the Nederlands Dans Theatre. They have appeared at numerous national and international festivals. Alongside their contemporary repertoire, they perform works by avant-garde pioneers such as Morton Feldman and Meredith Monk.

  Over the past few years more of juice's work combines live singing with electronics and/or visuals. They have performed a live part-improvised co-written score to a silent film, 'The Danger Girl', at the BFi Southbank and Latitude Festival, and performed a vocal/electronica score at the London College of Fashion Graduate Show at the Royal Academy of Art with UK Beatboxing Champion Beardyman.


name_last: Fan to Fanatic: True Blood's Marketing Hook
name: Fan to Fanatic: True Blood's Marketing Hook
name_index: F
picture_big_url: http://img.sxsw.com/2011/events/fantofanatictruebloodmktghook.jpg
website_link: http://www.todoaustinonline.com, www.hbo.com
hashtag: #truebloodsxsw
event_category: Branding / Marketing
event_sub_category: Panel
original_serial: event_IAP5536
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom E

  Participants:
  Erica Stall Wiggins (TODO Austin)
  Liz Henderson (Nice Girls Media LLC)
  Mike Monello (Campfire)
  Sabrina Caluori (HBO)
  Todd Brandes (Digital Kitchen)
  Zach Enterlin (HBO)

  Summary
  Television series' such as True Blood start with a great idea, a great script, and great actors. But what happens between concept and phenomenon? HBO has capitalized on the momentum the show has gained throughout the first three seasons with some of the most creative marketing campaigns ever, including a Tru Blood drink campaign for a beverage that had yet to exist, creative that “hacked reality” and spoke to the vampires living among us, a Jessica Hamby character video blog, opposing web sites for the American Vampire League and Fellowship of the Sun, and merchandise ranging from Lafayette's 'L' necklace to Sookie's Merlotte's apron. Attendees will follow the story of True Blood from the inception of the series through the creation of the 'immersion' fan experience through the mediums of Print, Television and the Internet. They will learn the selling points, the marketing tools and the magic that 'turn' fans into fanatics.

search:
  Fan to Fanatic: True Blood's Marketing Hook Erica Stall Wiggins TODO AustinLiz Henderson Nice Girls Media LLCMike Monello CampfireSabrina Caluori HBOTodd Brandes Digital KitchenZach Enterlin HBO


name_last: Behind the Curtain: Secrets of Mobile Application Wizardry
name: Behind the Curtain: Secrets of Mobile Application Wizardry
name_index: B
website_link: http://www.razorfish.com/
hashtag: #AppWizardry
event_category: Emerging
event_sub_category: Solo
search: Behind the Curtain: Secrets of Mobile Application Wizardry Paul Gelb Razorfish
original_serial: event_IAP7373
original_venue_serial: Hilton
description:
  Room: Salon J

  Participants:
  Paul Gelb (Razorfish)

  Summary
  A jaw dropping 80% of iPhone and Android apps have hardly any active users.  Tens of thousands of developers and hundreds of thousands of mobile applications have gotten it wrong. But mobile apps done right can provide unprecedented value to users and rapid transformations of businesses. Gilt Groupe, USAA Bank and Pandora can attribute much of their recent success to their mobile applications.

  The biggest barrier to success? More is absolutely less. As Mark Twain famously said, “It would have been shorter if I had more time.” With seemingly infinite options of features, ‘what’ and ‘how much’ is the hardest part of development.

  This presentation will provide a detailed unbridled view into the strategy and creative process of creating a compelling, successful mobile app by finding the right balance between business objectives content, design, functionality, and concept.


name_last: The Lines
name: The Lines
name_index: L
picture_big_url: http://img.sxsw.com/2011/bands/41073.jpg
website_link: http://www.myspace.com/wearethelines
youtube_link: http://www.youtube.com/watch?v=y8r1dkIemt4
event_category: Showcase
event_sub_category: Rock
search: The Lines
original_serial: event_MS13462
original_venue_serial: Lamberts
description:
  The Lines are a four-piece anthemic indie rock band consisting of Dean Bate (Lead Guitar), Dave “Paddy” O'Connor (Drums and Samples), Alex Ohm (Vocals and Guitar) and Danny Pease (Bass Guitar).
  Commanding a huge loyal fan base in their hometown of Wolverhampton, The Lines Army have travelled as far afield as New York, Moscow and Austria in recent outings.
  Various support slots have included The Killers, Editors, The Maccabees, The Charlatans, Babyshambles, Jack Peñate, Athlete, Supergrass, Spiritualized, Ash and Ian Brown.
  A legendary fan comes in the form of Robert Plant, who said that ‘There aren't really many good bands coming out of Wolverhampton, just one great band called The Lines’.
  The Lines have staged concerts of their own, including sell-out shows at local Wolverhampton venues Little Civic, Slade Rooms and the 1,300 capacity Wulfrun Hall. 
  October 2010 saw the release of their debut album on Amboy Road Records in the UK and their first dates in the US. 
  That following looks set to grow and grow with X-Ray Touring handling booking for the world apart from North America, where High Road Touring are in charge.


name_last: Chop Shop - Atlantic Records
name: Chop Shop - Atlantic Records
name_index: C
picture_big_url: http://img.sxsw.com/2011/events/atlantic.jpg
event_category: Party
event_sub_category: Various
search: Chop Shop - Atlantic Records
original_serial: event_HB1540
original_venue_serial: East Tent, Brush Square Park
description:
  Join us for great music from Chop Shop Records, the label of music supervisor Alexandra Patsavas (The Twilight Saga, Gossip Girl, Grey’s Anatomy), and Atlantic Records. Performances by Portugal The Man, The Joy Formidable, The Republic Tigers, Scars on 45 and Kitten. Show your SXSW badge for entry. Enabled by Cisco Eos®.


name_last: Witchburn
name: Witchburn
name_index: W
picture_big_url: http://img.sxsw.com/2011/bands/3321.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Witchburn-Bleed_The_Stone.mp3
website_link: http://www.myspace.com/witchburn
event_category: Showcase
event_sub_category: Rock
search: Witchburn
original_serial: event_MS13036
original_venue_serial: Dirty Dog Bar
description:
  Heavy, down-tuned, southern fried, whiskey soaked sabbra cadabra. 

  Their live show pulsates with seething and sultry, sweaty energy. Bringing as much groove as brutal thunder, the music is like a hammer straight to your soul, crashing down through the sky... only you will welcome its impact the moment they tear into their first song. Spilling their guts on every stage they play; they've opened for Slipknot, Saint Vitus, Blue Cheer, Mudvayne, Fu Manchu, 3 Inches of Blood, Trouble, Zeke and Valient Thorr to name a few. Featuring the vocals of Jamie Nova, also well known for her role as lead vocalist in the all female AC/DC tribute band Hell's Belles, and the monster riffs of Mischa Kianne on guitar and occasionally violin, along with the low end madness of Jacy Peckham on bass and the bone-crushing heaviness of Dana Sims on drums, Witchburn is the sound of rebellion in the voice of a hate-child conceived during a mythical orgy between Black Sabbath, Janis Joplin, Ronnie James Dio and Heart.

  Witchburn delivers passionate, moody southern metal, made even more powerful by the band's fierce energy and considerable musical chops. The smoky grooves are deep and heavy, tapping into a classic rock vein with gritty guitar lines, seamlessly blending vintage rock influence with that of modern metal.

  Among the ones who spend their lives on trial. Constantly judged and shamed for being ourselves. In a predisposed society so sure that the misfits are up to no good, we are labeled as dangerous, shunned and cast out. Seeking to prove the worthy cause in our hearts, we stand up unafraid. We will be counted even if we are the hunted. We reject their labels, renounce their judgments and refuse their mark. We will march forward without fear of any destiny that may await. Whole heart in hand, colors hoisted, through ash and scattered bones we'll go forth never to surrender, knowing strength is gained from every scar we stand and fight. Flesh may burn and blood may boil but as the blackened bodies of the misunderstood roast in flames, the true enemy lives on. As they fail time and time again to set their fears ablaze, bound and tied to the stake, we represent their ignorance. Breaking free from their shackles, we bring hope through rude awakening. A new rebellion of the wrongfully scorned. The flames of this revolution will echo a deafening sound as they spread far and wide, burning on strong. Welcome to our Witchburn.


name_last: Maximum Balloon, 'Groove Me'
name: Maximum Balloon, 'Groove Me'
name_index: M
picture_big_url: http://img.sxsw.com/2011/films/F30208.jpg
website_link: http://www.lopezestrada.com
event_category: Screening
event_sub_category: Music Video
search: Maximum Balloon, &quot;Groove Me&quot; Carlos Lopez Estrada
original_serial: event_FS12026
original_venue_serial: Alamo Ritz 2
description:
  Director: Carlos Lopez Estrada
  USA | 4 minutes


  Starring:
  Maximum Balloon, Theophilus London


  A green screen world comes to life as Dave Sitek (from TV on the Radio) walks the path to a mysterious party in the heart of the city.


name_last: Rob Cantrell
name: Rob Cantrell
name_index: R
picture_big_url: http://img.sxsw.com/2011/bands/4331.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Rob_Cantrell-Coffee_and_Weed.mp3
website_link: http://www.robcantrell.com
event_category: Showcase
event_sub_category: Comedy
search: Rob Cantrell
original_serial: event_MS14651
original_venue_serial: Esther's Follies
description:
  ROB PERFORMS ALL OVER THE WORLD, MOST RECENTLY IN THE TOURING COMEDY PLAY 'THE MARIJUANA-LOGUES'. HE ALSO WAS ASKED TO DO STAND-UP AT THE BONNAROO MUSIC FESTIVAL IN 2010 AND THE HIGH TIMES CANNABIS CUP IN AMSTERDAM IN 2009. HIS TV CREDITS INCLUDE - CBS'S LATE LATE SHOW, COMEDY CENTRAL'S TOUGH CROWD WITH COLIN QUINN AND ATOM FILMS TV. ROB WAS A TOP 10 FINALIST ON THE VERY FIRST SEASON OF NBC'S LAST COMIC STANDING. HE IS CURRENTLY BASED IN BROOKLYN, NEW YORK.


name_last: Cryobank.com Connecting Your Enterprise to the Web
name: Cryobank.com Connecting Your Enterprise to the Web
name_index: C
picture_big_url: http://img.sxsw.com/2011/events/CryobankComConnectingYour.eps
website_link: http://www.isitedesign.com
hashtag: #cryosxswi
event_category: Business
event_sub_category: Panel
original_serial: event_IAP7580
original_venue_serial: Hilton
description:
  Room: Salon C

  Participants:
  Al Partridge (ISITE Design Inc)
  Henrik Helgesen (Western Computer)
  Michael Buffington (Grasshopper Group)
  Scott Brown (California Cryobank)

  Summary
  Think selling products online is hard? Try selling genetic material on the web. California Cryobank, the world's largest sperm bank, did just that. With the help of ISITE Design and Western Computers, California Cryobank became the first cryogenics company to sell vials online. Through thoughtful systems integration and an ingenious marketing Cryobank.com's donor catalog has become wildly popular. Features like Celebrity Look-a-Likes have been featured on the Today Show and The Colbert Report. In this panel we will talk about the pitfalls and advantages to selling your unique product online.

search:
  Cryobank.com Connecting Your Enterprise to the Web Al Partridge ISITE Design IncHenrik Helgesen Western ComputerMichael Buffington Grasshopper GroupScott Brown California Cryobank


name_last: Trust in Social Media: Is Censorship Succeeding
name: Trust in Social Media: Is Censorship Succeeding
name_index: T
website_link: http://www.weengage.com
hashtag: #sxswtrust
event_category: Social Graph
event_sub_category: Core Conversation
search: Trust in Social Media: Is Censorship Succeeding Bill James We Engage LLCLee Bryant Headshift
original_serial: event_IAP6596
original_venue_serial: Hyatt
description:
  Room: Big Bend

  Participants:
  Bill James (We Engage LLC)
  Lee Bryant (Headshift)

  Summary
  Who and what can we now trust in social media?  The promise of a new trust and authenticity from the democratization of content was seductive.  Is it still credible?  The blogosphere seems crammed with trolls, affiliate marketing spammers, cobbled content for viral and book marking campaigns, bogus personas working as intelligence and information hackers and salesmen masquerading as customer servants.  Even the evangelists have retreated into a mantra of mere disclosure.  Has the new hope for trust and openness been hijacked by the same commercial amorality that dominated traditional media?  Will everything new get old again? Both brands and media owners have turned to different methods of censorship.  Does censorship offer a real solution to the death of trust in social media content and brand reputation?


name_last: The Albertans
name: The Albertans
name_index: A
picture_big_url: http://img.sxsw.com/2011/bands/42958.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/The_Albertans-Jackpot.mp3
website_link: http://www.myspace.com/thealbertans
event_category: Showcase
event_sub_category: Rock
search: The Albertans
original_serial: event_MS14119
original_venue_serial: 512
description:
  The Albertans formed in Vancouver, defects from Alberta, Saskatchewan, the U.S.  They met as a collective, and piled into a propane-fueled, converted short bus to tour down to San Diego and back.  They toured this way for the next 2 years.  Unglamorously, crossing the continent to record in New York, playing shows with bands they didn't know, for people that didn't know them.  They traveled 50,000 miles, hopped borders, broke down, slept on the road.  

  In those two years together, The Albertans recorded an EP and full length with Ernest Jenning Records. They played shows at Sled Island, SXSW, and CMJ with bands such as Cuff the Duke, Hard Drugs, and Woods.  They were named one of L Magazine's top NYC bands of 2009.
   
  This fall, The Albertans have finally found a home back in Vancouver, and are playing shows in BC until March of 2011, when they'll be leaving for North American tour.  For now,  the band's happy to be back in the mountains and on islands and among oceans.


name_last: Harris Grade
name: Harris Grade
name_index: H
picture_big_url: http://img.sxsw.com/2011/bands/39934.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Harris_Grade-Wildfire.mp3
website_link: http://www.myspace.com/harrisgrade
event_category: Showcase
event_sub_category: Rock
search: Harris Grade
original_serial: event_MS14476
original_venue_serial: Dirty Dog Bar
description:
  Harris Grade is a Southern California rock band best known for their energetic live shows and tireless work ethic.  In mid-2010, Harris Grade launched their new self-released album, Lipstick Politics, with a CD release show for a packed house at the Troubadour in West Hollywood. The band recently released a music video for the title track that featured cameos from Max Green, of Escape the Fate, and Jewel Shepard, star of The Return of the Living Dead.   
  Harris Grade's first studio EP, Hold on for Your Life, gained the attention of fans around the world and is currently distributed by Powerslave Records in Japan.  Their music video for the album's title track aired on MTV Japan and Space Shower TV in 2009. 
  Since the debut of Hold on for Your Life, Harris Grade continues to draw crowds at popular Southern California venues such as the Troubadour, Knitting Factory and House of Blues. The Lipstick Politics release show kicked off a series of shows at venues in the western U.S. to showcase the band's new material and explosive live performance style. The band celebrated their latest accomplishment when they earned a spot on the Vans Warped Tour through the Ernie Ball Battle of the Bands.  
  Guitarists Caleb Healey and Alex Von Hollen formed Harris Grade in 2006.  Later that year the two began collaborating with vocalist Robyn August, who ultimately joined the band, followed by Jason Friday and drummer Greg Fulleman in 2008.
  The band recently returned to the studio to record a new three-song EP with producer Erik Ron (Saosin, Panic! At The Disco, Foxy Shazam, D.R.U.G.S.).


name_last: Outasight
name: Outasight
name_index: O
picture_big_url: http://img.sxsw.com/2011/bands/614.jpg
website_link: http://iamoutasight.com/
event_category: Showcase
event_sub_category: Pop
search: Outasight
original_serial: event_MS14292
original_venue_serial: The Phoenix
description:
  Richard Andrew, better known by his stage name Outasight, is an American rapper and singer from Yonkers, New York. Though he is considered a Hip-Hop artist, he draws influence from other genres such as classic rock and soul, and describes his music as 'Energetic hip hop mixed with melodic soul' [1] In October 2009, Outasight signed with Warner Bros. Records under Asylum Records. His first full length studio album is set to be released by Warner Brothers Records.


name_last: Horse Thief
name: Horse Thief
name_index: H
picture_big_url: http://img.sxsw.com/2011/bands/2621.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Horse_Thief-Warrior.mp3
website_link: http://myspace.com/horsethiefokc
event_category: Showcase
event_sub_category: Rock
search: Horse Thief
original_serial: event_MS11765
original_venue_serial: Easy Tiger
description:
  Horse Thief was originally named The Tellevators who spawned from Denton, Texas and the dreams and songs of Cameron Neal (Guitar) and Preston Greer (Drums). Unsatisfied with merely jamming, they decided they needed to form a band. After a few months Cody Fowler filled the void of Rhythm Guitar and Bass Guitars respectively. Soon after, an EP 'The Tellevators' was recorded with the help of the Grady Don. They later released another LP called Figure It Out. In 2010 they moved to Oklahoma City to attend The Academy of Contemporary Music to all study different areas of the school.  When they moved they decided to change the name to Horse Thief after a trail they hiked while recording their debut album in Creede, Colorado. These four individuals love the music in themselves and work diligently to convey that passion to those would lend an ear. Four musicians taking influence from not just one single band, but the art of music as a whole, and those passionate musicians who've come before them. They are now writing and rerecording their album in Oklahoma City to be released early 2011.


name_last: Haarp
name: Haarp
name_index: H
picture_big_url: http://img.sxsw.com/2011/bands/2500.jpg
website_link: http://thehousecorerecords.com
event_category: Showcase
event_sub_category: Metal
search: Haarp
original_serial: event_MS11488
original_venue_serial: Emo's Jr
description:
  haarp is the product of a certain hurricane that destroyed New Orleans and the surrounding area which caused the end of many of the bands who stayed and played there. Formed in late 2006 as a result of no one being able to return to their respective projects, haarp is 4 guys who could not refrain from music and is made up of Grant Tom on guitar, formerly of crust band Cancer Patient, vocalist Shaun Emmons and drummer Keith Sierra played in the grindcore group Rat in a Bucket and Ryan Pomes in on the bass guitar. The sound is dark, deliberate, dreary, dreadful, desperate and most songs go over the 7 minute mark. haarp has recorded 2 EPs, a split 7' with Thou named 'Reincarnation Prayer' and recently signed to the Housecore Records label and released an LP titled 'The Filth' in November 2010.


name_last: DJ Yoda
name: DJ Yoda
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/4111.jpg
website_link: http://www.djyoda.co.uk
event_category: Showcase
event_sub_category: DJ
search: DJ Yoda
original_serial: event_MS15158
original_venue_serial: Dot Com Day Stage Austin Convention Center
description:
  DJ Yoda is one of Britain’s most admired, original club DJs and an AV pioneer who is constantly pushing the possibilities of audio-visual manipulation. Encapsulating the very essence of good times, DJ Yoda has transformed clubbing as we know it, throwing down styles as diverse as Hip-Hop, Funk, Baltimore Club, Drum n Bass and even Country music, all cut-up with a awe-inspiring selection of film, TV show and You Tube visuals that elevate his sets to the uniquely sublime. 

  His keenly-defined sense of humour has captured the imagination of the masses making him possibly the only DJ in the world who can fill a club cutting the Indiana Jones theme music with dirty dubstep beats or 80’s pop with New York rap.  A judge for three years-worth of DMC DJ World Finals, tipped by Q Magazine as one of  ‘The 10 DJs you must see before you die’ and voted alongside DJ Premier as ‘One of the Top Three DJs in the World’ in Hip-Hop Connection magazine, DJ Yoda represents a new brand of mix-master who can happily play any kind of music to make people dance.

  In the last year alone, DJ Yoda has:

  •	Played on the same bill as Steve Martin, Dave Chappelle and Chris Rock at the HBO Comedy Festival in Las Vegas.

  •	Sold out London’s Koko on his critically acclaimed ‘Magic Cinema Show’ tour.

  •	Performed alongside the likes of Amy Winehouse, Mark Ronson and Fatboy Slim.

  •	DJ’d to packed-out clubs everywhere from Beijing to New York.

  •	Mixed up the Champions League highlights with a tongue-in-cheek soundtrack for ITV’s Champions League Final preview show, blowing ITV Sports presenter Matt Smith’s mind along the way.

  •	Performed with Lily Allen providing exclusive visuals.

  •	Earned a barrel full of accolades for mixing the Fabric Live 39 CD.

  •	Hosted an hour-long show for BBC Radio 1 mixing-up highlights of their 40-year history    as part of their official anniversary celebrations.

  •	Been voted No.28 in Datatransmission’s publicly voted Top 40 DJs Poll, making him the highest placed Hip-Hop DJ.

  •	Been nominated for a Sony Radio Award in the ‘Music Special’ category for his 'Cut & Paste' documentary for BBC Radio 1.


  Following his successful re-scoring of both ‘The Goonies’ and ‘Ferris Bueller’s Day Off’ on the festival circuit in 2003 and 2004, Yoda’s notoriety as the most exciting Audio-Visual innovator has escalated, with his ‘DJ Yoda Goes To The Movies’ tours achieving legendary status. His current ‘Magic Cinema Show’ takes the AV art form into brand new territory utilising cutting edge DVD mixing equipment that he has been instrumental in developing.

  Aside from his constant touring, DJ Yoda has completed the fourth instalment of his lauded ‘How To Cut and Paste’ mix CD series. Following on from Vol. 3’s  ‘The 80s Edition’ - a collage of his favourite pop, hip-hop and movie moments from the 1980s - Volume 4 is a truly surprising and groundbreaking edition.

  No stranger to breaking new ground, Yoda’s other achievements include providing Pete Tong with his first ever hip-hop Essential Mix for BBC Radio 1 - bootleg copies of which have been doing the rounds ever since - plus his 'Mini-Mix' for Annie Mac's show was also voted, by listeners, as the best mix ever broadcast on the show.

  With his abilities as a DJ and Audio Visual tour-de-force in no doubt, Yoda’s skills as a musician were confirmed with the release of his debut artist album, ‘The Amazing Adventures Of DJ Yoda’ in 2006. Providing beats for the likes of Biz Markie, 2005 MOBO-winner Sway, Princess Superstar, Jungle Brothers, MC Paul Barman, and a host of other vocalists, ‘The Amazing Adventures Of DJ Yoda’ was critically acclaimed gaining rave reviews across the board. Having recently provided music for Film, TV and Advertising he is now working on a new album due for release in 2009 and still hopes to work with all the cast of Sesame Street on a turntablist DJ track.


name_last: Separado!
name: Separado!
name_index: S
picture_big_url: http://img.sxsw.com/2011/films/F31485.jpg
website_link: http://www.contentfilm.com
youtube_link: http://www.youtube.com/watch?v=9FQdlGH2ysg
event_category: Screening
event_sub_category: Documentary Feature
search: Separado! Gruff Rhys, Dylan Goch
original_serial: event_FS12317
original_venue_serial: Alamo Ritz 2
description:
  Director: Gruff Rhys, Dylan Goch
  UK | 84 minutes
  ContentFilm


  Starring:
  Gruff Rhys, Tony da Gatorra, René Griffiths


  Star Trek meets Buena Vista Social Club in this psychedelic western musical as Welsh pop legend Gruff Rhys (Super Furry Animals) takes us on a pan continental road trip in search of his long lost Patagonian uncle, the poncho wearing guitarist Rene Griffiths.


name_last: Pop Up Animal Kids
name: Pop Up Animal Kids
name_index: P
picture_big_url: http://img.sxsw.com/2011/bands/888.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Pop_Up_Animal_Kids-Holy_Moments.mp3
website_link: http://www.myspace.com/popupanimalkids
event_category: Showcase
event_sub_category: Rock
search: Pop Up Animal Kids
original_serial: event_MS12563
original_venue_serial: BD Riley's
description:
  Pop Up Animal Kids, a brief description:


  True music with honest intend for the love of the ritual. Three, four or more souls merging for a moment in time, allowing attentive beholders to synchronize with them. The raw beauty of humans getting together who personally surrender to the animal kid within. It’s ok. They’ll be back. Just a brief trip to the savage and wild pretty lands of distant instants. How will Pop Up Animal Kids as a band be able to pull such a thing off? That’s a very good question and thanks for asking. There is off course a wild combination of instincts, tricks, talents and hard labour needed in order to make such a thing possible. But the real key to the Pop Up chemistry is that the members musically grew up together from day one and they’ve been growing up for over ten years now. Although they will never grow up in social terms of the word, they are now more ready than ever to share their learnings, feelings and accessible one-of-a-kindness with the rest of the world. It’s all there you know, in songs, in words, photographs and drawings. It’s blues, naturally, and grooves, rhythms, or voodoo drums, whatever you want to call it. Songs for sure, but moments first...


name_last: Merch: The Other White Meat Of Monetization II
name: Merch: The Other White Meat Of Monetization II
name_index: M
website_link: http://amplifier.com
hashtag: #merch$
event_category: Business
event_sub_category: Panel
original_serial: event_IAP6669
original_venue_serial: Hilton
description:
  Room: Salon D

  Participants:
  Burnie Burns (Rooster Teeth)
  Joel Bush (Amplifier)
  Justin Sewell (Despair Inc)
  Mikhail Ledvich (BustedTees.com)
  Mona Patel (LIVESTRONG)

  Summary
  How do successful web properties delight fans, earn revenue, and achieve self-sufficiency via a vibrant direct merchandise business? What does it mean to go direct? What workload is involved? What benefits does it bring?

  Advertising receives plenty of deserved attention. Let's dive deeper into merch strategy, tactics, and tools.

  What are the best-practice fundamentals? 
  How have properties achieved success in different ways? 
  What are the latest ideas and trends that matter?
  How does merch interact with and impact community?
  In addition to the ubiquitous and important t-shirt, what products perform?

  Last year's panel was a hit and a blast. Let's continue the series.

search:
  Merch: The Other White Meat Of Monetization II Burnie Burns Rooster TeethJoel Bush AmplifierJustin Sewell Despair IncMikhail Ledvich BustedTees.comMona Patel LIVESTRONG


name_last: G.E.T. P.A.I.D.
name: G.E.T. P.A.I.D.
name_index: G
picture_big_url: http://img.sxsw.com/2011/films/F31231.jpg
event_category: Screening
event_sub_category: Texas High School
search: G.E.T. P.A.I.D. Jose Rodriguez
original_serial: event_FS11649
original_venue_serial: Alamo Lamar C
description:
  Director: Jose Rodriguez
  USA | 3 minutes
  Buzz Media Galena Park High School


  Starring:
  Jose Rodriguez


  In this music video for the students in the CASH Academy at Galena Park High School, students are encouraged to get the education needed today for the ability to pursue their dreams with college and a rewarding career. Gaining Education Today - Pursing All Ideal Dreams (G.E.T. P.A.I.D.)


name_last: Selecting Films for Festivals: Science or Serendipity?
name: Selecting Films for Festivals: Science or Serendipity?
name_index: S
website_link: http://www.lfs.org.uk/courses/mafilmcurating/index.php
event_category: Panel
event_sub_category: Film Festivals
original_serial: event_FP5522
original_venue_serial: Austin Convention Center
description:
  Room: Room 15

  Moderator:
  Nick Roddick (London Film School)

  Participants:
  David Courier (Sundance Film Festival)
  Jane Schoettle (Toronto International Film Festival)
  Stefan Laudyn (Warsaw Film Festival)
  Tor Fosse (Bergen Int'l Film Festival)

  Summary
  In a North American context (and with some of the same panelists), the panel will revisit a subject first broached in a panel at the Cannes Film Festival 2010: where do festival programmers come from, where do they go to get the films they program and what influences their choices.

  In a North American context (and with some of the same panelists), the panel will revisit a subject first broached in a panel at the Cannes Film Festival 2010: where do festival programmers come from, where do they go to get the films they program and what influences their choices.

search:
  Selecting Films for Festivals: Science or Serendipity? David Courier Sundance Film FestivalJane Schoettle Toronto International Film FestivalStefan Laudyn Warsaw Film FestivalTor Fosse Bergen Int'l Film FestivalNick Roddick London Film School


name_last: Tanya Morgan
name: Tanya Morgan
name_index: T
picture_big_url: http://img.sxsw.com/2011/bands/1887.jpg
website_link: http://tanyamorgan.net
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Tanya Morgan
original_serial: event_MS14541
original_venue_serial: Billboard Bungalow @ Buffalo Billiards
description:
  Tanya Morgan is a rap group.  More than that, they're a great rap group as evidenced by the praise they've received from the likes of Billboard, Vibe, SPIN, XXL Magazine, XLR8R, Los Angeles Times, The Onion, NY Magazine and a bevy of other press outlets who have praised the group throughout the duration of their career.  'Tanya Morgan are like the sons of De La Soul -- soulful, stressed, effortlessly smart flows, intricate production, the whole package,' says SPIN Music Editor Charles Aaron.

  Hailing from both Brooklyn and Cincinnati, Tanya Morgan formed on the message boards of Okayplayer.com in 2003 when Donwill, Ilyas Nashid and Von Pea were all solo artists trading demos and beat tapes.  The three MCs decided to collaborate for a one-off project and settled on the name Tanya Morgan - an inside joke to trick hip-hop crate-diggers and sample-searchers into thinking the record was an old-school soul singer.  After their debut album, Moonlighting, was endorsed by the likes of ?uestlove in 2006 and was received enthusiastically by fans, Tanya Morgan decided to keep working together and keep the name.  In the wake of Moonlighting's critical success, the group released its follow-up, 2009's Brooklynati which saw the group reach more fans and beguile more journalists as it was widely regarded as one of the year's best hip hop releases.

  Since Brooklynati's release, the group has reformed with Ilyas moving on to focus on his solo material and video production while Von Pea and Donwill continue to tour as Tanya Morgan, supporting the group's classic material as well as the members' first solo releases: Donwill's Don Cusack In High Fidelity and Von Pea's Pea's Gotta Have It, both released in 2010.  2011 will see more tour dates and work on the group's third full-length album, yet untitled.


name_last: Epcot
name: Epcot
name_index: E
picture_big_url: http://img.sxsw.com/2011/bands/3500.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Epcot-Cloudskipper.mp3
website_link: http://www.myspace.com/epcotsf
event_category: Showcase
event_sub_category: Electronic
search: Epcot
original_serial: event_MS13147
original_venue_serial: Barcelona
description:
  A myriad of styles.


  Hailing from San Francisco as a Recording Artist/MC/DJ, Epcot has been releasing and touring music on an international stage for the last 10 years.  

  As an MC heavily influenced by UK Grime rather than traditional hip-hop, he has recorded original material with everyone from Tipper, Si Begg and The Glitch Mob, to Salva, EPROM, NastyNasty, Starkey, and Lorn, amongst many others.  Recent tours have found him spitting live with headlining bass DJ's and producers such as Ana Sia and Mimosa.  His tunes have been championed around the globe by radio and club DJ's alike, including Rob Da Bank, Annie Mac, Mary Anne Hobbs, Gilles Peterson and Annie Nightingale.  With multiple international tours under his belt, as well as appearances at Bestival, Ashton Court Festival, and Scala to name a few, many mics have been torched.  As an original member of the Frite Nite collective, his full length LP Heroes was released in early 2010, shortly followed by the accompanying Heroes Remixes EP featuring some of today's brightest.

  As a DJ, Epcot has a reputation for playing all sub-genres of progressive bass music with the skill of a turntablist wiz.  Expect to hear plenty of unreleased dubs and exclusive tunes spanning multiple tasteful realms.  Recent mixes include podcasts for Big Up magazine, Stay Lucid, and Frite Nite.

  With a solo live show consisting of a delicately crafted blend of all of these elements, expect something original and unique each time out.


name_last: Changing the Web Accessibility Game Plan
name: Changing the Web Accessibility Game Plan
name_index: C
website_link: http://webaim.org/
hashtag: #a11ygameplan
event_category: Greater Good
event_sub_category: Core Conversation
search: Changing the Web Accessibility Game Plan Jared Smith WebAIM.org
original_serial: event_IAP6158
original_venue_serial: Austin Convention Center
description:
  Room: Room 8A

  Participants:
  Jared Smith (WebAIM.org)

  Summary
  Web accessibility for people with disabilities has certainly advanced in recent years, yet many believe that the gap between innovation and accessibility is widening. Is it time to rethink our approach to web accessibility? Is the traditional approach of following accessibility principles and guidelines optimal with web content and applications that are increasingly dynamic and rich? How can web accessibility be more mainstream and less stuffy and boring?

  This panel will investigate the current effectiveness of web accessibility, discuss whether a new game plan is necessary, and present how web accessibility advocates can greatly improve their efforts and enjoyment in making the web a better, more accessible place for everyone.


name_last: DZ Deathrays
name: DZ Deathrays
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/41134.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/DZ-Gebbie_Street.mp3
website_link: http://www.myspace.com/dzparty
event_category: Showcase
event_sub_category: Electronic
search: DZ Deathrays
original_serial: event_MS14631
original_venue_serial: Red 7
description:
  Like the band title, DZ DEATHRAYS consists of only two parts, that being Shane Parsons and Simon Ridley. While it may be hard for 
  some to comprehend a mere two piece with the ability to create a massive wall of sound, this is a feat which DZ DEATHRAYS 
  have been able to conquer with results fashioned from a statically charged mix of influences like Death From Above 
  1979, The Bronx, Justice, Sunn 0)) and Lightning Bolt. With this combination musical mentors as ammunition they 
  create a blend of driving monster beats firing over an avalanche of guitar similar to the sound of a squadron of 
  attacking Panzer tanks. 
   
  After just 10 months of playing consistent energetic shows from trashed lounge rooms to warehouse parties across the 
  nation, DZ DEATHRAYS (originally just DZ) found themselves playing on their first sold out tour around Australia after being personally selected for the 
  entire national support slot by world renowned electro indie punk outfit, Crystal Castles. Through out their brief two 
  year career they have also had the honour of being able to share the stage with many highly revered international 
  acts such as RATATAT (US), The View (SC), Midnight Juggernaughts, The Grates, Die!Die!Die! (NZ), Biffy Clyro (SC), The 
  Temper Trap, Cut Off Your Hands (NZ), Grinspoon and many, many others.  
   
  In September 2009 DZ DEATHRAYS won the Triple J Unearthed award for the Valley Fiesta and released their debut EP entitled 
  ‘Ruined My Life” through local label Useless Art Records distributed through Inertia which sold over 600 copies in pre 
  sales alone even before lead single “Blue Blood” had received any rotation on Triple J or the many other community 
  and internet radio stations which it still receives around the world to this day. This release helped boost DZ DEATHRAYS profile 
  enabling them to play to thousands on many of Australia’s most world renowned festival stages such as Big Day Out, 
  Park Life, Field Day, Sunset Sounds, Play Ground Weekender not to mention all the smaller independent festivals. They 
  were shortlisted for two separate competitions for Tooheys Extra Dry, in particular the Ted The Lab competition where 
  they were runners up and received personal kudos from Mark Ronson. Currently Blue Blood, Teeth and The Mess Up 
  are on rotation on Triple J and DZ DEATHRAYS were recently awarded 39th position on the Rip It Up Magazine’s Fresh 50: 
  http://ripitup.com.au/article/1246.  
   
  Originally a band designed for playing drunken house parties, DZ DEATHRAYS may be moving on to larger prospects, but their 
  refreshingly palatable gritty-indie sound that they own still prevails. Armed with the additional blinding flashes of 
  strobe lighting, the smell of sweat and alcohol and with a taste for mayhem and carnage, their live shows are a treat 
  for all of the senses.


name_last: Frazey Ford
name: Frazey Ford
name_index: F
picture_big_url: http://img.sxsw.com/2011/bands/839.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Frazey_Ford-Blue_Streak_Mama.mp3
website_link: http://www.facebook.com/frazeyford
event_category: Showcase
event_sub_category: Alt Country
search: Frazey Ford
original_serial: event_MS13961
original_venue_serial: The Ale House
description:
  Best known throughout the last 10 years as a member of the critically acclaimed Vancouver trio The Be Good Tanyas, Frazey Ford is now ready to tell her own story with a solo album she describes as being “moved by motherhood, earth and land.” Obadiah is a collection of songs hand-carved by the hardships and exaltations of life, and stained with the rich colors of soul and folk music that fueled artists like Joni Mitchell, Ann Peebles, Neil Young, and Donny Hathaway. After a period of stillness, it’s the sound of Ford finding herself once again.

  “I began to write just for the joy of it,” says Ford, reflecting on the past few years. “I realized that I was just me, and for the first time I understood that was enough. A lot of this album is coming out of healing that I’ve done. The knowledge that in all grief there is joy, and in all joy there is grief.”

  Recorded during a blissful Vancouver summer at the studio of co-producer and multi-instrumentalist John Raham, Obadiah came to life with the help of an intimate assembly of guests. Trish Klein of The Be Good Tanyas lay down yards of velvety smooth electric guitar, while next-door neighbor Caroline Ballhorn, contributed vocals to “Gospel Song” and “Hey Little Mama.” Ford’s landlord even dropped in to play keyboards, as Cuban style chords go back and forth with warm Wurlitzer licks on the playful “Like You Better.” By putting her faith in an assortment of capable companions, Ford let the songs unfold naturally, embracing the little experiments and happy accidents that give the album so much character.


name_last: WTF with Marc Maron - Live Podcast Taping
name: WTF with Marc Maron - Live Podcast Taping
name_index: W
event_category: Comedy
event_sub_category: Various
search: WTF with Marc Maron - Live Podcast Taping Marc Maron WTF with Marc Maron Podcast
original_serial: event_OE00357
original_venue_serial: Esther's Follies
description:
  Participants:
  Marc Maron (WTF with Marc Maron Podcast)

  Summary
  Marc Maron brings his critically acclaimed podcast from his garage in Los Angeles to our stage in Austin, TX. WTF is a comic on comic interview, whose topics often include the arc of the interviewees career, shared past experiences, and current affairs.


name_last: Surviving and Thriving as an Independent Game Developer
name: Surviving and Thriving as an Independent Game Developer
name_index: S
website_link: http://www.spacetimestudios.com
event_category: ScreenBurn
event_sub_category: Solo
search: Surviving and Thriving as an Independent Game Developer Cinco Barnes Spacetime Studios
original_serial: event_IAP8431
original_venue_serial: Austin Convention Center
description:
  Room: Room 12AB

  Participants:
  Cinco Barnes (Spacetime Studios)

  Summary
  Cinco Barnes, previously Lead Designer of “Star Wars: Galaxies,” currently Chief Visionary Officer of Spacetime Studios, discusses how his company abandoned their charter to create large-scale PC MMO games and leveraged unique competitive advantages to find profitability in the emerging online mobile games market. This presentation covers strategies that Spacetime Studios employed to insulate the company from uncertainty while guiding it to a new market, as well as best practices for transposing well-known PC MMO features onto today’s mobile gaming devices.


name_last: Gallops
name: Gallops
name_index: G
picture_big_url: http://img.sxsw.com/2011/bands/2401.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Gallops-'Miami_Spider'.mp3
website_link: http://www.myspace.com/thegallopsband
event_category: Showcase
event_sub_category: Avant/Experimental
search: Gallops
original_serial: event_MS10795
original_venue_serial: Latitude 30
description:
  'the jerky propulsion of Foals, the riffs-as-rhythm of Pivot and the synthy tomfoolery so 
  beloved of Battles' NME

  GALLOPS are where live electronics and jagged guitars meet on the floor
  and thrash the s**t out of each other until neither one is left standing.
   
  Seamlessly blending organic and synthetic in a cohesive manner, while showcasing progressive song-writing without alienating the listener. This is as much for headphone listening in a dark room as it is for festival dance-offs.
   
  Taking influence from such drastically varied artists (Aphex Twin, Fugazi, Vangelis, Sun-Ra, Steve Reich...) goes someway to explaining the provocatively unique shape of this, their 5 track debut EP, which firmly stakes a claim on behalf of the 4 piece as 1 of the UK's brightest hopes.
   
  A limited edition collaborative release from 2 of the UKs most exciting
  DIY labels; Holy Roar (Rolo Tomassi, Pulled Apart By Horses) and Blood
  and Biscuits (Three Trapped Tigers, Tall Ships) this EP is destined to
  be one of those evasive records, which the snoozers will hunting down on
  e-bay in 6 months time.
   
  The 4 piece from Wrexham (yes, Wrexham!?) are a band of few words,
  infact this EP doesn't contain any. The closest you'll hear to vocals on the entire EP is a heavily manipulated hoover synth on 'Miami Spider' which sound as if it's been transmitted from extra terrestrials, speaking from galaxies away in an unidentifiable tongue, to steer the record to its ultimate conclusion.
   
  Much like some of our favourite pieces or art, books, films and records, the open interpretation only enhances the experience. So are GALLOPS willing to give us an insight into their stimulus, their methods, their evolution, their mindset, their intentions?
   
  'We just hope we are doing something a bit different and giving people
  enjoyment'.
   
  We'll take that as a 'no'.

   
  http://www.myspace.com/thegallopsband


name_last: Das Racist
name: Das Racist
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/1901.jpg
website_link: http://www.dasracist.net
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Das Racist
original_serial: event_MS13642
original_venue_serial: Emo's Main Room
description:
  Das Racist is a weed edge/hare krishna hard core/art rap/freak folk music trio based in brooklyn, new york, comprised of queens-born himanshu kumar suri, san francisco-born victor vazquez, and queens-born ashok kondabolu. Suri and vazquez met at sarah lawrence bard pomona wesleyan art college in massachusetts, where victor was himanshu's resident advisor in a 'students of color for social justice' themed freshman year dormitory. The duo later added kondabolu as a hype man and spiritual advisor.
  After a couple of years of occasional drunken freestyles with each other, Himanshu and Victor decided to record a couple of raps together.
  The first of which was called 'We Made It' and immediately became a hit amongst stupid assholes who like rap from the 1990s and really want that shit to keep happening. The second track was called 'Fever' and it was fucking terrible - really bad. Then they made some other songs and then they made 'Combination Pizza Hut and Taco Bell' which is the one that everyone likes and then they made some other songs.


name_last: P. Dukes
name: P. Dukes
name_index: P
picture_big_url: http://img.sxsw.com/2011/bands/1562.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/P._Dukes-Propane.mp3
website_link: http://www.pdukes.com
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: P. Dukes
original_serial: event_MS12778
original_venue_serial: Klub Krucial
description:
  The Atlanta music scene has been divided into two sections. First, there is the 'street' music faction, categorized by bass heavy beats intended to rock parties moreso than stimulate your mind, where lyrical content is trumped by the catchiness of the chorus. Secondly you have the 'internet' section, which is more laid back, and is more suitable for listening at a starbucks wifi-lounge than a 'crunk' club in Atlanta.  Hailing from the southside of the city, College Park to be exact, up and coming emcee P. Dukes plans on merging the musical divide in Atlanta through his honest and clever brand of music.  As a graduate of Banneker High School, the same institution that produced artists such as Ludacris and Yung Joc, Dukes has a strong affiinity for traditional hood past times such as pretty girls, fast cars, and easy money That affinity is indentifiable in his music.  Conversely, as a graduate of Auburn University, Dukes expresses his appreciation for empowerment through education while preaching to his listeners the importance of being yourself even when its not perceived to be the 'cool' thing to do at the time.  His lyrical prowess over hard 808's, synths, and strings, allows him to be taken seriously even by the harshest of critics, while at the same time it endears him to those from the same lower-middle class single parent home demographic he comes from as a hero of sorts.  The guy from College Park who can run the streets without being involved in them, an interesting notion that you will only be able to understand by listening to his music.


name_last: Jeremy Messersmith, 'Tatooine'
name: Jeremy Messersmith, 'Tatooine'
name_index: J
picture_big_url: http://img.sxsw.com/2011/films/F22161.jpg
website_link: http://www.ericpowerup.net
event_category: Screening
event_sub_category: Music Video
search: Jeremy Messersmith, &quot;Tatooine&quot; Eric Power
original_serial: event_FS11849
original_venue_serial: Alamo Lamar C
description:
  Director: Eric Power
  USA | 2 minutes
  Ericpowerup


  Paper Jedis!?  Yes indeed!  This is the original Star Wars trilogy re-imagined in glorious cut paper animation set to the lovely tune 'Tatooine' by Jeremy Messersmith.  As 2-D as it gets.


name_last: Colleen Green
name: Colleen Green
name_index: C
picture_big_url: http://img.sxsw.com/2011/bands/1864.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Colleen_Green-Y_Do_U_Call_Me.mp3
website_link: http://www.myspace.com/c0lleen1
event_category: Showcase
event_sub_category: Punk
search: Colleen Green
original_serial: event_MS12835
original_venue_serial: Red 7
description:
  I know a couple of things about Colleen Green.

  One thing that's for sure: she's a songwriting phenomenon. She sings lovely, catchy, fuzzy songs that range from 80s pop goulash to psychedelic drone; from 90s power punk to homemade Sebadoh-style songs of heartache. Think of her as a sort of female Daniel Johnston, with her at home making comics, armed with a seemingly unlimited amount of well-composed songs, her lamentations on out-of-reach love, her self-medication, her bedroom recordings. She proudly displays her musical heroes' influences on her sleeve. She plays live shows alone on stage with only an electric guitar and a drum machine to accompany her.

  Is she a genius? Who knows.

  So let's get down to the bare bone facts. These are the things I know about Colleen Green to be true: Colleen Green sprouted up some years ago in Massachusetts, deep within the forests of the Merrimack Valley. She was raised by a loving family that brought her up on a steady diet of delicious oldies and sugary cereals. Colleen Green went to school, learned how to speak the language of the streets, and by second grade was rapping on school grounds. By the age of 11 she had discovered punk rock and never looked back. From that point on she was obsessed with music.

  Green moved to Oakland, California in 2008 in search of hot sun, good bud, good buds, and nice boys. Fortunately, five of her best friends decided to join her, the best of which being Kayla. Along with their friend Steve O, Green and Kayla created the Full House House in West Oakland and invited countless great bands from across the nation and world to play in their living room. Kayla can be seen on the front cover of the 'Green One' 7', and is also one of two main characters in Green's comic strip, 'Real Shit Daily'.

  Recently, Green retreated to a cave in Los Angeles, where she can now be found sleeping, smoking, baking magical treats, and staring at the wall.  Within two lonely months, Colleen had written and recorded Milo Goes to Compton; within five she had released both that tape and the 4 Loko 2 Kayla CD-R EP as well. Both of these albums have been in heavy rotation since the day they arrived in my mailbox.

  Anyway, that is just the beginning of the Colleen Green story.  If you can, get to know her.  And text her.  You will love her
  . 
  'A brutal gem for the real indie club bound to blow up speakers and inspire many bands out there to get way more creative (or violent) with their re-appropriation of 1960s Girls in the Garage tropes.' --20 Jazz Funk Greats

  'Like coffee for your ears.' --Pitchfork

  'Slightly snotty but totally cool fuzz pop music.' --Neu Magazine


name_last: Drawback
name: Drawback
name_index: D
picture_big_url: http://img.sxsw.com/2011/films/F30328.jpg
website_link: http://www.drawbackthemovie.com
youtube_link: http://www.youtube.com/watch?v=lsn3klCLZeM
event_category: Screening
event_sub_category: Narrative Short
search: Drawback Daniel Rigdon
original_serial: event_FS11869
original_venue_serial: Alamo Lamar C
description:
  Director: Daniel Rigdon
  USA | 9 minutes


  Starring:
  Adam Beckley, Heather Kafka, Kevin McCarthy


  Berg, a recovering addict, is hit with regret, rejection, and the news of the frailty of life. His emotions over the woman who once loved him float bitterly like smoke from last night's cigarettes. DRAWBACK raises the question: 'When you've lost everything, what can you hope to find?'


name_last: Eatliz
name: Eatliz
name_index: E
picture_big_url: http://img.sxsw.com/2011/bands/526.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Eatliz-Zoo.mp3
website_link: http://www.eatliz.com
youtube_link: http://www.youtube.com/watch?v=Ojx8wm30XVQ
event_category: Showcase
event_sub_category: Rock
search: Eatliz
original_serial: event_MS12416
original_venue_serial: Easy Tiger
description:
  Eatliz is one of Israel's leading alternative rock bands, which earned its strong cult following of indie rock fans by the band's spectacular live shows and outstanding music. 

  In March 2011 the band will be making a debut in the US and Canada, armed with a new exciting album release 'Teasing Nature' with full US tour followed by showcases at SXSW and Canadian Music Week.

  Eatliz is considered as one of Israel's hottest live acts and very viral band, thanks to the band's amazing animation music videos. Lee Triffon, the band's lead singer, has been spotted as one of the vocal acrobatics in the contemporary alternative music scene. 

  Recently Eatliz finished a successful European tour, played Primavera sound festival 2010 in Spain, and supported the shows of Porcupine Tree and 'Zappa Plays Zappa' in Israel. Eatliz have a sound of their own. 

  The band's unconventional approach to music makes it tough to label with a genre as every song of the band is an adventure, a toy to be played by the skilled hands of the band members, and a genuine declaration of originality and vision. The music of Eatliz is described by the band members as 'complicated pop', as the band's songwriting is eclectic and combines various of influences, from soft pop to hard-rock elements, brings to mind bands like  Mr. Bungle, Sleepytime Gorilla Museum, Bjork, Portishead  and Cardiacs.  The variety of styles the band combines in a single song, has helped them gain fans of many genres, crossing ages and countries.

  Eatliz's debut album 'Violently Delicate' was released in Germany, Switzerland, Austria and Israel by Anova Records in 2008 and was played constantly in Israel's biggest radio stations, while 'Attractive' got a massive radio airplay in Germany as well. This led to an invitation on behalf of the Popkomm festival 2008 to play a showcase. 

  With the support of MTV Europe with MTV Artist Spot and 2 releases in Europe and Israel, Eatliz toured Europe (focusing on Germany and Spain) in 2010 and performed at Primavera sound festival in Spain, one of Europe's biggest alternative festivals. Eatliz was the opening act for 2 major international shows in Israel; Porcupine Tree and 'Zappa Plays Zappa'. Eatliz is a very viral band; it is internationally known for its internationally awarded spectacular animation music videos (Attractive and Hey). Both videos were seen by millions at festivals all over the world and created a massive web buzz in blogs and magazines. Hey participated in 120 worldwide festivals and won 16 awards, including the precious Spike Lee award at Tribeca film festival (NY). 

  In December 2010 the band released full second LP titled 'Teasing Nature', to wide critically acclaim.


name_last: Mickey
name: Mickey
name_index: M
picture_big_url: http://img.sxsw.com/2011/bands/4302.jpg
website_link: http://www.myspace.com/iamyourtrash
event_category: Showcase
event_sub_category: Rock
search: Mickey
original_serial: event_MS15107
original_venue_serial: Headhunters
description:
  But just when you thought it was too passe to be in a dangerous band in Chicago, along comes the perfectly sloppy and unrealistically addictive bubblegum-barf of Mickey, one of the most dazzling concoctions to grace the stage locally as of late. How this strange mix of weirdos ever came together is odd enough, but the music Mickey delivers is refreshingly perfect, trashy glam/powerpop, a la early GG Allin & the Jabbers and the Berlin Brats, played by guys that all seem to be in their own worlds, but come together like nothing you've ever witnessed. Featuring the seethingly salacious Mac Blackout as the teeny-boppin' 'Juke Box Babe'-era Alan Vega figurehead, along with his zany gang of glitterous glammaries from bands such as Tentacle Lizardo, Incredible Nigga Band, and Trash & Heat, this is one bumping train of all-around punk heaven you cannot miss. --Todd Killings


name_last: A Conversation with Paul Reubens
name: A Conversation with Paul Reubens
name_index: C
event_category: Convergence
event_sub_category: Dual
search: A Conversation with Paul Reubens Mike Sampson JoBlo.comPaul Reubens The Pee-Wee Herman Show
original_serial: event_IAP000523
original_venue_serial: Austin Convention Center
description:
  Room: Room 18ABCD

  Participants:
  Mike Sampson (JoBlo.com)
  Paul Reubens (The Pee-Wee Herman Show)

  Summary
  Paul Reubens is best known for his character, Pee-wee Herman, which he created while a member of the famed Los Angeles improv group, The Groundlings. From its premiere in 1981, the stage production of The Pee-wee Herman Show quickly gained a national audience when it was broadcast by HBO. In 1985, Reubens co-wrote the hit film, Pee-wee's Big Adventure. He went on to create, co-write and co-direct Pee-wee’s Playhouse on CBS. The series earned 22 Emmy Awards over its five seasons. Recently, The Pee-wee Herman Show completed an acclaimed run on Broadway and was filmed, once again, for HBO. Join us as Paul discusses his remarkable body of work and the upcoming HBO special broadcast of 'The Pee-wee Herman Show on Broadway'. We can't wait, and hope you can't either!


name_last: The R's (formerly The Record's)
name: The R's (formerly The Record's)
name_index: R
picture_big_url: http://img.sxsw.com/2011/bands/4510.jpg
website_link: http://www.facebook.com/pages/The-Rs/197569126923003
event_category: Showcase
event_sub_category: Rock
search: The R's (formerly The Record's)
original_serial: event_MS14985
original_venue_serial: Habana Bar
description:
  THE R'S  BIO
  The R's (formerly The Record's) formed in the summer of 2002 in Brescia, Italy. They are Pierluigi Ballarin (vocals, guitar), Gaetano Polignano (drums), and Pietro Paletti (bass, vocals). Early on the band released a series of self‐produced recordings that helped build a cult following. In 2007 they won a music contest sponsored by Italy's most widely read newspaper and released their first official EP, Joyful Celebration. The record contained the single 'Move Your Little Fingers,' picked up by the most prominent national radio stations.
  In 2008 The R's released the album Money's On Fire with the collaboration of the venerated musician/producer Giovanni Ferrario (P.J. Harvey). With one of the tracks from the album featured on a major national advertising campaign and prominent exposure on MTV Italy the band began reaching a wide audience. By the end of the year they were on best‐of lists of the most important newspapers and music publications in Italy.
  The R's music crosses genres and eras with hints of the early days of rock  from the 1950's to garage rock  alongside indie pop and psychedelic folk.
  In 2011 The R's signed with Nat Geo Music, the record label of the National Geographic Society that specializes in contemporary international music. The R's are preparing to make their U.S. debut in the late spring / early summer of 2011 with the release of their latest album De Flora Et Fauna.


name_last: Comedy Showcase: Comedy Death-Ray Presents (early)
name: Comedy Showcase: Comedy Death-Ray Presents (early)
name_index: C
event_category: Comedy
event_sub_category: Various
original_serial: event_OE00358
original_venue_serial: Esther's Follies
description:
  Participants:
  Brett Gelman (Gelmania)
  Dave Foley (Ferret Productions Inc)
  Howard Kremer (Who Charted?)
  Kevin Pollak (Kevin Pollak's Chat Show)
  Michael Black (Hot Schwartz Productions)

  Summary
  SXSW is thrilled to host Scott Aukerman’s “Comedy Death-Ray”, a cornerstone of the LA comedy scene for nearly 10 years.

  SXSW is thrilled to host Scott Aukerman’s “Comedy Death-Ray”, a cornerstone of the LA comedy scene for nearly 10 years.

search:
  Comedy Showcase: Comedy Death-Ray Presents (early) Brett Gelman GelmaniaDave Foley Ferret Productions IncHoward Kremer Who Charted?Kevin Pollak Kevin Pollak's Chat ShowMichael Black Hot Schwartz Productions


name_last: Wakey!Wakey!
name: Wakey!Wakey!
name_index: W
picture_big_url: http://img.sxsw.com/2011/bands/46670.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Wakey!Wakey!-Light_Outside.mp3
website_link: http://www.myspace.com/wakeywakey
event_category: Showcase
event_sub_category: Pop
search: Wakey!Wakey!
original_serial: event_MS11663
original_venue_serial: Lamberts
description:
  “I was a scrawny, dopey kid—the worst athlete on the face of the planet,” says Wakey!Wakey! frontman Mike Grubbs. “You know tee ball? I got to first base one time.”

  Good thing Grubbs had a burgundy baby grand to wail on instead, the centerpiece of a Partridge-like music room that also housed a French horn, clarinet, violin and autoharp. Grubbs started climbing scales and chords here when he was 5. Back then, his mother—a longtime piano teacher and choir director—would ask the kids to sight read songs before they could even think of eating cereal. And homework, why, that was something you did simply to score more bench time.

  “For every subject done,” he says, “I could play the piano for an hour. It was almost like video games for me.”    The games got a bit more complicated in high school, as Grubbs stumbled upon the songbooks of Billy Joel and Elton John. Not to mention the arena-ready anthems of Led Zeppelin. That unholy trinity, combined with the three B’s—Bach, Beethoven and Brahms—was enough to steer Grubbs away from the church music he was forced to focus on from an early age.

  “One of my main influences now is the fact that I didn’t have someone teach me proper jazz or rock playing,” explains Grubbs. “I had no idea how to put a song together; no one telling me, ‘Hey, you should check out Gershwin,’ but it was all so fascinating to me. So I found my own style by experimenting with what works and what doesn’t.”

  Before Grubbs could tap his true voice through a string of buzz-stirring Wakey!Wakey! releases on Family Records (two live LPs, a free collection of covers and last spring’s War Sweater EP), the following dues were paid: a totally ‘90s bar gig aimed at pint-slamming college kids; a rock band best described by its beard quotient and Black Crowes nods (Satellite Kid); and two touring musicals (Brigadoon, Camelot). “I’m a tall, skinny straight guy who can sing,” says Grubbs. “That’s basically gold in the musical theater business because there’s none of us.”

  Speaking of standing out, Wakey!Wakey! made their presence known over the past couple years by finding a perfect balance between crowd-pleasing pop and art-damaged indie rock. It’s something Grubbs learned from New York’s anti-folk scene and its founding father, Lach. (The Lower East Side icon mentored Grubbs, which isn’t a surprise—Lach shunned the piano the second he heard the Sex Pistols.) “To come from such a repressed musical environment and then hear someone like Regina Spektor perform with such abandon—shouting and hitting her stool with a drum stick—was priceless.”

  Nowadays, Grubbs is the crazy one, slapping his piano around and singing like his life depends on it while conducting a rich backdrop of sweeping strings, heavenly harmonies, and enough delicate details to make Wakey!Wakey!’s first proper LP feel like an Oscar-nominated film soundtrack. Which is ironic to say the least. After all, One Tree Hill creator Mark Schwahn loved a Wakey!Wakey! set so much he tapped their sun-stroked “War Sweater” track for season 6’s finale and recruited Grubbs for a recurring role. That’d be the tale of a bartender/musician named, err, Grubbs—a strangely familiar life story hinted at in such standout Wakey!Wakey! songs as “Almost Everything,” “Twenty-Two,” and “Got It All Wrong.”

  “We set out to make an album this time,” explains Grubbs. “I realize that’s not where people say this business is headed these days, but there’s something about translating a year’s worth of experience into ten songs and letting that tell the story. I feel lucky to have the chance to do that on my own terms.“


name_last: The Crowdfunding Manifesto: The Path to Creative Empowerment
name: The Crowdfunding Manifesto: The Path to Creative Empowerment
name_index: C
website_link: http://rockethub.com
hashtag: crowdfunding
event_category: Panel
event_sub_category: Other
original_serial: event_MP6668
original_venue_serial: Austin Convention Center
description:
  Room: Room 12AB

  Moderator:
  Brian Meece (RocketHub)

  Participants:
  Billy Zero (Chemistry Management)
  Kate Dawson (N/A)
  Kevin Breuner (CD Baby)
  Tom Puukko (Hyper)

  Summary
  Musicians are connected more deeply to their audience and network than ever before. Modern social networking makes reaching out simple and virtually free, while the costs of creative production and distribution have decreased. A new revolution is emerging on this grassroots level of creativity:  crowdfunding. By leveraging one's network and audience for funds, this manifesto combines the emotional power of traditional patronage with the massive reach of digital communication.

search:
  The Crowdfunding Manifesto: The Path to Creative Empowerment Billy Zero Chemistry ManagementKate Dawson N/AKevin Breuner CD BabyTom Puukko HyperBrian Meece RocketHub


name_last: Your Web Developer Thinks You're an Idiot
name: Your Web Developer Thinks You're an Idiot
name_index: Y
picture_big_url: http://img.sxsw.com/2011/events/YourWebDeveloperThinks.jpg
website_link: http://BakeSpace.com
hashtag: #babetteisawesome
event_category: Work & Happiness
event_sub_category: Core Conversation
search: Your Web Developer Thinks You're an Idiot Babette Pepaj BakeSpace IncErik Deutsch ExcelPR Group
original_serial: event_IAP6410
original_venue_serial: Marriott Courtyard
description:
  Room: Rio Grande A

  Participants:
  Babette Pepaj (BakeSpace Inc)
  Erik Deutsch (ExcelPR Group)

  Summary
  'What we have here is a failure to communicate.' This famous line (spoken to Paul Newman in Cool Hand Luke) aptly describes the relationship that can develop between a Web site publisher and the site's developer. We'll examine real-world examples (some hilarious, others downright frightening) and discuss strategies to help non-techie entrepreneurs communicate effectively with their tech/development team. 

  This panel will help your bootstrapped startup avoid being taken for a ride.


name_last: Those Darlins
name: Those Darlins
name_index: T
picture_big_url: http://img.sxsw.com/2011/bands/2808.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Those_Darlins-Screws_Get_Loose.mp3
website_link: http://www.thosedarlins.com
event_category: Showcase
event_sub_category: Rock
search: Those Darlins
original_serial: event_MS14065
original_venue_serial: Swan Dive
description:
  Those Darlins
  Screws Get Loose
  March 29, 2011

  Four years have gone by since Nikki, Jessi, and Kelley Darlin spat in their palms and slapped hands in a three-way promise that would become Those Darlins. Since then, they’ve broken hearts and broken bones, all the while honing their chops and gaining a lifetime of experiences through endless touring: bros to the bitter end. Screws Get Loose is their second album--and the first to show off drummer Linwood Regensburg stepping up as a songwriter. Each song bears the scars of the highs and lows they’ve soldiered through together on the road, accentuating the realities of growing up in a rock and roll band.

  This latest collection of songs reveals the Darlins’ road-weary and hardened spirits as the full-throttle charge of their freewheeling early anthems, such as “Red Light Love” and “Wild One,” has faded into the clarity and the life lessons of , “Let You Down,' “Be Your Bro,” and the album's title track. In 'Be Your Bro,' Jessi sings “I just wanna be your brother, you just wanna be my boyfriend. I just wanna run and play in the dirt with you, you just wanna stick it in.” It’s the kind of lyric that any woman can relate to, and the kind of writing that tells a story with just enough detail to make your mind fill in the blanks and make it your own. But the album’s true tone culminates in the distant yearning of “Waste Away': “What happened that makes you wanna go face first into the ground? What happened to me that I keep followin' you around?”

  The band re-enlisted producer Jeff Curtin (Small Black) and headed down to Atlanta, GA to record Screws Get Loose with engineer Ed Rawls at his Living Room Studio (Black Lips, Jacuzzi Boys).  While the band’s country punk nature is still evident, the Southern roots that shine through are more in line with the dirty South garage rock blasting out of Memphis, Atlanta, and Nashville in recent years. Haunting and hook-laden numbers such as “Hives,” “Tina Said,” and “BUMD” tussle with the confessional weight of other songs, like 'Waste Away' and 'Let U Down.'  Stylistically, the band has created a range of sounds: “Boy” is reminiscent of Spector’s summery girl pop, “Mystic Mind” is a fully-realized stoner jam, and “$” is a lesson on the slippery nature of money sung in an infestation of gang vocals.

  These songs show that life on the road is no place for the faint of heart. So, naturally, songs take shape with bold narratives, strong voices, and full-bodied performances that are no less vibrant than previous offerings, but are a little less naïve. Maturity and experience combine to open up wholly new dimensions for Those Darlins. But that doesn’t mean they have forsaken the spirit of fun and frivolity that has come to define them.

  Screws Get Loose will be released via the Oh Wow Dang label on March 29, 2011.

  Those Darlins are:  Jessi Darlin (Guitar/Bass), Kelley Darlin (Bass/Guitar), Nikki Darlin (Guitar/Bass), Linwood Regensburg (Drums/Guitar).
   

  Screws Get Loose tracklisting: 
   
  1.   Screws Get Loose
  2.   Be Your Bro
  3.   Let U Down
  4.   Hives
  5.   Mystic Mind
  6.   Tina Said
  7.   $
  8.   Boy
  9.   Fatty Needs A Fix
  10. Waste Away
  11. BUMD 

  For more information please contact 
  2:30 Publicity   212 675 8959  lisag@230publicity.com


name_last: The Ugly Beats
name: The Ugly Beats
name_index: U
picture_big_url: http://img.sxsw.com/2011/bands/1626.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/The_Ugly_Beats-Harm___'s_Way.mp3
website_link: http://myspace.com/theuglybeats
youtube_link: http://www.youtube.com/watch?v=tVgYG259sXU
event_category: Showcase
event_sub_category: Rock
search: The Ugly Beats
original_serial: event_MS12793
original_venue_serial: Easy Tiger Patio
description:
  The Ugly Beats formed in January 2003.  Before striking their first note the band promptly wound the clock all the way back to 1966 and has left it there ever since.  Armed with Paul Revere, Ventures and Easybeats records, the four guys and one gal quickly whipped up a list of favorite obscure cover songs as long as one arm and a pile of folk-rockin’ original tunes as long as the other.  In their seven years of existence the band has managed to release three terrific records on Get Hip Recordings, “Bring on the Beats,” “Take a Stand with the Ugly Beats” and “MOTOR!” and has busted guitar strings, drumsticks, and bar tabs throughout the U.S., Mexico, the U.K., the Netherlands, and Spain (where the band enjoys a large following) since making their debut in their beloved hometown of Austin, Texas.  Known for their highly energetic live shows and a special bond with their audiences, it’s only a matter of time before the Ugly Beats are in your brain and on your hi-fi.  You must obey the Beats!


name_last: Richie Hawtin
name: Richie Hawtin
name_index: R
picture_big_url: http://img.sxsw.com/2011/bands/1818.jpg
website_link: http://www.plastikman.com/
event_category: Showcase
event_sub_category: DJ
search: Richie Hawtin
original_serial: event_MS12825
original_venue_serial: The Parish
description:
  Artist, DJ, conceptualist and ambassador, more than anyone else in modern electronic music, Richie 
  Hawtin has relentlessly proved himself to be a true innovator. The one-man mogul behind acclaimed 
  Techno imprints Plus 8 & Minus sends signals out all over the world from his HQ in an old fire station in 
  Windsor, Ontario – just across the border from Detroit Techno City. The signals are constantly evolving, his 
  Plastikman persona gave Techno a unique face with a series of four ruthlessly minimal albums of skeletal 
  beauty, while breathtaking festival live sets at Glastonbury and Tribal Gathering helped invent stadium 
  Techno. His “Decks, EFX & 909” album released on Novamute in 1999 expanded the concept of a DJ mix 
  album beyond the imagination of most DJs. As a pioneering DJ and party promoter he was banned from 
  entering America for 18 months. Yet this jet-setting international futurist is as at home exhibiting alongside 
  acclaimed modern sculptor Anish Kapoor as he is headlining a bush rave with Josh Wink somewhere in 
  Western Australia. 
   
  More of a decade into his career, it’s no surprise that the every-youthful Hawtin is up to something new. 
  This time, he’s reconstructing the DJ mix album even further with “DE9: Closer To The Edit”, the 
  groundbreaking new album set for release on the novamute label in September 2001. 
   
  His first mix album, for the Mixmag Live series, saw him use extra effects and drum machines as long ago 
  as 1993, “Decks, EFX & 909” cut laser-style between tracks and now, “DE9: Closer To The Edit”, sees 
  Hawtin use his sampler to tear the skin and the flesh from the tracks until there’s just a skeleton left, which 
  he reassembles into a kind of Frankenstein’s robot. The result is a mix album like you’ve never heard 
  before. 
   
  Hawtin describes this unique process “I recorded, sampled, cut and spliced over 100 tracks down into 
  their most basic components. I ended up with over 300 loops, ranging in different lengths. I started to 
  recreate and reinterpret each track and then put the pieces back together, as if an audio jigsaw puzzle – 
  using effects and edits as the glue between each piece”. 
   
  A classic like Carl Craig’s ‘4 My Peepz’ (under his Paperclip People guise) breathes in and out in less 
  than a minute, like a lonely spirit lost on the hard drive. 
   
  “I don’t like mix CDs, everyone’s being lazy, so I gotta do something different,” says Hawtin. “Some people 
  think it’s about me using some extra equipment – a drum machine and some effects - but it’s a whole 
  philosophy really. ‘Let’s take it to the extreme, to somewhere that’s it never been before’ “ 
   
  Hawtin believes the whole DJ thing is stuck in a groove. So beyond “DE9…” he is championing a new DJ 
  system developed in Holland called Final Scratch, with Plus 8 partner John Acquaviva. Dance and 
  Electronic music is the most technology-based genre of all, but to Hawtin’s frustration it’s still rooted in a 
  music delivery system developed in the 19th Century: the gramophone record. Even though more and 
  more DJs play tracks burnt onto CD, vinyl still rules because it’s easier and instinctive to control. Final 
  Scratch links up to the normal two-turntables-and-mixer set up, but lets you play tracks stored on a laptop 
  using a special piece of vinyl as a ‘mouse’, or controller. You can access literally thousands of tracks, and 
  scratch, cut, slow and mix them just like normal records using this special piece of vinyl. It’s nothing short 
  of revolutionary. As Hawtin enthuses: “It feels and acts like a regular record.” He’s already using Final 
  Scratch to play unreleased tracks by Josh Wink and Speedy J, and special re-edits of some of Hawtin’s 
  classics and personal faves. 
  Born in Banbury, Oxfordshire, England, on June 4th 1970 Hawtin emigrated with his family when he was 
  nine to Windsor, Ontario, where his dad Mick still works as a robot technician in the General Motors car 
  factory (his mother, Brenda, is in real estate). Richie cheekily borrowed his dad’s persona for his house 
  alias Robotman. His brother Matthew, who shares the Windsor fire station studio complex with Richie, is a 
  visual artist. By 15 Richie was creeping out of the house to cross the border and go clubbing in Detroit. By 
  17 he was DJing at The Shelter, a dark basement club where he mixed House and Techno with Industrial 
  music by Nitzer Ebb and Front 242. He had his own show on Detroit’s 96.3FM – inspired by a late ‘80s 
  Detroit radio DJ called The Wizard, now better known as Jeff Mills. 
   
  As a teenager Hawtin, already into Breakdancing and Electro, was stirred by the radically beautiful machine 
  music being fashioned by Detroit Techno pioneers like Juan Atkins, Derrick May and Kevin 
  Saunderson. In 1989 he set up Plus 8 Records with John Acquaviva to release their own tracks and 
  push new artists. They started running parties in Detroit. But far from welcoming them, the tight-knit Detroit 
  Techno scene initially turned a cold shoulder on the two renegade Canadians. 
   
  “It pissed a lot of people off because there wasn’t anyone else in the city doing it – it took someone from 
  the outside to come in and say, ‘Look, wake up,’” Richie recalls. “These guys [May, Atkins and 
  Saunderson] have left. They’re doing their thing overseas.” 
   
  Plus 8 began to gather momentum with a richly varied catalogue of hard-nosed, cutting edge Techno from 
  artists like Speedy J, Dan Bell and Kenny Larkin. Along with the resurgence of Detroit’s confrontational 
  Underground Resistance, this marked the second wave of Detroit Techno. “We all put the focus back 
  on Detroit for a while, we didn’t want to make traditional Techno, we were inspired by traditional Techno. 
  Derick, Kevin and Juan had sent these waves all over the world and we were the first to feel the rebounds 
  of their ripples”.  
   
  By 1993 Richie Hawtin’s Detroit parties had become legendary intense affairs as freaky dancing clubbers 
  lost themselves in strange, dark warehouses transformed into disorientating warrens by walls of black 
  plastic sheeting. Inspired by this, Hawtin elected to take Techno one stage further and develop his virtual 
  Plastikman alter ego: a red and black gremlin that is tattooed on his forearm. He didn’t want a collection 
  of tracks; he wanted to make an album that swallowed up the concentrated energy of those parties and 
  spit it back out as something new. An album, “Sheet One” was recorded in a rollercoaster 48 hour studio 
  session and released on novamute in early ‘93 and was soon followed by the brilliant ‘Spastik’, a single 
  recorded three weeks later after a long night dancing to Derrick May. 
   
  Hawtin was already shifting identities like a spy changing roles: his 1992 album “Dimension Intrusion”, 
  under his Fuse alias, had played a key part in the Warp label’s groundbreaking “Artificial Intelligence” 
  armchair-Techno series, but he wanted to reach further. He remembered the strange shapes that his 
  friends threw at those warehouse parties, the different creatures they almost became. “Like plasticine,” he 
  says. “That was the whole idea of Plastikman, it was all very viscous and pliable and moveable.” 
  Plastikman wasn’t just a clever alter ego – it was a role for you to try on too. The sound was rubbery and 
  sparse; its moments of melodic steel arriving unnervingly. The first album, “Sheet One”, played up Hawtin’s 
  reputation for LSD and was promoted with a free sheet of fake acid tabs. 
  Hawtin developed a Plastikman live show that still tours the world. Huge audiences at Glastonbury and 
  Tribal Gathering twitched to its twittering insect rhythms, lost in a soundtrack far freakier than anything else 
  those events had to offer. In 1994 the second album on novamute, “Musik”, let a little human warmth seep 
  onto the clattering Plastikman rhythms, but despite its closing robot lullaby ‘Lasttrak’, it was, if anything, 
  even more discomforting. 
  Just as the little Plastikman gremlin was becoming an international phenomenon, American immigration 
  officials banned Hawtin from entering America for working illegally. He was barred from entering the States 
  for 18 months. It was a devastating experience. 
   
  “My girlfriend lived there and most of my experiences were in Detroit, my friends were there and all of my 
  musical inspiration was there – and suddenly it was like, ‘See that building over there? You can see your 
  inspiration, but you can’t go there.’” Now, typically, he believes the ban had its benefits. It was at this point 
  the Chemicals Brothers and Underworld began to break out of the dance world and into a wider Rock 
  arena. Hawtin now wonders whether he might have gone further down the stadium Techno route. Instead, 
  grounded in Windsor, he went back to the studio to reinvent. “When that happened it was the worst day of 
  my life,” he says now, “and it was one of the best things too.” 
   
  The next Plastikman project, ‘Klinik’, wouldn’t come together. “I had tried to follow those records up but 
  there were feelings of pressure at that point,” he says now. Stuck in the studio, depressed, Hawtin set 
  himself a new challenge and gave it a deadline. He pressurised himself back into action, releasing a series 
  of ‘Concept’ EPs based on the months of the year. Each release would feature two tracks recorded in one 
  month only using a set template of sounds. They would be released and then forgotten. The discipline of 
  producing 24 tracks in 12 months rewired the creative circuits. “It progressed me to a different audience, it 
  progressed me with effects which came into my sets and it progressed me into more of this spatial 
  environment I was trying to get to,” says Hawtin. 
   
  It was the starting point for his last Plastikman album “Consumed”, which replaced the angry black and red 
  gremlin with dark, abstract sleeve art and the tense rhythms with swathes of bass and melody. Released 
  on novamute in 1998, it was acclaimed in countries like France – where conceptual artists are traditionally 
  celebrated. “Consumed” elevated Hawtin to a new status, he was now not just an international Techno 
  star, but a contemporary artist. Asked to contribute to a French Millennium Exhibition celebrating 
  different ideas of beauty, Hawtin created a musical installation based around the clicks, hisses and pops of 
  vinyl – a beautiful sound, he argued, to his generation. The exhibition also featured the work of world 
  famous sculptor, Anish Kapoor, who Hawtin had long been a fan. In fact “Consumed”’s unique textures 
  had been inspired by Kapoor’s beguiling, futuristic, curved shapes and the cover art echoed the sculptor’s 
  famous obelisk. “I was walking around those sculptures and putting my head into some of them. They had 
  like a sonic quality like chambers of nothingness – and that’s exactly what I was trying to hear. Suddenly I 
  was able to walk around a physical version of what I wanted to do musically.” Hawtin was also moved by 
  the mournful purple washes of the late Mark Rothko, which now hang in London’s Tate Modern. 
  Rothko’s work, says Hawtin, “is very, very subtle, just washes of texture. It kind of gave me a visual 
  perspective of what I was trying to get out of my head, sonically. On a flat surface.” 
   
  This is where Hawtin is at now. Constantly touring all over the world and keeping fans updated on his 
  world wide DJ travels via his website diaries; taking his dad out to dinner with John Peel (a big deal for his 
  Peel–fan father especially now his son is a huge favourite of the radio DJ); pushing himself to his creative 
  boundaries and taking Techno with him. Not just to the middle of the dancefloor, but also above it. 
   
  “The good Techno musicians enjoy having a good time, but can see beyond it,” Hawtin notes. “It’s the 
  closest to a contemporary art form.” With Jeff Mills providing an installation to the recent Sonar event in 
  Barcelona, Germany’s Thomas Brinkmann moving from conceptual art into conceptual Techno, and 
  increasing connections between the two worlds. 
   
  As Techno and art move closer together Hawtin sees it as a logical part of his constant reinvention. “It’s 
  about setting a standard for yourself and progressing yourself. Showing people you can do something 
  interesting that’s more than just dance music.”


name_last: The User Generated Revolution, Social Media Overcoming Censorship
name: The User Generated Revolution, Social Media Overcoming Censorship
name_index: U
website_link: http://BBC.com
hashtag: #socialmedia
event_category: Social Graph
event_sub_category: Panel
original_serial: event_IAP5821
original_venue_serial: Hyatt
description:
  Room: Hill Country AB

  Participants:
  Julian Siddle (BBC)
  Raymond Li (BBC)
  Sanam Dolatshahi (BBC)

  Summary
  The current protests in Egypt, seem to have begun on Facebook. Social media is becoming an essential tool for activists in repressive societies. 

  In 2009 the Iranian government expelled foreign media and jammed international broadcasts. For the BBC's Persian TV emails, video, Twitter and Facebook postings from Iran became the main source of news. Groundbreaking stories were complied using material from viewers and listeners - often sent in with great personal risk to themselves. 
  In the Xingjian province of China government censors were defeated by a tweet - news of a popular uprising amongst the regions Uighurs in this remote province leaked out to the world's media. A military clampdown ensued, but not before foreign media got to the region and heard the Uighurs grievances. 

  Conversely the oppressors use the same social media tools, partly to spread disinformation about their activities, but also in the cases of groups such as the Taliban, to push their beliefs. 
  The panel will discuss how censorship and suppression is made more and more difficult to hide by the social media revolution, and the impact of this for traditional media organisations. Julian Siddle the inventor of the BBC's technology programme Digital Planet leads the panel with journalists from the BBC Chinese and Persian services who were actively involved in these stories. Examples of UGC - user generated content; videos produced by the public in places with repressive regimes, will be shown during the panel.

search:
  The User Generated Revolution, Social Media Overcoming Censorship Julian Siddle BBCRaymond Li BBCSanam Dolatshahi BBC


name_last: The 4-Hour Body: Hacking the Human Body
name: The 4-Hour Body: Hacking the Human Body
name_index: 0-9
event_category: Featured Speaker
event_sub_category: Solo
search: The 4-Hour Body: Hacking the Human Body Tim Ferriss Alta Malbec
original_serial: event_IAP000237
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D

  Participants:
  Tim Ferriss (Alta Malbec)

  Summary
  Based on lessons learned during research for the #1 New York Times bestseller, The 4-Hour Body, this session will look at how to systematically hack the human body.  From losing 100 pounds to running 100 miles, lifting 500 pounds or holding your breath for 5 minutes -- what are the limits? From screw-ups (emergency surgery, anyone?) to importing stem-cell growth factor from Israel for black market injections, Tim will discuss the promises, pitfalls, and methods of cutting-edge self-experimentation.


name_last: Marketing Lessons from the Grateful Dead
name: Marketing Lessons from the Grateful Dead
name_index: M
website_link: http://www.davidmeermanscott.com
event_category: Book Reading
event_sub_category: Book Reading
original_serial: event_IAP5941
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom G

  Participants:
  Brian Halligan (HubSpot)
  David Meerman Scott (Freshspot Marketing)

  Summary
  What can internet marketers learn from cultural icon and American jam band, the Grateful Dead?

  The Grateful Dead is a great case study in contrarian marketing. Their marketing innovations spurred from doing the opposite of what other bands (and record labels) were doing at that time.

  Starting in the internet-free 1960s, the Grateful Dead pioneered social media and inbound marketing concepts that businesses of all industries still use today. Ahead of their time, they believed in 'freemium' content and created a huge network of people who recorded and traded tapes. They focused on cultivating a dedicated and vocal community that drove millions of fans to the band's live shows for over thirty years, generating hundreds of millions of dollars in revenue. Today's companies using social media can still learn from their success.

search:
  Marketing Lessons from the Grateful Dead Brian Halligan HubSpotDavid Meerman Scott Freshspot Marketing


name_last: Murphy's Laws of Songwriting
name: Murphy's Laws of Songwriting
name_index: M
hashtag: murphyslaws
event_category: Panel
event_sub_category: Other
search: Murphy's Laws of Songwriting Ralph Murphy ASCAP
original_serial: event_MP990158
original_venue_serial: Austin Convention Center
description:
  Room: Room 9ABC

  Moderator:
  Ralph Murphy (ASCAP)

  Summary
  We are in the music BUSINESS. What music impacts consumers, makes hit records and generates revenue is what drives that BUSINESS. Song writing is an art, but inviting a listener in a drive time and keeping them tuned in from the cola commercial to the burger jingle is craft! Join Ralph Murphy, author of 'Murphys Laws of Songwriting' 'The Book' and take a close look at the #1 songs in Billboard in Country/Pop that 'got the job done' last year and see what was different about them and… what they had in common! Welcome to the music BUSINESS.


name_last: Screaming Females
name: Screaming Females
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/3327.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Screaming_Females-Wild.mp3
website_link: http://screamingfemales.com/
event_category: Showcase
event_sub_category: Rock
search: Screaming Females
original_serial: event_MS14535
original_venue_serial: Billboard Bungalow @ Buffalo Billiards
description:
  Last year, Screaming Females toured relentlessly in support of their critically acclaimed third album Power Move. Their hard work landed them spots opening for Dinosaur Jr., Throwing Muses, and Jay Reatard, plus dates touring with Arctic Monkeys and the Dead Weather. The year brought them to a wider mainstream consciousness, gaining attention for their punk rock sensibilities and their raucous live shows driven by front woman Marissa Paternoster’s famed guitar heroics. 

  But Screaming Females’ success did not come overnight: it came after four years of playing over 300 self-booked shows at nontraditional show spaces, sleeping on floors around the country, self-releasing their first two albums, and breathing new life into the New Brunswick, New Jersey DIY basement show circuit. And on their forthcoming September 2010 LP, Castle Talk, the trio proves their abilities as more than just a pint-sized guitar shredder. Castle Talk showcases their growth together as a unit, as a band, with some of their most complex and confident songwriting to date.


name_last: David Garza
name: David Garza
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/515.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/David_Garza-Ready_To_Fly.mp3
website_link: http://www.davidgarza.com
event_category: Showcase
event_sub_category: Singer-Songwriter
search: David Garza
original_serial: event_MS14422
original_venue_serial: Continental Club
description:
  For artist David Garza, everything’s connected. Consider this: the release of his BEST-OF Shed Light (2000-2010), comes on the heels of a feverishly popular exhibition tour of Garza’s Paintings and Pastels. Which follows the premiere of his acclaimed musical score for the theatrical work, “Fantasmaville.” Which shared the spotlight with Garza’s scene-stealing performance in the independent feature, Largo The Movie. Which includes highlights of Garza’s recent soul-shaking and revelatory live performances in Los Angeles. Which… You get the idea.

  After two decades encompassing national tours, critical-acclaim, fan hysteria and stalkers-a-plenty, David keeps it real by keeping it surreal. In his world, poetry and power chords coexist peacefully. And the lion and lamb don’t just lie down together, they do a little Cumbia. 

  For fans of the enigmatic artist who launched his career busking on Austin’s shady West Mall, nothing comes as a complete surprise. Devouring his prolific and spontaneous new music releases – about one a year since 1989 – they have rewarded him with the love reserved for legends. His euphoric performances at dearly departed live music landmarks are the stuff of lore. And in 1999, David was voted runner-up for Austin Chronicle Musician of the Decade—second only to Stevie Ray Vaughan.

  Artistic reinvention is nothing new to the touring singer-songwriter-painter-composer. Born and raised in Irving, Texas, Garza attended high school by day and performed in Dallas’ Deep Ellum by night. While still a teenager, David became a mainstay in this hotbed of alternative Texas music, trading licks with icons including the New Bohemians along the way.

  These days David collaborates with alternative music's hippest, hottest and most-respected. Alejandro Escovedo and Fiona Apple handpicked David to join their national tours, both as opening act and as band member. Juliana Hatfield enlisted him as producer. Sara Watkins (from Nickel Creek) is set to release David’s “Too Much” as the first single of her solo album, produced by none other than John Paul Jones. David’s wildly diverse audience includes more than a few FWP’s (fans with privileges) –notables like Jon Brion, Nickel Creek, Zach Galifianakis, and Joe Henry, who share the stage with him during live performances. 

  A self-confessed diehard 4-track junkie, David has made peace with the digital forum as an outlet for his multimedia releases, visual compilations and musings. His unconventional online presence has evoked a flood of response via social networking (thanks to his digital only EPs), audience response (especially at LA’s Largo and UT Austin’s Cactus Café), and national media attention (garnering praise from KCRW, Village Voice, NY Daily News, Austin Chronicle). 

  During SXSW 2010, David Garza released Shed Light (2000-2010) – his 22nd  full-length album – to the universe, beginning another chapter in his uncompromisingly personal artistic journey. 

  A multi-instrumentalist, Garza wrote, performed and produced all tracks on Shed Light (2000-2010) himself, along with producer/friend Mike Elizondo (Fiona Apple, Maroon 5).


name_last: Portugal Technology Summit
name: Portugal Technology Summit
name_index: P
hashtag: #portugaltech
event_category: Tech Summit
event_sub_category: Various
original_serial: event_OE00638
original_venue_serial: Hilton
description:
  Room: F

  Participants:
  Artur Alves (University of Porto)
  Celso Martinho (PT Comunicacoes SA)
  Heitor Alvelos (UPTEC - University of Porto's Science and Technology Park)
  Manuel Heitor (Ministry of Science, Technology and Higher Education - Portugal)

  Summary
  The Portugal Technology Summit will provide an hour-long exploration of the new media scene in Portugal. Speakers will cover the hottest new technologies in this country, as well as identifying key players and key companies, current investment opportunities and the kinds of programs available for technology entrepreneurs. If you need a crash course regarding the newest tech-related developments in Portugal, then be sure to attend this session!

search:
  Portugal Technology Summit Artur Alves University of PortoCelso Martinho PT Comunicacoes SAHeitor Alvelos UPTEC - University of Porto's Science and Technology ParkManuel Heitor Ministry of Science, Technology and Higher Education - Portugal


name_last: The Personal MBA: Mastering Productivity, Happiness, and Wealth
name: The Personal MBA: Mastering Productivity, Happiness, and Wealth
name_index: P
picture_big_url: http://img.sxsw.com/2011/events/ThePersonalMBA.jpg
website_link: http://personalmba.com
hashtag: #personalMBA
event_category: Book Reading
event_sub_category: Book Reading
search: The Personal MBA: Mastering Productivity, Happiness, and Wealth Josh Kaufman The Personal MBA
original_serial: event_IAP7628
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom G

  Participants:
  Josh Kaufman (The Personal MBA)

  Summary
  Running a business can be intimidating, frustrating, and stressful if you don't really understand the fundamentals of how every successful business works. 

  Life gets much easier once you understand what you're doing: if you correct your business mental models, you'll quickly achieve a 'Triple Double' - doubling your profits, doubling your productivity, and doubling the fun you have at work this year.

  This panel will teach you the most powerful fundamentals of business - a few simple ideas that you can use immediately to make more money, get more done, and actually enjoy the process of building your world-changing venture.

  “These concepts really work: I’m booked solid with clients, making 8x more money, feeling far less overwhelmed, and having a lot more fun. If you want to live up to your potential, you can’t afford to miss this.” – Tim Grahl, Founder and CEO, Out:Think Group


name_last: Barry Diller Shares Insight on All Things Media
name: Barry Diller Shares Insight on All Things Media
name_index: B
event_category: Featured Speaker
event_sub_category: Distinguished Speaker
search: Barry Diller Shares Insight on All Things Media Barry Diller N/APoppy Harlow CNN
original_serial: event_IAP000306
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D

  Participants:
  Barry Diller (N/A)
  Poppy Harlow (CNN)

  Summary
  Barry Diller currently serves as the Chairman of Expedia and the Chairman and  Senior Executive of IAC, a leading internet company that houses more than 50 businesses including Match.com, Citysearch, The Daily Beast, Vimeo, CollegeHumour, Electus and Ask.com.  Prior to founding IAC, Mr. Diller served as chief executive for a number of companies engaged in media and interactivity including ABC Entertainment, Fox, Inc., QVC, Paramount Pictures Corporation and Paramount’s Entertainment and Communications Group which included such companies as Simon & Schuster, Madison Square Garden Corporation, and SEGA Enterprises, Inc.


name_last: Your Baby Is Ugly: Evaluating Your Film Honestly
name: Your Baby Is Ugly: Evaluating Your Film Honestly
name_index: Y
website_link: http://www.filmsnobbery.com
event_category: Panel
event_sub_category: Workshop
search: Your Baby Is Ugly: Evaluating Your Film Honestly Nicholas Baisley FilmSnobbery
original_serial: event_FP6086
original_venue_serial: Austin Convention Center
description:
  Room: Room 13AB

  Moderator:
  Nicholas Baisley (FilmSnobbery)

  Summary
  This workshop will show you how to critique your film from an unbiased viewpoint just like reviewers and audiences. We will explore the obstacles that filmmakers encounter when developing scripts, selecting the cast and producing their films. Often filmmakers are blinded because they're too close. This workshop will help you step back to reality.

  This workshop will show you how to critique your film from an unbiased viewpoint just like reviewers and audiences. We will explore the obstacles that filmmakers encounter when developing scripts, selecting the cast and producing their films. Often filmmakers are blinded because they're too close. This workshop will help you step back to reality.


name_last: French Horn Rebellion
name: French Horn Rebellion
name_index: F
picture_big_url: http://img.sxsw.com/2011/bands/2186.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/French_Horn_Rebellion-Up_All_Night.mp3
website_link: http://www.frenchhornrebellion.com
event_category: Showcase
event_sub_category: Electronic
search: French Horn Rebellion
original_serial: event_MS14745
original_venue_serial: The Windish Agency House @ ND
description:
  SET THE CONTROLS FOR THE HEART OF THE… HOLY HELL WHAT IS THAT????
   
  OK, we were on the dance floor a second ago, now we are in SPACE and SOME OF US ARE NAKED! Some of us are UPSIDE DOWN and naked, which is not a good look for us!   What’s going on? What in the name of all that’s decent and right is going on? Wah! I’m a giant baby looking at the earth like in that flick! Wahhh!

  OK, calm down. French Horn Rebellion is going on is what’s going on.

  A few moments ago, you made the decision to listen to ‘The Infinite Music of French Horn Rebellion’. You took the red pill. In doing so you quite innocently agreed to venture into the unknown with brothers Robert and David Perlick-Molinari and their gleaming French Horn, and now you have to live with that decision.  By the way, I’m sorry I had to slap you there.

  So. You took the red pill, and may God have mercy on your soul. May God have mercy on all our souls.

  Who’d a thunk these two unassuming brothers from Milwaukee, Wisconsin, who have only released two singles since 2009, yet have been tipped by everyone from NME, MixMag, and Artrocker to The Guardian, Time Out and French music bible Les Inrockuptibles, could have brought us out this far?  Yes, they’ve had a Record of the Week on BBC Radio 1. Of course, an opening slot on the influential Kitsuné Maison compilation series is a big deal. And You know  what it means a live performance at Jean-Charles de Castelbajac’s Paris fashion week catwalk show. (It means they, at the very least, saw some hot models).

  But still, you weren’t prepared for this! You didn’t know you were getting into this!

  Another mystery: How have they found the time to do this to us? Live shows on both sides of the Atlantic alongside Hot Chip, Leftfield, Sleigh Bells, The Drums, Cut Copy and SebastiAn (to name a few) gives you some idea of the last 12 months in the lives of Robert and David.  And yet they still found time to go into the studio and create this glitterball-shaped starship.

  Initially forced to take up the French horn at 8 years old, Robert developed an affinity for the instrument when he discovered that it was actually awesome. He went on to earn a degree in French horn performance at Northwestern University (in Evanston, IL) and became an associate member of the Chicago civic orchestra. However, as his classical career progressed, so did his dissatisfaction with it; awesome though it is, The French Horn cannot do everything. And Robert wanted to do everything.

  With this new sense of musical purpose, French Horn Rebellion was born, and Robert turned to his producer brother David.

  David was coming to his own creative crossroads.  As a budding music producer in New York, he was frustrated with clients who spent too much time wondering about what people could ‘take’—that is, until he produced MGMT's indie release, ‘Time to Pretend EP.’ “They (MGMT) would never pander to people’s expectations; instead they were always playing with them.  It inspired me to follow my nose a bit more.”  David immediately recognized a shared desire in Robert with French Horn Rebellion, and so their partnership began.

  ‘The Infinite Music of French Horn Rebellion’, released this November, is the result of this fated collaboration. There is a story to the album. The story has a hero and it takes you to places, some of which you have heard of and all of which you know. There are encounters and there are decisions and there is reflection and there is enlightenment. “It’s about the Universe. We’re pretty clear on what the story is, but what you take away from it may be entirely different,” says David.  Whatever the hell else it is, the album is quite clearly a vibrant and adventurous collection of songs, and you are upside down in space.

  Wahhh! WAHHHHHHH!

  That is French Horn Rebellion is what that is!
  Graham Linehan


name_last: Yeti Lane
name: Yeti Lane
name_index: Y
picture_big_url: http://img.sxsw.com/2011/bands/45674.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Yeti_Lane-Twice_ep_version.mp3
website_link: http://www.myspace.com/yetilane
youtube_link: http://www.youtube.com/watch?v=8sEBELZ0btU
event_category: Showcase
event_sub_category: Pop
search: Yeti Lane
original_serial: event_MS11655
original_venue_serial: 512 Rooftop
description:
  After the acclaim that was heaped on their debut album earlier this year, Parisian psych-poppers Yeti Lane return with the ‘Twice’ EP. It features a re-recording of the title-track (a remix of which was recently premiered on Pitchfork) alongside three new songs. 
  In many ways the EP represents a new beginning for the band, because they are now recording and playing live as a duo. But rather than lose their focus following the amicable departure of LoAc Carron, remaining members Ben Pleng (vocals, guitar, synths) and Charlie Boyer (drums, percussion, synths) immediately returned to the studio. 
  It was the perfect thing to do, because here they sound reinvigorated. The polite and polished indie-pop of the album is roughed up and stretched out with bubbling analogue synths and crunching guitars. In fact Ben’s guitar playing on the EP is positively mercurial, ranging from plaintive Michael Rother-esque drones to wild wah-wah reminiscent of the late, great Eddie Hazel. Sometimes, as is the case on ‘Floating’, in the space of one song. 
  That’s not to say they’ve forgotten the melancholy melodies which made them so adorable in the first place: ‘Speed Me Up’ is a slightly out-of-focus indie-pop gem. But it’s the closer ‘Wave’ which might just prove to be the key track; it starts like something from ‘Neu! ’75’, touches on Kraftwerk’s ‘Neon Lights’ and then builds to a tsunami of a climax unlike anything you’ve ever heard. It’s stunning and hints that Yeti Lane’s second album will be a masterpiece.


name_last: Wood If
name: Wood If
name_index: W
picture_big_url: http://img.sxsw.com/2011/films/F31142.jpg
website_link: http://www.jbsugar.net
event_category: Screening
event_sub_category: Documentary Short
search: Wood If J.B. Sugar
original_serial: event_FS12147
original_venue_serial: Alamo Ritz 2
description:
  Director: J.B. Sugar
  CANADA | 4 minutes


  Starring:
  Judson Beaumont


  A cinematic meditation on the works and process of whimsical furniture designer Judson Beaumont.


name_last: Ninjasonik
name: Ninjasonik
name_index: N
picture_big_url: http://img.sxsw.com/2011/bands/4149.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Ninjasonik-Bars_.mp3
website_link: http://www.ninjasonik.com
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Ninjasonik
original_serial: event_MS14224
original_venue_serial: The Phoenix
description:
  Ninjasonik's music speaks for itself and while not 
  defined to one genre it has the ability to perhaps be 
  just punk, just hip-hop and just pop. Derived from 
  the not-so subtle title 'hipster-sonic', a comic 
  reference to the lifestyle of Brooklyn's innovative 
  DIY musicians, the name Ninjasonik reveals more 
  of the group's vision and musical taste's than they 
  suspect.  Telli, and Jah-Jah are the duo behind 
  Ninjasonik's rebellious lifestyle. Jah-Jah, a DJ 
  turned vocalist, shaped by New York's Bronx and 
  Brooklyn boroughs, is the eclectic figure of the 
  group. Using inspiration from skater lifestyle and 
  the party scene, and musical inspiration from the 
  political attributes of hardcore punk, he brings a 
  multi-dimensional, non-superficial energy that fuses 
  the group's mission to their music. He exudes a 
  personality so diverse that it sees him gracing 
  billboards in Japan and the cover of the influential 
  street-style book  Street Boners.  Telli, a vocalist 
  from birth, and the group's energy source is well 
  versed in storytelling. He is a hip-hop raconteur 
  with a personality that radiates into his music. For 
  him, music is not simply a passion but an addiction. 
  Though he's worked with many artists and 
  independent labels in the past, he's found his niche 
  in Ninjasonik where he promotes a message of 'not 
  selling yourself short' and doing 'what you feel 
  whenever you want'. His flow, while reminiscent of 
  early hip-hop is loud and carries the artistic weight 
  of living and breathing present-day Brooklyn. 
  Ninjasonik are at the helm of a noisy cultural 
  revolution and well on their way to becoming the 
  voice for this new musical generation. They will as 
  the group's front man, Telli, states, 'change the face 
  of music
  forever.' Ninjasonik's method of fusing 
  the old, the new and the esoteric to energize, excite, 
  and connect with their audiences sees them, not 
  only solely producing music, but creating a lifestyle 
  where everyone can claim the right to be who they 
  are, wherever they are, for as long as they want. 
  Where taking risks stimulates creativity, where 
  creativity breeds innovation and where innovation 
  effects change. This is the Ninjasonik formula. 
  Ninjasonik's mission is clear  non-conformity and 
  rebellion is the origin of innovation. Their music is 
  definite: Be what you want, when you want, how 
  you want!


name_last: America's Future in Innovation
name: America's Future in Innovation
name_index: A
event_category: Special Programming
event_sub_category: Solo
search: America's Future in Innovation David Kappos United States Patent &amp; Trademark Office
original_serial: event_IAP8417
original_venue_serial: AT&amp;T Conference Center
description:
  Room: Grand Ballroom

  Participants:
  David Kappos (United States Patent & Trademark Office)

  Summary
  Description 	Under Secretary of Commerce for Intellectual Property David Kappos is charged with Advising the Secretary of Commerce, and the President of the United States, on all aspects of Intellectual Property policy. Our nation faces an uncertain economic future. It is clear however, that in order to be successful, America will need to harness the ingenuity, creativity, and innovation of its people—America will need to harness its Intellectual Property. A sound Intellectual Property system will help support R&D that propels the Green Tech revolution; will allow people to harness the power of digitization and an internet-connected world; and will better ensure the preservation of cultural diversity and drive growth of the creative arts. Under Secretary Kappos will lay out his vision for the future of the Intellectual Property system and describe its impact on the world’s entrepreneurs, innovators, and creators.


name_last: Next Stage Presents Das Racist
name: Next Stage Presents Das Racist
name_index: N
picture_big_url: http://img.sxsw.com/2011/events/DAS.jpg
hashtag: #SXSWNextStage
event_category: Trade Show
event_sub_category: Various
search: Next Stage Presents Das Racist
original_serial: event_OE00071
original_venue_serial: Austin Convention Center
description:
  Room: Exhibit Hall 3/4

  Das Racist is an Art Rap/Freak Folk/World Music duo based in Brooklyn, New York,
  comprised of Queens-born Himanshu Kumar and San Francisco-born Victor Vazquez. The two met at Bard Art College in Massachusetts, where Victor was Himanshu's resident advisor in a 'Students of Color for Social Justice' themed Freshman year dormitory.

  After a couple of years of occasional drunken freestyles with each other, Himanshu and Victor decided to record a couple of raps together.

  The first of which was called 'We Made It' and immediately became a hit amongst stupid assholes who like rap from the 1990s and really want that shit to keep happening. The second track was called 'Fever' and it was fucking terrible - really bad. Then they made some other songs and then they made 'Combination Pizza Hut and Taco Bell' which is the one that everyone likes and then they made some other songs.

  Their least favorite rappers are:
  Asher Roth, Matisyahu, Immortal Technique, Ludacris, Talib Kweli, Eminem, Sage Francis, Brother Ali, and Atmosphere. And Asher Roth.


name_last: Kosha Dillz
name: Kosha Dillz
name_index: K
picture_big_url: http://img.sxsw.com/2011/bands/431.jpg
website_link: http://www.koshadillzworld.com
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Kosha Dillz
original_serial: event_MS13648
original_venue_serial: The Marq
description:
  Kosha Dillz is an Israeli American Emcee who has exploded on the scene these past few years, elevating culture into mainstream with raw east coast appeal guerilla tactic stage performance.. A master of Freestyle/improv tactics, his original career as battle MC/Divsion I Wrestler helped him become a D.I.Y. ambassador, releasing independent projects that have earned him stripes all around the world, from shows with the late Guru of Gangstarr and Roger Daltrey of The Who, to press in Billboard, MTV, Spin and The Los Angeles Times. 

  If those names do not sound familiar, Dillz has also rocked with Portugal The Man, Cage The Elephant, The Used, Wu Tang Clan, the list goes on.
  And yeah ,he still rocks bar mitzvahs  open mics and weddings if you were wondering.

       Known for a heavy touring schedule (400 self-booked shows in three years) and a stage show that includes Hebrew ,Spanish, tap dancers, crowd members, and the occasional flute players, he is for sure the friend you will want to have by your side. His new 'Gina and The Garage Sale' Ep, produced entirely by German beatsmith  Shuko,  is dedicated to the passing of his friend Gina Sach Cody, an upcoming NYC photographer whose life fell short to addiction this past year.
   
      Not even 2 years ago, Kosha Dillz dominated the Hot 97 Summer Jam battle @ Giants Stadium to win in front of over 8,000 people, which lead to a 40 city 5 country tour with Matisyahu, recording songs with Rza, 2 MTV videos, and touring Europe with Snoop Dogg soon after. Kosha Dillz even became the first Jewish rapping celebrity in NBA 2k11 next to Drake.
     
      His current tour, the  'Give Me Five ' Tour, is a 35 city trek spanning across the entire USA in support of the Tipitinas Foundation of New Orleans, which is dedicated to preserving the  city's musical culture after Hurricane Katrina by providing musical instruments/lesson for less fortunate youth in more than 60 schools. For the two months on the road including SXSW with everyone from indie superstars Tennis to Shinobi Ninja  and Del The Funky Homosapien, Kosha Dillz will be donating nickels for every  ticket sale, piece of merchandise sold, and 'high five' he receives during his voyage, along with every #givemefive hashtag through social media outlets. The goal is to create awareness of the selfless organization and raise $5,000.

  see you at the show!

  www.koshadillzworld.com

  for more info on how you can help Kosha,
  contact the Dillz at
  @koshadillz
  www.listn.to/koshadillz
  7327426469


name_last: Blank Realm
name: Blank Realm
name_index: B
picture_big_url: http://img.sxsw.com/2011/bands/3242.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Blank_Realm-Full_Moon_Door.mp3
website_link: http://www.myspace.com/blankrealm
event_category: Showcase
event_sub_category: Avant/Experimental
search: Blank Realm
original_serial: event_MS13009
original_venue_serial: The Hideout
description:
  Coming from the fertile Brisbane experimental pop underground, Blank Realm have earned reputation for ecstatic live performances and critically acclaimed, highly sought after, records.

  Fusing 60s psych, garage, punk and noise into in a giddy amalgam, Blank Realm have toured extensively and earned a reputation, amongst the heads, as one of the country’s most exciting live bands.


name_last: Jessie & The Toy Boys
name: Jessie & The Toy Boys
name_index: J
picture_big_url: http://img.sxsw.com/2011/bands/3458.jpg
website_link: http://jessieandthetoyboys.com/
event_category: Showcase
event_sub_category: Pop
search: Jessie &amp; The Toy Boys
original_serial: event_MS15018
original_venue_serial: La Zona Rosa
description:
  Jessie Malakouti is ready to push some buttons.
   
  Upon introduction, her disarming smile and runway-ready blonde beauty might inspire you to quickly peg her as the latest addition to pop music's growing army of disco dolls. But you would be wrong. Jessie is far more than merely meets the eye. As the voice and creative mastermind behind Jessie and the Toy Boys, she reveals herself to be a clever, driven young woman on a mission.
   
  'I don't mind that people approach me with one attitude and leave with another,' Jessie says. 'I like having the power to play with stereotypes... and then shatter them. It's fun and gratifying.'

  First and foremost, Jessie smashes preconceived notions by being the primary architect of her band's sound. This girl can write.  Every note of every song is the result of a self-imposed musical boot-camp that saw the artist immerse -- and isolate -- herself in the European club underground.

  'I'd been in a band that left me feeling like I needed to break out of my comfort zone and gather new perspective and experience,' she says. 'So, I went to the U.K., which is where a lot of important and trend-setting music is made. I went alone. I needed to live by my musical wits and instincts for a while, and see where it took me.'

  It was a brave move that tested Jessie's determination. 'I won't deny that those first few days were difficult,' she recalls. 'It's challenging to be that far from the places and people who feel familiar and safe. I even contemplated giving up and going home at one point. But that feeling didn't last very long. The intention behind going abroad was to grow, and to learn more about who I am as a person and as an artist. You can't achieve that without a little pain, so I toughed it out.'

  The result of Jessie's determination is a sound that brings listeners to the next sonic dimension of electronic-rooted pop music. The first single, 'Push It' (featuring a playful rap interlude by Yelawolf), combines an urgent club bassline with vibrant, sixties-spiked girl-group colors. Jessie's vocal, by turns, has sex-kitten and brash, rock-diva qualities. 

  'A great song, to me, is one that sticks to your brain long after you've heard it for the first time,' Jessie says. 'What I'm trying to accomplish is music that is catchy, but smart. Part of that is combining elements of different genres in ways that you might not imagine working together at first.'

  Jessie deftly succeeds in her creative mission with songs like the new-wave-spiced 'Valentine' and the introspective, retro-soul-infused 'Long Way From Home.' It is during these songs, in particular, that Jessie most effectively proves herself as a vessel for widely varied concepts, while also indicating a remarkable talent for genre interpretation.

  It's been an intriguing journey up to this point for Jessie Malakouti. This enigmatic bombshell admits to starting her own rock band just to piss off her parents and then promptly left home at 16. Growing up in rough patches around Southern California's Inland Empire added a dark tinge to her savvy pop outlook.

  Going from friends' sofas to audition to odd job and back again, Jessie would live off various paid acting/dance gigs as well as teaching at the local dance studio.  She earned her stripes by fronting her rock band Shut Up Stella hitting the sweaty LA club scene and building a West Coast fan base.

  Then things started to change. 'I just wasn't in the same head space anymore,' says Jessie, 'they wanted to carry on making angry music and I was writing happy pop songs.'

  From there, Jessie began to believe that she could navigate her own creative ship. 'When you have a vision for yourself, you have to take risks,' she says. 'I'm completely comfortable with that, because I decided a while ago that I was going to live or die by my own sword. I'd rather people love me or hate me, nothing in between, thanks.'

  Given what Jessie Malakouti has beneath the surface, there's little chance that her future is anything but bright. If there's a boundary, Jessie is going to push it.


  www.jessieandthetoyboys.com


name_last: Cheaper, Better, FASTER: Can Casual Games Save Education?
name: Cheaper, Better, FASTER: Can Casual Games Save Education?
name_index: C
website_link: http://www.d2dfund.org
hashtag: #casualeducationgames
event_category: Greater Good
event_sub_category: Panel
original_serial: event_IAP6237
original_venue_serial: Austin Convention Center
description:
  Room: Room 6AB

  Participants:
  Gary Goldberger (FableVision)
  Kristy Bowden (D2D fund)
  Scot Osterweil (MIT Education Arcade)
  Ward Tisdale (Advanced Micro Devices)

  Summary
  Since 1990, 33 new countries have been created. Since 1990, my 7th grade history textbook has been revised...twice. 

  Not only are casual games, like Bejeweled and Farmville, the fastest growing segment of the game market, but casual games are also less expensive to develop, easier to distribute, and take less time to get to market. And they can teach.

  This panel will bring together game developers and game education academics to talk about how the future of education depends on casual games.  We will focus on game theory and casual game design, research and evaluation of games and learning, and successful public/private partnerships.

search:
  Cheaper, Better, FASTER: Can Casual Games Save Education? Gary Goldberger FableVisionKristy Bowden D2D fundScot Osterweil MIT Education ArcadeWard Tisdale Advanced Micro Devices


name_last: Deep In The Game
name: Deep In The Game
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/4140.jpg
website_link: http://www.djmarkbrown.com
event_category: Showcase
event_sub_category: DJ
search: Deep In The Game
original_serial: event_MS15065
original_venue_serial: Malaia Upstairs
description:
  MARK BROWN
  http://www.mcbrown.info
  http://markbrown.muxtape.com

  Wham City artist collective member Mark Brown has been curating cultural events and performing worldwide as a video artist, DJ, laptop noise artist, and general weirdo for well over a minute. Mark Brown's first moves in the game began at warehouse parties in Baltimore, eventually moving on to hosting the award winning and critically acclaimed (Spin, XLR8R, Rolling Stone) bi-weekly event 'Are We Not Men?!'
  Recently, Mark's been killing it with Deep In The Game (City Papers Best Dance Party 2010) at the Club Hippo booking acts as varied as Scottie B, Kingdom, Pictureplane, Vokah Redu, and DJ Jonny Blaze.

  When not promoting and curating events around Baltimore, Mark Brown has been getting deep in the studio producing remixes for Pictureplane & Teengirl Fantasy, as well as cultivating a unique blend of Old Skool Rave, Jungle, Baltimore Club, Funky House, and Heavy Bass edits and mashers.

  Mark Brown also performs as a live visualist and avant video artist. As a video artist Mark Brown has worked with Beach House, Dan Deacon, Teengirl Fantasy, Growing, Chandeliers, Ecstatic Sunshine, WZT Hearts, and many more. He is currently on tour with Adventure.


  SCHWARZ

  Recent Unruly Records signee Schwarz has been making waves in the Baltimore undergound scene at warehouse parties, house shows, and renowned nightclubs. As one-third of the Deep In The Game, along with Cex and DJ Mark Brown, he was awarded 'Best Dance Party' by the Baltimore City Paper. His DJ sets deftly combine Top 40s Hits, House, Baltimore Club, Southern Rap, Rave Anthems, Southern Rap, and Bass Music with his own crossover production, and original remixes. Schwarz has also produced for a number of other artists including Juiceboxxx, BBU, Sewn Leather and Ami Dang. His debut EP will apear soon on Unruly Records.

itunes_link:
  http://audio.sxsw.com/2011/mp3/Deep_In_The_Game-How_U_Feel_Out_There_DJ_Mark_Brown_Mayan_Rave_Cave_Remix.mp3


name_last: TarantisT
name: TarantisT
name_index: T
picture_big_url: http://img.sxsw.com/2011/bands/1053.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/TarantisT-Say_Hail_II.mp3
website_link: http://www.TarantisT.com
youtube_link: http://www.youtube.com/watch?v=63mCY3I9tnA
event_category: Showcase
event_sub_category: Rock
search: TarantisT
original_serial: event_MS14146
original_venue_serial: Habana Bar
description:
  Metal Hammer Magazine: 'TarantisT can be the next big thing in Rock and Roll'

  Austin Chronicle: 'Why Metallica don't ask TarantisT to tour with them, so more people get to see TarantisT'



  TarantisT project started on year 2000 in Tehran.Title of the band, TarantisT, was made based on “Nietzsche’s Thus Spoke Zoroaster- chapter 19- about the Tarantulas”.

  Tarantula is the spider and TarantisT means bitten by Tarantula. The bitten, poisonous person or TarantisT gets Dance Disease or Tarantism (title of band’s first album) and tries to get rid of the poison through by dancing, which the band consider that dance as Head-banging. Poison also, in the band’s dictionary, defines as the sufferings coming from the world around!

  Private, real underground shows in the rehearsing basements, Half-away-canceled-On-The-Ground shows in Tehran, Self-produced and self-published albums and singles, Receiving Gold prize after participating in Avaye Hambastegi Festival (Sound of Solidarity) held by Tehran’s Municipality, Competing in Tehran Avenue Underground Music Festival (UMC, TAMF 1, TAMF 2), Touring in Europe, North America and the Middle-East, Participating in some world famous festivals like South by Southwest, Canadian Music Week, CMJ, Mehregan, Intergalactic Festival, etc. and having shows with the legends and high-profiles like Metallica, Motorhead, Stone Temple Pilots, Cheap Trick, Muse, Voivod, My Ruin, Sum 41 and many others, Moving to the United States and Hollywood scene from Tehran’s basements on 2008, Getting selected to compete for Motley Crue and KISS tours as an opening act, Becoming the Best Indie Rock Band in Asia by AVIMA Entertainment Group, Getting the title of the Best Metal Band out of Iran by the world famous Metal Hammer Magazine… and a lot more to say, were all TarantisT was busy in, during all of these years, even in the worst possible situations.


name_last: Casey Veggies
name: Casey Veggies
name_index: C
picture_big_url: http://img.sxsw.com/2011/bands/4463.jpg
website_link: http://www.caseyveggies.com
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Casey Veggies
original_serial: event_MS14933
original_venue_serial: Venue 222
description:
  Casey Casey Veggies Jones may be young but he definitely knows the value of prioritizing. Although this 90's baby (born July 18, 1993) came into high school with hoop dreams, playing shooting guard for Inglewood High School's Sentinels, the L.A. native soon realized that in pursuing basketball he was really just sleeping on another talent- rapping.
  Back in ninth grade, the young MC had been recording songs and posting them on his Myspace page just for fun. After receiving positive feedback on a few of the tracks, Veggies began to re-evaluate his relationship with music. I was just writing and writing but then when I began recording things just started to fall into place, says the 11th grader. The response I got made me take it more seriously.

  With his first mixtape project, 2007's Customized Greatly Vol. 1, the 16 year-old lyricist proved that he had the potential to be more than just another Myspace artist. He followed up that project a year later with Customized Greatly Vol. 2 which produced I'm Right Here and It's All Good, two songs that picked up around the city. By junior year, he realized that this was something that he not only wanted, but needed to do. So he traded in the hard wood for the stage, dusted off his rhyme book and started getting even more serious about his music. He was making a name for himself amongst the younger crowd in Los Angeles, but now he has his sights set on greater gains. Vol. 1 was somewhat of an experiment, Vol. 2 a test, but now the teen-aged spitter is ready for graduation.
  Sleeping in Class, his third solo project, and arguably his most evolved yet, promises to be a culmination of the lessons he's learned over the last couple of years. The tape intends to prove that while the young artist is not quite seasoned, his potential is definitely ripe.
  I'm trying to be diverse and versatile but at the same time I want it to be more real than gimmicky, says Veggies. It'll be real hip-hop and me most of the time trying to convey a message but there will be fun songs here and there.
  But the humble 90's-born baby has already laid a strong foundation for that. He's exhibited his versatility on every track he's laced to date, from Tunnel Vision a popular, yet serious joint off Vol. 2, to Come On an infectious party anthem featuring Def Jam artist YG, off his Bum Shit mixtape. However, unlike Bum Shit, which dropped this past April in collaboration with Rich Hil and was recorded in one day with no pen, no pad at Paramount Studios, Sleeping in Class is a more personal project.

  I'm moving a little away from the volumes, says Veggies. I want to prove to people that I'm serious, that I can put together a full  project.
  And Casey still hasn't dropped the ball on his schoolwork. Under the tutelage and management of Arrogant Veggies, the brand/creative circle of friends behind him and their affiliated clothing line, Peas and Carrots, coupled with his steadfast work ethic, Veggies is expected to be a shoe-in for his graduating class' pick for Most Likely to Succeed when he crosses the stage in Spring 2011. Veggies are obviously good for you and so is his music. Live and grow.
  Casey's sound has been compared to the story telling of Pac, with the witty and clever lyrics of Phonte.


name_last: Delicate Steve
name: Delicate Steve
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/2585.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Delicate_Steve-The_Ballas_of_Speck_and_Pebble.mp3
website_link: http://www.delicatesteve.com
event_category: Showcase
event_sub_category: Rock
search: Delicate Steve
original_serial: event_MS14084
original_venue_serial: Emo's Jr
description:
  THE CRITICS UNILATREALLY CONCUR:
  DELICATE STEVE IS A BAND WHO CREATES MUSIC

  Newton, N.J. – Every 30 or 40 or 500 years, the DNA of culture itself emerges from the translucent blackness of the not-so-shallow underground. You hear a new band, and you think, “This is really something. This is like My Bloody Valentine, minus the guitars.” But then you think, “No, that’s not true. That’s not what this is like at all. Plus, there are lots of guitars here. I’m a goddamn idiot.” You want to walk away, but now it’s too late; now, you start to wonder what makes this music is so deeply arresting. You wonder why you are dancing against your will, and you wonder why every other sound you’ve ever heard suddenly sounds like the insignificant prologue to a moment you’re experiencing in the present tense. You find yourself unable to perform the simplest of activities  -- a cigarette becomes impossible to light, a mewing kitten cannot be stroked, a liverish lover cannot be ignored. By the album’s third track, there is nothing left in your life; everything is gone, crushed into a beatific sonic wasteland you never want to escape. This, more than anything else imaginable, is the manifestation of artistic truth … a truer kind of truth … the only kind of truth that cannot lie, even with the cold steel of a .357 revolver jammed inside its wet mouth, truculently demanding a random falsehood.
  Welcome to the work-a-day world of Delicate Steve.
  Like a hydro-electric Mothra rising from the ashes of an African village burned to the ground by post-rock minotaurs, the music of Delicate Steve will literally make you the happiest person who has never lived. Discovered firsthand by Luaka Bop A & R man Wills Glasspiegel in the parking lot of a Newton, N.J., strip mall, Delicate Steve was signed to the label before anyone at Luaka Bop heard even a moment of their music – all he needed to experience was a random conversation about what they hoped to achieve as a musical five-piece.
  “They were just sitting around in lawn chairs, dressed like 19th century criminals, casually saying the most remarkable things,” recalls Glasspiegel. “It was wild. It was obtuse. One fellow would say, `Oh, I like Led Zeppelin III, but it skews a little dumptruck.’ Then another would say, `The problem with those early Prince albums is that he spent too much time shopping.’ I really had no idea what they were talking about, but it all somehow made sense.  `We’ll be a different kind of group,” they said. `We will introduce people to themselves. We’ll inoculate them from discourse.’ I was immediately intrigued. I asked them if they wanted to have dinner, so we walked to a Chinese restaurant that was right up the road. I suggested we all get different dishes and share everything family style. They agreed. But then they ordered five identical entrees! So we sat there and ate a mountain of General Tso’s chicken for three straight hours, talking about music and literature and box kites and dystopias. Twenty-four later, they were signed to Luaka and inside a studio.”
  Those studio sessions led to Wondervisions, the indescribable 12-track instrumental debut that  reconstructs influences as diverse as Yes, Vampire Weekend, The Fall, Ravi Shankur, 10 cc, The Orbital, Jann Hammer,  the first half of OK Computer, the second act of The Wizard of Oz, and the final pages of Jonathan Franzen’s Freedom. Originally conceived as a radio-friendly concept album about the early life of D.B. Cooper, de facto Delicate Steve leader Steve Marion decided to tear away the lyrics and move everything in a more experimental direction. “We don’t need the middlebrow to dig our music,” says the soft-spoken Marion. “We write for the fringes – the very, very rich and the very, very poor. That’s the audience we relate to, and that’s who these songs are about.”




  THE BAND AT A GLANCE:
  Steve Marion, 23 (guitar): A polymath who plays over 40 instruments, Marion recorded his first “bedroom EP” on a four-track as a 12-year-old (“It was sort of a second-rate Slanted and Enchanted,” he scoffs today, “and more than a little derivative.”).  Already a Jersey legendary for his worth-ethic and perfectionism (he once studied a single Jandek guitar riff for an entire summer), Marion’s the piston behind Delicate Steve, and -- somewhat paradoxically – the group’s harshest critic. “I named the band Delicate Steve as a reminder that we’ve accomplished nothing,” he says flatly. “We are as delicate as the wings of butterfly with AIDS. Anything could crush us. And until we all decide that art is the only thing that makes life livable, we’ll just be another instrumental five-piece from New Jersey. Emotionally and intellectually, I’m not sure if the rest of the band is there yet. But I am.” 
  Steve’s goal is to create music that lasts “substantially longer than forever.”
  Mickey Sanchez, 22 (keyboard): A freewheeling hoaxster (and Marion’s best friend from Hebrew school), Sanchez provides Delicate Steve with off-kilter music flourishes and a necessary dose of common sense. “Steve can be difficult to work with,” says Sanchez, “but I know how to handle that hoss. Sometimes he just needs to look into the mouth of the lion – and I’m the lion.” An avid horseback rider and pastry chef, Sanchez also intends to pursue a second-career as a city planner.
  Mickey’s goal is to make people hate Bruce Springsteen.
  Rob Scheuerman, 21 (guitar): Previously featured on axe in the teen-pop power-trio Yesterday’s Airport of Tomorrow, Scheuerman is probably better known as the alleged one-time paramour of Gossip Girl star Blake Lively (a rumor he sheepishly denies: “I was too tired to make it. She was too tired to fight about it.”). What he adds to the band musically is akin to what he adds personally: cobalt charisma and a hunger for flesh. “Do you remember that old song `I Know What Boys Like’ by the Waitresses,” he asks. “Well, let’s just say the scythe slices both ways.”
  Rob’s goal is to seduce every female journalist he encounters.
  Adam Pumilla, 23 (bass): No member of Delicate Steve has taken a more circuitous path than Pumilla. A three-sport athlete who rushed for 1400 yards as a veer option quarterback in high school, Pumilla received scholarship offers from several Big East football powers before opting for a career as a bassist – despite the fact that he’d never played the instrument in his life. “There was always something about the bass,” he says today. “Four strings, sublime heaviness, living inside the pocket, locking into the drums. It spoke to me in its own bass language, long before I ever possessed the object itself. I knew that bass guitar was something I could excel at. I am a bassist. I have a bassist’s blood.” After spending five exploratory years in rural Scotland (“I needed space to invent my bass style”), Pumilla returned to the U.S. and met Marion at Ed Westwick’s Halloween party. “I knew he was the man for this band from the moment I met him,” recalls Marion. “When he shook my hand to introduce himself, he didn’t even say his name. He just said, `Bass.’ Just that one word. Nothing else. He was a serious person.”
  Adam has no defined goal. 
  Mike Duncan, 21 (percussion): Don’t let his boyish looks fool you – Duncan is no choirboy. Raised on a steady diet of Stewart Coupland, Neil Peart and economic desperation, Duncan views drumming as a way to turn his self-described “sociopathic inclinations” into something the world can appreciate. “I love to brawl,” he says. “I’ll fight anyone, for any reason. I’ll fight a dog for no reason. I’ve seen the inside of juvenile hall. I’ve tasted blood in my mouth. I’ve stepped on throats and I’ve thrown bottles at strangers. But that was all in the past. It’s still part of me, but – now – I use that intensity for good. I want to attack people with music the same way I used to attack them with my fists.”
  Mike’s goal is the political liberation of Quebec.

  A WARNING:
  This is a press release, and press releases are supposed to be wholly positive. That’s the shared expectation, both from the writer and the reader. Typically, press releases hide a band’s true reality. But not this one. We need to be straight with you, potential rock writer: It’s hard to predict what will happen to Delicate Steve. Emotions run high in this band, and most of these songs are both too musical and too insane for the typically dim-witted American consumer. In all likelihood, even you won’t understand it, because you’re probably a fraud. This music doesn’t directly threaten the status quo, but it certainly makes the status quo nervous. It’s not on par with hearing the Velvet Underground in the summer of 1965, but it’s probably like hearing the Velvet Underground in the winter of 1966. Can Delicate Steve become the wordless New Jersey U2? Sure, maybe. But maybe not. There might be too much at stake (and too many people in the way). Still, one listen to Wondervisions will irrefutably prove the only thing you really need to know: Delicate Steve makes music. And in today’s awful world, that’s almost all that matters. Right?


name_last: Depedro
name: Depedro
name_index: D
picture_big_url: http://img.sxsw.com/2011/bands/44987.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Depedro-Tu_mediodia.mp3
website_link: http://www.myspace.com/myspacedepedro
youtube_link: http://www.youtube.com/watch?v=8Bf_zcv0W3k
event_category: Showcase
event_sub_category: Folk
search: Depedro
original_serial: event_MS13069
original_venue_serial: Red Eyed Fly
description:
  Nubes De Papel (Paper Clouds), the second album from Spanish guitarist-singer-songwriter Jairo Zavala, is, at its heart, a series of reveries from the road. States Zavala, who has adopted the moniker of Depedro for his solo performances, I had been touring for two years straight. I was in different cities, different hotels, different countries, yet every night I would have really, really good dreams. Dreams were a constant in the peripatetic life of this solo artist and always-in-demand sideman for such acts as Calexico and Andrew Bird, and from his dreams came these quietly intense, emotive, yearning songs. His music, balancing the traditional and the experimental, is rooted in sounds from Spain, Mexico and Latin America, yet it suggests a place all its own. The seductive landscape of Depedro is easy to enter but not on any map.

  In keeping with the borderless nature of his songs, Zavala purposefully chose the name Depedro because it was both evocative and vague: Kind of Mediterranean, kind of Spanish. His 2009 self-titled debut helped to inaugurate National Geographic's expansion into record-making, an effort that has steered clear of travelogue-style world music in favor of material that's more sophisticated and adventurous, international but not anthropological. On a personal level, Depedro was a turning point for Zavala, the culmination of years of writing and stockpiling his own songs while devoting himself to more collaborative efforts. The Madrid native had fronted Spanish rock band Vacazul and the more blues-oriented 3000 Hombres; Zavala had also written for and played with Spanish surf band Los Coronas and, most notably, Spanish singer Amparo Sanchez's brash, genre-juggling band Amparanoia. Working with Sanchez brought him to the attention of the influential, Arizona-based alt-country band Calexico, who, in 2004, offered Zavala a guitar slot for a Spanish tour and, not long after, a permanent place in its touring lineup. The band subsequently gave Zavala the use of its Tucson studio to complete Depedro, with founding member Joey Burns producing and his fellow band members sitting in.

  Burns is once again behind the boards for Nubes De Papel, but, says Zavala, making his sophomore album turned out to be a very different experience ' less rushed, more carefully considered. It was literally a journey, from Madrid to Tucson, with stops at hotels and homes along the way, as inspiration struck. As Zavala recalls, With the first record I didn't know what was going to happen. I had a collection of songs that needed to be expressed at some point, to be on an album. I had the guys from Calexico help me make it and it was completely improvised. The second record followed a different path. I drew from the experiences I'd had in the last few years, like having the chance to play with wonderful artists like Andrew Bird and, of course, Calexico. I'd also played several world music festivals, where I met artists like the Cuban guitarist Eliades Ochoa. It was a great environment to draw inspiration from. In New York City I discovered interesting bands like Forro in the Dark [now his Nat Geo label-mates]. This album is more like a trip, a road album, and the other was more like choosing the songs I had to make a collection.

  Nubes De Papel has a more intimate feel than Zavala's previous disc, with the focus on his expressive voice and virtuosic guitar playing. The arrangements are often artfully stripped down, subtly blending acoustic and electronic instrumentation ' though some tracks, like Tramuntana swell dramatically with soulful, south-of-the-border horns and strings. All of them are infused with bittersweet emotion, perhaps most dramatically on the aching Diciembre and the English-language Empty Fields, co-written with Burns. Explains Zavala: Easy doesn't have to be simple. I tried not to overdo the arrangements or effects. I like the sound of a lot of jazz records from the forties, fifties and sixties. I like the warmth of them and I wanted to add the flavor of that. In that era, the music had to be real. They only had two tracks or four tracks to record on and tried to spread the emotion of the songs with minimal elements. That's a big challenge for me. I try to do that always. You need space to hear the truth of the songs.

  He paid particular attention to his mostly Spanish-language lyrics, which balance emotional candor with a kind of magical realism, especially on the title track. Zavala admits, I'm so proud of the songs on this album. I spent a lot of time writing and rewriting the songs, again and again. I like to spend time choosing the right words to help the music come out. I don't want to change the world or talk about big things; I'm talking about common things that happen to all of us every day and to the people that we love. I put a lot of love in the lyrics. With the previous album, I had the music for a long time, but the lyrics came out quickly. This time I thought about them more.

  If one were to make comparisons or look for antecedents beyond Calexico, Zavala's mash-up of Spanish and Latin American elements with a kind of stark indie rock recalls the adventurous Latin Playboys-side of Los Lobos. His vocal delivery suggests at times the endearing rasp of M. Ward; at others, the alternately sensual and playful approach of Brazilian icon Caetano Veloso, particularly on Zavala's brilliant transformation of the Velvet Underground's What Goes On.(Zavala had previously tackled the percolating funk of Brazilian soul man Jorge Ben Jor on Depedro.). It was a surprising, telling and smart choice that came about, Zavala explains, because I always play Velvet Underground records at home. My older son Mario started to sing along to 'What Goes On' and he gave me the idea ' why not do a cover of that song, but make it feel like the old soundtracks of the sixties, like West Side Story. You can imagine these guys putting the song in that film. That's the result. People are always asking me, is this your song? Everyone knows the lyrics but they don't expect where I take the song musically. It's like my homage to the Velvet Undergound, a gift of thanks to those guys for inspiring me.

  It is now Zavala himself who is doing the inspiring with Nubes De Papel, This constant traveler, who has traversed continents musically and geographically, offers us a beguiling new world to discover. Muchas Gracias.


name_last: Chromeo
name: Chromeo
name_index: C
picture_big_url: http://img.sxsw.com/2011/bands/2989.jpg
website_link: http://www.chromeo.net/
event_category: Showcase
event_sub_category: Electronic
search: Chromeo
original_serial: event_MS11609
original_venue_serial: La Zona Rosa
description:
  Imagine, if you will, a yacht. It’s forged of gold and strong African teak, bobbing gently at anchor somewhere between the French Riviera and Detroit. A statue of the late Roger Troutman is affixed to the stern like a guardian angel. The ladies of Klymaxx wander the decks serving strawberries and cream on silver platters. Sylvester himself is the skipper, and Hall & Oates are down below, keeping the engines in shipshape. This is the S.S. Chromeo, and the two men who create the smoothest of music under the same moniker are at rest aboard, preparing for another global voyage of lovers’ funk ambassadorship.

  Here we have Dave 1, the suave professor, the voice and intellect, enjoying a rosé as he ponders French literature. And with him we have the one and only P-Thugg, the brawn and the body, sipping on the ghetto cocktail known as Thug Passion and proudly going through his mental rolodex of jeep beats and funky flourishes.

  The men of Chromeo are about to release Business Casual, which is their third full-length album and a testament to the growth and further sophistication the band has undergone over the many years they’ve been collaborating. After their sophomore release, Fancy Footwork, pushed them into the stratosphere of party-rocking, club-banging, and heart-thrilling electrofunk, we might consider Business Casual their postgraduate work. Where does a group go after mastering their craft? Do they rest on their laurels? Do they retreat into self-parody? Neighbor, please. Chromeo, in 2010, have pushed forward into yet newer levels of song craft and body moving music that is respectfully indebted to its noble inspirations while still being fully contemporary. Are there lush string arrangements on “Don't Walk Away”? Do we have Moroder-esque analog synth layers draped all over “Don't Turn The Lights On”? Is there a fully authentic French ballad (don't forget, Dave and P are of the Québécois persuasion and will never abandon those roots) in “J’ai Claqué la porte”? Well yes, actually, to all of the above.

  But what’s this we have here? The flip side of Chromeo, the emotional gangster tracks, are still here on Business Casual, represented by titles such as “Hot Mess,” 'I’m Not Contagious,' and 'You Make It Rough.' And, newly added to the roster, we have the straight-up pop, vanilla in the best sense (creamy and smooth), of “The Right Type,” a get-up-and-go tune in the greatest 80s tradition, and the album closer, “Grow Up,” which almost sounds like golden era Billy Joel backed up by Cameo. How real is that?

  Lyrically, Dave continues to mine the rich vein of affairs of the heart. Is there really any other topic that Chromeo needs to cover? Arrogant ladies, dancefloor seduction, boudoir skills, love gone wrong, and knights in shining armor… Chromeo does all this and more with their trademark Franco-insouciance-that-borders-on-coolness and their always sexy worldliness (pause).

  In these uncertain times of financial upheaval and musical mediocrity, Chromeo’s Business Casual is a testament to the fact that inspirational funk shall always prevail. Vive le Chromeo!


name_last: A Classic Education
name: A Classic Education
name_index: C
picture_big_url: http://img.sxsw.com/2011/bands/42426.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/A_Classic_Education-Gone_To_Sea.mp3
website_link: http://www.myspace.com/aclassiceducation
event_category: Showcase
event_sub_category: Rock
search: A Classic Education
original_serial: event_MS12453
original_venue_serial: Lustre Pearl
description:
  A Classic Education is a band that formed in 2007 in Bologna, Italy although singer Jonathan Clancy is from Ottawa, Canada. The rest of the band is formed by Paul Pieretto, Luca Mazzieri, photographer Giulia Mazza, Federico Oppi, Stefano Roveda.

  Their music is a mix of dreamy guitars, sixties melodies, psych-pop, garage and classic songwriting.

  The band has put out releases on Bailiwick, Holiday Records and now Lefse Records.


name_last: Toby Goodshank, 'Untitled'
name: Toby Goodshank, 'Untitled'
name_index: T
picture_big_url: http://img.sxsw.com/2011/films/F22904.jpg
event_category: Screening
event_sub_category: Music Video
search: Toby Goodshank, &quot;Untitled&quot; Preston Spurlock
original_serial: event_FS12013
original_venue_serial: Alamo Ritz 2
description:
  Director: Preston Spurlock
  USA | 2 minutes


  In this animated music video combining newsreel footage and rotoscope techniques, the infamous Hindenberg blimp is transformed into a cartoon character, merrily singing as it drifts obliviously towards its fiery finish.  The video is set to the fifth of ten untitled songs that make up New York antifolk artist Toby Goodshank's 2009 album (also untitled, but unofficially known as Johnny’s Democracy/Baked Naturals)


name_last: Moby Ambient DJ Set
name: Moby Ambient DJ Set
name_index: M
picture_big_url: http://img.sxsw.com/2011/bands/3073.jpg
website_link: http://www.moby.com
event_category: Showcase
event_sub_category: Electronic
search: Moby Ambient DJ Set
original_serial: event_MS11846
original_venue_serial: Karma Lounge
description:
  Moby was born in New York City, but grew up in Connecticut, where he started making music when he was 9 years old.  He started out playing classical guitar and studied music theory, and then went on to play with seminal Connecticut hardcore punk group 'The Vatican Comandoes' when he was 14.  He then played with post-punk band 'AWOL' while studying philosophy at the University of Connecticut and SUNY Purchase. He started DJ'ing while attending college, and was a fixture in the late 80's New York house and hip-hop scenes, DJ'ing at clubs such as Mars, Red Zone, MK, and the Palladium.
  He released his first single, 'Go' in 1991 (listed as one of the Rolling Stones best records of all time), and has been making albums ever since.  His own records have sold over 20,000,000 copies worldwide, and he's also produced and remixed scores of other artists, including David Bowied, Metallica, The Beastie Boys, and Public Enemy, among others.
   
  Moby has toured extensively, playing well over 3,000 concerts in his career.  He has also had his music used in hundreds of different films, including 'Heat', 'Any Given Sunday', 'Tomorrow Never Dies', and 'The Beach', among others.
   
  Currently he's touring in support of his next album as well as working closely with a variety of different charities, including the Human Society and the Institute for Music and Neurologic Function.


name_last: HTML5? The Web's Dead, Baby
name: HTML5? The Web's Dead, Baby
name_index: H
hashtag: #webdead
event_category: Design / Development
event_sub_category: Panel
original_serial: event_IAP8386
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom C

  Participants:
  Branden Hall (Automata Studios Ltd)
  Emily Lewis (Emily Lewis Design)
  Erik Klimczak (Clarity Consulting)
  Rick Barraza (Microsoft Silverlight/Cynergy Systems)
  Thomas Lewis (Microsoft)

  Summary
  Wired declared Web 3.0 the age of apps and that the Web was dead and the future is native apps. Insight or naiveté? We’ll discuss the current merits of HTML5, and which companies and technologies will accelerate its adoption among mainstream consumers and create new opportunities for developers. We’ll also discuss the impact this can have on current native application strategies for Windows, Windows Phone 7, Mac, iPhone/iPad, and Android by looking at the impressive work that is being done today with the Web and apps to deliver compelling consumer experiences. But we’ll also address the shortcomings and the reality of HTML and what Web and app designers and developers can and should be doing today. This session is sponsored by Microsoft.

search:
  HTML5? The Web's Dead, Baby Branden Hall Automata Studios LtdEmily Lewis Emily Lewis DesignErik Klimczak Clarity ConsultingRick Barraza Microsoft Silverlight/Cynergy SystemsThomas Lewis Microsoft


name_last: Abigail Washburn
name: Abigail Washburn
name_index: A
picture_big_url: http://img.sxsw.com/2011/bands/3665.jpg
website_link: http://www.abigailwashburn.com
event_category: Showcase
event_sub_category: Folk
search: Abigail Washburn
original_serial: event_MS13331
original_venue_serial: Antone's
description:
  Profiled in Newsweek (2008) for creating a 'gorgeous, joyful new sound,' songwriter and clawhammer banjo player Abigail Washburn takes her bold and expansive musical vision to new heights on her third recording, City of Refuge (January 11, Rounder Records). Raw, ethereal and at times lushly orchestrated, the album melds the forces of renowned producer Tucker Martine (the Decemberists, Spoon, Sufjan Stevens) with Washburn's classic songwriting and old-time storytelling aesthetic.

  Abigail and Tucker along with songwriting collaborator and multi-instrumentalist Kai Welch amassed an impressive group of artists and friends including guitarist Bill Frisell, old-timey fiddler Rayna Gellert, string arrangements by Jeremy Kittel of the Turtle Island String Quartet and guzheng (the ancient Chinese zither) master Wu Fei. Chris Funk from the Decemeberists and Carl Broemel of My Morning Jacket also appear on the record.


name_last: Japanese Mobile Leaders Forum
name: Japanese Mobile Leaders Forum
name_index: J
website_link: http://www.facebook.com/pages/Japanese-Mobile-Leaders-Forum/194540290575388
hashtag: #jpmobilesummit
event_category: Emerging
event_sub_category: Panel
original_serial: event_IAP8378
original_venue_serial: Hilton
description:
  Room: Salon H

  Participants:
  Eiji Araki (GREE International Inc)
  Serkan Toto (TechCrunch)
  Taisei Tanaka (Geisha Tokyo Entertainment Inc)
  Tak Miyata (mixi Inc)
  Takahito Iguchi (Tonchidot)

  Summary
  'Japan' 'Mobile' 'Social Media' - what do you see when you have these words together? Cyber utopia? Shrinking Galapagos? Ninjas with high-tech swords? It's about time we know what the real scenes are in Japan. With the leaders of the mobile social media in Japan, we will discuss what the Japanese mobile social media world looks like, where they are headed, and how the 'outer world' will affect / or be affected. Needless to give examples like the explosive rise of Twitter in Japan, the question is not whether the country is the 'land of the rising sun' in mobile social media or not - it's how high has the sun risen, and why.

search:
  Japanese Mobile Leaders Forum Eiji Araki GREE International IncSerkan Toto TechCrunchTaisei Tanaka Geisha Tokyo Entertainment IncTak Miyata mixi IncTakahito Iguchi Tonchidot


name_last: The Potential of Augmented Reality for Education
name: The Potential of Augmented Reality for Education
name_index: P
website_link: http://www,enzosilva.com
hashtag: #EduAR
event_category: Education
event_sub_category: Panel
original_serial: event_IAP7238
original_venue_serial: Hilton Garden Inn
description:
  Room: Rio

  Participants:
  Brandon Carson (Yahoo!)
  Brendan Scully (metaio Inc)
  Enzo Silva (Oracle)
  Karen Hamilton (George Brown College)
  Tish Shute (Ugotrade)

  Summary
  Augmented Reality (AR) is on the verge of becoming a household name. Even though the concepts and technologies that make AR possible have been around for quite sometime, the tech-savvy community has been abuzz lately as mobile platforms such as iOS and Android have played a large role in bringing AR to the masses. But what is AR? In a nutshell, AR is a reality or environment that is augmented by layers of computer-generated information. Recent AR technologies have allowed for mobile devices to add layers of reality atop the world we see through our cell phone cameras. Several applications such as Layar, AroundMe and others allow users to find and interact with information and other users by simply panning their cell phones around them. What are some current examples of AR technologies, applications and potential uses around today? How does this technology affect education? What types of knowledge, community-building activities, contextual and informal learning experiences can be created with AR? How can we use AR to augment learning outcomes and creation of communities of practice? These are just some of the questions we will discuss on this panel.

search:
  The Potential of Augmented Reality for Education Brandon Carson Yahoo!Brendan Scully metaio IncEnzo Silva OracleKaren Hamilton George Brown CollegeTish Shute Ugotrade


name_last: Mean Jeans
name: Mean Jeans
name_index: M
picture_big_url: http://img.sxsw.com/2011/bands/41852.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Mean_Jeans-Steve_Don't_Party_No_More.mp3
website_link: http://www.myspace.com/themeanjeans
event_category: Showcase
event_sub_category: Punk
search: Mean Jeans
original_serial: event_MS11161
original_venue_serial: Easy Tiger
description:
  The Mean Jeans are here to rescue you! Billy Jeans, Jeans Wilder, and Howie Doodat have brought us an lp that rocks from start to finish. The Jeans burn through 13 songs of pure retarded genius that will remind you of how happy you were when you heard the Spits for the first time. You have songs about partying, getting wasted, running out of smokes, partying, pogoing, space trash, and oh yeah…..partying! Nobody this year has put out a record this much fun and I don’t think anyone is gonna top it in the next couple of months. -buddyhead.com


name_last: Humans Versus Robots: Who Curates the Real-Time Web?
name: Humans Versus Robots: Who Curates the Real-Time Web?
name_index: H
website_link: http://keepstream.com
hashtag: #hvr
event_category: Social Graph
event_sub_category: Panel
original_serial: event_IAP7907
original_venue_serial: Hyatt
description:
  Room: Hill Country AB

  Participants:
  Henry Nothhaft (TrapIt)
  Jim England (Keepstream)
  Megan Mccarthy (N/A)
  Sam Decker (Mass Relevance Inc)
  Xavier Damman (Storify)

  Summary
  In the age of real-time content, we are overwhelmed by the quantity and pace of new information presented to us. The stream is now a ubiquitous flood with events, topics, and conversations flying by faster than we can consume them.
  As a result, the levels of noise in our communications are reaching greater proportions.  We spend too much time trying to find great content, and often miss out on important information and media.
  What is the most effective way to preserve and curate in an age of endless, real-time content?  How can we provide relevancy and context for the most important stories?
  Its an old-fashioned smackdown between human and semantic-powered curation.  Listen from four startups in the space as they debate the benefits and merits of manual and automated curation and give you a glimse of the future of the curated real-time web.

search:
  Humans Versus Robots: Who Curates the Real-Time Web? Henry Nothhaft TrapItJim England KeepstreamMegan Mccarthy N/ASam Decker Mass Relevance IncXavier Damman Storify


name_last: Slim Cessna's Auto Club
name: Slim Cessna's Auto Club
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/2166.jpg
website_link: http://slimcessnasautoclub.com
event_category: Showcase
event_sub_category: Rock
search: Slim Cessna's Auto Club
original_serial: event_MS12894
original_venue_serial: Red 7
description:
  Slim Cessna's Auto Club
  New Album Title: Unentitled
  Street Date March 1, 2011
  Alternative Tentacles Records(USA)
  Munich Records (Europe)
  Houston Party Records (Spain / Portugal)

  DESCRIPTION :
  Engaging, riveting, sad and humorous; demanding the audience to
  participate both live and while listening to their albums; Slim Cessna's
  Auto Club has been branded with every musical description possible. This
  seems fitting, as SCAC describes their music as American (Is that not
  what America is, a mixture of every one and thing resulting in something
  new?); and after more than a decade of working and living as SCAC, they
  have created their own genre.

  Unentitled is another highwater mark in the Auto Club's supremacy in a
  field they alone claim. Songs like 'Three BloodhoundsTwo Shepherd's One
  Fila Brasileiro' manage to add creepy lyrical imagery to its jaunty
  chorus. 'Do You Know Thee Enemy' uses Slim's trademark call-and-response
  vocals and 'Hallelujah Anyway' has Munly serving as an ominous narrator.

  The components are drums, upright bass, pedal steel, banjos, piano,
  guitar, vocals and stories. They have recorded critically acclaimed
  albums (Village Voice, Denver Post, San Francisco Chronicle) on Jello
  Biafra's Alternative Tentacles label. Spin Magazine and No Depression
  have described them as the best live band in America. The songs are each
  thoughtfully crafted with unique arrangements, executed by superb
  musicianship, then fully realized through original, insightful and
  intelligent lyrics. With two of the most charismatic frontmen around
  (Westword) and four accomplished musicians, SCAC is the past, present
  and future of American music.

  Slim Cessna's Auto Club is from Denver, Colorado.

  *     Led by Slim Cessna and Munly Munly.
  *     Features members of SLIM CESSNA'S AUTO CLUB, MUNLY & THE
  LUPERCALIANS, DENVER BRONCOS UK, BLOOD AXIS, THE DENVER GENTLEMEN, and
  TARANTELLA.
  *     First new SLIM CESSNA'S AUTO CLUB studio album since 2008.
  *     LP contains a DIGITAL DOWNLOAD CARD for  mp3 album and lyrics
  booklet.
  *     Recorded and produced at Absinthe Studio, by Robert Ferbrache of
  Denver Sound fame (Slim Cessna's Auto Club, Munly, Blood Axis, Sixteen
  Horsepower, WovenHand, Tarantella).
  *     Playing at SXSW in March;  Europe in April thru June;  Us and
  Canada throughout the remainder of the year (dates TBA).
  *     Jello Biafra's favorite band.

itunes_link:
  http://audio.sxsw.com/2011/mp3/Slim_Cessna_'s_Auto_Club-Three_Bloodhounds_Two_Shepherds_One_Fila_Brasileiro.mp3


name_last: Do Tablets Dream of Electric News?
name: Do Tablets Dream of Electric News?
name_index: D
website_link: http://www.nytimes.com/
hashtag: #newsapps
event_category: Future of Journalism
event_sub_category: Core Conversation
original_serial: event_IAP8214
original_venue_serial: Sheraton
description:
  Room: N. Capitol View

  Participants:
  Erin Sparling (The Wall Street Journal)
  Jennifer Brook (The New York Times)

  Summary
  News organizations are investing a lot of faith and hope into news apps for tablets. Although they have embraced the iPad in different ways, similar design, product, and user experience problems have surfaced. What strategies must be applied to craft design experiences that are more illustrious than the browser? Through taming APIs, feeds, and algorithms, can they entice readers, seasoned and new to make an app a part of their daily news consumption ritual? With stakeholders from both the print and digital world, how do teams surface, manage, and design for divergent expectations? We have made it through the launch, and subsequent updates to, the first news iPad apps and will discuss design considerations and constraints we’ve encountered through this process.

search:
  Do Tablets Dream of Electric News? Erin Sparling The Wall Street JournalJennifer Brook The New York Times


name_last: Community Engagement Strategies: Rational Debate or Herding Cats?
name: Community Engagement Strategies: Rational Debate or Herding Cats?
name_index: C
event_category: Workshop
event_sub_category: Workshop
original_serial: event_IAP5901
original_venue_serial: Sheraton
description:
  Room: Capitol E-H

  Participants:
  Drew Curtis (Fark Inc)
  Erik Martin (Reddit)
  Kelly McBride (The Poynter Institute)
  Tucker Max (tuckermax.com)

  Summary
  The promise of social communities on legacy media websites seemed bright at first. Ideally, communities on media websites inform journalists, have reasoned debate on issues, and add to the value of content on media websites. Or at least that's what was supposed to happen. Most legacy media companies have comments and communities, and many are let's just say less than accommodating to reasoned debate. We all know what I mean by that. How did this happen? Is it fixable? Should it be fixed? What are others doing to combat these problems? How does this conflict with first amendment values? On the other hand, many website communities exist without these problems. How did they manage to come into being? How do they stay civil? How do they continue to actually live up to the promise of informing journalism, having reasoned debate, and adding to content value? This panel will explore methods sites use to deal with nutjobs as well as how to encourage and reward productive members in the community.

search:
  Community Engagement Strategies: Rational Debate or Herding Cats? Drew Curtis Fark IncErik Martin RedditKelly McBride The Poynter InstituteTucker Max tuckermax.com


name_last: Corey Mitchell
name: Corey Mitchell
name_index: C
picture_big_url: http://img.sxsw.com/2011/events/mitchell.jpg
hashtag: #SXBookstore
event_category: Bookstore Appearance
event_sub_category: Various
search: Corey Mitchell
original_serial: event_OE00447
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D Foyer



  Author Corey Mitchell will be appearing at the SX Bookstore to greet fans and sign copies of his true-crime book, Savage Son.

  **COREY MITCHELL IS THE MODERATOR FOR THE 'REEL MURDER: FROM CRIME SCENE TO BIG SCREEN PANEL' ON MARCH 15.** Corey Mitchell, J.D., and University of Texas graduate ('92), is a Los Angeles Times best-selling author of several true crime books including DEAD AND BURIED, SAVAGE SON, HOLLYWOOD DEATH SCENES, and the critically acclaimed MURDERED INNOCENTS, about the 1991 Texas yogurt shop slayings. Mitchell was the former founder and executive editor of the #1 true crime website, IN COLD BLOG. He was also the creator and head writer for the Discovery Channel’s, Investigation Discovery HOLLYWOOD ON TRIAL blog. He currently heads up the true crime film blog, REEL CRIME, and is preparing to launch a new true crime website, CRIME CALENDAR, in spring 2011. He also blogs about heavy metal at METALSUCKS and horror film festivals at BLOODY DISGUSTING. Mitchell’s work has appeared in Reuters, USA Today, UPI, AP, Austin Chronicle, Houston Chronicle, San Antonio Express-News, Chicago Sun-Times, and many more media outlets. He has appeared on numerous national and local news broadcasts, as well as television shows such as E!’s 20 Most Horrifying Hollywood Murders and TV Land’s, Myths and Legends. Mitchell also works behind the scenes with several charitable organizations that assist victims of crime. Mitchell is currently working on two true crime books, co-authoring former Pantera and heavy metal icon Philip H. Anselmo's autobiography, and in pre-production for his first feature length film, a true crime documentary about TacoLand proprietor and murder victim, Ram Ayala.


name_last: Bright's Passage
name: Bright's Passage
name_index: B
picture_big_url: http://img.sxsw.com/2011/events/BrightsPassage.jpg
hashtag: #JoshRitterNovel
event_category: Book Reading
event_sub_category: Book Reading
search: Bright's Passage Josh Ritter Bright's Passage
original_serial: event_IAP000247
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom G

  Participants:
  Josh Ritter (Bright's Passage)

  Summary
  Named one of the 100 Greatest Living Songwriters by Paste, lauded as “cream of the young singer-songwriter crop” by the New York Times, and hailed by Stephen King for “the most exuberant outburst of energy since Bob Dylan’s ‘A Hard Rain’s A-Gonna Fall,’” Josh Ritter is a beloved musician whose albums include The Animal Years and So Runs the World Away.  Known for the storytelling and literary sophistication of his lyrics, his session at SXSW Interactive marks the launch of his newest method of self-expression: his debut novel BRIGHT’S PASSAGE (on sale June 28).  Ritter has written a deeply affecting story about the unlikely journey undertaken by a veteran, his infant son, and their guardian angel in the aftermath of World War I.  Joining him on stage to discuss his novel, its genesis and what it represents within his larger body of work is Bob Boilen, creator and host of “All Songs Considered” from NPR Music.


name_last: Using Twitter to Improve College Student Engagement
name: Using Twitter to Improve College Student Engagement
name_index: U
picture_big_url: http://img.sxsw.com/2011/events/UsingTwitterToImproveCollege.jpg
website_link: http://blog.reyjunco.com
hashtag: #twesearch
event_category: Social Graph
event_sub_category: Solo
search: Using Twitter to Improve College Student Engagement Rey Junco Lock Haven University
original_serial: event_IAP5359
original_venue_serial: Hyatt
description:
  Room: Hill Country AB

  Participants:
  Rey Junco (Lock Haven University)

  Summary
  While faculty and staff at higher education institutions have experimented with the use of social media, there has not been a concerted effort to integrate these technologies in educationally-relevant ways. Emerging research in the field of social media, student engagement, and success shows that there are specific ways that these technologies can be used to improve educational outcomes. This presentation will focus on reviewing and translating research on the effects of Twitter on college students into effective and engaging educational practices. Background research on the psychological construct of engagement will be provided and will be linked to engagement in online social spaces.

  In addition to presenting cutting-edge research on how to create engaging and engaged communities, the presenter will review specific ways that Twitter can be used in the classroom and the co-curriculum. The presenter will discuss how academicians can hack existing technologies, specifically Twitter, for educational good and will present the results of his latest research on the effects of Twitter on student engagement and grades.


name_last: Mothersbane
name: Mothersbane
name_index: M
picture_big_url: http://img.sxsw.com/2011/films/F21683.jpg
website_link: http://www.mothersbane.com
event_category: Screening
event_sub_category: Documentary Short
search: Mothersbane Jason Jakaitis
original_serial: event_FS11827
original_venue_serial: Alamo Lamar C
description:
  Director: Jason Jakaitis
  USA | 12 minutes


  Mothersbane is a personal documentary that explores the filmmaker’s ambivalent relationship to his mother’s physical disabilities and chronicles his attempts to be at peace with her suffering and disfigurement. It is a mixed-media portrait, alternating between the present – in which his mother battles a staph infection and prepares for a major surgery – and recollections of the filmmaker’s past. The film draws upon a variety of poetic evocations, including Super 8 recreations of childhood memories, to express the love and anxiety, and the protectiveness and dread, that has defined his relationship with his mother.


name_last: Muscles
name: Muscles
name_index: M
picture_big_url: http://img.sxsw.com/2011/films/F25578.jpg
website_link: http://www.musclesmovie.com
youtube_link: http://www.youtube.com/watch?v=Tdik0MJx708
event_category: Screening
event_sub_category: Narrative Short
search: Muscles Edward Housden
original_serial: event_FS11734
original_venue_serial: Alamo Lamar A
description:
  Director: Edward Housden
  AUSTRALIA | 14 minutes


  Starring:
  Den Kamenev, Max Bergh, Colin Masters, Gloria Ajenstat


  Richard’s sister Millie wants to be a world famous bodybuilder. Millie, a testosterone driven 14-year-old girl, is the dominant force in the family. Richard is transparent. What happens when Millie is a better boy than he is?


name_last: Golden Ears
name: Golden Ears
name_index: G
hashtag: goldenears
event_category: Panel
event_sub_category: A&R
original_serial: event_MP990146
original_venue_serial: Austin Convention Center
description:
  Room: Room 18ABC

  Moderator:
  Paula Moore (Massive Creative Intelligence Agency)

  Participants:
  Chris Taylor (Last Gang Entertainment)
  David Andreone (MySpace Records)
  Garth Trinidad (GTS)
  Michael Goldberg (Leverage Records)
  Steve Greenberg (S-Curve Records)

  Summary
  Explore innovation in music discovery. What is groundbreaking in the field today? Many new A&R efforts are finding success outside of major label roles. Gain insight on what artists and managers need to know about getting deals done in the music industry today, with concrete examples. This discussion will be a no-holds-barred look at the state of A&R.

search:
  Golden Ears Chris Taylor Last Gang EntertainmentDavid Andreone MySpace RecordsGarth Trinidad GTSMichael Goldberg Leverage RecordsSteve Greenberg S-Curve RecordsPaula Moore Massive Creative Intelligence Agency


name_last: Chikita Violenta
name: Chikita Violenta
name_index: C
picture_big_url: http://img.sxsw.com/2011/bands/819.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Chikita_Violenta-Roni.mp3
website_link: http://www.chikitaviolenta.com
event_category: Showcase
event_sub_category: Rock
search: Chikita Violenta
original_serial: event_MS13633
original_venue_serial: Mi Casa Cantina
description:
  Mexican indie rock outfit Chikita Violenta have signed with Arts & Crafts ahead of the release of their new album, TRE3S, the culmination of a long-standing friendship with the label and former Broken Social Scene producer Dave Newfeld.

  Newfeld produced Chikita Violenta’s 2007 release, The Stars & Suns Sessions, as well as TRE3S, which was recorded over three trips to his Ontario-based studio/church compound in 2008 and 2009. The album will be released in Mexico August 17 and will roll out across the rest of the globe in early 2011.

  Chikita Violenta continues to display a unique sound, intensely crafted and expanded in the spirit of North American and British alt college lo-fi rock. Where once the band’s bold English-language approach was unheard of in Mexico, Chikita Violenta has become one of Mexico’s biggest indie acts, praised simultaneously for their compelling songwriting and all-consuming live performances.

  Chikita headed out on a North American tour starting in August with Built To Spill before joining Ra Ra Riot in late September. The band will close out that run at the Corona Capital Festival in their hometown of Mexico City on October 16, sharing the stage with the likes of Interpol, Pixies, Metric, Temper Trap, amongst others.

  Ahead of TRE3S’ North American release, the band is eagerly making available the album tracks, “Tired” and “All I Need’s A Little More”. You can grab them at the band's site www.chikitaviolenta.com

  Chikita Violenta is:
  Luis Arce – bass, vocals
  Armando David – keyboards, bass
  Cheech – guitar, bass
  Andrés Velasco – guitar, vocals


name_last: Meat Puppets with Roky Erickson
name: Meat Puppets with Roky Erickson
name_index: M
picture_big_url: http://img.sxsw.com/2011/bands/4143.jpg
website_link: http://www.themeatpuppets.com
event_category: Showcase
event_sub_category: Rock
search: Meat Puppets with Roky Erickson
original_serial: event_MS14109
original_venue_serial: Austin Music Hall
description:
  It doesn't take long after listening to the Meat Puppets' thirteenth studio album overall, Lollipop, to realize that they have boiled the essence of what the group is all about right down to its core. As a result, singer/guitarist Curt Kirkwood, bassist Cris Kirkwood, and drummer Shandon Sahm have an instant Meat Puppets classic on their hands, and an album that fits in perfectly with such mid '80s classics as Up on the Sun and the underrated Mirage (while not coming off as an attempt to recreate a certain musical era of the group). Interestingly however, the Meat Puppets did not achieve this by working out the songs' arrangements beforehand, or even extensively rehearsing together. 

  	'This one here was an experiment in just viewing the parts as Tinkertoys, and seeing the little Tinkertoy circus that needed to be built, and putting it together simply like that,' explains Curt. 'With just the band in the studio and the engineer, we didn't learn the songs - we just went in the studio, and went, 'OK, here's your part. Now play this good.' So we cut the stuff on acoustic guitar and drums first, and then built it. It's an interesting concept of a way to do something. It seems like it might be a stiff way to do something, by just putting it together a piece at a time like that. But I really enjoyed it. I think the overall sound of the way it came out is kind of a contradiction of the way it was recorded. To me, that's the coolest thing - to put something together like that, so you have the sum of the parts, and then the whole. The whole thing about the whole being greater than the sum of the parts. To force yourself to do it that way. We were able to keep track of the music.'

  	Produced once more by Curt, Lollipop  signals the re-entry of former Puppets drummer Sahm back into the band (who previously played on the 2000 Puppets release, Golden Lies, and supporting tour). Sahm elaborates: 'In October [2009], Curt called. I said, 'Aren't you supposed to be out on tour with the Stone Temple Pilots? What's up?' He said, 'Do you want to fill in and do these dates?' We only had one day to practice. That was the icebreaker. The first show was in Mobile, Alabama at BayFest. It was probably 5,000 to 10,000 people. Right afterwards, Robert and Dean DeLeo came up and said, 'You're really great in the band. You really drive the band cool. You should be in there.' And I was like, 'Well, I'm filling in for right now. It would be cool...talk to 'the boss'.' Robert goes, 'I'll talk to him.' 

  	Recorded at Spoon’s HiFi Studio’s in Austin, Lollipop is chock full of tunes that run the stylistic gamut. Case in point, the opening keyboard-laced 'Incomplete' (that Curt wrote back in 1983, and envisioned as 'something that I thought would be good for Elvis or Engelbert Humperdinck in the '60s') and the rocking 'Hour of the Idiot,' to the sunny ska of 'Shave It,' and such acoustic country ditties as 'Baby Don't' and 'The Spider and the Spaceship.' And Cris certainly approves of the finished product. 'The continuity that runs through Curt's work is just a trip, and how you can reference different parts. I think it's a fairly bitching effort, considering the amount of time we put into pre-work. I think it's indicative of where the band's at right now. It's a fairly fluid moment, and that's a trip, considering how long we've been at it and the band's history. Curt's been at it non-stop, and I'm pleased to be able to provide him with a stable outlet for his art.'

  	And according to Curt, the band got back to trusting their instincts once more - a major catalyst in their earlier work. 'The similarity between the '80s and now is that once we started getting a lot of attention in the '90s, we brought producers in and stuff, and there was a thing that started happening - and it might sound egotistical - but this band always ran off of my intuitions. As much as songwriting or anything else. I write intuitively, and I never wanted to be a songwriter - I just got into it when I had the band. I just wanted to be in a band. So it's all been this intuition of 'This is what we need to do.' This was kind of taken away from us in the '90s, as money came in and people said, 'You need to do this.' It clouded the whole easygoing...like, 'Well, what does Curt think?' You could say it was the money or it was the thrust of popularity stuff or the Nirvana thing. But it just was like the band as a whole quit trusting that, I think. We just became more compliant, and like they say, 'Cooperation leads to corruption.' So in this way, I think the album harkens back to that.'

  	To support Lollipop, the Meat Puppets are planning on touring steadily, including the group's first substantial European tour in nearly two decades. Curt - 'We took a good amount of time off in this last year and didn't do any real big tours, so we could get this record done and just cool our heels a little bit. Now, we're ready to get going again.' Cris adds, 'We're getting back to a place where...he and I have a bitching wavelength that we were able to get to. He so doesn't need my support in a way, but I think he appreciates it in a way, and I know I love our relationship and the music we make together.' As they say, the proof is in the pudding, and Lollipop is one tasty listening experience from beginning to end.


name_last: The Supervillains
name: The Supervillains
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/2610.jpg
website_link: http://www.facebook.com/TheSupervillains
event_category: Showcase
event_sub_category: Reggae
search: The Supervillains
original_serial: event_MS14775
original_venue_serial: tenOak
description:
  For almost a decade, the Supervillains have continued their fortuitous rise up the ranks of the musical totem pole and are now able to stake their claim as one of the nation's biggest names in the reggae and ska genres. Hailing from sub-tropical Orlando FL, the group showcases their love of reggae music while blending the sweet southern vocal harmonies of band cofounders Dominic Maresco (drums) and Scott 'Skart' Suldo (guitars) with huge, ground moving bass lines provided by bassist Daniel Grundorf. Furious instrumental solos and keyboard melodies compliment the combo's penchant for formulating unique arrangements, drawing from a wide range of obvious influences. Their set-list keeps the listener on their feet as the band bounces around from up-tempo ska, roots reggae, rock hooks, and shout-along choruses with subject matter that pretty much covers the bases: women and partying.
   
  The Supervillains were established by Maresco and Suldo as a sign-of-the-times ska/punk band while they were still in high school, but soon found themselves gravitating more and more to the reggae side of the coin after over a dozen trips to the US Virgin Islands. After a couple early album successes, they were signed to LAW Records (owned by Hawaiian reggae act, Pepper) for their first national release 'Grow Yer Own' (2006) and the subsequent breakout 'Massive' (2008). Taking their high-octane 'anything-goes' live show on the road, they have gained nationwide attention and respect by pounding out 200+ shows a year since signing with LAW. Casting a wide net, their musical versatility has opened the door to over a dozen assorted national tours with some of the nation's most distinguished acts. They have supported reggae tours (The Wailers, Inner Circle), reggae-rock tours (Slightly Stoopid, Pepper), ska tours (Reel Big Fish, Streetlight Manifesto), punk tours (Pennywise, Authority Zero), rock legends (Fishbone, English Beat), major festivals (Wakarusa, Earthday Birthday), and have twice been on the east-coast leg of the Jagermeister Music Tour. The band has recently made the jump to headlining their own national tours with promising results.
   
  FEB 2011- The Supervillains self-released thei fifth ful-length studio album, 'Postcards from Paradise', on the band's new imprint, Rah Rah Records. They have teamed up with rock producer Brett Hestla (Framing Handley, Virgos Merlot) to craft an album that is straight to the point, capitalizing on the band's knack for writing honest, relatable songs and highlighting the unit's growth and musicianship. 'Postcards' is a 14 song, 50 minute time bomb that comes at you from multiple angles; culminating with the monster title track, representing a fresh take for a band that has constantly evolved its sound from the beginning.


name_last: Keepaway
name: Keepaway
name_index: K
picture_big_url: http://img.sxsw.com/2011/bands/1814.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Keepaway-Sideways_Smile.mp3
website_link: http://www.myspace.com/keepaway
event_category: Showcase
event_sub_category: Pop
search: Keepaway
original_serial: event_MS12019
original_venue_serial: Cedar Street Courtyard
description:
  Keepaway put out their first EP, Baby Style, in 2010.  A few months later, they released more songs on the free download collection, Kompetitor.  Since then, the Brooklyn trio of Mike Burakoff, Frank Lyon, and Nick Nauman have become self-proclaimed future musicians.  Their debut full-length, Black Flute, is due later in 2011.  As it's been said: ÂKeepaway build their songs the way the best hip-hop beats are made, by arranging undeniable grooves and samples into a heady post-pop composition. Their easy-going and approachable attitude buffers their intellectually dense music. The result is something groundbreaking yet reflective of the outsider pop that defines New York.Â They are going to plow SWSW.


name_last: Girl Walks Into a Bar
name: Girl Walks Into a Bar
name_index: G
picture_big_url: http://img.sxsw.com/2011/films/F31240.jpg
event_category: Screening
event_sub_category: Narrative Feature
search: Girl Walks Into a Bar Sebastian Gutierrez
original_serial: event_FS11145
original_venue_serial: Alamo Lamar A
description:
  Director: Sebastian Gutierrez
  USA | 80 minutes


  Starring:
  Carla Gugino, Zachary Quinto, Danny DeVito, Josh Hartnett, Rosario Dawson, Emmanuelle Chriqui, Aaron Tveit, Robert Forster, Amber Valletta, Gill Bellows


  GIRL WALKS INTO A BAR connects a group of apparent strangers over one night across ten bars throughout Los Angeles.


name_last: Kvelertak
name: Kvelertak
name_index: K
picture_big_url: http://img.sxsw.com/2011/bands/2507.jpg
website_link: http://www.myspace.com/kvelertak
event_category: Showcase
event_sub_category: Rock
search: Kvelertak
original_serial: event_MS11043
original_venue_serial: Prague
description:
  Brutally catchy punkrock/metal with a taste of groovy darkness!

  2010 has really been a good year for Kvelertak. Their self-titled debut album (produced by Kurt Ballou, artwork by John Baizley) was released in Europe during the summer, supporting Converge and Kylesa on their first European tour. They did their first headliner tour this fall, and another European tour with Coliseum late 2010.

  Kvelertaks received great reviews. Labeled ”the best Norwegian debut album of all time” by Norwegian rock authority Asbjørn Slettemark and «the best Norwegian band since A-Ha» by Simon Young of Kerrang. They’ve also been portrayed in European magazines with reviews including:

  9/10 Metal Hammer 8,5/10 Terrorizer 88/100 Aardschok 4/5 Kerrang! 
  4/5 MetalSucks 9/10 Decibel 9/10 Rock Hard 4/5 Zero Tolerance

  In addition to this, they recorded a live session for BBC Radio 1 and played festivals like Sonisphere and Leeds & Reading. They are doing Eurosonic for the second time this spring, along with more European touring.

  Kvelertak shamelessly draw inspiration from every corner of something that could fit into their idea of good hard-hitting and catchy rock'n'roll. Regardless of genre, but always truthful to the basic idea of the band; good songs performed with the tongue-in-cheek attitude of their punk-rock pioneers. 

  Unlike the majority of heavier bands they sing in their native language – adding even more character to their already unique sound.


name_last: THE KEY MAN
name: THE KEY MAN
name_index: K
picture_big_url: http://img.sxsw.com/2011/films/F30504.jpg
website_link: http://www.occupantfilms.com
event_category: Screening
event_sub_category: Narrative Feature
search: THE KEY MAN Peter Himmelstein
original_serial: event_FS11498
original_venue_serial: Alamo Lamar C
description:
  Director: Peter Himmelstein
  USA | 80 minutes


  Starring:
  Jack Davenport, Hugo Weaving, Brian Cox, Judy Greer, Ben Shenkman


  Bobby Scheinman is an insurance salesman struggling to provide for his family. Enter Vincent and Irving, two con men who convince Bobby to join them for a simple moneymaking scheme that quickly spirals out of control.


name_last: Little Red
name: Little Red
name_index: L
picture_big_url: http://img.sxsw.com/2011/bands/42889.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Little_Red_-Rock_It.mp3
website_link: http://www.myspace.com/littleredmusic
event_category: Showcase
event_sub_category: Rock
search: Little Red
original_serial: event_MS14612
original_venue_serial: The Bat Bar
description:
  Melbourne's Little Red have gone from strength to strength at home with two albums, a handful of killer singles, sold out national tours, a #2 spot in Triple J's Hottest 100, slots at every major Australian music festival, rave reviews and a bunch of awards. Now, Little Red are hitting the US for the first time.


  Drenched in vintage-leaning guitars, heart-melting vocals and synthy gems, their latest album Midnight Remember (the traditionally 'difficult' second album) is a quantum leap in production and song writing since their garage rock days. Today, Little Red's music is nothing short of a must-have at festivals and a veritable dancefloor staple.  


  In 2010 Neon Gold released a 7' and Little Red is very happy to be playing the Neon Gold party in Austin this year: 8pm Wed 16 March 8pm at Bat Bar.


name_last: Adam Arcuragi & The Lupine Chorale Society
name: Adam Arcuragi & The Lupine Chorale Society
name_index: A
picture_big_url: http://img.sxsw.com/2011/bands/41921.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Adam_Arcuragi__and__The_Lupine_Chorale_Society-She_Comes_To_Me.mp3
website_link: http://www.myspace.com/adamarcuragi
event_category: Showcase
event_sub_category: Folk
search: Adam Arcuragi &amp; The Lupine Chorale Society
original_serial: event_MS11291
original_venue_serial: The Velveeta Room
description:
  One of today's fastest-rising alt-country troubadours, Adam Arcuragi, has been reeling in addicted fans on both sides of the Atlantic, with the music that some call 'Death Gospel' .....although its not what you think....  

  Much like the geographic collision of being raised in both Georgia and Philadelphia, the music grabs parts and pieces from genres spanning folk, soul, country, Indie rock and even old blues field recordings.  As a published playwright, Adam’s songs spill over with compelling and poignant lyrics that garner continuous praise, or as John Schacht of the All Music Guide states 'There is unbridled joy inherent in even the saddest of these songs, and unforgettable images in almost every verse'.  Combined with the talents of The Lupine Chorale Society, a collective of multifarious and talented musicians & friends, the music erupts into a veritable tent revival of songs that you can't help but clap, stomp, or sing along to.

  The past year brought the release of Adam's last album I Am Become Joy, a month-long European tour, attention from NPR, Rolling Stone, and Paste Magazine, various TV / film placements, and a song placement in a nationally running commercial campaign. 

  This summer, Adam and the band played over 40 shows and festivals across the US, and toured the Southeast in October, with These United States.  The new album was recorded this fall in Lexington KY, with producer Duane Lundy.


name_last: Joe Bonomo
name: Joe Bonomo
name_index: J
picture_big_url: http://img.sxsw.com/2011/events/joe_bonomo2.jpg
hashtag: #SXBookstore
event_category: Bookstore Appearance
event_sub_category: Various
search: Joe Bonomo
original_serial: event_OE00518
original_venue_serial: Austin Convention Center
description:
  Room: Ballroom D Foyer

  Joe Bonomo, author of the acclaimed Sweat: The Story of the Fleshtones, America’s Garage Band, will be at the SX Bookstore along with members of The Fleshtones to sign autographs and greet fans.


name_last: Shelley Short
name: Shelley Short
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/1312.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Shelley_Short-The_Dark_Side.mp3
website_link: http://www.facebook.com/profile.php?id=571923154#!/profile.php?id=1008696229
event_category: Showcase
event_sub_category: Folk
search: Shelley Short
original_serial: event_MS12710
original_venue_serial: Esther's Follies
description:
  Shelley Short is based in Portland OR -  a city of musicians that is home to the likes of The Decemberists and M Ward.  Shelley is one of the rising stars.  

  Her forthcoming album, Then Came the After includes a  track recorded by Mike Coykendall. A preview will be released as a 7-inch on Australian label, Flippin Yeah.  The album features producer/collaborator Alexis Gideon, Glen Moore, her Family, Cory Gray, Casey Dienel, Melody Macready, and Rachel Blumberg.

  On her tours throughout the USA, Europe and Australia, Shelley has performed with artists as diverse as Loudon Wainwright III, Colin Meloy of The Decemberists,  M Ward, Alexis Gideon, Tom Brosseau and her current tour partner, Darren Hanlon.


name_last: Kotchy
name: Kotchy
name_index: K
picture_big_url: http://img.sxsw.com/2011/bands/790.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Kotchy-Sometimes_I_Get_Down.mp3
website_link: http://www.kotchy.com
youtube_link: http://www.youtube.com/watch?v=P9qfAHaykUk
event_category: Showcase
event_sub_category: Electronic
search: Kotchy
original_serial: event_MS12571
original_venue_serial: Karma Lounge
description:
  “Kotchy describes what he does on his MySpace as “experimental hip-hop pop” and although he doesn’t particularly sound like avant-disco doyen Arthur Russell, his music will appeal to fans of same. He’s a would-be R&B auteur like Pharrell with the playful approach of a Prince or Beck, using a blend of electronic and acoustic instruments to bring an intelligent, deconstructive, dub-conscious focus to dance music. He reminds us that Andre 3000 of OutKast is a big fan of Squarepusher and his songs have the sticky, murky feel of current NY disco faves Hercules and Love Affair.” THE GUARDIAN

  Kotchy’s style is impossible to pigeon hole; top drawer production, sensational instrumental & visual work plus his own unique vocal style - a hushed out, rough-yet-delicate affair that immediately attracts one’s ear.  A drummer by trade, his percussive roots shine throughout his music as electronics, synths, vocals, samples, and beats reminiscent of J Dilla and Pharrell blend with the funk, melody and color of Prince and Beck. 

  Playing and recording every element while producing his tracks, Kotchy’s live experience remains as unique as his music on record.  Anchored by a stripped down version of his home studio that he fits into a backpack, Kotchy moves effortlessly between the mic, drum triggers, keyboard, controllers, and laptop surrounded by ever-changing custom video projections.  What unfolds is nothing like you have ever seen or heard before, something Mix Mag can only describe as “amazing mutant pop!”

  Not one to merely remain a “solo artist,” Kotchy’s collaborations and remixes have been many: Tricky, Empire Of The Sun, Fischerspooner, Eclectic Method & Chuck D., Starkey, Reso, Benni E and his “Le Passion, Yo!” (EP) with Yo! Majesty’s Shunda K (Domino).

  With another record on the way soon Kotchy is continuing to break new ground and challenge the pop world on a daily basis.  If you don’t know, well, it’s time to get to know the man that DJ Mag calls “one of the best producers around.”


name_last: Some Community
name: Some Community
name_index: S
picture_big_url: http://img.sxsw.com/2011/bands/41599.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Some_Community-73.mp3
website_link: http://www.myspace.com/somecommunity
event_category: Showcase
event_sub_category: Rock
search: Some Community
original_serial: event_MS14459
original_venue_serial: Mi Casa Cantina
description:
  Music goes beyond melodies, harmonies, arrangements, lyrics and live performances. There's something that no artist in the world can manufacture or control, even though it makes perfect presentations and has catchy songs: energy. That invisible thing that comes with the musicians and the music makes us feel butterflies in the stomach, inviting our bodies to the dance floor, swing our feet or simply smile.
   
  This energy does not translate into attitudes or melodramatic performances on stage, much less on songs millimeter thought to excite or amuse. Because it's something so subtle and true - this energy - that we know when they are trying to deceive us. That's how we separate the common bands from the bands that seem to change our lives after the show. And one of the bands that represent this gem of combining delicious songs, exciting presentations, and such thrilling energy that addicts you into it is Some Community.
   
  Juliana Vacaro in charming and delirious vocals, Veronica Vacaro and an impressive class on keyboards and guitar, Marco Frugiuele, who is a sideshow in the creative drum, Gabriela Gonzalez and her great contribution (disguised as shyness) on guitar and Fernando Fernandes, fundamental guitar of this mixture. All this is punctuated by casiotones and melodica played by all of them, in arrangements that dose sweetness and beatings, packaged in the unpretentious former prep school mates getting together to make music with a surprisingly professional result. It is in the air, for those who hear the songs or watch the show, a climate that they are there doing what they like, the way they wish, without caring much about what you'll think. At the same time, they want you to join them and jump on the stage, if possible.


name_last: Fever Fever
name: Fever Fever
name_index: F
picture_big_url: http://img.sxsw.com/2011/bands/39771.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Fever_Fever-Monster.mp3
website_link: http://www.myspace.com/feverfevertheband
event_category: Showcase
event_sub_category: Punk
search: Fever Fever
original_serial: event_MS10905
original_venue_serial: The Parish Underground
description:
  FEVER FEVER are a three piece band from Norwich UK 

  Formed in 2008 by friends on the local music scene Rosie Arnold (Vocals / Guitar) Ellie Jones (Guitar / Vocals) and James Smith (Drums) 

  Within sixth months of forming and after recording some rough demos they attracted the attention of Manchester based Cherryade Records (Huw Stephens label of the year) and the wheels were set in motion for their debut release in 2009 

  Double A-Side “Keys in the Bowl” / “Stage Shoes” was a riotous statement of intent and the debut release attracted the attention of several national DJs including Steve Lamacq (BBC Radio 6) and John Kennedy (XFM) 

  This was supported by a debut UK tour which saw the band take their unique firebrand sound around the UK in the summer of 2009 to much acclaim 

  The past 12 months have seen the band release a single (“Monster”, June 2010) and EP (“The Bloodless EP”, Oct 2010) 

  Critical press and radio reaction to these two releases has been impressive. 

  Artrocker Magazine made “Monster” their Single of the Month in August 2010 ('The missing link between the spiky, angular bands and the intelligently destructive hardcore ones.') and gave “The Bloodless EP” a similar 5 star review (“The odds of Cherryade Records having a wildly successful act on their hands has just quadrupled with the arrival of Fever Fever…”) before finally ending the year acclaiming “Monster” as one of their top ten Singles of the Year. 

  Similarly the Fly published a glowing live review ('Three piece girl/boy sex sandwich. Stuttering guitar, firecracker drums, and agitated call-and-response vocals, go see them.') with almost every online and press review giving the EP full marks. 

  On radio the band has been heralded by Steve Lamacq (BBC Radio 6), Huw Stephens (BBC Radio 1) with John Kennedy inviting the band to record a 4 track live studio session and interview for his XFM show that was broadcast in November 2010. The same month Tom Robinson invited the band onto his show as studio guests on BBC Radio 6. 

  The same month saw the band filming tracks for the influential BBC Introducing  

  A full UK our was undertaken in October 2010 which culminated in the band joining the roster of ITB (International Talent Booking) . It was also on this tour that they met producer Rob Ellis (PJ Harvey) who will be producing their next single release in 2011. 
   

  The band will release a free download in February 2011 and a full UK single release and tour in April 2011. They play SXSW, Texas and Canadian Music Week, Toronto both in March 2011. Canadian label Scotch Tapes will release a single
   

  The band will release a free download in February 2011 and a full UK single release and tour in April 2011. They play SXSW, Texas and Canadian Music Week, Toronto both in March 2011 and Canadian label Scotch Tapes is due to release a single to coincide with the trip.


name_index: N
picture_big_url: http://img.sxsw.com/2011/events/radical.jpg
hashtag: #SXSW@radical
event_category: Trade Show
event_sub_category: Various
original_serial: event_OE00007
original_venue_serial: Austin Convention Center
name_last:
[cell repeats an earlier one in this file: 112 characters]

name:
[cell repeats an earlier one in this file: 112 characters]

description:
  Room: Exhibit Hall 3/4

  Join @radical.media Chairman and CEO Jon Kamen for a look at the rich progression of transmedia and the proliferation of media and content. @radical.media is known for its groundbreaking content, including acclaimed films Metallica: Some Kind of Monster, The Fog of War,  Concert for George, Crude, and television shows like the pilot episode of AMC’s Mad Men, Sundance Channel’s Iconoclasts, and OWN’s Masterclass.




  radicalmedia.com

search:
[cell repeats an earlier one in this file: 112 characters]


name_last: Katey Red
name: Katey Red
name_index: K
picture_big_url: http://img.sxsw.com/2011/bands/4547.jpg
website_link: http://www.myspace.com/kateyred
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Katey Red
original_serial: event_MS15112
original_venue_serial: Kiss &amp; Fly
description:
  Born and raised in Uptown's Melpomene Projects, rapper Katey Red holds
  the distinction of being the first transgender MC to rise to
  prominence in New Orleans - and probably the world. Katey grew up
  twirling batons in the Walter L. Cohen High School marching band and
  rapping with her friends in school corridors and the courtyards of the
  Melpomene. After the popular local artist DJ Jubilee spotted Katey
  rapping at a block party in 1998, he suspected he was seeing a new
  sensation, and promptly brought her to his label, Take Fo Records,
  which was at the time the top bounce-music label in the city. Katey's
  striking appearance, playful rhymes and infectious beats, courtesy of
  Jubilee, turned the young drag queen into an unlikely local star who
  crossed boundaries with her unprecedented self-confidence and
  out-and-proud lyrics. Katey released 'Melpomene Block Party' and
  'Y2Katey: The Millennium Sissy' on Take Fo in 1999 and 2000. She soon
  crossed racial boundaries as well, playing the popular underground
  nightclub Spellcaster Lodge and the New Orleans Jazz and Heritage
  Festival. In 2000 and in 2010, she was profiled in the New York Times, and appears on season one of HBO's Treme.

  A decade later, Katey has seen her early bravery pay off in the
  popularity of younger gay artists, including her former backup singer
  Big Freedia, who's become a worldwide sensation, as well as friends
  Sissy Nobby and Vockah Redu. Katey remains an international legend and
  continues to perform around New Orleans in clubs and drag pageants, as
  well as onstage at Jazz Fest, the Voodoo Music Experience, and SXSW.


name_last: Mentors - Writers
name: Mentors - Writers
name_index: M
event_category: Panel
event_sub_category: Mentor Session
original_serial: event_FP990094
original_venue_serial: Austin Convention Center
description:
  Room: Room 11AB

  Participants:
  Amparo Garcia-Crow (Inspirit Studios)
  Bonnie Orr (Palm Tree Productions)
  Kat Candler (Candler Productions LLC)
  Michael Barnes (Austin American-Statesman)
  Mike Akel (Somedaysoon Films)
  Saskia Wilson-Brown (Independent)
  Suzanne Weinert (Flatiron Pictures)

  Summary
  Every film starts as an idea. Getting that idea onto the page can present a range of unanticipated challenges for the uninitiated. Meet with accomplished writers who can offer insight into how to realize a project of your own.

  Mentor session signup is open to all Film, Gold and Platinum badge holders at a first-come, first-served basis. Registrants who signed up online must check-in 30 minutes before your mentor time slot to guarantee your spot. Limited on-site signup is also available for a small number of mentor sessions spots and will begin 30 minutes before the first time slot of each session.

  Signup for Mentor Sessions Online here - http://mentor.sxsw.com/

  Every film starts as an idea. Getting that idea onto the page can present a range of unanticipated challenges for the uninitiated. Meet with accomplished writers who can offer insight into how to realize a project of your own.

  Mentor session signup is open to all Film, Gold and Platinum badge holders at a first-come, first-served basis. Registrants who signed up online must check-in 30 minutes before your mentor time slot to guarantee your spot. Limited on-site signup is also available for a small number of mentor sessions spots and will begin 30 minutes before the first time slot of each session.

  Signup for Mentor Sessions Online here - http://mentor.sxsw.com/

search:
  Mentors - Writers Amparo Garcia-Crow Inspirit StudiosBonnie Orr Palm Tree ProductionsKat Candler Candler Productions LLCMichael Barnes Austin American-StatesmanMike Akel Somedaysoon FilmsSaskia Wilson-Brown IndependentSuzanne Weinert Flatiron Pictures


name_last: Marketing in the Moment
name: Marketing in the Moment
name_index: M
website_link: http://www.icrossing.com
hashtag: #MKTGmoment
event_category: Business
event_sub_category: Core Conversation
search: Marketing in the Moment Rob Garner iCrossing
original_serial: event_IAP6940
original_venue_serial: Hilton
description:
  Room: Salon E

  Participants:
  Rob Garner (iCrossing)

  Summary
  While brands have become increasingly networked, they fail to maintain the fluidity and agility of the average user, many major brands are at risk at failing in their marketing efforts, or succumbing to more agile competitor. This session lays out the new marketing landscape, and demonstrates how brands will need to reinvent themselves.


name_last: El Ambulante
name: El Ambulante
name_index: E
picture_big_url: http://img.sxsw.com/2011/films/F31439.jpg
website_link: http://www.elambulantedoc.blogspot.com/
event_category: Screening
event_sub_category: Documentary Feature
search: El Ambulante Eduardo de la Serna, Lucas Marcheggiano and Adriana Yurcovich
original_serial: event_FS11209
original_venue_serial: Alamo Ritz 2
description:
  Director: Eduardo de la Serna, Lucas Marcheggiano and Adriana Yurcovich
  ARGENTINA | 84 minutes
  Outsider Pictures LLC


  Driving his dilapidated car, a man arrives at a small village. He proposes the village authorities to make a feature film with the village people, including the authorities themselves, as main characters. In return, the traveler only asks for lodging and meals until the film’s release, 30 days later. The offer is accepted and for the next month, the small town lives by the rhythm set by the lonely filmmaker.

  Presented with AMBULANTE


name_last: Latino Link: Marketing to Spanish-Speakers Using Digital Platforms
name: Latino Link: Marketing to Spanish-Speakers Using Digital Platforms
name_index: L
picture_big_url: http://img.sxsw.com/2011/events/LatinoLinkMarketingToSpanish.jpg
website_link: http://joekutchera.com/
hashtag: #latism
event_category: Latin America
event_sub_category: Dual
original_serial: event_IAP7270
original_venue_serial: Hilton Garden Inn
description:
  Room: Trinity

  Participants:
  Ana Grace (Best Buy)
  Joe Kutchera (Acento)

  Summary
  Hispanics considerably over-index for using social media and mobile services relative to the general population. Yet many marketers don’t know where to begin when targeting this audience on digital platforms. In this session, you will discover key consumer personae of the Spanish-speaking audience online and learn from case studies about how leading marketers about engage this audience online and on mobile devices.

search:
  Latino Link: Marketing to Spanish-Speakers Using Digital Platforms Ana Grace Best BuyJoe Kutchera Acento


name_last: Mutiny On The Bounty
name: Mutiny On The Bounty
name_index: M
picture_big_url: http://img.sxsw.com/2011/bands/42196.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Mutiny_On_The_Bounty-Call_Me_Cheesus.mp3
website_link: http://www.myspace.com/mutinyonthebountytheband
youtube_link: http://www.youtube.com/watch?v=MRURuV85OpU
event_category: Showcase
event_sub_category: Rock
search: Mutiny On The Bounty
original_serial: event_MS12423
original_venue_serial: Prague
description:
  MUTINY ON THE BOUNTY has seen the light of day in april 2004. Their sound can be described as urgent, straight mathy, time-signature-laden indierock with post hardcore appeal, combining organic angularity with a taste for captivating melodies. Bands like At The Drive-In, Minus The Bear, The Fall Of Troy, The Blood Brothers and North Of America may cross your mind when you listen to their sound. They love the epic, the sombre, the tragic, the geekship and the hispano flair.

  On stage MUTINY ON THE BOUNTY is a force to reckon. They have played about 300 shows since their inception, of which they shared stages with Coheed And Cambria, Cancer Bats, Maps And Atlases, Engine Down, Portugal The Man, These Arms Are Snakes, Russian Circles, Pelican, 65 Days Of Static, Sleeping People, This Will Destroy You, Fear Before The March Of Flames, Dead Meadows, The End, Red Sparowes, Callisto, 31 Knots, Akimbo in countries such as England, Scotland, Denmark, Norway, Belgium, Germany, France, The Netherlands, Switzerland, Austria, Czech Republic and Luxembourg.

  After 4 UK tour and 5 European tours with Cinemechanica (US), Blakfish(UK), Maps And Atlases(US) and And So I Watch You From Afar (Eir), MUTINY ON THE BOUNTY has gained maturity in sound and stage presence and left many crowds tongue-tied.

  In 2005, they’ve self-released a 1000 copies split ep with TREASURE CHEST AT THE END OF THE RAINBOW in Europe, which contains the very debut songs. The split ep has mainly been sold at shows and is currently sold out.
  By the end of 2005 the canadian label NEW ROMANCE FOR KIDS Rec. released and distributed another 1000 copies in Canada, the U.S.A. and Japan

  In June 2009, Mutiny On The Bounty returns with their first full length album called “Danger Mouth “(June 2009 on the English label Big Scary Monsters and on the German label Redfield Records).
  The album is a collection of eleven songs where technical virtuosity and masterful songwriting intertwine for an astonishing result.
  Between despair and rage, the catchy melodies mingle with tempo and complex rhythms bordering on hardcore, while incorporating a strong technical aspect and vocal lines sitting between fracture and melody. Mastering has been done by Allan Douches (Converge, Dillinger Escape Plan, Fall Out Boy..) at West West Side Studios New York.


name_last: Texas Terri Bomb with The Hot Things
name: Texas Terri Bomb with The Hot Things
name_index: T
picture_big_url: http://img.sxsw.com/2011/bands/724.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Texas_Terri_Bomb-Oh_Yeah!.mp3
website_link: http://www.myspace.com/texasterri
youtube_link: http://www.youtube.com/watch?v=9R1hgY7_arw
event_category: Showcase
event_sub_category: Punk
search: Texas Terri Bomb with The Hot Things
original_serial: event_MS12503
original_venue_serial: Karma Lounge
description:
  TEXAS TERRI BOMB! 
   
  TEXAS TERRI BOMB! IS the REAL DEAL! No BS about it! Texas Terri hails from Austin, TX. She relocated to Los Angeles, CA. in 1984. Texas Terri moved to Berlin, Germany March 1, 2007 from where she continues to tour Europe, write her new record, and is working on writing a book. Texas Terri keeps pushing forward regardless of any obstacle, unlike so many other bands in today's world. This lady has an unstoppable, pure spirit that is necessary to keep her dream alive, her dream being to keep doing music, release records, and go out on the road as much as possible to play for and see her fans. Her fans mean everything to her. At the end of every show she announces to them from the stage, 'Without you, i am nothing'. She has a special connection with her fans like nothing ever seen before. It's true love.
   
  Texas Terri's street credibility puts her miles above others. She has earned her title as 'underground legend' in the punk rock & roll world and it shows in her songs and her stage presence. Her voice and persona has a tough girl attitude and sex kitten charisma (and evey emotion in between) she will steal your heart away and you will not want her to give it back! Always fresh and full of spontaneity with that early NYC/CBGB's edge. She has been compared to the likes of Iggy Pop, Mick Jagger, Steven Tyler, Wendy O. Williams, Joan Jett, etc, not bad, eh? Yet she still has the magnitude of holding her own individuality. 
   
  So, in this world of pre-fab music, why settle, aren't you hungry for more? Let the Rock & Roll run through your veins! Get some, and get it now! 
   
  Texas Terri  has released two full length cd's/vinyl, toured the U. S. and Europe (both with People Like You Records) and has songs/roles in several movies. She has sang on many other artists projects including a duet with Duane Peters on a Huns rlease, Chris D and the Flesheaters, the Bulemics, to mention but a few.
   
  Texas Terri Bomb! 's last full length record, was produced by world renowned Jack Douglas (Aerosmith, John Lennon, Cheap Trick, Alice Cooper, Patti Smith, etc.). Some special guests joined in for the recordings including Wayne Kramer (MC5), Marc Diamond (Dwarves/Motochrist), Dave Teague (Dickies), Don 'Demonboy'Cilurso (The Stiff Ones) and Ryan Roxie (Alice Cooper) to name a few and Cherie Currie (The Runaways) sang a duet with TxT on the Thin Lizzy song 'The Rocker'. 

  There are at least 4-6 movies that have TxT songs in them. Texas Terri and band performed in and has two tracks in the movie 'PREY FOR ROCK & ROLL', starring Gina Gershon, Drea Matteo, & Lori Petty that was released in Oct. 2003. Now out on DVD. Screenplay and music written by Cheri 'LOVEDOG' Hubert.

   
  'I saw Texas Terri at the Wasted Festival UK and I was suitably impressed even in my state of inebriation, and yes like most of the blokes at the back of the room I was wondering whether it was a man in drag. I can assure you Texas Terri is all woman but she has bigger balls than a lot of you men out there. This punk rock ‘n’ roll at it’s finest, if you can imagine the New York Dolls with Joan Jett on vocals you'd be somewhere close.'
  ....PUNK & OI / Paul
   
  'Texas Terri is a bad ass bitch that keeps the hard rock coming. She’s well known in the industry having working with such punk luminaries as Wayne Kramer, Cherie Currie, Marky Ramone, Cheetah Chrome and  Mike Watt.'
  .....SUICIDE GIRLS / Daniel Robert Epstein 
   
  'Texas Terri is often compared to such frontpersons as Iggy Pop (she’s been deemed by many “the female Iggy Pop” – though it must be made clear she doesn’t say this of herself), Lux Interior, Joan Jett (this from Cherie Currie of The Runaways herself), Mick Jagger, Stiv Bators (by Cheetah, himself!), Wendy O. Williams (by Lemmy), and Courtney Love to name a few. TxT explains, 'You take all these people and what they really have in common is spontaneity, honesty, and just soul. They give you every bit of their passion and energy when they’re onstage. And that’s pretty much what a TxT show is like.' '
  ........REBEL NOISE / Janelle Jones
   
  'It's good to hear an old-fashioned punk rock record once in a while. Not that hyphenated punk is necessarily a bad thing, but an album like 'Your Lips…My Ass!' that all about aggression and a bad attitude, with just enough melody to keep things interesting, can be a refreshing change from micromanaged niche-punk. With guests including Dwarves/Motochrist string-slasher Marc Diamond, Runaways frontwoman Cherrie Currie and the great Wayne Kramer, you already know tunes like 'Dirty Action,' 'Mafia' and a take on Thin Lizzy's 'The Rocker' are gonna burn the speakers down, and that's pretty much Terri's policy for the entire record: scorch the earth and piss on the ashes later.'
  ....HIGH BIAS / Michael Toland


name_last: Lawful Intercept: I Saw What You Did
name: Lawful Intercept: I Saw What You Did
name_index: L
picture_big_url: http://img.sxsw.com/2011/events/lawfulinterceptisawwhatyoudid.jpg
website_link: http://fudge.org
hashtag: #ISWYD
event_category: Greater Good
event_sub_category: Solo
search: Lawful Intercept: I Saw What You Did Jay Cuthrell fudge.org
original_serial: event_IAP5956
original_venue_serial: Austin Convention Center
description:
  Room: Room 10AB

  Participants:
  Jay Cuthrell (fudge.org)

  Summary
  Social network privacy concerns? Step back and consider this: Lawful Intercept (LI) is how all network users are able to be monitored and analyzed in real-time.  While many are concerned with privacy on a popular website, LI empowers an elected or appointed authority to know our digital comings and goings around the clock. This presentation will highlight the latest in LI technology, LI challenges , and how each of us can shape future of how LI is perceived and used.


name_last: Kina Grannis
name: Kina Grannis
name_index: K
picture_big_url: http://img.sxsw.com/2011/bands/1081.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Kina_Grannis-Valentine.mp3
website_link: http://www.kinagrannis.com
event_category: Showcase
event_sub_category: Singer-Songwriter
search: Kina Grannis
original_serial: event_MS11956
original_venue_serial: Stephen F's Bar
description:
  Kina started playing shows at the age of 4 in front of her stuffed animals.  Now she plays in front of people. In 2007, Kina joined YouTube, made a music video and entered herself into a contest. A few months later, her video for 'Message From Your Heart' aired during the Superbowl and its 97 million viewers (or 194 million eyeballs, depending on how you're keeping track) and she walked away with a record deal. Since then, Kina has regularly posted her songs on YouTube, amassing many millions of views, and toured throughout North America, including sold out shows at Los Angeles' Troubadour and New York City's Highline Ballroom.  Her songs have been heard on television shows such as ABC's General Hospital and MTV's College Life. She has self-released three EPs, and in February of 2010, Kina independently released her debut full-length album, Stairwells, which debuted on Billboard's Top 200 and #5 on iTunes' Pop Chart. Her music is both sweet and melancholy, but always filled with hope. She'd want you to know that she saves drowning honeybees from pools whenever she gets the chance.


name_last: Ghettosocks
name: Ghettosocks
name_index: G
picture_big_url: http://img.sxsw.com/2011/bands/43536.jpg
website_link: http://music.ghettosocks.com
youtube_link: http://www.youtube.com/watch?v=-Bg_sv5w1iI
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Ghettosocks
original_serial: event_MS10841
original_venue_serial: Flamingo Cantina
description:
  Ghettosocks (or just Socks) is a Hip Hop Producer and MC born in Ottawa and living in Halifax, Nova Scotia, Canada.

  After producing two demos Ghettosocks released his debut LP, 'Get Some Friends' (GSF) in November of 2006. GSF debuted at #1 on both Chartattack and !Earshot college radio charts for 2007. The single 'Step to a T-Rex' was nominated for an East Coast Music Award.

  In 2007, he released his follow-up, 'I Can Make Your Dog Famous' Mixtape (ICMYDFM), with DJ Jorun Bombay. ICMYDF charted well on campus radio and was also awarded a Nova Scotia Music Award for Hip Hop Recording of the Year.

  Socks’ latest and best work to date is entitled 'Treat of the Day' (TOTD). TOTD boasts 16 brand-new, high-cholesterol songs, featuring guest appearances from El da Sensei, Pumpkinhead, Edgar Allen Floe, Cesar Comanche, D-Sisive, Muneshine, Apt, and Timbuktu. TOTD hit #1 for hip hop on !Earshot college radio charts almost immediately, and ranked at #36 in the Top 200 overall for January 2010.

  Socks’ videos appear regularly on MuchMusic, Canada’s #1 music TV station. Since his debut on J-Bru’s “Help I've Been Robbed!” Socks has appeared in rotation in videos such as Rhythmicru’s “We Have Come for you Children”,  and for his songs “Step to a T-Rex”, “Don’t Turn Around featuring Edgar Allen Floe”, and his most recent hit “Out For Treats”.

  Ghettosocks has been touring extensively since around 2006. Since then, he's been across Canada, to parts of the U.S., Europe (including U.K., Sweden, Denmark, Germany, Czech Republic, Poland, Hungary), and most recently Japan.


name_last: The Tender Box
name: The Tender Box
name_index: T
picture_big_url: http://img.sxsw.com/2011/bands/4279.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/The_Tender_Box-Signs_of_Fire.mp3
website_link: http://www.thetenderbox.com
event_category: Showcase
event_sub_category: Rock
search: The Tender Box
original_serial: event_MS14480
original_venue_serial: Rusty Spurs
description:
  The Tender Box 
   
  'Every once in a while we discover a singer or a band that just makes us flip our shit.  This is one of those 
  times!' ' Perez Hilton 
   
  Tremendous, incandescent British rock music is probably the last thing that comes to mind when you think of South Gate, 
  LA. So it's a breathtaking revelation when you hear the chiming guitars and swooning vocals of The Tender Box who will 
  release their second album and a new EP featuring the band's first ever Spanish language recordings this spring. 
   
  The new EP will consist of four tracks including two Spanish songs 'Fuego Lento,' and 'Techos'. The collection will 
  also include their hit 'Mister Sister' from their debut album The Score and an Atlantic Connection remix of 'Beautiful 
  Sin' which original version appeared on their 2009 EP, EP 1.  With a brand new album due for release in mid April, The 
  Tender Box--Joey Medina (vocals, guitar), Raul Martinez (guitar), Steve Mungarro (bass, vocals) and Chuck Gil 
  (drums)'just wrapped production at Swing House Studios with legendary producer, Jack Douglas (John Lennon, 
  Aerosmith, Cheap Trick), as well as producers Warren Huart (The Fray, James Blunt) and Grammy nominated Jay 
  Ruston (Jars of Clay, Steel Panther, The Donnas).  
   
  Teaming up with Jack Douglas, whom they met in the hallways of Hollywood's Swing House Studios while he was taking 
  an ear break from a new Yoko Ono session was a dream come true. Douglas brought out even more of their lush 
  influence with grand string arrangements in the track 'Velvet Flames' and classic production in 'Crashing Down' that 
  harkens back to the teen crush 80's alt sounds of the Psychedelic Furs while still fitting seamlessly in modern rock of 
  2011. 
   
  'It's an album we're collectively excited to be putting out because not only does it welcome our newest band 
  mate/guitarist, Raul Martinez, but along brings to light our combined talents, relentless drive and determination and how 
  we've used those elements to deal and overcome the greatest of odds,' states front man Joey Medina.  'We're really 
  proud of the new material and feel very fortunate to be working with such influential and talented producers!  It's simply 
  that dose of sonic energy delivered, right when you need it most!'   
   
  Originally inspired by the post punk and synth pop groups of the 1980s, The Tender Box was formed by the four childhood 
  friends in the predominantly Mexican American neighborhood of South Gate, known in music circles as the hometown for 
  the groundbreaking Latin rap outfit Cypress Hill.  Los Angeles had a small yet cultish scene of devout anglophile music 
  fans and the boys were at the forefront of the new Indie scene becoming a hit in Hollywood. The lush and despairing 
  decadence of Britpop appealed to their sensibilities and their own personal histories. Henceforth, The Tender Box would 
  continue to immerse themselves in a veritable fusion of musical tastes and seemingly disparate cultures. They fine-tuned 
  their recipe for success blending alternative rock, Latin grooves and electro dance beats seamlessly together. 
   
  After getting the right batch of songs together, the guys hit the club circuit up and down the west coast. People 
  undoubtedly noticed. They have headlined hipster hot spots Club Moscow, Hang The DJs, Club Underground & The Viper 
  Room, been praised by L.A.'s legendary D.J. Rodney Bingenheimer on his 'Rodney On The 'Roq' radio show, been 
  frequently spun on Indie 103.1 and Sirius Radio and have even landed primo licensing spots on Chevrolet and Sharpie 
  marker commercials with their song 'Mister Sister.'  
    
  As the band continued to pound the pavement in L.A., Kobalt Music Publishing (home to One Republic, No Doubt and The 
  Hives) came on board and the quartet released their 2007 debut album The Score and headed overseas to play their first 
  string of British dates supporting The Goo Goo Dolls on a sold out U.K. tour where they hung out with the infamous Pete 
  Doherty (Libertines, Baby Shambles) and Mani (Stone Roses, Primal Scream).  Two Canadian tours followed and iTunes 
  chose 'Mister Sister' as the Download of the Week, resulting in over 120,000 downloads, more synch licenses from 
  Budweiser, Sony Pictures and a performance slot on 'Last Call With Carson Daly.'  From all this, The Tender Box caught 
  the ear of Sony/Marvel who commissioned them to write the theme song to the cartoon series, 'The Spectacular 
  Spiderman.'   
   
  Two years followed of hard touring, love, loss, soul searching and revelation resulted in EP1, five songs produced by 
  Warren Huart and Jay Ruston. Cuts like 'Incomplete Design' and 'Gravity' reach for grand, lush spaces melodically and 
  lyrically while others, 'Another Lover' and 'Beautiful Sin' keep with the original feeling of British influenced dark and 
  danceable songs.  
  The band has recently shared stages with Echo & The Bunnymen, Lifehouse, Ida Maria and toured North America with 
  She Wants Revenge & Kill Hannah. Now with the new music in hand the band will commence on a Spring tour of the west 
  coast supporting Montreal's The Dears and make a number of appearances at SXSW in Austin. 
   
  For Interviews and additional information please contact: 
   
  Publicity: 
  Dario Molina & Monica Escobar (Spanish & Bilingual) 
  The 3 Collective	
     
  213.617.3640	
     
  dario@the3collective.com	
     
  monica@the3collective.com	
     
  www.the3collective.com	
     
  	
     
  Holly	
    Gray	
    (online)	
     
  Filter	
    Creative	
    Group	
     
  holly@filtermmm.com	
     
  	
     
  Marketing:	
     
  Filter	
    Creative	
    Group	
     
  Mike Bell- music 
  mike@filtermmm.com 
  Wes Martin- lifestyle/clubs 
  wes@filtermmm.com 
   www.FILTERCreativeGroup.com 
   
  Management: 
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name_last: Trae tha Truth
name: Trae tha Truth
name_index: T
picture_big_url: http://img.sxsw.com/2011/bands/4489.jpg
itunes_link: http://audio.sxsw.com/2011/mp3/Trae_tha_Truth-Gettin_Paid.mp3
website_link: http://www.twitter.com/traeabn
event_category: Showcase
event_sub_category: Hip-Hop/Rap
search: Trae tha Truth
original_serial: event_MS14995
original_venue_serial: Fuze
description:
  He's one of the most in demand artist in southern hip-hop. He's Houston's King of the Streets. A survivor, a fighter, a winner, a true voice. He's Tha Truth. 

  There's no denying that over the past few years, Houston has been hip-hop's hotspot. Many artists received major label deals and while their initial impact was quite great, more than a few have fallen off the radar. One artist who used Houston's surge in popularity to his advantage independently is Trae. While many of his contemporaries were searching for deals in New York City, Trae decided to stay with his home team and signed with Rap-A-Lot Records. 

  The marriage proved to be a golden one, as his Rap-A-Lot debut, Restless, garnered much critical acclaim and solidified Trae as one of Houston's most important voices. Now in 2007 he is set to release his latest disc of heart-felt, reality raps ' Life Goes On.

  Trae grew up in Houston, Texas. Born and raised a product of it's south side streets. Among other notable distinctions, he's a member of the Screwed Up Click and the ABN Gang. Since his first appearance on wax, on his cousin Z-ro's debut CD, Look What You Did To Me, to this moment today, Trae has been one of the most consistently lyrical, street reporters this region has ever known. 

  His first official release hit the world in 1999, the classic Guerilla Maab album, Rise. Rise helped set the tone for a whole resurgence in Houston. Back then, Trae, Zro and Dougie D were all about 16 or 17 years old, and their youthful fire showed through on every track. Theirs was a new sound for Houston, harder, more aggressive, yet also smarter and more focused than many who came before them. Not since the Geto Boys released their classic Grip It On That Other Level, ten years earlier, had the city heard such genuinely heartfelt angst. 

  Rise was recorded and released just after Trae returned from a short stint in jail. That experience taught him to focus on his music, but still he remained in the streets. I caught an aggravated robbery case by being young and crazy. Trae remembers, I was on the streets. It was a blessing. I didn't do nothing but probably some weeks in jail, but I was on paper for like two years for aggravated robbery. They tried to give me close to 40 years. But it was a blessing man, the DA knew my lawyer and they felt they could give me another chance for me to not mess my life off. Cuz I had been doing music, so I was already known for that. They ended up doing that to where I only got two years deferred, but if I had messed up on that deferred probation then I'd have did the max that I could do on that case.

  That forced focus of sorts has paid off for Trae. From his world famous SLAB mixtapes, to his regional solo releases, Trae's name is known in Texas as one of the realest to ever spit. His raw emotion and true tales of the ills of the streets are rare in rap today. On a Trae album you won't find the endless barrage of bling bling. But you will hear some of the most genuine tales of woe and fury ever recorded. 

  People always wonder why we be so serious, Trae reflects, and I sit back and let 'em know, we keep a lot of shit we go through inside our chests. We ain't the type to go talk about our problems to nobody so that's what make us good at what we do in this music shit. We go through shit on a day to day basis. That's why we have so much shit to talk about. That's why I'm glad we go through shit. I hate that it be how we go through it but it's good that we do go through it because without that, shit, what would we have? Shit, my brother Dinky doing three life sentences, I can't be there. I don't even want him there. I gotta do this for him and for me and my whole family.

  The tales of reality don't come from hearsay or his imagination either. Trae is the rare rapper who really lives the street life every day. Whether he wants it or not, it is a part of him. Last year I ended up catching a bullshit case being in a shootout that wasn't even our fault. He explains, We ain't in no fairy tale shit. I'm gonna be consistent till they put me in my grave and hopefully when they put me in my grave it's still gonna be consistent.

  His solo albums, Losing Composure, Same Thing Different Day, Drama, Return of the Streets, Say Hello to the Asshole, Later Dayz and Restless are all regarded as classics. But it's his forthcoming release Life Goes On that has had the streets buzzing for the past year. Life Goes On is a collection of some of Trae's strongest works to date. 

  His biggest hit to date featured the late Screwed Up Click members Hawk and his brother  Fat Pat ' both of whom died at the hands of a gunman. Swang is a heartfelt tribute to everything that made H-Town what it is, and Trae continues on with that vibe on Life Goes On.

  It's only right for me to bring my culture and my team. Trae will always ride for his people. 'Swang,' that was a term Screwed Up Click used period. That's just our shit. Pat and Hawk were legends man and with me around they ain't never gonna fade away. And then Screw, I ain't gonna let that shit fade away. I brought that shit back because I felt my first impact needed to be what I represent and who the fuck they need to be respecting right now because this man paved the way for everybody.

  Life Goes On features more guest appearances than normal, but all of them are great ones. The first single, Screwed Up featuring Lil Wayne carries on in Trae's tradition of teaching the outside world about his scities culture while keep the name od DJ Screw alive. 2 Pac pops up on the hard hitting Against All Odds. Smile is a deep jam that features Jadakiss. Ghetto Queen is a mellow, mid-tempo banger that features Lloyd and Rich Boy. But it's the beautiful, sweeping tribute to his fallen mentor Hawk, Give My Last Breath that will make sure this disc stays locked in your deck. 

  Trae is not your average artist, and this is not your average record. 

  Yeah I'm away from the pack. Trae states in closing. I'm the truth. Everything I say is true. You're gonna see a lot of real shit coming from me. I ain't here to be friendly with nobody. I ain't here really to kick up no dust. It just is what it is, the truth. I'm bringing to the game the realness, no fabricated shit. No ridin' nobody's dick cuz they hot. I did my own thing. I made my own way.


